越南烹飪食材與餐點市場

受越南深厚的飲食傳統、健康意識的提升以及增值稅下調的推動，越南烹飪食材和食品零售市場在2025年將現值將有所成長。食品安全仍然是消費者最關注的問題，推動了對透明度和科學產品的追求。Calofic Corp預計將在2025年佔據市場領先地位，Masan Consumer Corp也將取得長足進步，而本土製造商則透過細分市場的專業化發展鞏固了自身的競爭力。

Euromonitor International發布的《越南烹飪食材及餐點市場》報告提供深入的全國性市場洞察，帶來無與倫比的在地化視角和理解。報告重點關注主要企業、品牌和零售商，並提供2020年至2024年的最新零售銷售資料，同時評估消費者需求和銷售成長背後的關鍵趨勢和人口結構變化。報告揭示了健康與保健、永續性和疫情後復甦等關鍵趨勢如何影響當前市場，並展望未來五年，清晰展現市場未來的發展趨勢。

目標產品：食用油、食品和湯、醬汁、沾醬和調味料、甜味塗抹醬

資料範圍：市場規模（過往表現）、企業市場占有率、品牌佔有率、分銷資料

為什麼要購買這份報告？

• 深入整體情況。
• 確定成長領域並了解變革促進因素
• 了解競爭格局、主要市場參與企業和主要品牌
• 利用五年預測來評估市場發展趨勢

Euromonitor International擁有超過50年的市場研究報告、商業指南和線上資訊系統出版經驗。該公司在倫敦、芝加哥、新加坡、上海、維爾紐斯、杜拜、開普敦、聖地牙哥、雪梨、東京、班加羅爾、聖保羅、首爾、香港、杜塞爾多夫和墨西哥城設有辦事處，並在100個國家擁有分析師網路。憑藉其獨特的能力和對多元化市場的深刻理解，Euromonitor International能夠開發強大的資訊資源，為明智的策略規劃提供支援。

目錄

目錄和表格

執行摘要

• 傳統與創新在此交融，安全始終是重中之重。

關鍵資料結果

產業表現

• 傳統驅動下的永續成長
• 健康創新和增值稅減免推動銷售
• 食品安全和明智的選擇驅動著消費者的行為

未來趨勢

• 便利性、健康和地方特色推動了強勁成長
• 更嚴格的監管和行業合規將增強消費者信心
• 健康的生活方式激發了烹飪食材和菜餚的創新。

競爭格局

• 策略擴張和強大的分銷網路鞏固了Calofic的領先地位。
• Tho Phat 利用 Kido 的網路擴大覆蓋範圍
• Masan Consumer Corp 的成長動力源自於創新和強大的品牌組合
• 地方特色產品和本地品牌吸引眼球

通路

• 儘管面臨壓力，小規模本地雜貨店仍然是分銷的關鍵。
• 零售電子商務蓬勃發展，但監管審查也不斷加強。
• 策略分銷可以透過接近性和滲透性來促進擴張。

市場資料

國家報告免責聲明

資訊來源

越南食用油

關鍵資料結果

2025年的發展

• 打擊假冒仿冒品產品、健康趨勢和數位化發展重塑食用油產業。

產業表現

• 打擊假冒仿冒品產品促進正品品牌發展，並推動消費者需求變化。
• 大豆油因其健康特性而推動食用油市場成長。

未來趨勢

• 價格實惠和健康意識的增強推動了食用油市場的強勁成長。
• 優質、功能性產品推動食用油領域的健康創新
• 線上通路改變越南食用油零售業

競爭格局

• Calofic Corp憑藉著強大的品牌組合和垂直整合能力，在食用油市場中佔據主導地位。
• Calofic Corp 透過健康訊息和產品創新保持成長。

通路

• 小規模本地雜貨店主導食用油分銷，但面臨稅收的阻力。
• 儘管早期遭遇阻礙，零售電子商務再形成食用油分銷模式。

分類資料

國家報告免責聲明

越南菜和湯

關鍵資料結果

2025年的發展

• 便利性、健康數位化推動了餐點和湯類產品的成長。

產業表現

• 便利性需求推動了餐點和湯類產品的強勁成長。
• 越南冷凍已調理食品的成長主要得益於其便利性和品質優勢。

未來趨勢

• 便利性和創新性推動了餐點和湯品市場的強勁成長。
• 冷凍已調理食品為消費者提供了健康且便利的選擇。
• 送貨上門和超級市場擴張重塑了餐食和湯品產業

競爭格局

• Asia Foods Corp迎戰現代競爭對手，並適應不斷變化的消費者偏好。
• Kido Group的收購推動了Tho Phat餐點和湯品市場的蓬勃發展

通路

• 越南餐點和湯品小規模本地雜貨店角色的演變
• 由於創新和法律規範，電子商務在低基數上實現了蓬勃發展。

分類資料

國家報告免責聲明

越南醬料、沾醬和調味品

關鍵資料結果

2025年的發展

• 創新、成長和不斷發展的通路

產業表現

• 價格實惠和購買方便是醬料、沾醬和調味品市場強勁成長的主要促進因素。
• 便利性和健康性是乾製食譜、醬料和醃製產品蓬勃發展的驅動力。

未來趨勢

• 創新和便利性推動醬料、蘸醬和調味品市場的成長。
• 具體的健康益處塑造醬料、蘸醬和調味品的未來
• 政府監管和維護消費者信心的需要推動了食品安全水準的提升。

競爭格局

• 創新和產品組合優勢助力Masan Consumer Corp鞏固其領先地位。
• 策略性擴張推動了Nam Duong醬料、蘸醬和調味品的成長。

通路

• 傳統零售巨頭和小規模本地雜貨店都面臨壓力
• 零售電子商務雖然佔有率不大，但對分銷的影響卻很大。

分類資料

國家報告免責聲明

越南甜醬

關鍵資料結果

2025年的發展

• 受健康、本土品牌和數位轉型的影響，甜食產業蓬勃發展。

產業表現

• 由於通路的擴大，甜味抹醬正經歷強勁成長。
• 人們的健康意識和在地供應推動了蜂蜜在甜味塗抹醬市場的成長。

未來趨勢

• 由於購買方便，甜味抹醬預計將實現強勁成長。
• 低糖、天然成分的健康甜味塗抹醬興起。
• 水果供應充足，推動了當地果醬和保存食品品牌的發展。

競爭格局

• Golden Farm憑藉其廣泛的覆蓋範圍和具有競爭力的價格，引領著甜食市場的擴張。
• 蜂蜜銷量激增和金農集團的實力塑造了越南糖果甜點市場。

通路

• 小規模本地雜貨店在甜味塗抹醬方面具有優勢，但也容易受到攻擊。
• 零售電子商務推動甜味抹醬在監管加強的背景下成長。

分類資料

國家報告免責聲明

Cooking ingredients and meals in Vietnam saw retail current value growth in 2025, propelled by enduring culinary traditions, health innovations, and a VAT reduction. Food safety is a paramount consumer concern, driving demand for transparency and scientifically-backed products. Calofic Corp led in 2025, with Masan Consumer Corp showing dynamism, while local manufacturers gained strength through niche specialities. Small local grocers remained the dominant distribution channel, although e-commerc...

Euromonitor International's Cooking Ingredients and Meals in Vietnam report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Edible Oils, Meals and Soups, Sauces, Dips and Condiments, Sweet Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Cooking Ingredients and Meals market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

• Tradition meets innovation, with safety paramount

KEY DATA FINDINGS

INDUSTRY PERFORMANCE

• Sustained growth driven by tradition
• Health innovations and VAT reduction drive sales
• Food safety and informed choices drive consumer behaviour

WHAT'S NEXT?

• Dynamic growth to be driven by convenience, health, and local specialities
• Stricter regulations and industry compliance to drive consumer confidence
• Healthy living will be a catalyst for innovation in cooking ingredients and meals

COMPETITIVE LANDSCAPE

• Strategic expansion and robust distribution extend Calofic's leading position
• Tho Phat leverages Kido's network for enhanced reach
• Masan Consumer Corp's growth fuelled by innovation and strong brand portfolio
• Regional specialities and local brands gain traction

CHANNELS

• Small local grocers remains key to distribution despite pressures
• Dynamic growth for retail e-commerce, but increased regulatory scrutiny
• Strategic distribution can fuel expansion through proximity and penetration

