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全球遊戲晶片組市場 2023-2030Global Gaming Chipset Market 2023-2030 |
預計全球遊戲晶片組市場在預測期內將以 17.5%的CAGR成長。在全球範圍內,遊戲晶片組市場受到以下因素的推動:對高性能遊戲體驗的需求不斷成長,人工智慧(AI)整合等技術進步,電子競技的日益普及,遊戲硬體的持續創新以及高速網際網路的擴展和雲端遊戲服務。根據《2022年全球遊戲市場報告》,2022年,全球遊戲市場32億玩家創造了1,968億美元的收入,年增2.1%。到2025年,玩家數量將增加至 35 億,幫助市場創造 2,257 億美元的收入。這些因素共同推動了遊戲晶片組市場的整體格局,重點在於遊戲體驗的性能和創新。
全球遊戲晶片組市場按設備類型和技術細分。根據設備類型,市場進一步細分為智慧型手機、遊戲機、筆記型電腦和桌上型電腦。根據技術,市場進一步細分為 CPU、GPU 和記憶體。在設備類型中,智慧型手機在全球市場中所佔佔有率最高。在整個遊戲產業中,在行動遊戲日益普及的推動下,智慧型手機發揮著重要作用。
行動遊戲的發展,攜帶式設備上無縫遊戲體驗的需求,智慧型手機硬體的持續創新,競技行動遊戲的成長,5G 技術實現低延遲的影響進一步推動了對高性能遊戲晶片組的需求遊戲、行動智慧手機用戶群的快速普及。例如,2024年 1月,華碩在 CES2024 上發表了採用高通 Snapdragon 8 Gen 3 晶片組的 ROG Phone 8 和 Phone 8 Pro 遊戲智慧型手機。
Global Gaming Chipset Market Size, Share & Trends Analysis Report by Device Type (Smartphone, Console, and Laptop, Desktop), and by Technology (Central Processing Units (CPUs), Graphics Processing Units (GPUs), and Memory), Forecast Period (2024-2031)
Global gaming chipset market is anticipated to grow at a CAGR of 17.5% during the forecast period. Globally, the gaming chipset market is driven by factors such as increasing demand for high-performance gaming experiences, technological advancements like Artificial Intelligence (AI) integration, growing popularity of eSports, ongoing innovation in gaming hardware, and the expansion of high-speed internet and cloud gaming services. As per the 2022 Global Games Market Report, in 2022, 3.2 billion players in the global games market generated $196.8 billion, a growth of 2.1% year on year. By 2025, this will grow to 3.5 billion players helping the market generate $225.7 billion. These factors collectively drive an overall gaming chipset market landscape focused on performance and innovation in gaming experiences.
Global gaming chipset market is segmented by device type and technology. Based on the device type, the market is further sub-segmented into smartphone, console, laptop, and desktop. Based on technology, the market is further sub-segmented into CPUs, GPUs, and memory. Among device type, smartphones contribute the highest share to the market globally. In the overall gaming industry, smartphones play a significant role, driven by the increasing popularity of mobile gaming.
The demand for high-performance gaming chipsets is further driven by the evolution of mobile games, the need for seamless gaming experiences on portable devices, ongoing innovation in smartphone hardware, the growth of competitive mobile gaming, the impact of 5G technology enabling low-latency gaming, rapid adoption of mobile smartphone user base. For instance, in January 2024, Asus announced the ROG Phone 8 and the Phone 8 Pro gaming smartphones at the CES 2024 which has Qualcomm Snapdragon 8 Gen 3 chipset.
Laptop and Desktop Devices Share is Growing Significantly in Global Gaming Chipset Industry
The overall contribution of laptops and desktops is growing significantly in the global gaming chipset market. The market is pushed by the ongoing development of PC gaming, primarily due to the growing demand for high-end graphics games. This has contributed to high-performance gaming desktops and laptops, leading to a continuous demand for powerful gaming chipsets. To meet this demand, technological innovations in PC hardware, especially graphics cards, and processors, are fueling the overall market growth. For instance, in October 2023, Qualcomm Inc. unveiled a laptop processor named Snapdragon X which features 12 high-performance cores capable of crunching data at 3.8 Mhz. This product launch is part of the company's strategy to strengthen its position in the growing competitive computer processors market.
Additionally, the popularity of eSports and competitive PC gaming adds to the demand for advanced gaming chipsets that can handle the needs of modern games. PC gamers' continuous demand for better graphics, faster processing speeds, and overall improved gaming performance also contributes to the market's growth in the forecast period.
Global gaming chipset market is further segmented based on geography including North America (the US, and Canada), Europe (UK, Italy, Spain, Germany, France, and the Rest of Europe), Asia-Pacific (India, China, Japan, South Korea, and Rest of Asia), and the Rest of the World (the Middle East & Africa, and Latin America). Among regions, the demand for gaming chipsets is growing significantly in North America primarily due to the significant presence of the gaming industry and major market players in the region such as NVIDIA Corp., Qualcomm, and Intel Corp. among others. Additionally, as per the data from International Trade Administration (ITA), mobile gaming revenue has grown to $77.2 billion in 2020, a 13.3% increase. With continuously evolving gaming and semiconductor industry, the gaming chipset market industry in the region is further expected to in forecasting period.
The Asia-Pacific Gaming Chipset Market is Expected to Grow Significantly Over the Forecast Period
The Asia-Pacific gaming chipset market is witnessing robust growth due to various pivotal factors. One of the key factors is growing consumer spending on entertainment, including gaming primarily driven by increasing disposable income. Additionally, growth of esports and mobile gaming, improved internet infrastructure in major markets such as India, China, South Korea has further contributed to the need for high-performance chipsets. According to the data from Invest India, India has around 600 thousand e-sports players and 100 thousand e-sports teams. The market is further expected to grow at CAGR of 20.0% from 2022 to 2025. Also, the presence of major chipmakers such as Taiwan Semiconductor Manufacturing Company (TSMC), Samsung Electronics is further contributing to the overall market growth. Overall, a combination of economic factors, demographic trends, and a growing gaming industry is fueling the escalating demand for gaming chipsets in the region.
The major companies serving the global gaming chipset market includes Texas Instruments Incorporated, Renesas Electronics Corp., Marvell Technology Group Ltd., and NXP Semiconductors N.V. among others. Market players are increasingly strengthening their positions by adopting various strategies such as merger and acquisition, collaboration, technological advancement to stay competitive. For instance, in October 2023, Advanced Micro Devices (AMD) acquired open-source AI software startup Nod.AI for an undisclosed sum. According to the company, this development is part of strengthening its market position by leveraging AI in existing products to gain competitive advantage.