個人化營養市場規模、佔有率及預測（依產品類型、模式、技術和應用劃分）－全球預測

Personalized Nutrition Market Size, Share, & Forecast by Product Type, Delivery Model, Technology, and Application - Global Forecast

出版日期: 2026年02月05日 | 出版商:

Meticulous Research | 英文 278 Pages | 商品交期: 5-7個工作天內

價格

簡介目錄

全球個人化營養市場預計將從2026年的89億美元成長到2036年的326億美元，2026年至2036年的複合年增長率（CAGR）為13.9%。本報告對全球五大主要地區的個人化營養市場進行了詳細分析，重點關注當前市場趨勢、市場規模、最新發展以及至2036年的預測。基於廣泛的一手和二手研究以及對市場現狀的深入分析，本報告分析了關鍵產業驅動因素、限制因素、機會和挑戰的影響。市場成長的驅動因素包括消費者對個人化健康意識的提高、基因和微生物組檢測技術的進步以及慢性生活方式相關疾病的增加。此外，人工智慧和機器學習在數據分析中的應用以及直接面向消費者的商業模式的擴展預計也將促進市場成長。

北美
- 美國美國
- 加拿大
歐洲
- 英國
- 德國
- 法國
- 義大利
- 西班牙
- 歐洲其他地區
亞太地區
- 中國
- 日本
- 印度
- 澳大利亞
- 韓國
- 亞太其他地區
拉丁美洲
- 巴西
- 墨西哥
- 拉丁美洲其他地區
中東和非洲
- 阿拉伯聯合大公國
- 沙烏地阿拉伯
- 南非
- 中東和非洲其他地區

第十一章競爭格局

市佔率分析
競爭基準分析
關鍵策略趨勢
競爭概覽

第12章企業簡介

Nestle Health Science(Persona Nutrition acquired)
DSM-Firmenich
Viome Life Sciences
DayTwo Ltd.
Zoe Limited
Habit(Viome acquired)
InsideTracker
Persona Nutrition
Care/of(Bayer acquired)
Rootine
DNAfit(Prenetics acquired)
Nutrigenomix Inc.
Baze
Thorne HealthTech
Genova Diagnostics
23andMe Inc.
Noom Inc.
Levels Health
Lumen
Muhdo
Others

第13章附錄

簡介目錄

Product Code: MRFB - 1041700

Personalized Nutrition Market by Product Type (Supplements, Functional Foods, Meal Plans), Delivery Model (Direct-to-Consumer, Clinical, Corporate Wellness), Technology (Genetic Testing, Microbiome Analysis, AI-Powered Platforms), and Application - Global Forecast (2026-2036)

According to the research report titled, 'Personalized Nutrition Market by Product Type (Supplements, Functional Foods, Meal Plans), Delivery Model (Direct-to-Consumer, Clinical, Corporate Wellness), Technology (Genetic Testing, Microbiome Analysis, AI-Powered Platforms), and Application - Global Forecast (2026-2036),' the global personalized nutrition market is projected to reach $32.6 billion by 2036 from $8.9 billion in 2026, at a CAGR of 13.9% from 2026 to 2036. The report provides an in-depth analysis of the global personalized nutrition market across five major regions, emphasizing the current market trends, market sizes, recent developments, and forecasts till 2036. Following extensive secondary and primary research and an in-depth analysis of the market scenario, the report conducts the impact analysis of the key industry drivers, restraints, opportunities, and challenges. The growth of this market is driven by the increasing consumer awareness of personalized health, advancements in genetic and microbiome testing, and the rising prevalence of chronic lifestyle diseases. Moreover, the integration of AI and machine learning for data analysis and the expansion of direct-to-consumer business models are expected to support the market's growth.

The key players operating in the personalized nutrition market are 23andMe Holding Co. (U.S.), Habit Food, LLC (U.S.), InsideTracker (Segterra, Inc.) (U.S.), Care/of (a subsidiary of Bayer AG) (U.S.), Persona Nutrition (a subsidiary of Nestle Health Science) (U.S.), Baze (U.S.), Viome Life Sciences, Inc. (U.S.), DayTwo Inc. (U.S.), Atlas Biomed Group Limited (U.K.), and DNAfit (a subsidiary of Prenetics Limited) (U.K.), and others.

The personalized nutrition market is segmented by product type (supplements, functional foods, and meal plans), delivery model (direct-to-consumer, clinical, and corporate wellness), technology (genetic testing, microbiome analysis, and AI-powered platforms), application, and geography. The study also evaluates industry competitors and analyzes the market at the country level.

Product Type Segment Analysis

Based on product type, the personalized supplements segment is projected to account for the largest market share in 2026. This is attributed to the high demand for customized vitamin and mineral formulations and the growing popularity of subscription-based delivery models. However, the functional foods segment is expected to grow at a significant CAGR during the forecast period, driven by the increasing consumer interest in foods with added health benefits.

Technology Segment Analysis

Based on technology, the genetic testing segment is expected to hold the largest share of the market in 2026. This is due to the established scientific validation of nutrigenomics and the decreasing cost of DNA testing services. The AI-powered platforms segment is projected to witness the highest growth rate, fueled by the ability of these platforms to analyze vast amounts of data and provide highly accurate recommendations.

Geographic Analysis

An in-depth geographic analysis of the industry provides detailed qualitative and quantitative insights into the five major regions (North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa) and the coverage of major countries in each region. North America is expected to command the largest share of the global personalized nutrition market in 2026, driven by high consumer health awareness, the presence of leading market players, and a strong preventive healthcare culture. However, Asia-Pacific is projected to register the highest CAGR during the forecast period, supported by the rising prevalence of chronic diseases, a growing middle class, and increasing smartphone and internet penetration.

Key Questions Answered in the Report

What is the current revenue generated by the personalized nutrition market globally?
At what rate is the global personalized nutrition demand projected to grow for the next 7-10 years?
What are the historical market sizes and growth rates of the global personalized nutrition market?
What are the major factors impacting the growth of this market at the regional and country levels? What are the major opportunities for existing players and new entrants in the market?
Which segments in terms of product type, technology, and application are expected to create major traction for the manufacturers in this market?
What are the key geographical trends in this market? Which regions/countries are expected to offer significant growth opportunities for the companies operating in the global personalized nutrition market?
Who are the major players in the global personalized nutrition market? What are their specific product offerings in this market?
What are the recent strategic developments in the global personalized nutrition market? What are the impacts of these strategic developments on the market?

Scope of the Report

Personalized Nutrition Market Assessment -- by Product Type
Supplements
Functional Foods
Meal Plans
Personalized Nutrition Market Assessment -- by Delivery Model
Direct-to-Consumer
Clinical
Corporate Wellness
Personalized Nutrition Market Assessment -- by Technology
Genetic Testing
Microbiome Analysis
AI-Powered Platforms
Personalized Nutrition Market Assessment -- by Application
Weight Management
Sports Nutrition
Clinical Nutrition
General Wellness
Personalized Nutrition Market Assessment -- by Geography
North America
U.S.
Canada
Europe
Germany
U.K.
France
Italy
Spain
Rest of Europe
Asia-Pacific
China
Japan
India
South Korea
Rest of Asia-Pacific
Latin America
Middle East & Africa

1. Introduction

1.1. Market Definition
1.2. Market Ecosystem
1.3. Currency and Limitations
- 1.3.1. Currency
- 1.3.2. Limitations
1.4. Key Stakeholders

2. Research Methodology

2.1. Research Approach
2.2. Data Collection & Validation
- 2.2.1. Secondary Research
- 2.2.2. Primary Research
2.3. Market Assessment
- 2.3.1. Market Size Estimation
- 2.3.2. Bottom-Up Approach
- 2.3.3. Top-Down Approach
- 2.3.4. Growth Forecast
2.4. Assumptions for the Study

3. Executive Summary

4. Market Insights

4.1. Introduction
4.2. Drivers
4.3. Restraints
4.4. Opportunities
4.5. Challenges
4.6. Trends
4.7. Pricing Analysis
4.8. Value Chain Analysis
4.9. Porter's Five Forces Analysis

5. Global Personalized Nutrition Market, by Product Type

5.1. Introduction
5.2. Personalized Supplements
- 5.2.1. Custom Vitamin and Mineral Formulations
- 5.2.2. Personalized Probiotics
- 5.2.3. Targeted Functional Ingredients
5.3. Personalized Meal Plans and Food
- 5.3.1. Customized Meal Kits
- 5.3.2. Personalized Functional Foods
- 5.3.3. Custom Beverages and Shakes
5.4. Personalized Diet Plans and Coaching
5.5. Genetic and Diagnostic Testing Kits

6. Global Personalized Nutrition Market, by Delivery Model

6.1. Introduction
6.2. Direct-to-Consumer (DTC)
- 6.2.1. At-Home Testing and Subscriptions
- 6.2.2. Mobile App-Based Platforms
6.3. Clinical and Healthcare Provider-Led
- 6.3.1. Physician-Prescribed Programs
- 6.3.2. Registered Dietitian Services
6.4. Corporate Wellness Programs
6.5. Retail and Pharmacy Channels

7. Global Personalized Nutrition Market, by Technology

7.1. Introduction
7.2. Genetic Testing (Nutrigenomics)
- 7.2.1. SNP Analysis
- 7.2.2. Whole Genome Sequencing
7.3. Microbiome Analysis
- 7.3.1. 16S rRNA Sequencing
- 7.3.2. Metagenomic Sequencing
7.4. Blood Biomarker Testing
7.5. Continuous Glucose Monitoring (CGM)
7.6. AI-Powered Nutrition Platforms
7.7. Wearable Devices and Biosensors

8. Global Personalized Nutrition Market, by Application

8.1. Introduction
8.2. Weight Management and Obesity
8.3. Disease Prevention and Management
- 8.3.1. Diabetes Management
- 8.3.2. Cardiovascular Health
- 8.3.3. Digestive Health
8.4. Sports Nutrition and Performance
8.5. Healthy Aging and Longevity
8.6. Mental Health and Cognitive Function
8.7. Beauty and Skin Health (Nutricosmetics)
8.8. Prenatal and Maternal Nutrition

9. Global Personalized Nutrition Market, by End-User

9.1. Introduction
9.2. Individual Consumers
- 9.2.1. Health-Conscious Millennials and Gen Z
- 9.2.2. Chronic Disease Patients
- 9.2.3. Athletes and Fitness Enthusiasts
9.3. Healthcare Providers and Clinics
9.4. Corporate Wellness Programs
9.5. Fitness Centers and Gyms
9.6. Research Institutions

10. Personalized Nutrition Market, by Geography

10.1. Introduction
10.2. North America
- 10.2.1. U.S.
- 10.2.2. Canada
10.3. Europe
- 10.3.1. U.K.
- 10.3.2. Germany
- 10.3.3. France
- 10.3.4. Italy
- 10.3.5. Spain
- 10.3.6. Rest of Europe
10.4. Asia-Pacific
- 10.4.1. China
- 10.4.2. Japan
- 10.4.3. India
- 10.4.4. Australia
- 10.4.5. South Korea
- 10.4.6. Rest of Asia-Pacific
10.5. Latin America
- 10.5.1. Brazil
- 10.5.2. Mexico
- 10.5.3. Rest of Latin America
10.6. Middle East & Africa
- 10.6.1. UAE
- 10.6.2. Saudi Arabia
- 10.6.3. South Africa
- 10.6.4. Rest of Middle East & Africa