MARKET DATA

• Table 1 Sales of Cooking Ingredients and Meals by Category: Volume 2020-2025
• Table 2 Sales of Cooking Ingredients and Meals by Category: Value 2020-2025
• Table 3 Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2020-2025
• Table 4 Sales of Cooking Ingredients and Meals by Category: % Value Growth 2020-2025
• Table 5 NBO Company Shares of Cooking Ingredients and Meals: % Value 2021-2025
• Table 6 LBN Brand Shares of Cooking Ingredients and Meals: % Value 2022-2025
• Table 7 Penetration of Private Label by Category: % Value 2020-2025
• Table 8 Distribution of Cooking Ingredients and Meals by Format: % Value 2020-2025
• Table 9 Forecast Sales of Cooking Ingredients and Meals by Category: Volume 2025-2030
• Table 10 Forecast Sales of Cooking Ingredients and Meals by Category: Value 2025-2030
• Table 11 Forecast Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2025-2030
• Table 12 Forecast Sales of Cooking Ingredients and Meals by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

SOURCES

• Summary 1 Research Sources

EDIBLE OILS IN VIETNAM

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Counterfeit crackdown, health trends, and digital growth reshape edible oils

INDUSTRY PERFORMANCE

• Counterfeit crackdown fuels growth for genuine brands, while consumer demand evolves
• Soy oil leads growth in edible oils due to healthy profile

WHAT'S NEXT?

• Affordability and wellness set to drive robust growth for edible oils
• Premium and functional products set to drive health innovation in edible oils
• Online channels set to reshape edible oils retailing in Vietnam

COMPETITIVE LANDSCAPE

• Calofic Corp dominates edible oils with strong brand portfolio and vertical integration
• Calofic Corp sustains growth through health messaging and product innovation

CHANNELS

• Small local grocers dominates edible oils distribution but faces tax headwinds
• Retail e-commerce is reshaping edible oils distribution despite initial hurdles

CATEGORY DATA

• Table 13 Sales of Edible Oils by Category: Volume 2020-2025
• Table 14 Sales of Edible Oils by Category: Value 2020-2025
• Table 15 Sales of Edible Oils by Category: % Volume Growth 2020-2025
• Table 16 Sales of Edible Oils by Category: % Value Growth 2020-2025
• Table 17 NBO Company Shares of Edible Oils: % Value 2021-2025
• Table 18 LBN Brand Shares of Edible Oils: % Value 2022-2025
• Table 19 Distribution of Edible Oils by Format: % Value 2020-2025
• Table 20 Forecast Sales of Edible Oils by Category: Volume 2025-2030
• Table 21 Forecast Sales of Edible Oils by Category: Value 2025-2030
• Table 22 Forecast Sales of Edible Oils by Category: % Volume Growth 2025-2030
• Table 23 Forecast Sales of Edible Oils by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

MEALS AND SOUPS IN VIETNAM

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Convenience, health, and digitalisation drive growth in meals and soups

INDUSTRY PERFORMANCE

• Demand for convenience drives robust growth in meals and soups
• Convenience and quality drive the rise of frozen ready meals in Vietnam

WHAT'S NEXT?

• Convenience and innovation set to drive robust growth in meals and soups
• Frozen ready meals will be a healthy and convenient choice for consumers
• Doorstep delivery and supermarket expansion to reshape meals and soups

COMPETITIVE LANDSCAPE

• Asia Foods Corp faces modern rivals and navigates shifting consumer tastes
• Kido Group acquisition fuels Tho Phat's dynamic growth in meals and soups

CHANNELS

• The evolving role of small local grocers in meals and soups in Vietnam
• E-commerce surges from a low base amidst innovation and regulatory oversight

CATEGORY DATA

• Table 24 Sales of Meals and Soups by Category: Volume 2020-2025
• Table 25 Sales of Meals and Soups by Category: Value 2020-2025
• Table 26 Sales of Meals and Soups by Category: % Volume Growth 2020-2025
• Table 27 Sales of Meals and Soups by Category: % Value Growth 2020-2025
• Table 28 Sales of Chilled Ready Meals by Ethnicity: % Value 2020-2025
• Table 29 Sales of Frozen Ready Meals by Ethnicity: % Value 2020-2025
• Table 30 Sales of Soup by Leading Flavours: Rankings 2020-2025
• Table 31 NBO Company Shares of Meals and Soups: % Value 2021-2025
• Table 32 LBN Brand Shares of Meals and Soups: % Value 2022-2025
• Table 33 Distribution of Meals and Soups by Format: % Value 2020-2025
• Table 34 Forecast Sales of Meals and Soups by Category: Volume 2025-2030
• Table 35 Forecast Sales of Meals and Soups by Category: Value 2025-2030
• Table 36 Forecast Sales of Meals and Soups by Category: % Volume Growth 2025-2030
• Table 37 Forecast Sales of Meals and Soups by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

SAUCES, DIPS AND CONDIMENTS IN VIETNAM

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Innovation, growth and evolving distribution channels

INDUSTRY PERFORMANCE

• Affordability and convenience drive solid growth in sauces, dips and condiments
• Convenience and health drive dynamism for dry recipe sauces and pickled products

WHAT'S NEXT?

• Innovation and convenience will drive growth for sauces, dips and condiments
• Specific health benefits to shape the future of sauces, dips and condiments
• Government oversight and need to maintain consumer trust will drive enhanced food safety

COMPETITIVE LANDSCAPE

• Innovation and portfolio strength help extend Masan Consumer Corp's leadership
• Strategic expansion fuels Nam Duong's ascent in sauces, dips and condiments

CHANNELS

• The traditional distribution powerhouse of small local grocers comes under pressure
• Retail e-commerce has a small share but a big impact on distribution

CATEGORY DATA

• Table 38 Sales of Sauces, Dips and Condiments by Category: Volume 2020-2025
• Table 39 Sales of Sauces, Dips and Condiments by Category: Value 2020-2025
• Table 40 Sales of Sauces, Dips and Condiments by Category: % Volume Growth 2020-2025
• Table 41 Sales of Sauces, Dips and Condiments by Category: % Value Growth 2020-2025
• Table 42 Sales of Liquid Recipe Sauces by Type: % Value 2020-2025
• Table 43 Sales of Other Sauces and Condiments by Type: Rankings 2020-2025
• Table 44 NBO Company Shares of Sauces, Dips and Condiments: % Value 2021-2025
• Table 45 LBN Brand Shares of Sauces, Dips and Condiments: % Value 2022-2025
• Table 46 Distribution of Sauces, Dips and Condiments by Format: % Value 2020-2025
• Table 47 Forecast Sales of Sauces, Dips and Condiments by Category: Volume 2025-2030
• Table 48 Forecast Sales of Sauces, Dips and Condiments by Category: Value 2025-2030
• Table 49 Forecast Sales of Sauces, Dips and Condiments by Category: % Volume Growth 2025-2030
• Table 50 Forecast Sales of Sauces, Dips and Condiments by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

SWEET SPREADS IN VIETNAM

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Dynamism in sweet spreads, impacted by health, local brands, and digital shifts

INDUSTRY PERFORMANCE

• Sweet spreads sees strong growth, driven by expanding distribution
• Honey leads growth in sweet spreads, driven by health perceptions and local supply

WHAT'S NEXT?

• Sweet spreads poised for strong growth, driven by accessibility and convenience
• Sweet spreads to increasingly embrace health, with reduced sugar and natural ingredients
• Abundant fruit supply to fuel growth of local jams and preserves brands

COMPETITIVE LANDSCAPE

• Golden Farm leads sweet spreads through extensive reach and competitive pricing
• Honey's surge in sales and Golden Farm's strength shape sweet spreads in Vietnam

CHANNELS

• Small local grocers is dominant yet vulnerable in sweet spreads
• Retail e-commerce leads growth in sweet spreads amidst regulatory scrutiny

CATEGORY DATA

• Table 51 Sales of Sweet Spreads by Category: Volume 2020-2025
• Table 52 Sales of Sweet Spreads by Category: Value 2020-2025
• Table 53 Sales of Sweet Spreads by Category: % Volume Growth 2020-2025
• Table 54 Sales of Sweet Spreads by Category: % Value Growth 2020-2025
• Table 55 Sales of Jams and Preserves by Leading Flavours: Rankings 2020-2025
• Table 56 NBO Company Shares of Sweet Spreads: % Value 2021-2025
• Table 57 LBN Brand Shares of Sweet Spreads: % Value 2022-2025
• Table 58 Distribution of Sweet Spreads by Format: % Value 2020-2025
• Table 59 Forecast Sales of Sweet Spreads by Category: Volume 2025-2030
• Table 60 Forecast Sales of Sweet Spreads by Category: Value 2025-2030
• Table 61 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2025-2030
• Table 62 Forecast Sales of Sweet Spreads by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER