中國的烹飪食材與餐點市場

預計到2025年，中國烹飪原料及食品市場零售額將小幅成長，但與2024年相比增幅有限。食用油市場整體正進入庫存主導的競爭階段，成長要素發生根本性變化。同時，零售銷售量維持平穩，平均單價略為下降，導致食用油零售額下滑。此外，家庭食用油消費量持續下降。

Euromonitor International發布的「中國烹飪食材及餐食市場報告」深入分析了中國全國的烹飪食材及餐食市場，提供了獨到的在地化洞察。報告重點介紹了主要企業、品牌和零售商，並提供了2020年至2024年的最新零售銷售數據，同時評估了消費者需求和銷售成長背後的關鍵趨勢和人口結構變化。報告還著重分析了健康養生、永續發展和疫情後復甦等關鍵趨勢如何影響當前市場，並預測了這些趨勢在未來五年內的發展趨勢。

目標產品：食用油、食品和湯、醬汁、沾醬和調味料、甜味塗抹醬

數據範圍：市場規模（過往表現）、企業市場占有率、品牌佔有率、分銷數據

為什麼要購買這份報告？

• 深入整體情況。
• 確定成長領域並了解變革促進因素
• 了解競爭格局、主要市場參與企業和主要品牌
• 利用五年預測來評估市場發展趨勢

Euromonitor International擁有超過50年的市場研究報告、商業指南和線上資訊系統出版經驗。該公司在倫敦、芝加哥、新加坡、上海、維爾紐斯、杜拜、開普敦、聖地牙哥、雪梨、東京、班加羅爾、聖保羅、首爾、香港、杜塞爾多夫和墨西哥城設有辦事處，並在100個國家擁有分析師網路。憑藉其獨特的能力和對多元化市場的深刻理解，歐睿國際能夠開發強大的資訊資源，為明智的策略規劃提供支援。

目錄

目錄和表格

摘要整理

• 銷售額受到經濟衰退和家庭消費下降的影響

關鍵數據結果

產業表現

• 邁向更健康未來的旅程
• 對於餐點和湯品而言，潔淨標示仍然是一項重要的健康聲明。
• 醬料、沾醬和調味品的健康趨勢

未來趨勢

• 高度便捷的分類處於領先地位
• 線上食品零售商將提高已調理食品和簡易食譜套裝的滲透率和重要性。
• 利用科技開發更健康的醃漬產品

競爭格局

• 領先企業開發功能齊全且客製化的產品/服務
• 福建新美臣食品推出NIUSAZZ冷凍披薩，滿足消費者的烹飪和生活方式需求

頻道

• 超級市場面臨日益激烈的競爭
• 零售電子商務非常契合便捷購物的趨勢。

市場數據

國家報告免責聲明

資訊來源

中國食用油

關鍵數據結果

2025年的發展

• 成熟度和外食習慣的轉變阻礙了銷售

產業表現

• 橄欖油受益於更健康的形象和穩定的價格。
• 健康且功能性的產品推動食用油市場蓬勃發展

未來趨勢

• 影響品類表現的人口統計和生活方式趨勢
• 食用油正朝著更健康的方向發展
• 推廣健康烹調方法以減少食用油的使用。

競爭格局

• 領先企業正在投資研發更健康、更強大、更個人化的產品。
• 橄欖油恢復促進 Mueloliva 品牌

頻道

• 超級市場仍然佔主導地位，但競爭日益激烈。
• 倉儲式會員店正在擴張，從而創造了對成本績效的需求。

分類資料

國家報告免責聲明

中餐和湯

關鍵數據結果

2025年的發展

• 對便利性和口味的需求推動了銷售。

產業表現

• 開發更健康、更美味的調理食品
• 簡易食譜套裝滿足了消費者的飲食需求和關注。

未來趨勢

• 快速烹飪套裝受益於商業活動和消費者需求的趨勢。
• 透過餐點和湯類增重的主要健康益處
• 線上食品零售商推動創新和新產品開發

競爭格局

• 三全食品提供廣受歡迎的產品，以在分散的競爭環境中保持領先。
• NIUSAZZ便捷的烹飪方式贏得了消費者的支持

頻道

• 便利性和價格優勢是電子商務在該領域保持強勁勢頭的主要原因。
• 倉儲式超市正在擴大其業務範圍，在食品和湯品領域變得越來越重要。

分類資料

國家報告免責聲明

中式醬料、沾料及調味品

關鍵數據結果

2025年的發展

• 人口下降和經濟挑戰阻礙成長

產業表現

• 轉向更健康的選擇
• 沙拉醬的成功取決於健康定位和新產品開發。

未來趨勢

• 在家煮飯次數減少會對醬汁、沾醬和調味品產生影響。
• 新品牌基於自然真實的定位。
• 強大的衛生和技術發展將改善醃製產品

競爭格局

• 佛山海天調味食品有限公司推出全新系列產品，順應消費者趨勢
• 混合自有品牌醬料、沾醬和調味品

頻道

• 超級市場之間的競爭日益激烈
• 由於覆蓋範圍廣、物美價廉，倉儲式會員店越來越受歡迎。

分類資料

國家報告免責聲明

中式甜醬

關鍵數據結果

2025年的發展

• 蜂蜜受到經濟挑戰和成本問題的衝擊

產業表現

• 參與企業推出更健康的選擇，以扭轉人們對健康的不健康看法。
• 果醬和保存食品產業蓬勃發展

未來趨勢

• 甜味抹醬復甦預計將是漸進的
• 潔淨標示仍然是健康領域的關鍵趨勢。
• 政府衛生計畫可能會影響趨勢

競爭格局

• 關盛源集團受惠於旗下主要品牌的復興
• Nutella 銷售範圍擴大

頻道

• 甜味抹醬分銷行業的競爭加劇
• 線上互動日益成長有利於零售電子商務。

分類資料

國家報告免責聲明

Cooking ingredients and meals in China is projected to see a slight increase in retail current value sales over 2025, albeit only marginally higher than in 2024. Overall, edible oils is entering a phase of stock-driven competition, where growth drivers are fundamentally shifting. Meanwhile, flat retail volume sales and a slight downturn in the average unit price feed into a drop in retail current value sales of edible oils. Furthermore, household cooking oil consumption continues to decline stru...

Euromonitor International's Cooking Ingredients and Meals in China report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Edible Oils, Meals and Soups, Sauces, Dips and Condiments, Sweet Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Cooking Ingredients and Meals market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

• Sales hit by sluggish economy and declining household consumption

KEY DATA FINDINGS

INDUSTRY PERFORMANCE

• Healthier direction of travel
• Clean label remains the key health claim in meals and soups
• Health-orientated move in sauces, dips and condiments

WHAT'S NEXT?

• Convenience categories to the fore
• Online grocery retailers to increase penetration and gain importance in ready meals and quick recipe kits
• Use of technology to develop healthier pickled products

COMPETITIVE LANDSCAPE

• The leading player develops a functional and customised offer
• Fujian Xinmeichen Food answers consumers cooking and lifestyle needs with NIUSAZZ frozen pizza

CHANNELS

• Supermarkets face growing competition
• Retail e-commerce fits strongly with the convenience shopping trend

MARKET DATA

• Table 1 Sales of Cooking Ingredients and Meals by Category: Volume 2020-2025
• Table 2 Sales of Cooking Ingredients and Meals by Category: Value 2020-2025
• Table 3 Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2020-2025
• Table 4 Sales of Cooking Ingredients and Meals by Category: % Value Growth 2020-2025
• Table 5 NBO Company Shares of Cooking Ingredients and Meals: % Value 2021-2025
• Table 6 LBN Brand Shares of Cooking Ingredients and Meals: % Value 2022-2025
• Table 7 Penetration of Private Label by Category: % Value 2020-2025
• Table 8 Distribution of Cooking Ingredients and Meals by Format: % Value 2020-2025
• Table 9 Forecast Sales of Cooking Ingredients and Meals by Category: Volume 2025-2030
• Table 10 Forecast Sales of Cooking Ingredients and Meals by Category: Value 2025-2030
• Table 11 Forecast Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2025-2030
• Table 12 Forecast Sales of Cooking Ingredients and Meals by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

SOURCES

• Summary 1 Research Sources

EDIBLE OILS IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Maturity and shift to eating out hinder sales

INDUSTRY PERFORMANCE

• Olive oil benefits from a healthier image and price stabilisation
• Health and functional products spur dynamism in edible oils

WHAT'S NEXT?

• Demographic and lifestyle trends to help shape the category performance
• Edible oils moves in a health-orientated direction
• Promotion of healthy cooking practices to weaken usage of edible oils

COMPETITIVE LANDSCAPE

• The leading player invests in healthier, functional and customised offerings
• Olive oil's rebound boosts the Mueloliva brand

CHANNELS

• Supermarkets continue to dominate the landscape but the competition intensifies
• Warehouse clubs expand and tap into value for money demand

CATEGORY DATA

• Table 13 Sales of Edible Oils by Category: Volume 2020-2025
• Table 14 Sales of Edible Oils by Category: Value 2020-2025
• Table 15 Sales of Edible Oils by Category: % Volume Growth 2020-2025
• Table 16 Sales of Edible Oils by Category: % Value Growth 2020-2025
• Table 17 NBO Company Shares of Edible Oils: % Value 2021-2025
• Table 18 LBN Brand Shares of Edible Oils: % Value 2022-2025
• Table 19 Distribution of Edible Oils by Format: % Value 2020-2025
• Table 20 Forecast Sales of Edible Oils by Category: Volume 2025-2030
• Table 21 Forecast Sales of Edible Oils by Category: Value 2025-2030
• Table 22 Forecast Sales of Edible Oils by Category: % Volume Growth 2025-2030
• Table 23 Forecast Sales of Edible Oils by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

MEALS AND SOUPS IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Demand for convenience and flavour boost sales

INDUSTRY PERFORMANCE

• Ready meals develop with healthier, tastier options
• Quick recipe kits address consumer meal concerns and needs

WHAT'S NEXT?

• Quick recipe kits to benefit from company activity and consumer demand trends
• Key health claims to gain weight in meals and soups
• Online grocery retailers drive innovation and new product development

COMPETITIVE LANDSCAPE

• Sanquan Food offers popular products to lead a highly fragmented competitive landscape
• NIUSAZZ's convenient cooking method wins consumer favour

CHANNELS

• Convenience and price advantages spur e-commerce's strength in the category
• Warehouse clubs expand their presence and gain importance in meals and soups

CATEGORY DATA

• Table 24 Sales of Meals and Soups by Category: Volume 2020-2025
• Table 25 Sales of Meals and Soups by Category: Value 2020-2025
• Table 26 Sales of Meals and Soups by Category: % Volume Growth 2020-2025
• Table 27 Sales of Meals and Soups by Category: % Value Growth 2020-2025
• Table 28 Sales of Chilled Ready Meals by Ethnicity: % Value 2020-2025
• Table 29 Sales of Frozen Ready Meals by Ethnicity: % Value 2020-2025
• Table 30 Sales of Soup by Leading Flavours: Rankings 2020-2025
• Table 31 NBO Company Shares of Meals and Soups: % Value 2021-2025
• Table 32 LBN Brand Shares of Meals and Soups: % Value 2022-2025
• Table 33 Distribution of Meals and Soups by Format: % Value 2020-2025
• Table 34 Forecast Sales of Meals and Soups by Category: Volume 2025-2030
• Table 35 Forecast Sales of Meals and Soups by Category: Value 2025-2030
• Table 36 Forecast Sales of Meals and Soups by Category: % Volume Growth 2025-2030
• Table 37 Forecast Sales of Meals and Soups by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

SAUCES, DIPS AND CONDIMENTS IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Declining population and economic challenges hinder growth

INDUSTRY PERFORMANCE

• Shift towards healthier options
• Salad dressings lean on healthy positioning and new product developments

WHAT'S NEXT?

• Falling frequency of at-home cooking to negatively impact sauces, dips and condiments
• New brands ride on natural and authentic positioning
• Strong health and technological developments to improve pickled products

COMPETITIVE LANDSCAPE

• Foshan Haitian Flavouring & Food responds to consumer trends with new series
• Private label stirs in sauces, dips and condiments

CHANNELS

• Growing competition for supermarkets
• Warehouse clubs gain traction through a wider presence and value for money positioning

CATEGORY DATA

• Table 38 Sales of Sauces, Dips and Condiments by Category: Volume 2020-2025
• Table 39 Sales of Sauces, Dips and Condiments by Category: Value 2020-2025
• Table 40 Sales of Sauces, Dips and Condiments by Category: % Volume Growth 2020-2025
• Table 41 Sales of Sauces, Dips and Condiments by Category: % Value Growth 2020-2025
• Table 42 Sales of Liquid Recipe Sauces by Type: % Value 2020-2025
• Table 43 Sales of Other Sauces and Condiments by Type: Rankings 2020-2025
• Table 44 NBO Company Shares of Sauces, Dips and Condiments: % Value 2021-2025
• Table 45 LBN Brand Shares of Sauces, Dips and Condiments: % Value 2022-2025
• Table 46 Distribution of Sauces, Dips and Condiments by Format: % Value 2020-2025
• Table 47 Forecast Sales of Sauces, Dips and Condiments by Category: Volume 2025-2030
• Table 48 Forecast Sales of Sauces, Dips and Condiments by Category: Value 2025-2030
• Table 49 Forecast Sales of Sauces, Dips and Condiments by Category: % Volume Growth 2025-2030
• Table 50 Forecast Sales of Sauces, Dips and Condiments by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

SWEET SPREADS IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Honey hit by economic challenges and cost concerns

INDUSTRY PERFORMANCE

• Players introduce health-focused options to offset an unhealthy image
• Strong company activity pushes jams and preserves

WHAT'S NEXT?

• Slow recovery anticipated for sweet spreads
• Clean label to remain the key health direction
• Government health programmes may shape trends

COMPETITIVE LANDSCAPE

• Guan Sheng Yuan Group benefits from the rejuvenation of its key brand
• Nutella sees extended distribution

CHANNELS

• The competition intensifies in the distribution of sweet spreads
• Growing online engagement benefits retail e-commerce

CATEGORY DATA

• Table 51 Sales of Sweet Spreads by Category: Volume 2020-2025
• Table 52 Sales of Sweet Spreads by Category: Value 2020-2025
• Table 53 Sales of Sweet Spreads by Category: % Volume Growth 2020-2025
• Table 54 Sales of Sweet Spreads by Category: % Value Growth 2020-2025
• Table 55 Sales of Jams and Preserves by Leading Flavours: Rankings 2020-2025
• Table 56 NBO Company Shares of Sweet Spreads: % Value 2021-2025
• Table 57 LBN Brand Shares of Sweet Spreads: % Value 2022-2025
• Table 58 Distribution of Sweet Spreads by Format: % Value 2020-2025
• Table 59 Forecast Sales of Sweet Spreads by Category: Volume 2025-2030
• Table 60 Forecast Sales of Sweet Spreads by Category: Value 2025-2030
• Table 61 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2025-2030
• Table 62 Forecast Sales of Sweet Spreads by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER