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市場調查報告書
商品編碼
1697442
個人護理擦拭巾市場：2025-2030 年預測Personal Care Wipes Market - Forecasts from 2025 to 2030 |
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預計個人護理擦拭巾市場在預測期內將以 5.2% 的複合年成長率強勁成長，從 2025 年的 87.71 億美元增至 2030 年的 113.02 億美元。
由於新興經濟體人們忙碌的生活方式導致對便利產品的需求不斷成長，個人護理擦拭巾市場預計將出現成長。這些一次性擦拭巾對環境的影響較小，因此擴大被女性（尤其是千禧世代）和母親用來妥善照顧嬰兒。
全球人口成長、快速都市化和可支配收入的提高進一步導致人們生活水準的變化。人們對個人護理和衛生的意識不斷增強，導致擦拭巾的使用量增加。
市場趨勢：
- 對植物來源材料的關注將推動市場成長：預計將為個人護理擦拭巾市場提供成長機會的主要因素是主要參與者轉向探索使用植物來源材料的產品市場。公司越來越重視環保舉措，例如減少塑膠包裝。例如，科萊恩提供永續有效的解決方案，以延長化妝品和個人衛生濕紙巾的保存期限和使用壽命。
- 尋找可再生替代品：個人護理擦拭巾市場越來越關注環境永續性，推動對可再生替代品的需求。例如，美國農業部（USDA）開發了天然、可清洗、抗菌濕紙巾，作為減少垃圾掩埋一次性塑膠的永續解決方案。這些可重複使用的擦拭巾特別受到有環保意識的消費者的歡迎。
- 北美市場擴張：由於注重健康的消費者增加，北美個人護理擦拭巾市場正在成長，推動了對衛生產品的需求。
- 亞太地區的巨大成長潛力：由於消費者在衛生相關產品上的支出增加，預計預測期內亞太地區的個人護理擦拭巾市場將顯著成長。
報告中介紹的主要企業包括 Albaad、Diamond Wipes International Inc.、Johnson &Johnson Services, Inc.、Kimberly Clark、The Honest Company, Inc.、Procter &Gamble、PDI LTD、Unicharm Corporation、Suominen Corporation 和 Rockline Industries。
本報告的主要優點
- 深刻分析：獲得涵蓋主要和新興地區的深入市場洞察，重點關注客戶群、政府政策和社會經濟因素、消費者偏好、垂直行業和其他子區隔。
- 競爭格局：了解全球主要企業所採用的策略策略，並了解正確策略帶來的潛在市場滲透。
- 市場趨勢和促進因素：探索動態因素和關鍵市場趨勢以及它們將如何影響市場的未來發展。
- 可行的建議：利用洞察力進行策略決策，在動態環境中開闢新的業務流和收益。
- 受眾範圍廣泛：對於新興企業、研究機構、顧問公司、中小企業和大型企業都有益且具有成本效益。
它有什麼用途？
產業和市場考量、商業機會評估、產品需求預測、打入市場策略、地理擴張、資本支出決策、法律規範與影響、新產品開發、競爭影響
研究範圍
- 2022 年至 2024 年的歷史資料和 2025 年至 2030 年的預測資料
- 成長機會、挑戰、供應鏈前景、法律規範與趨勢分析
- 競爭定位、策略和市場佔有率分析
- 收益成長和預測分析（按部門和地區（包括國家））
- 公司概況（尤其是財務資訊和關鍵發展）
個人護理擦拭巾市場細分為：
依產品類型
- 臉部濕擦拭巾
- 嬰兒擦拭巾
- 抗菌濕擦拭巾
- 身體擦拭巾
- 其他
按分銷管道
- 線上
- 離線
按地區
- 北美洲
- 歐洲
- 亞太地區
- 南美洲
- 中東和非洲
目錄
第1章執行摘要
- 市場概覽
- 主要趨勢和見解
- 市場規模及預測
第 2 章 簡介
- 定義和範圍
- 都市化加速
- 永續性的重要性
第3章 市場動態
- 市場成長動力
- 挑戰與障礙
- 新興市場機會
- 監管和環境因素
第4章 細分分析
- 依產品類型
- 臉部濕擦拭巾
- 嬰兒擦拭巾
- 抗菌濕擦拭巾
- 身體擦拭巾
- 其他
- 按分銷管道
- 線上
- 離線
- 按地區
- 北美洲
- 歐洲
- 亞太地區
- 南美洲
- 中東和非洲
第5章 競爭格局
- 主要市場參與者
- 公司簡介及策略
- 市場佔有率分析
第6章 市場趨勢與創新
- 智慧護膚越來越受歡迎
- 提高便利性
第7章 市場展望與預測
- 市場規模和成長預測
- 區域市場展望
第8章法規結構
- 化妝品安全和標籤 - FDA
- 臨床試驗
第9章案例研究與產業應用
- 皮膚病學應用
- 永續包裝解決方案
第10章結論與建議
- 關鍵要點
- 向相關人員提出的策略建議
第11章 附錄
- 調查方法
- 資料來源與參考文獻
- 詞彙表
The Personal Care Wipes market is set to witness robust growth at a CAGR of 5.2% during the forecast period, reaching US$11.302 billion in 2030 from US$8.771 billion in 2025.
