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市場調查報告書

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1729503

日本運動休閒市場報告，按類型（大眾運動休閒、高階運動休閒）、產品（瑜伽服、襯衫、緊身褲、短褲等）、配銷通路（線上、線下）、最終用戶（男士、女士、兒童）和地區分類，2025 年至 2033 年

Japan Athleisure Market Report by Type (Mass Athleisure, Premium Athleisure), Product (Yoga Apparels, Shirts, Leggings, Shorts, and Others), Distribution Channel (Online, Offline), End User (Men, Women, Children), and Region 2025-2033

出版日期: 2025年05月01日 | 出版商:

IMARC | 英文 118 Pages | 商品交期: 5-7個工作天內

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簡介目錄

2024 年，日本運動休閒市場規模達 238 億美元。展望未來， IMARC Group預計到 2033 年市場規模將達到 381 億美元，2025-2033 年期間的成長率 (CAGR) 為 5.4%。人們對環保和永續時尚的日益關注促使運動休閒品牌採用更永續的材料和做法，這是推動市場發展的主要動力。

運動休閒是運動與休閒的融合，代表著一種當代時尚潮流，它已經超越了健身房的界限，成為許多人的生活方式選擇。這種風格將運動服的舒適性和功能性與休閒服的多功能性和美感完美地結合在一起。運動休閒服裝通常包括瑜珈褲、緊身褲、連帽衫、運動鞋和其他運動服裝，旨在實現從健身房到日常生活的無縫過渡。運動休閒風流行的驅動力之一是現代社會對健康和健身的日益重視。人們現在尋求既能適應自己活躍的生活方式又能保持時尚和舒適的服裝。運動休閒服滿足了這項需求，提供各種設計、顏色和布料，以滿足不同的喜好和場合。除了便利性和舒適性之外，運動休閒還重塑了時尚產業，促成了運動服飾品牌和高階設計師之間的合作。

日本運動休閒市場趨勢：

近年來，受多種關鍵促進因素的影響，日本運動休閒市場取得了顯著成長。首先，消費者健康意識的提高是推動這一趨勢的關鍵因素。隨著人們越來越重視健身和健康，他們尋求舒適而時尚的服裝，以便從健身房無縫過渡到日常生活。此外，社群媒體和名人的影響力在推動運動休閒市場擴張方面發揮了重要作用。隨著有影響力的人物和名人經常在各種平台上展示他們的運動休閒服裝，消費者受到激勵去模仿這些時尚前衛的風格。此外，遠距辦公的興起和更寬鬆的著裝要求導致對多功能舒適服裝的需求增加，而運動休閒完美地體現了這一點。此外，布料技術的進步，包括吸濕排汗、抗菌和彈性布料的創新，增強了運動休閒服的功能性和吸引力，預計將在預測期內推動日本運動休閒市場的發展。

日本運動休閒市場細分：

類型洞察：

大眾運動休閒
高級運動休閒

產品洞察：

瑜珈服裝
襯衫
綁腿
短褲
其他

配銷通路洞察：

線上
離線

最終用戶洞察：

男士
女性
孩子們

競爭格局：

市場研究報告也對市場競爭格局進行了全面的分析。報告涵蓋了市場結構、關鍵參與者定位、最佳制勝策略、競爭儀表板和公司評估象限等競爭分析。此外，也提供了所有主要公司的詳細資料。

本報告回答的關鍵問題：

日本運動休閒市場迄今表現如何？未來幾年將如何表現？
COVID-19 對日本運動休閒市場有何影響？
日本運動休閒市場依類型分為哪些類型？
日本運動休閒市場依產品分類是怎樣的？
根據配銷通路，日本運動休閒市場是如何分類的？
根據最終用戶，日本運動休閒市場是如何分類的？
日本運動休閒市場的價值鏈分為哪些階段？
日本運動休閒的主要促進因素和挑戰是什麼？
日本運動休閒市場的結構是怎麼樣的？主要參與者是誰？
日本運動休閒市場的競爭程度如何？

