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市場調查報告書
商品編碼
2125809
拉丁美洲汽車產業的成長機會,2026年Growth Opportunities in the Latin American Automotive Industry, 2026 |
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到2025年,拉丁美洲三大輕型車市場 - 阿根廷、巴西和墨西哥的銷售量將達到480萬輛,較去年同期成長8%。這將是該地區銷量首次超過2019年的水準,增幅達34.58萬輛。電動車(xEV)產業的市場佔有率也進一步擴大,預計該地區的銷量將達到約56.6萬輛,年增62.6%。
推動銷售成長的主要動力來自阿根廷,該國銷量約57.9萬輛,較去年同期成長48.4%。在墨西哥,輕型汽車銷量成長6.6%,主要得益於中國製造商(尤其是比亞迪)的強勁表現。在巴西,銷量超過250萬輛,較去年成長2.5%。
Frost & Sullivan預測,受美伊衝突影響,2026年中東地區的汽車銷量年增僅1.8%,略低於先前的預測。預計該地區汽車總銷量將達到約490萬輛。在xEV市場,混合動力汽車預計將繼續在該地區擴張,到2026年銷量將達到約75.94萬輛,年增34.2%。
該分析涵蓋了該地區的多個趨勢,包括中國汽車製造商的快速擴張、電動車銷售的成長以及汽車產業的近岸外包。
In 2025, three major light vehicle (LV) markets in Latin America—Argentina, Brazil, and Mexico—sold 4.8 million units, representing an 8% year-over-year (YoY) growth. It surpassed the 2019 sales figure for the first time, increasing by 345,800 units. The electrified vehicle (xEV) industry also expanded its participation, with approximately 566,000 unit sales in the region, indicating a 62.6% YoY growth.
Argentina led sales growth, with about 579,000 units and a 48.4% YoY increase. In Mexico, LV sales grew 6.6%, driven by strong performance from Chinese OEMs, mainly BYD. In Brazil, over 2.5 million units were sold, representing a 2.5% YoY increase.
Frost & Sullivan estimates regional sales to grow 1.8% in 2026, slightly below previous expectations due to the US-Iran conflict in the Middle East. Total vehicle sales are projected to reach approximately 4.9 million units. In the xEV market, hybrids and EVs are forecast to continue expanding in the region, reaching about 759,400 units in 2026, a 34.2% YoY increase.
This analysis covers multiple trends, including the rapid expansion of Chinese automotive OEMs in the region, rising xEV sales, and automotive nearshoring.