南美洲企業內容管理 (ECM)：市場佔有率分析、產業趨勢與統計及成長預測 (2026-2031)

據 Mordor Intelligence 稱，2025 年南美企業內容管理 (ECM) 市場價值為 19 億美元，預計到 2031 年將從 2026 年的 20 億美元成長至 35 億美元，預測期（2026-2031 年）的複合年成長率為 11.27%。

本報告按解決方案類型（文件管理、記錄管理、數位資產管理等）、部署模式（本地部署、雲端部署、混合部署）、企業規模（中小企業、大型企業）、最終用戶產業（政府、公共部門等）和地區進行細分。市場預測以美元計價。

南美洲企業內容管理 (ECM) 市場的趨勢與洞察

銀行業和公共服務業內容密集型工作流程的快速數位化。

南美洲各國政府機構正將紙本行政流程整合到數位化工作流程中，這推動了南美洲企業內容管理 (ECM) 市場的需求。據報道，到 2026 年 6 月，秘魯將有超過 6000 項公共服務數位化並上線，這將導致各機構必須收集、儲存、搜尋和保留的記錄數量激增。阿根廷司法總局於 2026 年 7 月 1 日發布了第 7/2026 號決議，建立了用於企業提交文件的 SODA 數位文件管理系統。這些強制性要求增加了必須經過接收、審核、批准和歸檔等各個階段的管理內容數量，同時避免造成人工瓶頸。即使尚未啟動內部轉型計劃，向公共機構提交記錄的私人公司也被迫過渡到數位化交換模式。這種連鎖反應正在縮短銀行、法律、外包和公共服務承包商等行業對文件管理和工作流程工具的採購週期。

內容儲存庫和工作流程引擎的雲端遷移

在南美洲企業內容管理 (ECM) 市場，預計到 2025 年，雲端採用將佔總收入的 48.5%，託管服務將成為許多新計畫的預設選擇。這極具吸引力，因為買家可以更快地擴展儲存和工作流程容量，並避免完全本地部署帶來的基礎設施負擔。隨著企業尋求在保持對敏感存檔更嚴格控制的同時降低活躍內容的營運成本，混合配置也變得越來越重要。 2026 年 6 月，Hyland 宣布其內容創新雲端將運作在 Microsoft Azure 上，從而擴展客戶資料儲存位置的選擇範圍並擴大區域覆蓋範圍。與超大規模資料中心業者的此類合作在巴西和阿根廷尤其重要，因為在這些國家，供應商在採購決策方面的柔軟性變得越來越關鍵。這也催生了對能夠管理遷移、元資料組織、權限設計和部署後管治的區域合作夥伴的穩定需求。

資料居住和跨境資料傳輸限制

資料儲存位置的相關法規持續阻礙南美企業內容管理 (ECM) 市場的跨國部署。巴西國家資料保護局 (ANPD) 於 2024 年 8 月發布了《國際資料傳輸條例》，強制要求對尚未獲得充分性認定的司法管轄區進行傳輸時，必須採用「標準合約條款」。這意味著內容架構必須考慮個人資料的儲存、處理、備份和共用位置。儘管歐盟與巴西於 2026 年 1 月達成的充分性認定簡化了一條關鍵的資料通路，但在該地區的其他地區，仍需要精心設計。對於跨國採購公司而言，這意味著漫長的法律審查、複雜的託管選擇以及更廣泛的部署計劃的延誤。擁有更清晰的在地化控制和更完善的策略模板的供應商更有能力緩解這些摩擦。

細分市場分析

2025年，在南美洲企業內容管理（ECM）市場中，文件管理佔30.12%，成為最大的解決方案領域。這是因為在大多數初始專案中，文件的擷取、索引、存取控制和保留仍然是核心需求。這種情況反映出，許多公司在進行更廣泛的流程重組之前，首先會集中管理文件。在法規環境規定了保留期限、法律規定的保留義務以及審計揭露要求。當需要在正式的管治法規範圍內管理客戶互動記錄和數位出版物時，案例管理和網路內容管理也繼續發揮至關重要的作用。

工作流程和業務流程管理是成長最快的解決方案類型，預計到 2031 年的複合年成長率將達到 13.48%。這表明，買家越來越希望內容系統不僅能夠儲存文檔，還能驅動業務營運。發票路由、索賠處理、合約核准和服務請求處理等功能正日益成為重要的採購決策，因為它們無需完全替換核心系統即可顯著提高效率。數位資產管理 (DAM) 在面向客戶的領域中日益重要，因為在這些領域，品牌一致性和媒體管理至關重要。然而，其規模仍然小於以文檔為中心的核心功能。 「其他解決方案」類別，包括電子郵件歸檔、電子簽章管理和合規性儲存庫，隨著南美合規框架內數位記錄定義的擴展，其範圍也在不斷擴大。

預計到2025年，雲端運算將佔據南美企業內容管理（ECM）市場48.53%的佔有率，並將以14.21%的複合年成長率持續成長至2031年，使其成為不僅是首選的部署模式，也是成長最快的模式。這一趨勢顯示市場存在結構性需求，而非短期需求激增。採購企業正在利用雲端系統加速部署、降低基礎設施成本，並為分散辦公室的員工提供遠端存取。對於那些傾向於分階段部署而非一次性大量投資於軟體和硬體的企業而言，這一趨勢尤其顯著。

在政府機構和銀行、金融及保險（BFSI）產業，本地部署仍然是至關重要的基礎，因為這些產業對資料管理、現有合約和舊有系統的依賴性仍然很強。混合模式正在擴展，因為它們允許組織在雲端運行活躍的工作負載，同時將特定的存檔和敏感記錄保留在本地。這種模式與該地區的數據居住問題以及各業務部門數位現代化進程的差異非常契合。 Hyland 於 2026 年 6 月與 Microsoft Azure 建立合作夥伴關係，也反映了這一發展趨勢，因為供應商現在在打包企業內容管理 (ECM) 解決方案時，會更加重視基礎架構的柔軟性、位置管理以及使用者功能。

其他好處：

• Excel格式的市場預測（ME）表
• 3個月的分析師支持

目錄

第1章：引言

• 研究假設和市場定義
• 調查範圍

第2章：調查方法

第3章執行摘要

第4章 市場狀況

• 市場概覽
• 市場促進因素
  • 銀行業和公共服務業內容密集型工作流程的快速數位化。
  • 內容儲存庫和工作流程引擎的雲端遷移
  • 人工智慧驅動的文檔分類、提取和搜尋
  • 巴西的開放銀行和數位合規要求
  • 在保險、醫療保健和法律事務等行業的業務流程中，產業專用的自動化正在興起。
  • 基於訂閱的 ECM 定價結構降低了中型企業採用此技術的門檻。
• 市場限制因素
  • 國內資料儲存要求和跨境資料傳輸的限制
  • 合併和系統整合後遷移遺留儲存庫的複雜性。
  • 雲端內容儲存的安全性和隱私問題
  • 多應用內容生態系統中的 API 整合成本和供應商鎖定
• 產業價值鏈分析
• 監理情勢
• 技術展望
• 宏觀經濟因素對市場的影響
• 波特五力分析

第5章 市場規模與成長預測

• 按解決方案類型
  • 文件管理
  • 記錄管理
  • 工作流程和業務流程管理
  • 個案管理
  • 數位資產管理
  • 網站內容管理
  • 其他解決方案
• 部署模式
  • 現場
  • 雲
  • 混合
• 按公司規模
  • 中小企業
  • 大公司
• 按最終用戶行業分類
  • BFSI
  • 政府/公共部門
  • 衛生保健
  • IT/通訊
  • 製造業
  • 零售
  • 媒體與娛樂
  • 教育
  • 能源公用事業
  • 其他終端用戶產業
• 按地區
  • 巴西
  • 阿根廷
  • 秘魯
  • 智利
  • 哥倫比亞
  • 厄瓜多
  • 委內瑞拉
  • 其他南美國家

第6章 競爭情勢

• 市場集中度
• 策略趨勢
• 市佔率分析
• 公司簡介
  • OpenText Corporation
  • Hyland Software, Inc.
  • Box, Inc.
  • Laserfiche, LLC
  • M-Files Corporation
  • DocuWare GmbH
  • Newgen Software Technologies Limited
  • IBM Corporation
  • Microsoft Corporation
  • SAP SE
  • Oracle Corporation
  • Xerox Holdings Corporation
  • Kyocera Document Solutions Inc.
  • Alfresco Software, Inc.
  • Fabasoft AG
  • SERgroup Holding International GmbH
  • ELO Digital Office GmbH
  • Fortra, LLC
  • Newgen Software Technologies
  • Everteam Software SA
  • Accusoft Corporation
  • Egnyte Inc.

第7章 市場機會與未來展望

According to Mordor Intelligence, the South America enterprise content management (ECM) market size was valued at USD 1.9 billion in 2025 and estimated to grow from USD 2 billion in 2026 to reach USD 3.5 billion by 2031, at a CAGR of 11.27% during the forecast period (2026-2031).

This report is Segmented by Solution Type (Document Management, Records Management, Digital Asset Management, and More), Deployment Mode (On-Premises, Cloud, and Hybrid), Enterprise Size (Small and Medium Enterprises, and Large Enterprises), End-User Industry (Government and Public Sector, and More), and Geography. The Market Forecasts are Provided in Terms of Value (USD).

South America Enterprise Content Management (ECM) Market Trends and Insights

Rapid Digitization of Content-Heavy Workflows in Banking and Public Services

Governments across South America are consolidating paper-based administration into digital workflows, which is increasing demand in the South America Enterprise Content Management (ECM) Market. Peru reported more than 6,000 public services digitalized and available online by June 2026, which lifted the volume of records that agencies must capture, store, search, and retain. Argentina's General Inspection of Justice published General Resolution 7/2026 on July 1, 2026, and established the SODA digital documentation system for corporate filings. These mandates increase the amount of governed content that must move through intake, review, approval, and archive steps without manual bottlenecks. Private firms that submit records to public agencies are also being pushed into digital exchange models, even when they did not initiate their own internal transformation programs. That spillover is shortening buying cycles for document management and workflow tools across banking, legal, outsourcing, and public service contractor environments.

Cloud Migration of Content Repositories and Workflow Engines

Cloud deployment already accounted for 48.5% of revenue in 2025 in the South America Enterprise Content Management (ECM) Market, indicating that hosted delivery is the default path for many new projects. The appeal is practical because buyers can scale storage and workflow capacity faster and avoid the infrastructure burden of a full on-premises rollout. Hybrid setups are also gaining relevance as enterprises try to lower operating costs for active content while keeping stricter control over highly sensitive archives. Hyland announced in June 2026 that its Content Innovation Cloud would run on Microsoft Azure, giving customers broader data residency options and regional reach. That kind of hyperscaler alignment matters in Brazil and Argentina, where vendor flexibility now carries more weight in procurement decisions. It also creates steady demand for regional partners that can manage migration, metadata cleanup, permissions design, and post-deployment governance.

Data Residency and Cross-Border Transfer Constraints

Data location rules continue to slow multi-country rollouts in the South America Enterprise Content Management (ECM) Market. Brazil's ANPD issued the International Data Transfer Regulation in August 2024 and required Standard Contractual Clauses for transfers to jurisdictions without adequacy recognition. This means content architectures must account for where personal data is stored, processed, backed up, and shared. The January 2026 EU-Brazil adequacy decision eased one important corridor, but it did not remove the need for careful design across the rest of the region. For multinational buyers, that extends legal review, complicates hosting choices, and slows wider rollout schedules. Vendors with clearer localization controls and stronger policy templates are better placed to reduce this friction.

Other drivers and restraints analyzed in the detailed report include:

1. AI-Enabled Document Classification, Extraction, and Search
2. Open Banking and Digital Compliance Requirements in Brazil
3. Legacy Repository Migration Complexity After Mergers and System Consolidation

For complete list of drivers and restraints, kindly check the Table Of Contents.

Segment Analysis

Document Management accounted for 30.12% of the South America Enterprise Content Management (ECM) market in 2025, making it the largest solution block, as capture, indexing, access control, and retention remain the core requirements for most first-time projects. This position reflects the fact that many enterprises still begin by centralizing files before attempting broader process redesign. Records Management continues to attract steady demand in regulated settings where retention periods, legal holds, and audit retrieval are mandatory. Case Management and Web Content Management also remain relevant when customer interaction records and digital publishing must be controlled within formal governance rules.

Workflow and Business Process Management is the fastest-growing solution type, with a 13.48% CAGR through 2031, indicating that buyers increasingly want content systems to move work rather than simply store documents. Invoice routing, claims handling, contract approval, and service request handling are becoming more important buying triggers because they produce visible efficiency gains without requiring a full core system replacement. Digital Asset Management is gaining more room in customer-facing sectors where brand consistency and media control matter, even though it remains smaller than core document-centered functions. The Other Solutions category, which includes email archiving, e-signature management, and compliance vaulting, is also broadening as the definition of digital records expands across South American compliance frameworks.

Cloud held 48.53% of the South America Enterprise Content Management (ECM) market share in 2025 and is projected to advance at 14.21% CAGR through 2031, making it both the leading and fastest-growing deployment model. That combination signals structural demand rather than a short-term spike. Buyers are using cloud systems to speed implementation, reduce infrastructure costs, and enable remote access across distributed workforces. The pattern is especially strong where organizations prefer incremental deployment over large upfront software and hardware commitments.

On-premises deployments still retain an important base in government and BFSI environments where data control, existing contracts, and legacy system dependencies remain strong. Hybrid models are expanding because they allow organizations to run active workloads in the cloud while retaining selected archives or sensitive records on internal systems. This model aligns well with the region's data residency concerns and with the uneven pace of digital modernization across different business units. Hyland's June 2026 Microsoft Azure partnership reflects this direction because vendors are now packaging ECM around infrastructure flexibility and location control as much as around user features.

Complete Report Scope:

• By Solution Type
  • Document Management
  • Records Management
  • Workflow and Business Process Management
  • Case Management
  • Digital Asset Management
  • Web Content Management
  • Other Solutions
• By Deployment Mode
  • On-Premises
  • Cloud
  • Hybrid
• By Enterprise Size
  • Small and Medium Enterprises (SME)
  • Large Enterprises
• By End-User Industry
  • BFSI
  • Government and Public Sector
  • Healthcare
  • IT and Telecommunications
  • Manufacturing
  • Retail
  • Media and Entertainment
  • Education
  • Energy and Utilities
  • Other End-User Industries
• By Geography
  • Brazil
  • Argentina
  • Peru
  • Chile
  • Colombia
  • Ecuador
  • Venezuela
  • Rest of South America

List of Companies Covered in this Report:

1. OpenText Corporation
2. Hyland Software, Inc.
3. Box, Inc.
4. Laserfiche, LLC
5. M-Files Corporation
6. DocuWare GmbH
7. Newgen Software Technologies Limited
8. IBM Corporation
9. Microsoft Corporation
10. SAP SE
11. Oracle Corporation
12. Xerox Holdings Corporation
13. Kyocera Document Solutions Inc.
14. Alfresco Software, Inc.
15. Fabasoft AG
16. SERgroup Holding International GmbH
17. ELO Digital Office GmbH
18. Fortra, LLC
19. Newgen Software Technologies
20. Everteam Software SA
21. Accusoft Corporation
22. Egnyte Inc.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

• 1.1 Study Assumptions and Market Definition
• 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET LANDSCAPE

• 4.1 Market Overview
• 4.2 Market Drivers
  • 4.2.1 Rapid Digitization of Content-Heavy Workflows in Banking and Public Services
  • 4.2.2 Cloud Migration of Content Repositories and Workflow Engines
  • 4.2.3 AI-Enabled Document Classification, Extraction, and Search
  • 4.2.4 Open Banking and Digital Compliance Requirements in Brazil
  • 4.2.5 Rise of Sector-Specific Automation for Insurance, Healthcare, and Legal Workflows
  • 4.2.6 Subscription-Based ECM Pricing Lowering Mid-Market Adoption Barriers
• 4.3 Market Restraints
  • 4.3.1 Data Residency and Cross-Border Transfer Constraints
  • 4.3.2 Legacy Repository Migration Complexity After Mergers and System Consolidation
  • 4.3.3 Security and Privacy Concerns in Cloud-Hosted Content Stores
  • 4.3.4 API Integration Costs and Vendor Lock-In in Multi-App Content Ecosystems
• 4.4 Industry Value-Chain Analysis
• 4.5 Regulatory Landscape
• 4.6 Technological Outlook
• 4.7 Impact of Macroeconomic Factors on the Market
• 4.8 Porter's Five Forces Analysis
  • 4.8.1 Threat of New Entrants
  • 4.8.2 Bargaining Power of Buyers
  • 4.8.3 Bargaining Power of Suppliers
  • 4.8.4 Threat of Substitutes
  • 4.8.5 Intensity of Competitive Rivalry

5 MARKET SIZE AND GROWTH FORECASTS (VALUE)

• 5.1 By Solution Type
  • 5.1.1 Document Management
  • 5.1.2 Records Management
  • 5.1.3 Workflow and Business Process Management
  • 5.1.4 Case Management
  • 5.1.5 Digital Asset Management
  • 5.1.6 Web Content Management
  • 5.1.7 Other Solutions
• 5.2 By Deployment Mode
  • 5.2.1 On-Premises
  • 5.2.2 Cloud
  • 5.2.3 Hybrid
• 5.3 By Enterprise Size
  • 5.3.1 Small and Medium Enterprises (SME)
  • 5.3.2 Large Enterprises
• 5.4 By End-User Industry
  • 5.4.1 BFSI
  • 5.4.2 Government and Public Sector
  • 5.4.3 Healthcare
  • 5.4.4 IT and Telecommunications
  • 5.4.5 Manufacturing
  • 5.4.6 Retail
  • 5.4.7 Media and Entertainment
  • 5.4.8 Education
  • 5.4.9 Energy and Utilities
  • 5.4.10 Other End-User Industries
• 5.5 By Geography
  • 5.5.1 Brazil
  • 5.5.2 Argentina
  • 5.5.3 Peru
  • 5.5.4 Chile
  • 5.5.5 Colombia
  • 5.5.6 Ecuador
  • 5.5.7 Venezuela
  • 5.5.8 Rest of South America

6 COMPETITIVE LANDSCAPE

• 6.1 Market Concentration
• 6.2 Strategic Moves
• 6.3 Market Share Analysis
• 6.4 Company Profiles (includes Global Level Overview, Market Level Overview, Core Segments, Financials as Available, Strategic Information, Market Rank/Share for Key Companies, Products and Services, and Recent Developments)
  • 6.4.1 OpenText Corporation
  • 6.4.2 Hyland Software, Inc.
  • 6.4.3 Box, Inc.
  • 6.4.4 Laserfiche, LLC
  • 6.4.5 M-Files Corporation
  • 6.4.6 DocuWare GmbH
  • 6.4.7 Newgen Software Technologies Limited
  • 6.4.8 IBM Corporation
  • 6.4.9 Microsoft Corporation
  • 6.4.10 SAP SE
  • 6.4.11 Oracle Corporation
  • 6.4.12 Xerox Holdings Corporation
  • 6.4.13 Kyocera Document Solutions Inc.
  • 6.4.14 Alfresco Software, Inc.
  • 6.4.15 Fabasoft AG
  • 6.4.16 SERgroup Holding International GmbH
  • 6.4.17 ELO Digital Office GmbH
  • 6.4.18 Fortra, LLC
  • 6.4.19 Newgen Software Technologies
  • 6.4.20 Everteam Software SA
  • 6.4.21 Accusoft Corporation
  • 6.4.22 Egnyte Inc.

7 MARKET OPPORTUNITIES AND FUTURE OUTLOOK

• 7.1 White-Space and Unmet-Need Assessment