綠茶市場－全球產業規模、佔有率、趨勢、機會和預測，按產品類型、形式、配銷通路、地區和競爭細分，2020-2030 年

2024 年全球綠茶市場價值為 158.5 億美元，預計到 2030 年將達到 222.3 億美元，預測期內的複合年成長率為 5.8%。全球綠茶市場正在經歷強勁成長，這得益於人們健康意識的增強、對綠茶抗氧化和解毒特性的認知不斷提高，以及全球向天然和功能性飲料的轉變。隨著消費者對預防性醫療保健越來越積極主動，綠茶已成為碳酸飲料和含糖飲料的首選替代品，尤其是在千禧世代和城市人口中。健康趨勢和健身文化的影響力日益增強，加上數位媒體和名人代言的推動，鼓勵人們將綠茶作為日常生活的一部分進行定期飲用。茶葉加工和風味創新的技術進步（例如與草藥、水果和超級食物的混合）正在增強產品吸引力，尤其是在尋求多樣性和口味而不影響健康益處的年輕人群中。

此外，可支配收入的提高、城鎮化進程的推進以及高階產品的推出，促使綠茶在已開發經濟體和發展中經濟體都逐漸成為主流。電商平台的蓬勃發展和零售業的數位轉型也發揮了關鍵作用，使得人們能夠輕鬆接觸到全球品牌和小眾品牌，尤其是在實體零售基礎設施有限的地區。政府大力推廣有機農業和永續農業，加上有組織的零售業日益普及，進一步促進了市場的成長。

此外，新冠疫情顯著刺激了人們對增強免疫力和促進健康的飲品的需求，綠茶的消費量在疫情期間和疫情後均有所成長。中國、日本和印度等國家仍然是主要的綠茶生產國和消費國，而北美和歐洲則由於健康意識的增強和消費者對清潔標籤產品的偏好而迅速擴張市場。未來幾年，包裝、產品便利性（例如即飲型）和功能性增強（例如強化綠茶或適應原綠茶）的創新預計將重塑消費者偏好。包括環保包裝和道德採購在內的永續發展趨勢也正在成為重要的購買驅動力。總體而言，在生活方式改變、產品創新、數位零售擴張以及健康驅動的消費者選擇的共同推動下，綠茶市場預計將在2030年之前持續成長。

市場促進因素

健康意識的提升和預防性醫療保健趨勢

主要市場挑戰

新興市場價格敏感度高，但負擔能力有限

主要市場趨勢

滿足特定健康需求的功能性綠茶飲料的出現

目錄

第1章：簡介

第2章：研究方法

第3章：執行摘要

第4章：顧客之聲

第5章：全球綠茶市場展望

• 市場規模和預測
  • 按價值
• 市場佔有率和預測
  • 依產品種類（調味、無味）
  • 按形式（茶包、茶粉、散葉）
  • 按配銷通路（超市/大賣場、便利商店、百貨公司、網路、其他）
  • 按地區
  • 其他五大公司（2024 年）
• 全球綠茶市場地圖與機會評估
  • 依產品類型
  • 按形式
  • 按配銷通路
  • 按地區

第6章：北美綠茶市場展望

• 市場規模和預測
• 市場佔有率和預測

第7章：歐洲綠茶市場展望

• 市場規模和預測
• 市場佔有率和預測

第8章：亞太綠茶市場展望

• 市場規模和預測
• 市場佔有率和預測

第9章：中東和非洲綠茶市場展望

• 市場規模和預測
• 市場佔有率和預測

第10章：南美洲綠茶市場展望

• 市場規模和預測
• 市場佔有率和預測

第 11 章：市場動態

• 驅動程式
• 挑戰

第 12 章：市場趨勢與發展

• 合併與收購（如有）
• 產品類型發布（如有）
• 最新動態

第13章：干擾：衝突、流行病與貿易壁壘

第 14 章：SWOT 分析

• 力量
• 弱點
• 機會
• 威脅

第 15 章：競爭格局

• 公司簡介
  • Associated British Foods plc.
  • The Republic of Tea Inc.
  • Unilever plc
  • Tata Consumer Products Limited
  • The Bigelow Tea Company
  • East West Tea Company LLC
  • SHANGRI-LA TEA COMPANY INC.
  • Numi Inc.
  • Keurig Dr Pepper Inc
  • Teavana Corporation.

第 16 章：策略建議/行動計劃

• 重點關注領域
  • 目標產品類型
  • 目標形式
  • 目標配銷通路

第17章調查會社について,免責事項

The global Green Tea market was valued at USD 15.85 Billion in 2024 and is expected to reach USD 22.23 Billion by 2030 with a CAGR of 5.8% during the forecast period. The global green tea market is witnessing robust growth, driven by rising health consciousness, increasing awareness of the antioxidant and detoxifying properties of green tea, and a global shift toward natural and functional beverages. With consumers becoming more proactive about preventive healthcare, green tea has emerged as a preferred alternative to carbonated and sugary drinks, particularly among millennials and urban populations. The growing influence of wellness trends and fitness culture, further fueled by digital media and celebrity endorsements, is encouraging regular consumption of green tea as part of daily routines. Technological advancements in tea processing and flavor innovation-such as blends with herbs, fruits, and superfoods-are enhancing product appeal, especially among younger demographics seeking variety and taste without compromising on health benefits.

Additionally, rising disposable incomes, urbanization, and premium product launches are contributing to green tea's mainstream adoption across both developed and developing economies. The surge in e-commerce platforms and the digital transformation of retail have also played a pivotal role, enabling easy accessibility to global brands and niche variants, especially in regions with limited physical retail infrastructure. Government initiatives promoting organic farming and sustainable agriculture, coupled with the increasing penetration of organized retail, are further catalyzing market growth.

Furthermore, the COVID-19 pandemic has significantly boosted demand for immunity-boosting and wellness-enhancing beverages, with green tea witnessing increased consumption during and post-pandemic periods. Countries such as China, Japan, and India continue to be key producers and consumers, while North America and Europe are rapidly expanding markets due to growing health awareness and a shift toward clean-label products. In the coming years, innovations in packaging, product convenience (like ready-to-drink formats), and functional enhancements (such as fortified or adaptogenic green teas) are expected to reshape consumer preferences. Sustainability trends, including eco-friendly packaging and ethical sourcing, are also emerging as important purchase drivers. Overall, the green tea market is poised for sustained growth through 2030, driven by a confluence of lifestyle changes, product innovation, digital retail expansion, and health-driven consumer choices.

Market Drivers

Rising Health Consciousness and Preventive Healthcare Trends

One of the most significant drivers propelling the global green tea market is the surge in health consciousness among consumers. In recent years, people across both developed and developing nations have become increasingly aware of the importance of maintaining a healthy lifestyle to prevent chronic diseases such as obesity, diabetes, cardiovascular ailments, and certain cancers. India's Longitudinal Ageing Study in India (LASI) (conducted by the International Institute for Population Sciences) revealed undetected chronic disease prevalence among older adults (ages 45+). Lab tests found diabetes in 13.3% of the 45-59 age group and 16.2% of those aged 60+-higher than self-reported rates of 9.2% and 14.2% respectively. Green tea, known for its high concentration of antioxidants, polyphenols (especially catechins like EGCG), and metabolism-boosting properties, is widely recognized for its health benefits, making it a natural choice for health-aware individuals. As consumers adopt preventive healthcare strategies over curative solutions, green tea has gained traction as a daily wellness beverage. The growing popularity of detox diets, intermittent fasting, and weight management regimens has further encouraged green tea consumption due to its natural fat-burning and digestive aid properties. Additionally, the rise in stress-related health concerns and mental well-being issues has prompted interest in calming beverages like green tea, which contains theanine, an amino acid known to reduce anxiety and improve focus. With more people seeking natural, functional alternatives to synthetic supplements or heavily processed foods, green tea aligns well with clean-label and plant-based preferences. As a result, consumers are integrating green tea into their daily routines-whether as a morning ritual, a mid-day refreshment, or a pre/post-workout drink-further driving consistent demand globally.

Key Market Challenges

High Price Sensitivity and Limited Affordability in Emerging Markets

Despite the growing global awareness of green tea's health benefits, its relatively higher price point compared to regular black tea or local herbal infusions continues to act as a barrier in price-sensitive markets, particularly in lower-income and rural regions across Asia, Africa, and Latin America. The production of high-quality green tea involves specific cultivation and processing methods-such as minimal oxidation, controlled drying, and sometimes handpicking-which increases labor and operational costs. According to the Tea Board of India and Ministry analyses, labour accounts for over 60 % of total tea production costs, with manufacturing and administrative expenses comprising most of the remainder. Furthermore, organic and premium variants are priced significantly higher due to strict certification requirements and sustainable sourcing practices. For consumers in developing economies, where disposable income is limited and traditional dietary habits dominate, the perceived cost-to-benefit ratio of green tea may not justify regular purchases. As a result, green tea often remains a niche product among upper-middle and affluent segments. In addition, fluctuating global tea prices due to climate-related disruptions and geopolitical trade tensions further impact pricing stability, which affects both producers and end consumers. Although there are efforts to introduce low-cost, mass-market green tea options, such versions may compromise on quality or taste, leading to poor consumer retention. Therefore, price remains a key bottleneck in expanding the green tea market to broader demographics, limiting its penetration outside urban centers and premium wellness segments.

Key Market Trends

Emergence of Functional Green Tea Beverages for Targeted Wellness Needs

A notable trend gaining momentum in the green tea market is the evolution of green tea from a general health beverage to a functional wellness product, with formulations tailored to address specific health concerns. Consumers today are increasingly seeking products that offer targeted benefits beyond basic nutrition, including immunity boosting, cognitive enhancement, detoxification, digestive support, skin health, weight management, and stress reduction. In response, manufacturers are integrating green tea with a range of bioactive ingredients such as vitamins (B12, C, D), minerals (zinc, magnesium), probiotics, collagen, L-theanine, ginseng, turmeric, moringa, and adaptogenic herbs like ashwagandha and rhodiola. These hybrid blends appeal to a diverse consumer base looking for convenient, ready-to-consume beverages that support holistic wellness. The post-COVID-19 health consciousness has significantly accelerated the popularity of such functional beverages, with green tea offering a natural, caffeine-containing base that aligns well with the clean-label trend. Additionally, brands are offering personalized green tea formulations for different age groups, genders, or activity levels-such as teas for athletes, working professionals, or seniors-which creates a premium value proposition. This trend is redefining green tea from being a mere detox beverage to a category within the nutraceuticals and functional drinks space, offering a multitude of health-enhancing options that serve evolving consumer needs.

Key Market Players

• Associated British Foods plc
• The Republic of Tea Inc.
• Unilever plc
• Tata Consumer Products Limited
• The Bigelow Tea Company
• East West Tea Company LLC
• SHANGRI-LA TEA COMPANY INC.
• Numi Inc.
• Keurig Dr Pepper Inc
• Teavana Corporation.

Report Scope:

In this report, the global Green Tea market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Green Tea Market, By Product Type:

• Flavored
• Unflavored

Green Tea Market, By Form:

• Tea Bags
• Powder
• Loose Leaves

Green Tea Market, By Distribution Channel:

• Supermarkets/Hypermarkets
• Convenience Stores
• Departmental Stores
• Online
• Others

Green Tea Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • Germany
  • Spain
  • Italy
  • United Kingdom
• Asia-Pacific
  • China
  • Japan
  • India
  • Vietnam
  • South Korea
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Turkey
  • Kuwait
  • Egypt
• South America
  • Brazil
  • Argentina
  • Colombia

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the global Green Tea market.

Available Customizations:

Global Green Tea market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

• 1.1. Market Overview
• 1.2. Scope of the Market
  • 1.2.1. Markets Covered
  • 1.2.2. Years Considered for Study
  • 1.2.3. Key Market Segmentations

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Key Industry Partners
• 2.4. Major Association and Secondary Sources
• 2.5. Forecasting Methodology
• 2.6. Data Triangulation & Validation
• 2.7. Assumptions and Limitations

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions/Countries
• 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer

5. Global Green Tea Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Product Type Market Share Analysis (Flavored, Unflavored)
  • 5.2.2. By Form Market Share Analysis (Tea Bags, Powder, Loose Leaves)
  • 5.2.3. By Distribution Channel Market Share Analysis (Supermarkets/Hypermarkets, Convenience Stores, Departmental Stores, Online, Others)
  • 5.2.4. By Regional Market Share Analysis
    • 5.2.4.1. North America Market Share Analysis
    • 5.2.4.2. Europe Market Share Analysis
    • 5.2.4.3. Asia-Pacific Market Share Analysis
    • 5.2.4.4. Middle East & Africa Market Share Analysis
    • 5.2.4.5. South America Market Share Analysis
  • 5.2.5. By Top 5 Companies Market Share Analysis, Others (2024)
• 5.3. Global Green Tea Market Mapping & Opportunity Assessment
  • 5.3.1. By Product Type Market Mapping & Opportunity Assessment
  • 5.3.2. By Form Market Mapping & Opportunity Assessment
  • 5.3.3. By Distribution Channel Market Mapping & Opportunity Assessment
  • 5.3.4. By Regional Market Mapping & Opportunity Assessment

6. North America Green Tea Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Product Type Market Share Analysis
  • 6.2.2. By Form Market Share Analysis
  • 6.2.3. By Distribution Channel Market Share Analysis
  • 6.2.4. By Country Market Share Analysis
    • 6.2.4.1. United States Green Tea Market Outlook
      • 6.2.4.1.1. Market Size & Forecast
        • 6.2.4.1.1.1. By Value
      • 6.2.4.1.2. Market Share & Forecast
        • 6.2.4.1.2.1. By Product Type Market Share Analysis
        • 6.2.4.1.2.2. By Form Market Share Analysis
        • 6.2.4.1.2.3. By Distribution Channel Market Share Analysis
    • 6.2.4.2. Canada Green Tea Market Outlook
      • 6.2.4.2.1. Market Size & Forecast
        • 6.2.4.2.1.1. By Value
      • 6.2.4.2.2. Market Share & Forecast
        • 6.2.4.2.2.1. By Product Type Market Share Analysis
        • 6.2.4.2.2.2. By Form Market Share Analysis
        • 6.2.4.2.2.3. By Distribution Channel Market Share Analysis
    • 6.2.4.3. Mexico Green Tea Market Outlook
      • 6.2.4.3.1. Market Size & Forecast
        • 6.2.4.3.1.1. By Value
      • 6.2.4.3.2. Market Share & Forecast
        • 6.2.4.3.2.1. By Product Type Market Share Analysis
        • 6.2.4.3.2.2. By Form Market Share Analysis
        • 6.2.4.3.2.3. By Distribution Channel Market Share Analysis

7. Europe Green Tea Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Product Type Market Share Analysis
  • 7.2.2. By Form Market Share Analysis
  • 7.2.3. By Distribution Channel Market Share Analysis
  • 7.2.4. By Country Market Share Analysis
    • 7.2.4.1. France Green Tea Market Outlook
      • 7.2.4.1.1. Market Size & Forecast
        • 7.2.4.1.1.1. By Value
      • 7.2.4.1.2. Market Share & Forecast
        • 7.2.4.1.2.1. By Product Type Market Share Analysis
        • 7.2.4.1.2.2. By Form Market Share Analysis
        • 7.2.4.1.2.3. By Distribution Channel Market Share Analysis
    • 7.2.4.2. Germany Green Tea Market Outlook
      • 7.2.4.2.1. Market Size & Forecast
        • 7.2.4.2.1.1. By Value
      • 7.2.4.2.2. Market Share & Forecast
        • 7.2.4.2.2.1. By Product Type Market Share Analysis
        • 7.2.4.2.2.2. By Form Market Share Analysis
        • 7.2.4.2.2.3. By Distribution Channel Market Share Analysis
    • 7.2.4.3. Spain Green Tea Market Outlook
      • 7.2.4.3.1. Market Size & Forecast
        • 7.2.4.3.1.1. By Value
      • 7.2.4.3.2. Market Share & Forecast
        • 7.2.4.3.2.1. By Product Type Market Share Analysis
        • 7.2.4.3.2.2. By Form Market Share Analysis
        • 7.2.4.3.2.3. By Distribution Channel Market Share Analysis
    • 7.2.4.4. Italy Green Tea Market Outlook
      • 7.2.4.4.1. Market Size & Forecast
        • 7.2.4.4.1.1. By Value
      • 7.2.4.4.2. Market Share & Forecast
        • 7.2.4.4.2.1. By Product Type Market Share Analysis
        • 7.2.4.4.2.2. By Form Market Share Analysis
        • 7.2.4.4.2.3. By Distribution Channel Market Share Analysis
    • 7.2.4.5. United Kingdom Green Tea Market Outlook
      • 7.2.4.5.1. Market Size & Forecast
        • 7.2.4.5.1.1. By Value
      • 7.2.4.5.2. Market Share & Forecast
        • 7.2.4.5.2.1. By Product Type Market Share Analysis
        • 7.2.4.5.2.2. By Form Market Share Analysis
        • 7.2.4.5.2.3. By Distribution Channel Market Share Analysis

8. Asia-Pacific Green Tea Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Product Type Market Share Analysis
  • 8.2.2. By Form Market Share Analysis
  • 8.2.3. By Distribution Channel Market Share Analysis
  • 8.2.4. By Country Market Share Analysis
    • 8.2.4.1. China Green Tea Market Outlook
      • 8.2.4.1.1. Market Size & Forecast
        • 8.2.4.1.1.1. By Value
      • 8.2.4.1.2. Market Share & Forecast
        • 8.2.4.1.2.1. By Product Type Market Share Analysis
        • 8.2.4.1.2.2. By Form Market Share Analysis
        • 8.2.4.1.2.3. By Distribution Channel Market Share Analysis
    • 8.2.4.2. Japan Green Tea Market Outlook
      • 8.2.4.2.1. Market Size & Forecast
        • 8.2.4.2.1.1. By Value
      • 8.2.4.2.2. Market Share & Forecast
        • 8.2.4.2.2.1. By Product Type Market Share Analysis
        • 8.2.4.2.2.2. By Form Market Share Analysis
        • 8.2.4.2.2.3. By Distribution Channel Market Share Analysis
    • 8.2.4.3. India Green Tea Market Outlook
      • 8.2.4.3.1. Market Size & Forecast
        • 8.2.4.3.1.1. By Value
      • 8.2.4.3.2. Market Share & Forecast
        • 8.2.4.3.2.1. By Product Type Market Share Analysis
        • 8.2.4.3.2.2. By Form Market Share Analysis
        • 8.2.4.3.2.3. By Distribution Channel Market Share Analysis
    • 8.2.4.4. Vietnam Green Tea Market Outlook
      • 8.2.4.4.1. Market Size & Forecast
        • 8.2.4.4.1.1. By Value
      • 8.2.4.4.2. Market Share & Forecast
        • 8.2.4.4.2.1. By Product Type Market Share Analysis
        • 8.2.4.4.2.2. By Form Market Share Analysis
        • 8.2.4.4.2.3. By Distribution Channel Market Share Analysis
    • 8.2.4.5. South Korea Green Tea Market Outlook
      • 8.2.4.5.1. Market Size & Forecast
        • 8.2.4.5.1.1. By Value
      • 8.2.4.5.2. Market Share & Forecast
        • 8.2.4.5.2.1. By Product Type Market Share Analysis
        • 8.2.4.5.2.2. By Form Market Share Analysis
        • 8.2.4.5.2.3. By Distribution Channel Market Share Analysis

9. Middle East & Africa Green Tea Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Product Type Market Share Analysis
  • 9.2.2. By Form Market Share Analysis
  • 9.2.3. By Distribution Channel Market Share Analysis
  • 9.2.4. By Country Market Share Analysis
    • 9.2.4.1. South Africa Green Tea Market Outlook
      • 9.2.4.1.1. Market Size & Forecast
        • 9.2.4.1.1.1. By Value
      • 9.2.4.1.2. Market Share & Forecast
        • 9.2.4.1.2.1. By Product Type Market Share Analysis
        • 9.2.4.1.2.2. By Form Market Share Analysis
        • 9.2.4.1.2.3. By Distribution Channel Market Share Analysis
    • 9.2.4.2. Saudi Arabia Green Tea Market Outlook
      • 9.2.4.2.1. Market Size & Forecast
        • 9.2.4.2.1.1. By Value
      • 9.2.4.2.2. Market Share & Forecast
        • 9.2.4.2.2.1. By Product Type Market Share Analysis
        • 9.2.4.2.2.2. By Form Market Share Analysis
        • 9.2.4.2.2.3. By Distribution Channel Market Share Analysis
    • 9.2.4.3. UAE Green Tea Market Outlook
      • 9.2.4.3.1. Market Size & Forecast
        • 9.2.4.3.1.1. By Value
      • 9.2.4.3.2. Market Share & Forecast
        • 9.2.4.3.2.1. By Product Type Market Share Analysis
        • 9.2.4.3.2.2. By Form Market Share Analysis
        • 9.2.4.3.2.3. By Distribution Channel Market Share Analysis
    • 9.2.4.4. Turkey Green Tea Market Outlook
      • 9.2.4.4.1. Market Size & Forecast
        • 9.2.4.4.1.1. By Value
      • 9.2.4.4.2. Market Share & Forecast
        • 9.2.4.4.2.1. By Product Type Market Share Analysis
        • 9.2.4.4.2.2. By Form Market Share Analysis
        • 9.2.4.4.2.3. By Distribution Channel Market Share Analysis
    • 9.2.4.5. Kuwait Green Tea Market Outlook
      • 9.2.4.5.1. Market Size & Forecast
        • 9.2.4.5.1.1. By Value
      • 9.2.4.5.2. Market Share & Forecast
        • 9.2.4.5.2.1. By Product Type Market Share Analysis
        • 9.2.4.5.2.2. By Form Market Share Analysis
        • 9.2.4.5.2.3. By Distribution Channel Market Share Analysis
    • 9.2.4.6. Egypt Green Tea Market Outlook
      • 9.2.4.6.1. Market Size & Forecast
        • 9.2.4.6.1.1. By Value
      • 9.2.4.6.2. Market Share & Forecast
        • 9.2.4.6.2.1. By Product Type Market Share Analysis
        • 9.2.4.6.2.2. By Form Market Share Analysis
        • 9.2.4.6.2.3. By Distribution Channel Market Share Analysis

