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2022-2028 年全球程序化展示廣告市場規模、份額、行業趨勢分析報告（按類型（私人市場、實時出價、自動保證）、按行業、按廣告格式、按地區、展望和預測）
市場調查報告書
商品編碼
1245740

2022-2028 年全球程序化展示廣告市場規模、份額、行業趨勢分析報告（按類型（私人市場、實時出價、自動保證）、按行業、按廣告格式、按地區、展望和預測）

Global Programmatic Display Advertising Market Size, Share & Industry Trends Analysis Report By Type (Private Marketplaces, Real time Bidding and Automated Guaranteed), By Vertical, By Ad Format, By Regional Outlook and Forecast, 2022 - 2028
出版日期: | 出版商: KBV Research | 英文 260 Pages | 訂單完成後即時交付

價格

到 2028 年，程序化展示廣告的全球市場規模預計將達到 27,727 億美元，在預測期內以 31.9% 的複合年增長率增長。

隨著顯著增強的尖端技術的出現，這個市場變得更具想像力、競爭和要求。 在數字廣告的競爭格局中，已經開發出更有效的框架和方法。 許多廣告公司使用它們通過在線網絡和營銷策略獲得預期的結果和收入。

數字廣告空間是目前消費者、廣告公司和廣告商開展日常業務、購買物品和投資這些東西的最具成本效益的方式。 數字營銷的快速發展有助於通過各種可能的方式轉換正確的信息來支持數字用戶的信息。 為了提高自動化宣傳媒體的金融投資的邊際回報，公司將提高其在線計劃的有效性和盈利能力。

COVID-19 影響分析

COVID-19 疫情並未影響程序化展示廣告市場的發展。 但是，由於 COVID-19 的經濟影響，一些公司削減了廣告預算。 然而，社交媒體流量的增加創造了一個獨特的機會，可以在此期間與在線受眾建立聯繫並保持強大的品牌知名度。 隨著世界各國政府關閉公共場所、學校和邊境，冠狀病毒的迅速傳播也迫使許多企業和營銷人員改變了他們的在線營銷策略。

市場增長因素

智能設備的普及與數字營銷的關係

智能手機上高速互聯網的可用性導致智能手機使用量迅速增加，並在過去幾年顯著改變了消費者與不同品牌和商家互動的方式。 預計這將刺激在線廣告解決方案和服務（如程序化展示廣告）的市場。 品牌必須通過智能手機廣告了解並激發消費者的興趣。 智能手機為企業提供了與對其產品感興趣的消費者互動的實時營銷機會。

數字化進程支持程序化廣告平台發展

在預測期內，各種最終用戶業務預計將快速數字化，從而為程序化展示廣告市場創造有利可圖的機會。 客戶及其客戶採用數字設備共享數據已成為程序化廣告的基石，預計將在不久的將來刺激市場擴張。 數字化還為建築和醫療保健等其他行業鋪平了道路，這些行業已經採用數字營銷策略並專注於利用社交媒體網站。

市場約束

關於程序化廣告市場人才匱乏

廣告和營銷組織不願採用新技術工具在數字平台上創建程序化展示廣告，這阻礙了市場擴張。 此外，許多國家對智能設備採用的限制限制了特定區域的數字化和整個市場的擴展。 在基礎領域，高流動率會增加人力資源管理成本。 它還可以對公司的長期戰略產生直接影響。

廣告格式景觀

根據廣告格式，程序化展示廣告市場分為在線視頻、在線展示、移動視頻和移動展示。 到 2021 年，在線視頻部分將在程序化展示廣告市場中佔據最高的收入份額。 隨著智能電視、OTT（over-the-top）視頻和社交廣告的進步，這種激增正受到 Facebook、Twitter、TikTok 和 Snapchat 等程序化視頻廣告平台的影響。 另一種非常通用的廣告風格是視頻格式。 這或許可以解釋為什麼視頻變得越來越流行，以及為什麼營銷人員正在使用更具創造性的方法來創建超個性化的廣告信息。

按類型劃分的前景

按類型劃分，程序化展示廣告市場分為私有市場、實時競價和自動保證。 到 2021 年，私人營銷部門預計將在程序化展示廣告市場中佔據最大的收入份額。 私人市場廣告庫存和可用性在廣告商中越來越受歡迎，因為它彌合了傳統直銷和程序化廣告之間的差距。 私人市場 (PMP) 合作夥伴關係還為廣告商提供公開市場數量和廣告質量方面的優勢。

行業展望

在縱向基礎上，程序化展示廣告市場分為汽車、製造、醫療保健、政府、IT 和電信、BFSI 等。 2021 年，IT 和電信行業在程序化展示廣告市場取得了可喜的增長率。 程序化 DOOH 使運營商能夠通過更簡單、更具適應性的採購策略脫穎而出。 營銷人員還可以使用受眾數據和目標定位在正確的時間接觸正確的人以開展有效的營銷活動。 借助程序化 DOOH，電信營銷正變得更加相關、更具吸引力和量化。

區域展望

按地區劃分，分析了北美、歐洲、亞太地區和 LAMEA 的程序化展示廣告市場。 北美地區將在 2021 年以最大的收入份額引領程序化展示廣告市場。 這是因為許多公司在那裡提供程序化展示廣告的解決方案。 在整個預測期內，該地區對程序化展示廣告技術的需求預計將受到重要廣告解決方案製造商的推動。

市場進入者採取的主要策略是“夥伴關係”。 根據 Cardinal Matrix 中的分析，Google LLC 是程序化展示廣告市場的先驅。 Verizon Communications, Inc.、Samsung Electronics Co., Ltd. 和 LG Electronics 等公司是程序化顯示廣告市場的主要創新者。

內容

第一章市場範圍與研究方法

  • 市場定義
  • 目的
  • 市場範圍
  • 細分
    • 程序化展示廣告的全球市場，按類型
    • 全球程序化展示廣告市場，按行業
    • 全球程序化展示廣告市場（按廣告格式）
    • 全球程序化展示廣告市場，按地區
  • 調查方法

第 2 章市場概述

  • 簡介
    • 概覽
      • 市場構成和情景
  • 影響市場的主要因素
    • 市場驅動力
    • 市場製約因素

第 3 章競爭分析 - 世界

  • KBV 基數矩陣
  • 近期的全行業戰略發展
    • 夥伴關係、協作和協議
    • 產品發布和產品擴展
    • 收購與合併
  • 關鍵成功策略
    • 領先的閱讀策略：百分比分佈（2018-2022 年）
    • 關鍵戰略舉措：（夥伴關係、協作、合同：2019 年 6 月至 2023 年 1 月）關鍵參與者

第 4 章程序化展示廣告的全球市場：按類型分類

  • 全球私人市場市場：按地區
  • 全球實時出價市場：按地區
  • 全球汽車保險市場：按地區

第 5 章全球程序化展示廣告市場：按行業分類

  • BFSI 全球市場：按地區
  • 全球電信和 IT 市場：按地區
  • 全球汽車市場：按地區
  • 全球醫療保健市場：按地區
  • 全球製造業市場：按地區
  • 全球政府市場：按地區
  • 按地區劃分的剩餘全球市場

第 6 章全球程序化展示廣告市場：按廣告格式分類

  • 全球在線視頻市場：按地區
  • 全球在線展示廣告市場：按地區
  • 全球移動視頻市場：按地區
  • 全球移動顯示市場：按地區

第 7 章全球程序化展示廣告市場：按地區

  • 北美
    • 北美程序化展示廣告市場：按國家/地區列出
      • 美國
      • 加拿大
      • 墨西哥
      • 其他北美地區
  • 歐洲
    • 歐洲程序化展示廣告市場：按國家/地區分類
      • 德國
      • 英國
      • 法國
      • 俄羅斯
      • 西班牙
      • 意大利
      • 其他歐洲
  • 亞太地區
    • 亞太地區程序化展示廣告市場：按國家/地區列出
      • 中國
      • 日本
      • 印度
      • 韓國
      • 新加坡
      • 馬來西亞
      • 其他亞太地區
  • 拉美
    • LAMEA 的程序化展示廣告市場：按國家/地區分類
      • 巴西
      • 阿根廷
      • 阿聯酋
      • 沙特阿拉伯
      • 南非
      • 尼日利亞
      • LAMEA 的其餘部分

第八章公司簡介

    • LG Electronics（LG Corporation）
    • Samsung Electronics Co., Ltd.（Samsung Group）
    • Google LLC（Alphabet, Inc.）
    • Magnite, Inc.
    • Verizon Communications, Inc.
    • Integral Ad Science Holding Corp
    • IPONWEB Limited（Criteo S.A.）
    • Connexity, Inc.（Taboola.com Ltd）
    • Adobe, Inc.
    • BasisTech LLC

The Global Programmatic Display Advertising Market size is expected to reach $2772.7 billion by 2028, rising at a market growth of 31.9% CAGR during the forecast period.

Programmatic display advertising uses automated tools for the real-time bidding-based acquisition and sale of desktop display, video, and mobile advertisements. Also, by employing essential indicators based on audience preferences, companies may target specific audiences and demographics using programmatic display advertising services. Algorithms and software fuel targeted advertising efforts.

Programmatic display advertising is time-saving because it requires less labor to complete transactions, establish pricing, and do other operational tasks. Online advertising has grown more tailored, and engagement-driven as mobile technology and digital media have developed. In addition, advertising companies have been encouraged by the emergence of digital marketing systems to design a system that can help with ad automation.

As a result of the advent of vastly enhanced and cutting-edge technology, this market is getting more imaginative, competitive, and demanding. More efficient frameworks and approaches have been developed in the competitive climate of digital advertising. Numerous ad agencies use them to attain the desired results and revenues via online networking and marketing strategies.

The digital advertising sector is presently the most cost-effective way for consumers, ad companies, and advertisers to carry out everyday tasks, buy items, and invest in these things. Fast advancements in digital marketing help to convert correct information via a variety of methods that may support information for digital users. To boost the marginal return on financial investment of automated promotional media, businesses will continue to enhance the effectiveness and profitability of online initiatives.

COVID-19 Impact Analysis

The COVID-19 pandemic has had no impact on the development of the programmatic display advertising market. Nonetheless, some firms cut their advertising budget due to the economic impact of COVID-19; however, the increase in social media traffic created unique chances for connecting with online audiences and maintaining a high brand awareness during the period. In addition, the rapid spread of the coronavirus pandemic prompted governments around the world to close public areas, schools, and borders, allowing many firms and marketers to change their online marketing strategy.

Market Growth Factors

Increasing use of smart devices and the relevance of digital marketing

Due to the increased accessibility of high-speed internet on smartphones, the use of smartphones has increased quickly, and the way that consumers interact with different brands or sellers has changed significantly over the past few years. This is expected to fuel the market for online advertising solutions and services like programmatic display advertising. It has become essential for brands to understand consumers' interests through smartphone advertisements and encourage them. Smartphones provide real-time marketing opportunities for businesses to interact with consumers interested in their products.

Increasing digitalization to support the development of platforms for programmatic advertising

Over the projection period, the rapid digitalization of various end-user business verticals is anticipated to create lucrative opportunities for the programmatic display advertising market. The deployment of the digital equipment by clients or their customers to share data provides a foundation for programmatic advertising, which is expected to stimulate market expansion in the near future. In addition, Digitization has prepared the path for other industries, including construction, healthcare, and others, which will focus capitalizing on social media sites by incorporating digital marketing strategies.

Market Restraining Factors

The lack of qualified workers in the programmatic advertising market

Advertising and marketing organizations' unwillingness to adopt new technology tools to create programmatic display advertisements on digital platforms hinders the market's expansion. In addition, the restricted adoption of smart devices in a number of countries restricts both the digitalization of specific regions and the expansion of the market as a whole. In fundamental sectors, high turnover rates might increase human resource management costs. It can also have a direct impact on the long-term strategy of a company.

Ad Format Outlook

Based on Ad format, the programmatic display advertising market is segmented into online video, online display, mobile video, and mobile display. In 2021, the online video segment held the highest revenue share in the programmatic display advertising market. With advancements in smart Televisions, over-the-top (OTT) video and social advertising, this surge has been impacted by programmatic video advertising platforms such as Facebook, Twitter, TikTok, and Snapchat. Another very versatile ad style is the video format. This might explain why they are becoming more and more popular and why marketers are using more inventive techniques to create hyper-personalized ad messages.

Type Outlook

By type, the programmatic display advertising market is fragmented into private marketplaces, real time bidding and automated guaranteed. In 2021, the private marketing segment projected the largest revenue share in the programmatic display advertising market. Private marketplace advertising inventories and usage are gaining popularity with advertisers as they bridge the gap between traditional direct sales versus programmatic advertising. In addition, private marketplace (PMP) partnerships offer advertisers the open market's volume and ad quality benefits.

Vertical Outlook

On the basis of verticals, the programmatic display advertising market is bifurcated into automotive, manufacturing, healthcare, government, IT & telecom, BFSI and others. In 2021, the IT & telecom segment procured a promising growth rate in the programmatic display advertising market. With a more simplified and adaptable procurement strategy, programmatic DOOH has made it simpler for telecommunications businesses to stand out. Also, marketers may reach the appropriate people at the right time using audience data and targeting, resulting in an effective campaign. Telecom marketing is more relevant, engaging, and quantifiable due to programmatic DOOH.

Regional Outlook

Region wise, the programmatic display advertising market is analyzed across North America, Europe, Asia Pacific and LAMEA. The North America region led the programmatic display advertising market by generating maximum revenue share in 2021. This is because many companies are offering programmatic display advertising solutions there. Throughout the projected period, the need for programmatic display advertising technology in the area is anticipated to be driven by the presence of significant manufacturers of advertising solutions.

The major strategies followed by the market participants are Partnerships. Based on the Analysis presented in the Cardinal matrix; Google LLC is the forerunner in the Programmatic Display Advertising Market. Companies such as Verizon Communications, Inc., Samsung Electronics Co., Ltd., and LG Electronics are some of the key innovators in Programmatic Display Advertising Market.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Adobe, Inc., Google LLC (Alphabet, Inc.), LG Electronics (LG Corporation), Samsung Electronics Co., Ltd. (Samsung Group), Verizon Communications, Inc., BasisTech LLC, Connexity, Inc. (Taboola.com Ltd), Integral Ad Science Holding Corp., Magnite, Inc., and IPONWEB Limited (Criteo S.A.)

Recent Strategies Deployed in Programmatic Display Advertising Market

Partnerships, Collaborations and Agreements:

Jan-2023: Samsung came into partnership with Sprinklr, a US-based provider of enterprise software. The partnership involves cashing on Sprinklr's platform to deliver data and content to 30+ digital and social channels. Further, this partnership enables Samsung to meet its clients rising expectations.

Oct-2022: Magnite came into partnership with Fox Corporation, a US-based mass media company. Through this partnership, the companies intend to develop tailor-made technology solutions that smoothen the whole buying mechanism and further allow advertisers to create a single comprehensive and easy-to-use plan to provide private marketplace (PMP) across the FOX portfolio.

Oct-2022: Verizon partnered with Reset Digital, a US-based provider of the Neuro-Programmatic platform. Reset Digital's science and technology-based approach enables Verizon to reach broader and more diverse customers.

May-2022: Magnite teamed up with Mirriad, a UK-based video technology company. The collaboration involves Mirriad designing ad inventory available for sale on Magnite's platform.

Sep-2021: Samsung Ads, part of Samsung Electronics teamed up with The Trade Desk, a US-based company operating in the media and information services industry. The Trade Desk's platform enables marketers to get access to connected TV (CTV) inventory on Samsung Smart TV. Additionally, this collaboration expands Samsung Ads' brand reach.

Feb-2021: LG Electronics partnered with SpotX, a global video advertising platform. The partnership involves SpotX serving as a supply-side platform across the US, Latin America, and the EMEA region, and also furnishing LG with demand facilitation services. This partnership enables LG to deliver media buyers with the latest options to unlock highly engaged audiences.

Sep-2020: Verizon extended its partnership with Broadsign, a Canada-based provider of software services. The partnership involves integrating Verizon's programmatic DSP with Broadsign's reach programmatic DOOH DSP, thereby allowing Verizon's users to easily access Broadsign's programmatic DOOH (pDOOH) inventory. Further, the partnership demonstrates Verizon's expansion towards DOOH.

Acquisitions and Mergers:

Aug-2021: Integral Ad Science (IAS) acquired Publica, a US-based operator of the Connected TV (CTV) advertising platform. The addition of Publica advances IAS' growth to provide publishers with tools.

Jul-2021: Magnite acquired SpringServe, a US-based developer of a customer engagement platform. The acquisition of SpringServe makes Magnite in a better position to fulfill the needs of CTV publishers.

Apr-2021: Magnite took over SpotX, a New Zealand-based developer of video ad serving platform. The addition of SpotX strengthens the company's capabilities and further makes Magnite the largest independent CTV and video advertising platform.

Jan-2021: LG took over Alphonso, a US-based developer of television data and measurement platform. The addition of Alphonso is an important part of LG's strategy. Moreover, this acquisition enables LG to better take care of the needs of its clients by delivering more tailor-made services and content to its customers.

Jan-2021: Integral Ad Science (IAS) took over Amino Payments, a US-based provider of programmatic advertising transparency. The addition of Amino aligns with IAS's commitment to providing full-fledged programmatic transparency solutions intended for marketers.

Product Launches and Expansions:

May-2021: Verizon introduced a full funnel Digital Out-of-Home (DOOH) product suite. The new product provides DOOH advertisers with a comprehensive product that provides campaign planning, executing, and measurement, all in the same platform.

Scope of the Study

Market Segments covered in the Report:

By Type

  • Private Marketplaces
  • Real time Bidding
  • Automated Guaranteed

By Vertical

  • BFSI
  • Telecom & IT
  • Automotive
  • Healthcare
  • Manufacturing
  • Government
  • Others

By Ad Format

  • Online Video
  • Online Display
  • Mobile Video
  • Mobile Display

By Geography

  • North America
    • US
    • Canada
    • Mexico
    • Rest of North America
  • Europe
    • Germany
    • UK
    • France
    • Russia
    • Spain
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Singapore
    • Malaysia
    • Rest of Asia Pacific
  • LAMEA
    • Brazil
    • Argentina
    • UAE
    • Saudi Arabia
    • South Africa
    • Nigeria
    • Rest of LAMEA

Companies Profiled

  • Adobe, Inc.
  • Google LLC (Alphabet, Inc.)
  • LG Electronics (LG Corporation)
  • Samsung Electronics Co., Ltd. (Samsung Group)
  • Verizon Communications, Inc.
  • BasisTech LLC
  • Connexity, Inc. (Taboola.com Ltd)
  • Integral Ad Science Holding Corp.
  • Magnite, Inc.
  • IPONWEB Limited (Criteo S.A.)

Unique Offerings from KBV Research

  • Exhaustive coverage
  • Highest number of market tables and figures
  • Subscription based model available
  • Guaranteed best price
  • Assured post sales research support with 10% customization free

Table of Contents

Chapter 1. Market Scope & Methodology

  • 1.1 Market Definition
  • 1.2 Objectives
  • 1.3 Market Scope
  • 1.4 Segmentation
    • 1.4.1 Global Programmatic Display Advertising Market, by Type
    • 1.4.2 Global Programmatic Display Advertising Market, by Vertical
    • 1.4.3 Global Programmatic Display Advertising Market, by Ad Format
    • 1.4.4 Global Programmatic Display Advertising Market, by Geography
  • 1.5 Methodology for the research

Chapter 2. Market Overview

  • 2.1 Introduction
    • 2.1.1 Overview
      • 2.1.1.1 Market Composition & Scenario
  • 2.2 Key Factors Impacting the Market
    • 2.2.1 Market Drivers
    • 2.2.2 Market Restraints

Chapter 3. Competition Analysis - Global

  • 3.1 KBV Cardinal Matrix
  • 3.2 Recent Industry Wide Strategic Developments
    • 3.2.1 Partnerships, Collaborations and Agreements
    • 3.2.2 Product Launches and Product Expansions
    • 3.2.3 Acquisition and Mergers
  • 3.3 Top Winning Strategies
    • 3.3.1 Key Leading Strategies: Percentage Distribution (2018-2022)
    • 3.3.2 Key Strategic Move: (Partnerships, Collaborations and Agreements : 2019, Jun - 2023, Jan) Leading Players

Chapter 4. Global Programmatic Display Advertising Market by Type

  • 4.1 Global Private Marketplaces Market by Region
  • 4.2 Global Real time Bidding Market by Region
  • 4.3 Global Automated Guaranteed Market by Region

Chapter 5. Global Programmatic Display Advertising Market by Vertical

  • 5.1 Global BFSI Market by Region
  • 5.2 Global Telecom & IT Market by Region
  • 5.3 Global Automotive Market by Region
  • 5.4 Global Healthcare Market by Region
  • 5.5 Global Manufacturing Market by Region
  • 5.6 Global Government Market by Region
  • 5.7 Global Others Market by Region

Chapter 6. Global Programmatic Display Advertising Market by Ad Format

  • 6.1 Global Online Video Market by Region
  • 6.2 Global Online Display Market by Region
  • 6.3 Global Mobile Video Market by Region
  • 6.4 Global Mobile Display Market by Region

Chapter 7. Global Programmatic Display Advertising Market by Region

  • 7.1 North America Programmatic Display Advertising Market
    • 7.1.1 North America Programmatic Display Advertising Market by Type
      • 7.1.1.1 North America Private Marketplaces Market by Country
      • 7.1.1.2 North America Real time Bidding Market by Country
      • 7.1.1.3 North America Automated Guaranteed Market by Country
    • 7.1.2 North America Programmatic Display Advertising Market by Vertical
      • 7.1.2.1 North America BFSI Market by Country
      • 7.1.2.2 North America Telecom & IT Market by Country
      • 7.1.2.3 North America Automotive Market by Country
      • 7.1.2.4 North America Healthcare Market by Country
      • 7.1.2.5 North America Manufacturing Market by Country
      • 7.1.2.6 North America Government Market by Country
      • 7.1.2.7 North America Others Market by Country
    • 7.1.3 North America Programmatic Display Advertising Market by Ad Format
      • 7.1.3.1 North America Online Video Market by Country
      • 7.1.3.2 North America Online Display Market by Country
      • 7.1.3.3 North America Mobile Video Market by Country
      • 7.1.3.4 North America Mobile Display Market by Country
    • 7.1.4 North America Programmatic Display Advertising Market by Country
      • 7.1.4.1 US Programmatic Display Advertising Market
        • 7.1.4.1.1 US Programmatic Display Advertising Market by Type
        • 7.1.4.1.2 US Programmatic Display Advertising Market by Vertical
        • 7.1.4.1.3 US Programmatic Display Advertising Market by Ad Format
      • 7.1.4.2 Canada Programmatic Display Advertising Market
        • 7.1.4.2.1 Canada Programmatic Display Advertising Market by Type
        • 7.1.4.2.2 Canada Programmatic Display Advertising Market by Vertical
        • 7.1.4.2.3 Canada Programmatic Display Advertising Market by Ad Format
      • 7.1.4.3 Mexico Programmatic Display Advertising Market
        • 7.1.4.3.1 Mexico Programmatic Display Advertising Market by Type
        • 7.1.4.3.2 Mexico Programmatic Display Advertising Market by Vertical
        • 7.1.4.3.3 Mexico Programmatic Display Advertising Market by Ad Format
      • 7.1.4.4 Rest of North America Programmatic Display Advertising Market
        • 7.1.4.4.1 Rest of North America Programmatic Display Advertising Market by Type
        • 7.1.4.4.2 Rest of North America Programmatic Display Advertising Market by Vertical
        • 7.1.4.4.3 Rest of North America Programmatic Display Advertising Market by Ad Format
  • 7.2 Europe Programmatic Display Advertising Market
    • 7.2.1 Europe Programmatic Display Advertising Market by Type
      • 7.2.1.1 Europe Private Marketplaces Market by Country
      • 7.2.1.2 Europe Real time Bidding Market by Country
      • 7.2.1.3 Europe Automated Guaranteed Market by Country
    • 7.2.2 Europe Programmatic Display Advertising Market by Vertical
      • 7.2.2.1 Europe BFSI Market by Country
      • 7.2.2.2 Europe Telecom & IT Market by Country
      • 7.2.2.3 Europe Automotive Market by Country
      • 7.2.2.4 Europe Healthcare Market by Country
      • 7.2.2.5 Europe Manufacturing Market by Country
      • 7.2.2.6 Europe Government Market by Country
      • 7.2.2.7 Europe Others Market by Country
    • 7.2.3 Europe Programmatic Display Advertising Market by Ad Format
      • 7.2.3.1 Europe Online Video Market by Country
      • 7.2.3.2 Europe Online Display Market by Country
      • 7.2.3.3 Europe Mobile Video Market by Country
      • 7.2.3.4 Europe Mobile Display Market by Country
    • 7.2.4 Europe Programmatic Display Advertising Market by Country
      • 7.2.4.1 Germany Programmatic Display Advertising Market
        • 7.2.4.1.1 Germany Programmatic Display Advertising Market by Type
        • 7.2.4.1.2 Germany Programmatic Display Advertising Market by Vertical
        • 7.2.4.1.3 Germany Programmatic Display Advertising Market by Ad Format
      • 7.2.4.2 UK Programmatic Display Advertising Market
        • 7.2.4.2.1 UK Programmatic Display Advertising Market by Type
        • 7.2.4.2.2 UK Programmatic Display Advertising Market by Vertical
        • 7.2.4.2.3 UK Programmatic Display Advertising Market by Ad Format
      • 7.2.4.3 France Programmatic Display Advertising Market
        • 7.2.4.3.1 France Programmatic Display Advertising Market by Type
        • 7.2.4.3.2 France Programmatic Display Advertising Market by Vertical
        • 7.2.4.3.3 France Programmatic Display Advertising Market by Ad Format
      • 7.2.4.4 Russia Programmatic Display Advertising Market
        • 7.2.4.4.1 Russia Programmatic Display Advertising Market by Type
        • 7.2.4.4.2 Russia Programmatic Display Advertising Market by Vertical
        • 7.2.4.4.3 Russia Programmatic Display Advertising Market by Ad Format
      • 7.2.4.5 Spain Programmatic Display Advertising Market
        • 7.2.4.5.1 Spain Programmatic Display Advertising Market by Type
        • 7.2.4.5.2 Spain Programmatic Display Advertising Market by Vertical
        • 7.2.4.5.3 Spain Programmatic Display Advertising Market by Ad Format
      • 7.2.4.6 Italy Programmatic Display Advertising Market
        • 7.2.4.6.1 Italy Programmatic Display Advertising Market by Type
        • 7.2.4.6.2 Italy Programmatic Display Advertising Market by Vertical
        • 7.2.4.6.3 Italy Programmatic Display Advertising Market by Ad Format
      • 7.2.4.7 Rest of Europe Programmatic Display Advertising Market
        • 7.2.4.7.1 Rest of Europe Programmatic Display Advertising Market by Type
        • 7.2.4.7.2 Rest of Europe Programmatic Display Advertising Market by Vertical
        • 7.2.4.7.3 Rest of Europe Programmatic Display Advertising Market by Ad Format
  • 7.3 Asia Pacific Programmatic Display Advertising Market
    • 7.3.1 Asia Pacific Programmatic Display Advertising Market by Type
      • 7.3.1.1 Asia Pacific Private Marketplaces Market by Country
      • 7.3.1.2 Asia Pacific Real time Bidding Market by Country
      • 7.3.1.3 Asia Pacific Automated Guaranteed Market by Country
    • 7.3.2 Asia Pacific Programmatic Display Advertising Market by Vertical
      • 7.3.2.1 Asia Pacific BFSI Market by Country
      • 7.3.2.2 Asia Pacific Telecom & IT Market by Country
      • 7.3.2.3 Asia Pacific Automotive Market by Country
      • 7.3.2.4 Asia Pacific Healthcare Market by Country
      • 7.3.2.5 Asia Pacific Manufacturing Market by Country
      • 7.3.2.6 Asia Pacific Government Market by Country
      • 7.3.2.7 Asia Pacific Others Market by Country
    • 7.3.3 Asia Pacific Programmatic Display Advertising Market by Ad Format
      • 7.3.3.1 Asia Pacific Online Video Market by Country
      • 7.3.3.2 Asia Pacific Online Display Market by Country
      • 7.3.3.3 Asia Pacific Mobile Video Market by Country
      • 7.3.3.4 Asia Pacific Mobile Display Market by Country
    • 7.3.4 Asia Pacific Programmatic Display Advertising Market by Country
      • 7.3.4.1 China Programmatic Display Advertising Market
        • 7.3.4.1.1 China Programmatic Display Advertising Market by Type
        • 7.3.4.1.2 China Programmatic Display Advertising Market by Vertical
        • 7.3.4.1.3 China Programmatic Display Advertising Market by Ad Format
      • 7.3.4.2 Japan Programmatic Display Advertising Market
        • 7.3.4.2.1 Japan Programmatic Display Advertising Market by Type
        • 7.3.4.2.2 Japan Programmatic Display Advertising Market by Vertical
        • 7.3.4.2.3 Japan Programmatic Display Advertising Market by Ad Format
      • 7.3.4.3 India Programmatic Display Advertising Market
        • 7.3.4.3.1 India Programmatic Display Advertising Market by Type
        • 7.3.4.3.2 India Programmatic Display Advertising Market by Vertical
        • 7.3.4.3.3 India Programmatic Display Advertising Market by Ad Format
      • 7.3.4.4 South Korea Programmatic Display Advertising Market
        • 7.3.4.4.1 South Korea Programmatic Display Advertising Market by Type
        • 7.3.4.4.2 South Korea Programmatic Display Advertising Market by Vertical
        • 7.3.4.4.3 South Korea Programmatic Display Advertising Market by Ad Format
      • 7.3.4.5 Singapore Programmatic Display Advertising Market
        • 7.3.4.5.1 Singapore Programmatic Display Advertising Market by Type
        • 7.3.4.5.2 Singapore Programmatic Display Advertising Market by Vertical
        • 7.3.4.5.3 Singapore Programmatic Display Advertising Market by Ad Format
      • 7.3.4.6 Malaysia Programmatic Display Advertising Market
        • 7.3.4.6.1 Malaysia Programmatic Display Advertising Market by Type
        • 7.3.4.6.2 Malaysia Programmatic Display Advertising Market by Vertical
        • 7.3.4.6.3 Malaysia Programmatic Display Advertising Market by Ad Format
      • 7.3.4.7 Rest of Asia Pacific Programmatic Display Advertising Market
        • 7.3.4.7.1 Rest of Asia Pacific Programmatic Display Advertising Market by Type
        • 7.3.4.7.2 Rest of Asia Pacific Programmatic Display Advertising Market by Vertical
        • 7.3.4.7.3 Rest of Asia Pacific Programmatic Display Advertising Market by Ad Format
  • 7.4 LAMEA Programmatic Display Advertising Market
    • 7.4.1 LAMEA Programmatic Display Advertising Market by Type
      • 7.4.1.1 LAMEA Private Marketplaces Market by Country
      • 7.4.1.2 LAMEA Real time Bidding Market by Country
      • 7.4.1.3 LAMEA Automated Guaranteed Market by Country
    • 7.4.2 LAMEA Programmatic Display Advertising Market by Vertical
      • 7.4.2.1 LAMEA BFSI Market by Country
      • 7.4.2.2 LAMEA Telecom & IT Market by Country
      • 7.4.2.3 LAMEA Automotive Market by Country
      • 7.4.2.4 LAMEA Healthcare Market by Country
      • 7.4.2.5 LAMEA Manufacturing Market by Country
      • 7.4.2.6 LAMEA Government Market by Country
      • 7.4.2.7 LAMEA Others Market by Country
    • 7.4.3 LAMEA Programmatic Display Advertising Market by Ad Format
      • 7.4.3.1 LAMEA Online Video Market by Country
      • 7.4.3.2 LAMEA Online Display Market by Country
      • 7.4.3.3 LAMEA Mobile Video Market by Country
      • 7.4.3.4 LAMEA Mobile Display Market by Country
    • 7.4.4 LAMEA Programmatic Display Advertising Market by Country
      • 7.4.4.1 Brazil Programmatic Display Advertising Market
        • 7.4.4.1.1 Brazil Programmatic Display Advertising Market by Type
        • 7.4.4.1.2 Brazil Programmatic Display Advertising Market by Vertical
        • 7.4.4.1.3 Brazil Programmatic Display Advertising Market by Ad Format
      • 7.4.4.2 Argentina Programmatic Display Advertising Market
        • 7.4.4.2.1 Argentina Programmatic Display Advertising Market by Type
        • 7.4.4.2.2 Argentina Programmatic Display Advertising Market by Vertical
        • 7.4.4.2.3 Argentina Programmatic Display Advertising Market by Ad Format
      • 7.4.4.3 UAE Programmatic Display Advertising Market
        • 7.4.4.3.1 UAE Programmatic Display Advertising Market by Type
        • 7.4.4.3.2 UAE Programmatic Display Advertising Market by Vertical
        • 7.4.4.3.3 UAE Programmatic Display Advertising Market by Ad Format
      • 7.4.4.4 Saudi Arabia Programmatic Display Advertising Market
        • 7.4.4.4.1 Saudi Arabia Programmatic Display Advertising Market by Type
        • 7.4.4.4.2 Saudi Arabia Programmatic Display Advertising Market by Vertical
        • 7.4.4.4.3 Saudi Arabia Programmatic Display Advertising Market by Ad Format
      • 7.4.4.5 South Africa Programmatic Display Advertising Market
        • 7.4.4.5.1 South Africa Programmatic Display Advertising Market by Type
        • 7.4.4.5.2 South Africa Programmatic Display Advertising Market by Vertical
        • 7.4.4.5.3 South Africa Programmatic Display Advertising Market by Ad Format
      • 7.4.4.6 Nigeria Programmatic Display Advertising Market
        • 7.4.4.6.1 Nigeria Programmatic Display Advertising Market by Type
        • 7.4.4.6.2 Nigeria Programmatic Display Advertising Market by Vertical
        • 7.4.4.6.3 Nigeria Programmatic Display Advertising Market by Ad Format
      • 7.4.4.7 Rest of LAMEA Programmatic Display Advertising Market
        • 7.4.4.7.1 Rest of LAMEA Programmatic Display Advertising Market by Type
        • 7.4.4.7.2 Rest of LAMEA Programmatic Display Advertising Market by Vertical
        • 7.4.4.7.3 Rest of LAMEA Programmatic Display Advertising Market by Ad Format