本報告回答的關鍵問題：

日本運動休閒市場迄今表現如何？未來幾年將如何表現？
COVID-19 對日本運動休閒市場有何影響？
日本運動休閒市場依類型分為哪些類型？
日本運動休閒市場依產品分類是怎樣的？
根據配銷通路，日本運動休閒市場是如何分類的？
根據最終用戶，日本運動休閒市場是如何分類的？
日本運動休閒市場的價值鏈分為哪些階段？
日本運動休閒的主要促進因素和挑戰是什麼？
日本運動休閒市場的結構是怎麼樣的？主要參與者是誰？
日本運動休閒市場的競爭程度如何？

Japan athleisure market size reached USD 23.8 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 38.1 Billion by 2033, exhibiting a growth rate (CAGR) of 5.4% during 2025-2033. The increasing focus on eco-friendly and sustainable fashion that has prompted athleisure brands to adopt more sustainable materials and practices, is primarily driving the market.

Athleisure, a fusion of athletic and leisure, represents a contemporary fashion trend that has transcended gym walls to become a lifestyle choice for many. This style effortlessly marries the comfort and functionality of sportswear with the versatility and aesthetic appeal of casual clothing. Athleisure garments often include yoga pants, leggings, hoodies, sneakers, and other sporty attire, all designed to make a seamless transition from the gym to everyday life. One of the driving forces behind the popularity of athleisure is the growing emphasis on wellness and fitness in modern society. People now seek clothing that accommodates their active lifestyles while still keeping them fashionable and comfortable. Athleisure wear caters to this demand, offering a wide range of designs, colors, and fabrics to suit various preferences and occasions. Beyond its convenience and comfort, athleisure has also reshaped the fashion industry, leading to collaborations between sportswear brands and high-end designers.

Japan Athleisure Market Trends:

The athleisure market in Japan has witnessed remarkable growth in recent years owing to several key drivers. Firstly, the rise in health consciousness among consumers has been a pivotal factor propelling this trend. As people increasingly prioritize fitness and wellness, they seek comfortable yet stylish clothing that seamlessly transitions from the gym to daily life. Furthermore, the influence of social media and celebrities has played an important role in fueling the athleisure market's expansion. With influencers and celebrities frequently showcasing their athleisure outfits on various platforms, consumers are motivated to emulate these fashion-forward styles. Moreover, the emerging shift towards remote work and a more relaxed dress code have led to a greater demand for versatile and comfortable clothing, which athleisure perfectly embodies. Additionally, advancements in fabric technology, including innovations in moisture-wicking, antimicrobial, and stretch fabrics that have enhanced the functionality and appeal of athleisure wear, are expected to drive the athleisure market in Japan during the forecast period.

Japan Athleisure Market Segmentation:

Type Insights:

Mass Athleisure
Premium Athleisure

Product Insights:

Yoga Apparels
Shirts
Leggings
Shorts
Others

Distribution Channel Insights:

Online
Offline

End User Insights:

Men
Women
Children

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape in the market. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Key Questions Answered in This Report:

How has the Japan athleisure market performed so far and how will it perform in the coming years?
What has been the impact of COVID-19 on the Japan athleisure market?
What is the breakup of the Japan athleisure market on the basis of type?
What is the breakup of the Japan athleisure market on the basis of product?
What is the breakup of the Japan athleisure market on the basis of distribution channel?
What is the breakup of the Japan athleisure market on the basis of end user?
What are the various stages in the value chain of the Japan athleisure market?
What are the key driving factors and challenges in the Japan athleisure?
What is the structure of the Japan athleisure market and who are the key players?
What is the degree of competition in the Japan athleisure market?

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Japan Athleisure Market - Introduction

4.1 Overview
4.2 Market Dynamics
4.3 Industry Trends
4.4 Competitive Intelligence

5 Japan Athleisure Market Landscape

5.1 Historical and Current Market Trends (2019-2024)
5.2 Market Forecast (2025-2033)

6 Japan Athleisure Market - Breakup by Type

6.1 Mass Athleisure
- 6.1.1 Overview
- 6.1.2 Historical and Current Market Trends (2019-2024)
- 6.1.3 Market Forecast (2025-2033)
6.2 Premium Athleisure
- 6.2.1 Overview
- 6.2.2 Historical and Current Market Trends (2019-2024)
- 6.2.3 Market Forecast (2025-2033)

7 Japan Athleisure Market - Breakup by Product

7.1 Yoga Apparels
- 7.1.1 Overview
- 7.1.2 Historical and Current Market Trends (2019-2024)
- 7.1.3 Market Forecast (2025-2033)
7.2 Shirts
- 7.2.1 Overview
- 7.2.2 Historical and Current Market Trends (2019-2024)
- 7.2.3 Market Forecast (2025-2033)
7.3 Leggings
- 7.3.1 Overview
- 7.3.2 Historical and Current Market Trends (2019-2024)
- 7.3.3 Market Forecast (2025-2033)
7.4 Shorts
- 7.4.1 Overview
- 7.4.2 Historical and Current Market Trends (2019-2024)
- 7.4.3 Market Forecast (2025-2033)
7.5 Others
- 7.5.1 Historical and Current Market Trends (2019-2024)
- 7.5.2 Market Forecast (2025-2033)

8 Japan Athleisure Market - Breakup by Distribution Channel

8.1 Online
- 8.1.1 Overview
- 8.1.2 Historical and Current Market Trends (2019-2024)
- 8.1.3 Market Forecast (2025-2033)
8.2 Offline
- 8.2.1 Overview
- 8.2.2 Historical and Current Market Trends (2019-2024)
- 8.2.3 Market Forecast (2025-2033)

9 Japan Athleisure Market - Breakup by End User

9.1 Men
- 9.1.1 Overview
- 9.1.2 Historical and Current Market Trends (2019-2024)
- 9.1.3 Market Forecast (2025-2033)
9.2 Women
- 9.2.1 Overview
- 9.2.2 Historical and Current Market Trends (2019-2024)
- 9.2.3 Market Forecast (2025-2033)
9.3 Children
- 9.3.1 Overview
- 9.3.2 Historical and Current Market Trends (2019-2024)
- 9.3.3 Market Forecast (2025-2033)

10 Japan Athleisure Market - Competitive Landscape

10.1 Overview
10.2 Market Structure
10.3 Market Player Positioning
10.4 Top Winning Strategies
10.5 Competitive Dashboard
10.6 Company Evaluation Quadrant

11 Profiles of Key Players

11.1 Company A
- 11.1.1 Business Overview
- 11.1.2 Product Portfolio
- 11.1.3 Business Strategies
- 11.1.4 SWOT Analysis
- 11.1.5 Major News and Events
11.2 Company B
- 11.2.1 Business Overview
- 11.2.2 Product Portfolio
- 11.2.3 Business Strategies
- 11.2.4 SWOT Analysis
- 11.2.5 Major News and Events
11.3 Company C
- 11.3.1 Business Overview
- 11.3.2 Product Portfolio
- 11.3.3 Business Strategies
- 11.3.4 SWOT Analysis
- 11.3.5 Major News and Events
11.4 Company D
- 11.4.1 Business Overview
- 11.4.2 Product Portfolio
- 11.4.3 Business Strategies
- 11.4.4 SWOT Analysis
- 11.4.5 Major News and Events
11.5 Company E
- 11.5.1 Business Overview
- 11.5.2 Product Portfolio
- 11.5.3 Business Strategies
- 11.5.4 SWOT Analysis
- 11.5.5 Major News and Events

12 Japan Athleisure Market - Industry Analysis

12.1 Drivers, Restraints and Opportunities
- 12.1.1 Overview
- 12.1.2 Drivers
- 12.1.3 Restraints
- 12.1.4 Opportunities
12.2 Porters Five Forces Analysis
- 12.2.1 Overview
- 12.2.2 Bargaining Power of Buyers
- 12.2.3 Bargaining Power of Suppliers
- 12.2.4 Degree of Competition
- 12.2.5 Threat of New Entrants
- 12.2.6 Threat of Substitutes
12.3 Value Chain Analysis