10. South America Green Tea Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Product Type Market Share Analysis
  • 10.2.2. By Form Market Share Analysis
  • 10.2.3. By Distribution Channel Market Share Analysis
  • 10.2.4. By Country Market Share Analysis
    • 10.2.4.1. Brazil Green Tea Market Outlook
      • 10.2.4.1.1. Market Size & Forecast
        • 10.2.4.1.1.1. By Value
      • 10.2.4.1.2. Market Share & Forecast
        • 10.2.4.1.2.1. By Product Type Market Share Analysis
        • 10.2.4.1.2.2. By Form Market Share Analysis
        • 10.2.4.1.2.3. By Distribution Channel Market Share Analysis
    • 10.2.4.2. Argentina Green Tea Market Outlook
      • 10.2.4.2.1. Market Size & Forecast
        • 10.2.4.2.1.1. By Value
      • 10.2.4.2.2. Market Share & Forecast
        • 10.2.4.2.2.1. By Product Type Market Share Analysis
        • 10.2.4.2.2.2. By Form Market Share Analysis
        • 10.2.4.2.2.3. By Distribution Channel Market Share Analysis
    • 10.2.4.3. Colombia Green Tea Market Outlook
      • 10.2.4.3.1. Market Size & Forecast
        • 10.2.4.3.1.1. By Value
      • 10.2.4.3.2. Market Share & Forecast
        • 10.2.4.3.2.1. By Product Type Market Share Analysis
        • 10.2.4.3.2.2. By Form Market Share Analysis
        • 10.2.4.3.2.3. By Distribution Channel Market Share Analysis

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Type Launches (If Any)
• 12.3. Recent Developments

13. Disruptions: Conflicts, Pandemics and Trade Barriers

14. SWOT Analysis

• 14.1. Strength
• 14.2. Weaknesses
• 14.3. Opportunity
• 14.4. Threat

15. Competitive Landscape

• 15.1. Company Profiles
  • 15.1.1. Associated British Foods plc.
    • 15.1.1.1. Business Overview
    • 15.1.1.2. Company Snapshot
    • 15.1.1.3. Product & Services
    • 15.1.1.4. Financials (As Reported)
    • 15.1.1.5. Recent Developments
    • 15.1.1.6. Key Personnel Details
  • 15.1.2. The Republic of Tea Inc.
  • 15.1.3. Unilever plc
  • 15.1.4. Tata Consumer Products Limited
  • 15.1.5. The Bigelow Tea Company
  • 15.1.6. East West Tea Company LLC
  • 15.1.7. SHANGRI-LA TEA COMPANY INC.
  • 15.1.8. Numi Inc.
  • 15.1.9. Keurig Dr Pepper Inc
  • 15.1.10.Teavana Corporation.

16. Strategic Recommendations/Action Plan

• 16.1. Key Focus Areas
  • 16.1.1. Target Product Type
  • 16.1.2. Target Form
  • 16.1.3. Target Distribution Channel

17. About Us & Disclaimer