封面
市場調查報告書
商品編碼
1822305

中國消費者健康市場

Consumer Health in China

出版日期: | 出版商: Euromonitor International | 英文 102 Pages | 商品交期: 最快1-2個工作天內

價格
簡介目錄

隨著人們健康意識的增強和對健康投資意願的不斷增強,2025年中國消費者的健康銷售額將會增加。疫情過後,中國消費者持續將藥品和補充品視為必需品,各大品牌也投資擴大教育和開發需求,尤其是在美容、女性健康和壓力管理等領域。

Euromonitor International的《中國消費者健康報告》全面展現了中國市場在國家層面的規模與格局。報告提供了2020年至2024年的最新零售數據,幫助您識別推動成長的產業。此外,報告也對2029年的市場發展趨勢進行了預測。

目標產品:過敏護理、草藥/傳統產品、非處方藥、兒科消費者健康、運動營養、維生素和膳食補充劑、體重管理和健康

數據範圍:市場規模(實際和預測)、企業市場占有率、品牌佔有率、分銷數據

為什麼要購買這份報告?

  • 詳細了解消費者健康市場
  • 確定成長領域並確定變革的驅動力
  • 了解競爭格局、主要市場參與企業和主要品牌
  • 使用五年預測來評估市場預期如何發展

Euromonitor International在出版市場研究報告、商業參考書和線上資訊系統方面擁有超過50年的經驗。公司在倫敦、芝加哥、新加坡、上海、維爾紐斯、杜拜、開普敦、聖地牙哥、雪梨、東京、班加羅爾、聖保羅、首爾、香港、杜塞爾多夫和墨西哥城設有辦事處,分析師網路遍布100個國家。憑藉其獨特的能力和對多元化市場的理解,公司能夠開發可靠的資訊資源,為明智的策略規劃提供支援。

目錄

目錄和表格

執行摘要

  • 2025年消費者健康:整體情況
  • 2025年的主要趨勢
  • 競爭格局
  • 通路開發
  • 消費者健康的未來將如何發展?

市場指標

市場數據

附錄

  • OTC註冊與分類
  • 維生素和膳食補充劑註冊和分類
  • 自我治療/自我護理與預防醫學
  • 轉變

免責聲明

定義

資訊來源

中藥止痛藥

關鍵數據結果

2025年的發展

  • 外用製劑在系統弱化的情況下推動成長
  • 雲南白藥透過創新和疼痛社區服務保持領先地位
  • O2O 電商加速中國止痛藥的普及,線下藥局則維持了其覆蓋範圍

前景與機遇

  • 預防和專科護理的增加對中國兒科止痛藥的需求產生影響
  • 數位轉型與智慧分銷改變OTC止痛藥
  • 加強中國醫藥市場的兒童安全包裝標準

分類資料

中國咳嗽、感冒和過敏(花粉症)的治療方法

關鍵數據結果

2025年的發展

  • 季節性需求疲軟將限制短期成長
  • 華潤三九在感冒和流感季節表現疲軟的情況下仍保持榜首
  • 網路藥局連鎖店的擴張對線下銷售帶來壓力,數位管道的佔有率正在增加

前景與機遇

  • 需求驅動力轉變,預期持續穩定成長
  • 數位創新重新定義行銷、分銷和產品形式
  • 處方抗病毒藥物的日益普及對非處方感冒藥構成了挑戰

分類資料

中醫消化器官系統

關鍵數據結果

2025年的發展

  • 生活方式的改變和消費者偏好的多樣化推動了穩定成長
  • 憑藉中藥和消費者信任,華潤江中將在2025年保持全面領先地位
  • 隨著電子商務的快速發展,藥局正在支持消化器官系統藥物的銷售

前景與機遇

  • 生活方式和人口結構變化推動永續價值成長
  • 數位和技術進步提高了通路覆蓋範圍和產品可近性
  • 益生菌擴張對中國非消化器官系統藥物的長期成長構成挑戰

分類資料

中國皮膚科

關鍵數據結果

2025年的發展

  • 抗真菌藥物和脫髮藥物將在 2025 年推動皮膚病學的發展
  • 西安楊森整體領先,萬馬在脫髮治療領域繼續保持領先
  • 社群媒體的影響力日益增強,協助電子商務發展

前景與機遇

  • 陰道抗真菌藥物面臨零售放緩和實體零售成長放緩
  • 數位創新推動個人化消費者體驗
  • 局部消毒劑和消毒劑的競爭預計將加劇

分類資料

中式助眠產品

關鍵數據結果

2025年的發展

  • 預計 2025 年助眠產品價值將大幅成長
  • 競爭格局仍分散
  • 電子商務是中國最大、最具活力的睡眠輔助產品分銷管道

前景與機遇

  • 隨著消費者意識的不斷增強,睡眠輔助產品預計將繼續穩定成長
  • 創新重點在於成分和產品形式
  • 預計預測期內電子商務將進一步擴張

分類資料

中國眼科保健

關鍵數據結果

2025年的發展

  • 創新不足和價格敏感度增加阻礙了正成長
  • 曼秀雷敦(中山)製藥將於2025年引領眼部護理市場
  • 零售電商佔中國眼部護理產品銷售額的最大佔有率

前景與機遇

  • 生活方式的改變和習慣性使用正在支持進一步的穩定成長
  • 提高精煉產品的技術採用率,更深入參與,並擴大取得管道
  • 眼部護理作為必需的健康產品

分類資料

中國的創傷護理

關鍵數據結果

2025年的發展

  • 人口老化推動強勁成長
  • 雲南白藥繼續受益於其悠久的聲譽
  • 電子商務的快速擴張增加了創傷護理的可近性

前景與機遇

  • 中國人口結構的變化將推動創傷護理的未來成長
  • 智慧傷口監測是預測期內的關鍵技術趨勢
  • 健康與保健趨勢擴展到創傷護理

分類資料

中國維生素

關鍵數據結果

2025年的發展

  • 預計2025年中國維生素市場將持續成長
  • 安麗穩居榜首,新趨勢成長最快
  • 2025年電子商務仍將是最活躍的管道

前景與機遇

  • 維生素是確保永續生長的根本作用
  • 創新持續推動維生素產品和分銷的發展
  • 健康與保健趨勢支持進一步發展

分類資料

中國膳食補充劑

關鍵數據結果

2025年的發展

  • 不斷提高的健康意識和對小兒科的更多關注將推動 2025 年的成長
  • By-health 領先,Orkla 擴張速度最快
  • 電子商務是中國膳食補充劑最受歡迎且成長最快的銷售管道

前景與機遇

  • 營養補充品市場預計將穩定成長
  • 創新確保持續活力
  • 永續性趨勢塑造進步

分類資料

中國的體重管理與健康

關鍵數據結果

2025年的發展

  • 以健康為重點的新產品的出現阻礙了體重管理和健康的發展
  • 大公司面臨越來越大的消費者壓力和懷疑
  • 2025年零售電商仍將是主導通路

前景與機遇

  • 從消費者到開發者的減重治療策略重組
  • GLP-1藥物擴大中國消費者選擇範圍
  • 中國政府政策注重更健康的體重管理實踐

分類資料

中國的運動營養

關鍵數據結果

2025年的發展

  • 2025年非蛋白質運動產品將推動整體成長
  • 北京競爭對手 SportsTechnology 領先,而 MuscleTech 則繼續掙扎
  • 零售電子商務維持主導地位,其他銷售管道難以實現強勁成長勢頭

前景與機遇

  • 預計健身愛好者的增加將在預測期內推動成長
  • 緊湊便攜的包裝將成為消費者需求的主要驅動力
  • 國產蛋白原料對蛋白粉發展潛力大

分類資料

中藥/傳統產品

關鍵數據結果

2025年的發展

  • 消費者興趣日益成長,草藥/傳統產品發展勢頭強勁
  • 華潤三九醫藥領跑,保健品企業大步邁進
  • 藥局保持領先,電子商務繼續佔據市場佔有率

前景與機遇

  • 中藥/草藥陰道抗黴菌產品
  • 最新格式滿足了對便利、現代解決方案的需求
  • 永續性在草藥/傳統產品中變得越來越重要

分類資料

中國兒童消費者健康

關鍵數據結果

2025年的發展

  • 父母興趣的增加和產品的升級推動了兒科護理的成長
  • Nature's Story 領先,Swisse Wellness 2025 年成長最快
  • 到 2025 年,電子商務將取代保健和美容專賣店成為最大的零售商。

前景與機遇

  • 人口結構挑戰下兒科消費保健面臨利基機會
  • 創新和數位化進步推動發展
  • 加強中國醫藥市場的兒童安全包裝標準

分類資料

簡介目錄
Product Code: CHCN

Value sales of consumer health in China are increasing in 2025, underpinned by rising health awareness and heightened willingness to invest in wellbeing. Post-pandemic, local consumers continue to view pharmaceuticals and supplements as essential, while brands are invested in expanding education and cultivating demand - especially in areas such as beauty, women's health, and stress management.

Euromonitor International's Consumer Health in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Health market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Consumer Health in 2025: The big picture
  • Key trends in 2025
  • Competitive landscape
  • Channel developments
  • What next for Consumer Health?

MARKET INDICATORS

  • Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2020-2025
  • Table 2 Life Expectancy at Birth 2020-2025

MARKET DATA

  • Table 3 Sales of Consumer Health by Category: Value 2020-2025
  • Table 4 Sales of Consumer Health by Category: % Value Growth 2020-2025
  • Table 5 NBO Company Shares of Consumer Health: % Value 2021-2025
  • Table 6 LBN Brand Shares of Consumer Health: % Value 2022-2025
  • Table 7 Penetration of Private Label in Consumer Health by Category: % Value 2020-2025
  • Table 8 Distribution of Consumer Health by Format: % Value 2020-2025
  • Table 9 Distribution of Consumer Health by Format and Category: % Value 2025
  • Table 10 Forecast Sales of Consumer Health by Category: Value 2025-2030
  • Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2025-2030

APPENDIX

  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches

DISCLAIMER

DEFINITIONS

SOURCES

  • Summary 1 Research Sources

ANALGESICS IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Topicals drive growth amid systemic weakness
  • Yunnan Baiyao sustains leadership through innovation and community pain services
  • Offline pharmacies maintain reach as O2O e-commerce accelerates analgesics access in China

PROSPECTS AND OPPORTUNITIES

  • Rising prevention and professional care weigh on paediatric analgesics demand in China
  • Digital transformation and smart distribution reshape OTC analgesics
  • Strengthening child-resistant packaging standards in China's pharmaceutical market

CATEGORY DATA

  • Table 12 Sales of Analgesics by Category: Value 2020-2025
  • Table 13 Sales of Analgesics by Category: % Value Growth 2020-2025
  • Table 14 NBO Company Shares of Analgesics: % Value 2021-2025
  • Table 15 LBN Brand Shares of Analgesics: % Value 2022-2025
  • Table 16 Forecast Sales of Analgesics by Category: Value 2025-2030
  • Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2025-2030

COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Weak seasonal demand limits short-term growth
  • CR Sanjiu retains leadership despite weak cold and flu season
  • Digital channels gain share as online pharmacy chain expansion pressures offline sales

PROSPECTS AND OPPORTUNITIES

  • Steady growth ahead amid shifting demand drivers
  • Digital innovation redefines marketing, distribution and product formats
  • Rising accessibility of Rx antivirals challenges OTC cold remedies

CATEGORY DATA

  • Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2020-2025
  • Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2020-2025
  • Table 20 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2021-2025
  • Table 21 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2022-2025
  • Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2025-2030
  • Table 23 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2025-2030

DIGESTIVE REMEDIES IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Stable growth driven by lifestyle shifts and diverging consumer preferences
  • TCM and consumer trust ensure CR Jiangzhong maintains overall leadership in 2025
  • Pharmacies anchors digestive OTC sales as e-commerce rapidly expands

PROSPECTS AND OPPORTUNITIES

  • Sustained value growth will be driven by lifestyle and demographic dynamics
  • Digital and technological advancements enhance channel reach and product accessibility
  • Probiotics expansion poses challenges to long-term growth of OTC digestive remedies in China

CATEGORY DATA

  • Table 24 Sales of Digestive Remedies by Category: Value 2020-2025
  • Table 25 Sales of Digestive Remedies by Category: % Value Growth 2020-2025
  • Table 26 NBO Company Shares of Digestive Remedies: % Value 2021-2025
  • Table 27 LBN Brand Shares of Digestive Remedies: % Value 2022-2025
  • Table 28 Forecast Sales of Digestive Remedies by Category: Value 2025-2030
  • Table 29 Forecast Sales of Digestive Remedies by Category: % Value Growth 2025-2030

DERMATOLOGICALS IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Antifungals and hair-loss treatments drive growth in dermatologicals in 2025
  • Xian Janssen leads overall, while Wanma gains ground as it heads up hair loss treatments
  • Rising influence of social media supports e-commerce expansion

PROSPECTS AND OPPORTUNITIES

  • Vaginal antifungals faces retail slowdown and sluggish growth in store-based retail
  • Digital innovations driving personalised consumer experiences
  • Intensified competition expected in topical germicidals/antiseptics

CATEGORY DATA

  • Table 30 Sales of Dermatologicals by Category: Value 2020-2025
  • Table 31 Sales of Dermatologicals by Category: % Value Growth 2020-2025
  • Table 32 NBO Company Shares of Dermatologicals: % Value 2021-2025
  • Table 33 LBN Brand Shares of Dermatologicals: % Value 2022-2025
  • Table 34 LBN Brand Shares of Hair Loss Treatments: % Value 2022-2025
  • Table 35 Forecast Sales of Dermatologicals by Category: Value 2025-2030
  • Table 36 Forecast Sales of Dermatologicals by Category: % Value Growth 2025-2030

SLEEP AIDS IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Sleep aids sees impressive value growth in 2025
  • Competitive landscape remains fragmented
  • E-commerce as biggest and most dynamic distribution channel for sleep aids in China

PROSPECTS AND OPPORTUNITIES

  • Sleep aids faces further steady growth as consumer awareness continues to rise
  • Innovation to focus on ingredients and product format
  • E-commerce set to see further expansion during forecast period

CATEGORY DATA

  • Table 37 Sales of Sleep Aids: Value 2020-2025
  • Table 38 Sales of Sleep Aids: % Value Growth 2020-2025
  • Table 39 NBO Company Shares of Sleep Aids: % Value 2021-2025
  • Table 40 LBN Brand Shares of Sleep Aids: % Value 2022-2025
  • Table 41 Forecast Sales of Sleep Aids: Value 2025-2030
  • Table 42 Forecast Sales of Sleep Aids: % Value Growth 2025-2030

EYE CARE IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Positive growth curbed by low innovation and high price sensitivity
  • Mentholatum (Zhongshan) Pharmaceuticals leads eye care in 2025
  • Retail e-commerce accounts for greatest proportion of eye care sales in China

PROSPECTS AND OPPORTUNITIES

  • Lifestyle shifts and habitual use support further steady growth
  • Increased tech adoption for refined products, deeper engagement and broader access
  • Eye care as essential wellness products

CATEGORY DATA

  • Table 43 Sales of Eye Care by Category: Value 2020-2025
  • Table 44 Sales of Eye Care by Category: % Value Growth 2020-2025
  • Table 45 NBO Company Shares of Eye Care: % Value 2021-2025
  • Table 46 LBN Brand Shares of Eye Care: % Value 2022-2025
  • Table 47 Forecast Sales of Eye Care by Category: Value 2025-2030
  • Table 48 Forecast Sales of Eye Care by Category: % Value Growth 2025-2030

WOUND CARE IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Solid growth supported by ageing population
  • Yunnan Baiyao continues to benefit from longstanding reputation
  • Rapid expansion of e-commerce improves wound care accessibility

PROSPECTS AND OPPORTUNITIES

  • Demographic shifts in China to drive future growth for wound care
  • Intelligent wound monitoring represents key technological trend for forecast period
  • Health and wellness trends expand into wound care

CATEGORY DATA

  • Table 49 Sales of Wound Care by Category: Value 2020-2025
  • Table 50 Sales of Wound Care by Category: % Value Growth 2020-2025
  • Table 51 NBO Company Shares of Wound Care: % Value 2021-2025
  • Table 52 LBN Brand Shares of Wound Care: % Value 2022-2025
  • Table 53 Forecast Sales of Wound Care by Category: Value 2025-2030
  • Table 54 Forecast Sales of Wound Care by Category: % Value Growth 2025-2030

VITAMINS IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Vitamins enjoys continued growth in China in 2025
  • Amway retains leadership while Nutrend rises fastest
  • E-commerce remains most dynamic channel in 2025

PROSPECTS AND OPPORTUNITIES

  • Foundational role of vitamins ensures persistent growth
  • Innovation continues to boost product and distribution development in vitamins
  • Health and wellness trends to support further progress

CATEGORY DATA

  • Table 55 Sales of Vitamins by Category: Value 2020-2025
  • Table 56 Sales of Vitamins by Category: % Value Growth 2020-2025
  • Table 57 Sales of Multivitamins by Positioning: % Value 2020-2025
  • Table 58 NBO Company Shares of Vitamins: % Value 2021-2025
  • Table 59 LBN Brand Shares of Vitamins: % Value 2022-2025
  • Table 60 Forecast Sales of Vitamins by Category: Value 2025-2030
  • Table 61 Forecast Sales of Vitamins by Category: % Value Growth 2025-2030

DIETARY SUPPLEMENTS IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Rising health consciousness and paediatric focus drive growth in 2025
  • By-health leads as Orkla enjoys most rapid expansion
  • E-commerce as favoured and fastest-rising channel for dietary supplements in China

PROSPECTS AND OPPORTUNITIES

  • Steady growth forecast for dietary supplements
  • Innovation ensures continued dynamism
  • Sustainability trends shape progress

CATEGORY DATA

  • Table 62 Sales of Dietary Supplements by Category: Value 2020-2025
  • Table 63 Sales of Dietary Supplements by Category: % Value Growth 2020-2025
  • Table 64 Sales of Dietary Supplements by Positioning: % Value 2020-2025
  • Table 65 NBO Company Shares of Dietary Supplements: % Value 2021-2025
  • Table 66 LBN Brand Shares of Dietary Supplements: % Value 2022-2025
  • Table 67 Forecast Sales of Dietary Supplements by Category: Value 2025-2030
  • Table 68 Forecast Sales of Dietary Supplements by Category: % Value Growth 2025-2030

WEIGHT MANAGEMENT AND WELLBEING IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Emerging new health-oriented products undermine growth for weight management and wellbeing
  • Leading players face pressures and growing scepticism from consumers
  • Retail e-commerce remains dominant channel in 2025

PROSPECTS AND OPPORTUNITIES

  • Shifting weight-loss treatment strategies from consumers to reshape development
  • GLP-1 drugs expand options for consumers in China
  • Chinese government policies focus on healthier weight management practices

CATEGORY DATA

  • Table 69 Sales of Weight Management and Wellbeing by Category: Value 2020-2025
  • Table 70 Sales of Weight Management and Wellbeing by Category: % Value Growth 2020-2025
  • Table 71 NBO Company Shares of Weight Management and Wellbeing: % Value 2021-2025
  • Table 72 LBN Brand Shares of Weight Management and Wellbeing: % Value 2022-2025
  • Table 73 Forecast Sales of Weight Management and Wellbeing by Category: Value 2025-2030
  • Table 74 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2025-2030

SPORTS NUTRITION IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Sports non-protein products drives overall growth in 2025
  • Beijing Competitor SportsTechnology leads while MuscleTech continues to struggle
  • Retail e-commerce maintains dominance as other sales channels struggle to achieve strong growth momentum.

PROSPECTS AND OPPORTUNITIES

  • Growing number of fitness enthusiasts set to drive growth in forecast period
  • Compact and portable packaging as key consumer demand driver
  • Domestically produced protein ingredients hold potential for progress in protein powder

CATEGORY DATA

  • Table 75 Sales of Sports Nutrition by Category: Value 2020-2025
  • Table 76 Sales of Sports Nutrition by Category: % Value Growth 2020-2025
  • Table 77 NBO Company Shares of Sports Nutrition: % Value 2021-2025
  • Table 78 LBN Brand Shares of Sports Nutrition: % Value 2022-2025
  • Table 79 Forecast Sales of Sports Nutrition by Category: Value 2025-2030
  • Table 80 Forecast Sales of Sports Nutrition by Category: % Value Growth 2025-2030

HERBAL/TRADITIONAL PRODUCTS IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Herbal/traditional products gains momentum amid renewed consumer interest
  • CR Sanjiu Medical & Pharmaceutical leads, with supplements players showing dynamism
  • Pharmacies maintains narrow lead as e-commerce continues to steal share

PROSPECTS AND OPPORTUNITIES

  • Stagnation in TCM/herbal vaginal antifungal products
  • Updated formats cater to demand for convenient and modern solutions
  • Sustainability becomes increasingly important in herbal/traditional products

CATEGORY DATA

  • Table 81 Sales of Herbal/Traditional Products by Category: Value 2020-2025
  • Table 82 Sales of Herbal/Traditional Products by Category: % Value Growth 2020-2025
  • Table 83 NBO Company Shares of Herbal/Traditional Products: % Value 2021-2025
  • Table 84 LBN Brand Shares of Herbal/Traditional Products: % Value 2022-2025
  • Table 85 Forecast Sales of Herbal/Traditional Products by Category: Value 2025-2030
  • Table 86 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2025-2030

PAEDIATRIC CONSUMER HEALTH IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Rising parental focus and product upgrades drive paediatric health growth
  • Nature's Story leads while Swisse Wellness rises fastest in 2025
  • E-commerce overtakes health and beauty specialists to lead distribution in 2025

PROSPECTS AND OPPORTUNITIES

  • Paediatric consumer health faces niche opportunities amid demographic challenges
  • Innovation and digital advancements drive development
  • Strengthening child-resistant packaging standards in China's pharmaceutical market

CATEGORY DATA

  • Table 87 Sales of Paediatric Consumer Health by Category: Value 2020-2025
  • Table 88 Sales of Paediatric Consumer Health by Category: % Value Growth 2020-2025
  • Table 89 NBO Company Shares of Paediatric Consumer Health: % Value 2021-2025
  • Table 90 LBN Brand Shares of Paediatric Consumer Health: % Value 2022-2025
  • Table 91 Forecast Sales of Paediatric Consumer Health by Category: Value 2025-2030
  • Table 92 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2025-2030