社會與情感學習：市場佔有率分析、產業趨勢與統計、成長預測（2025-2030 年）

預計 2025 年社交和情感學習市場規模為 91.5 億美元，到 2030 年將達到 92.5 億美元，預測期內（2025-2030 年）的複合年成長率為 0.22%。

關鍵亮點

• 社會情緒學習 (SEL) 是指自我認知、自我調節和人際技能的發展，這些技能對於在學校、職場和生活中取得成功至關重要。具有強大社會情緒技能的人能夠更好地應對日常挑戰並獲得學術、職業和社會效益。從有效的解決問題到自律，從衝動控制到情緒管理等等，SEL 為對兒童、成人和社區產生積極、持久的影響奠定了基礎。
• SEL 在為學生的個人和學業成功奠定基礎方面發揮著至關重要的作用。讓孩子掌握社會情緒技能可以提高他們吸收知識的能力，並創造和諧的學校環境。有效實施 SEL 計畫對學生的課堂學習成果有直接影響。研究表明，掌握解決問題、自律、情緒調節和同理心等社會情緒能力與提高學業成績、減少霸凌等有害社會行為以及營造更有利的課堂氛圍有關。
• 在公立學校推行SEL（及類似的教育理論）已成為2020年以來討論的熱門話題，尤其是在美國。目前正在進行大量研究來分析社會情緒學習在學校課程中的影響。最近的研究表明，SEL 有許多好處，包括減輕情緒壓力、增強應對機制和減少霸凌。此外，SEL 強調讓學生掌握成年後成為知識淵博、課責、富有同情心的社會成員所需的技能的重要性。
• SEL 實施與學校社會動態改善之間的統計相關性透過減少對殘疾學生的身體攻擊和霸凌行為得到證實。教育領域的市場成長受到智慧型設備的廣泛使用數位化程度的提高的推動。隨著教育領域的數位化，在全球學習環境的現代化和轉型中，社會和情感教育的重要性日益增加。此外，旨在促進數位基礎設施建設的政府措施在推動 SEL 的採用方面發揮關鍵作用。
• 世界各國政府和組織都在倡導將社會和情感學習 (SEL) 作為基礎課程的一個組成部分，發揮關鍵作用。在美國，聯邦政策對於在州和地區層面廣泛實施 SEL 創造有利環境至關重要，這樣所有學生都可以從中受益。事實證明，將 SEL 納入教育計劃有很多好處，包括提高學業成績、減少紀律問題和增強社交互動。 SEL 也促進兒童和青少年的心理和情緒健康。
• 許多教育工作者在採用創新學習方法時面臨挑戰。此外，必須調整目前的教育框架以促進社會和情感學習（SEL）。設計滿足學生獨特需求的課程是教育機構面臨的全球性挑戰。新興國家實施 SEL舉措所需的大量資金預計將對市場造成重大障礙。
• 自新冠疫情爆發以來，學習方式已從線上轉向線上線下結合。這種轉變為世界各地的學生和教育工作者帶來了各種挑戰。教育工作者必須迅速適應線上和線下學習形式的需求，同時也要兼顧個人生活。這場疫情凸顯了社會和情感學習（SEL）的重要性，並強調了對兒童教育和發展採取更全面方法的必要性。

社會和情感學習市場趨勢

小學教育部門正在推動 SEL 市場的發展

• 由於小學擴大採用 SEL，預計未來幾年市場將大幅擴張。實施該措施的目的是提高學生的注意力和記憶力等認知能力，同時培養積極的心態。最終目標是讓學生獲得有效參與教育活動所需的技能。社會和情感學習 (SEL) 旨在幫助學生了解自己的想法和感受，發展自我認知，並培養對當地和全球社區中其他人的同理心。
• 根據愛荷華州西北大學的報告，越來越多的教育工作者重視社會和情感學習（SEL）。隨著兒童和青少年的心理健康和行為障礙不斷增加，SEL 在小學課堂中變得越來越重要。實施 SEL 可以讓教師滿足學生的個人需求，同時支持他們的學習動機。一旦確定了具體要求，教師就可以選擇最適合學生和課堂的 SEL 計劃，有效地滿足所有學生的需求。
• 將社會和情感學習 (SEL) 融入課堂可確保學生有充足的機會發展和應用這些重要技能。這不僅會增強你的技能，還會將它們銘刻在你的腦海中。 SEL 越來越成為教育工作者理解教學和學習過程的觀點。此外，對學生來說，這些技能是培養同理心、積極貢獻和培養韌性的門戶，最終將他們塑造成有愛心、有能力的成年人。
• 根據南洋理工大學介紹，社會和情感學習（SEL）在教育機構實施，旨在提高學生對自己思想和感受的理解，培養自我認知以及對當地和全球社區中其他人的同理心。在學校中融入社會情緒學習和發展的好處是，孩子可以接觸到具有不同背景和特徵的人。這些經驗為孩子們提供了社會挑戰，鼓勵了自我認知，並讓他們了解自己的言行對他人的影響。
• 2024 年 3 月，Primrose Schools 與 i9 Sports 合作，透過融入以健身和社會情感學習為中心的主題，增強夏季探險俱樂部的體驗。 i9 Sports 提供適合年齡的指導和便利，讓孩子們可以享受體育活動。最近的主題如「超級英雄訓練計畫」和「激髮變革」透過有趣的遊戲和活動鼓勵團隊建立和身心發展。
• 此外，美國、韓國、印度等國小學入學率的上升預計也將推動市場發展。 KR Mangalam 學院優先推廣涵蓋社會和情感學習 (SEL) 發展的全面教育。這種理念對於培養不僅學業優秀，而且情緒智商高、具有社會責任感的人才至關重要。為了確保 SEL 的整合，KRMU 正在將 SEL 納入其各個科目和課程的課程中。此外，該大學還提供廣泛的諮詢服務，以滿足學生的心理健康和情緒健康。

北美佔最大市場佔有率

• 由於 SEL 解決方案的採用日益廣泛，北美預計將佔據主要市場佔有率。該地區市場的成長主要受到加拿大和美國等新興經濟體的推動。在加拿大、美國和墨西哥，許多州正在將社會情緒學習解決方案和計畫納入其教育體系。此外，北美地區的政府正在加大對實施 SEL 能力的投資。預計這些因素將大幅推動對各種 SEL 解決方案和軟體的需求。
• 大多數州都廣泛採用 SEL 能力。根據 CASEL 報告，過去十年中已有 45 個州實施了 SEL 能力，過去三年中已有 15 個州擴展或採用了 SEL 標準。據密蘇裡州小學和中學教育部負責人稱，密蘇裡州的 SEL 標準此前僅針對學齡前學生，目前正在製定針對幼兒園至 12 年級的標準，併計劃於 2023 年 8 月前實施。預計這一顯著的採用率將對該地區的市場成長做出重大貢獻。
• 此外，根據全國學校立法者會議 (NCSL) 去年 4 月進行的一項調查，課後 SEL 計劃在促進兒童和青少年的適應和進步方面發揮關鍵作用。研究表明，參加 SEL 計畫的當地青少年的自我認知增強，積極的社交技能發展，違紀行為減少，參與度和學業成績提高。預計全部區域小學數量的增加和入學人數的激增將推動市場成長。
• 2023 年 12 月，州教育總監辦公室 (OSSE) 發布了針對 DC 公立學校和公立特許學校學生的社會情緒學習 (SEL) 標準草案，以徵求公眾意見。該標準一旦最終確定，將涵蓋從幼兒園到成人教育的學生。其主要目標是創造一個支持性的學校環境，優先考慮學生的情緒健康、社交互動和學業成長，所有這些對於學生的個人發展以及教育和生活中的成功至關重要。
• 此外，2023 年 11 月，Aperture Education 和美國領先的社會情緒課程計畫提供者兒童委員會宣布合作實施四項共同開發的評估。這些評估旨在使學校能夠證明基於證據的社會情感計劃的有效性。 Aperture DESSA 產品線的這些評估增強了兒童第二步計劃委員會的力量。這些計畫以研究為基礎，旨在培養兒童在課堂內外日常生活中的社會情緒學習 (SEL)。
• 預計美國政府的資金和舉措激增將刺激市場需求。例如，拜登-哈里斯政府於 2023 年 12 月提出的學業復甦計畫包括支持學生在數學和閱讀方面取得成就。美國教育部宣布撥款 2.77 億美元新津貼，旨在透過教育創新和研究 (EIR)津貼計畫促進教育公平。

社會情感學習產業概覽

社會情感學習市場適度細分。社會情感學習 (SEL) 市場充滿了 Emotional ABCs、Everfi Inc. 和 Committee for Children 等主要企業。

• 2024 年 3 月，提供基於研究的社會和情感學習 (SEL) 計畫的非營利組織兒童委員會宣布推出「第二步高中」。該計劃是一個基於研究的項目，旨在為高中生提供實用的社會情緒技能，幫助他們在這個關鍵時期自信地面對挑戰。該計劃幫助高中生培養社交和情感生活技能，以便更好地溝通、有效地處理壓力、應對挫折並在所有努力中追求卓越。
• 2024 年 1 月，小學社會情感學習 (SEL) 的先驅提供者 ThinkEd Corporation 將推出「美國製造的英雄」。此舉標誌著教育科技領域的重大進步。該平台向美國各地的教育工作者和學生介紹了這個創新的社會情感學習 (SEL) 平台，獨特地將數位互動與傳統溝通方式結合在一起。

其他福利

• Excel 格式的市場預測 (ME) 表
• 3個月的分析師支持

目錄

第1章 引言

• 研究假設和市場定義
• 研究範圍

第2章調查方法

第3章執行摘要

第4章 市場洞察

• 市場概覽
• 產業吸引力-波特五力分析
  • 供應商的議價能力
  • 買家的議價能力
  • 新進入者的威脅
  • 競爭對手之間的競爭
  • 替代品的威脅
• COVID-19 對 SEL 產業的影響評估

第5章市場動態

• 市場促進因素
  • 政府組織越來越關注社會和情感學習
  • K-12 領域的計算進步
• 市場問題
  • 新興國家對 SEL 的資本需求龐大

第6章市場區隔

• 按組件
  • 解決方案
  • 按服務
• 按最終用戶
  • 幼稚園
  • 小學
  • 國中和高中
• 按地區
  • 北美洲
  • 歐洲
  • 亞太地區

第7章競爭格局

• 公司簡介
  • Emotional ABCs Inc.
  • EVERFI Inc.
  • Committee for Children（Second Steps）
  • The Social Express Inc.
  • Everyday Speech
  • Peekapak Inc.
  • Purpose Prep.（Weld North LLC）
  • Nearpod Inc.
  • Aperture Education LLC
  • Kickboard Inc.
  • Taproot Learning
  • Rethink ED
  • Evolution Labs
  • Panorama Education
  • BASE Educational Services Pvt. Ltd

第8章投資分析

第9章：未來市場展望

The Social And Emotional Learning Market size is estimated at USD 9.15 billion in 2025, and is expected to reach USD 9.25 billion by 2030, at a CAGR of 0.22% during the forecast period (2025-2030).

Key Highlights

• Social-emotional learning (SEL) refers to the development of self-awareness, self-control, and interpersonal skills that are essential for achieving success in school, work, and various aspects of life. Those who possess strong social-emotional skills are better equipped to navigate everyday challenges and experience academic, professional, and social benefits. From effective problem-solving to self-discipline, from impulse control to emotion management, and beyond, SEL lays the groundwork for positive, lasting effects on children, adults, and communities.
• SEL plays a crucial role in laying the groundwork for students to thrive in both their personal and academic lives. By arming children with social-emotional skills, they become more adept at absorbing knowledge and fostering a harmonious school environment. Effective implementation of SEL initiatives has a direct impact on students' achievements within educational settings. Research indicates that mastering social-emotional competencies, such as problem-solving, self-discipline, emotional regulation, and empathy, leads to enhanced academic performance, decreased instances of harmful social conduct such as bullying, and the cultivation of a supportive classroom atmosphere.
• The implementation of SEL (and comparable educational theories) in public schools has been a topic of growing debate since 2020, particularly in the United States. Numerous research studies are ongoing to analyze the effects of social-emotional learning in the school curriculum. Recent research has shown that SEL has numerous advantages, such as reducing emotional stress, enhancing coping mechanisms, and decreasing instances of bullying. Additionally, SEL underscores the significance of equipping students with the necessary skills to become informed, accountable, and compassionate individuals in society as they transition into adulthood.
• The statistical correlation between the implementation of SEL and the improvement of social dynamics in schools is evident through the reduction of physical aggression and bullying toward students with disabilities. The market growth in the education sector is being propelled by the widespread use of smart devices and increasing digitalization. As the educational sector undergoes digitization, social and emotional education is becoming increasingly important in the global modernization and transformation of the learning environment. Additionally, government initiatives aimed at promoting digital infrastructure are playing a crucial role in driving the adoption of SEL.
• Various governments and organizations worldwide play a crucial role in advocating for the adoption of Social and Emotional Learning (SEL) as an integral part of the fundamental curriculum. In the United States, federal policies are pivotal in establishing an environment that facilitates the widespread implementation of SEL at state and district levels, ensuring that all students can reap its advantages. The integration of SEL into educational programs has proven to yield numerous benefits, such as improved academic achievements, decreased disciplinary problems, and enhanced social interactions. SEL also fosters the promotion of mental and emotional well-being among children and adolescents.
• Numerous educators face difficulties when incorporating innovative learning approaches. Additionally, the current educational framework must be adjusted to facilitate social-emotional learning (SEL). Designing a curriculum that caters to the unique requirements of students poses a global challenge for educational institutions. The substantial financial investment needed for SEL initiatives in developing nations is anticipated to be a major obstacle in the market.
• After the COVID-19 pandemic, there has been a transition from online learning to a combination of online and offline learning. This shift has presented various challenges for students and educators across the globe. Educators have had to juggle their personal lives while quickly adapting to the demands of online and offline modes of learning. The pandemic highlighted the importance of social and emotional learning (SEL) and has underscored the necessity for a more holistic approach to children's education and growth.

Social And Emotional Learning Market Trends

The Elementary Schools Segment Drives the SEL Market

• The elementary school sector is projected to experience substantial expansion in the upcoming years due to the increasing implementation of SEL by these educational establishments. This implementation aims to enhance the cognitive abilities of students, such as concentration and memory while fostering a positive mindset. Ultimately, the goal is to equip students with the necessary skills to effectively engage in their educational pursuits. Social and emotional learning (SEL) endeavors to facilitate students in comprehending their own thoughts and emotions, fostering self-awareness, and cultivating empathy towards others in their local and global communities.
• Northwestern University, Iowa, reports that an increasing number of educators are prioritizing social and emotional learning (SEL). As mental health and behavioral disorders among children and adolescents continue to rise, SEL is becoming increasingly essential in elementary school classrooms. By implementing SEL, teachers are able to support students' enthusiasm for learning while also addressing their individual needs. Once the specific requirements have been identified, teachers can select the most suitable SEL program for their students and classrooms, ensuring that every student's needs are effectively addressed.
• By incorporating social and emotional learning (SEL) into the classroom, students are provided with ample chances to acquire and apply these crucial skills. This ensures that the skills are not only reinforced but also remain ingrained in their minds. Gradually, SEL becomes the perspective through which educators comprehend the process of teaching and learning. Moreover, for students, these skills serve as the gateway to developing empathy, making positive contributions, and cultivating resilience, ultimately shaping them into compassionate and capable adults.
• As per the National University, social and emotional learning (SEL) is implemented in educational institutions with the objective of enhancing students' comprehension of their thoughts and emotions, fostering self-awareness, and cultivating empathy toward others within their community and the global society. The advantage of incorporating social and emotional learning and development in schools lies in the exposure of children to individuals who possess diverse backgrounds and characteristics. This exposure presents them with social challenges, facilitates self-awareness, and enables them to grasp the impact of their words and actions on others.
• In March 2024, Primrose Schools collaborated with i9 Sports to elevate the Summer Adventure Club experience by incorporating themes centered around fitness and social-emotional learning. i9 Sports contributes by delivering age-appropriate guidance that ensures enjoyable sports activities for children while also providing convenience. The recently introduced "Superhero Training Program" and "Sparking Change" themes foster team building, as well as physical and mental development, through engaging games and activities.
• Moreover, the growing enrollment rate in elementary schools across the United States, South Korea, India, and other countries is expected to drive the market. K.R. Mangalam University prioritized a comprehensive education that encompasses the development of Social and Emotional Learning (SEL). This philosophy is crucial in nurturing individuals who possess not only academic excellence but also emotional intelligence and social responsibility. To ensure the integration of SEL, KRMU incorporates it into the curriculum across different subjects and courses. Additionally, the university provides extensive counseling services to cater to the mental health and emotional well-being of its students.

North America to Hold the Largest Market Share

• North America is projected to hold a significant market share due to the growing adoption of SEL solutions. The regional market's growth is primarily driven by developed countries such as Canada and the United States. In Canada, the United States, and Mexico, numerous provinces are incorporating social and emotional learning solutions and programs into their education systems. Furthermore, governments in the North American region are increasing their investments in the implementation of SEL capabilities. These factors are expected to significantly enhance the demand for various SEL solutions and software.
• The adoption of SEL competencies has been widespread across the majority of states. In the last 10 years, 45 states have implemented SEL competencies, while 15 states have expanded or adopted SEL standards in the past three years, as reported by CASEL. Missouri, which had SEL standards solely for pre-K students, developed standards for K-12 students and planned to implement them by August 2023, according to a spokesperson from the state's Department of Elementary and Secondary Education. This substantial rate of adoption is expected to greatly contribute to the growth of the region's market.
• In addition, after-school SEL programs have played a crucial role in fostering the adaptability and advancement of children and teenagers, as highlighted in a survey conducted by the National Conference of State Legislatures (NCSL) in April of the preceding year. The survey demonstrated that youngsters in the locality who take part in SEL programs witness an increase in self-awareness, development of positive social skills, decrease in disciplinary incidents, and enhancement in engagement and academic accomplishments. The anticipated growth of elementary schools and the surge in enrollment rates in schools across the region are expected to propel market growth.
• In December 2023, the Office of the State Superintendent of Education (OSSE) unveiled the draft for social-emotional learning (SEL) standards for students in DC public and public charter schools, seeking input from the public. Once finalized, these standards will cater to students ranging from kindergarten to adult education. The primary goal is to create a supportive school environment that prioritizes students' emotional well-being, social interactions, and academic growth, all of which are crucial for their personal development and success in education and life.
• Moreover, in November 2023, Aperture Education and Committee for Children, the primary providers of social-emotional curriculum programs in the United States, announced their collaboration to introduce four co-developed assessments. These assessments are intended to help schools demonstrate the impact of evidence-based social and emotional programs. Drawing from the Aperture DESSA suite, these assessments enhance the Committee for Children's Second Step programs. These programs are rooted in research and are crafted to cultivate social-emotional learning (SEL) in children's daily lives, both within and beyond the classroom.
• The surge in funding and initiatives from the US government is anticipated to boost market demand. As an illustration, in December 2023, the efforts of the Biden-Harris Administration to tackle academic recovery encompassed providing assistance for students' achievements in math and reading. The Department of Education in the United States disclosed the allocation of USD 277 million in fresh grant awards through the Education Innovation and Research (EIR) grant program, aiming to promote educational equity.

Social And Emotional Learning Industry Overview

The social and emotional learning market is moderately fragmented. The social and emotional learning (SEL) market consists of influential players such as Emotional ABCs, Everfi Inc., and Committee for Children. Some of these essential actors currently manage the market in terms of market share. These significant players with a noticeable share in the market are concentrating on expanding their customer base across foreign countries. These businesses leverage strategic collaborative actions to improve their market share and enhance profitability.

• March 2024: Committee for Children, a nonprofit organization with a research-based social-emotional learning (SEL) program, announced the introduction of Second Step High School, which is a research-based program designed to help high schoolers with practical social and emotional skills that help them face challenges in this pivotal phase with confidence. This program helped them develop social and emotional life skills to communicate better, handle stress effectively, manage setbacks, and strive for excellence in every endeavor they pursue.
• January 2024: ThinkEd Corporation, a pioneering provider of Social-Emotional Learning (SEL) for elementary schools, introduced Heroes Made in the United States. This move signifies a major advancement in the realm of educational technology. The introduction of this innovative social-emotional learning (SEL) platform to American educators and students combines digital interactions with conventional communication methods in a unique way.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

• 1.1 Study Assumption and Market Definition
• 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

• 4.1 Market Overview
• 4.2 Industry Attractiveness - Porter's Five Forces Analysis
  • 4.2.1 Bargaining Power of Suppliers
  • 4.2.2 Bargaining Power of Buyers
  • 4.2.3 Threat of New Entrants
  • 4.2.4 Intensity of Competitive Rivalry
  • 4.2.5 Threat of Substitutes
• 4.3 Assessment of the Impact of COVID-19 on the SEL Industry

5 MARKET DYNAMICS

• 5.1 Market Drivers
  • 5.1.1 Increasing Social and Emotional Learning Initiatives by Government Organizations
  • 5.1.2 Progress in Computing in the K-12 Sector
• 5.2 Market Challenges
  • 5.2.1 Huge Capital Requirement for SEL Across Developing Countries

6 MARKET SEGMENTATION

• 6.1 By Component
  • 6.1.1 Solutions
  • 6.1.2 Services
• 6.2 By End User
  • 6.2.1 Pre-K
  • 6.2.2 Elementary School
  • 6.2.3 Middle and High Schools
• 6.3 By Geography
  • 6.3.1 North America
  • 6.3.2 Europe
  • 6.3.3 Asia-Pacific

7 COMPETITIVE LANDSCAPE

• 7.1 Company Profiles
  • 7.1.1 Emotional ABCs Inc.
  • 7.1.2 EVERFI Inc.
  • 7.1.3 Committee for Children (Second Steps)
  • 7.1.4 The Social Express Inc.
  • 7.1.5 Everyday Speech
  • 7.1.6 Peekapak Inc.
  • 7.1.7 Purpose Prep. (Weld North LLC)
  • 7.1.8 Nearpod Inc.
  • 7.1.9 Aperture Education LLC
  • 7.1.10 Kickboard Inc.
  • 7.1.11 Taproot Learning
  • 7.1.12 Rethink ED
  • 7.1.13 Evolution Labs
  • 7.1.14 Panorama Education
  • 7.1.15 BASE Educational Services Pvt. Ltd

8 INVESTMENT ANALYSIS

9 FUTURE OUTLOOK OF THE MARKET