馬來西亞寵物護理市場

馬來西亞單身人士和小家庭數量不斷增加，導致越來越多的消費者選擇飼養貓作為陪伴寵物。貓飼主也越來越意識到貓咪營養的重要性。此外，由於貓咪如今被視為伴侶，飼主越來越傾向於餵食採用人類級原料製成的貓飼料，這體現在高階乾貓飼料的強勁成長上。

本市場研究報告對馬來西亞寵物護理市場進行了分析和預測。報告提供了2020年至2024年的最新零售資料，幫助識別將推動成長的產業。本報告還識別了主要企業和主要品牌，並對影響市場的主要因素（新產品開發、分銷、定價問題等）進行了策略性分析。2029年的預測顯示了市場將如何變化。

目標產品：寵物食品、寵物用品

資料範圍：市場規模（實際和預測）、企業市場占有率、品牌佔有率、分銷資料

為什麼要購買這份報告？

• 詳細了解寵物護理市場
• 確定成長領域和變革驅動力
• 了解競爭格局、主要市場參與者和主要品牌
• 使用五年預測來評估市場預期如何發展

Euromonitor International在出版市場研究報告、商業參考書和線上資訊系統方面擁有超過50年的經驗。公司在倫敦、芝加哥、新加坡、上海、維爾紐斯、杜拜、開普敦、聖地牙哥、雪梨、東京、班加羅爾、聖保羅、首爾、香港、杜塞爾多夫和墨西哥城設有辦事處，並擁有遍布100個國家的分析師網路。憑藉其獨特的能力和對多元化市場的理解，公司有信心開發可靠的資訊資源，為制定明智的策略提供支援。

目錄

目錄和表格

執行摘要

市場指標

市場資料

免責聲明

資訊來源

馬來西亞狗飼料

關鍵資料發現

2025年的發展

• 狗狗營養日益受到關注，推動銷售強勁成長
• 優質狗飼料品牌大獲成功
• 寵物店和超市搶佔大賣場的市場佔有率

前景與機會

• 預計在預測期內，優質化將成為狗飼料的一個特點
• 由於消費者更喜歡寵物店和超級市場，零售電子商務不太可能進一步滲透
• 健康且功能性的狗飼料很可能成為創新的焦點

類別指標

分類資料

馬來西亞貓飼料

關鍵資料發現

2025年的發展

• 寵物人性化趨勢鼓勵貓飼主購買奢侈品
• 貓飼料市場依然兩極化，平價貓飼料和高階貓飼料都推動銷售。
• 寵物店和超級市場透過提供廣泛的產品和服務來擴大其市場佔有率。

前景與機會

• 隨著貓飼料需求的成長，清真產品和貓零食是兩個值得關注的領域
• 數位銷售和行銷將在貓飼料行業發揮更大作用
• 創新重點在於提供更健康的選擇

類別指標

分類資料

馬來西亞的其他寵物食品

關鍵資料發現

2025年的發展

• 由於消費者飼養的寵物不同，其他寵物食品的銷售量也參差不齊
• 魚類飼料競爭日益激烈
• 寵物店和超級市場繼續佔據銷售主導地位

前景與機會

• 隨著飼主與主人之間的連結日益加深，其他寵物食品的前景也愈發光明
• 電子商務潛力巨大，但寵物店和超級市場仍是主要通路
• 品質重於數量

類別指標

分類資料

馬來西亞寵物用品

關鍵資料發現

2025年的發展

• 寵物人性化的趨勢對寵物產品的需求產生了重大影響
• 瑪氏和普瑞納寵物護理公司加入貓砂清理行動
• 寵物商店和超級市場因其專業化而蓬勃發展

前景與機會

• 寵物產品前景光明
• 社群媒體和電子商務將在寵物用品領域發揮更大作用
• 新技術應增加寵物產品的價值

分類資料

There has been a rise in the number of single-person and smaller households in Malaysia which has led to an increase in the number of consumers keeping cats as pets as a form of companionship. Cat owners are also becoming increasingly aware of the importance of nutrition for their cat. Furthermore, with cats increasingly being treated as companions, owners are showing a preference for feeding them cat food with human-grade ingredients with this being reflected in the strong growth of premium dry...

Euromonitor International's Pet Care in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Pet Food, Pet Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Pet Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

• Pet care in 2025: The big picture
• 2025 Key trends
• Competitive landscape
• Retail developments
• What next for pet care?

MARKET INDICATORS

• Table 1 Pet Populations 2020-2025

MARKET DATA

• Table 2 Sales of Pet Food by Category: Volume 2020-2025
• Table 3 Sales of Pet Care by Category: Value 2020-2025
• Table 4 Sales of Pet Food by Category: % Volume Growth 2020-2025
• Table 5 Sales of Pet Care by Category: % Value Growth 2020-2025
• Table 6 NBO Company Shares of Pet Food: % Value 2020-2024
• Table 7 LBN Brand Shares of Pet Food: % Value 2021-2024
• Table 8 NBO Company Shares of Dog and Cat Food: % Value 2020-2024
• Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2021-2024
• Table 10 Penetration of Private Label in Pet Care by Category: % Value 2020-2025
• Table 11 Distribution of Pet Care by Format: % Value 2020-2025
• Table 12 Distribution of Pet Care by Format and Category: % Value 2025
• Table 13 Distribution of Dog and Cat Food by Format: % Value 2020-2025
• Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2025
• Table 15 Forecast Sales of Pet Food by Category: Volume 2025-2030
• Table 16 Forecast Sales of Pet Care by Category: Value 2025-2030
• Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2025-2030
• Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2025-2030

DISCLAIMER

SOURCES

• Summary 1 Research Sources

DOG FOOD IN MALAYSIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Increasing focus on dog nutrition fuelling strong sales growth
• Premium dog food brands the big winners
• Pet shops and superstores taking share from hypermarkets

PROSPECTS AND OPPORTUNITIES

• Premiumisation set to be a feature of dog food over the forecast period
• Retail e-commerce unlikely to make further inroads as consumers favour pet shops and superstores
• Healthy and functional dog food likely to be the focus of innovation

CATEGORY INDICATORS

• Table 19 Dog Owning Households: % Analysis 2020-2025
• Table 20 Dog Population 2020-2025
• Table 21 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2020-2025

CATEGORY DATA

• Table 22 Sales of Dog Food by Category: Volume 2020-2025
• Table 23 Sales of Dog Food by Category: Value 2020-2025
• Table 24 Sales of Dog Food by Category: % Volume Growth 2020-2025
• Table 25 Sales of Dog Food by Category: % Value Growth 2020-2025
• Table 26 Sales of Dry Dog Food by Life-Cycle: % Value 2020-2025
• Table 27 Sales of Wet Dog Food by Life-Cycle: % Value 2020-2025
• Table 28 NBO Company Shares of Dog Food: % Value 2020-2024
• Table 29 LBN Brand Shares of Dog Food: % Value 2021-2024
• Table 30 LBN Brand Shares of Dog Treats and Mixers: % Value 2021-2024
• Table 31 Distribution of Dog Food by Format: % Value 2020-2025
• Table 32 Forecast Sales of Dog Food by Category: Volume 2025-2030
• Table 33 Forecast Sales of Dog Food by Category: Value 2025-2030
• Table 34 Forecast Sales of Dog Food by Category: % Volume Growth 2025-2030
• Table 35 Forecast Sales of Dog Food by Category: % Value Growth 2025-2030

CAT FOOD IN MALAYSIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Pet humanisation trend encouraging cat owners to buy premium products
• Cat food remains a polarised market as affordable and premium lines both attract sales
• Pet shops and superstores gaining share thanks to a wider offer of products and services

PROSPECTS AND OPPORTUNITIES

• Halal products and cat treats two areas to look out for as demand for cat food grows
• Digital sales and marketing set to take on a bigger role in cat food
• Innovation set to focus on delivering healthier options

CATEGORY INDICATORS

• Table 36 Cat Owning Households: % Analysis 2020-2025
• Table 37 Cat Population 2020-2025
• Table 38 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2020-2025

CATEGORY DATA

• Table 39 Sales of Cat Food by Category: Volume 2020-2025
• Table 40 Sales of Cat Food by Category: Value 2020-2025
• Table 41 Sales of Cat Food by Category: % Volume Growth 2020-2025
• Table 42 Sales of Cat Food by Category: % Value Growth 2020-2025
• Table 43 Sales of Dry Cat Food by Life-Cycle: % Value 2020-2025
• Table 44 Sales of Wet Cat Food by Life-Cycle: % Value 2020-2025
• Table 45 NBO Company Shares of Cat Food: % Value 2020-2024
• Table 46 LBN Brand Shares of Cat Food: % Value 2021-2024
• Table 47 LBN Brand Shares of Cat Treats and Mixers: % Value 2021-2024
• Table 48 Distribution of Cat Food by Format: % Value 2020-2025
• Table 49 Forecast Sales of Cat Food by Category: Volume 2025-2030
• Table 50 Forecast Sales of Cat Food by Category: Value 2025-2030
• Table 51 Forecast Sales of Cat Food by Category: % Volume Growth 2025-2030
• Table 52 Forecast Sales of Cat Food by Category: % Value Growth 2025-2030

OTHER PET FOOD IN MALAYSIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Mixed results seen across other pet food as consumers switch to keeping different pets
• Competition in fish food heats up
• Pet shops and superstores continue to dominate sales

PROSPECTS AND OPPORTUNITIES

• A brighter outlook for other pet food as owners form closer bonds with their pets
• E-commerce full of potential but pet shops and superstores will remain the key distribution channel
• Focus on quality over quantity

CATEGORY INDICATORS

• Table 53 Other Pet Population 2020-2025

CATEGORY DATA

• Table 54 Sales of Other Pet Food by Category: Volume 2020-2025
• Table 55 Sales of Other Pet Food by Category: Value 2020-2025
• Table 56 Sales of Other Pet Food by Category: % Volume Growth 2020-2025
• Table 57 Sales of Other Pet Food by Category: % Value Growth 2020-2025
• Table 58 LBN Brand Shares of Bird Food: % Value 2021-2024
• Table 59 LBN Brand Shares of Fish Food: % Value 2021-2024
• Table 60 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2021-2024
• Table 61 Distribution of Other Pet Food by Format: % Value 2020-2025
• Table 62 Forecast Sales of Other Pet Food by Category: Volume 2025-2030
• Table 63 Forecast Sales of Other Pet Food by Category: Value 2025-2030
• Table 64 Forecast Sales of Other Pet Food by Category: % Volume Growth 2025-2030
• Table 65 Forecast Sales of Other Pet Food by Category: % Value Growth 2025-2030

PET PRODUCTS IN MALAYSIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Pet humanisation trend having a big influence on the demand for pet products
• Mars and Purina Petcare clean up in cat litter
• Pet shops and superstores thriving thanks to their specialist nature

PROSPECTS AND OPPORTUNITIES

• Bright outlook for pet products
• Social media and e-commerce set to take on a bigger role in pet products
• New technology should add value to pet products

CATEGORY DATA

• Table 66 Sales of Pet Products by Category: Value 2020-2025
• Table 67 Sales of Pet Products by Category: % Value Growth 2020-2025
• Table 68 Sales of Pet Healthcare by Type: % Value 2020-2025
• Table 69 Sales of Other Pet Products by Type: % Value 2020-2025
• Table 70 NBO Company Shares of Pet Products: % Value 2020-2024
• Table 71 LBN Brand Shares of Pet Products: % Value 2021-2024
• Table 72 Distribution of Pet Products by Format: % Value 2020-2025
• Table 73 Forecast Sales of Pet Products by Category: Value 2025-2030
• Table 74 Forecast Sales of Pet Products by Category: % Value Growth 2025-2030