美國的冰淇淋市場評估:各類型，各類別，外包裝盒尺寸，各包裝形式，各流通管道，各地區，機會及預測，2018～2032年

美國冰淇淋市場規模預計將從 2024 年的 225.6 億美元增至 2032 年的 338.7 億美元，預測期內（2025-2032 年）的複合年增長率為 5.21%。對優質冰淇淋的需求不斷增長是推動該國市場擴張的主要因素之一。與傳統冰淇淋相比，一些優質冰淇淋熱量更低、不含糖，越來越受到注重健康的消費者的歡迎。例如，NadaMoo! 將於 2021 年推出一系列香草、草莓和巧克力口味的無乳糖無糖冰淇淋。

為了獲得競爭優勢並吸引更廣泛的受眾，冰淇淋製造商正在採用優質和創新的原料創造產品。這會帶來更大的客戶群。包裝技術的進步也有助於增加外送產品的需求。

目錄

第1章 調查手法

第2章 計劃的範圍和定義

第3章 摘要整理

第4章 客戶的迴響

• 品牌認知度和忠誠度
• 決定是否購買時考慮的要素
  • 人口統計(世代分析- X世代，Y，Z，嬰兒潮世代，收入，地區等)
  • 味
  • 價格
  • 貯存壽命
  • 原料的品質
  • 顏色
  • 營養成分
  • 不含乳製品的選擇
  • 包裝
  • 報價與折扣
  • 檢討與推薦事項
• 購買頻率
• 購買流通管道
• 生活方式趨勢
• 社群媒體影響者和名人代言對產品和品牌採用的影響

第5章 美國的冰淇淋市場預測，2018年～2032年

• 市場規模與預測
  • 各金額
  • 各數量
• 各類型
  • 乳製品為基礎的
  • 不含乳製品
• 各類別
  • 衝動購買型冰淇淋
  • 外帶冰淇淋
  • 手製冰淇淋
• 外包裝盒尺寸
  • 不滿100ml
  • 100～500ml
  • 500ml以上
• 各包裝形式
  • 玉米
    • 蛋糕玉米
    • 鬆餅玉米
    • 砂糖玉米
    • 其他
  • 杯子/品脫
  • 家庭適用的尺碼(散裝)
  • 棒
  • 區域
  • 其他
• 各流通管道
  • 線上
  • 離線
    • 超級市場/大賣場
    • 冰淇淋飲茶室
    • 便利商店
    • 其他
• 各地區
  • 東北部
  • 西南部
  • 西部
  • 東南部
  • 中西部
• 市場佔有率(%)各企業，2024年

第6章 2024年的美國冰淇淋市場製圖

• 各類型
• 各類別
• 外包裝盒尺寸
• 各包裝形式
• 各流通管道
• 各地區

第9章 宏觀環境和產業結構

• 供給需求分析
• 進口出口分析
• 價值鏈分析
• 美國冰淇淋市場PESTEL分析
  • 政治要素
  • 經濟系統
  • 社會影響
  • 技術的進步
  • 對環境的影響
  • 法律合規與監管政策（包括法定機構）
• 波特的五力分析
  • 供應商的力量
  • 買方勢力
  • 替代威脅
  • 新加入廠商的威脅
  • 競爭企業間的敵對關係

第10章 市場動態

• 成長促進因素
• 阻礙成長的要素(課題，規定)

第11章 主要企業的形勢

• 市場領導前五名公司的競爭矩陣
• 前五名市場領導的市場收益分析(%、2024年)
• 併購/合資（如適用）
• SWOT 分析（針對 5 家市場公司）
• 專利分析（如果適用）

第12章 案例研究

第13章 價格分析

第14章 主要企業的展望

• Blue Bell Creameries
• 公司概要
• 主要經營團隊
• 產品和服務
• 財務狀況(如報告)
• 主要市場的著重和地理存在感
• 最近的趨勢
• Hindustan Unilever Limited(Good Humor-Breyers Ice Cream Company, Ben &Jerry's Homemade Holdings Inc.)
• General Mills Inc.(Haagen-Dazs)
• The Kroger Co.
• Ferrero International SA(Wells Enterprises)
• MTY Food Group Inc.(Cold Stone Creamery, Pinkberry Worldwide Inc.)
• Little Red Rooster Ice Cream Company(NadaMoo！)
• Nestle SA(Dreyer's Grand Ice Cream, Inc.)
• Graeter's Ice Cream Co.
• Tillamook County Creamery Association(TCCA)

上述公司不根據其市場佔有率保留訂單，並且可能會在工作過程中發生變化。

第 15 章 策略建議

第 16 章 關於研究公司/免責聲明

United States Ice Cream Market is projected to witness a CAGR of 5.21% for the forecast period between 2025 and 2032, reaching USD 33.87 billion by 2032 from USD 22.56 billion in 2024. The rising demand for upscale or luxury ice creams has been one of the main drivers fuelling market expansion in the country. Several of those premium ice creams have become more popular among health-conscious consumers as a result of the availability of reduced-calorie/no sugar claims when compared to traditional ice creams. For instance, a new range of dairy-free, sugar-free ice cream in the flavours of vanilla, strawberry, and chocolate was introduced by NadaMoo! in the year 2021.

To gain a competitive advantage and appeal to a wider audience, ice cream manufacturers create products with premium and novel ingredients. As a result, their customer base expands. Packaging advancements also help boost the demand for take-home products, since these new packs are simpler to ship and store than older ones.

Growth of Diary-Free and Vegan Products Drives US Market Demand

The rising requirement for dairy-free and vegan products is a significant driver for United States ice cream market growth in the forecast period. As consumers become more health-conscious and environmental awareness rises, there is a significant shift towards plant-based alternatives. This trend is specifically prevalent among individuals with lactose intolerance, dairy allergies, and those adopting vegan lifestyles, leading to an increase in consumption of dairy-free ice cream. In addition, brands are responding to this requirement by expanding and innovating their product lines to include a variety of plant-based ice creams. Ingredients including coconut milk, almond milk, soy milk, and oat milk are being efficiently utilized to introduce delicious and creamy alternatives that cater to the preferences of a wider audience, which further drives the United States ice cream market growth. In addition, companies in the market are launching new product to meet the evolving dietary preferences and growing demand for dairy-free and vegan ice cream.

For instance, in February 2024, Unilever Group announced to introduce precision fermentation to its portfolio, incorporating Perfect Day's animal-free whey protein into a lactose-free chocolate ice cream for Breyers.

Frequent Occasions and Gatherings at Home Leads to High Demand for Take Home Ice Cream

American's love for ice creams is ever lasting and United States is among the top consumers of ice creams globally. According to International Dairy Foods Association (IDFA), an average U.S. resident consumer around 20 pounds (4 gallons) of ice cream annually, with vanilla, chocolate, strawberry, and bananas being the most popular flavours.

Large portion of the country's population are involved in frequent get togethers at home and are proven to be great hosts by offering their guests the flawless hospitality experience. Such regular trends of hosting parties on various occasions results in a higher demand for take home ice creams. Nearly 82% of the Americans prefer to purchase ice cream from the grocery stores and consume it at home. Half gallon containers are the most common package size being purchased in the country.

Cannabidiol (CBD) Infused Ice Cream Could be a Next Opportunity

To gain a competitive advantage and appeal to American consumers, ice cream makers use premium and innovative ingredients to create products which will also increase their customer base. In addition, favourable regulations also consider innovations in the market under study. In May 2019, the FDA held public hearings on legalizing cannabidiol (CBD) in the country. Therefore, major players have started using this opportunity to launch new products to differentiate their products. Several ice cream companies are planning to launch CBD infused ice creams the moment FDA approves the use of CBD in food and beverage, which is currently prohibited.

For example, Unilever brand, Ben & Jerry is all set to launch its CBD-infused ice cream but given no hint for when it will be available in grocery stores, for the FDA's public hearings are still under process. It also plans to source the future CBD locally from Vermont while adhering to its "value-based sourcing" practices. Research shows that savoury flavours appeal to U.S. consumers. Manufacturers are therefore investing in collaborations and research to produce great-tasting, innovative ice creams for the U.S. market.

An Upward Shift Towards Sustainable Packaging

As per the report by the United States Environmental Protection Agency, approximately 80 million metric ton of packaging waste is produced by the United States solely each year. The major sources of the packaging waste are food and beverage products. Because of the increasing awareness towards minimising the packaging waste and using recyclable products, there is a surge in demand for products with eco-friendly or sustainable packaging. Food and beverage industry, being the major producer of packaging waste, is collaborating with various suppliers to cater to their products in sustainable packaging to gain consumer trust and interest. Two-third of the ice cream makers in the United States are planning for more sustainable packaging solutions.

Impact of COVID-19 on the United States Ice Cream Market

Initially, the ice cream industry of the United States declined due to the outbreak of COVID-19 resulting in complete lockdown. But soon when the parts of the country started to unlock gradually, the trend in the industry also saw a surge in demand for ice creams and ice cream products. During this phase, the industry recovered at least 50% of its rate. Customers, rather than buying single packs, shifted the demand to multipacks and voluminous packs like bricks and tubs so that they would come the least in contact with others, and also enjoy the much-needed family time.

Impact of Russia-Ukraine War on the United States Ice Cream Market

The essential raw materials used by the ice cream manufacturers are those subject to price fluctuations caused by external conditions such as weather, climate change, commodity shortages, etc. The invasion of Ukraine by Russia has also impacted the supply of raw materials to a great extent, as international sanctions were imposed on Russia. A substantial rise in consumer dairy prices is expected to take place as a result of the war.

Key Players Landscape and Outlook

The ice cream market in the United States is extremely competitive, with several players in the market, including Blue Bells Creameries, Unilever Plc., General Mills Inc. and Peak Rock Capital LLC. These players are spending in R&D to improve their product lines, market share and revenue growth could also be adversely impacted if they are not successful in introducing innovative products in response to changing consumer demands or by new product introductions of the competitors.

For example, In May 2022, Ben & Jerry's, a unilever brand for ice creams in United States, launched a new range of ice cream by the name Monikered Cherry Crumble that offers a butter base and is a limited-edition flavour at a retail price of $5.49. The new edition is available in pints as of now.

Table of Contents

1. Research Methodology

2. Project Scope & Definitions

3. Executive Summary

4. Voice of Customer

• 4.1. Brand Awareness and Loyalty
• 4.2. Factors Considered in Purchase Decision
  • 4.2.1. Demographics (Cohort Analysis - Gen X, Y, Z, Baby Boomers; Income, Geography, etc)
  • 4.2.2. Flavour
  • 4.2.3. Price
  • 4.2.4. Shelf life
  • 4.2.5. Quality of Ingredients
  • 4.2.6. Colour
  • 4.2.7. Nutritional Content
  • 4.2.8. Dairy-free options
  • 4.2.9. Packaging
  • 4.2.10. Offers and Discounts
  • 4.2.11. Reviews and Recommendations
• 4.3. Frequency of Purchase
• 4.4. Channel of Purchase
• 4.5. Lifestyle Trends
• 4.6. Impact of Social Media Influencer or Celebrity Endorsements on Product and Brand Absorption

5. United States Ice Cream Market Outlook, 2018-2032F

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
  • 5.1.2. By Volume
• 5.2. By Type
  • 5.2.1. Dairy Based
  • 5.2.2. Non-Dairy Based
• 5.3. By Category
  • 5.3.1. Impulse Ice Cream
  • 5.3.2. Take-home Ice Cream
  • 5.3.3. Artisanal Ice Cream
• 5.4. By Package Size
  • 5.4.1. Less than 100 ml
  • 5.4.2. 100 to 500 ml
  • 5.4.3. More than 500 ml
• 5.5. By Packaging Type
  • 5.5.1. Cones
    • 5.5.1.1. Cake Cones
    • 5.5.1.2. Waffle Cones
    • 5.5.1.3. Sugar Cones
    • 5.5.1.4. Others
  • 5.5.2. Cups/Pints
  • 5.5.3. Tubs
  • 5.5.4. Sticks
  • 5.5.5. Bricks
  • 5.5.6. Others
• 5.6. By Distribution Channel
  • 5.6.1. Online
  • 5.6.2. Offline
    • 5.6.2.1. Supermarkets/Hypermarkets
    • 5.6.2.2. Ice Cream Parlours
    • 5.6.2.3. Convenience Stores
    • 5.6.2.4. Others
• 5.7. By Region
  • 5.7.1. Northeast
  • 5.7.2. Southwest
  • 5.7.3. West
  • 5.7.4. Southeast
  • 5.7.5. Midwest
• 5.8. By Company Market Share (%), 2024

6. United States Ice Cream Market Mapping, 2024

• 8.1. By Type
• 8.2. By Category
• 8.3. By Package Size
• 8.4. By Packaging Type
• 8.5. By Distribution Channel
• 8.6. By Region

9. Macro Environment and Industry Structure

• 9.1. Supply Demand Analysis
• 9.2. Import Export Analysis
• 9.3. Value Chain Analysis
• 9.4. PESTEL Analysis of the United States Ice Cream Market
  • 9.4.1. Political Factors
  • 9.4.2. Economic System
  • 9.4.3. Social Implications
  • 9.4.4. Technological Advancements
  • 9.4.5. Environmental Impacts
  • 9.4.6. Legal Compliances and Regulatory Policies (Statutory Bodies Included)
• 9.5. Porter's Five Forces Analysis
  • 9.5.1. Supplier Power
  • 9.5.2. Buyer Power
  • 9.5.3. Substitution Threat
  • 9.5.4. Threat from New Entrant
  • 9.5.5. Competitive Rivalry

10. Market Dynamics

• 10.1. Growth Drivers
• 10.2. Growth Inhibitors (Challenges, Restraints)

11. Key Players Landscape

• 11.1. Competition Matrix of Top Five Market Leaders
• 11.2. Market Revenue Analysis of Top Five Market Leaders (in %, 2024)
• 11.3. Mergers and Acquisitions/Joint Ventures (If Applicable)
• 11.4. SWOT Analysis (For Five Market Players)
• 11.5. Patent Analysis (If Applicable)

12. Case Studies

13. Pricing Analysis

14. Key Players Outlook

• 14.1. Blue Bell Creameries
  • 14.1.1. Company Details
  • 14.1.2. Key Management Personnel
  • 14.1.3. Products & Services
  • 14.1.4. Financials (As reported)
  • 14.1.5. Key Market Focus & Geographical Presence
  • 14.1.6. Recent Developments
• 14.2. Hindustan Unilever Limited (Good Humor-Breyers Ice Cream Company, Ben & Jerry's Homemade Holdings Inc.)
• 14.3. General Mills Inc. (Haagen-Dazs)
• 14.4. The Kroger Co.
• 14.5. Ferrero International S.A. (Wells Enterprises)
• 14.6. MTY Food Group Inc. (Cold Stone Creamery, Pinkberry Worldwide Inc.)
• 14.7. Little Red Rooster Ice Cream Company (NadaMoo!)
• 14.8. Nestle S.A. (Dreyer's Grand Ice Cream, Inc.)
• 14.9. Graeter's Ice Cream Co.
• 14.10. Tillamook County Creamery Association (TCCA)

Companies mentioned above DO NOT hold any order as per market share and can be changed during course of work

15. Strategic Recommendations

16. About Us & Disclaimer

List of Tables

• Table 1. Competition Matrix of Top 5 Market Leaders
• Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
• Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

• Figure 1. United States Ice Cream Market, By Value, In USD Billion, 2018-2032F
• Figure 2. United States Ice Cream Market, By Volume, In Gallons, 2018-2032F
• Figure 3. United States Ice Cream Market Share, By Type, In USD Billion, 2018-2032F
• Figure 4. United States Ice Cream Market Share, By Type, In Gallons, 2018-2032F
• Figure 5. United States Ice Cream Market Share, By Category, In USD Billion, 2018-2032F
• Figure 6. United States Ice Cream Market Share, By Category, In Gallons, 2018-2032F
• Figure 7. United States Ice Cream Market Share, By Package Size, In USD Billion, 2018-2032F
• Figure 8. United States Ice Cream Market Share, By Package Size, In Gallons, 2018-2032F
• Figure 9. United States Ice Cream Market Share, By Packaging Type, In USD Billion, 2018-2032F
• Figure 10. United States Ice Cream Market Share, By Packaging Type, In Gallons, 2018-2032F
• Figure 11. United States Ice Cream Market Share, By Distribution Channel, In USD Billion, 2018-2032F
• Figure 12. United States Ice Cream Market Share, By Distribution Channel, In Gallons, 2018-2032F
• Figure 13. United States Ice Cream Market Share, By Region, In USD Billion, 2018-2032F
• Figure 14. United States Ice Cream Market Share, By Region, In Gallons, 2018-2032F
• Figure 15. By Type Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 16. By Category Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 17. By Package Size Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 18. By Packaging Type Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 19. By Distribution Channel Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 20. By Region Map-Market Size (USD Billion) & Growth Rate (%), 2024