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市場調查報告書
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1812161

軟性飲料市場-全球產業規模、佔有率、趨勢、機會和預測(按產品類型、按包裝類型、按銷售管道、按地區和競爭情況,2020-2030 年)

Soft Drink Market - Global Industry Size, Share, Trends, Opportunity and Forecast, By Product Type, By Packaging Type, By Sales Channel, By Region & Competition, 2020-2030F

出版日期: | 出版商: TechSci Research | 英文 181 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2024 年全球軟性飲料市場價值為 6,757.8 億美元,預計到 2030 年將成長到 8,901.2 億美元,預測期內的複合年成長率為 4.75%。全球軟性飲料市場正在經歷強勁成長,這得益於消費者偏好的轉變、健康意識的增強以及口味、包裝和功能優勢的創新。傳統碳酸飲料仍然很受歡迎,但人們明顯轉向了低糖、天然和功能性飲料等更健康的替代品。由於可支配收入的增加和城市化進程的推進,新興市場,尤其是亞太和拉丁美洲的新興市場,提供了巨大的成長機會。此外,線上零售和便利商店的擴張正在提高產品的可及性。永續發展趨勢正在影響包裝創新,而品牌則投資於清潔標籤配方以吸引注重健康的消費者。有競爭力的價格和有效的行銷策略仍然至關重要。

市場概況
預測期 2026-2030
2024年市場規模 6757.8億美元
2030年市場規模 8901.2億美元
2025-2030年複合年成長率 4.75%
成長最快的領域 線上
最大的市場 北美洲

關鍵市場促進因素

消費者偏好轉向更健康的飲料

主要市場挑戰

市場競爭激烈,品牌飽和

主要市場趨勢

功能性飲料和強化飲料的興起

目錄

第1章:簡介

第2章:研究方法

第3章:執行摘要

第4章:顧客之聲

第5章:全球軟性飲料市場展望

  • 市場規模和預測
    • 按價值
  • 市場佔有率和預測
    • 依產品類型(碳酸軟性飲料、能量飲料、果汁、即飲咖啡、其他)
    • 依包裝類型(瓶裝、罐裝、其他)
    • 依銷售管道(超市/大賣場、便利商店、網路、其他)
    • 按地區
    • 按公司分類(2024 年)
  • 市場地圖

第6章:北美軟性飲料市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 北美:國家分析
    • 美國
    • 加拿大
    • 墨西哥

第7章:歐洲軟性飲料市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 歐洲:國家分析
    • 法國
    • 德國
    • 西班牙
    • 義大利
    • 英國

第8章:亞太軟性飲料市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 亞太地區:國家分析
    • 中國
    • 日本
    • 印度
    • 韓國
    • 印尼

第9章:中東和非洲軟性飲料市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • MEA:國家分析
    • 南非
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 土耳其

第10章:南美軟性飲料市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 南美洲:國家分析
    • 巴西
    • 阿根廷
    • 哥倫比亞

第 11 章:市場動態

  • 驅動程式
  • 挑戰

第 12 章:市場趨勢與發展

  • 合併與收購(如有)
  • 產品發布(如有)
  • 最新動態

第13章:干擾:衝突、流行病與貿易壁壘

第 14 章:波特五力分析

  • 產業競爭
  • 新進入者的潛力
  • 供應商的力量
  • 顧客的力量
  • 替代產品的威脅

第 15 章:競爭格局

  • 公司簡介
    • The Coca Cola Company
    • PepsiCo, Inc.
    • Nestle SA
    • Keurig Dr Pepper Inc.
    • Polar Beverages
    • National Beverage Corp.
    • Red Bull Gmbh
    • Monster Energy Corporation
    • Celsius, Inc.
    • Jones Soda Co.

第 16 章:策略建議

第17章調查會社について,免責事項

簡介目錄
Product Code: 30303

Global Soft Drink Market was valued at USD 675.78 billion in 2024 and is expected to grow to USD 890.12 billion by 2030 with a CAGR of 4.75% during the forecast period. The global soft drink market is witnessing robust growth, driven by shifting consumer preferences, increased health awareness, and innovations in flavor, packaging, and functional benefits. Traditional carbonated drinks remain popular, but there's a noticeable shift toward healthier alternatives like low-sugar, natural, and functional beverages. Emerging markets, particularly in Asia Pacific and Latin America, offer significant growth opportunities due to rising disposable incomes and urbanization. Additionally, the expansion of online retail and convenience stores is enhancing product accessibility. Sustainability trends are influencing packaging innovations, while brands invest in clean-label formulations to attract health-conscious consumers. Competitive pricing and effective marketing strategies remain crucial.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 675.78 Billion
Market Size 2030USD 890.12 Billion
CAGR 2025-20304.75%
Fastest Growing SegmentOnline
Largest MarketNorth America

Key Market Drivers

Shifting Consumer Preferences Toward Healthier Beverages

One of the most significant drivers of the global soft drink market is the growing consumer demand for healthier beverage options. As awareness of health and wellness continues to increase globally, particularly regarding sugar intake, obesity, and lifestyle-related diseases, consumers are making more conscious choices about what they drink. This shift has led to a surge in demand for low-calorie, zero-sugar, organic, and functional beverages. Functional soft drinks infused with vitamins, minerals, probiotics, and natural energy boosters are gaining popularity. Even within the carbonated beverage category, manufacturers are offering "better-for-you" options by reformulating their products with natural sweeteners like stevia or monk fruit. Non-carbonated segments such as flavored water, herbal infusions, and kombucha are also experiencing rapid growth. According to the International Food Information Council (IFIC) 2024 survey, 61% of global consumers actively seek functional benefits in beverages, with immunity, hydration, and digestive health ranking as top priorities. This health-focused evolution in consumer behavior is compelling beverage companies to innovate and diversify their portfolios, fueling the overall expansion of the soft drink market.

Key Market Challenges

Intense Market Competition and Brand Saturation

The global soft drink market is highly competitive and fragmented, with numerous multinational corporations, regional players, and emerging brands vying for market share. Industry giants such as Coca-Cola, PepsiCo, and Nestle dominate a significant portion of the market, but face stiff competition from smaller, innovative brands that are quicker to adapt to trends like natural ingredients, sustainability, and plant-based formulations. New entrants often leverage direct-to-consumer (DTC) channels and niche positioning-such as organic energy drinks or herbal-infused beverages-to carve out market space. This level of competition forces existing players to invest heavily in branding, marketing, and continuous product innovation. Furthermore, brand loyalty among younger consumers is declining, as they seek novelty and authenticity in their purchases. As a result, companies must constantly reinvent themselves to maintain relevance. The market's saturation also creates pricing pressures, reducing profit margins, especially in price-sensitive emerging markets. The constant need to differentiate in a crowded space adds to the operational and strategic complexity of doing business in the soft drink sector.

Key Market Trends

Rise of Functional and Fortified Beverages

A leading trend in the global soft drink market is the increasing demand for functional beverages that offer health benefits beyond basic hydration. Consumers are no longer just looking for refreshing drinks-they want products that support energy, immunity, digestion, mental focus, and relaxation. This trend has given rise to drinks fortified with vitamins, minerals, antioxidants, probiotics, adaptogens, amino acids, and plant extracts. For example, beverages that promote gut health with prebiotics and probiotics, or drinks infused with magnesium and B-vitamins to support stress relief and focus, are rapidly gaining traction. Functional drinks blur the lines between soft drinks, health supplements, and wellness products, creating opportunities for innovation. Brands are also exploring traditional herbs and superfoods like turmeric, ashwagandha, green tea extract, and moringa to appeal to health-conscious consumers. As wellness becomes a core aspect of lifestyle, functional beverages are expected to move from niche to mainstream, driving long-term growth in the soft drink category.

Key Market Players

  • The Coca Cola Company
  • PepsiCo, Inc.
  • Nestle SA
  • Keurig Dr Pepper Inc.
  • Polar Beverages
  • National Beverage Corp.
  • Red Bull Gmbh
  • Monster Energy Corporation
  • Celsius, Inc.
  • Jones Soda Co.

Report Scope:

In this report, the Global Soft Drink Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Soft Drink Market, By Product Type:

  • Carbonated Soft Drinks
  • Energy Drinks
  • Juices
  • RTD Coffee
  • Others

Soft Drink Market, By Packaging Type:

  • Bottles
  • Cans
  • Others

Soft Drink Market, By Sales Channel:

  • Supermarket/Hypermarket
  • Convenience Stores
  • Online
  • Others

Soft Drink Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Indonesia
  • South America
    • Argentina
    • Colombia
    • Brazil
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Soft Drink Market.

Available Customizations:

Global Soft Drink Market report with the given market data, Tech Sci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Methodology Landscape
  • 2.2. Objective of the Study
  • 2.3. Baseline Methodology
  • 2.4. Formulation of the Scope
  • 2.5. Assumptions and Limitations
  • 2.6. Sources of Research
  • 2.7. Approach for the Market Study
  • 2.8. Methodology Followed for Calculation of Market Size & Market Shares
  • 2.9. Forecasting Methodology

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions
  • 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer

  • 4.1. Brand Awareness
  • 4.2. Factors Influence Purchase Decision

5. Global Soft Drink Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product Type (Carbonated Soft Drinks, Energy Drinks, Juices, RTD Coffee, Others)
    • 5.2.2. By Packaging Type (Bottles, Cans, Others)
    • 5.2.3. By Sales Channel (Supermarket/Hypermarket, Convenience Stores, Online, Others)
    • 5.2.4. By Region
    • 5.2.5. By Company (2024)
  • 5.3. Market Map

6. North America Soft Drink Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product Type
    • 6.2.2. By Packaging Type
    • 6.2.3. By Sales Channel
    • 6.2.4. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Soft Drink Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Product Type
        • 6.3.1.2.2. By Packaging Type
        • 6.3.1.2.3. By Sales Channel
    • 6.3.2. Canada Soft Drink Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Product Type
        • 6.3.2.2.2. By Packaging Type
        • 6.3.2.2.3. By Sales Channel
    • 6.3.3. Mexico Soft Drink Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Product Type
        • 6.3.3.2.2. By Packaging Type
        • 6.3.3.2.3. By Sales Channel

7. Europe Soft Drink Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product Type
    • 7.2.2. By Packaging Type
    • 7.2.3. By Sales Channel
    • 7.2.4. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. France Soft Drink Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Product Type
        • 7.3.1.2.2. By Packaging Type
        • 7.3.1.2.3. By Sales Channel
    • 7.3.2. Germany Soft Drink Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Product Type
        • 7.3.2.2.2. By Packaging Type
        • 7.3.2.2.3. By Sales Channel
    • 7.3.3. Spain Soft Drink Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Product Type
        • 7.3.3.2.2. By Packaging Type
        • 7.3.3.2.3. By Sales Channel
    • 7.3.4. Italy Soft Drink Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Product Type
        • 7.3.4.2.2. By Packaging Type
        • 7.3.4.2.3. By Sales Channel
    • 7.3.5. United Kingdom Soft Drink Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Product Type
        • 7.3.5.2.2. By Packaging Type
        • 7.3.5.2.3. By Sales Channel

8. Asia-Pacific Soft Drink Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product Type
    • 8.2.2. By Packaging Type
    • 8.2.3. By Sales Channel
    • 8.2.4. By Country
  • 8.3. Asia-Pacific: Country Analysis
    • 8.3.1. China Soft Drink Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Product Type
        • 8.3.1.2.2. By Packaging Type
        • 8.3.1.2.3. By Sales Channel
    • 8.3.2.Japan Soft Drink Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Product Type
        • 8.3.2.2.2. By Packaging Type
        • 8.3.2.2.3. By Sales Channel
    • 8.3.3. India Soft Drink Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Product Type
        • 8.3.3.2.2. By Packaging Type
        • 8.3.3.2.3. By Sales Channel
    • 8.3.4. South Korea Soft Drink Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Product Type
        • 8.3.4.2.2. By Packaging Type
        • 8.3.4.2.3. By Sales Channel
    • 8.3.5. Indonesia Soft Drink Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Product Type
        • 8.3.5.2.2. By Packaging Type
        • 8.3.5.2.3. By Sales Channel

9. Middle East & Africa Soft Drink Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product Type
    • 9.2.2. By Packaging Type
    • 9.2.3. By Sales Channel
    • 9.2.4. By Country
  • 9.3. MEA: Country Analysis
    • 9.3.1. South Africa Soft Drink Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Product Type
        • 9.3.1.2.2. By Packaging Type
        • 9.3.1.2.3. By Sales Channel
    • 9.3.2. Saudi Arabia Soft Drink Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Product Type
        • 9.3.2.2.2. By Packaging Type
        • 9.3.2.2.3. By Sales Channel
    • 9.3.3. UAE Soft Drink Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Product Type
        • 9.3.3.2.2. By Packaging Type
        • 9.3.3.2.3. By Sales Channel
    • 9.3.4. Turkey Soft Drink Market Outlook
      • 9.3.4.1. Market Size & Forecast
        • 9.3.4.1.1. By Value
      • 9.3.4.2. Market Share & Forecast
        • 9.3.4.2.1. By Product Type
        • 9.3.4.2.2. By Packaging Type
        • 9.3.4.2.3. By Sales Channel

10. South America Soft Drink Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product Type
    • 10.2.2. By Packaging Type
    • 10.2.3. By Sales Channel
    • 10.2.4. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Soft Drink Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Product Type
        • 10.3.1.2.2. By Packaging Type
        • 10.3.1.2.3. By Sales Channel
    • 10.3.2. Argentina Soft Drink Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Product Type
        • 10.3.2.2.2. By Packaging Type
        • 10.3.2.2.3. By Sales Channel
    • 10.3.3. Colombia Soft Drink Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Product Type
        • 10.3.3.2.2. By Packaging Type
        • 10.3.3.2.3. By Sales Channel

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Disruptions: Conflicts, Pandemics and Trade Barriers

14. Porters Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Company Profiles
    • 15.1.1. The Coca Cola Company
      • 15.1.1.1. Business Overview
      • 15.1.1.2. Company Snapshot
      • 15.1.1.3. Products & Services
      • 15.1.1.4. Financials (As Per Availability)
      • 15.1.1.5. Key Market Focus & Geographical Presence
      • 15.1.1.6. Recent Developments
      • 15.1.1.7. Key Management Personnel
    • 15.1.2. PepsiCo, Inc.
    • 15.1.3. Nestle SA
    • 15.1.4. Keurig Dr Pepper Inc.
    • 15.1.5. Polar Beverages
    • 15.1.6. National Beverage Corp.
    • 15.1.7. Red Bull Gmbh
    • 15.1.8. Monster Energy Corporation
    • 15.1.9. Celsius, Inc.
    • 15.1.10. Jones Soda Co.

16. Strategic Recommendations

17. About Us & Disclaimer