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市場調查報告書
商品編碼
1785227
個人化營養市場-全球產業規模、佔有率、趨勢、機會和預測,按產品類型、應用、劑型、最終用戶、地區和競爭細分,2020 年至 2030 年Personalized Nutrition Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product Type, By Application, By Dosage Forms, By End User, By Region & Competition, 2020-2030F |
2024年,全球個人化營養市場規模達125億美元,預計在預測期內將維持強勁成長,2030年複合年成長率將達到16.40%。個人化營養計劃,也稱為客製化營養方法,旨在根據個人獨特的健康狀況提供個人化的飲食指導。此方法由營養師和其他飲食專家製定,旨在促進最佳的健康和福祉,同時降低肥胖、心臟病和2型糖尿病等慢性疾病的風險。個人化營養的核心是註冊營養師的專業知識,他們根據每個人的身體、臨床和情感需求量身定做營養計劃。
市場概覽 | |
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預測期 | 2026-2030 |
2024年市場規模 | 125億美元 |
2030年市場規模 | 308.6億美元 |
2025-2030 年複合年成長率 | 16.40% |
成長最快的領域 | 標準補充 |
最大的市場 | 北美洲 |
近年來,個人化營養的範圍顯著擴展。如今,它涵蓋了對各種因素的更深入評估,例如個人的基因組成、飲食行為、體力活動水平、睡眠品質、微生物組組成和代謝特徵。這些洞察有助於制定遠遠超出一般飲食建議的營養策略。例如,代謝分析涉及分析人體產生的小分子,這些小分子會影響個別食物代謝和對不同營養素的反應。這種數據驅動的方法可以實現更精準、更有效的飲食干預。例如,2022年6月發表在《美國醫學會雜誌》(JAMA Network Open) 上的一項研究報告稱,31% 的受訪者使用複合礦物質補充劑。此前,在2022年1月,希瑟·莫迪博士在CNBC發表的文章中強調了三種對整體健康至關重要的必需維生素。
消費者健康意識不斷增強
個人化營養計劃成本高昂
健康監測應用的興起趨勢
Global Personalized Nutrition Market was valued at USD 12.50 billion in 2024 and is anticipated to project robust growth in the forecast period with a CAGR of 16.40% through 2030F. A personalized nutrition plan, also known as a customized nourishment approach, is designed to offer individualized dietary guidance based on a person's unique health profile. Developed by nutritionists and other dietary experts, the goal of this approach is to promote optimal health and well-being while reducing the risk of chronic conditions such as obesity, heart disease, and type 2 diabetes. At the core of personalized nutrition is the expertise of registered dietitians, who create nutrition plans tailored to the physical, clinical, and emotional needs of each individual.
Market Overview | |
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Forecast Period | 2026-2030 |
Market Size 2024 | USD 12.50 Billion |
Market Size 2030 | USD 30.86 Billion |
CAGR 2025-2030 | 16.40% |
Fastest Growing Segment | Standard Supplement |
Largest Market | North America |
In recent years, the scope of personalized nutrition has expanded significantly. It now includes a more in-depth evaluation of various factors, such as an individual's genetic makeup, eating behaviors, physical activity levels, sleep quality, microbiome composition, and metabolic profile. These insights enable the development of nutrition strategies that go far beyond generic dietary recommendations. For instance, metabolic profiling involves analyzing small molecules produced by the body, which influence how individuals metabolize food and respond to different nutrients. This data-driven approach allows for more precise and effective dietary interventions. For instance, a June 2022 study in JAMA Network Open reported that 31% of respondents use multi-mineral supplements. Earlier, in January 2022, Dr. Heather Moday highlighted three essential vitamins vital for overall health in her article published on CNBC.
Key Market Drivers
Growing Consumer Health Awareness
A key driving force behind the burgeoning personalized nutrition market is the increasing demand for tailored nutritional guidance based on individual requirements. With the rise in obesity rates, as well as the prevalence of busy and unhealthy eating habits, personalized nutrition is poised to gain significant traction. This approach to dieting focuses on meeting specific nutritional needs of individuals, while also providing insights into their metabolic history, environmental exposure, genetic profile, personal wellness objectives, and microbiome composition. The increasing awareness of the significance of maintaining a healthy lifestyle has contributed to the rapid market growth. For instamce, in February 2022, Nourished introduced a new vegan-friendly vitamin D3 ingredient, expanding its range of personalized nutrition products with a plant-based alternative to support health and wellness. The prevalence of chronic diseases, including diabetes and cardiovascular diseases, has prompted individuals to embrace personalized nutrition solutions. For instance, according to the World Health Organization (WHO), global diabetes prevalence increased from 7% in 1990 to 14% in 2022. The WHO also reported that diabetes directly caused 1.6 million deaths in 2021, with nearly 47% of those fatalities occurring in individuals under the age of 70, highlighting its growing impact. Lifestyle changes, higher disposable incomes, and growing awareness of the benefits of nutrition plans are positively impacting the sparkling water market. The growing consumer preference for dietary improvements is a key driver for the expansion of the personalized nutrition market. The increasing trend of adopting a healthy lifestyle across all age groups, coupled with a shift towards innovative approaches, has a positive impact on the industry.
Key Market Challenges
High Cost Associated with Personalized Nutrition Plan
The personalized nutrition services are associated with a significant cost, potentially rendering them inaccessible to a substantial portion of the population. This aspect is expected to impede the growth of the global market in the forecast period. The limited awareness regarding the benefits of personalized nutrition in health monitoring and treatment is foreseen as a factor that may hinder the market value of personalized nutrition in the coming years. The high cost of nutritional plans presents a significant challenge for the personalized nutrition market. Personalized nutrition plans often include various health and fitness monitoring charges, making the end product unaffordable for low-income consumers. Some nutrition plans may only be required for short-term treatments, yet certain personalized nutrition companies offer only annual treatment packages to maximize their Return on Investment (RoI). These unnecessary charges inflate the cost of the end product and could impede revenue growth in the market. The personalized nutritional plans rely on a wide range of unique physical, behavioral, and attitudinal data, which are processed by wearable health devices to recommend tailored plans. However, inaccurate data can be generated when these devices lack sufficient raw data, resulting in incorrect nutritional attributes. The personalized nutrition market remains fragmented as many personalized nutritional solution applications are still in the early stages of development and deployment. This challenge is expected to persist until a larger volume of user data is integrated into the system, potentially hindering revenue growth on a global scale.
Key Market Trends
Rising Trend of Health Monitoring Apps
Due to technological advancements, the growing trend of health monitoring apps presents significant opportunities for market growth. The increasing adoption of smartphones and tablets is a key driver behind the rise of health monitoring apps. Nowadays, individuals who own smartphones can easily monitor their well-being and happiness. The patient-generated data is already playing an increasingly important role in health monitoring applications. People today seek to understand and gain insights from their own health data. The emergence of digital technology innovations has transformed patient-generated data into a valuable resource. Data from consumer health technologies, such as in-home medical devices, mHealth apps, and smart wearables, are fueling personalized and customized approaches to healthcare management.
BASF SE
DSM
Herbalife Nutrition Ltd
Metagenics, Inc.
DNAfit
Nutrigenomix Inc.
Atlas Biomed Group Limited
Habit, LLC
Bactolac Pharmaceutical
Balchem Corporation
In this report, the Global Personalized Nutrition Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in the Global Personalized Nutrition Market.
Global Personalized Nutrition market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: