查看購物車
  • Simplified Chinese
  • English
  • Japanese
封面
市場調查報告書
商品編碼
1896242

植物性食品市場趨勢預測至2032年：按類型、成分、形式、分銷管道、應用和地區分類的全球分析

Plant Based Food Trends Market Forecasts to 2032 - Global Analysis By Type (Plant-Based Beverages, Plant-Based Meat Alternatives, Dairy Alternatives, Plant-Based Snacks and Other Types), Source, Form, Distribution Channel, Application and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 | 商品交期: 2-3個工作天內

價格

根據 Stratistics MRC 的一項研究，預計到 2025 年，全球植物性食品趨勢市場價值將達到 495 億美元，到 2032 年將達到 972 億美元，在預測期內的複合年成長率為 10.1%。

植物性食品趨勢指的是正在演變的模式、偏好和創新，這些正在塑造以植物性食品（水果、蔬菜、穀物、豆類、堅果、種子、植物蛋白等）為主的食品的生產、消費和商業化。這些趨勢植根於傳統飲食智慧，並受到現代科學的驅動，反映了人們對更健康、更符合倫理道德且更環保的飲食方式日益成長的需求。這包括肉類和乳製品替代品、功能性植物成分、潔淨標示產品以及永續的加工方法。除了純素食主義之外，這項運動也吸引了追求平衡、韌性和長壽的彈性素食者，這標誌著全球食品體係正在發生結構性轉變，朝著營養、永續性和前瞻性消費的方向發展。

人們越來越關注健康和保健

人們日益增強的健康意識是推動植物性食品市場發展的關鍵因素。隨著消費者越來越意識到飲食對整體健康的長期影響，對肥胖、糖尿病和心血管疾病等文明病的擔憂促使人們轉向植物性食品，因為植物性食品被認為更乾淨、更輕盈、營養更均衡。這種轉變體現了古老的「食療」理念，並得到了現代營養科學的支持，同時又隨著數位健康意識的提高和預防醫學運動的興起而進一步發展。

高價格分佈

高昂的價格分佈仍是限制植物性產品普及的主要因素。由於優質原料、先進的加工技術和小規模生產，植物性產品往往比傳統替代品價格更高。儘管人們的價值觀正在發生變化，但購買力仍然主導著消費行為，尤其是在價格敏感市場。傳統的飲食習慣、對價格的擔憂以及缺乏對植物性原料的補貼可能會減緩植物性產品的普及。在規模經濟效益提高和供應鏈成熟之前，成本壁壘可能會繼續阻礙植物性產品進入大眾市場。

創新和產品擴張

創新和產品拓展是市場成長的關鍵機會。食品生產商不斷改進植物性產品的口味、質地、營養價值和保存期限。食品科學、發酵和蛋白質萃取技術的進步，使得產品能夠模仿傳統肉類和乳製品的質地。這種發展不僅吸引了純素食主義者，也吸引了追求適度攝取的彈性素食者。將產品系列擴展到調理食品、飲料和機能性食品，將增強市場的長期韌性，並最終推動市場擴張。

法規和標籤中的歧義

監管和標籤的模糊性構成了一項顯著的威脅。產品命名、營養標籤和成分揭露方面存在不同的區域標準，這給製造商帶來了不確定性。對「牛奶」和「肉」等傳統術語使用的限制，使品牌塑造和消費者理解變得更加複雜。監管的不一致性會減緩跨境擴張，並增加合規成本。如果沒有統一的框架，創新就有可能因政策摩擦而受阻，而不是由消費者需求和營養價值驅動。

新冠疫情的影響

新冠疫情既是植物性食品趨勢的顛覆者，也是其加速器。雖然供應鏈中斷最初給生產帶來了挑戰，但人們對免疫力、健康和食品安全的日益關注，激發了對植物性飲食的濃厚興趣。封鎖措施鼓勵人們居家烹飪，並嘗試使用替代蛋白質。這場危機鞏固了人們對天然植物性飲食的傳統認知，同時也加速了全球向電子商務、直銷模式以及具有韌性和永續性的食品體系的長期轉型。

預計在預測期內，餐飲業將佔據最大的市場佔有率。

由於消費者對多樣化植物性菜單選擇的需求不斷成長，從快餐到正餐餐廳，預計餐飲業將在預測期內佔據最大的市場佔有率。餐廳扮演著文化窗口的角色，透過平易近人的口味和創意十足的烹飪技藝，將植物性食品鞏固為日常選擇。純素食主義和彈性素食主義的興起，以及注重永續性的品牌理念，正促使食品服務商將植物性食品作為常駐菜單的一部分，而非小眾選擇。

預計在預測期內，大豆蛋白細分市場將實現最高的複合年成長率。

由於大豆蛋白營養價值高、功能多樣，且長期以來一直是植物性飲食的重要組成部分，預計在預測期內，大豆蛋白市場將呈現最高的成長率。與其他植物性蛋白質相比，大豆蛋白價格相對較低，卻能提供完整的蛋白質譜，使其成為大規模食品生產的理想選擇。大豆加工技術的不斷進步，顯著提升了大豆蛋白的口感和質地，而豐富的農業供應也為規模化生產提供了支持，這些因素共同鞏固了大豆蛋白作為植物性食品創新核心成分的地位。

比最大的地區

由於植物性飲食在亞太地區根深蒂固，且大豆、豆類和穀物消費廣泛，預計亞太地區將在整個預測期內佔據最大的市場佔有率。印度、中國和東南亞等國家的傳統素食與現代植物性飲食趨勢天然契合。快速的都市化、日益增強的健康意識以及不斷擴大的餐飲服務業和零售基礎設施將進一步推動該地區對植物性食品的強勁需求。

複合年均成長率最高的地區

在預測期內，北美預計將實現最高的複合年成長率，這主要得益於消費者較高的認知度、快速的產品創新以及完善的替代蛋白生態系統。該地區受益於先進的食品技術、對植物性Start-Ups的巨額投資以及主要食品品牌的積極擴張。不斷成長的彈性素食人群、注重永續性的購買決策以及零售商和餐廳的廣泛供應，正推動著北美市場以高於其他地區的速度成長。

免費客製化服務

購買此報告的客戶可享有以下免費自訂選項之一：

  • 公司概況
    • 最多三家新增市場參與企業進行全面分析
    • 主要參與企業（最多3家公司）的SWOT分析
  • 區域細分
    • 根據客戶要求，對主要國家進行市場估算和預測，並計算複合年成長率（註：可行性需確認）。
  • 競爭基準化分析
    • 從產品系列、地域覆蓋範圍和策略聯盟等方面對主要參與企業基準化分析

目錄

第1章執行摘要

第2章 前言

  • 摘要
  • 相關利益者
  • 調查範圍
  • 調查方法
  • 研究材料

第3章 市場趨勢分析

  • 促進要素
  • 抑制因素
  • 機會
  • 威脅
  • 應用分析
  • 新興市場
  • 新冠疫情的感染疾病

第4章 波特五力分析

  • 供應商的議價能力
  • 買方的議價能力
  • 替代品的威脅
  • 新進入者的威脅
  • 競爭對手之間的競爭

第5章 全球植物性食品市場趨勢（依類型分類）

  • 植物性飲料
  • 植物性肉類替代品
  • 乳製品替代品
  • 植物性零食
  • 其他

第6章 全球植物性食品市場趨勢（依成分分類）

  • 大豆蛋白
  • 小麥蛋白
  • 豌豆蛋白
  • 米蛋白質
  • 其他

第7章 全球植物性食品市場趨勢（依類型分類）

  • 冷凍
  • 冷藏保管
  • 可在室溫下儲存

第8章 全球植物性食品市場趨勢（依分銷管道分類）

  • 超級市場和大賣場
  • 餐飲服務業
  • 便利商店
  • 線上零售
  • 專賣店

第9章 全球植物性食品市場趨勢及應用

  • 家
  • 餐廳
  • 工業應用

第10章 全球植物性食品市場趨勢（依地區分類）

  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 義大利
    • 法國
    • 西班牙
    • 其他歐洲
  • 亞太地區
    • 日本
    • 中國
    • 印度
    • 澳洲
    • 紐西蘭
    • 韓國
    • 亞太其他地區
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 其他南美國家
  • 中東和非洲
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 卡達
    • 南非
    • 其他中東和非洲地區

第11章 重大進展

  • 協議、夥伴關係、合作和合資企業
  • 併購
  • 新產品發布
  • 業務拓展
  • 其他關鍵策略

第12章：企業概況

  • Nestle SA
  • Beyond Meat
  • Danone SA
  • Tyson Foods, Inc.
  • Impossible Foods
  • The Hain Celestial Group, Inc.
  • Unilever PLC
  • Amy's Kitchen, Inc.
  • Kellogg Company
  • Oatly Group AB
  • Conagra Brands, Inc.
  • Vitasoy International Holdings Ltd.
  • Maple Leaf Foods Inc.
  • Tofurky
  • Archer Daniels Midland Company（ADM）
Product Code: SMRC32930

According to Stratistics MRC, the Global Plant Based Food Trends Market is accounted for $49.5 billion in 2025 and is expected to reach $97.2 billion by 2032 growing at a CAGR of 10.1% during the forecast period. Plant Based Food Trends refer to the evolving patterns, preferences, and innovations shaping the production, consumption, and commercialization of foods derived primarily from plants, including fruits, vegetables, grains, legumes, nuts, seeds, and plant proteins. Rooted in traditional dietary wisdom yet driven by modern science, these trends reflect growing demand for healthier, ethical, and environmentally responsible eating. They encompass meat and dairy alternatives, functional plant ingredients, clean-label formulations, and sustainable processing methods. Beyond veganism, the movement attracts flexitarians seeking balance, resilience, and longevity, signaling a structural shift in global food systems toward nutrition, sustainability, and future-ready consumption across markets worldwide.

Market Dynamics:

Driver:

Rising Health and Wellness Awareness

Rising health and wellness awareness is a primary driver of the Plant Based Food Trends Market, as consumers increasingly recognize the long-term impact of diet on overall well-being. Concerns over lifestyle diseases such as obesity, diabetes, and cardiovascular disorders are pushing people toward plant-based foods perceived as cleaner, lighter, and nutritionally balanced. This shift reflects an age-old understanding of food as medicine, now reinforced by modern nutritional science and amplified through digital health awareness and preventive care movements.

Restraint:

Higher Price Points

Higher price points remain a key restraint, as plant-based products often cost more than conventional alternatives due to premium ingredients, advanced processing technologies, and smaller-scale production. While values may be shifting, purchasing power still dictates behavior, especially in price-sensitive markets. Traditional food habits, affordability concerns, and limited subsidies for plant-based inputs can slow adoption. Until economies of scale improve and supply chains mature, cost barriers will continue to temper mass-market penetration.

Opportunity:

Innovation and Product Expansion

Innovation and product expansion present a significant opportunity for market growth, as food manufacturers continuously refine taste, texture, nutrition, and shelf stability of plant-based offerings. Advances in food science, fermentation, and protein extraction are enabling products that closely mimic traditional meat and dairy experiences. This evolution appeals not only to vegans but also to flexitarians seeking moderation. Expanding product portfolios across ready-to-eat meals, beverages, and functional foods strengthens long-term market resilience. Thus, it drives the market expansion.

Threat:

Regulatory and Labeling Ambiguity

Regulatory and labeling ambiguity poses a notable threat, as differing regional standards around product naming, nutritional claims and ingredient disclosure create uncertainty for manufacturers. Restrictions on using traditional terms like milk or meat, can complicate branding and consumer understanding. Inconsistent regulations slow cross-border expansion and increase compliance costs. Without harmonized frameworks, innovation risks being restrained by policy friction rather than guided by consumer demand and nutritional value.

Covid-19 Impact:

The COVID-19 pandemic acted as both a disruption and an accelerator for plant-based food trends. Supply chain interruptions initially challenged production, yet heightened focus on immunity, health, and food safety drove stronger interest in plant-based diets. Lockdowns encouraged home cooking and experimentation with alternative proteins. The crisis revived traditional beliefs around natural, plant-forward eating while accelerating e-commerce, direct-to-consumer models, and long-term shifts toward resilient, sustainable food systems globally.

The restaurants segment is expected to be the largest during the forecast period

The restaurants segment is expected to account for the largest market share during the forecast period, due to rising consumer demand for diverse, plant-based menu options across quick-service and full-service dining formats. Restaurants act as cultural gateways, normalizing plant-based foods through familiar flavors and culinary creativity. Increased vegan and flexitarian dining preferences, coupled with sustainability-driven branding, are pushing foodservice operators to integrate plant-based offerings as permanent menu staples rather than niche alternatives.

The soy protein segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the soy protein segment is predicted to witness the highest growth rate, due to its high nutritional value, functional versatility, and long-established presence in plant-based diets. Soy offers complete protein profiles at relatively lower costs compared to other plant proteins, making it attractive for large-scale food manufacturing. Continuous advancements in soy processing have improved taste and texture, while strong agricultural availability supports scalability, reinforcing soy protein's role as a cornerstone ingredient in plant-based food innovation.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share, due to deep-rooted cultural acceptance of plant-based diets and widespread consumption of soy, legumes, and grains. Traditional vegetarian practices in countries such as India, China, and Southeast Asian nations align naturally with modern plant-based trends. Rapid urbanization, rising health awareness and expanding foodservice and retail infrastructure further supports strong regional demand for plant-based food products.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, owing to strong consumer awareness, rapid product innovation, and a well-established alternative protein ecosystem. The region benefits from advanced food technology, significant investment in plant-based startups, and aggressive expansion by major food brands. Growing flexitarian populations, sustainability-driven purchasing decisions, and widespread availability across retail and restaurants are accelerating market growth at a faster pace than other regions.

Key players in the market

Some of the key players in Plant Based Food Trends Market include Nestle S.A., Beyond Meat, Danone S.A., Tyson Foods, Inc., Impossible Foods, The Hain Celestial Group, Inc., Unilever PLC, Amy's Kitchen, Inc., Kellogg Company, Oatly Group AB, Conagra Brands, Inc., Vitasoy International Holdings Ltd., Maple Leaf Foods Inc., Tofurky and Archer Daniels Midland Company (ADM).

Key Developments:

In October 2025, Nestle Saudi Arabia and King Abdullah University of Science and Technology (KAUST) signed a strategic MoU this partnership blends KAUST's world-class research excellence with Nestle's global food technology know-how to promote sustainability, food safety, and healthier lifestyles, supporting Saudi Vision 2030 goals while enhancing public health, food security, and local knowledge development.

In July 2025, Nestle and IBM Research have woven old-world stewardship with cutting-edge AI, creating a generative tool that can dream up new high-barrier packaging materials-shielding products from moisture, oxygen and heat while pushing sustainability forward faster than years of lab work.

Types Covered:

  • Plant-Based Beverages
  • Plant-Based Meat Alternatives
  • Dairy Alternatives
  • Plant-Based Snacks
  • Other Types

Sources Covered:

  • Soy Protein
  • Wheat Protein
  • Pea Protein
  • Rice Protein
  • Other Sources

Forms Covered:

  • Frozen
  • Refrigerated
  • Shelf-Stable

Distribution Channels Covered:

  • Supermarkets & Hypermarkets
  • Foodservice
  • Convenience Stores
  • Online Retail
  • Specialty Stores

Applications Covered:

  • Household
  • Restaurants
  • Industrial Use

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Application Analysis
  • 3.7 Emerging Markets
  • 3.8 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Plant Based Food Trends Market, By Type

  • 5.1 Introduction
  • 5.2 Plant-Based Beverages
  • 5.3 Plant-Based Meat Alternatives
  • 5.4 Dairy Alternatives
  • 5.5 Plant-Based Snacks
  • 5.6 Other Types

6 Global Plant Based Food Trends Market, By Source

  • 6.1 Introduction
  • 6.2 Soy Protein
  • 6.3 Wheat Protein
  • 6.4 Pea Protein
  • 6.5 Rice Protein
  • 6.6 Other Sources

7 Global Plant Based Food Trends Market, By Form

  • 7.1 Introduction
  • 7.2 Frozen
  • 7.3 Refrigerated
  • 7.4 Shelf-Stable

8 Global Plant Based Food Trends Market, By Distribution Channel

  • 8.1 Introduction
  • 8.2 Supermarkets & Hypermarkets
  • 8.3 Foodservice
  • 8.4 Convenience Stores
  • 8.5 Online Retail
  • 8.6 Specialty Stores

9 Global Plant Based Food Trends Market, By Application

  • 9.1 Introduction
  • 9.2 Household
  • 9.3 Restaurants
  • 9.4 Industrial Use

10 Global Plant Based Food Trends Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 Nestle S.A.
  • 12.2 Beyond Meat
  • 12.3 Danone S.A.
  • 12.4 Tyson Foods, Inc.
  • 12.5 Impossible Foods
  • 12.6 The Hain Celestial Group, Inc.
  • 12.7 Unilever PLC
  • 12.8 Amy's Kitchen, Inc.
  • 12.9 Kellogg Company
  • 12.10 Oatly Group AB
  • 12.11 Conagra Brands, Inc.
  • 12.12 Vitasoy International Holdings Ltd.
  • 12.13 Maple Leaf Foods Inc.
  • 12.14 Tofurky
  • 12.15 Archer Daniels Midland Company (ADM)

List of Tables

  • Table 1 Global Plant Based Food Trends Market Outlook, By Region (2024-2032) ($MN)
  • Table 2 Global Plant Based Food Trends Market Outlook, By Type (2024-2032) ($MN)
  • Table 3 Global Plant Based Food Trends Market Outlook, By Plant-Based Beverages (2024-2032) ($MN)
  • Table 4 Global Plant Based Food Trends Market Outlook, By Plant-Based Meat Alternatives (2024-2032) ($MN)
  • Table 5 Global Plant Based Food Trends Market Outlook, By Dairy Alternatives (2024-2032) ($MN)
  • Table 6 Global Plant Based Food Trends Market Outlook, By Plant-Based Snacks (2024-2032) ($MN)
  • Table 7 Global Plant Based Food Trends Market Outlook, By Other Types (2024-2032) ($MN)
  • Table 8 Global Plant Based Food Trends Market Outlook, By Source (2024-2032) ($MN)
  • Table 9 Global Plant Based Food Trends Market Outlook, By Soy Protein (2024-2032) ($MN)
  • Table 10 Global Plant Based Food Trends Market Outlook, By Wheat Protein (2024-2032) ($MN)
  • Table 11 Global Plant Based Food Trends Market Outlook, By Pea Protein (2024-2032) ($MN)
  • Table 12 Global Plant Based Food Trends Market Outlook, By Rice Protein (2024-2032) ($MN)
  • Table 13 Global Plant Based Food Trends Market Outlook, By Other Sources (2024-2032) ($MN)
  • Table 14 Global Plant Based Food Trends Market Outlook, By Form (2024-2032) ($MN)
  • Table 15 Global Plant Based Food Trends Market Outlook, By Frozen (2024-2032) ($MN)
  • Table 16 Global Plant Based Food Trends Market Outlook, By Refrigerated (2024-2032) ($MN)
  • Table 17 Global Plant Based Food Trends Market Outlook, By Shelf-Stable (2024-2032) ($MN)
  • Table 18 Global Plant Based Food Trends Market Outlook, By Distribution Channel (2024-2032) ($MN)
  • Table 19 Global Plant Based Food Trends Market Outlook, By Supermarkets & Hypermarkets (2024-2032) ($MN)
  • Table 20 Global Plant Based Food Trends Market Outlook, By Foodservice (2024-2032) ($MN)
  • Table 21 Global Plant Based Food Trends Market Outlook, By Convenience Stores (2024-2032) ($MN)
  • Table 22 Global Plant Based Food Trends Market Outlook, By Online Retail (2024-2032) ($MN)
  • Table 23 Global Plant Based Food Trends Market Outlook, By Specialty Stores (2024-2032) ($MN)
  • Table 24 Global Plant Based Food Trends Market Outlook, By Application (2024-2032) ($MN)
  • Table 25 Global Plant Based Food Trends Market Outlook, By Household (2024-2032) ($MN)
  • Table 26 Global Plant Based Food Trends Market Outlook, By Restaurants (2024-2032) ($MN)
  • Table 27 Global Plant Based Food Trends Market Outlook, By Industrial Use (2024-2032) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.