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市場調查報告書
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1842193

全球零售業擴增實境市場:市場規模、佔有率和趨勢分析(按組件、顯示、應用、零售業態和地區分類),細分市場預測(2025-2033 年)

Augmented Reality In Retail Market Size, Share & Trends Analysis Report By Component (Hardware, Software, Services), By Display (HMD (Head-Mounted Display), Smart Glass), By Application, By Retail, By Region, And Segment Forecasts, 2025 - 2033

出版日期: | 出版商: Grand View Research | 英文 150 Pages | 商品交期: 2-10個工作天內

價格

零售業擴增實境:市場概覽

全球零售擴增實境(AR)市場預計在 2024 年達到 78.4 億美元,預計到 2033 年將達到 1,058.7 億美元,2025 年至 2033 年的複合年成長率為 32.4%。

市場成長的關鍵促進因素包括:採用基於 AR 的虛擬試穿解決方案、AR 支援的社交電商的興起、AR 智慧鏡在零售店的部署,以及 AR 和 AI 的融合,以實現個人化的購物體驗。

消費者對擴增實境(AR)驅動的個人化購物體驗的需求日益成長,促使零售商提供超越傳統瀏覽方式的全新體驗。家具、美妝和鞋履等品類正迅速採用基於AR的產品視覺化技術,不僅增強了消費者的購買信心,也最大限度地減少了退貨。消費者對AR虛擬購物助理和聊天機器人的需求不斷成長,正在為即時互動和客戶服務樹立新的標準。零售商正利用AR技術打造互動式櫥窗和快閃店,將商店轉變為身臨其境型品牌體驗空間。 AR驅動的庫存管理和員工培訓解決方案也正在重塑零售格局,同時提升營運效率和顧客滿意度。

消費者對虛擬試穿功能的需求日益成長,這正在重塑零售業的擴增實境,使顧客能夠以數位方式預覽服裝、化妝品和眼鏡。這降低了不確定性,提高了轉換率,同時也解決了線上零售的一大挑戰:退貨。零售商正在利用擴增實境工具來提升顧客的便利性和滿意度。因此,虛擬試穿正成為具有競爭力的零售商的必備功能。

擴增擴增實境(AR)導航系統的快速發展正在改變零售業的AR體驗。消費者在獲得即時促銷訊息的同時,也能無縫找到所需商品,進而提升顧客參與度和營運效率。這項技術最佳化了店內購物體驗,並提高了平均購買價值。大型零售商正將AR導航視為提升顧客滿意度和忠誠度的關鍵促進因素。

互動廣告需求的不斷成長正在推動零售業採用擴增實境主導行銷宣傳活動。顧客透過身臨其境型體驗與產品互動,從而建立比傳統廣告更牢固的品牌連結。零售商則受益於更高的互動率和更顯著的品牌知名度。在競爭日益激烈的市場環境下,擴增實境行銷正成為提升顧客忠誠度和實現差異化競爭的關鍵驅動力。

電商平台對擴增實境(AR)功能的快速應用正在革新零售業的擴增實境。顧客可以在現實環境中預覽產品,從而減少猶豫,提升購買意願。這項技術透過提供更豐富的購物體驗,幫助解決諸如高退貨率等長期存在的難題。隨著AR逐漸成為線上平台的標配,零售商可以強化自身價值提案,並提升顧客信任度。

目錄

第1章 分析方法和範圍

第2章執行摘要

3. 零售擴增實境市場:促進因素、趨勢與範圍

  • 市場關聯性展望
  • 市場動態
    • 市場促進因素分析
    • 市場限制因素分析
    • 市場挑戰
  • 零售市場擴增實境分析工具
    • 產業分析:波特五力分析
    • PESTEL 分析

第4章 零售擴增實境市場:按組件分類的估算與趨勢分析

  • 細分儀表板
  • 零售業擴增實境市場:按組件分類的變化分析(2024 年和 2033 年)
    • 硬體
    • 軟體
    • 服務

第5章 零售擴增實境市場:按顯示方式分類的估算與趨勢分析

  • 細分儀表板
  • 零售業擴增實境市場:按顯示方式分類的趨勢分析(2024 年和 2033 年)
    • 頭戴式顯示器(HMD)
    • 智慧眼鏡
    • 抬頭顯示器(HUD)
    • 手持裝置

第6章:零售業擴增實境市場:按應用分類的估算與趨勢分析

  • 細分儀表板
  • 零售業擴增實境市場:按應用領域分類的趨勢分析(2024 年和 2033 年)
    • 數位產品訊息
    • AR宣傳活動
    • 虛擬試穿
    • AR佈局規劃
    • 其他

第7章:零售業擴增實境市場:依零售業態分類的估算與趨勢分析

  • 細分儀表板
  • 零售業擴增實境市場趨勢分析(依零售業態分類,2024 年及 2033 年)
    • 室內和照明零售
    • 化妝品零售
    • 時尚零售
    • 珠寶
    • 食品零售
    • 鞋履合腳度
    • 其他

第8章:區域估算與趨勢分析

  • 按地區分類的零售市場擴增實境(2024 年和 2033 年)
  • 北美洲
    • 北美擴增實境零售市場:估計值與預測(2021-2033)
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 歐洲零售業擴增實境市場:估計值與預測(2021-2033)
    • 英國
    • 德國
    • 法國
  • 亞太地區
    • 亞太地區零售業擴增實境市場:估計值與預測(2021-2033)
    • 中國
    • 日本
    • 印度
    • 韓國
    • 澳洲
  • 拉丁美洲
    • 拉丁美洲零售業擴增實境市場:估計值與預測(2021-2033)
    • 巴西
  • 中東和非洲
    • 中東和非洲零售市場擴增實境:估計值與預測(2021-2033 年)
    • 沙烏地阿拉伯
    • 南非
    • 阿拉伯聯合大公國

9. 零售擴增實境市場:競爭格局

  • 公司分類
  • 公司市場定位
  • 公司熱力圖分析
  • 公司簡介/上市公司
    • Apple Inc.
    • Microsoft Corporation
    • Samsung Electronics Co. Ltd.
    • Sony Group Corporation
    • HP Development Company, LP
    • Qualcomm Inc.
    • Magic Leap Inc.
    • Vuzix Corporation
    • Lumus Ltd.
    • NexTech AR Solutions Corporation
    • Upskill
    • Zugara Inc.
Product Code: GVR-4-68040-741-7

Augmented Reality In Retail Market Summary

The global augmented reality in retail market size was estimated at USD 7.84 billion in 2024 and is projected to reach USD 105.87 billion by 2033, growing at a CAGR of 32.4% from 2025 to 2033. The market growth is primarily driven by the adoption of AR-based virtual try-on solutions, the expansion of AR-powered social commerce, the deployment of AR smart mirrors in retail stores, and the integration of AR with AI for personalized shopping experiences.

The increasing demand for AR-driven personalized shopping journeys is pushing retailers to deliver experiences that go beyond traditional browsing. The rapid adoption of AR-based product visualization in sectors like furniture, beauty, and footwear is minimizing product returns while boosting buyer confidence. The growing demand for AR-powered virtual shopping assistants and chatbots is creating new standards for real-time engagement and customer service. Retailers are leveraging AR for interactive window displays and pop-up stores, transforming storefronts into immersive brand experiences. The retail store landscape is also being redefined by AR-driven inventory management and staff training solutions, which enhance operational efficiency and customer satisfaction simultaneously.

The increasing demand for virtual try-on features is reshaping the augmented reality in retail industry by enabling customers to preview apparel, cosmetics, and eyewear digitally. This reduces uncertainty and drives higher conversion rates while addressing one of online retail's major challenges-product returns. Retailers are leveraging AR tools to enhance customer convenience and improve satisfaction. As a result, virtual try-on is becoming an essential capability for competitive retailers.

The rapid growth of AR-driven navigation systems is transforming customer experiences in the augmented reality in retail industry. Shoppers are guided seamlessly to products while receiving real-time promotions, improving engagement and operational efficiency. This technology enhances the in-store journey and increases average purchase values. Large retail stores are adopting AR navigation as a key driver of customer satisfaction and loyalty.

The growing demand for interactive advertising is pushing the augmented reality in retail industry to embrace AR-driven marketing campaigns. Customers engage with products through immersive experiences that create stronger brand connections than traditional ads. Retailers benefit from elevated engagement rates and improved brand visibility. As competition intensifies, AR marketing is becoming a decisive factor in driving loyalty and differentiation.

The rapid adoption of AR features by e-commerce players is revolutionizing the augmented reality in retail industry. Customers can visualize products in their real environments, which reduces hesitation and boosts purchase confidence. This technology helps tackle persistent challenges, such as high return rates, by providing a more informed shopping experience. With AR becoming standard on online platforms, retailers strengthen their value proposition and enhance customer trust.

Global Augmented Reality In Retail Market Report Segmentation

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2021 to 2033. For this study, Grand View Research has segmented the global augmented reality in retail market report based on component, display, application, retail, and region.

  • Component Outlook (Revenue, USD Million, 2021 - 2033)
  • Hardware
  • Software
  • Services
  • Display Outlook (Revenue, USD Million, 2021 - 2033)
  • HMD (Head-Mounted Display)
  • Smart Glass
  • Head-up Display (HUD)
  • Handheld Devices
  • Application Outlook (Revenue, USD Million, 2021 - 2033)
  • Digital Product Information
  • AR Campaigns
  • Virtual Try-On
  • AR Layout Planning
  • Others
  • Retail Outlook (Revenue, USD Million, 2021 - 2033)
  • Interior & Lighting Retail
  • Cosmetic Retail
  • Fashion Retail
  • Jewelry
  • Food Retail
  • Footwear Fitting
  • Others
  • Regional Outlook (Revenue, USD Million, 2021 - 2033)
  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • France
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
  • Latin America
    • Brazil
  • Middle East and Africa (MEA)
    • UAE
    • Saudi Arabia
    • South Africa

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation and Scope
  • 1.2. Market Definitions
    • 1.2.1. Information analysis
    • 1.2.2. Market formulation & data visualization
    • 1.2.3. Data validation & publishing
  • 1.3. Research Scope and Assumptions
    • 1.3.1. List of Data Sources

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Segment Outlook
  • 2.3. Competitive Insights

Chapter 3. Augmented Reality in Retail Market Variables, Trends, & Scope

  • 3.1. Market Lineage Outlook
  • 3.2. Market Dynamics
    • 3.2.1. Market Driver Analysis
    • 3.2.2. Market Restraint Analysis
    • 3.2.3. Market Challenge
  • 3.3. Augmented Reality in Retail Market Analysis Tools
    • 3.3.1. Industry Analysis - Porter's
      • 3.3.1.1. Bargaining power of the suppliers
      • 3.3.1.2. Bargaining power of the buyers
      • 3.3.1.3. Threats of substitution
      • 3.3.1.4. Threats from new entrants
      • 3.3.1.5. Competitive rivalry
    • 3.3.2. PESTEL Analysis
      • 3.3.2.1. Political landscape
      • 3.3.2.2. Economic landscape
      • 3.3.2.3. Social landscape
      • 3.3.2.4. Technological landscape
      • 3.3.2.5. Environmental landscape
      • 3.3.2.6. Legal landscape

Chapter 4. Augmented Reality in Retail Market: Component Estimates & Trend Analysis

  • 4.1. Segment Dashboard
  • 4.2. Augmented Reality in Retail Market: Component Movement Analysis, 2024 & 2033 (USD Million)
    • 4.2.1. Hardware
      • 4.2.1.1. Hardware Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 4.2.2. Software
      • 4.2.2.1. Software Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 4.2.3. Services
      • 4.2.3.1. Services Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)

Chapter 5. Augmented Reality in Retail Market: Display Estimates & Trend Analysis

  • 5.1. Segment Dashboard
  • 5.2. Augmented Reality in Retail Market: Display Movement Analysis, 2024 & 2033 (USD Million)
    • 5.2.1. Head-Mounted Display (HMD)
      • 5.2.1.1. Head-Mounted Display (HMD) Segment Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 5.2.2. Smart Glass
      • 5.2.2.1. Smart Glass Segment Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 5.2.3. Head-up Display (HUD)
      • 5.2.3.1. Head-up Display (HUD) Segment Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 5.2.4. Handheld Devices
      • 5.2.4.1. Handheld Devices Segment Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)

Chapter 6. Augmented Reality in Retail Market: Application Estimates & Trend Analysis

  • 6.1. Segment Dashboard
  • 6.2. Augmented Reality in Retail Market: Application Movement Analysis, 2024 & 2033 (USD Million)
    • 6.2.1. Digital Product Information
      • 6.2.1.1. Digital Product Information Segment Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 6.2.2. AR Campaigns
      • 6.2.2.1. AR Campaigns Segment Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 6.2.3. Virtual Try-On
      • 6.2.3.1. Virtual Try-On Segment Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 6.2.4. AR Layout Planning
      • 6.2.4.1. AR Layout Planning Segment Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 6.2.5. Others
      • 6.2.5.1. Others Segment Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)

Chapter 7. Augmented Reality in Retail Market: Retail Estimates & Trend Analysis

  • 7.1. Segment Dashboard
  • 7.2. Augmented Reality in Retail Market: Retail Movement Analysis, 2024 & 2033 (USD Million)
    • 7.2.1. Interior & Lighting Retail
      • 7.2.1.1. Interior & Lighting Retail Segment Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 7.2.2. Cosmetic Retail
      • 7.2.2.1. Cosmetic Retail Segment Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 7.2.3. Fashion Retail
      • 7.2.3.1. Fashion Retail Segment Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 7.2.4. Jewelry
      • 7.2.4.1. Jewelry Segment Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 7.2.5. Food Retail
      • 7.2.5.1. Food Retail Segment Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 7.2.6. Footwear Fitting
      • 7.2.6.1. Footwear Fitting Segment Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 7.2.7. Others
      • 7.2.7.1. Others Segment Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)

Chapter 8. Regional Estimates & Trend Analysis

  • 8.1. Augmented Reality in Retail Market, By Region, 2024 & 2033
  • 8.2. North America
    • 8.2.1. North America Augmented Reality in Retail Market Estimates & Forecasts, 2021 - 2033 (USD Million)
    • 8.2.2. U.S.
      • 8.2.2.1. U.S. Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 8.2.3. Canada
      • 8.2.3.1. Canada Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 8.2.4. Mexico
      • 8.2.4.1. Mexico Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.3. Europe
    • 8.3.1. Europe Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 8.3.2. UK
      • 8.3.2.1. UK Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 8.3.3. Germany
      • 8.3.3.1. Germany Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 8.3.4. France
      • 8.3.4.1. France Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.4. Asia Pacific
    • 8.4.1. Asia Pacific Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 8.4.2. China
      • 8.4.2.1. China Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 8.4.3. Japan
      • 8.4.3.1. Japan Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 8.4.4. India
      • 8.4.4.1. India Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 8.4.5. South Korea
      • 8.4.5.1. South Korea Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 8.4.6. Australia
      • 8.4.6.1. Australia Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.5. Latin America
    • 8.5.1. Latin America Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 8.5.2. Brazil
      • 8.5.2.1. Brazil Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.6. Middle East and Africa
    • 8.6.1. Middle East and Africa Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 8.6.2. Saudi Arabia
      • 8.6.2.1. Saudi Arabia Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 8.6.3. South Africa
      • 8.6.3.1. South Africa Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)
    • 8.6.4. UAE
      • 8.6.4.1. UAE Augmented Reality in Retail Market Estimates and Forecasts, 2021 - 2033 (USD Million)

Chapter 9. Augmented Reality in Retail Market - Competitive Landscape

  • 9.1. Company Categorization
  • 9.2. Company Market Positioning
  • 9.3. Company Heat Map Analysis
  • 9.4. Company Profiles/Listing
    • 9.4.1. Apple Inc.
      • 9.4.1.1. Participant's Overview
      • 9.4.1.2. Financial Performance
      • 9.4.1.3. Product Benchmarking
      • 9.4.1.4. Strategic Initiatives
    • 9.4.2. Microsoft Corporation
      • 9.4.2.1. Participant's Overview
      • 9.4.2.2. Financial Performance
      • 9.4.2.3. Product Benchmarking
      • 9.4.2.4. Strategic Initiatives
    • 9.4.3. Samsung Electronics Co. Ltd.
      • 9.4.3.1. Participant's Overview
      • 9.4.3.2. Financial Performance
      • 9.4.3.3. Product Benchmarking
      • 9.4.3.4. Strategic Initiatives
    • 9.4.4. Sony Group Corporation
      • 9.4.4.1. Participant's Overview
      • 9.4.4.2. Financial Performance
      • 9.4.4.3. Product Benchmarking
      • 9.4.4.4. Strategic Initiatives
    • 9.4.5. HP Development Company, L.P.
      • 9.4.5.1. Participant's Overview
      • 9.4.5.2. Financial Performance
      • 9.4.5.3. Product Benchmarking
      • 9.4.5.4. Strategic Initiatives
    • 9.4.6. Qualcomm Inc.
      • 9.4.6.1. Participant's Overview
      • 9.4.6.2. Financial Performance
      • 9.4.6.3. Product Benchmarking
      • 9.4.6.4. Strategic Initiatives
    • 9.4.7. Magic Leap Inc.
      • 9.4.7.1. Participant's Overview
      • 9.4.7.2. Financial Performance
      • 9.4.7.3. Product Benchmarking
      • 9.4.7.4. Strategic Initiatives
    • 9.4.8. Vuzix Corporation
      • 9.4.8.1. Participant's Overview
      • 9.4.8.2. Financial Performance
      • 9.4.8.3. Product Benchmarking
      • 9.4.8.4. Strategic Initiatives
    • 9.4.9. Lumus Ltd.
      • 9.4.9.1. Participant's Overview
      • 9.4.9.2. Financial Performance
      • 9.4.9.3. Product Benchmarking
      • 9.4.9.4. Strategic Initiatives
    • 9.4.10. NexTech AR Solutions Corporation
      • 9.4.10.1. Participant's Overview
      • 9.4.10.2. Financial Performance
      • 9.4.10.3. Product Benchmarking
      • 9.4.10.4. Strategic Initiatives
    • 9.4.11. Upskill
      • 9.4.11.1. Participant's Overview
      • 9.4.11.2. Financial Performance
      • 9.4.11.3. Product Benchmarking
      • 9.4.11.4. Strategic Initiatives
    • 9.4.12. Zugara Inc.
      • 9.4.12.1. Participant's Overview
      • 9.4.12.2. Financial Performance
      • 9.4.12.3. Product Benchmarking
      • 9.4.12.4. Strategic Initiatives

List of Tables

  • Table 1 Augmented Reality in Retail Market Size Estimates & Forecasts 2021 - 2033 (USD Million)
  • Table 2 Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 3 Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 4 Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 5 Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 6 Hardware Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 7 Software Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 8 Services Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 9 HMD (Head-Mounted Display) Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 10 Smart Glass Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 11 Head-up Display (HUD) Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 12 Handheld Devices Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 13 Digital Product Information Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 14 AR Campaigns Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 15 Virtual Try-On Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 16 AR Layout Planning Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 17 Others Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 18 Interior & Lighting Retail Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 19 Cosmetic Retail Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 20 Fashion Retail Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 21 Jewelry Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 22 Food Retail Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 23 Footwear Fitting Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 24 Others Market Estimates & Forecast, 2021 - 2033 (USD Million)
  • Table 25 Augmented Reality in Retail Market, By Region 2021 - 2033 (USD Million)
  • Table 26 North America Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 27 North America Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 28 North America Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 29 North America Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 30 U.S. Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 31 U.S. Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 32 U.S. Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 33 U.S. Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 34 Canada Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 35 Canada Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 36 Canada Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 37 Canada Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 38 Mexico Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 39 Mexico Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 40 Mexico Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 41 Mexico Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 42 Europe Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 43 Europe Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 44 Europe Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 45 Europe Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 46 Germany Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 47 Germany Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 48 Germany Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 49 Germany Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 50 UK Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 51 UK Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 52 UK Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 53 UK Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 54 France Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 55 France Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 56 France Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 57 France Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 58 Asia Pacific Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 59 Asia Pacific Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 60 Asia Pacific Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 61 Asia Pacific Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 62 China Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 63 China Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 64 China Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 65 China Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 66 Japan Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 67 Japan Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 68 Japan Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 69 Japan Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 70 India Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 71 India Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 72 India Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 73 India Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 74 South Korea Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 75 South Korea Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 76 South Korea Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 77 South Korea Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 78 Australia Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 79 Australia Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 80 Australia Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 81 Australia Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 82 Latin America Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 83 Latin America Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 84 Latin America Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 85 Latin America Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 86 Brazil Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 87 Brazil Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 88 Brazil Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 89 Brazil Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 90 Middle East and Africa Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 91 Middle East and Africa Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 92 Middle East and Africa Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 93 Middle East and Africa Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 94 UAE Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 95 UAE Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 96 UAE Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 97 UAE Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 98 Saudi Arabia Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 99 Saudi Arabia Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 100 Saudi Arabia Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 101 Saudi Arabia Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)
  • Table 102 South Africa Augmented Reality in Retail Market, By Component 2021 - 2033 (USD Million)
  • Table 103 South Africa Augmented Reality in Retail Market, By Display 2021 - 2033 (USD Million)
  • Table 104 South Africa Augmented Reality in Retail Market, By Application 2021 - 2033 (USD Million)
  • Table 105 South Africa Augmented Reality in Retail Market, By Retail 2021 - 2033 (USD Million)

List of Figures

  • Fig. 1 Augmented reality in retail market segmentation
  • Fig. 2 Information procurement
  • Fig. 3 Data analysis models
  • Fig. 4 Market formulation and validation
  • Fig. 5 Data validating & publishing
  • Fig. 6 Augmented reality in retail market snapshot
  • Fig. 7 Augmented reality in retail market segment snapshot
  • Fig. 8 Augmented reality in retail market competitive landscape snapshot
  • Fig. 9 Market research process
  • Fig. 10 Market driver relevance analysis (current & future impact)
  • Fig. 11 Market restraint relevance analysis (current & future impact)
  • Fig. 12 Augmented reality in retail market, by component key takeaways
  • Fig. 13 Augmented reality in retail market, by component, market share, 2024 & 2033
  • Fig. 14 Hardware Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 15 Software Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 16 Services Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 17 Augmented reality in retail market, by display key takeaways
  • Fig. 18 Augmented reality in retail market, by display, market share, 2024 & 2033
  • Fig. 19 HMD (Head-Mounted Display) Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 20 Smart Glass Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 21 Head-up Display (HUD) Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 22 Handheld Devices Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 23 Augmented reality in retail market, by application key takeaways
  • Fig. 24 Augmented reality in retail market, by application, market share, 2024 & 2033
  • Fig. 25 Digital Product Information Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 26 AR Campaigns Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 27 Virtual Try-On Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 28 AR Layout Planning Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 29 Others Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 30 Augmented reality in retail market, by retail key takeaways
  • Fig. 31 Augmented reality in retail market, by retail, market share, 2024 & 2033
  • Fig. 32 Interior & Lighting Retail Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 33 Cosmetic Retail Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 34 Fashion Retail Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 35 Jewelry Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 36 Food Retail Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 37 Footwear Fitting Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 38 Others Segment Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
  • Fig. 39 Regional marketplace: key takeaways
  • Fig. 40 North America augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 41 U.S. augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 42 Canada augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 43 Mexico augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 44 Europe augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 45 UK augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 46 Germany augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 47 France augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 48 Asia Pacific augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 49 Japan augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 50 China augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 51 India augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 52 South Korea augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 53 Australia augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 54 Latin America augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 55 Brazil augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 56 MEA augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 57 Saudi Arabia augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 58 South Africa augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 59 UAE augmented reality in retail market estimates & forecast, 2021 - 2033 (USD Million)
  • Fig. 60 Key company categorization
  • Fig. 61 Strategy framework