The market for personal care wipes is projected to grow due to rising demand in developing economies due to the hectic lifestyle of the people, which is increasing the need for convenience products. These disposable wipes have a minimal impact on the environment, encouraging their adoption, particularly among millennial women and mothers, for the proper care of their babies.
The global growth in population, rapid urbanization, and an increase in disposable income further led to a change in people's living standards. Further awareness regarding personal care and hygiene is increasing the use of wipes.
Market Trends:
- Focus on plant-based materials driving market growth: A key factor expected to create growth opportunities in the personal care wipes market is the shift by major players toward developing products made from plant-based materials. Companies are increasingly prioritizing environmentally friendly practices, including reducing plastic packaging. For example, Clariant provides sustainable and effective solutions to enhance the preservation and longevity of cosmetic and personal hygiene wipes.
- Renewable alternatives gaining traction: The personal care wipes market is seeing a rise in demand for renewable alternatives as environmental sustainability becomes a greater focus. For instance, the USDA has developed natural washable antimicrobial wipes as a sustainable solution to reduce the disposal of single-use plastics in landfills. These reusable wipes are particularly popular among eco-conscious consumers. Additionally, innovation in the industry is being driven by legislative and regulatory efforts, such as the proposed ban on plastic-containing wet wipes in the UK.
- North America's market expansion: The personal care wipes market in North America is growing due to the increasing number of health-conscious consumers, which is boosting demand for hygiene products.
- Asia Pacific's significant growth potential: The Asia Pacific region is expected to experience substantial growth in the personal care wipes market during the forecast period, driven by rising consumer spending on hygiene-related products.
Some of the major players covered in this report include Albaad , Diamond Wipes International Inc., Johnson & Johnson Services, Inc., Kimberly Clark, The Honest Company, Inc, Procter & Gamble, PDI LTD, Unicharm Corporation, Suominen Corporation, Rockline Industries, among others.
Key Benefits of this Report:
- Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, and other sub-segments.
- Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
- Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape future market developments.
- Actionable Recommendations: Utilize the insights to exercise strategic decisions to uncover new business streams and revenues in a dynamic environment.
- Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.
What do businesses use our reports for?
Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence
Report Coverage:
- Historical data from 2022 to 2024 & forecast data from 2025 to 2030
- Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, and Trend Analysis
- Competitive Positioning, Strategies, and Market Share Analysis
- Revenue Growth and Forecast Assessment of segments and regions including countries
- Company Profiling (Strategies, Products, Financial Information, and Key Developments among others)
Personal Care Wipes Market is analyzed into the following segments:
By Product Type
- Facial Wipes
- Baby Wipes
- Antibacterial Wipes
- Body Wipes
- Others
By Distribution Channel
- Online
- Offline
By Region
- North America
- Europe
- Asia Pacific
- South America
- Middle East & Africa
TABLE OF CONTENTS
1. EXECUTIVE SUMMARY
- Market Overview
- Key Trends and Insights
- Market Size and Forecast
2. INTRODUCTION
- Definition and Scope
- Growing urbanization
- Importance of sustainability
3. MARKET DYNAMICS
- Drivers of Market Growth
- Challenges and Barriers
- Opportunities in Emerging Markets
- Regulatory and Environmental Factors
4. SEGMENTATION ANALYSIS
- By Product Type
- Facial Wipes
- Baby Wipes
- Antibacterial Wipes
- Body Wipes
- Others
- By Distribution Channel
- Online
- Offline
- By Region
- North America
- Europe
- Asia Pacific
- South America
- Middle East & Africa
5. COMPETITIVE LANDSCAPE
- Key Market Players
- Company Profiles and Strategies
- Market Share Analysis
6. MARKET TRENDS AND INNOVATIONS
- Increasing Popularity of Smart Skincare
- Growing Convenience
7. MARKET OUTLOOK AND FORECAST
- Market Size and Growth Projections
- Regional Market Outlook
8. REGULATORY FRAMEWORK
- Cosmetic Products Safety and Labelling - FDA
- Clinical Testing
9. CASE STUDIES AND INDUSTRY APPLICATIONS
- Dermatological Applications
- Sustainable Packaging Solutions
10. CONCLUSION AND RECOMMENDATIONS
- Key Takeaways
- Strategic Recommendations for Stakeholders
11. APPENDICES
- Research Methodology
- Data Sources and References
- Glossary of Terms
