![]() |
市場調查報告書
商品編碼
1764905
2031年北美玉米餅市場預測-區域分析-依來源、產品類型、類別及配銷通路North America Tortilla Market Forecast to 2031 - Regional Analysis - by Source, Product Type, Category, and Distribution Channel |
2023 年北美玉米餅市值為 208.7121 億美元,預計到 2031 年將達到 276.7259 億美元;預計 2023 年至 2031 年的複合年成長率為 3.6%。
清潔標籤和有機趨勢蓬勃發展,推動北美玉米餅市場
世界各地的消費者都非常關注玉米餅等加工產品的標籤和成分,因為他們非常注重自己的飲食。有機產品因其公認的健康益處而日益受到歡迎。它們採用未使用基因改造生物 (GMO)、化肥和殺蟲劑的原料製成,這增加了它們對願意支付更高價格的消費者的吸引力。此外,消費者越來越青睞不含合成香料、色素和其他食品添加劑的產品。他們注重理性消費和整體消費,並偏好採用符合道德標準的原料製成的產品。
消費者對產品包裝上成分識別的興趣促使他們傾向於使用清潔標籤產品。他們開始意識到食用各種人工食品成分(例如色素、香精、增稠劑和乳化劑)會對健康產生不利影響。清晰易懂且包含詳盡成分資訊的標籤能夠吸引消費者。使用清潔標籤成分也有助於製造商制定行銷和品牌策略。
因此,預計在預測期內,對天然、有機和清潔標籤產品的需求不斷成長將為玉米餅市場帶來新的趨勢。
北美玉米餅市場概覽
玉米餅用途廣泛,可用於製作各種菜餚,例如法士達、墨西哥捲餅、油炸玉米餅、墨西哥捲餅和捲餅。由於其澱粉含量高、脂肪含量低,它被認為是更健康的麵包選擇,通常由玉米粉和小麥粉製成。注重健康的消費者通常喜歡在日常飲食中加入玉米餅。因此,北美注重健康的消費者數量的成長推動了對玉米餅的需求。
美國擁有大量的西班牙裔/拉丁裔人口,他們大多來自拉丁美洲或西班牙,包括墨西哥、中美洲和南美洲、多明尼加、波多黎各、古巴和其他原住民群體。根據拉丁裔政策與政治研究所的數據,2021會計年度,美國拉丁裔人口達6,250萬,占美國總人口的19%。玉米餅是墨西哥流行傳統菜餚(例如玉米捲、墨西哥捲餅、墨西哥辣醬玉米片、烤肉和油炸玉米餅)的關鍵食材,這推動了其在西班牙裔人口中的消費。因此,不斷成長的西班牙裔人口影響著北美玉米餅市場的成長。
北美主要本地玉米餅生產商的存在推動了該地區玉米餅市場的擴張。 2024年3月,Unismack SA的子公司SnackCraft LLC投資2,990萬美元擴建位於密西根州肯特伍德的工廠。 SnackCraft在其31.1萬平方英尺的工廠基礎上增加了18.6萬平方英尺,擴大了其製造、倉儲和配送空間。 SnackCraft提供各種烘焙零食,包括餅乾、玉米片、顆粒零食和烘焙擠壓點心。
北美玉米餅市場收入及預測(2031年)(百萬美元)
北美玉米餅市場細分
北美玉米餅市場按來源、產品類型、類別、配銷通路和國家分類。
根據來源,北美玉米餅市場分為小麥、玉米和其他。玉米在2023年佔據了最大的市場。
根據產品類型,北美玉米餅市場分為玉米片/玉米片
玉米捲餅、玉米餅捲餅等。玉米片/烤玉米片在2023年佔據了最大的市場。玉米片/烤玉米片細分市場進一步細分為玉米片和其他片。
根據類別,北美玉米餅市場分為有機玉米餅和傳統玉米餅。 2023年,傳統玉米餅佔據了更大的市場。
根據配銷通路,北美玉米餅市場細分為超市和大賣場、便利商店、線上零售和其他。超市和大賣場在2023年佔據了最大的市場。
按國家/地區分類,北美玉米餅市場分為美國、加拿大和墨西哥。 2023年,美國佔據了北美玉米餅市場的主導地位。
GRUMA SAB de CV;百事公司;La Tortilla Factory Inc;Aranda's Tortilla Co Inc;Paulig Ltd;Intersnack Group GmbH & Co KG;General Mills Inc;Conagra Brands Inc;Goya Foods Inc;Greendot Health Foods Pvt. Ltd.;Fresca Mexican Foods 公司 Inc;Goya Foods Inc;Greendot Health Foods Pvt. Ltd.;Fresca Mexican Foods 公司是北美市場的一些領先玉米;
The North America tortilla market was valued at US$ 20,871.21 million in 2023 and is expected to reach US$ 27,672.59 million by 2031; it is estimated to register a CAGR of 3.6% from 2023 to 2031.
Surging Clean-Label and Organic Trend Fuel North America Tortilla Market
Consumers across the world pay attention to product labels and ingredients used in processed products such as tortillas, as they are highly concerned about their diet. Organic products are gaining significant popularity owing to their perceived health benefits. They are manufactured using ingredients harvested without genetically modified organisms (GMOs), chemical fertilizers, and pesticides, which increase their appeal among consumers, who are ready to pay higher prices. Moreover, consumers increasingly prefer products free of synthetic flavors, colors, and other food additives. Also, they focus on conscious and holistic consumption and prefer product items made with ethically sourced ingredients.
Consumers' interest in identifying the ingredients on the product packaging has triggered their inclinations toward clean-label products. They are becoming aware of the adverse health impacts associated with consuming various artificial food ingredients, such as colorants, flavors, texturizers, and emulsifiers. An understandable and clear label with thorough ingredient information attracts consumers. Using clean-label ingredients also assists manufacturers in their marketing and branding strategies.
Thus, the rising demand for natural, organic, and clean-label products is expected to introduce new trends into the tortilla market during the forecast period.
North America Tortilla Market Overview
Tortilla is a highly versatile food item that can be used in various dishes such as fajitas, tacos, quesadillas, burritos, and wraps. It is considered a healthier option for bread due to its high starch and lower fat content, and it is typically made from corn flour and wheat flour. Health-conscious customers often prefer tortillas in their diet. Hence, a rise in health-conscious customers in North America propels the demand for tortillas.
The US has significant group of Hispanic/Latino population that are people of Latin American or Spanish origins, including Mexican, Central & South American, Dominican, Puerto Rican, Cuban, and other Indigenous groups. According to the Latino Policy & Politics Institute, in FY2021, the US Latino population reached 62.5 million, which is 19% of the US population. Tortillas are a key ingredient in Mexico's popular traditional dishes such as tacos, burritos, chilaquiles, barbacoa, and quesadillas, which drives its consumption among the Hispanic population. Thus, the rising Hispanic population influences the North American tortilla market growth.
The presence of major local tortilla producers in North America fuels the expansion of the tortilla market in the region. In March 2024, SnackCraft LLC, a subsidiary of Unismack SA, invested US$29.9 million in a facility expansion in Kentwood, Michigan. SnackCraft expanded its manufacturing, warehousing, and distribution space by adding 186,000 square feet to its 311,000-square-feet plant. SnackCraft offers a variety of baked snacks, including crackers, tortilla chips, pellet snacks, and baked extruded snacks.
North America Tortilla Market Revenue and Forecast to 2031 (US$ Million)
North America Tortilla Market Segmentation
The North America tortilla Market is categorized into source, product type, category, distribution channel, and country.
Based on source, the North America tortilla market is segmented into wheat, corn, and others. The corn segment held the largest market share in 2023.
By product type, the North America tortilla market is segmented into tortilla chips/tostada chips
taco shells, tortilla wraps, and others. The tortilla chips/tostada chips segment held the largest market share in 2023. The tortilla chips/tostada chips segment is further sub segmented into corn chips and other chips.
Based on category, the North America tortilla market is bifurcated into organic and conventional. The conventional segment held a larger market share in 2023.
Based on distribution channel, the North America tortilla market is segmented into supermarkets and hypermarkets, convenience stores, online retail, and others. The supermarkets and hypermarkets segment held the largest market share in 2023.
By country, the North America tortilla market is segmented into the US, Canada, and Mexico. The US dominated the North America tortilla market share in 2023.
GRUMA SAB de CV; PepsiCo Inc; La Tortilla Factory Inc; Aranda's Tortilla Co Inc; Paulig Ltd; Intersnack Group GmbH & Co KG; General Mills Inc; Conagra Brands Inc; Goya Foods Inc; Greendot Health Foods Pvt. Ltd.; Fresca Mexican Foods; Mi Rancho; Leighton Foods AS; and The Hain Celestial Group Inc are some of the leading companies operating in the North America tortilla market.