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市場調查報告書
商品編碼
1679262
義式霜淇淋市場至2030年的預測:按類型、風味、服務方式、分銷管道、應用和地區的全球分析Gelato Market Forecasts to 2030 - Global Analysis By Type (Traditional, Low-Fat, Non-Dairy, Organic, Sugar-Free and Other Types), Flavor, Serving Style, Distribution Channel, Application and By Geography |
根據 Stratistics MRC 的資料,全球義式霜淇淋市場在2024年達到 119億美元,預計到2030年將達到 220億美元,預測期內的年複合成長率為 10.7%。
義式霜淇淋是一種義大利風格的冰淇淋,以其濃厚、奶油般的質地和濃郁的風味而聞名。與傳統冰淇淋相比,它的牛奶含量較高,奶油含量較低,因此口感濃稠、順滑。與普通冰淇淋不同,義式霜淇淋的攪拌速度較慢,這意味著內部滯留的空氣較少,使其風味得以充分散發。義式霜淇淋通常在稍溫的溫度下供應,以提供更鮮明的口味和柔軟的質地。
優質甜點的需求不斷增加
由於消費者對高品質和口味甜食的偏好日益成長,市場對優質甜點的需求也日益增加。隨著消費者的辨別能力越來越強,他們尋找獨特的風味、天然的成分和更健康的甜點替代品。這種趨勢導致了強調工藝和真實性的手工義式霜淇淋品牌的出現。由於不含乳製品、有機和永續來源的產品越來越受歡迎,高階市場也不斷擴大,以滿足注重健康和環保的顧客的需求。
與替代品的競爭
來自冰淇淋、霜凍優格和植物甜點等市場替代品的競爭帶來了成長挑戰。這些替代品通常價格較低、更為廣泛地普及,或迎合特定的飲食偏好,例如無乳糖或純素。隨著消費者擴大尋找替代品,義式霜淇淋面臨著創新和保持其獨特吸引力的壓力,這可能會影響市場佔有率並限制其客戶群。
擴大美食和專門食品風味
隨著人們追求獨特和優質的產品,美食和特色風味在市場上越來越受歡迎。手工義式霜淇淋製造商嘗試抹茶、鹹焦糖、薰衣草和開心果等口味,以及添加當地時令農產品等異國風風味的配料。這一趨勢是由對優質、客製化甜點的需求推動的,強調放縱和新的味覺體驗。隨著消費者口味的演變,義式霜淇淋為口味創新提供了無限的創造性可能性。
製造成本高
義式霜淇淋市場的高生產成本是由於使用優質原料、專用設備和勞動密集型製程所造成的。對有機牛奶、真正水果和手工香料等新鮮、高品質原料的需求推高了成本。此外,保持適當的儲存條件並嚴格進行小批量生產以保持品質會導致成本進一步增加。這些挑戰可能使義式霜淇淋生產商難以在保持產品卓越性的同時平衡價格分佈點,限制盈利。
新冠肺炎疫情對市場產生了重大影響,導致供應鏈中斷和消費者支出減少。由於對店內飲食和旅遊的限制,許多義式霜淇淋店面臨暫時關閉,需求轉向外帶和宅配。此外,生產延遲和原料短缺阻礙了滿足需求的能力。然而,隨著限制措施的放鬆,經濟逐步復甦,線上銷售和宅配服務越來越受到關注。
預計預測期內經典口味區隔將佔據最大的市場佔有率。
預計預測期內經典口味區隔將佔據最大的市場佔有率。香草、巧克力、草莓和開心果等永恆的傳統口味繼續佔據市場主導地位。這些傳統風味傳達出一種熟悉和舒適的感覺,吸引了廣泛的消費者。義式霜淇淋製造商經常使用更高品質的原料來改善這些傳統口味,使其更加美味。儘管創新選擇不斷湧現,但傳統風味因其持久的受歡迎程度和廣泛的吸引力而仍然需求旺盛。
預計在預測期內,街頭小販市場將以最高的年複合成長率成長。
預計街頭小販在預測期內將經歷最高的成長率。街頭小販出現在人流量大的區域,例如節慶、旅遊景點和繁忙的街角,他們提供各種形式的義式霜淇淋,包括蛋筒冰淇淋、杯裝冰淇淋和三明治冰淇淋。為了滿足各種口味和偏好,這些供應商創造了一種有趣、休閒的義式霜淇淋體驗,讓人們可以輕鬆享受義式霜淇淋,尤其是在溫暖的月份。
預計預測期內北美地區將佔據最大的市場佔有率。 義式霜淇淋之所以受歡迎,是因為它口感醇厚、奶油味濃郁,而且與傳統冰淇淋相比,脂肪含量較低。消費者也越來越喜歡更多種類的口味和更健康的選擇,例如不含乳製品和低熱量的食品。這種成長是由義式霜淇淋店、美食車和線上外送平台的擴張所推動的,以滿足不斷變化的消費者偏好。
預計預測期內亞太地區將呈現最高的年複合成長率。消費者尋求優質、手工製作的義式霜淇淋產品,並且擴大選擇美味、方便的甜點。此外,消費者的健康意識不斷增強,這也影響了對義式霜淇淋的需求,義式冰淇淋由於脂肪含量低、口感豐富,被視為傳統冰淇淋的更健康替代品。
According to Stratistics MRC, the Global Gelato Market is accounted for $11.9 billion in 2024 and is expected to reach $22.0 billion by 2030 growing at a CAGR of 10.7% during the forecast period. Gelato is an Italian-style ice cream that is known for its rich, creamy texture and intense flavor. It is made with a higher proportion of milk and a lower proportion of cream than traditional ice cream, resulting in a denser and smoother consistency. Unlike regular ice cream, gelato is churned at a slower speed, which incorporates less air and enhances its flavor. Typically served at a slightly warmer temperature, gelato offers a more vibrant taste and a velvety feel on the tongue.
Rising demand for premium desserts
The market is witnessing a rising demand for premium desserts, driven by increasing consumer preference for high-quality, indulgent treats. As consumers become more discerning, they seek unique flavors, natural ingredients, and healthier alternatives in their desserts. This trend has led to the emergence of artisanal gelato brands that focus on craftsmanship and authenticity. The premium segment is also expanding due to the growing popularity of dairy-free, organic, and sustainably sourced options, catering to health-conscious and environmentally aware customers.
Competition from substitutes
Competition from substitutes in the market, such as ice cream, frozen yogurt, and plant-based desserts, poses a challenge to growth. These alternatives often offer lower prices, broader availability, or cater to specific dietary preferences, like lactose-free or vegan options. As consumers increasingly explore substitutes, gelato faces pressure to innovate and maintain its unique appeal, impacting its market share and potentially limiting its customer base.
Expansion of gourmet and specialty flavors
Gourmet and specialty flavors are growing significantly in the market as people want for distinctive, premium products. Artisanal gelato makers are experimenting with exotic ingredients, incorporating flavors like matcha, salted caramel, lavender, and pistachio, along with local and seasonal produce. This trend is driven by a demand for premium, customizable desserts, emphasizing indulgence and new taste experiences. As consumers' palates evolve, gelato offers endless creative possibilities for flavor innovation.
High production costs
High production costs in the market arise from the use of premium ingredients, specialized equipment, and labor-intensive processes. The need for fresh, quality components like organic milk, real fruit, and artisan flavors drives up expenses. Additionally, maintaining proper storage conditions and ensuring small-batch production to preserve quality adds further costs. These factors challenge gelato producers to balance price points while maintaining product excellence, potentially limiting profitability.
The COVID-19 pandemic significantly impacted the market, leading to supply chain disruptions and reduced consumer spending. With restrictions on dining and tourism, many gelato parlors faced temporary closures, and demand shifted to takeout or home deliveries. Moreover, production delays and ingredient shortages hampered the ability to meet demand. However, as restrictions eased, there was a gradual recovery, with an increased focus on online sales and delivery services.
The classic flavors segment is expected to be the largest market share during the forecast period
The classic flavors segment is expected to account for the largest market share during the forecast period. Classic flavors remain a staple in the market, with timeless favorites like vanilla, chocolate, strawberry, and pistachio continuing to dominate. These traditional flavors offer a sense of familiarity and comfort, appealing to a wide range of consumers. Gelato makers often refine these classics using high-quality ingredients to elevate their taste. Despite the rise of innovative options, classic flavors maintain strong demand due to their enduring popularity and broad appeal.
The street vendors segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the street vendors segment is predicted to witness the highest growth rate. Found in high-traffic areas like festivals, tourist destinations, and busy city streets, they serve gelato in various forms such as cones, cups, and sandwiches. With the flexibility to cater to a wide range of tastes and preferences, these vendors create a fun, casual gelato experience, making the treat easily available for spontaneous indulgence, especially during warmer months.
During the forecast period, the North America region is expected to hold the largest market share. Gelato's popularity is rising due to its rich, creamy texture and lower fat content compared to traditional ice cream. The consumers are also embracing diverse flavors and health-conscious options, such as dairy-free and low-calorie varieties. This growth is supported by expanding gelato stores, food trucks, and online delivery platforms, catering to evolving consumer preferences.
Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR. There is a growing inclination towards indulgent and convenient dessert options, with consumers seeking premium and artisanal gelato products. Additionally, rising health awareness among consumers is influencing the demand for gelato, as it is often perceived as a healthier alternative to traditional ice cream due to its lower fat content and denser consistency.
Key players in the market
Some of the key players in Gelato market include Unilever Ltd., General Mills, Ben & Jerry's, Minus30, Nestle, Mars, Amorino, Gelato Fiasco, Ciao Bella Gelato Company, G.S. Gelato, Turkey Hill, Dairy Queen, Cold Stone Creamery and Danone S.A.
In November 2024, Mars introduced M&M's and SNICKERS ice cream products. The company used this year's recent National Association of Convenience Stores (NACS) Show Expo in Las Vegas to showcase its latest treats, which the business revealed had been developed directly in response to consumer demand for a greater variety of flavours, tastes and textures across its portfolio.
In July 2024, Abu Dhabi's biggest sovereign wealth fund is considering investing at least €1 billion ($1.1 billion) in Nestle SA's ice cream joint venture, which includes brands like Haagen-Dazs, according to people familiar with the matter. The Abu Dhabi Investment Authority, which controls almost $1 trillion of assets, is working with advisers as it considers committing fresh capital to Nestle's Froneri ice cream venture with buyout firm PAI Partners, the people said.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.