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市場調查報告書

商品編碼

1922829

日本寵物護理市場規模、佔有率、趨勢及預測（按產品類型、寵物類型、分銷管道和地區分類，2026-2034年）

Japan Pet Care Market Size, Share, Trends and Forecast by Product Type, Pet Type, Distribution Channel, and Region, 2026-2034

出版日期: 2026年01月01日 | 出版商:

IMARC | 英文 118 Pages | 商品交期: 5-7個工作天內

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簡介目錄

2025年，日本寵物護理市場規模達223.34億美元。 IMARC Group預測，到2034年，該市場規模將達到336.362億美元，2026年至2034年的複合年成長率（CAGR）為4.66%。市場擴張的促進因素包括：人口老化導致人們對伴侶動物的需求增加、產品和服務的優質化、小規模都市區可支配收入的增加、電子商務和數位化獸醫服務的日益普及，以及營養補充劑和功能性營養食品等高成長細分市場的擴張。

日本寵物護理市場的發展趨勢：

優質化和功能性營養推動新鮮寵物食品和營養補充劑的發展

日本寵物照護市場正經歷強勁成長，這主要得益於寵物營養的優質化。飼主越來越重視寵物的健康，並要求寵物產品達到與人類寵物同等的品質。根據日本寵物食品協會的調查顯示，狗主人每月在寵物食品和零食上的平均支出為5,257日圓（約40美元），貓主人為4,233日圓（約32美元）。人口結構的變化，例如人口老化和單身家庭的增加，進一步推動了寵物的人性化趨勢。為了因應這一趨勢，各大品牌紛紛推出採用自由放養蛋白質、發酵超級食品和功能性營養補充劑配製的超高階寵物食品，以支持寵物的關節健康和認知功能。同時，直銷和訂閱模式也讓Start-Ups能夠提供由獸醫指導的客製化飲食計畫和營養補充品。人們對寵物健康和長壽的日益關注正在推動日本寵物護理市場的進一步擴張，為專業營養品牌和遠端獸醫諮詢等創新服務創造了成長機會。

數位轉型和電子商務的擴張

在日本，受行動網際網路普及和技術型服務的快速發展推動，寵物護理市場正在經歷數位轉型。預計到2023年，日本的行動網路普及率將達到約93.1%，為數位化擴張奠定堅實基礎。智慧型手機和PayPay、LINE Pay等數位錢包的廣泛應用，推動了寵物照護產業訂閱和自動補貨模式的成長。亞馬遜日本站等大型電商平台和寵物專賣店正在引入人工智慧驅動的個人化產品推薦、線上聊天支持，甚至是擴增實境（AR）功能，讓顧客可以虛擬試穿寵物用品。冷藏配送生鮮食品和醫療用品等物流創新也進一步提升了數位化購物體驗。此外，遠端獸醫諮詢服務、監測健康狀況的智慧項圈以及線上寵物社區等服務正在重塑寵物健康管理模式。在年輕、精通科技的寵物飼主日益成長的影響力推動下，數位管道正在超越傳統零售，推動日本不斷發展的寵物護理市場的永續成長。

本報告解答的關鍵問題

日本寵物護理市場目前發展狀況如何？您認為未來幾年它將如何發展？
日本寵物護理市場按產品類型是如何細分的？
日本寵物護理市場按寵物類型分類的詳細情形如何？
日本寵物護理市場按分銷管道分類的情況如何？
日本寵物護理市場按地區分類的情況如何？
請介紹日本寵物護理市場價值鏈的各個環節。
日本寵物護理市場的主要促進因素和挑戰是什麼？
日本寵物護理市場的結構是怎麼樣的？主要參與者有哪些？
日本寵物護理市場競爭有多激烈？

The Japan pet care market size reached USD 22,334.0 Million in 2025 . Looking forward, IMARC Group expects the market to reach USD 33,636.2 Million by 2034 , exhibiting a growth rate (CAGR) of 4.66% during 2026-2034 . The aging population seeking companionship, premiumization of products and services, rising disposable incomes among small urban households, surging e-commerce and digital vet service adoption, and expanding high-growth segments such as supplements and functional nutrition are driving the market expansion.

JAPAN PET CARE MARKET TRENDS:

Premiumization and Functional Nutrition Driving Fresh Pet Food and Supplements

Japan's pet care market is witnessing strong growth, fueled by the premiumization of pet nutrition as owners increasingly prioritize health-focused, human-grade products for their pets. According to the Japan Pet Food Association, average monthly spending on food and treats reached JPY 5,257 (about USD 40) for dog owners and JPY 4,233 (around USD 32) for cat owners. This trend is being accelerated by demographic shifts, including an aging population and a rise in single-person households, both of which have contributed to deeper pet humanization. In response, brands are introducing super-premium meals with ingredients like free-range proteins, fermented superfoods, and functional supplements designed to support joint health and cognitive function. Meanwhile, direct-to-consumer and subscription models are enabling startups to deliver tailored, vet-approved meal plans and nutraceuticals. As the focus on pet health and longevity intensifies, the Japanese pet care market is set to expand further, offering growing opportunities for specialty nutrition brands and innovative services like tele-veterinary counseling.

Digital Transformation and E-commerce Expansion

Japan's pet care market is undergoing a digital transformation, driven by widespread mobile internet usage and the rapid adoption of tech-enabled services. As of 2023, mobile internet penetration in Japan reached approximately 93.1%, creating a strong foundation for digital expansion. The high prevalence of smartphones and digital wallets like PayPay and LINE Pay has enabled the growth of subscription-based and auto-replenishment models in pet care. Leading e-commerce platforms, including Amazon.co.jp and niche pet retailers, are leveraging AI for personalized product recommendations, chat-based support, and even augmented reality features for virtual try-ons of pet accessories. Innovations in logistics, such as refrigerated delivery for fresh food and shipping of medical supplies, further enhance the digital shopping experience. Additionally, services like tele-veterinary consultations, connected wellness-monitoring collars, and online pet communities are reshaping pet health management. As younger, tech-savvy pet owners rise in influence, digital channels are poised to surpass traditional retail, fueling sustained growth in Japan's evolving pet care landscape.

JAPAN PET CARE MARKET SEGMENTATION:

Product Type Insights:

Pet Food Dry Wet
Dry
Wet
Grooming Products Shampoos and Conditioners Combs and Brushes Clippers and Scissors Others
Shampoos and Conditioners
Combs and Brushes
Clippers and Scissors
Others
Others
Pet Food Dry Wet
Dry
Wet
Dry
Wet
Dry
Wet
Grooming Products Shampoos and Conditioners Combs and Brushes Clippers and Scissors Others
Shampoos and Conditioners
Combs and Brushes
Clippers and Scissors
Others
Shampoos and Conditioners
Combs and Brushes
Clippers and Scissors
Others
Shampoos and Conditioners
Combs and Brushes
Clippers and Scissors
Others
Others

Pet Type Insights:

Dog
Cat
Others
Dog
Cat
Others

Distribution Channel Insights:

Offline
Online
Offline
Online

Regional Insights:

Kanto Region
Kansai/Kinki Region
Central/Chubu Region
Kyushu-Okinawa Region
Tohoku Region
Chugoku Region
Hokkaido Region
Shikoku Region
Kanto Region
Kansai/Kinki Region
Central/Chubu Region
Kyushu-Okinawa Region
Tohoku Region
Chugoku Region
Hokkaido Region
Shikoku Region
The report has also provided a comprehensive analysis of all the major regional markets, which include Kanto Region, Kansai/Kinki Region, Central/Chubu Region, Kyushu-Okinawa Region, Tohoku Region, Chugoku Region, Hokkaido Region, and Shikoku Region.

COMPETITIVE LANDSCAPE:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

KEY QUESTIONS ANSWERED IN THIS REPORT
How has the Japan pet care market performed so far and how will it perform in the coming years?
What is the breakup of the Japan pet care market on the basis of product type?
What is the breakup of the Japan pet care market on the basis of pet type?
What is the breakup of the Japan pet care market on the basis of distribution channel?
What is the breakup of the Japan pet care market on the basis of region?
What are the various stages in the value chain of the Japan pet care market?
What are the key driving factors and challenges in the Japan pet care market?
What is the structure of the Japan pet care market and who are the key players?
What is the degree of competition in the Japan pet care market?

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Japan Pet Care Market - Introduction

4.1 Overview
4.2 Market Dynamics
4.3 Industry Trends
4.4 Competitive Intelligence

5 Japan Pet Care Market Landscape

5.1 Historical and Current Market Trends (2020-2025)
5.2 Market Forecast (2026-2034)

6 Japan Pet Care Market - Breakup by Product Type

6.1 Pet Food
- 6.1.1 Overview
- 6.1.2 Historical and Current Market Trends (2020-2025)
- 6.1.3 Market Segmentation
  - 6.1.3.1 Dry
  - 6.1.3.2 Wet
- 6.1.4 Market Forecast (2026-2034)
6.2 Grooming Products
- 6.2.1 Overview
- 6.2.2 Historical and Current Market Trends (2020-2025)
- 6.2.3 Market Segmentation
  - 6.2.3.1 Shampoos and Conditioners
  - 6.2.3.2 Combs and Brushes
  - 6.2.3.3 Clippers and Scissors
  - 6.2.3.4 Others
- 6.2.4 Market Forecast (2026-2034)
6.3 Others
- 6.3.1 Historical and Current Market Trends (2020-2025)
- 6.3.2 Market Forecast (2026-2034)

7 Japan Pet Care Market - Breakup by Pet Type

7.1 Dog
- 7.1.1 Overview
- 7.1.2 Historical and Current Market Trends (2020-2025)
- 7.1.3 Market Forecast (2026-2034)
7.2 Cat
- 7.2.1 Overview
- 7.2.2 Historical and Current Market Trends (2020-2025)
- 7.2.3 Market Forecast (2026-2034)
7.3 Others
- 7.3.1 Historical and Current Market Trends (2020-2025)
- 7.3.2 Market Forecast (2026-2034)

8 Japan Pet Care Market - Breakup by Distribution Channel

8.1 Offline
- 8.1.1 Overview
- 8.1.2 Historical and Current Market Trends (2020-2025)
- 8.1.3 Market Forecast (2026-2034)
8.2 Online
- 8.2.1 Overview
- 8.2.2 Historical and Current Market Trends (2020-2025)
- 8.2.3 Market Forecast (2026-2034)

9 Japan Pet Care Market - Breakup by Region

9.1 Kanto Region
- 9.1.1 Overview
- 9.1.2 Historical and Current Market Trends (2020-2025)
- 9.1.3 Market Breakup by Product Type
- 9.1.4 Market Breakup by Pet Type
- 9.1.5 Market Breakup by Distribution Channel
- 9.1.6 Key Players
- 9.1.7 Market Forecast (2026-2034)
9.2 Kansai/Kinki Region
- 9.2.1 Overview
- 9.2.2 Historical and Current Market Trends (2020-2025)
- 9.2.3 Market Breakup by Product Type
- 9.2.4 Market Breakup by Pet Type
- 9.2.5 Market Breakup by Distribution Channel
- 9.2.6 Key Players
- 9.2.7 Market Forecast (2026-2034)
9.3 Central/ Chubu Region
- 9.3.1 Overview
- 9.3.2 Historical and Current Market Trends (2020-2025)
- 9.3.3 Market Breakup by Product Type
- 9.3.4 Market Breakup by Pet Type
- 9.3.5 Market Breakup by Distribution Channel
- 9.3.6 Key Players
- 9.3.7 Market Forecast (2026-2034)
9.4 Kyushu-Okinawa Region
- 9.4.1 Overview
- 9.4.2 Historical and Current Market Trends (2020-2025)
- 9.4.3 Market Breakup by Product Type
- 9.4.4 Market Breakup by Pet Type
- 9.4.5 Market Breakup by Distribution Channel
- 9.4.6 Key Players
- 9.4.7 Market Forecast (2026-2034)
9.5 Tohoku Region
- 9.5.1 Overview
- 9.5.2 Historical and Current Market Trends (2020-2025)
- 9.5.3 Market Breakup by Product Type
- 9.5.4 Market Breakup by Pet Type
- 9.5.5 Market Breakup by Distribution Channel
- 9.5.6 Key Players
- 9.5.7 Market Forecast (2026-2034)
9.6 Chugoku Region
- 9.6.1 Overview
- 9.6.2 Historical and Current Market Trends (2020-2025)
- 9.6.3 Market Breakup by Product Type
- 9.6.4 Market Breakup by Pet Type
- 9.6.5 Market Breakup by Distribution Channel
- 9.6.6 Key Players
- 9.6.7 Market Forecast (2026-2034)
9.7 Hokkaido Region
- 9.7.1 Overview
- 9.7.2 Historical and Current Market Trends (2020-2025)
- 9.7.3 Market Breakup by Product Type
- 9.7.4 Market Breakup by Pet Type
- 9.7.5 Market Breakup by Distribution Channel
- 9.7.6 Key Players
- 9.7.7 Market Forecast (2026-2034)
9.8 Shikoku Region
- 9.8.1 Overview
- 9.8.2 Historical and Current Market Trends (2020-2025)
- 9.8.3 Market Breakup by Product Type
- 9.8.4 Market Breakup by Pet Type
- 9.8.5 Market Breakup by Distribution Channel
- 9.8.6 Key Players
- 9.8.7 Market Forecast (2026-2034)

10 Japan Pet Care Market - Competitive Landscape

10.1 Overview
10.2 Market Structure
10.3 Market Player Positioning
10.4 Top Winning Strategies
10.5 Competitive Dashboard
10.6 Company Evaluation Quadrant

11 Profiles of Key Players

11.1 Company A
- 11.1.1 Business Overview
- 11.1.2 Products Offered
- 11.1.3 Business Strategies
- 11.1.4 SWOT Analysis
- 11.1.5 Major News and Events
11.2 Company B
- 11.2.1 Business Overview
- 11.2.2 Products Offered
- 11.2.3 Business Strategies
- 11.2.4 SWOT Analysis
- 11.2.5 Major News and Events
11.3 Company C
- 11.3.1 Business Overview
- 11.3.2 Products Offered
- 11.3.3 Business Strategies
- 11.3.4 SWOT Analysis
- 11.3.5 Major News and Events
11.4 Company D
- 11.4.1 Business Overview
- 11.4.2 Products Offered
- 11.4.3 Business Strategies
- 11.4.4 SWOT Analysis
- 11.4.5 Major News and Events
11.5 Company E
- 11.5.1 Business Overview
- 11.5.2 Products Offered
- 11.5.3 Business Strategies
- 11.5.4 SWOT Analysis
- 11.5.5 Major News and Events

12 Japan Pet Care Market - Industry Analysis

12.1 Drivers, Restraints, and Opportunities
- 12.1.1 Overview
- 12.1.2 Drivers
- 12.1.3 Restraints
- 12.1.4 Opportunities
12.2 Porters Five Forces Analysis
- 12.2.1 Overview
- 12.2.2 Bargaining Power of Buyers
- 12.2.3 Bargaining Power of Suppliers
- 12.2.4 Degree of Competition
- 12.2.5 Threat of New Entrants
- 12.2.6 Threat of Substitutes
12.3 Value Chain Analysis