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市場調查報告書
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1902193

運動休閒服飾市場－全球產業規模、佔有率、趨勢、機會及預測，依類型、產品、配銷通路、地區及競爭格局分類，2021-2031年預測

Athleisure Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Type, By Product, By Distribution Channel, By Region & Competition, 2021-2031F
出版日期: | 出版商: TechSci Research | 英文 180 Pages | 商品交期: 2-3個工作天內

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簡介目錄

全球運動休閒市場規模將從2025年的3,587.7億美元成長到2031年的5,375.1億美元，年複合成長率達6.97%。運動休閒服飾涵蓋了專為高性能運動而設計的服裝和鞋類，同時兼具休閒或商務社交場合所需的百搭性。推動該市場擴張的主要因素包括：人們對健康和保健的重視程度不斷提高、靈活辦公模式的普及以及消費者對能夠滿足運動和久坐需求的多功能服裝日益成長的需求。

市場概覽
預測期 2027-2031
市場規模：2025年 3587.7億美元
市場規模：2031年 5375.1億美元
複合年成長率：2026-2031年 6.97%
成長最快的細分市場 線上
最大的市場 北美洲

主要市場促進因素

全球健康和健身意識的提升是運動休閒服飾產業的主要動力，其驅動力源自於人們對積極生活方式和預防性醫療保健的觀念轉變。健身習慣的廣泛普及使得運動服飾的日常穿著成為常態，其用途也從健身房擴展到了社交和職業場合。

主要市場挑戰

地緣政治不穩定對全球運動休閒市場的持續發展構成巨大障礙，其主要原因是它破壞了國際供應鏈的可靠性。這種波動迫使製造商應對原料成本難以預測的波動，使得準確預測生產成本幾乎不可能。

主要市場趨勢

隨著職場人士越來越重視既能適應公司辦公環境又能遠距辦公的舒適體驗，混合型工作休閒服飾的演變正從根本上重塑產品開發模式。這一趨勢超越了時尚休閒化的範疇，它代表著對「軟剪裁」服裝的需求——例如採用功能性布料、同時又保持專業廓形的西裝外套和修身長褲。

目錄

第1章：產品概述

第2章：研究方法

第3章：執行概要

第4章：顧客之聲

第5章：全球運動休閒市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按類型（大眾運動休閒服、高階運動休閒服）
    • 依產品分類（服裝、鞋類及其他）
    • 按配銷通路（線上和線下）
    • 按地區
    • 按公司（2025 年）
  • 市場地圖

第6章：北美運動休閒服飾市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 北美洲：國家分析
    • 美國
    • 加拿大
    • 墨西哥

第7章：歐洲運動休閒市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 歐洲：國家分析
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙

第8章：亞太地區運動休閒市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 亞太地區：國家分析
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲

第9章：中東與非洲運動休閒市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 中東和非洲：國家分析
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 南非

第10章：南美洲運動休閒服飾市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 南美洲：國家分析
    • 巴西
    • 哥倫比亞
    • 阿根廷

第11章：市場動態

  • 促進要素
  • 挑戰

第12章：市場趨勢與發展

  • 併購
  • 產品發布
  • 最新進展

第13章：全球運動休閒市場：SWOT分析

第14章：波特五力分析

  • 產業競爭
  • 新進入者的潛力
  • 供應商議價能力
  • 顧客的力量
  • 替代產品的威脅

第15章：競爭格局

  • Hanes Brands, Inc.
  • Adidas AG
  • Vuori
  • PANGAIA MATERIALS SCIENCE LIMITED
  • Under Armour, Inc.
  • Outerknown
  • EILEEN FISHER
  • Patagonia, Inc.
  • Wear Pact, LLC
  • Lululemon Athletica

第16章：策略建議

第17章調查會社について,免責事項

簡介目錄
Product Code: 15989

The Global Athleisure Market will grow from USD 358.77 Billion in 2025 to USD 537.51 Billion by 2031 at a 6.97% CAGR. Athleisure comprises a category of apparel and footwear engineered for high-performance athletic activity while possessing the aesthetic versatility required for casual or professional social settings. The primary drivers fueling the expansion of this market include a structural shift toward health and wellness, the widespread adoption of flexible working arrangements, and an increasing consumer preference for multifunctional clothing that serves both active and sedentary needs.

Market Overview
Forecast Period2027-2031
Market Size 2025USD 358.77 Billion
Market Size 2031USD 537.51 Billion
CAGR 2026-20316.97%
Fastest Growing SegmentOnline
Largest MarketNorth America

Key Market Drivers

Rising Global Health and Fitness Consciousness acts as a primary catalyst for the athleisure sector, driven by a structural shift toward active lifestyles and preventative healthcare. This widespread adoption of fitness routines has normalized the daily use of performance apparel, extending its utility beyond the gym into social and professional environments.

Key Market Challenges

Geopolitical instability represents a formidable obstacle to the sustained progress of the global athleisure market, primarily by dismantling the reliability of international supply chains. This volatility forces manufacturers to navigate unpredictable fluctuations in raw material costs, making it nearly impossible to forecast production expenses accurately. When supply lines are compromised, the resulting uncertainty complicates inventory planning, compelling companies to adopt conservative stocking strategies rather than aggressively meeting consumer demand.

Key Market Trends

The Evolution of Hybrid Workleisure for Office Environments is fundamentally restructuring product development as professionals increasingly prioritize sophisticated comfort that functions seamlessly across both corporate and remote settings. This trend transcends the casualization of fashion; it represents a demand for "soft tailoring"-garments such as performance blazers and structured trousers that utilize technical fabrics while maintaining a professional silhouette. Manufacturers are responding by engineering apparel that offers the moisture-wicking and stretch properties of gym wear without the athletic aesthetic, thereby securing high-value shelf space in the daily wardrobes of consumers.

Key Market Players

  • Hanes Brands, Inc.
  • Adidas AG
  • Vuori
  • PANGAIA MATERIALS SCIENCE LIMITED
  • Under Armour, Inc.
  • Outerknown
  • EILEEN FISHER
  • Patagonia, Inc.
  • Wear Pact, LLC
  • Lululemon Athletica

Report Scope:

In this report, the Global Athleisure Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Athleisure Market, By Type:

  • Mass Athleisure
  • Premium Athleisure

Athleisure Market, By Product:

  • Clothing
  • Footwear and Others

Athleisure Market, By Distribution Channel:

  • Online and Offline

Athleisure Market, By Region:

  • North America
  • United States
  • Canada
  • Mexico
  • Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • South America
  • Brazil
  • Argentina
  • Colombia
  • Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Athleisure Market.

Available Customizations:

Global Athleisure Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Athleisure Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Type (Mass Athleisure, Premium Athleisure)
    • 5.2.2. By Product (Clothing, Footwear and Others)
    • 5.2.3. By Distribution Channel (Online and Offline)
    • 5.2.4. By Region
    • 5.2.5. By Company (2025)
  • 5.3. Market Map

6. North America Athleisure Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Type
    • 6.2.2. By Product
    • 6.2.3. By Distribution Channel
    • 6.2.4. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Athleisure Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Type
        • 6.3.1.2.2. By Product
        • 6.3.1.2.3. By Distribution Channel
    • 6.3.2. Canada Athleisure Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Type
        • 6.3.2.2.2. By Product
        • 6.3.2.2.3. By Distribution Channel
    • 6.3.3. Mexico Athleisure Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Type
        • 6.3.3.2.2. By Product
        • 6.3.3.2.3. By Distribution Channel

7. Europe Athleisure Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Type
    • 7.2.2. By Product
    • 7.2.3. By Distribution Channel
    • 7.2.4. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Athleisure Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Type
        • 7.3.1.2.2. By Product
        • 7.3.1.2.3. By Distribution Channel
    • 7.3.2. France Athleisure Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Type
        • 7.3.2.2.2. By Product
        • 7.3.2.2.3. By Distribution Channel
    • 7.3.3. United Kingdom Athleisure Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Type
        • 7.3.3.2.2. By Product
        • 7.3.3.2.3. By Distribution Channel
    • 7.3.4. Italy Athleisure Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Type
        • 7.3.4.2.2. By Product
        • 7.3.4.2.3. By Distribution Channel
    • 7.3.5. Spain Athleisure Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Type
        • 7.3.5.2.2. By Product
        • 7.3.5.2.3. By Distribution Channel

8. Asia Pacific Athleisure Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Type
    • 8.2.2. By Product
    • 8.2.3. By Distribution Channel
    • 8.2.4. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China Athleisure Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Type
        • 8.3.1.2.2. By Product
        • 8.3.1.2.3. By Distribution Channel
    • 8.3.2. India Athleisure Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Type
        • 8.3.2.2.2. By Product
        • 8.3.2.2.3. By Distribution Channel
    • 8.3.3. Japan Athleisure Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Type
        • 8.3.3.2.2. By Product
        • 8.3.3.2.3. By Distribution Channel
    • 8.3.4. South Korea Athleisure Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Type
        • 8.3.4.2.2. By Product
        • 8.3.4.2.3. By Distribution Channel
    • 8.3.5. Australia Athleisure Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Type
        • 8.3.5.2.2. By Product
        • 8.3.5.2.3. By Distribution Channel

9. Middle East & Africa Athleisure Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Type
    • 9.2.2. By Product
    • 9.2.3. By Distribution Channel
    • 9.2.4. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia Athleisure Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Type
        • 9.3.1.2.2. By Product
        • 9.3.1.2.3. By Distribution Channel
    • 9.3.2. UAE Athleisure Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Type
        • 9.3.2.2.2. By Product
        • 9.3.2.2.3. By Distribution Channel
    • 9.3.3. South Africa Athleisure Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Type
        • 9.3.3.2.2. By Product
        • 9.3.3.2.3. By Distribution Channel

10. South America Athleisure Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Type
    • 10.2.2. By Product
    • 10.2.3. By Distribution Channel
    • 10.2.4. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Athleisure Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Type
        • 10.3.1.2.2. By Product
        • 10.3.1.2.3. By Distribution Channel
    • 10.3.2. Colombia Athleisure Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Type
        • 10.3.2.2.2. By Product
        • 10.3.2.2.3. By Distribution Channel
    • 10.3.3. Argentina Athleisure Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Type
        • 10.3.3.2.2. By Product
        • 10.3.3.2.3. By Distribution Channel

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global Athleisure Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Hanes Brands, Inc.
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. Adidas AG
  • 15.3. Vuori
  • 15.4. PANGAIA MATERIALS SCIENCE LIMITED
  • 15.5. Under Armour, Inc.
  • 15.6. Outerknown
  • 15.7. EILEEN FISHER
  • 15.8. Patagonia, Inc.
  • 15.9. Wear Pact, LLC
  • 15.10. Lululemon Athletica

16. Strategic Recommendations

17. About Us & Disclaimer