永續休閒市場規模、佔有率及成長分析（按類型、產品類型、性別、通路和地區分類）－2026-2033年產業預測

全球永續休閒市場規模預計在 2024 年達到 866.6 億美元，從 2025 年的 912.5 億美元成長到 2033 年的 1,379.3 億美元，在預測期（2026-2033 年）內複合年成長率為 5.3%。

全球永續休閒市場正經歷強勁成長，這主要得益於消費者對環保且功能性運動服日益成長的偏好。這一趨勢反映了人們環保意識的增強以及對健康生活方式的日益重視。該領域的品牌正優先考慮使用再生材料、採用符合道德規範的生產方式以及建立透明的供應鏈。隨著消費者尋求既時尚又舒適的服裝，以滿足運動和日常活動的需求，市場成長動能依然強勁。此外，時尚與健身產業的合作正在推動創新，而日益激烈的競爭則促使企業透過獨特的設計、功能性材料和切實有效的永續發展舉措來脫穎而出，從而在這個充滿活力的市場中佔據更大的佔有率。

全球永續休閒市場促進因素

消費者對環境和社會問題的日益關注正在改變他們的偏好，促使他們顯著轉向永續和環保產品。在休閒領域，那些優先使用有機材料、最大限度減少廢棄物並實施符合道德規範的生產流程的品牌，更有能力吸引日益注重環保的市場。對永續產品的需求不斷成長，凸顯了企業社會責任和設計創新的重要性，最終使這些品牌能夠吸引大規模的客戶群，這些客戶重視符合永續性和道德消費原則的選擇。

全球永續休閒市場面臨的限制因素

永續休閒產品的開發可能受到高品質材料和符合道德規範的生產過程需求的限制，而這些往往會增加生產成本。這可能導致更高的零售價格，從而疏遠注重成本的消費者。因此，如何在永續性和永續性之間取得平衡是一項挑戰，即使產品具有環境和道德優勢，價格分佈產品也可能阻礙潛在買家進行投資。這種價格障礙會限制市場成長和客戶群的拓展，最終影響永續休閒品牌的潛在影響力和覆蓋範圍。

全球永續休閒市場趨勢

全球永續休閒市場正經歷顯著的轉變，更加重視環保材料和符合道德規範的生產方式。隨著越來越多的消費者將永續性作為購買決策的優先考慮因素，對採用有機棉、再生聚酯纖維、竹纖維和其他創新材料製成的運動服的需求日益成長。各大品牌現在都更重視供應鏈透明度，並強調對環保實踐的承諾。這一趨勢不僅反映了人們對時尚生態影響的日益關注，也推動了創新材料和永續生產技術的研發，從而在消費者追求時尚與環保兼具的服飾的同時，支撐著市場的持續成長。

目錄

介紹

• 調查目標
• 調查範圍
• 定義

調查方法

• 資訊收集
• 二手資料和一手資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分市場機會分析

市場動態與展望

• 市場規模
• 市場動態
  • 促進因素和機遇
  • 限制與挑戰
• 波特分析

關鍵市場考察

• 關鍵成功因素
• 競爭程度
• 關鍵投資機會
• 市場生態系統
• 市場吸引力指數（2025）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 案例研究
• 顧客購買行為與選擇標準分析
• 專利分析

全球永續休閒市場規模（按類型和複合年成長率分類）（2026-2033 年）

• 大眾市場
• 優質的

全球永續休閒市場規模（按產品和複合年成長率分類）（2026-2033 年）

• 襯衫
• 瑜珈褲
• 貼身褲
• 短褲
• 其他

全球永續休閒市場規模：依性別分類及複合年成長率（2026-2033 年）

• 男性
• 女士

全球永續休閒市場規模（依通路分類）及複合年成長率（2026-2033 年）

• 離線
• 線上

全球永續休閒市場規模及複合年成長率（2026-2033）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 亞太其他地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業的市場定位（2025 年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市佔率分析（2025 年）
• 主要企業公司簡介
  • 公司詳情
  • 產品系列分析
  • 依業務板塊進行公司股票分析
  • 2023-2025年營收年比比較

主要企業簡介

• Nike（United States）
• Adidas（Germany）
• Puma（Germany）
• Under Armour（United States）
• Lululemon Athletica（Canada）
• Columbia Sportswear（United States）
• Gap Inc.（Athleta）（United States）
• Reebok（United States）
• Fabletics（United States）
• New Balance（United States）
• Patagonia（United States）
• ASICS（Japan）
• Lorna Jane（Australia）
• Varley（United Kingdom）
• Alo Yoga（United States）
• Tracksmith（United States）
• Electric & Rose（United States）

結論與建議

Global Sustainable Athleisure Market size was valued at USD 86.66 Billion in 2024 and is poised to grow from USD 91.25 Billion in 2025 to USD 137.93 Billion by 2033, growing at a CAGR of 5.3% during the forecast period (2026-2033).

The global sustainable athleisure market is witnessing robust expansion, propelled by a growing consumer preference for eco-friendly and adaptable activewear. This movement reflects heightened awareness of environmental issues and an increasing focus on health-oriented lifestyles. Brands within this sector prioritize the use of recycled materials, ethical production practices, and transparent supply chains. As consumers demand fashionable yet comfortable clothing suitable for both exercise and everyday activities, the market's growth shows no signs of slowing. Furthermore, partnerships between the fashion and fitness sectors stimulate innovation, while escalating competition compels companies to stand out through distinctive designs, functional materials, and meaningful sustainability efforts to secure a more significant position in this dynamic marketplace.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Sustainable Athleisure market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Sustainable Athleisure Market Segments Analysis

Global Sustainable Athleisure Market is segmented by Type, Product, Gender, Distribution Channel and region. Based on Type, the market is segmented into Mass and Premium. Based on Product, the market is segmented into Shirt, Yoga Pant, Leggings, Shorts and Others. Based on Gender, the market is segmented into Men and Women. Based on Distribution Channel, the market is segmented into Offline and Online. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Sustainable Athleisure Market

The rising consciousness regarding environmental and social issues is driving a transformation in consumer preferences, with a pronounced shift toward sustainable and eco-friendly products. Brands within the athleisure sector that prioritize the use of organic materials, minimize waste, and implement ethical manufacturing practices are well-positioned to appeal to an increasingly environmentally aware market. This growing demand for sustainable options highlights the importance of corporate responsibility and innovation in design, ultimately enabling these brands to attract a substantial and passionate audience focused on making choices that align with their values regarding sustainability and ethical consumption.

Restraints in the Global Sustainable Athleisure Market

The development of sustainable athleisure can be hindered by the need for higher quality materials and ethical manufacturing practices, both of which tend to increase production costs. As a result, this can lead to elevated retail prices that may discourage consumers who are more sensitive to costs. Consequently, the balance between sustainability and affordability becomes a challenge, with potential buyers hesitant to invest in premium-priced products despite their environmental and ethical benefits. This price barrier can limit market growth and accessibility to a broader audience, ultimately impacting the potential reach and influence of sustainable athleisure brands.

Market Trends of the Global Sustainable Athleisure Market

The global sustainable athleisure market is witnessing a significant shift towards the use of eco-friendly materials and ethical production practices. An increasing number of consumers prioritize sustainability in their purchasing decisions, driving demand for activewear crafted from organic cotton, recycled polyester, bamboo, and other innovative materials. Brands are now emphasizing transparency in their supply chains, showcasing their commitment to environmentally responsible practices. This trend not only reflects a growing awareness of the ecological impact of fashion but also encourages the development of innovative fabrics and sustainable production techniques, positioning the market for sustained growth as consumers seek stylish yet responsible clothing options.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Customer Buying And Criteria Analysis
• Patent Analysis

Global Sustainable Athleisure Market Size by Type & CAGR (2026-2033)

• Market Overview
• Mass
• Premium

Global Sustainable Athleisure Market Size by Product & CAGR (2026-2033)

• Market Overview
• Shirt
• Yoga Pant
• Leggings
• Shorts
• Others

Global Sustainable Athleisure Market Size by Gender & CAGR (2026-2033)

• Market Overview
• Men
• Women

Global Sustainable Athleisure Market Size by Distribution Channel & CAGR (2026-2033)

• Market Overview
• Offline
• Online

Global Sustainable Athleisure Market Size & CAGR (2026-2033)

• North America (Type, Product, Gender, Distribution Channel)
  • US
  • Canada
• Europe (Type, Product, Gender, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Product, Gender, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Product, Gender, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Product, Gender, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Nike (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Adidas (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Puma (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Under Armour (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lululemon Athletica (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Columbia Sportswear (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gap Inc. (Athleta) (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Reebok (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fabletics (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• New Balance (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Patagonia (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ASICS (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lorna Jane (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Varley (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Alo Yoga (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tracksmith (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Electric & Rose (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations