印度主食市場

2025年，印度主食市場零售額維持兩位數成長。這主要得益於消費者習慣性消費帶來的米需求持續強勁。快節奏的生活方式和對便利性的追求也促使人們對早餐用麥片穀類和烘焙點心的興趣日益濃厚。然而，自年初以來，主食市場一直面臨成本壓力。小麥、棕櫚油、牛奶和可可等關鍵原料價格波動加劇，迫使企業必須縮減規模（減少產品供應）。

Euromonitor International發布的《印度主食市場》報告深入剖析了印度全國範圍內的主食市場，提供了獨特的實地洞察和深刻理解。報告重點介紹了主要企業、品牌和零售商，並提供了2021年至2025年的最新零售銷售數據，同時評估了消費者需求和銷售成長背後的關鍵趨勢和人口結構變化。報告也著重分析了健康與保健、永續性和疫情後復甦等關鍵趨勢如何影響當前市場，並展望了未來五年的發展趨勢，清晰地展現了市場未來的發展方向。

目標產品：烘焙點心、早餐用麥片穀類、加工蔬果、加工肉品、水產品及肉類替代品、米、義式麵食和麵條。

數據範圍：市場規模（歷史數據和預測數據）、企業市場占有率、品牌佔有率、分銷數據

為什麼要購買這份報告？

• 詳細了解主食市場整體情況。
• 找出成長領域，了解改變的促進因素。
• 了解競爭格局、主要市場參與企業和領導品牌。
• 五年預測可以幫助您評估市場的發展前景。

Euromonitor International擁有超過50年的市場研究報告、商業指南和線上資訊系統出版經驗。該公司在倫敦、芝加哥、新加坡、上海、維爾紐斯、杜拜、開普敦、聖地牙哥、雪梨、東京、班加羅爾、聖保羅、首爾、香港、杜塞爾多夫和墨西哥城設有辦事處，並在100個國家擁有分析師網路。憑藉其對多元化市場的獨特洞察和深刻理解，公司開發了強大的資訊資源，為企業制定明智的策略規劃提供支援。

目錄

目錄和表格

執行摘要

• 米仍然是主糧經濟的核心組成部分。

關鍵數據結果

產業表現

• 便利性驅動消費
• 消費者追求營養價值
• 追求健康涵蓋了主食的許多方面。

未來展望

• 預計主食零售額將進一步快速成長。
• 現代通路給小規模本地雜貨店帶來壓力
• 政府制定法規以提高透明度和可負擔性

競爭格局

• 競爭格局依然高度分散。
• 人們日益增強的健康意識推動了對那些提供優質產品、透明度高且加工過程最少的品牌的興趣。

頻道

• 小規模本地雜貨店享有無與倫比的「最後一公里」配送優勢
• 大型現代化食品零售商和電子商務在主食分銷中正變得越來越重要。

市場數據

國家報告免責聲明

資訊來源

印度烘焙點心

關鍵數據結果

2025年的發展

• 烘焙點心的便利性和多功能性推動了其需求的穩定成長。

產業表現

• 注重營養益處
• 為了增強在包裝蛋糕和糕點領域的競爭優勢，各廠商正專注於包裝尺寸和口味。

未來展望

• 生活方式的演變導致麵包消費量增加
• 政府的扶持政策和較低的市場接受度意味著包裝蛋糕和糕點市場具有巨大的成長潛力。
• 擴大分銷管道並修改標籤法規，以方便消費者獲取資訊和進行監督

競爭格局

• 布里塔尼亞工業公司憑藉著均衡的產品系列和廣泛的分銷網路，在業界處於領先地位。
• 健康養生趨勢和快速商業模式顛覆了競爭格局。

頻道

• 由於商品種類繁多、使用方便，電子商務在零售額和市場佔有率方面實現了最快的成長。
• 傳統雜貨店有販售價格實惠的手工烘焙點心

分類資料

國家報告免責聲明

印度早餐用麥片穀類

關鍵數據結果

2025年的發展

• 生活方式的改變和消費者需求的變化推動了早餐用麥片穀類的成長。

產業表現

• 早餐用麥片穀類滿足了人們對功能性、高效飲食的需求。
• 隨著人們對整體健康意識的提高，這種食品在各種場合都會被消費。

未來展望

• 早餐用麥片穀類偏好受注重健康的消費者影響
• 透過價格親民的套餐拓展到小規模的城市是關鍵的市場滲透策略。
• 消費稅減免將使購買更加容易，而修訂後的標籤法規將加強消費者監督。

競爭格局

• 家樂氏印度公司憑藉強大且廣泛分銷的產品系列處於領先地位
• 新參與企業和數位化優先品牌有可能顛覆競爭格局。

頻道

• 現代零售業態迎合都市區消費者的需求，並在競爭中勝過小規模本地雜貨店。
• 快速交易提供便利、豐富的選擇，並促進優質化。

分類資料

國家報告免責聲明

印度的加工肉品、魚貝類和肉類替代品

關鍵數據結果

2025年的發展

• 健康與便利性趨勢推動品類成長

產業表現

• 以蛋白質為核心的價值提案推動了對大豆蛋白塊的強勁需求。
• 由於人們健康意識的提高，預計到2025年，冷凍加工雞肉的零售額將快速成長。

未來展望

• 預計注重健康的消費提案將推動零售量和銷售額的強勁成長。
• 現代零售業態和政府措施促進了冷凍食品的普及
• 加工肉品和魚貝類的消費僅在都市區持續進行。

競爭格局

• 老牌企業持續引領產業發展
• 數位化優先的品牌在年輕、精通科技的都市區消費者中越來越受歡迎。

頻道

• 小規模本地雜貨店可以佔據很大的市場。
• 快速商務平台推動電子商務強勁成長

分類資料

國家報告免責聲明

印度加工水果和蔬菜

關鍵數據結果

2025年的發展

• 便利性是關鍵優勢，因為消費者更喜歡新鮮食品。

產業表現

• 忙碌的生活方式帶來的便利性，支撐了消費者對加工水果和蔬菜的興趣。
• 發展將為零售和餐飲服務業注入活力

未來展望

• 由於供應有限和認知度低，保存期限長的水果和蔬菜持續受到影響。
• 參與企業利用更實惠的包裝來鼓勵消費者試用。
• 經濟好轉、政府獎勵策略以及健康意識的提高，可能會導致消費頻率下降。

競爭格局

• 麥凱恩食品印度公司憑藉著強大的產品系列和廣泛的分銷網路，擁有明顯的領先優勢。
• Del Monte 和 Safal 分別發現消費者對保存期限長的水果和冷凍加工蔬菜的興趣日益濃厚。

頻道

• 大型現代化食品零售商使小規模本地雜貨店受益
• 電子商務非常適合加工水果和蔬菜的便利性。

分類資料

國家報告免責聲明

印度米飯、義式麵食和麵條

關鍵數據結果

2025年的發展

• 印度的米、義式麵食和麵條市場持續快速成長。

產業表現

• 稻米受益於既定的消費習慣和文化偏好。
• 麵條和義式麵食是受歡迎的快餐食品。

未來展望

• 消費者生活方式的改變和競爭推動了義式麵食和麵條的推動要素。
• 健康與保健概念推動了優質化，進而帶動了對米的強勁需求。
• 分銷和政府法規有助於塑造品類發展

競爭格局

• 米市場高度分散，麵條和義式麵食生產商雀巢公司佔據主導地位。
• 新品牌重塑泡麵市場競爭格局

頻道

• 小包裝規格將為小型本地雜貨店的商品選擇注入新的活力。
• 現代零售商對高階商品的需求影響日益增強。

分類資料

國家報告免責聲明

In 2025, staple foods in India maintained double-digit growth in retail current value terms, largely due to the continued strong demand for rice, based on habitual consumption. There was also growing interest in breakfast cereals and baked goods, driven by busy lifestyles and the need for convenience. However, staple foods encountered cost pressures early in the year. The fluctuations in key raw materials of wheat, palm oil, milk and cocoa increasingly compelled companies to pursue shrinkflation...

Euromonitor International's Staple Foods in India report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2021-2025, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Baked Goods, Breakfast Cereals, Processed Fruit and Vegetables, Processed Meat, Seafood and Alternatives to Meat, Rice, Pasta and Noodles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Staple Foods market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

• Rice remains central to staple foods' performance

KEY DATA FINDINGS

INDUSTRY PERFORMANCE

• Convenience is a consumption driver
• Consumers look for nutritional value
• Pursuit of wellness covers a myriad of aspects in staple foods

WHAT'S NEXT?

• Further fast retail value growth projected for staple foods
• Modern channels to increase the pressure on small local grocers
• Government regulations to improve transparency and affordability

COMPETITIVE LANDSCAPE

• The competitive landscape remains highly fragmented
• Health consciousness increases the focus on brands offering quality, transparency and minimal processing

CHANNELS

• Small local grocers enjoy unmatched last-mile connectivity
• Large modern grocery retailers and e-commerce increase their weight in staple foods distribution

MARKET DATA

• Table 1 Sales of Staple Foods by Category: Volume 2020-2025
• Table 2 Sales of Staple Foods by Category: Value 2020-2025
• Table 3 Sales of Staple Foods by Category: % Volume Growth 2020-2025
• Table 4 Sales of Staple Foods by Category: % Value Growth 2020-2025
• Table 5 NBO Company Shares of Staple Foods: % Value 2021-2025
• Table 6 LBN Brand Shares of Staple Foods: % Value 2022-2025
• Table 7 Penetration of Private Label by Category: % Value 2020-2025
• Table 8 Distribution of Staple Foods by Format: % Value 2020-2025
• Table 9 Forecast Sales of Staple Foods by Category: Volume 2025-2030
• Table 10 Forecast Sales of Staple Foods by Category: Value 2025-2030
• Table 11 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
• Table 12 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

SOURCES

• Summary 1 Research Sources

BAKED GOODS IN INDIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Steady growth in demand for baked goods driven by convenience and versatility

INDUSTRY PERFORMANCE

• Emphasis on nutritional benefits
• Players focus on pack sizes and flavours to provide a competitive edge for packaged cakes and pastries

WHAT'S NEXT?

• Evolving lifestyle patterns to increase the consumption of bread
• Government initiatives and low penetration offer substantial growth potential for packaged cakes and pastries
• Expansion in distribution reach and prospective labelling regulatory revisions to drive consumer access and scrutiny

COMPETITIVE LANDSCAPE

• Britannia Industries leads with a well-rounded product portfolio and widespread distribution reach
• Health and wellness trend and quick-commerce disrupt the competitive landscape

CHANNELS

• E-commerce leverages wider assortments and convenience to post the fastest retail value sales and share growth
• Preference for affordable, artisanal baked goods through traditional grocery retailers

CATEGORY DATA

• Table 13 Sales of Baked Goods by Category: Volume 2020-2025
• Table 14 Sales of Baked Goods by Category: Value 2020-2025
• Table 15 Sales of Baked Goods by Category: % Volume Growth 2020-2025
• Table 16 Sales of Baked Goods by Category: % Value Growth 2020-2025
• Table 17 Sales of Pastries by Type: % Value 2020-2025
• Table 18 NBO Company Shares of Baked Goods: % Value 2021-2025
• Table 19 LBN Brand Shares of Baked Goods: % Value 2022-2025
• Table 20 Distribution of Baked Goods by Format: % Value 2020-2025
• Table 21 Forecast Sales of Baked Goods by Category: Volume 2025-2030
• Table 22 Forecast Sales of Baked Goods by Category: Value 2025-2030
• Table 23 Forecast Sales of Baked Goods by Category: % Volume Growth 2025-2030
• Table 24 Forecast Sales of Baked Goods by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

BREAKFAST CEREALS IN INDIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Evolving lifestyles and consumption needs drive growth in breakfast cereals

INDUSTRY PERFORMANCE

• Breakfast cereals cater to the need for a functional, efficiency-driven meal
• Multi-occasion consumption amid holistic health consciousness

WHAT'S NEXT?

• Preference for breakfast cereals to be influenced by health-conscious consumers
• Scaling to smaller cities through affordable packs is a key penetration focus
• Tax reduction to aid affordability while labelling regulatory revisions increase consumer scrutiny

COMPETITIVE LANDSCAPE

• Kellogg India leads with a strong and widely distributed product portfolio
• New entrants and digital-first brands threaten to disrupt the competitive landscape

CHANNELS

• Modern retail formats cater to urban consumers to gain ground on small local grocers
• Quick-commerce offers convenience, broad assortments and drives premiumisation

CATEGORY DATA

• Table 25 Sales of Breakfast Cereals by Category: Volume 2020-2025
• Table 26 Sales of Breakfast Cereals by Category: Value 2020-2025
• Table 27 Sales of Breakfast Cereals by Category: % Volume Growth 2020-2025
• Table 28 Sales of Breakfast Cereals by Category: % Value Growth 2020-2025
• Table 29 NBO Company Shares of Breakfast Cereals: % Value 2021-2025
• Table 30 LBN Brand Shares of Breakfast Cereals: % Value 2022-2025
• Table 31 Distribution of Breakfast Cereals by Format: % Value 2020-2025
• Table 32 Forecast Sales of Breakfast Cereals by Category: Volume 2025-2030
• Table 33 Forecast Sales of Breakfast Cereals by Category: Value 2025-2030
• Table 34 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2025-2030
• Table 35 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN INDIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Health and convenience trends stimulate category growth

INDUSTRY PERFORMANCE

• Protein-focused value proposition drives robust demand for soya chunks
• Frozen processed poultry rides strong health perception to post the fastest retail value sales growth in 2025

WHAT'S NEXT?

• Strong retail volume and value growth forecast is driven by health-focused propositions
• Modern retail formats and government initiatives to drive the penetration of frozen products
• Processed meat and seafood consumption to remain an urban phenomenon

COMPETITIVE LANDSCAPE

• Legacy brands continue to lead the field
• Digital-first brands gain momentum among young, tech-savvy urban consumers

CHANNELS

• Small local grocers enjoy wide reach to dominate the landscape
• Quick-commerce platforms fuel robust growth for e-commerce

CATEGORY DATA

• Table 36 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2020-2025
• Table 37 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2020-2025
• Table 38 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2020-2025
• Table 39 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2020-2025
• Table 40 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2020-2025
• Table 41 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2020-2025
• Table 42 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2020-2025
• Table 43 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2020-2025
• Table 44 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2020-2025
• Table 45 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2021-2025
• Table 46 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2022-2025
• Table 47 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2020-2025
• Table 48 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2025-2030
• Table 49 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2025-2030

COUNTRY REPORTS DISCLAIMER

PROCESSED FRUIT AND VEGETABLES IN INDIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Convenience is a key advantage amidst a consumer preference for fresh food

INDUSTRY PERFORMANCE

• High convenience for hectic lifestyles underpins the consumer interest in processed fruit and vegetables
• Developments add dynamism to the retail and foodservice offer

WHAT'S NEXT?

• Shelf stable fruit and vegetables to remain hampered by limited availability and low awareness
• Players to leverage more affordable packs to encourage consumer trials
• Economic improvements and government initiatives to stimulate demand while growing health consciousness may hamper the frequency of consumption

COMPETITIVE LANDSCAPE

• McCain Foods India enjoys a clear lead with a strong product portfolio and widespread distribution
• Del Monte and Safal foster interest in shelf stable fruit and frozen processed vegetables, respectively

CHANNELS

• Large modern grocery retailers gain on small local grocers
• E-commerce fits well with the convenience appeal of processed fruit and vegetables

CATEGORY DATA

• Table 50 Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025
• Table 51 Sales of Processed Fruit and Vegetables by Category: Value 2020-2025
• Table 52 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2020-2025
• Table 53 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2020-2025
• Table 54 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2020-2025
• Table 55 NBO Company Shares of Processed Fruit and Vegetables: % Value 2021-2025
• Table 56 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2022-2025
• Table 57 Distribution of Processed Fruit and Vegetables by Format: % Value 2020-2025
• Table 58 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2025-2030
• Table 59 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2025-2030
• Table 60 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2025-2030
• Table 61 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

RICE, PASTA AND NOODLES IN INDIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Rice, pasta and noodles continue to develop and grow fast in India

INDUSTRY PERFORMANCE

• Rice benefits from established consumption habits and cultural preferences
• Noodles and pasta benefit from convenient snacking needs

WHAT'S NEXT?

• Evolving consumer lifestyles and competition to provide push-pull factors for pasta and noodles
• Rice poised for robust demand, with health and wellness supporting premiumisation
• Distribution and government regulation to help shape category development

COMPETITIVE LANDSCAPE

• The highly fragmented rice landscape allows the noodles and pasta player Nestle to lead overall
• New-age brands add dynamism to the competitive landscape of instant noodles

CHANNELS

• Small pack sizes add dynamism to the offer in small local grocers
• Modern retailers increasingly influence the demand for premium variants

CATEGORY DATA

• Table 62 Sales of Rice, Pasta and Noodles by Category: Volume 2020-2025
• Table 63 Sales of Rice, Pasta and Noodles by Category: Value 2020-2025
• Table 64 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2020-2025
• Table 65 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2020-2025
• Table 66 Sales of Instant Noodles by Leading Flavours: Rankings 2020-2025
• Table 67 NBO Company Shares of Rice, Pasta and Noodles: % Value 2021-2025
• Table 68 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2022-2025
• Table 69 NBO Company Shares of Rice: % Value 2021-2025
• Table 70 LBN Brand Shares of Rice: % Value 2022-2025
• Table 71 NBO Company Shares of Pasta: % Value 2021-2025
• Table 72 LBN Brand Shares of Pasta: % Value 2022-2025
• Table 73 NBO Company Shares of Noodles: % Value 2021-2025
• Table 74 LBN Brand Shares of Noodles: % Value 2022-2025
• Table 75 Distribution of Rice, Pasta and Noodles by Format: % Value 2020-2025
• Table 76 Distribution of Rice by Format: % Value 2020-2025
• Table 77 Distribution of Pasta by Format: % Value 2020-2025
• Table 78 Distribution of Noodles by Format: % Value 2020-2025
• Table 79 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2025-2030
• Table 80 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2025-2030
• Table 81 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2025-2030
• Table 82 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER