肉類零食市場規模、佔有率和成長分析（按產品類型、食材、口味、特性、銷售管道、最終用戶和地區分類）—產業預測（2026-2033 年）

2024 年肉類零食市場規模為 129.4783 億美元，預計從 2025 年的 137.7649 億美元成長到 2033 年的 226.2932 億美元，預測期（2026-2033 年）複合年成長率為 6.4%。

肉類零食市場呈現充滿活力的格局，其發展動力源自於消費者偏好的不斷變化和加工技術的創新。這些即食零食由牛肉、火雞和豬肉等多種肉類製成，經過醃製和脫水處理，以增強風味並延長保存期限。隨著消費者越來越重視永續發展，包括環保包裝，肉類零食的需求也不斷成長。雖然傳統口味依然受歡迎，但獨特的風味也越來越受到年輕消費者的青睞。健康便攜的零食，例如肉乾和肉條，符合消費者對營養食品的需求。然而，市場參與企業必須應對監管方面的挑戰和不斷變化的飲食趨勢，例如素食主義，這些因素可能會影響傳統肉類零食的消費。如何在創新和滿足不斷變化的消費者偏好之間取得平衡，對於實現永續成長至關重要。

肉類零食市場按產品類型、食材、口味、天然狀態、分銷管道、最終用戶和地區進行細分。依產品類型分類，可分為肉棒、肉條、肉片、肉塊、肉丁、肉包、香腸及其他產品。依食材分類，可分為豬肉、牛肉、禽肉（火雞、雞肉）、羊肉/山羊肉、鮭魚及其他肉類。依口味分類，可分為胡椒味、原味、照燒味、煙燻味、辣味及其他口味。依天然狀態分類，可分為傳統天然和有機天然。依分銷管道分類，可分為餐飲通路（Horeca，包括快餐店、麵包店和糕點店、機場零售商、旅遊零售商）和零售通路（包括大賣場/超級市場、便利商店、百貨公司、量販店、大型零售商、線上零售商及其他通路）。依最終用戶分類，可分為食品業及家庭用戶。依地區分類，可分為北美、歐洲、亞太、拉丁美洲以及中東和非洲。

肉品零食市場成長要素

隨著越來越多的消費者選擇肉類零食作為傳統蔬菜零食之外的富含蛋白質的選擇，肉類零食的需求正在成長。優質牛肉零食作為令人滿意的蛋白質來源，吸引了大量消費者願意購買滿足此營養需求的產品。製造商順應此趨勢，並不斷提升消費者的購買力，提供各種口味和規格的產品，以滿足不同消費者的偏好。此外，火雞、魚貝類和野味等非傳統蛋白質來源的推出，以及能量包和能量棒等冷藏零食的普及，進一步激發了消費者對肉類零食的興趣和消費，顯著推動了肉類零食市場的成長。

制約肉食零食市場的因素

肉類零食市場面臨的主要挑戰之一是其對新鮮肉類作為主要原料的依賴。該領域主要使用各種肉類，包括豬肉、牛肉和雞肉，這些肉類都包含肌肉、脂肪、皮和骨頭。肉的品質和質地，尤其是屠宰後立即獲得的肉，會影響最終產品。這些肉類的每日市場價格波動會顯著影響生產成本和盈利，從而限制肉類零食產業的成長和穩定性。生產商必須應對這些複雜因素才能維持其市場地位。

肉品零食市場趨勢

肉類零食市場正經歷著向「潔淨標示」產品的重大轉變，這主要得益於消費者意識的增強以及對食品來源透明度的日益成長的需求。食品詐騙和摻假案件的不斷增加，促使消費者對零食安全性提出更高的要求，迫使生產商優先考慮「潔淨標示」配方。此外，人們對通用感染疾病的日益關注也進一步加速了這一趨勢，迫使企業採用更嚴格的標準並提高成分透明度。隨著消費者轉向更健康、加工最少的食品，肉類零食市場持續發展，這為那些秉持「潔淨標示」原則的品牌提供了獲得競爭優勢的潛力。

目錄

介紹

• 調查目標
• 調查範圍
• 定義

調查方法

• 資訊收集
• 一手和二手資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分市場機會分析

市場動態與展望

• 市場規模
• 市場動態
  • 促進因素和機遇
  • 限制與挑戰
• 波特的分析和影響

關鍵市場考察

• 關鍵成功因素
• 競爭程度
• 關鍵投資機會
• 市場生態系統
• 監管環境
• 專利分析
• 價值鏈分析
• 客戶和購買標準分析
• PESTEL 分析
• 總體經濟指標
• 貿易分析
• Start-Ups分析
• 市場吸引力指數
• 供應鏈分析
• 定價分析

全球肉品零食市場規模（依產品類型分類）及複合年成長率（2026-2033 年）

• 酒吧
• 條狀、條狀和薯片
• 切
• 塊和方塊
• 一口大小的護膚產品
• 香腸
• 其他

全球肉食零食市場規模（依成分分類）及複合年成長率（2026-2033 年）

• 豬肉
• 牛肉
• 禽肉
  • 火雞
  • 雞肉
• 羔羊和山羊
• 鮭魚
• 其他

全球肉食零食市場規模（依口味及複合年成長率分類）（2026-2033 年）

• 胡椒
• 原來的
• 照燒
• 抽煙
• 辛辣的
• 其他

全球肉食零食市場規模（按類型及複合年成長率分類）（2026-2033 年）

• 傳統的
• 有機的

全球肉食零食市場規模（依銷售管道及複合年成長率分類）（2026-2033 年）

• Horeca
  • 速食店
  • 麵包店/糕點店
  • 機場零售商
  • 旅遊零售
  • 飛機
  • 郵輪
  • 其他
• 零售
  • 大賣場/超級市場
  • 便利商店
  • 百貨公司
  • 批發商
  • 量販店
  • 線上零售商
  • 其他

全球肉食零食市場規模（依最終用戶分類）及複合年成長率（2026-2033 年）

• 食品工業
• 普通家庭

全球肉品零食市場規模及複合年成長率（2026-2033）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 英國
  • 德國
  • 西班牙
  • 法國
  • 義大利
  • 其他歐洲
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 亞太其他地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中東和非洲
  • GCC
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業的市場定位（2025 年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市佔率分析（2025 年）
• 主要企業公司簡介
  • 公司詳情
  • 產品系列分析
  • 依業務板塊進行公司股票分析
  • 2021-2023年營收年比比較

主要企業簡介

• Jack Link's
• Hormel Foods Corporation
• ConAgra Brands Inc.
• Tyson Foods Inc.
• Link Snacks Inc.
• The Meat snacks Group
• Golden Valley Natural, LLC
• Bridgford Foods Corporation
• Monogram Food Solutions LLC
• Sweetwood Smoke & Co.
• Country Archer Provisions
• Wild West Jerky
• Tillamook Country Smoker
• Beef Jerky Outlet
• Perky Jerky
• Nature's Rancher
• The Jack Link's Beef Jerky
• Slim Jim
• Hickory Farms
• Country Bob's

結論與建議

Meat Snacks Market size was valued at USD 12947.83 Million in 2024 and is poised to grow from USD 13776.49 Million in 2025 to USD 22629.32 Million by 2033, growing at a CAGR of 6.4% during the forecast period (2026-2033).

The meat snacks market presents a dynamic landscape driven by evolving consumer preferences and innovative processing techniques. Created from various meats like beef, turkey, and pork, these ready-to-eat snacks undergo marination and dehydration, enhancing flavor and extending shelf life. As consumers increasingly favor sustainable practices, including eco-friendly packaging, demand for meat snacks is rising. The popularity of traditional flavors remains strong, while unique flavor profiles are gaining traction, appealing to younger consumers. Healthy on-the-go options like jerky and sticks align with nutrient-rich demands. However, market players must navigate regulatory challenges and shifting dietary trends such as veganism, which could impact traditional meat snack consumption. Balancing innovation and adherence to evolving consumer preferences will be crucial for sustained growth.

Top-down and bottom-up approaches were used to estimate and validate the size of the Meat Snacks market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Meat Snacks Market Segments Analysis

Meat Snacks Market is segmented by Product Type, Source, Flavour, Nature, Sales Channe, End User, and region. Based on product type, the market is segmented into bars, strips, stick & chips, cuts, chunks & cubes, bites and skins, sausages, and others. Based on source, the market is segmented into pork, beef, poultry (turkey, chicken), lambs and goats, salmon, and others. Based on flavour, the market is segmented into peppered, original, teriyaki, smoked, spicy, and others. Based on nature, the market is segmented into conventional, and organic. Based on sales channel, the market is segmented into HoReCa (quick service restaurants, bakeries & patisseries, airport retail, and travel retail), and retail (hypermarket/supermarket, convenience stores, departmental stores, wholesale stores, mass grocery retailers, online retailers, and others). Based on end user, the market is segmented into food industry, and households. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Meat Snacks Market

The demand for meat snacks is increasing as more individuals are opting for these protein-rich alternatives over traditional vegetable snacks. The appeal lies in the high-quality beef snacks that provide a satisfying source of protein, with a significant portion of consumers willing to invest in products that meet this nutritional requirement. Manufacturers are responding to this trend by offering an array of enticing flavors and formats, catering to diverse consumer preferences and enhancing purchasing motivation. Additionally, the introduction of unconventional protein sources such as turkey, seafood, and game meats, along with the expansion of refrigerated snacks like power packs and bars, further stimulates interest and consumption, significantly contributing to the growth of the meat snacks market.

Restraints in the Meat Snacks Market

One of the key challenges facing the meat snacks market is the reliance on fresh meat as the essential raw material. This sector primarily utilizes various types of meat, such as pork, beef, and chicken, which consist of muscle along with fat, skin, and bone. The quality and texture of the meat, particularly from freshly slaughtered animals, impact the final product. Fluctuations in daily market prices for these meats can significantly affect production costs and profitability, thereby introducing volatility that constrains growth and stability within the meat snacks industry. Producers must navigate these complexities to maintain their market position.

Market Trends of the Meat Snacks Market

The Meat Snacks market is witnessing a substantial shift toward clean label products, driven by heightened consumer awareness and demand for transparency in food sourcing. As incidences of food fraud and adulteration rise, consumers are increasingly seeking assurances about the integrity of their snacks, prompting manufacturers to prioritize clean label formulations. This trend is further amplified by rising concerns over zoonotic diseases, compelling companies to adopt more rigorous standards and ingredient transparency. As consumers pivot toward healthier, minimally processed options, the Meat Snacks market is evolving, with brands that embrace clean label principles likely to gain a competitive edge.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Regulatory Landscape
• Patent Analysis
• Value Chain Analysis
• Customer & Buying Criteria Analysis
• PESTEL Analysis
• Macro-Economic Indicators
• Trade Analysis
• Startup Analysis
• Market Attractiveness Index
• Supply Chain Analysis
• Pricing Analysis

Global Meat Snacks Market Size by Product Type & CAGR (2026-2033)

• Market Overview
• Bars
• Strips, Stick & Chips
• Cuts
• Chunks & Cubes
• Bites and Skins
• Sausages
• Others

Global Meat Snacks Market Size by Source & CAGR (2026-2033)

• Market Overview
• Pork
• Beef
• Poultry
  • Turkey
  • Chicken
• Lambs and Goats
• Salmon
• Others

Global Meat Snacks Market Size by Flavor & CAGR (2026-2033)

• Market Overview
• Peppered
• Original
• Teriyaki
• Smoked
• Spicy
• Others

Global Meat Snacks Market Size by Nature & CAGR (2026-2033)

• Market Overview
• Conventional
• Organic

Global Meat Snacks Market Size by Sales Chaneel & CAGR (2026-2033)

• Market Overview
• HoReCa
  • Quick Service Restaurants
  • Bakeries & Patisseries
  • Airport Retail
  • Travel Retail
  • airplanes
  • Cruise ships
  • others
• Retail
  • Hypermarket/Supermarket
  • Convenience Stores
  • Departmental Stores
  • Wholesale Stores
  • Mass Grocery Retailers
  • Online Retailers
  • Others

Global Meat Snacks Market Size by End User & CAGR (2026-2033)

• Market Overview
• Food Industry
• Households

Global Meat Snacks Market Size & CAGR (2026-2033)

• North America (Product type, Source, Flavor, Nature, Sales channel, End user)
  • US
  • Canada
• Europe (Product type, Source, Flavor, Nature, Sales channel, End user)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific (Product type, Source, Flavor, Nature, Sales channel, End user)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America (Product type, Source, Flavor, Nature, Sales channel, End user)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product type, Source, Flavor, Nature, Sales channel, End user)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Jack Link's
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hormel Foods Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ConAgra Brands Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tyson Foods Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Link Snacks Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Meat snacks Group
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Golden Valley Natural, LLC
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bridgford Foods Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Monogram Food Solutions LLC
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sweetwood Smoke & Co.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Country Archer Provisions
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wild West Jerky
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tillamook Country Smoker
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beef Jerky Outlet
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Perky Jerky
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nature's Rancher
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Jack Link's Beef Jerky
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Slim Jim
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hickory Farms
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Country Bob's
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation