衝動購買型霜淇淋市場規模、佔有率和成長分析（按口味、包裝、​​分銷管道、價格分佈範圍和地區）—2025-2032 年行業預測

2023 年全球衝動購買型霜淇淋市場規模價值 358 億美元，預計將從 2024 年的 374.1 億美元成長到 2032 年的 532 億美元，預測期內（2025-2032 年）的複合年成長率為 4.5%。

隨著全球消費者對方便、即食冷凍食品的需求不斷成長，衝動購買型霜淇淋市場預計將顯著成長。這部分主要包括巧克力糖果、冰淇淋和三明治等單份產品，滿足人們對即時食品的渴望。冷凍乳製品是這一類別中的暢銷品，其中水果基霜凍優格濃縮物等創新產品越來越受歡迎。此外，製造商也響應市場動態，推出多樣化的冰棒選擇，以滿足不斷變化的消費者偏好。市場正在適應對獨特風味和更健康替代品日益成長的趨勢，凸顯了冷凍甜點行業對異國風偏好的日益傾向，預計在預測期內將大幅擴張。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 資料和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分市場機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機遇
  • 限制與挑戰
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024 年）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 案例研究
• 客戶和購買標準分析

衝動購買型霜淇淋市場規模（依口味和複合年成長率） (2025-2032)

• 市場概況
• 香草
• 巧克力
• 草莓
• 餅乾和奶油
• 薄荷

衝動購買型霜淇淋的市場規模（按包裝和複合年成長率）(2025-2032)

• 市場概況
• 錐體
• 杯子
• 酒吧
• 新奇

衝動購買型霜淇淋的市場規模（按分銷管道和複合年成長率） (2025-2032)

• 市場概況
• 量販店
• 雜貨店
• 便利商店
• 網路零售商

衝動購買型霜淇淋的市場規模（按價格分佈和複合年成長率） (2025-2032)

• 市場概況
• 價格低廉
• 中價位
• 優惠價格

衝動購買型霜淇淋的市場規模（按地區）及複合年成長率（2025-2032）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲國家
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前 5 家公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採用的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024 年）
• 主要企業簡介
  • 公司簡介
  • 產品系列分析
  • 按細分市場分析市場佔有率
  • 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

• Unilever Group（UK）
• Direct Wholesale Foods（UK）
• Nestle SA（Switzerland）
• General Mills（US）
• Pure Ice Cream Co LLC（New Zealand）
• IFFCO（Dubai）
• Baskin-Robbins（US）
• Vadilal Industries Limited（India）
• International Dairy Queen, Inc.（US）
• Arla Foods（Denmark）
• Danone（France）
• Meiji Dairies Corporation（Japan）
• Mars（US）
• Fonterra（New Zealand）

結論和建議

Global Impulse Ice Cream Market size was valued at USD 35.8 billion in 2023 and is poised to grow from USD 37.41 billion in 2024 to USD 53.2 billion by 2032, growing at a CAGR of 4.5% during the forecast period (2025-2032).

The impulse ice cream market is poised for significant growth, driven by an increasing consumer demand for convenient, ready-to-eat frozen treats worldwide. This segment primarily includes single-serving products such as chocolate-covered options, ice cream tubes, and sandwiches, catering to the desire for immediate indulgence. Popular items in this category feature frozen dairy products, with innovations like frozen yogurt enriched with fruit bases gaining traction. Additionally, manufacturers are responding to market dynamics by introducing diverse ice lollipop options that align with evolving consumer preferences. As the market adapts to rising trends for unique flavors and healthier alternatives, it is expected to expand notably during the forecast period, highlighting the growing trend towards exotic indulgences in the frozen dessert industry.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Impulse Ice Cream market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Impulse Ice Cream Market Segmental Analysis

Global Impulse Ice Cream Market is segmented by Flavor, Packaging, Distribution Channel, Price Range and region. Based on Flavor, the market is segmented into Vanilla, Chocolate, Strawberry, Cookies and Cream and Mint. Based on Packaging, the market is segmented into Cones, Cups, Bars and Novelties. Based on Distribution Channel, the market is segmented into Mass Merchandisers, Grocery Stores, Convenience Stores and Online Retailers. Based on Price Range, the market is segmented into Budget, Mid-Range and Premium. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Impulse Ice Cream Market

The global Impulse Ice Cream market is influenced by several driving factors. A significant aspect fueling this market's growth is the rising prevalence of health concerns among consumers. Over the years, impulse ice cream has gained popularity as a remedy for various ailments, offering comfort for chronic pain, headaches, shoulder pain, and even brain injuries. Additionally, its utilization extends to addressing issues related to depression, digestive troubles, and sleep disorders. Consequently, the increasing acknowledgment of impulse ice cream as a supportive treatment for a diverse range of health conditions is significantly propelling the demand within the market, contributing to its ongoing expansion.

Restraints in the Global Impulse Ice Cream Market

The global impulse ice cream market faces significant challenges that hinder its growth. A primary constraint is the substantial capital investment required for production, which creates barriers for new entrants attempting to establish themselves in the market. Additionally, the high manufacturing costs pose a considerable obstacle for potential competitors. Moreover, the market is further limited by a shortage of skilled professionals, as the production of impulse ice cream necessitates expertise and competency that are not easily available. These factors collectively contribute to the constraints faced by the impulse ice cream sector, making it difficult for new players to thrive.

Market Trends of the Global Impulse Ice Cream Market

The Global Impulse Ice Cream market is experiencing a significant trend driven by an influx of manufacturers diversifying their product offerings with organic and herbal fillings, innovative functional ingredients, and exotic flavors tailored to consumer preferences. This trend aligns with the growing demand for premium, high-quality ice creams, with manufacturers adopting premiumization strategies to cater to discerning consumers seeking transparency in labeling. However, the market faces challenges from health concerns related to impulsive ice cream consumption as well as the inherent seasonality of the product, which could impact ongoing growth. Nevertheless, the trend towards premiumization and health-conscious formulations remains a key driver for the market's evolution.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Customer And Buying Criteria Analysis

Global Impulse Ice Cream Market Size by Flavor & CAGR (2025-2032)

• Market Overview
• Vanilla
• Chocolate
• Strawberry
• Cookies and Cream
• Mint

Global Impulse Ice Cream Market Size by Packaging & CAGR (2025-2032)

• Market Overview
• Cones
• Cups
• Bars
• Novelties

Global Impulse Ice Cream Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Mass Merchandisers
• Grocery Stores
• Convenience Stores
• Online Retailers

Global Impulse Ice Cream Market Size by Price Range & CAGR (2025-2032)

• Market Overview
• Budget
• Mid-Range
• Premium

Global Impulse Ice Cream Market Size & CAGR (2025-2032)

• North America (Flavor, Packaging, Distribution Channel, Price Range)
  • US
  • Canada
• Europe (Flavor, Packaging, Distribution Channel, Price Range)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Flavor, Packaging, Distribution Channel, Price Range)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Flavor, Packaging, Distribution Channel, Price Range)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Flavor, Packaging, Distribution Channel, Price Range)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Unilever Group (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Direct Wholesale Foods (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nestle S.A. (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• General Mills (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pure Ice Cream Co LLC (New Zealand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• IFFCO (Dubai)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Baskin-Robbins (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vadilal Industries Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• International Dairy Queen, Inc. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Arla Foods (Denmark)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Danone (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Meiji Dairies Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mars (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fonterra (New Zealand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations