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市場調查報告書
商品編碼
1716481

個人化/客製化保養品市場機會、成長動力、產業趨勢分析及 2025 - 2034 年預測

Personalized/Customized Skin Care Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034
出版日期: | 出版商: Global Market Insights Inc. | 英文 190 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2024 年全球個人化/客製化護膚市場價值為 251 億美元，預計 2025 年至 2034 年期間的複合年成長率為 8.3%。隨著消費者越來越意識到客製化護膚的重要性，對個人化解決方案的需求正在顯著成長。沒有兩個人擁有相同的皮膚類型這一觀念正在重塑美容行業，推動品牌專注於客製化和有針對性的配方。現代消費者不再滿足於千篇一律的產品；相反，他們積極尋求旨在解決痤瘡、敏感、乾燥、色素沉著和衰老跡像等特定問題的護膚解決方案。

個人化/客製化護膚品市場 - IMG1

隨著人們對自我照顧和健康的興趣日益濃厚，人們開始傾向於以科學、先進技術和個人化皮膚分析為支撐的產品。人工智慧、機器學習和家庭診斷工具正在進一步徹底改變品牌開發客製化產品的方式，從而能夠根據每個消費者的皮膚狀況和生活方式提供更精準的建議。此外，社群媒體趨勢和有影響力的人驅動的內容正在擴大對個人化護膚的關注，使其成為更廣泛受眾日常生活的重要組成部分。可支配收入的增加，加上對成分透明度和功效的認知不斷提高，也推動了全球市場穩步成長。

市場範圍
起始年份 2024
預測年份 2025-2034
起始值 251億美元
預測值 474億美元
複合年成長率 8.3%

市場按產品類型細分，包括保濕霜、清潔劑、臉部精華液、身體乳液等。其中，保濕霜在2024年引領全球個人化護膚市場，創造68億美元的收入。預計到 2034 年，保濕霜市場將以每年 9% 的強勁速度成長，這得益於消費者對客製化保濕解決方案的偏好日益成長。個人化保濕霜旨在解決特定的皮膚問題，例如極度乾燥、敏感、發炎和痤瘡。隨著消費者越來越注重獲得健康、平衡的皮膚，他們開始選擇注入適合自己獨特皮膚狀況的成分的保濕霜。將保濕與針對性治療相結合的趨勢正在加速對客製化保濕劑的需求，這種保濕劑不僅能滋養皮膚，還能有效解決潛在的皮膚問題。

根據消費者群體，市場分為男性、女性和兒童。 2024 年，女性佔據了 69.1% 的市場佔有率，預計到 2034 年將以 8.4% 的複合年成長率成長。女性引領著個人化護膚解決方案的需求，因為她們傾向於在解決老化、痤瘡、色素沉著和敏感等問題的美容和護膚產品上投入更多。隨著對護膚成分和功效的認知和了解不斷提高，女性消費者正在推動採用能夠達到目標效果的多功能、客製化產品。

從地區來看，北美個人化/客製化護膚品市場在 2024 年佔據 37.2% 的佔有率，創造了 93 億美元的收入。由於消費者對護膚配方、成分和尖端技術的認知度較高，北美持續引領全球市場。人們對高階訂製護膚產品的日益成長的興趣，加上先進配方的廣泛普及，使得北美成為了重要的市場參與者。在技​​術支援的皮膚診斷和基於人工智慧的產品推薦的推動下，對個人化美容體驗的需求不斷成長，繼續推動該地區的市場成長。

目錄

第1章：方法論與範圍

第2章：執行摘要

第3章：行業洞察

  • 產業生態系統分析
  • 供應商格局
  • 定價分析
  • 技術與創新格局
  • 重要新聞和舉措
  • 監管格局
  • 製造商
  • 經銷商
  • 零售商
  • 對部隊的影響
    • 成長動力
      • 消費者對個人化產品的需求不斷增加
      • 提高皮膚健康意識
    • 產業陷阱與挑戰
      • 產品和服務成本高
      • 缺乏意識
  • 成長潛力分析
  • 消費者購買行為
  • 波特的分析
  • PESTEL分析

第4章：競爭格局

  • 介紹
  • 公司市佔率分析
  • 競爭定位矩陣
  • 戰略展望矩陣

第5章：市場估計與預測：按產品類型，2021 - 2034 年（十億美元）

  • 主要趨勢
  • 潔面乳
  • 臉部精華液
  • 保濕霜
  • 積極的
  • 潤膚露
  • 身體二重奏
  • 其他（面膜、唇部護理、眼霜等）

第6章：市場估計與預測：按類別，2021 - 2034 年（十億美元）

  • 主要趨勢
  • 臉部護理
  • 身體護理

第7章：市場估計與預測：依價格區間，2021 年至 2034 年（十億美元）

  • 主要趨勢
  • 低的
  • 中等的
  • 高的

第8章：市場估計與預測：按消費者群體分類，2021 年至 2034 年（十億美元）

  • 主要趨勢
  • 男士
  • 女性
  • 孩子

第9章：市場估計與預測：按配銷通路，2021 - 2034 年（十億美元）

  • 主要趨勢
  • 離線
  • 線上

第10章：市場估計與預測：按地區，2021 - 2034 年（十億美元）

  • 主要趨勢
  • 北美洲
    • 美國
    • 加拿大
  • 歐洲
    • 英國
    • 德國
    • 法國
    • 義大利
    • 西班牙
    • 俄羅斯
    • 北歐人
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 澳洲
    • 韓國
    • 東南亞
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 阿根廷
  • MEA
    • 阿拉伯聯合大公國
    • 南非
    • 沙烏地阿拉伯

第 11 章：公司簡介

  • Aptar Beauty+Home
  • Atolla
  • BareMinerals Made-2-Fit
  • BIOeffect
  • Curology
  • Function of Beauty
  • Johnson & Johnson
  • Kiehl's Apothecary Preparations
  • L'Oreal Perso
  • LUMAVERA Custom Blends
  • Proven Skincare
  • Skin Authority MySkinBuddy
  • Skin Inc. My Daily Dose
  • SkinCeuticals Custom DOSE
  • Urban Natives Pvt. Ltd.
  • Younique Uology
簡介目錄
Product Code: 10204

The Global Personalized/Customized Skincare Market was valued at USD 25.1 billion in 2024 and is projected to expand at a CAGR of 8.3% between 2025 and 2034. As consumers become increasingly aware of the importance of tailored skincare, the demand for personalized solutions is gaining significant traction. The notion that no two individuals have the same skin type is reshaping the beauty industry, driving brands to focus on customization and targeted formulations. Modern consumers are no longer satisfied with one-size-fits-all products; instead, they are actively seeking skincare solutions designed to address specific issues like acne, sensitivity, dryness, hyperpigmentation, and signs of aging.

Personalized/Customized Skin Care Market - IMG1

With rising interest in self-care and wellness, people are gravitating toward products backed by science, advanced technology, and personalized skin analysis. Artificial intelligence, machine learning, and at-home diagnostic tools are further revolutionizing how brands develop customized products, enabling more precise recommendations that align with each consumer's skin condition and lifestyle. Additionally, social media trends and influencer-driven content are amplifying the focus on personalized skincare, making it an essential part of daily routines for a broader audience. Increasing disposable incomes, coupled with rising awareness about ingredient transparency and efficacy, are also fueling the market's steady growth on a global scale.

Market Scope
Start Year2024
Forecast Year2025-2034
Start Value$25.1 Billion
Forecast Value$47.4 Billion
CAGR8.3%

The market is segmented by product type, including moisturizers, cleansers, face serums, body lotions, and others. Among these, moisturizers led the global personalized skincare market in 2024, generating USD 6.8 billion in revenue. The moisturizer segment is forecasted to grow at a robust annual rate of 9% through 2034, driven by growing consumer preference for tailored hydration solutions. Personalized moisturizers are designed to address specific skin concerns such as extreme dryness, sensitivity, inflammation, and acne. As consumers increasingly focus on achieving healthy, balanced skin, they are turning to moisturizers infused with ingredients that match their unique skin profiles. The trend of combining hydration with targeted treatment is accelerating the demand for customized moisturizers that not only nourish the skin but also tackle underlying skin issues effectively.

By consumer group, the market is segmented into men, women, and children. In 2024, women accounted for a dominant 69.1% market share and are expected to grow at a CAGR of 8.4% through 2034. Women are leading the demand for personalized skincare solutions as they tend to invest more in beauty and skincare products that address concerns like aging, acne, hyperpigmentation, and sensitivity. With higher awareness and education around skincare ingredients and efficacy, female consumers are driving the adoption of multi-functional, tailor-made products that deliver targeted results.

Regionally, the North America Personalized/Customized Skincare Market held a 37.2% share in 2024, generating USD 9.3 billion in revenue. North America continues to lead the global market due to high consumer awareness about skincare formulations, ingredients, and cutting-edge technologies. The increasing inclination toward premium, customized skincare products combined with the widespread availability of advanced formulations has established North America as a key market player. Growing demand for personalized beauty experiences, fueled by tech-enabled skin diagnostics and AI-based product recommendations, continues to propel market growth in the region.

Table of Contents

Chapter 1 Methodology & Scope

  • 1.1 Research design
    • 1.1.1 Research approach
    • 1.1.2 Data collection methods
  • 1.2 Base estimates and calculations
    • 1.2.1 Base year calculation
    • 1.2.2 Key trends for market estimates
  • 1.3 Forecast model
  • 1.4 Primary research & validation
    • 1.4.1 Primary sources
    • 1.4.2 Data mining sources
  • 1.5 Market definitions

Chapter 2 Executive Summary

  • 2.1 Industry synopsis, 2021 - 2034

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
  • 3.2 Supplier landscape
  • 3.3 Pricing analysis
  • 3.4 Technology & innovation landscape
  • 3.5 Key news & initiatives
  • 3.6 Regulatory landscape
  • 3.7 Manufacturers
  • 3.8 Distributors
  • 3.9 Retailers
  • 3.10 Impact on forces
    • 3.10.1 Growth drivers
      • 3.10.1.1 Increasing consumer demand for personalized products
      • 3.10.1.2 Increasing awareness of skin health
    • 3.10.2 Industry pitfalls & challenges
      • 3.10.2.1 High cost of products & services
      • 3.10.2.2 Lack of awareness
  • 3.11 Growth potential analysis
  • 3.12 Consumer buying behavior
  • 3.13 Porter's analysis
  • 3.14 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

  • 4.1 Introduction
  • 4.2 Company market share analysis
  • 4.3 Competitive positioning matrix
  • 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Product Type, 2021 - 2034 ($Bn) (Thousand Units)

  • 5.1 Key trends
  • 5.2 Cleanser
  • 5.3 Face serum
  • 5.4 Moisturizer
  • 5.5 Active
  • 5.6 Body lotion
  • 5.7 Body duo
  • 5.8 Others (face masks, lip care, eye creams, etc.)

Chapter 6 Market Estimates & Forecast, By Category, 2021 - 2034 ($Bn) (Thousand Units)

  • 6.1 Key trends
  • 6.2 Face care
  • 6.3 Body care

Chapter 7 Market Estimates & Forecast, By Price Range, 2021 - 2034 ($Bn) (Thousand Units)

  • 7.1 Key trends
  • 7.2 Low
  • 7.3 Medium
  • 7.4 High

Chapter 8 Market Estimates & Forecast, By Consumer Group, 2021 - 2034 ($Bn) (Thousand Units)

  • 8.1 Key trends
  • 8.2 Men
  • 8.3 Women
  • 8.4 Kid

Chapter 9 Market Estimates & Forecast, By Distribution Channel, 2021 - 2034 ($Bn) (Thousand Units)

  • 9.1 Key trends
  • 9.2 Offline
  • 9.3 Online

Chapter 10 Market Estimates & Forecast, By Region, 2021 - 2034 ($Bn) (Thousand Units)

  • 10.1 Key trends
  • 10.2 North America
    • 10.2.1 U.S.
    • 10.2.2 Canada
  • 10.3 Europe
    • 10.3.1 UK
    • 10.3.2 Germany
    • 10.3.3 France
    • 10.3.4 Italy
    • 10.3.5 Spain
    • 10.3.6 Russia
    • 10.3.7 Nordics
  • 10.4 Asia Pacific
    • 10.4.1 China
    • 10.4.2 India
    • 10.4.3 Japan
    • 10.4.4 Australia
    • 10.4.5 South Korea
    • 10.4.6 Southeast Asia
  • 10.5 Latin America
    • 10.5.1 Brazil
    • 10.5.2 Mexico
    • 10.5.3 Argentina
  • 10.6 MEA
    • 10.6.1 UAE
    • 10.6.2 South Africa
    • 10.6.3 Saudi Arabia

Chapter 11 Company Profiles

  • 11.1 Aptar Beauty+Home
  • 11.2 Atolla
  • 11.3 BareMinerals Made-2-Fit
  • 11.4 BIOeffect
  • 11.5 Curology
  • 11.6 Function of Beauty
  • 11.7 Johnson & Johnson
  • 11.8 Kiehl’s Apothecary Preparations
  • 11.9 L'Oreal Perso
  • 11.10 LUMAVERA Custom Blends
  • 11.11 Proven Skincare
  • 11.12 Skin Authority MySkinBuddy
  • 11.13 Skin Inc. My Daily Dose
  • 11.14 SkinCeuticals Custom D.O.S.E
  • 11.15 Urban Natives Pvt. Ltd.
  • 11.16 Younique Uology