表紙
市場調查報告書
商品編碼
1140437

程序化廣告支出的全球市場2022-2026

Global Programmatic Advertising Spending Market 2022-2026

出版日期: | 出版商: TechNavio (Infiniti Research Ltd.) | 英文 120 Pages | 訂單完成後即時交付

價格
  • 全貌
  • 簡介
  • 目錄
簡介

監測著這份報告提供程序化廣告支出市場在2022年~2026年間,預測將成長到3,142億7,000萬美元,在預測期間內預計將以26.66%的年複合成長率增長。本報告提供程序化廣告支出市場整體分析,提供市場規模·預測,趨勢,網羅了成長促進因素·課題,再加上約25家供應商的供應商分析等資訊。

同時本報告還提供當前全球市場趨勢與推動因素以及整體市場環境的最新分析。

市場成長的主要因素有數位廣告高普及率,南美和亞太地區的日益普及以及受眾定位的提高。

目錄

第1章 摘要整理

  • 市場概要

第2章 市場形勢

  • 市場生態系統

第3章 市場規模

  • 市場定義
  • 市場區隔分析
  • 市場規模 2021
  • 市場預測:2021-2026年的預測

第4章 波特的五力分析

  • 五力的摘要
  • 買方議價能力
  • 供給企業談判力
  • 新加入廠商業者的威脅
  • 替代品的威脅
  • 競爭的威脅
  • 市場情況

第5章 各應用領域市場區隔

  • 市場明細
  • 各用途比較
  • 公開競標 - 市場規模與預測 2021-2026
  • 自動保證 - 市場規模與預測 2021-2026
  • 僅限邀請 - 市場規模與預測 2021-2026
  • 無保留固定利率 - 市場規模與預測 2021-2026
  • 各應用領域的市場機會

第6章 顯示器各類型市場區隔

  • 市場明細
  • 顯示器各類型比較
  • 行動 - 市場規模與預測 2021-2026
  • 桌上型電腦(桌面) - 市場規模與預測 2021-2026
  • 顯示器各類型的市場機會

第7章 客戶形勢

  • 客戶形勢概要

第8章 各地區形勢

  • 各地區市場區隔
  • 各地區比較
  • 北美 - 市場規模與預測 2021-2026
  • APAC - 市場規模與預測 2021-2026
  • 歐洲 - 市場規模與預測 2021-2026
  • 南美 - 市場規模與預測 2021-2026
  • 中東及非洲 - 市場規模與預測 2021-2026
  • 美國 - 市場規模與預測 2021-2026
  • 印度 - 市場規模與預測 2021-2026
  • 中國 - 市場規模與預測 2021-2026
  • 日本 - 市場規模與預測 2021-2026
  • 德國 - 市場規模與預測 2021-2026
  • 巴西 - 市場規模與預測 2021-2026
  • 各地區形勢的市場機會

第9章 促進因素,課題,及趨勢

  • 推動市場要素
  • 市場課題
  • 推動因素與課題的影響
  • 市場趨勢

第10章 業者情勢

  • 概要
  • 業者情勢
  • 混亂狀況
  • 產業的風險

第11章 供應商分析

  • 交易廠商
  • 供應商的市場定位
  • Adobe Inc.
  • Alphabet Inc.
  • Amazon.com Inc.
  • Magnite Inc.
  • Microsoft Corp.
  • Roku Inc.
  • Simplifi Holdings Inc.
  • Singapore Telecommunications Ltd.
  • SmartyAds LLP
  • Verizon Communications Inc.

第12章 附錄

目錄
Product Code: IRTNTR45883

Technavio has been monitoring the programmatic advertising spending market and it is poised to grow by $314.27 bn during 2022-2026, accelerating at a CAGR of 26.66% during the forecast period. Our report on the programmatic advertising spending market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis of the current global market scenario, the latest trends and drivers, and the overall market environment. The market is driven by high penetration of digital advertising, growing adoption in South America and APAC, and improved targeting of the audience.

The programmatic advertising spending market analysis includes the application segment and geographic landscape.

Technavio's programmatic advertising spending market is segmented as below:

By Application

  • Open auction
  • Automated guaranteed
  • Invitation only
  • Unreserved fixed rate

By Geographical Landscape

  • North America
  • APAC
  • Europe
  • South America
  • The Middle East and Africa

This study identifies the high penetration of augmented reality (AR) technology in the advertising sector as one of the prime reasons driving the programmatic advertising spending market growth during the next few years. Also, the introduction of artificial intelligence (AI) in the programmatic advertising market and an increase in the number of ad-exchange platforms will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the programmatic advertising spending market covers the following areas:

  • Programmatic advertising spending market sizing
  • Programmatic advertising spending market forecast
  • Programmatic advertising spending market industry analysis

Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading programmatic advertising spending market vendors that include Adobe Inc., Adform AS, Alphabet Inc., Amazon.com Inc., Digilant Inc., Infectious Media Holdings Ltd., IPONWEB Ltd., Magnite Inc., Microsoft Corp., NextRoll Inc., Noboru Consultancy Services, Oracle Corp., Roku Inc., Simplifi Holdings Inc., Singapore Telecommunications Ltd., SmartyAds LLP, Sparcmedia Pty Ltd., StackAdapt Inc., Verizon Communications Inc., and MediaMath Inc. Also, the programmatic advertising spending market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Table of Contents

1 Executive Summary

  • 1.1 Market overview
  • Exhibit 01: Executive Summary - Chart on Market Overview
  • Exhibit 02: Executive Summary - Data Table on Market Overview
  • Exhibit 03: Executive Summary - Chart on Global Market Characteristics
  • Exhibit 04: Executive Summary - Chart on Market By Geographical Landscape
  • Exhibit 05: Executive Summary - Chart on Market Segmentation by Application
  • Exhibit 06: Executive Summary - Chart on Market Segmentation by Display Type
  • Exhibit 07: Executive Summary - Chart on Incremental Growth
  • Exhibit 08: Executive Summary - Data Table on Incremental Growth
  • Exhibit 09: Executive Summary - Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
  • Exhibit 10: Parent market
  • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
  • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
  • Exhibit 13: Market segments
  • 3.3 Market size 2021
  • 3.4 Market outlook: Forecast for 2021-2026
  • Exhibit 14: Chart on Global - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 15: Data Table on Global - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 16: Chart on Global Market: Year-over-year growth 2021-2026 (%)
  • Exhibit 17: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

  • 4.1 Five forces summary
  • Exhibit 18: Five forces analysis - Comparison between 2021 and 2026
  • 4.2 Bargaining power of buyers
  • Exhibit 19: Chart on Bargaining power of buyers - Impact of key factors 2021 and 2026
  • 4.3 Bargaining power of suppliers
  • Exhibit 20: Bargaining power of suppliers - Impact of key factors in 2021 and 2026
  • 4.4 Threat of new entrants
  • Exhibit 21: Threat of new entrants - Impact of key factors in 2021 and 2026
  • 4.5 Threat of substitutes
  • Exhibit 22: Threat of substitutes - Impact of key factors in 2021 and 2026
  • 4.6 Threat of rivalry
  • Exhibit 23: Threat of rivalry - Impact of key factors in 2021 and 2026
  • 4.7 Market condition
  • Exhibit 24: Chart on Market condition - Five forces 2021 and 2026

5 Market Segmentation by Application

  • 5.1 Market segments
  • Exhibit 25: Chart on Application - Market share 2021-2026 (%)
  • Exhibit 26: Data Table on Application - Market share 2021-2026 (%)
  • 5.2 Comparison by Application
  • Exhibit 27: Chart on Comparison by Application
  • Exhibit 28: Data Table on Comparison by Application
  • 5.3 Open auction - Market size and forecast 2021-2026
  • Exhibit 29: Chart on Open auction - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 30: Data Table on Open auction - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 31: Chart on Open auction - Year-over-year growth 2021-2026 (%)
  • Exhibit 32: Data Table on Open auction - Year-over-year growth 2021-2026 (%)
  • 5.4 Automated gauranteed - Market size and forecast 2021-2026
  • Exhibit 33: Chart on Automated gauranteed - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 34: Data Table on Automated gauranteed - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 35: Chart on Automated gauranteed - Year-over-year growth 2021-2026 (%)
  • Exhibit 36: Data Table on Automated gauranteed - Year-over-year growth 2021-2026 (%)
  • 5.5 Invitation only - Market size and forecast 2021-2026
  • Exhibit 37: Chart on Invitation only - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 38: Data Table on Invitation only - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 39: Chart on Invitation only - Year-over-year growth 2021-2026 (%)
  • Exhibit 40: Data Table on Invitation only - Year-over-year growth 2021-2026 (%)
  • 5.6 Unreserved fixed rate - Market size and forecast 2021-2026
  • Exhibit 41: Chart on Unreserved fixed rate - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 42: Data Table on Unreserved fixed rate - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 43: Chart on Unreserved fixed rate - Year-over-year growth 2021-2026 (%)
  • Exhibit 44: Data Table on Unreserved fixed rate - Year-over-year growth 2021-2026 (%)
  • 5.7 Market opportunity by Application
  • Exhibit 45: Market opportunity by Application ($ billion)

6 Market Segmentation by Display Type

  • 6.1 Market segments
  • Exhibit 46: Chart on Display Type - Market share 2021-2026 (%)
  • Exhibit 47: Data Table on Display Type - Market share 2021-2026 (%)
  • 6.2 Comparison by Display Type
  • Exhibit 48: Chart on Comparison by Display Type
  • Exhibit 49: Data Table on Comparison by Display Type
  • 6.3 Mobile - Market size and forecast 2021-2026
  • Exhibit 50: Chart on Mobile - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 51: Data Table on Mobile - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 52: Chart on Mobile - Year-over-year growth 2021-2026 (%)
  • Exhibit 53: Data Table on Mobile - Year-over-year growth 2021-2026 (%)
  • 6.4 Desktop - Market size and forecast 2021-2026
  • Exhibit 54: Chart on Desktop - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 55: Data Table on Desktop - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 56: Chart on Desktop - Year-over-year growth 2021-2026 (%)
  • Exhibit 57: Data Table on Desktop - Year-over-year growth 2021-2026 (%)
  • 6.5 Market opportunity by Display Type
  • Exhibit 58: Market opportunity by Display Type ($ billion)

7 Customer Landscape

  • 7.1 Customer landscape overview
  • Exhibit 59: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

8 Geographic Landscape

  • 8.1 Geographic segmentation
  • Exhibit 60: Chart on Market share By Geographical Landscape 2021-2026 (%)
  • Exhibit 61: Data Table on Market share By Geographical Landscape 2021-2026 (%)
  • 8.2 Geographic comparison
  • Exhibit 62: Chart on Geographic comparison
  • Exhibit 63: Data Table on Geographic comparison
  • 8.3 North America - Market size and forecast 2021-2026
  • Exhibit 64: Chart on North America - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 65: Data Table on North America - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 66: Chart on North America - Year-over-year growth 2021-2026 (%)
  • Exhibit 67: Data Table on North America - Year-over-year growth 2021-2026 (%)
  • 8.4 APAC - Market size and forecast 2021-2026
  • Exhibit 68: Chart on APAC - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 69: Data Table on APAC - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 70: Chart on APAC - Year-over-year growth 2021-2026 (%)
  • Exhibit 71: Data Table on APAC - Year-over-year growth 2021-2026 (%)
  • 8.5 Europe - Market size and forecast 2021-2026
  • Exhibit 72: Chart on Europe - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 73: Data Table on Europe - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 74: Chart on Europe - Year-over-year growth 2021-2026 (%)
  • Exhibit 75: Data Table on Europe - Year-over-year growth 2021-2026 (%)
  • 8.6 South America - Market size and forecast 2021-2026
  • Exhibit 76: Chart on South America - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 77: Data Table on South America - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 78: Chart on South America - Year-over-year growth 2021-2026 (%)
  • Exhibit 79: Data Table on South America - Year-over-year growth 2021-2026 (%)
  • 8.7 Middle East and Africa - Market size and forecast 2021-2026
  • Exhibit 80: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 81: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 82: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
  • Exhibit 83: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
  • 8.8 US - Market size and forecast 2021-2026
  • Exhibit 84: Chart on US - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 85: Data Table on US - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 86: Chart on US - Year-over-year growth 2021-2026 (%)
  • Exhibit 87: Data Table on US - Year-over-year growth 2021-2026 (%)
  • 8.9 India - Market size and forecast 2021-2026
  • Exhibit 88: Chart on India - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 89: Data Table on India - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 90: Chart on India - Year-over-year growth 2021-2026 (%)
  • Exhibit 91: Data Table on India - Year-over-year growth 2021-2026 (%)
  • 8.10 China - Market size and forecast 2021-2026
  • Exhibit 92: Chart on China - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 93: Data Table on China - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 94: Chart on China - Year-over-year growth 2021-2026 (%)
  • Exhibit 95: Data Table on China - Year-over-year growth 2021-2026 (%)
  • 8.11 Japan - Market size and forecast 2021-2026
  • Exhibit 96: Chart on Japan - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 97: Data Table on Japan - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 98: Chart on Japan - Year-over-year growth 2021-2026 (%)
  • Exhibit 99: Data Table on Japan - Year-over-year growth 2021-2026 (%)
  • 8.12 Germany - Market size and forecast 2021-2026
  • Exhibit 100: Chart on Germany - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 101: Data Table on Germany - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 102: Chart on Germany - Year-over-year growth 2021-2026 (%)
  • Exhibit 103: Data Table on Germany - Year-over-year growth 2021-2026 (%)
  • 8.13 Brazil - Market size and forecast 2021-2026
  • Exhibit 104: Chart on Brazil - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 105: Data Table on Brazil - Market size and forecast 2021-2026 ($ billion)
  • Exhibit 106: Chart on Brazil - Year-over-year growth 2021-2026 (%)
  • Exhibit 107: Data Table on Brazil - Year-over-year growth 2021-2026 (%)
  • 8.14 Market opportunity By Geographical Landscape
  • Exhibit 108: Market opportunity By Geographical Landscape ($ billion)

9 Drivers, Challenges, and Trends

  • 9.1 Market drivers
  • 9.2 Market challenges
  • 9.3 Impact of drivers and challenges
  • Exhibit 109: Impact of drivers and challenges in 2021 and 2026
  • 9.4 Market trends

10 Vendor Landscape

  • 10.1 Overview
  • 10.2 Vendor landscape
  • Exhibit 110: Overview on Criticality of inputs and Factors of differentiation
  • 10.3 Landscape disruption
  • Exhibit 111: Overview on factors of disruption
  • 10.4 Industry risks
  • Exhibit 112: Impact of key risks on business

11 Vendor Analysis

  • 11.1 Vendors covered
  • Exhibit 113: Vendors covered
  • 11.2 Market positioning of vendors
  • Exhibit 114: Matrix on vendor position and classification
  • 11.3 Adobe Inc.
  • Exhibit 115: Adobe Inc. - Overview
  • Exhibit 116: Adobe Inc. - Business segments
  • Exhibit 117: Adobe Inc. - Key news
  • Exhibit 118: Adobe Inc. - Key offerings
  • Exhibit 119: Adobe Inc. - Segment focus
  • 11.4 Alphabet Inc.
  • Exhibit 120: Alphabet Inc. - Overview
  • Exhibit 121: Alphabet Inc. - Business segments
  • Exhibit 122: Alphabet Inc. - Key news
  • Exhibit 123: Alphabet Inc. - Key offerings
  • Exhibit 124: Alphabet Inc. - Segment focus
  • 11.5 Amazon.com Inc.
  • Exhibit 125: Amazon.com Inc. - Overview
  • Exhibit 126: Amazon.com Inc. - Business segments
  • Exhibit 127: Amazon.com Inc. - Key news
  • Exhibit 128: Amazon.com Inc. - Key offerings
  • Exhibit 129: Amazon.com Inc. - Segment focus
  • 11.6 Magnite Inc.
  • Exhibit 130: Magnite Inc. - Overview
  • Exhibit 131: Magnite Inc. - Product / Service
  • Exhibit 132: Magnite Inc. - Key offerings
  • 11.7 Microsoft Corp.
  • Exhibit 133: Microsoft Corp. - Overview
  • Exhibit 134: Microsoft Corp. - Business segments
  • Exhibit 135: Microsoft Corp. - Key news
  • Exhibit 136: Microsoft Corp. - Key offerings
  • Exhibit 137: Microsoft Corp. - Segment focus
  • 11.8 Roku Inc.
  • Exhibit 138: Roku Inc. - Overview
  • Exhibit 139: Roku Inc. - Business segments
  • Exhibit 140: Roku Inc. - Key offerings
  • Exhibit 141: Roku Inc. - Segment focus
  • 11.9 Simplifi Holdings Inc.
  • Exhibit 142: Simplifi Holdings Inc. - Overview
  • Exhibit 143: Simplifi Holdings Inc. - Product / Service
  • Exhibit 144: Simplifi Holdings Inc. - Key offerings
  • 11.10 Singapore Telecommunications Ltd.
  • Exhibit 145: Singapore Telecommunications Ltd. - Overview
  • Exhibit 146: Singapore Telecommunications Ltd. - Business segments
  • Exhibit 147: Singapore Telecommunications Ltd. - Key offerings
  • Exhibit 148: Singapore Telecommunications Ltd. - Segment focus
  • 11.11 SmartyAds LLP
  • Exhibit 149: SmartyAds LLP - Overview
  • Exhibit 150: SmartyAds LLP - Product / Service
  • Exhibit 151: SmartyAds LLP - Key offerings
  • 11.12 Verizon Communications Inc.
  • Exhibit 152: Verizon Communications Inc. - Overview
  • Exhibit 153: Verizon Communications Inc. - Business segments
  • Exhibit 154: Verizon Communications Inc. - Key offerings
  • Exhibit 155: Verizon Communications Inc. - Segment focus

12 Appendix

  • 12.1 Scope of the report
  • 12.2 Inclusions and exclusions checklist
  • Exhibit 156: Inclusions checklist
  • Exhibit 157: Exclusions checklist
  • 12.3 Currency conversion rates for US$
  • Exhibit 158: Currency conversion rates for US$
  • 12.4 Research methodology
  • Exhibit 159: Research methodology
  • Exhibit 160: Validation techniques employed for market sizing
  • Exhibit 161: Information sources
  • 12.5 List of abbreviations
  • Exhibit 162: List of abbreviations

Exhibits:

  • Exhibits1: Executive Summary - Chart on Market Overview
  • Exhibits2: Executive Summary - Data Table on Market Overview
  • Exhibits3: Executive Summary - Chart on Global Market Characteristics
  • Exhibits4: Executive Summary - Chart on Market By Geographical Landscape
  • Exhibits5: Executive Summary - Chart on Market Segmentation by Application
  • Exhibits6: Executive Summary - Chart on Market Segmentation by Display Type
  • Exhibits7: Executive Summary - Chart on Incremental Growth
  • Exhibits8: Executive Summary - Data Table on Incremental Growth
  • Exhibits9: Executive Summary - Chart on Vendor Market Positioning
  • Exhibits10: Parent market
  • Exhibits11: Market Characteristics
  • Exhibits12: Offerings of vendors included in the market definition
  • Exhibits13: Market segments
  • Exhibits14: Chart on Global - Market size and forecast 2021-2026 ($ billion)
  • Exhibits15: Data Table on Global - Market size and forecast 2021-2026 ($ billion)
  • Exhibits16: Chart on Global Market: Year-over-year growth 2021-2026 (%)
  • Exhibits17: Data Table on Global Market: Year-over-year growth 2021-2026 (%)
  • Exhibits18: Five forces analysis - Comparison between 2021 and 2026
  • Exhibits19: Chart on Bargaining power of buyers - Impact of key factors 2021 and 2026
  • Exhibits20: Bargaining power of suppliers - Impact of key factors in 2021 and 2026
  • Exhibits21: Threat of new entrants - Impact of key factors in 2021 and 2026
  • Exhibits22: Threat of substitutes - Impact of key factors in 2021 and 2026
  • Exhibits23: Threat of rivalry - Impact of key factors in 2021 and 2026
  • Exhibits24: Chart on Market condition - Five forces 2021 and 2026
  • Exhibits25: Chart on Application - Market share 2021-2026 (%)
  • Exhibits26: Data Table on Application - Market share 2021-2026 (%)
  • Exhibits27: Chart on Comparison by Application
  • Exhibits28: Data Table on Comparison by Application
  • Exhibits29: Chart on Open auction - Market size and forecast 2021-2026 ($ billion)
  • Exhibits30: Data Table on Open auction - Market size and forecast 2021-2026 ($ billion)
  • Exhibits31: Chart on Open auction - Year-over-year growth 2021-2026 (%)
  • Exhibits32: Data Table on Open auction - Year-over-year growth 2021-2026 (%)
  • Exhibits33: Chart on Automated gauranteed - Market size and forecast 2021-2026 ($ billion)
  • Exhibits34: Data Table on Automated gauranteed - Market size and forecast 2021-2026 ($ billion)
  • Exhibits35: Chart on Automated gauranteed - Year-over-year growth 2021-2026 (%)
  • Exhibits36: Data Table on Automated gauranteed - Year-over-year growth 2021-2026 (%)
  • Exhibits37: Chart on Invitation only - Market size and forecast 2021-2026 ($ billion)
  • Exhibits38: Data Table on Invitation only - Market size and forecast 2021-2026 ($ billion)
  • Exhibits39: Chart on Invitation only - Year-over-year growth 2021-2026 (%)
  • Exhibits40: Data Table on Invitation only - Year-over-year growth 2021-2026 (%)
  • Exhibits41: Chart on Unreserved fixed rate - Market size and forecast 2021-2026 ($ billion)
  • Exhibits42: Data Table on Unreserved fixed rate - Market size and forecast 2021-2026 ($ billion)
  • Exhibits43: Chart on Unreserved fixed rate - Year-over-year growth 2021-2026 (%)
  • Exhibits44: Data Table on Unreserved fixed rate - Year-over-year growth 2021-2026 (%)
  • Exhibits45: Market opportunity by Application ($ billion)
  • Exhibits46: Chart on Display Type - Market share 2021-2026 (%)
  • Exhibits47: Data Table on Display Type - Market share 2021-2026 (%)
  • Exhibits48: Chart on Comparison by Display Type
  • Exhibits49: Data Table on Comparison by Display Type
  • Exhibits50: Chart on Mobile - Market size and forecast 2021-2026 ($ billion)
  • Exhibits51: Data Table on Mobile - Market size and forecast 2021-2026 ($ billion)
  • Exhibits52: Chart on Mobile - Year-over-year growth 2021-2026 (%)
  • Exhibits53: Data Table on Mobile - Year-over-year growth 2021-2026 (%)
  • Exhibits54: Chart on Desktop - Market size and forecast 2021-2026 ($ billion)
  • Exhibits55: Data Table on Desktop - Market size and forecast 2021-2026 ($ billion)
  • Exhibits56: Chart on Desktop - Year-over-year growth 2021-2026 (%)
  • Exhibits57: Data Table on Desktop - Year-over-year growth 2021-2026 (%)
  • Exhibits58: Market opportunity by Display Type ($ billion)
  • Exhibits59: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Exhibits60: Chart on Market share By Geographical Landscape 2021-2026 (%)
  • Exhibits61: Data Table on Market share By Geographical Landscape 2021-2026 (%)
  • Exhibits62: Chart on Geographic comparison
  • Exhibits63: Data Table on Geographic comparison
  • Exhibits64: Chart on North America - Market size and forecast 2021-2026 ($ billion)
  • Exhibits65: Data Table on North America - Market size and forecast 2021-2026 ($ billion)
  • Exhibits66: Chart on North America - Year-over-year growth 2021-2026 (%)
  • Exhibits67: Data Table on North America - Year-over-year growth 2021-2026 (%)
  • Exhibits68: Chart on APAC - Market size and forecast 2021-2026 ($ billion)
  • Exhibits69: Data Table on APAC - Market size and forecast 2021-2026 ($ billion)
  • Exhibits70: Chart on APAC - Year-over-year growth 2021-2026 (%)
  • Exhibits71: Data Table on APAC - Year-over-year growth 2021-2026 (%)
  • Exhibits72: Chart on Europe - Market size and forecast 2021-2026 ($ billion)
  • Exhibits73: Data Table on Europe - Market size and forecast 2021-2026 ($ billion)
  • Exhibits74: Chart on Europe - Year-over-year growth 2021-2026 (%)
  • Exhibits75: Data Table on Europe - Year-over-year growth 2021-2026 (%)
  • Exhibits76: Chart on South America - Market size and forecast 2021-2026 ($ billion)
  • Exhibits77: Data Table on South America - Market size and forecast 2021-2026 ($ billion)
  • Exhibits78: Chart on South America - Year-over-year growth 2021-2026 (%)
  • Exhibits79: Data Table on South America - Year-over-year growth 2021-2026 (%)
  • Exhibits80: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ billion)
  • Exhibits81: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ billion)
  • Exhibits82: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
  • Exhibits83: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
  • Exhibits84: Chart on US - Market size and forecast 2021-2026 ($ billion)
  • Exhibits85: Data Table on US - Market size and forecast 2021-2026 ($ billion)
  • Exhibits86: Chart on US - Year-over-year growth 2021-2026 (%)
  • Exhibits87: Data Table on US - Year-over-year growth 2021-2026 (%)
  • Exhibits88: Chart on India - Market size and forecast 2021-2026 ($ billion)
  • Exhibits89: Data Table on India - Market size and forecast 2021-2026 ($ billion)
  • Exhibits90: Chart on India - Year-over-year growth 2021-2026 (%)
  • Exhibits91: Data Table on India - Year-over-year growth 2021-2026 (%)
  • Exhibits92: Chart on China - Market size and forecast 2021-2026 ($ billion)
  • Exhibits93: Data Table on China - Market size and forecast 2021-2026 ($ billion)
  • Exhibits94: Chart on China - Year-over-year growth 2021-2026 (%)
  • Exhibits95: Data Table on China - Year-over-year growth 2021-2026 (%)
  • Exhibits96: Chart on Japan - Market size and forecast 2021-2026 ($ billion)
  • Exhibits97: Data Table on Japan - Market size and forecast 2021-2026 ($ billion)
  • Exhibits98: Chart on Japan - Year-over-year growth 2021-2026 (%)
  • Exhibits99: Data Table on Japan - Year-over-year growth 2021-2026 (%)
  • Exhibits100: Chart on Germany - Market size and forecast 2021-2026 ($ billion)
  • Exhibits101: Data Table on Germany - Market size and forecast 2021-2026 ($ billion)
  • Exhibits102: Chart on Germany - Year-over-year growth 2021-2026 (%)
  • Exhibits103: Data Table on Germany - Year-over-year growth 2021-2026 (%)
  • Exhibits104: Chart on Brazil - Market size and forecast 2021-2026 ($ billion)
  • Exhibits105: Data Table on Brazil - Market size and forecast 2021-2026 ($ billion)
  • Exhibits106: Chart on Brazil - Year-over-year growth 2021-2026 (%)
  • Exhibits107: Data Table on Brazil - Year-over-year growth 2021-2026 (%)
  • Exhibits108: Market opportunity By Geographical Landscape ($ billion)
  • Exhibits109: Impact of drivers and challenges in 2021 and 2026
  • Exhibits110: Overview on Criticality of inputs and Factors of differentiation
  • Exhibits111: Overview on factors of disruption
  • Exhibits112: Impact of key risks on business
  • Exhibits113: Vendors covered
  • Exhibits114: Matrix on vendor position and classification
  • Exhibits115: Adobe Inc. - Overview
  • Exhibits116: Adobe Inc. - Business segments
  • Exhibits117: Adobe Inc. - Key news
  • Exhibits118: Adobe Inc. - Key offerings
  • Exhibits119: Adobe Inc. - Segment focus
  • Exhibits120: Alphabet Inc. - Overview
  • Exhibits121: Alphabet Inc. - Business segments
  • Exhibits122: Alphabet Inc. - Key news
  • Exhibits123: Alphabet Inc. - Key offerings
  • Exhibits124: Alphabet Inc. - Segment focus
  • Exhibits125: Amazon.com Inc. - Overview
  • Exhibits126: Amazon.com Inc. - Business segments
  • Exhibits127: Amazon.com Inc. - Key news
  • Exhibits128: Amazon.com Inc. - Key offerings
  • Exhibits129: Amazon.com Inc. - Segment focus
  • Exhibits130: Magnite Inc. - Overview
  • Exhibits131: Magnite Inc. - Product / Service
  • Exhibits132: Magnite Inc. - Key offerings
  • Exhibits133: Microsoft Corp. - Overview
  • Exhibits134: Microsoft Corp. - Business segments
  • Exhibits135: Microsoft Corp. - Key news
  • Exhibits136: Microsoft Corp. - Key offerings
  • Exhibits137: Microsoft Corp. - Segment focus
  • Exhibits138: Roku Inc. - Overview
  • Exhibits139: Roku Inc. - Business segments
  • Exhibits140: Roku Inc. - Key offerings
  • Exhibits141: Roku Inc. - Segment focus
  • Exhibits142: Simplifi Holdings Inc. - Overview
  • Exhibits143: Simplifi Holdings Inc. - Product / Service
  • Exhibits144: Simplifi Holdings Inc. - Key offerings
  • Exhibits145: Singapore Telecommunications Ltd. - Overview
  • Exhibits146: Singapore Telecommunications Ltd. - Business segments
  • Exhibits147: Singapore Telecommunications Ltd. - Key offerings
  • Exhibits148: Singapore Telecommunications Ltd. - Segment focus
  • Exhibits149: SmartyAds LLP - Overview
  • Exhibits150: SmartyAds LLP - Product / Service
  • Exhibits151: SmartyAds LLP - Key offerings
  • Exhibits152: Verizon Communications Inc. - Overview
  • Exhibits153: Verizon Communications Inc. - Business segments
  • Exhibits154: Verizon Communications Inc. - Key offerings
  • Exhibits155: Verizon Communications Inc. - Segment focus
  • Exhibits156: Inclusions checklist
  • Exhibits157: Exclusions checklist
  • Exhibits158: Currency conversion rates for US$
  • Exhibits159: Research methodology
  • Exhibits160: Validation techniques employed for market sizing
  • Exhibits161: Information sources
  • Exhibits162: List of abbreviations