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1746833

日本醫療保健 CRM 市場報告（按產品、應用、技術、最終用途和地區）2025 年至 2033 年

Japan Healthcare CRM Market Report by Product, Application, Technology, End Use, and Region 2025-2033

出版日期: 2025年06月02日 | 出版商:

IMARC | 英文 119 Pages | 商品交期: 5-7個工作天內

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簡介目錄

2024年，日本醫療保健CRM市場規模達10.35億美元。展望未來， IMARC Group預計到2033年，該市場規模將達到21.2億美元，2025-2033年期間的複合年成長率（CAGR）為8.30%。醫療機構對醫療保健CRM的採用日益增多，管理轉診和協調不同醫療機構之間護理的需求日益成長，以及對行動醫療（mHealth）應用的日益依賴，這些都是推動市場發展的關鍵因素。

醫療保健客戶關係管理 (CRM) 是一種注重提升病患參與度、滿意度和治療效果的綜合方法。它集中管理患者資訊，包括病史、預約和帳單，使醫療服務提供者能夠提供個人化醫療服務。它還有助於管理和自動化行政任務，例如預約安排和後續提醒，從而減輕行政負擔。它可以捕獲和分析患者資料，以識別趨勢和偏好，有助於制定個人化的護理計劃和進行預測分析，從而做出更明智的決策。此外，它還能增強病患與醫療服務提供者之間的溝通，從而更輕鬆地解決問題、提供遠距醫療服務並維持良好的醫病關係。它還透過細分患者群體以進行有針對性的行銷活動和追蹤轉診來協助行銷和推廣工作，使醫療機構能夠吸引新患者並留住現有患者。

日本醫療保健 CRM 市場趨勢：

以病人為中心的醫療保健日益受到重視，這推動了對醫療 CRM 系統的需求，以提升病患的參與度和滿意度。同時，醫療機構也擴大採用醫療 CRM 系統來有效記錄、分析和利用病患訊息，這是推動日本市場成長的主要因素之一。此外，遠距醫療服務的日益普及也推動了對 CRM 工具的需求，用於管理遠距患者互動和預約。此外，管理轉診和協調不同醫療機構之間照護的需求日益成長，也有利於市場成長。此外，醫療 CRM 系統擴大用於改善患者體驗，這正成為尋求差異化的醫療機構的首要任務，這正在增強日本市場的成長。此外，在該國營運的主要參與者正專注於使用人工智慧 (AI)、機器學習 (ML)、資料分析、物聯網 (IoT) 以及聊天機器人和虛擬助理。這些進展可以分析患者資料以提供個人化的治療建議，預測患者需求，自動執行日常任務，並使醫療 CRM 系統能夠處理大量患者資料以識別趨勢、最佳化工作流程並改善決策。領先的醫療機構也正在整合區塊鏈、人臉辨識和預測分析技術，以確保病歷的安全性和完整性，降低資料外洩風險，並增強病患信任。這些先進技術可用於轉錄病歷、簡化資料輸入，減輕行政負擔，並預測患者需求、疾病爆發和資源需求，從而最佳化資源配置和病患照護。此外，人們對行動醫療 (mHealth) 應用的依賴日益增加，這提升了醫療服務的可近性和便利性，從而推動了印度醫療市場的成長。

日本醫療保健 CRM 市場區隔：

產品洞察：

個人
推薦
個人及轉介

應用程式洞察：

社區外展
案件協調
案件管理
關係管理

技術洞察：

基於雲端
移動的
社會的
協作
預測

最終用途洞察：

付款人
提供者
生命科學公司

競爭格局：

市場研究報告也對競爭格局進行了全面的分析。報告涵蓋了市場結構、關鍵參與者定位、最佳制勝策略、競爭儀錶板和公司評估象限等競爭分析。此外，報告還提供了所有主要公司的詳細資料。

本報告回答的關鍵問題：

日本醫療保健 CRM 市場迄今表現如何？未來幾年將如何表現？
COVID-19 對日本醫療保健 CRM 市場有何影響？
日本醫療保健 CRM 市場依產品分類是怎樣的？
日本醫療保健 CRM 市場會根據應用情況如何分類？
日本醫療保健 CRM 市場會根據技術如何分類？
根據最終用途，日本醫療保健 CRM 市場是如何分類的？
日本醫療保健 CRM 市場的價值鏈分為哪些階段？
日本醫療保健 CRM 的主要促進因素和挑戰是什麼？
日本醫療保健 CRM 市場的結構是怎麼樣的？主要參與者是誰？
日本醫療保健 CRM 市場的競爭程度如何？

本報告回答的關鍵問題：

日本醫療保健 CRM 市場迄今表現如何？未來幾年將如何表現？
COVID-19 對日本醫療保健 CRM 市場有何影響？
日本醫療保健 CRM 市場依產品分類是怎樣的？
日本醫療保健 CRM 市場會根據應用情況如何分類？
日本醫療保健 CRM 市場會根據技術如何分類？
根據最終用途，日本醫療保健 CRM 市場是如何分類的？
日本醫療保健 CRM 市場的價值鏈分為哪些階段？
日本醫療保健 CRM 的主要促進因素和挑戰是什麼？
日本醫療保健 CRM 市場的結構是怎麼樣的？主要參與者是誰？
日本醫療保健 CRM 市場的競爭程度如何？

Japan healthcare CRM market size reached USD 1,035 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 2,120 Million by 2033, exhibiting a growth rate (CAGR) of 8.30% during 2025-2033. The increasing adoption of healthcare CRM by healthcare institutions, rising need to manage referrals and coordinate care between different providers, and the growing reliance on mobile health (mHealth) applications represent some of the key factors driving the market.

Healthcare customer relationship management (CRM) is a comprehensive approach that focuses on improving patient engagement, satisfaction, and outcomes. It centralizes patient information, including medical history, appointments, and billing, which allows healthcare providers to offer personalized care. It also helps in managing and automating administrative tasks, such as appointment scheduling and follow-up reminders, reducing administrative burdens. It can capture and analyze patient data to identify trends and preferences, which aid in tailored care plans and predictive analytics for better decision-making. Additionally, it enhances communication between patients and providers, which makes it easier to address concerns, provide telehealth services, and maintain strong doctor-patient relationships. It also assists in marketing and outreach efforts by segmenting patient populations for targeted campaigns and referral tracking, which enables healthcare institutions to attract new patients and retain existing ones.

Japan Healthcare CRM Market Trends:

The rising emphasis on providing patient-centered healthcare is driving the need for healthcare CRM systems to enhance patient engagement and satisfaction. Along with this, the increasing adoption of healthcare CRM by healthcare institutions to record, analyze, and utilize patient information effectively represents one of the major factors bolstering the market growth in Japan. Moreover, the growing utilization of telehealth services is driving the need for CRM tools to manage remote patient interactions and appointments. In addition, the increasing need to manage referrals and coordinate care between different providers is favoring the market growth. Apart from this, the rising utilization of healthcare CRM for improving the patient experience, which is becoming a priority for healthcare institutions seeking to differentiate themselves, is strengthening the growth of the market in the country. Furthermore, key players operating in the country are focusing on using artificial intelligence (AI), machine learning (ML), data analytics, the Internet of Things (IoT), and chatbots and virtual assistants. These advancements can analyze patient data to provide personalized treatment recommendations, predict patient needs, automate routine tasks, and allow healthcare CRM systems to process vast amounts of patient data to identify trends, optimize workflows, and improve decision-making. Leading players are also incorporating blockchain, facial recognition, and predictive analytics to ensure the security and integrity of patient records, reducing the risk of data breaches and enhancing patient trust. These advanced technologies can be used for transcribing patient notes and streamlining data entry, reducing administrative burdens, and forecasting patient needs, disease outbreaks, and resource requirements, optimizing resource allocation and patient care. This, coupled with the rising reliance on mobile health (mHealth) applications, is enhancing the accessibility and convenience to avail medical services, which is propelling the growth of the market in the country.

Japan Healthcare CRM Market Segmentation:

Product Insights:

Individual
Referral
Individual and Referral

Application Insights:

Community Outreach
Case Coordination
Case Management
Relationship Management

Technology Insights:

Cloud-based
Mobile
Social
Collaborative
Predictive

End Use Insights:

Payers
Providers
Life Science Companies

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Key Questions Answered in This Report:

How has the Japan healthcare CRM market performed so far and how will it perform in the coming years?
What has been the impact of COVID-19 on the Japan healthcare CRM market?
What is the breakup of the Japan healthcare CRM market on the basis of product?
What is the breakup of the Japan healthcare CRM market on the basis of application?
What is the breakup of the Japan healthcare CRM market on the basis of technology?
What is the breakup of the Japan healthcare CRM market on the basis of end use?
What are the various stages in the value chain of the Japan healthcare CRM market?
What are the key driving factors and challenges in the Japan healthcare CRM?
What is the structure of the Japan healthcare CRM market and who are the key players?
What is the degree of competition in the Japan healthcare CRM market?

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Japan Healthcare CRM Market - Introduction

4.1 Overview
4.2 Market Dynamics
4.3 Industry Trends
4.4 Competitive Intelligence

5 Japan Healthcare CRM Market Landscape

5.1 Historical and Current Market Trends (2019-2024)
5.2 Market Forecast (2025-2033)

6 Japan Healthcare CRM Market - Breakup by Product

6.1 Individual
- 6.1.1 Overview
- 6.1.2 Historical and Current Market Trends (2019-2024)
- 6.1.3 Market Forecast (2025-2033)
6.2 Referral
- 6.2.1 Overview
- 6.2.2 Historical and Current Market Trends (2019-2024)
- 6.2.3 Market Forecast (2025-2033)
6.3 Individual and Referral
- 6.3.1 Overview
- 6.3.2 Historical and Current Market Trends (2019-2024)
- 6.3.3 Market Forecast (2025-2033)

7 Japan Healthcare CRM Market - Breakup by Application

7.1 Community Outreach
- 7.1.1 Overview
- 7.1.2 Historical and Current Market Trends (2019-2024)
- 7.1.3 Market Forecast (2025-2033)
7.2 Case Coordination
- 7.2.1 Overview
- 7.2.2 Historical and Current Market Trends (2019-2024)
- 7.2.3 Market Forecast (2025-2033)
7.3 Case Management
- 7.3.1 Overview
- 7.3.2 Historical and Current Market Trends (2019-2024)
- 7.3.3 Market Forecast (2025-2033)
7.4 Relationship Management
- 7.4.1 Overview
- 7.4.2 Historical and Current Market Trends (2019-2024)
- 7.4.3 Market Forecast (2025-2033)

8 Japan Healthcare CRM Market - Breakup by Technology

8.1 Cloud-based
- 8.1.1 Overview
- 8.1.2 Historical and Current Market Trends (2019-2024)
- 8.1.3 Market Forecast (2025-2033)
8.2 Mobile
- 8.2.1 Overview
- 8.2.2 Historical and Current Market Trends (2019-2024)
- 8.2.3 Market Forecast (2025-2033)
8.3 Social
- 8.3.1 Overview
- 8.3.2 Historical and Current Market Trends (2019-2024)
- 8.3.3 Market Forecast (2025-2033)
8.4 Collaborative
- 8.4.1 Overview
- 8.4.2 Historical and Current Market Trends (2019-2024)
- 8.4.3 Market Forecast (2025-2033)
8.5 Predictive
- 8.5.1 Overview
- 8.5.2 Historical and Current Market Trends (2019-2024)
- 8.5.3 Market Forecast (2025-2033)

9 Japan Healthcare CRM Market - Breakup by End Use

9.1 Payers
- 9.1.1 Overview
- 9.1.2 Historical and Current Market Trends (2019-2024)
- 9.1.3 Market Forecast (2025-2033)
9.2 Providers
- 9.2.1 Overview
- 9.2.2 Historical and Current Market Trends (2019-2024)
- 9.2.3 Market Forecast (2025-2033)
9.3 Life Science Companies
- 9.3.1 Overview
- 9.3.2 Historical and Current Market Trends (2019-2024)
- 9.3.3 Market Forecast (2025-2033)

10 Japan Healthcare CRM Market - Competitive Landscape

10.1 Overview
10.2 Market Structure
10.3 Market Player Positioning
10.4 Top Winning Strategies
10.5 Competitive Dashboard
10.6 Company Evaluation Quadrant

11 Profiles of Key Players

11.1 Company A
- 11.1.1 Business Overview
- 11.1.2 Service Offered
- 11.1.3 Business Strategies
- 11.1.4 SWOT Analysis
- 11.1.5 Major News and Events
11.2 Company B
- 11.2.1 Business Overview
- 11.2.2 Service Offered
- 11.2.3 Business Strategies
- 11.2.4 SWOT Analysis
- 11.2.5 Major News and Events
11.3 Company C
- 11.3.1 Business Overview
- 11.3.2 Service Offered
- 11.3.3 Business Strategies
- 11.3.4 SWOT Analysis
- 11.3.5 Major News and Events
11.4 Company D
- 11.4.1 Business Overview
- 11.4.2 Service Offered
- 11.4.3 Business Strategies
- 11.4.4 SWOT Analysis
- 11.4.5 Major News and Events
11.5 Company E
- 11.5.1 Business Overview
- 11.5.2 Service Offered
- 11.5.3 Business Strategies
- 11.5.4 SWOT Analysis
- 11.5.5 Major News and Events

12 Japan Healthcare CRM Market - Industry Analysis

12.1 Drivers, Restraints, and Opportunities
- 12.1.1 Overview
- 12.1.2 Drivers
- 12.1.3 Restraints
- 12.1.4 Opportunities
12.2 Porters Five Forces Analysis
- 12.2.1 Overview
- 12.2.2 Bargaining Power of Buyers
- 12.2.3 Bargaining Power of Suppliers
- 12.2.4 Degree of Competition
- 12.2.5 Threat of New Entrants
- 12.2.6 Threat of Substitutes
12.3 Value Chain Analysis