Chapter 8. Company Profiles

  • 8.1 LG Electronics (LG Corporation)
    • 8.1.1 Company Overview
    • 8.1.2 Financial Analysis
    • 8.1.3 Regional & Segmental Analysis
    • 8.1.4 Research & Development Expenses
    • 8.1.5 Recent strategies and developments:
      • 8.1.5.1 Partnerships, Collaborations, and Agreements:
      • 8.1.5.2 Acquisition and Mergers:
    • 8.1.6 SWOT Analysis
  • 8.2 Samsung Electronics Co., Ltd. (Samsung Group)
    • 8.2.1 Company Overview
    • 8.2.2 Financial Analysis
    • 8.2.3 Segmental and Regional Analysis
    • 8.2.4 Research & Development Expense
    • 8.2.5 Recent strategies and developments:
      • 8.2.5.1 Partnerships, Collaborations, and Agreements:
    • 8.2.6 SWOT Analysis
  • 8.3 Google LLC (Alphabet, Inc.)
    • 8.3.1 Company Overview
    • 8.3.2 Financial Analysis
    • 8.3.3 Segmental and Regional Analysis
    • 8.3.4 Research & Development Expense
    • 8.3.5 SWOT Analysis
  • 8.4 Magnite, Inc.
    • 8.4.1 Company Overview
    • 8.4.2 Financial Analysis
    • 8.4.3 Regional Analysis
    • 8.4.4 Recent strategies and developments:
      • 8.4.4.1 Partnerships, Collaborations, and Agreements:
      • 8.4.4.2 Acquisition and Mergers:
  • 8.5 Verizon Communications, Inc.
    • 8.5.1 Company Overview
    • 8.5.2 Financial Analysis
    • 8.5.3 Segmental Analysis
    • 8.5.4 Recent strategies and developments:
      • 8.5.4.1 Partnerships, Collaborations, and Agreements:
      • 8.5.4.2 Product Launches and Product Expansions:
  • 8.6 Integral Ad Science Holding Corp.
    • 8.6.1 Company Overview
    • 8.6.2 Financial Analysis
    • 8.6.3 Regional Analysis
    • 8.6.4 Recent strategies and developments:
      • 8.6.4.1 Acquisition and Mergers:
  • 8.7 IPONWEB Limited (Criteo S.A.)
    • 8.7.1 Company Overview
    • 8.7.2 Financial Analysis
    • 8.7.3 Segmental and Regional Analysis
    • 8.7.4 Research & Development Expenses
    • 8.7.5 Recent strategies and developments:
      • 8.7.5.1 Partnerships, Collaborations, and Agreements:
  • 8.8 Connexity, Inc. (Taboola.com Ltd)
    • 8.8.1 Company Overview
    • 8.8.2 Financial Analysis
    • 8.8.3 Regional Analysis
    • 8.8.4 Research & Development Expenses
  • 8.9 Adobe, Inc.
    • 8.9.1 Company Overview
    • 8.9.2 Financial Analysis
    • 8.9.3 Segmental and Regional Analysis
    • 8.9.4 Research & Development Expense
  • 8.10. BasisTech LLC
    • 8.10.1 Company Overview

LIST OF TABLES

  • TABLE 1 Global Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 2 Global Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 3 Partnerships, Collaborations and Agreements- Programmatic Display Advertising Market
  • TABLE 4 Product Launches And Product Expansions- Programmatic Display Advertising Market
  • TABLE 5 Acquisition and Mergers- Programmatic Display Advertising Market
  • TABLE 6 Global Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 7 Global Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 8 Global Private Marketplaces Market by Region, 2018 - 2021, USD Million
  • TABLE 9 Global Private Marketplaces Market by Region, 2022 - 2028, USD Million
  • TABLE 10 Global Real time Bidding Market by Region, 2018 - 2021, USD Million
  • TABLE 11 Global Real time Bidding Market by Region, 2022 - 2028, USD Million
  • TABLE 12 Global Automated Guaranteed Market by Region, 2018 - 2021, USD Million
  • TABLE 13 Global Automated Guaranteed Market by Region, 2022 - 2028, USD Million
  • TABLE 14 Global Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 15 Global Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 16 Global BFSI Market by Region, 2018 - 2021, USD Million
  • TABLE 17 Global BFSI Market by Region, 2022 - 2028, USD Million
  • TABLE 18 Global Telecom & IT Market by Region, 2018 - 2021, USD Million
  • TABLE 19 Global Telecom & IT Market by Region, 2022 - 2028, USD Million
  • TABLE 20 Global Automotive Market by Region, 2018 - 2021, USD Million
  • TABLE 21 Global Automotive Market by Region, 2022 - 2028, USD Million
  • TABLE 22 Global Healthcare Market by Region, 2018 - 2021, USD Million
  • TABLE 23 Global Healthcare Market by Region, 2022 - 2028, USD Million
  • TABLE 24 Global Manufacturing Market by Region, 2018 - 2021, USD Million
  • TABLE 25 Global Manufacturing Market by Region, 2022 - 2028, USD Million
  • TABLE 26 Global Government Market by Region, 2018 - 2021, USD Million
  • TABLE 27 Global Government Market by Region, 2022 - 2028, USD Million
  • TABLE 28 Global Others Market by Region, 2018 - 2021, USD Million
  • TABLE 29 Global Others Market by Region, 2022 - 2028, USD Million
  • TABLE 30 Global Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 31 Global Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 32 Global Online Video Market by Region, 2018 - 2021, USD Million
  • TABLE 33 Global Online Video Market by Region, 2022 - 2028, USD Million
  • TABLE 34 Global Online Display Market by Region, 2018 - 2021, USD Million
  • TABLE 35 Global Online Display Market by Region, 2022 - 2028, USD Million
  • TABLE 36 Global Mobile Video Market by Region, 2018 - 2021, USD Million
  • TABLE 37 Global Mobile Video Market by Region, 2022 - 2028, USD Million
  • TABLE 38 Global Mobile Display Market by Region, 2018 - 2021, USD Million
  • TABLE 39 Global Mobile Display Market by Region, 2022 - 2028, USD Million
  • TABLE 40 Global Programmatic Display Advertising Market by Region, 2018 - 2021, USD Million
  • TABLE 41 Global Programmatic Display Advertising Market by Region, 2022 - 2028, USD Million
  • TABLE 42 North America Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 43 North America Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 44 North America Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 45 North America Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 46 North America Private Marketplaces Market by Country, 2018 - 2021, USD Million
  • TABLE 47 North America Private Marketplaces Market by Country, 2022 - 2028, USD Million
  • TABLE 48 North America Real time Bidding Market by Country, 2018 - 2021, USD Million
  • TABLE 49 North America Real time Bidding Market by Country, 2022 - 2028, USD Million
  • TABLE 50 North America Automated Guaranteed Market by Country, 2018 - 2021, USD Million
  • TABLE 51 North America Automated Guaranteed Market by Country, 2022 - 2028, USD Million
  • TABLE 52 North America Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 53 North America Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 54 North America BFSI Market by Country, 2018 - 2021, USD Million
  • TABLE 55 North America BFSI Market by Country, 2022 - 2028, USD Million
  • TABLE 56 North America Telecom & IT Market by Country, 2018 - 2021, USD Million
  • TABLE 57 North America Telecom & IT Market by Country, 2022 - 2028, USD Million
  • TABLE 58 North America Automotive Market by Country, 2018 - 2021, USD Million
  • TABLE 59 North America Automotive Market by Country, 2022 - 2028, USD Million
  • TABLE 60 North America Healthcare Market by Country, 2018 - 2021, USD Million
  • TABLE 61 North America Healthcare Market by Country, 2022 - 2028, USD Million
  • TABLE 62 North America Manufacturing Market by Country, 2018 - 2021, USD Million
  • TABLE 63 North America Manufacturing Market by Country, 2022 - 2028, USD Million
  • TABLE 64 North America Government Market by Country, 2018 - 2021, USD Million
  • TABLE 65 North America Government Market by Country, 2022 - 2028, USD Million
  • TABLE 66 North America Others Market by Country, 2018 - 2021, USD Million
  • TABLE 67 North America Others Market by Country, 2022 - 2028, USD Million
  • TABLE 68 North America Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 69 North America Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 70 North America Online Video Market by Country, 2018 - 2021, USD Million
  • TABLE 71 North America Online Video Market by Country, 2022 - 2028, USD Million
  • TABLE 72 North America Online Display Market by Country, 2018 - 2021, USD Million
  • TABLE 73 North America Online Display Market by Country, 2022 - 2028, USD Million
  • TABLE 74 North America Mobile Video Market by Country, 2018 - 2021, USD Million
  • TABLE 75 North America Mobile Video Market by Country, 2022 - 2028, USD Million
  • TABLE 76 North America Mobile Display Market by Country, 2018 - 2021, USD Million
  • TABLE 77 North America Mobile Display Market by Country, 2022 - 2028, USD Million
  • TABLE 78 North America Programmatic Display Advertising Market by Country, 2018 - 2021, USD Million
  • TABLE 79 North America Programmatic Display Advertising Market by Country, 2022 - 2028, USD Million
  • TABLE 80 US Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 81 US Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 82 US Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 83 US Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 84 US Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 85 US Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 86 US Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 87 US Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 88 Canada Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 89 Canada Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 90 Canada Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 91 Canada Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 92 Canada Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 93 Canada Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 94 Canada Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 95 Canada Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 96 Mexico Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 97 Mexico Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 98 Mexico Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 99 Mexico Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 100 Mexico Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 101 Mexico Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 102 Mexico Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 103 Mexico Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 104 Rest of North America Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 105 Rest of North America Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 106 Rest of North America Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 107 Rest of North America Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 108 Rest of North America Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 109 Rest of North America Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 110 Rest of North America Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 111 Rest of North America Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 112 Europe Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 113 Europe Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 114 Europe Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 115 Europe Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 116 Europe Private Marketplaces Market by Country, 2018 - 2021, USD Million
  • TABLE 117 Europe Private Marketplaces Market by Country, 2022 - 2028, USD Million
  • TABLE 118 Europe Real time Bidding Market by Country, 2018 - 2021, USD Million
  • TABLE 119 Europe Real time Bidding Market by Country, 2022 - 2028, USD Million
  • TABLE 120 Europe Automated Guaranteed Market by Country, 2018 - 2021, USD Million
  • TABLE 121 Europe Automated Guaranteed Market by Country, 2022 - 2028, USD Million
  • TABLE 122 Europe Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 123 Europe Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 124 Europe BFSI Market by Country, 2018 - 2021, USD Million
  • TABLE 125 Europe BFSI Market by Country, 2022 - 2028, USD Million
  • TABLE 126 Europe Telecom & IT Market by Country, 2018 - 2021, USD Million
  • TABLE 127 Europe Telecom & IT Market by Country, 2022 - 2028, USD Million
  • TABLE 128 Europe Automotive Market by Country, 2018 - 2021, USD Million
  • TABLE 129 Europe Automotive Market by Country, 2022 - 2028, USD Million
  • TABLE 130 Europe Healthcare Market by Country, 2018 - 2021, USD Million
  • TABLE 131 Europe Healthcare Market by Country, 2022 - 2028, USD Million
  • TABLE 132 Europe Manufacturing Market by Country, 2018 - 2021, USD Million
  • TABLE 133 Europe Manufacturing Market by Country, 2022 - 2028, USD Million
  • TABLE 134 Europe Government Market by Country, 2018 - 2021, USD Million
  • TABLE 135 Europe Government Market by Country, 2022 - 2028, USD Million
  • TABLE 136 Europe Others Market by Country, 2018 - 2021, USD Million
  • TABLE 137 Europe Others Market by Country, 2022 - 2028, USD Million
  • TABLE 138 Europe Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 139 Europe Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 140 Europe Online Video Market by Country, 2018 - 2021, USD Million
  • TABLE 141 Europe Online Video Market by Country, 2022 - 2028, USD Million
  • TABLE 142 Europe Online Display Market by Country, 2018 - 2021, USD Million
  • TABLE 143 Europe Online Display Market by Country, 2022 - 2028, USD Million
  • TABLE 144 Europe Mobile Video Market by Country, 2018 - 2021, USD Million
  • TABLE 145 Europe Mobile Video Market by Country, 2022 - 2028, USD Million
  • TABLE 146 Europe Mobile Display Market by Country, 2018 - 2021, USD Million
  • TABLE 147 Europe Mobile Display Market by Country, 2022 - 2028, USD Million
  • TABLE 148 Europe Programmatic Display Advertising Market by Country, 2018 - 2021, USD Million
  • TABLE 149 Europe Programmatic Display Advertising Market by Country, 2022 - 2028, USD Million
  • TABLE 150 Germany Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 151 Germany Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 152 Germany Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 153 Germany Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 154 Germany Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 155 Germany Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 156 Germany Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 157 Germany Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 158 UK Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 159 UK Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 160 UK Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 161 UK Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 162 UK Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 163 UK Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 164 UK Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 165 UK Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 166 France Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 167 France Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 168 France Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 169 France Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 170 France Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 171 France Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 172 France Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 173 France Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 174 Russia Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 175 Russia Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 176 Russia Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 177 Russia Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 178 Russia Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 179 Russia Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 180 Russia Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 181 Russia Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 182 Spain Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 183 Spain Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 184 Spain Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 185 Spain Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 186 Spain Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 187 Spain Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 188 Spain Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 189 Spain Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 190 Italy Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 191 Italy Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 192 Italy Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 193 Italy Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 194 Italy Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 195 Italy Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 196 Italy Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 197 Italy Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 198 Rest of Europe Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 199 Rest of Europe Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 200 Rest of Europe Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 201 Rest of Europe Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 202 Rest of Europe Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 203 Rest of Europe Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 204 Rest of Europe Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 205 Rest of Europe Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 206 Asia Pacific Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 207 Asia Pacific Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 208 Asia Pacific Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 209 Asia Pacific Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 210 Asia Pacific Private Marketplaces Market by Country, 2018 - 2021, USD Million
  • TABLE 211 Asia Pacific Private Marketplaces Market by Country, 2022 - 2028, USD Million
  • TABLE 212 Asia Pacific Real time Bidding Market by Country, 2018 - 2021, USD Million
  • TABLE 213 Asia Pacific Real time Bidding Market by Country, 2022 - 2028, USD Million
  • TABLE 214 Asia Pacific Automated Guaranteed Market by Country, 2018 - 2021, USD Million
  • TABLE 215 Asia Pacific Automated Guaranteed Market by Country, 2022 - 2028, USD Million
  • TABLE 216 Asia Pacific Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 217 Asia Pacific Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 218 Asia Pacific BFSI Market by Country, 2018 - 2021, USD Million
  • TABLE 219 Asia Pacific BFSI Market by Country, 2022 - 2028, USD Million
  • TABLE 220 Asia Pacific Telecom & IT Market by Country, 2018 - 2021, USD Million
  • TABLE 221 Asia Pacific Telecom & IT Market by Country, 2022 - 2028, USD Million
  • TABLE 222 Asia Pacific Automotive Market by Country, 2018 - 2021, USD Million
  • TABLE 223 Asia Pacific Automotive Market by Country, 2022 - 2028, USD Million
  • TABLE 224 Asia Pacific Healthcare Market by Country, 2018 - 2021, USD Million
  • TABLE 225 Asia Pacific Healthcare Market by Country, 2022 - 2028, USD Million
  • TABLE 226 Asia Pacific Manufacturing Market by Country, 2018 - 2021, USD Million
  • TABLE 227 Asia Pacific Manufacturing Market by Country, 2022 - 2028, USD Million
  • TABLE 228 Asia Pacific Government Market by Country, 2018 - 2021, USD Million
  • TABLE 229 Asia Pacific Government Market by Country, 2022 - 2028, USD Million
  • TABLE 230 Asia Pacific Others Market by Country, 2018 - 2021, USD Million
  • TABLE 231 Asia Pacific Others Market by Country, 2022 - 2028, USD Million
  • TABLE 232 Asia Pacific Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 233 Asia Pacific Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 234 Asia Pacific Online Video Market by Country, 2018 - 2021, USD Million
  • TABLE 235 Asia Pacific Online Video Market by Country, 2022 - 2028, USD Million
  • TABLE 236 Asia Pacific Online Display Market by Country, 2018 - 2021, USD Million
  • TABLE 237 Asia Pacific Online Display Market by Country, 2022 - 2028, USD Million
  • TABLE 238 Asia Pacific Mobile Video Market by Country, 2018 - 2021, USD Million
  • TABLE 239 Asia Pacific Mobile Video Market by Country, 2022 - 2028, USD Million
  • TABLE 240 Asia Pacific Mobile Display Market by Country, 2018 - 2021, USD Million
  • TABLE 241 Asia Pacific Mobile Display Market by Country, 2022 - 2028, USD Million
  • TABLE 242 Asia Pacific Programmatic Display Advertising Market by Country, 2018 - 2021, USD Million
  • TABLE 243 Asia Pacific Programmatic Display Advertising Market by Country, 2022 - 2028, USD Million
  • TABLE 244 China Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 245 China Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 246 China Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 247 China Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 248 China Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 249 China Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 250 China Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 251 China Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 252 Japan Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 253 Japan Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 254 Japan Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 255 Japan Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 256 Japan Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 257 Japan Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 258 Japan Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 259 Japan Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 260 India Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 261 India Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 262 India Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 263 India Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 264 India Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 265 India Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 266 India Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 267 India Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 268 South Korea Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 269 South Korea Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 270 South Korea Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 271 South Korea Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 272 South Korea Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 273 South Korea Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 274 South Korea Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 275 South Korea Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 276 Singapore Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 277 Singapore Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 278 Singapore Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 279 Singapore Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 280 Singapore Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 281 Singapore Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 282 Singapore Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 283 Singapore Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 284 Malaysia Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 285 Malaysia Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 286 Malaysia Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 287 Malaysia Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 288 Malaysia Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 289 Malaysia Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 290 Malaysia Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 291 Malaysia Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 292 Rest of Asia Pacific Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 293 Rest of Asia Pacific Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 294 Rest of Asia Pacific Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 295 Rest of Asia Pacific Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 296 Rest of Asia Pacific Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 297 Rest of Asia Pacific Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 298 Rest of Asia Pacific Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 299 Rest of Asia Pacific Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 300 LAMEA Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 301 LAMEA Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 302 LAMEA Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 303 LAMEA Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 304 LAMEA Private Marketplaces Market by Country, 2018 - 2021, USD Million
  • TABLE 305 LAMEA Private Marketplaces Market by Country, 2022 - 2028, USD Million
  • TABLE 306 LAMEA Real time Bidding Market by Country, 2018 - 2021, USD Million
  • TABLE 307 LAMEA Real time Bidding Market by Country, 2022 - 2028, USD Million
  • TABLE 308 LAMEA Automated Guaranteed Market by Country, 2018 - 2021, USD Million
  • TABLE 309 LAMEA Automated Guaranteed Market by Country, 2022 - 2028, USD Million
  • TABLE 310 LAMEA Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 311 LAMEA Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 312 LAMEA BFSI Market by Country, 2018 - 2021, USD Million
  • TABLE 313 LAMEA BFSI Market by Country, 2022 - 2028, USD Million
  • TABLE 314 LAMEA Telecom & IT Market by Country, 2018 - 2021, USD Million
  • TABLE 315 LAMEA Telecom & IT Market by Country, 2022 - 2028, USD Million
  • TABLE 316 LAMEA Automotive Market by Country, 2018 - 2021, USD Million
  • TABLE 317 LAMEA Automotive Market by Country, 2022 - 2028, USD Million
  • TABLE 318 LAMEA Healthcare Market by Country, 2018 - 2021, USD Million
  • TABLE 319 LAMEA Healthcare Market by Country, 2022 - 2028, USD Million
  • TABLE 320 LAMEA Manufacturing Market by Country, 2018 - 2021, USD Million
  • TABLE 321 LAMEA Manufacturing Market by Country, 2022 - 2028, USD Million
  • TABLE 322 LAMEA Government Market by Country, 2018 - 2021, USD Million
  • TABLE 323 LAMEA Government Market by Country, 2022 - 2028, USD Million
  • TABLE 324 LAMEA Others Market by Country, 2018 - 2021, USD Million
  • TABLE 325 LAMEA Others Market by Country, 2022 - 2028, USD Million
  • TABLE 326 LAMEA Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 327 LAMEA Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 328 LAMEA Online Video Market by Country, 2018 - 2021, USD Million
  • TABLE 329 LAMEA Online Video Market by Country, 2022 - 2028, USD Million
  • TABLE 330 LAMEA Online Display Market by Country, 2018 - 2021, USD Million
  • TABLE 331 LAMEA Online Display Market by Country, 2022 - 2028, USD Million
  • TABLE 332 LAMEA Mobile Video Market by Country, 2018 - 2021, USD Million
  • TABLE 333 LAMEA Mobile Video Market by Country, 2022 - 2028, USD Million
  • TABLE 334 LAMEA Mobile Display Market by Country, 2018 - 2021, USD Million
  • TABLE 335 LAMEA Mobile Display Market by Country, 2022 - 2028, USD Million
  • TABLE 336 LAMEA Programmatic Display Advertising Market by Country, 2018 - 2021, USD Million
  • TABLE 337 LAMEA Programmatic Display Advertising Market by Country, 2022 - 2028, USD Million
  • TABLE 338 Brazil Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 339 Brazil Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 340 Brazil Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 341 Brazil Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 342 Brazil Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 343 Brazil Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 344 Brazil Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 345 Brazil Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 346 Argentina Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 347 Argentina Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 348 Argentina Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 349 Argentina Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 350 Argentina Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 351 Argentina Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 352 Argentina Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 353 Argentina Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 354 UAE Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 355 UAE Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 356 UAE Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 357 UAE Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 358 UAE Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 359 UAE Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 360 UAE Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 361 UAE Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 362 Saudi Arabia Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 363 Saudi Arabia Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 364 Saudi Arabia Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 365 Saudi Arabia Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 366 Saudi Arabia Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 367 Saudi Arabia Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 368 Saudi Arabia Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 369 Saudi Arabia Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 370 South Africa Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 371 South Africa Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 372 South Africa Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 373 South Africa Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 374 South Africa Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 375 South Africa Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 376 South Africa Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 377 South Africa Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 378 Nigeria Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 379 Nigeria Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 380 Nigeria Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 381 Nigeria Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 382 Nigeria Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 383 Nigeria Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 384 Nigeria Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 385 Nigeria Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 386 Rest of LAMEA Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 387 Rest of LAMEA Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 388 Rest of LAMEA Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 389 Rest of LAMEA Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 390 Rest of LAMEA Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 391 Rest of LAMEA Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 392 Rest of LAMEA Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 393 Rest of LAMEA Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 394 Key information - LG Electronics, Inc.
  • TABLE 395 Key Information - Samsung Electronics Co., Ltd.
  • TABLE 396 Key Information - Google LLC
  • TABLE 397 Key Information - Magnite, Inc.
  • TABLE 398 key information - Verizon Communications, Inc.
  • TABLE 399 Key Information - Integral Ad Science Holding Corp.
  • TABLE 400 Key Information - IPONWEB Limited
  • TABLE 401 Key Information - Connexity, Inc.
  • TABLE 402 Key Information - Adobe, Inc.
  • TABLE 403 Key Information -BasisTech LLC

List of Figures

  • FIG 1 Methodology for the research
  • FIG 2 KBV Cardinal Matrix
  • FIG 3 Key Leading Strategies: Percentage Distribution (2018-2022)
  • FIG 4 Key Strategic Move: (Partnerships, Collaborations and Agreements : 2019, Jun - 2023, Jan) Leading Players
  • FIG 5 Global Programmatic Display Advertising Market Share by Type, 2021
  • FIG 6 Global Programmatic Display Advertising Market Share by Type, 2028
  • FIG 7 Global Programmatic Display Advertising Market by Type, 2018 - 2028, USD Million
  • FIG 8 Global Programmatic Display Advertising Market Share by Vertical, 2021
  • FIG 9 Global Programmatic Display Advertising Market Share by Vertical, 2028
  • FIG 10 Global Programmatic Display Advertising Market by Vertical, 2018 - 2028, USD Million
  • FIG 11 Global Programmatic Display Advertising Market Share by Ad Format, 2021
  • FIG 12 Global Programmatic Display Advertising Market Share by Ad Format, 2028
  • FIG 13 Global Programmatic Display Advertising Market by Ad Format, 2018 - 2028, USD Million
  • FIG 14 Global Programmatic Display Advertising Market Share by Region, 2021
  • FIG 15 Global Programmatic Display Advertising Market Share by Region, 2028
  • FIG 16 Global Programmatic Display Advertising Market by Region, 2018 - 2028, USD Million
  • FIG 17 Swot analysis: LG Corporation
  • FIG 18 SWOT Analysis: Samsung Electronics CO. Ltd.
  • FIG 19 SWOT Analysis: Alphabet Inc. (Google LLC)
  • FIG 20 Recent strategies and developments: Magnite, Inc.
  • FIG 21 Recent strategies and developments: Verizon Communications, Inc.