墨西哥玉米片市場規模、佔有率、成長分析（按產品、類型、分銷管道和地區）—2025-2032 年產業預測

2023 年墨西哥玉米片市場規模價值 281 億美元，預計將從 2024 年的 297.3 億美元成長到 2032 年的 466.7 億美元，預測期內（2025-2032 年）的複合年成長率為 5.8%。

墨西哥玉米片市場正在蓬勃發展，這得益於消費者健康意識的增強以及對低脂、有機和無麩質等更健康零食的需求激增。這一趨勢促使品牌透過使用替代穀物和提高營養價值來創新其產品配方，以吸引注重健康的消費者。不斷演變的便利性和偏好偏好進一步加強了墨西哥玉米片作為流行零食選擇的地位，擴大了其烹飪應用和風味範圍。隨著優質化的持續，各公司正在推出迎合美食偏好的手工產品。此外，包括直接面對消費者模式在內的電子商務的成長凸顯了購物行為的顯著變化，預計這將在未來幾年推動市場強勁擴張和製造業永續性的融合。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 二次資料和一次資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分機會分析

市場動態與展望

• 市場概覽
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制與挑戰
• 波特的分析

關鍵市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024年）
• PESTEL分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 案例研究

墨西哥玉米片市場規模（按產品和複合年成長率） (2025-2032)

• 市場概覽
• 有機的
• 傳統的

墨西哥玉米片市場規模（按類型及複合年成長率）（2025-2032）

• 市場概覽
• 烤
• 炒

墨西哥玉米片市場規模（依通路分類）及複合年成長率（2025-2032）

• 市場概覽
• 線上
• 離線

墨西哥玉米片市場規模（按地區）及複合年成長率（2025-2032）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024年）
• 主要企業簡介
  • 公司詳情
  • 產品系列分析
  • 公司分部佔有率分析
  • 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

• PepsiCo（Frito-Lay）（USA）
• Mondelez International（Ritz）（USA）
• Grupo Bimbo（Barcel）（Mexico）
• Campbell Soup Company（Cape Cod）（USA）
• General Mills（Old El Paso）（USA）
• Herr's Snacks（USA）
• San Miguel Corporation（Purefoods）（Philippines）
• Intersnack Group（Germany）
• J&J Snack Foods（USA）
• Tyson Foods（USA）
• Utz Brands（USA）
• Hain Celestial Group（TERRA Chips）（USA）

結論和建議

Tortilla Chips Market size was valued at USD 28.1 billion in 2023 and is poised to grow from USD 29.73 billion in 2024 to USD 46.67 billion by 2032, growing at a CAGR of 5.8% during the forecast period (2025-2032).

The tortilla chips market is thriving, driven by escalating consumer health awareness and a surge in demand for healthier snack options like low-fat, organic, and gluten-free varieties. This trend has prompted brands to innovate product formulations, employing alternative grains and enhancing nutritional profiles to appeal to health-conscious consumers. Convenience and evolving tastes have further bolstered tortilla chips' status as a popular snacking choice, with diverse culinary applications and an expanding array of flavor profiles. Premiumization is on the rise, with companies launching artisanal products that cater to gourmet preferences. Additionally, the growth of e-commerce, including direct-to-consumer models, underscores a notable shift in shopping behaviors, promising robust market expansion and the integration of sustainability in manufacturing over the coming years.

Top-down and bottom-up approaches were used to estimate and validate the size of the Tortilla Chips market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Tortilla Chips Market Segments Analysis

Global Tortilla Chips Market is segmented by Product, Type, Distribution Channel and region. Based on Product, the market is segmented into Organic and Conventional. Based on Type, the market is segmented into Baked and Fried. Based on Distribution Channel, the market is segmented into Online and Offline. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Tortilla Chips Market

The growth of the global tortilla chips market is significantly fueled by the rising demand for healthier snacking options, as consumers increasingly seek low-fat, organic, and gluten-free alternatives. This trend has prompted brands to respond by launching healthier versions of traditional tortilla chips, effectively meeting the evolving preferences of health-conscious customers. As a result, the market for tortilla chips is expanding, driven by the desire for better-for-you snack choices that do not compromise on taste or texture. This shift towards nutritious snacking options is playing a pivotal role in propelling market growth in the tortilla chips segment.

Restraints in the Tortilla Chips Market

The global tortilla chips market faces notable challenges due to increasing health concerns surrounding the high sodium levels commonly found in many traditional products. As health-conscious consumers seek out heart-healthy and low-sodium alternatives, companies are compelled to innovate and create healthier versions of tortilla chips to meet this evolving demand. This shift puts pressure on manufacturers to reformulate their offerings, balancing flavor and texture with nutritional considerations. The need to address these health-related issues presents a significant restraint for the market, as brands strive to appeal to a consumer base that prioritizes wellness and healthier eating choices.

Market Trends of the Tortilla Chips Market

The tortilla chips market is experiencing a significant shift driven by the health and wellness trend, as consumers increasingly seek nutritious snacking options. This shift has prompted brands to innovate by introducing low-fat, gluten-free, and organic varieties of tortilla chips that cater to health-conscious shoppers. The demand for clean-label products made with wholesome ingredients is on the rise, reflecting a broader change in eating habits and lifestyle choices among today's consumers. As a result, companies are investing in research and development to create innovative snacks that not only satisfy taste preferences but also align with the growing desire for healthful, guilt-free indulgence.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies

Global Tortilla Chips Market Size by Product & CAGR (2025-2032)

• Market Overview
• Organic
• Conventional

Global Tortilla Chips Market Size by Type & CAGR (2025-2032)

• Market Overview
• Baked
• Fried

Global Tortilla Chips Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Online
• Offline

Global Tortilla Chips Market Size & CAGR (2025-2032)

• North America (Product, Type, Distribution Channel)
  • US
  • Canada
• Europe (Product, Type, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, Type, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, Type, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, Type, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• PepsiCo (Frito-Lay) (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mondelez International (Ritz) (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Grupo Bimbo (Barcel) (Mexico)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Campbell Soup Company (Cape Cod) (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• General Mills (Old El Paso) (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Herr's Snacks (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• San Miguel Corporation (Purefoods) (Philippines)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Intersnack Group (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• J&J Snack Foods (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tyson Foods (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Utz Brands (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hain Celestial Group (TERRA Chips) (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations