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市場調查報告書
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1861994

行動遊戲市場：2025-2032年全球預測（依平台、類型、收入模式、裝置類型和玩家類型分類）

Mobile Games Market by Platform, Genre, Revenue Model, Device Type, Player Type - Global Forecast 2025-2032
出版日期: | 出版商: 360iResearch | 英文 195 Pages | 商品交期: 最快1-2個工作天內

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預計到 2032 年，行動遊戲市場規模將達到 2,929.2 億美元，複合年成長率為 9.63%。

關鍵市場統計數據
基準年 2024 1403.1億美元
預計年份：2025年 1538.6億美元
預測年份 2032 2929.2億美元
複合年成長率 (%) 9.63%

權威分析當前行動遊戲生態系統，概述跨平台、跨類型和跨獲利模式的戰略重點

行動遊戲產業已發展成為一個複雜的多維生態系統，用戶參與度、獲利模式和平台動態相互交織，共同塑造發行商、平台持有者和服務供應商的策略重點。科技的快速發展、玩家行為的轉變以及廣告和應用程式內收費機制的日益成熟，使得精細化的細分市場洞察變得更加重要。對於行業領導者而言，用戶獲取已不再是關鍵；透過一致的產品設計、最佳化的盈利模式以及跨設備和平台無縫分發，最大化用戶終身價值至關重要。

一場變革性的轉變，將重新定義行動遊戲公司的競爭優勢、使用者參與度和營運藍圖。

產業正經歷多重融合的變革，這些變革正在重塑競爭優勢的基礎。首先，平台關係和應用商店管治的重要性日益凸顯。商店政策、應用程式內購買流程和平台收費結構的改變，迫使發行商在安卓和iOS平台之間拓展分發策略，並嘗試使用不同的SDK和支付整合方案。因此，產品團隊必須在技術合規性和商業性最佳化之間取得平衡，以維持利潤率並保持用戶信任。

評估2025年美國關稅對供應鏈、設備經濟性和開發者策略的累積產業影響

2025年關稅政策給依賴全球設備採購和硬體相關服務的公司帶來了新的營運壓力。對行動遊戲產業相關人員的影響波及多個層面，包括設備成本、周邊設備供應、區域分銷經濟效益以及消費硬體的廣泛成本基礎。對零件和成品徵收的高額關稅導致零售價格波動，擠壓了原始設備製造商（OEM）的利潤空間。這影響了消費者的更換週期和設備升級率，而這兩者正是決定目標使用者群體品質和消費者意願的關鍵因素。

關鍵的細分洞察，突顯了價值集中領域以及適合每個玩家/設備細分市場的產品策略。

有效的細分觀點能夠揭示不同平台、遊戲類型、獲利模式、設備類型和玩家類型之間的可操作差異。在平台方面，Android 和 iOS 仍然具有截然不同的經濟特徵。 Android 廣泛的全球覆蓋範圍支援多樣化的用戶獲取管道和廣告商業化戰略，而 iOS 則擁有高密度的活躍收費群和有利的應用程式內收費機制。這些平台特徵會影響功能統一性、區域行銷策略以及作業系統專屬電商整合的優先順序。

區域績效促進因素和策略重點會因全球商業環境和機會叢集的不同而有所差異。

區域特徵影響著機會和執行方式。在美洲，獲利主要依賴用戶在付費內容和應用程式內收費的強勁消費行為，以及成熟的廣告生態系統對先進程式化策略的支持。該地區的法規環境和強大的通訊業者夥伴關係影響著分發方式和訂閱商品搭售銷售機會。因此，發行商通常會優先在該地區推出加值內容和具有競爭力的多人遊戲功能，並利用在地化推廣活動來提高用戶留存率。

行動遊戲產業領導地位的界定：企業層面的策略模式與競爭行為

我們發現主要企業普遍遵循通用的策略主題：平台多元化、投資於即時營運能力以及建立支援長期用戶參與的內容生態系統。市場領導大力投資於數據驅動的用戶獲取和留存團隊，並透過將創新最佳化與生命週期行銷相結合來最大化價值。他們還優先考慮產品開發、工程和商業部門之間的跨職能協作，以加快功能交付速度並減少變現實驗中的阻力。

產業領導者可以實施的切實可行的建議，以增強韌性、推動成長並最佳化收入來源。

我們深知Android和iOS在經濟和技術上的差異，因此採用平台感知型產品策略，針對不同平台調整功能集、付款選項和使用者發現方式。這種差異化使我們能夠從每個生態系統中挖掘更大價值，同時最大限度地降低合規風險。此外，我們透過融合不同的收入模式來最佳化獲利。我們結合廣告支援的入口點和精心設計的免費增值模式，將活躍用戶轉化為應用程式內收費用戶，並透過適當的廣告投放頻率和上下文定位來維持用戶好感度。

本報告的調查方法概述了分析框架、資料來源和檢驗過程。

本研究採用多管齊下的方法，結合與關鍵相關人員的面對面對話、結構化質性訪談以及產業二手資料分析，建構行動遊戲產業的全面圖景。主要資訊來源包括對產品負責人、獲利專家、平台經理和法律顧問的訪談。此外，開發者研討會和技術簡報檢驗了工程假設和設備相容性限制。這些定性見解隨後與匯總的使用模式和匿名化的行為指標相匹配，以支持細分和產品層面的分析。

最後，綜合分析強調了策略要點，並指出整個生態系統需要採取果斷的、數據驅動的行動。

行動遊戲產業正處於一個轉折點，平台經濟、不斷變化的玩家期望以及宏觀經濟貿易措施的交匯正在重塑戰略重點。能夠將平台專屬策略與靈活的獲利模式、強大的營運能力和穩健的供應鏈結合的企業，將獲得競爭優勢。透過將產品藍圖與跨平台、遊戲類型、收入模式、設備類型和玩家原型等清晰的細分洞察相結合，領導企業可以最佳化資源配置並加速價值創造。

目錄

第1章：序言

第2章調查方法

第3章執行摘要

第4章 市場概覽

第5章 市場洞察

  • 雲端串流技術可在各種裝置上提供流暢、高畫質的行動遊戲體驗。
  • 利用人工智慧驅動的個人化引擎進行最佳化，提高行動遊戲用戶群的留存率和應用程式內收費轉換率。
  • 蘋果iOS的隱私權保護措施和AT&T的政策變化正迫使各公司重新思考其用戶獲取和廣告商業化戰略。
  • 將超休閒遊戲機制與中核遊戲的獲利模式結合，以提升玩家的長期參與度指標。
  • 透過採用基於區塊鏈的資產所有權模型和NFT，促進行動遊戲生態系統中的次市場發展。
  • 跨平台多人遊戲和社交公會功能的成長正在推動行動遊戲社群參與度和病毒式傳播。
  • 持續的線上營運和不斷擴展的季節性活動日程將是推動有效用戶成長和遊戲內消費模式的關鍵因素。
  • 5G 網路的廣泛應用使得在低延遲環境下享受高清 AR 和 VR 行動遊戲體驗成為可能。
  • 加強行動開發者與意見領袖之間的合作，利用用戶生成內容實現自然成長並提高用戶留存率。
  • 透過引入可玩廣告和互動廣告等高級廣告形式，提高用戶獲取效率和高品質安裝。

第6章：美國關稅的累積影響，2025年

第7章：人工智慧的累積影響，2025年

第8章：按平台分類的行動遊戲市場

  • Android
  • iOS

第9章 按類型分類的行動遊戲市場

  • 行動
    • 平台遊戲
    • 射擊
  • 隨意的
    • 遊樂場
    • 超休閒遊戲
    • 謎
  • 賽車
  • 角色扮演
    • 動作角色扮演
    • 傳統的
  • 運動的
  • 策略
    • 即時的
    • 回合製

第10章：按收入模式分類的行動遊戲市場

  • 廣告收入模式
  • 免費增值
    • 廣告收入模式
    • 應用程式內收費
  • 優質的
  • 訂閱

第11章：按設備類型分類的行動遊戲市場

  • 智慧型手機
  • 藥片

第12章：按玩家類型分類的行動遊戲市場

  • 隨意的
  • 硬核心
  • 中核

第13章：各地區的行動遊戲市場

  • 美洲
    • 北美洲
    • 拉丁美洲
  • 歐洲、中東和非洲
    • 歐洲
    • 中東
    • 非洲
  • 亞太地區

第14章 行動遊戲市場（依群體分類）

  • ASEAN
  • GCC
  • EU
  • BRICS
  • G7
  • NATO

第15章：各國行動遊戲市場

  • 美國
  • 加拿大
  • 墨西哥
  • 巴西
  • 英國
  • 德國
  • 法國
  • 俄羅斯
  • 義大利
  • 西班牙
  • 中國
  • 印度
  • 日本
  • 澳洲
  • 韓國

第16章 競爭格局

  • 2024年市佔率分析
  • FPNV定位矩陣，2024
  • 競爭分析
    • Tencent Holdings Limited
    • ByteDance Ltd.
    • NetEase, Inc.
    • Activision Blizzard, Inc.
    • Sony Group Corporation
    • Electronic Arts Inc.
    • Playtika Holding Corp.
    • Scopely, Inc.
    • Supercell Oy
    • Niantic, Inc.
Product Code: MRR-521BAA36EAF0

The Mobile Games Market is projected to grow by USD 292.92 billion at a CAGR of 9.63% by 2032.

KEY MARKET STATISTICS
Base Year [2024] USD 140.31 billion
Estimated Year [2025] USD 153.86 billion
Forecast Year [2032] USD 292.92 billion
CAGR (%) 9.63%

An authoritative orientation to the current mobile games ecosystem outlining strategic priorities across platforms, genres, and monetization models

The mobile games sector has evolved into a complex, multi-dimensional ecosystem where engagement, monetization, and platform dynamics intersect to shape strategic priorities for publishers, platform holders, and service providers. Rapid technological advances, shifts in player behavior, and the maturation of advertising and in-app monetization mechanics have collectively elevated the importance of granular segment-level intelligence. For industry leaders, the imperative is no longer solely about user acquisition but about maximizing lifetime value through coherent product design, optimized monetization, and frictionless distribution across device and platform variants.

As the competitive landscape tightens, companies must navigate a differentiated set of challenges across operating systems and storefront policies while preserving brand loyalty among diverse player cohorts. Strategic clarity requires understanding how platform economics, genre trends, and revenue models interlock, and how device form factors and player archetypes influence retention and monetization. This executive summary synthesizes these dynamics to support informed decision-making, enabling stakeholders to prioritize investment, partnership, and product development efforts with greater confidence and operational precision.

Transformative shifts redefining competitive advantage, user engagement, and the operational roadmap for mobile games companies

The industry is experiencing several convergent shifts that are reframing the basis of competitive advantage. First, platform relations and storefront governance have escalated in strategic importance. Changes to store policies, in-app purchase flows, and platform fee structures are prompting publishers to diversify distribution strategies across Android and iOS and to experiment with alternative SDKs and payment integrations. Consequently, product teams must balance technical compliance with commercial optimization to preserve margins and maintain user trust.

Second, player expectations have matured. Audiences now demand deeper, longer-form experiences from genres that historically focused on short sessions, even as hyper-engaging casual formats continue to attract massive user bases. This trend has created an environment in which hybrid monetization and progressive engagement paths yield superior outcomes. Title roadmaps increasingly blend bite-sized session mechanics with persistent progression systems to drive retention across Casual and Midcore cohorts while offering monetization touchpoints that respect player sentiment.

Third, the ad ecosystem has become more sophisticated and privacy-aware. Developers are adapting to a landscape shaped by heightened data protection standards and device-level privacy controls. This has incentivized greater reliance on contextual advertising, predictive analytics based on aggregated signals, and first-party relationship building through account systems. At the same time, the appeal of Freemium architectures that combine Ad Supported and In App Purchase elements remains strong, though execution now requires more nuanced segment targeting and creative optimization.

Fourth, technological enablers are expanding monetization and discovery pathways. Cloud-based streaming, increased cross-play capabilities, and modular live service architectures enable richer experiences on both Smartphone and Tablet device types. These capabilities open new cross-sell and retention channels, but also raise operational demands for live-ops, content cadence, and backend scalability. Collectively, these shifts compel leaders to adopt cross-functional strategies that integrate product, marketing, legal, and platform relations to sustain growth and manage regulatory risk.

Assessing the cumulative industry effects of United States tariff actions in 2025 on supply chains, device economics, and developer strategies

The tariff measures enacted in 2025 introduced a new vector of operational pressure for companies that depend on globalized device procurement and hardware-adjacent services. For mobile games stakeholders the implications cascade across multiple layers: device costs, peripheral hardware availability, regional distribution economics, and the broader cost base for consumer-facing hardware. Higher tariffs on components and finished devices have created volatility in retail pricing and pressured OEM margins, which in turn affects consumer replacement cycles and device upgrade rates-two critical determinants of addressable user quality and spending propensity.

In response, developers and publishers have begun to recalibrate their user acquisition and retention investments. When hardware upgrades slow, the effective lifetime of devices lengthens, and studios must account for a broader installed base that includes older OS versions and less capable hardware profiles. This dynamic increases the importance of efficient cross-platform support and scalable asset delivery systems that can gracefully degrade features while maintaining core gameplay and monetization flows. At the same time, higher entry prices can suppress discretionary spend in certain player segments, prompting design teams to pivot toward retention-focused features and to reinforce in-game value propositions.

Moreover, the tariffs have accelerated supply chain diversification. Production partners and peripheral vendors are shifting toward alternative manufacturing hubs, which introduces new lead times, quality control variability, and cost structures. This has downstream effects for accessory ecosystems-such as controllers and foldable device accessories-that support premium mobile experiences; constrained accessory availability can limit the adoption of advanced form factors and novel control schemes that some publishers had targeted.

Intermediary services that underpin global advertising and content delivery have also adapted. Increased logistical costs have nudged some ad networks and SDK providers to restructure revenue sharing or to consolidate regional operations to preserve unit economics. As a consequence, publishers are reevaluating dependency on single-source ad stacks and exploring multi-partner architectures that balance reach with cost resilience. For companies investing in subscription offerings, higher device costs can both depress new subscriber intake and increase the relative value of loyalty incentives, thereby reshaping retention tactics and content bundling strategies.

Finally, regulatory and trade uncertainty remains a strategic risk that demands scenario planning. Legal teams and commercial leaders are collaborating to understand tariff classifications and to pursue exemptions where feasible. In parallel, finance teams are stress-testing pricing strategies and revising contractual terms with platform partners and distribution intermediaries. The cumulative effect is a heightened premium on agility: organizations that can adapt product feature sets to broader device parity, diversify vendor relationships, and optimize monetization to shifting consumer budgets will be better positioned to navigate the tariff-induced headwinds.

Key segmentation insights that clarify where value is concentrated and which product approaches align with distinct player and device cohorts

An effective segmentation lens reveals actionable differences across platform, genre, revenue model, device type, and player archetype. In platform terms, Android and iOS retain distinct economic characteristics: Android's broader global reach supports highly diverse user acquisition funnels and ad monetization strategies, while iOS continues to offer denser premium spenders and favorable in-app purchase dynamics. These platform distinctions influence decisions on feature parity, regional marketing tactics, and the prioritization of OS-specific commerce integrations.

Across genre, distinct design and commercial playbooks emerge. Action titles, including Platformer and Shooter subgenres, demand tight input responsiveness and benefit from short-session engagement loops paired with skill-based progression; these genres often support higher episodic monetization through cosmetics and timed events. Casual experiences, encompassing Arcade, Hyper Casual, and Puzzle variants, excel with simple onboarding and high virality, leaning on broad reach and efficient ad monetization to scale. Racing and Sports titles emphasize physics fidelity and competitive frameworks, where investment in matchmaking and social features enhances retention. Role Playing, divided into Action Role Playing and Traditional variants, benefits from deep progression systems, narrative investment, and long-tail monetization through episodic content or premium purchases. Strategy games, in both Real Time and Turn Based forms, cultivate long-term engagement through meta-progression and guild mechanics, which can be monetized through season passes and campaign bundles.

Revenue model segmentation underscores how monetization choices align with player tolerance and engagement depth. Ad Supported models perform well for broad reach titles and work effectively when paired with lightweight retention mechanisms. Freemium approaches, which can combine Ad Supported elements with In App Purchase options, are particularly effective when players progress through a funnel that transitions low-commitment users into paying cohorts by demonstrating value over time. Premium and Subscription offerings suit players who value ad-free and curated experiences; subscriptions in particular are most effective when coupled with ongoing content delivery and clear, recurring value.

Device type segmentation between Smartphone and Tablet highlights user experience differentials that influence design priorities. Smartphone experiences must optimize for single-handed use, network variability, and shorter session lengths, while Tablet titles can leverage larger screens for richer HUDs, more complex controls, and socially-oriented multiplayer experiences. Recognizing these differences enables engineers and product teams to tailor UI/UX decisions and performance budgets to each form factor.

Finally, player type segmentation into Casual, Hardcore, and Midcore clarifies engagement and monetization expectations. Casual players prioritize accessibility and low friction, often generating value through lightweight ad interactions or low-cost purchases. Hardcore players invest significant time and expect deep systems, competitive balance, and prestige rewards; they are more likely to contribute to high-value transactions and esports-related monetization. Midcore players bridge the two, responding well to moderate complexity, social features, and mid-tier monetization options. By integrating these segmentation perspectives, companies can align product roadmaps and marketing strategies to deliver differentiated value to each cohort.

Regional performance drivers and strategic priorities that differ across global operating environments and opportunity clusters

Regional dynamics shape both opportunity and execution. In the Americas, monetization is often driven by robust spending behavior in premium and in-app purchases, and by mature advertising ecosystems that support sophisticated programmatic strategies. The region's regulatory environment and strong network operator partnerships also influence distribution approaches and subscription bundling opportunities. Consequently, publishers often prioritize premium content launches and competitive multiplayer features in this geography while leveraging localized promotions to accelerate retention.

Europe, Middle East & Africa present a heterogeneous tapestry in which regulatory variation, language diversity, and device heterogeneity are pronounced. Data privacy considerations and payment preferences vary significantly across countries, requiring localized compliance and multiple payment rails. Moreover, EMEA's fragmented market dynamics encourage tailored content strategies, regional live-ops calendars, and partnerships with local publishers to enhance discoverability and cultural resonance.

Asia-Pacific is characterized by intense competition, high engagement rates, and platform-native business models that emphasize live services and social gameplay. Distribution channels here include both global app stores and powerful regional ecosystems that can drive rapid viral adoption. Subsidiary markets within Asia-Pacific often show higher receptivity to aggressive live-ops tactics and in-game economies, demanding rapid content iteration and strong community management. Taken together, these regional distinctions underscore the need for geographic-specific go-to-market plans and flexible operational models that respect local consumer behavior and regulatory frameworks.

Company-level strategic patterns and competitive behaviors that define leadership moves in the mobile games sector

Leading organizations exhibit recurring strategic themes: platform diversification, investment in live-ops capabilities, and the formation of content ecosystems that anchor long-term engagement. Market leaders invest heavily in data-driven user acquisition and retention teams, combining creative optimization with lifecycle marketing to maximize value. They also prioritize cross-functional alignment between product, engineering, and commercial teams to accelerate feature delivery and to reduce friction in monetization experiments.

Partnership strategies are another common differentiator. Successful companies pursue selective alliances with platform holders, ad networks, and regional publishers to extend reach while preserving margin. Strategic M&A is deployed to acquire talent, proprietary technology, or genre expertise that accelerates roadmaps. Moreover, companies that cultivate robust developer ecosystems and third-party tool integrations improve operational resilience and speed to market.

On the technology front, leaders emphasize modular architectures, cloud scalability, and tooling for live-ops. These investments enable rapid content deployment, A/B testing, and feature toggling that are essential for optimizing retention and spend. Finally, an emerging subset of firms is experimenting with new commerce mechanics-such as bundled subscriptions across portfolios and tighter integrations with platform-level services-to create sticky revenue streams and to reduce dependency on one-off transactions. These company-level patterns combine to form an operational playbook that other organizations can adapt to their scale and strategic intent.

Actionable recommendations that industry leaders can implement to strengthen resilience, drive growth, and optimize monetization pathways

Adopt a platform-aware product strategy that recognizes the economic and technical differences between Android and iOS and tailors feature sets, payment options, and discovery tactics accordingly. This differentiation enables teams to extract greater value from each ecosystem while minimizing compliance risk. Concurrently, optimize monetization by blending revenue models: pair Ad Supported entry points with well-designed Freemium progression paths that convert engaged users into In App Purchase customers while preserving goodwill through measured ad frequency and contextual placements.

Invest in cross-device compatibility and performance engineering so that experiences scale across Smartphone and Tablet device types without fragmenting development roadmaps. Prioritize modular asset delivery, dynamic quality scaling, and adaptive control schemes to reach a broader installed base. Expand live-ops capabilities and content pipelines to sustain engagement across Casual, Midcore, and Hardcore segments, using data-driven experimentation to identify the features that most effectively move players along the value ladder.

Mitigate tariff-driven supply shocks by diversifying vendor relationships and strengthening contractual terms with hardware and accessory suppliers. Coordinate with legal and finance teams to pursue tariff exemptions where applicable and to build contingency buffers into procurement plans. On the commercial front, refine pricing and promotion strategies to preserve conversion rates in environments where consumer device upgrade cycles extend.

Finally, regionalize go-to-market plans to align with differences across the Americas, Europe, Middle East & Africa, and Asia-Pacific. Localize content, payment methods, and community engagement practices to reflect cultural norms and regulatory constraints. Complement these approaches with strategic partnerships in target territories to accelerate user acquisition and to improve localization fidelity. By implementing these recommendations, industry leaders can increase operational resilience, enhance user lifetime value, and sustain competitive differentiation.

Research methodology outlining the analytical framework, data sources, and validation processes behind the report's findings

This research synthesizes a multi-method approach that blends primary stakeholder engagement, structured qualitative interviews, and secondary industry synthesis to construct a comprehensive view of the mobile games landscape. Primary inputs include executive interviews with product leads, monetization specialists, platform managers, and legal advisors, which were complemented by developer workshops and technical briefings to validate engineering assumptions and device compatibility constraints. These qualitative insights were triangulated with aggregated usage patterns and anonymized behavioral indicators to support segmentation and product-level analysis.

Secondary analysis leveraged public filings, regulatory filings, platform documentation, SDK release notes, and industry press to corroborate strategic moves and to track platform policy changes. Comparative benchmarking across genres, revenue models, and device types was conducted through cross-sectional analysis of design patterns, monetization mechanics, and engagement architectures. Validation steps included peer review by subject matter experts, scenario stress-testing of supply chain impacts, and iterative refinements based on stakeholder feedback to ensure accuracy and practical relevance.

Ethical considerations guided the treatment of all proprietary data, with anonymization and aggregation protocols applied to any sensitive inputs. The methodology emphasizes transparency in assumptions, reproducibility of analytical steps, and clear delineation between observed behaviors and interpretive recommendations. This rigorous approach ensures that the insights presented are both actionable and grounded in verifiable industry practice.

Concluding synthesis underscoring strategic takeaways and the imperative for decisive, data-informed action across the ecosystem

The mobile games sector sits at an inflection point where platform economics, evolving player expectations, and macroeconomic trade actions converge to reshape strategic priorities. Competitive advantage will accrue to organizations that integrate platform-specific strategies with flexible monetization, robust live-ops capabilities, and resilient supply chains. By aligning product roadmaps to clear segmentation insights-spanning platform, genre, revenue model, device type, and player archetype-leaders can sharpen resource allocation and accelerate value creation.

Importantly, the tariff-induced adjustments of 2025 underscore the need for contingency planning and procurement agility. Companies that proactively diversify vendor relationships, optimize product compatibility across a widening range of devices, and refine monetization to protect retention will be better equipped to maintain growth trajectories despite external shocks. As the industry continues to evolve, the capacity to translate segmentation intelligence into operational execution will distinguish top performers.

In summary, the path forward requires combining creative excellence with disciplined commercial execution. Decision-makers should prioritize actions that preserve user experience while unlocking sustainable monetization, and should continually reassess assumptions as platform policies and global trade dynamics change. The result will be a more resilient, adaptive portfolio of titles positioned to capture durable engagement and long-term value.

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Cloud streaming technology enabling seamless high fidelity mobile gaming experiences across devices
  • 5.2. AI driven personalization engines optimizing retention and in app purchase conversion rates across mobile game audiences
  • 5.3. Implementation of Apple iOS privacy and ATT changes forcing new user acquisition and ad monetization strategies
  • 5.4. Integration of hypercasual game mechanics with midcore monetization loops to boost long term player engagement metrics
  • 5.5. Adoption of blockchain based asset ownership models and NFTs to drive secondary markets in mobile gaming ecosystems
  • 5.6. Growth of cross platform multiplayer and social guild features fostering community retention and virality in mobile titles
  • 5.7. Expansion of live ops and seasonal event calendars as key driver of active user growth and in game spending patterns
  • 5.8. Rise of 5G network adoption unlocking graphically rich AR and VR mobile game experiences with minimal latency concerns
  • 5.9. Increasing partnership between mobile developers and influencers to leverage user generated content for organic growth and retention
  • 5.10. Implementing advanced ad formats like playable and interactive ads to enhance user acquisition efficiency and quality installs

6. Cumulative Impact of United States Tariffs 2025

7. Cumulative Impact of Artificial Intelligence 2025

8. Mobile Games Market, by Platform

  • 8.1. Android
  • 8.2. iOS

9. Mobile Games Market, by Genre

  • 9.1. Action
    • 9.1.1. Platformer
    • 9.1.2. Shooter
  • 9.2. Casual
    • 9.2.1. Arcade
    • 9.2.2. Hyper Casual
    • 9.2.3. Puzzle
  • 9.3. Racing
  • 9.4. Role Playing
    • 9.4.1. Action Role Playing
    • 9.4.2. Traditional
  • 9.5. Sports
  • 9.6. Strategy
    • 9.6.1. Real Time
    • 9.6.2. Turn Based

10. Mobile Games Market, by Revenue Model

  • 10.1. Ad Supported
  • 10.2. Freemium
    • 10.2.1. Ad Supported
    • 10.2.2. In App Purchase
  • 10.3. Premium
  • 10.4. Subscription

11. Mobile Games Market, by Device Type

  • 11.1. Smartphone
  • 11.2. Tablet

12. Mobile Games Market, by Player Type

  • 12.1. Casual
  • 12.2. Hardcore
  • 12.3. Midcore

13. Mobile Games Market, by Region

  • 13.1. Americas
    • 13.1.1. North America
    • 13.1.2. Latin America
  • 13.2. Europe, Middle East & Africa
    • 13.2.1. Europe
    • 13.2.2. Middle East
    • 13.2.3. Africa
  • 13.3. Asia-Pacific

14. Mobile Games Market, by Group

  • 14.1. ASEAN
  • 14.2. GCC
  • 14.3. European Union
  • 14.4. BRICS
  • 14.5. G7
  • 14.6. NATO

15. Mobile Games Market, by Country

  • 15.1. United States
  • 15.2. Canada
  • 15.3. Mexico
  • 15.4. Brazil
  • 15.5. United Kingdom
  • 15.6. Germany
  • 15.7. France
  • 15.8. Russia
  • 15.9. Italy
  • 15.10. Spain
  • 15.11. China
  • 15.12. India
  • 15.13. Japan
  • 15.14. Australia
  • 15.15. South Korea

16. Competitive Landscape

  • 16.1. Market Share Analysis, 2024
  • 16.2. FPNV Positioning Matrix, 2024
  • 16.3. Competitive Analysis
    • 16.3.1. Tencent Holdings Limited
    • 16.3.2. ByteDance Ltd.
    • 16.3.3. NetEase, Inc.
    • 16.3.4. Activision Blizzard, Inc.
    • 16.3.5. Sony Group Corporation
    • 16.3.6. Electronic Arts Inc.
    • 16.3.7. Playtika Holding Corp.
    • 16.3.8. Scopely, Inc.
    • 16.3.9. Supercell Oy
    • 16.3.10. Niantic, Inc.

LIST OF FIGURES

  • FIGURE 1. GLOBAL MOBILE GAMES MARKET SIZE, 2018-2032 (USD MILLION)
  • FIGURE 2. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORM, 2024 VS 2032 (%)
  • FIGURE 3. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORM, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 4. GLOBAL MOBILE GAMES MARKET SIZE, BY GENRE, 2024 VS 2032 (%)
  • FIGURE 5. GLOBAL MOBILE GAMES MARKET SIZE, BY GENRE, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 6. GLOBAL MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2024 VS 2032 (%)
  • FIGURE 7. GLOBAL MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 8. GLOBAL MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2024 VS 2032 (%)
  • FIGURE 9. GLOBAL MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 10. GLOBAL MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2024 VS 2032 (%)
  • FIGURE 11. GLOBAL MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 12. GLOBAL MOBILE GAMES MARKET SIZE, BY REGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 13. AMERICAS MOBILE GAMES MARKET SIZE, BY SUBREGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 14. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 15. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 16. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY SUBREGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 17. EUROPE MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 18. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 19. AFRICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 20. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 21. GLOBAL MOBILE GAMES MARKET SIZE, BY GROUP, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 22. ASEAN MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 23. GCC MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 24. EUROPEAN UNION MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 25. BRICS MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 26. G7 MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 27. NATO MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 28. GLOBAL MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 29. MOBILE GAMES MARKET SHARE, BY KEY PLAYER, 2024
  • FIGURE 30. MOBILE GAMES MARKET, FPNV POSITIONING MATRIX, 2024

LIST OF TABLES

  • TABLE 1. MOBILE GAMES MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2024
  • TABLE 3. GLOBAL MOBILE GAMES MARKET SIZE, 2018-2024 (USD MILLION)
  • TABLE 4. GLOBAL MOBILE GAMES MARKET SIZE, 2025-2032 (USD MILLION)
  • TABLE 5. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 6. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 7. GLOBAL MOBILE GAMES MARKET SIZE, BY ANDROID, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 8. GLOBAL MOBILE GAMES MARKET SIZE, BY ANDROID, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 9. GLOBAL MOBILE GAMES MARKET SIZE, BY ANDROID, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 10. GLOBAL MOBILE GAMES MARKET SIZE, BY ANDROID, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 11. GLOBAL MOBILE GAMES MARKET SIZE, BY ANDROID, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 12. GLOBAL MOBILE GAMES MARKET SIZE, BY ANDROID, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 13. GLOBAL MOBILE GAMES MARKET SIZE, BY IOS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 14. GLOBAL MOBILE GAMES MARKET SIZE, BY IOS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 15. GLOBAL MOBILE GAMES MARKET SIZE, BY IOS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 16. GLOBAL MOBILE GAMES MARKET SIZE, BY IOS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 17. GLOBAL MOBILE GAMES MARKET SIZE, BY IOS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 18. GLOBAL MOBILE GAMES MARKET SIZE, BY IOS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 19. GLOBAL MOBILE GAMES MARKET SIZE, BY GENRE, 2018-2024 (USD MILLION)
  • TABLE 20. GLOBAL MOBILE GAMES MARKET SIZE, BY GENRE, 2025-2032 (USD MILLION)
  • TABLE 21. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION, 2018-2024 (USD MILLION)
  • TABLE 22. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION, 2025-2032 (USD MILLION)
  • TABLE 23. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 24. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 25. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 26. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 27. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 28. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 29. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORMER, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 30. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORMER, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 31. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORMER, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 32. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORMER, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 33. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORMER, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 34. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORMER, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 35. GLOBAL MOBILE GAMES MARKET SIZE, BY SHOOTER, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 36. GLOBAL MOBILE GAMES MARKET SIZE, BY SHOOTER, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 37. GLOBAL MOBILE GAMES MARKET SIZE, BY SHOOTER, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 38. GLOBAL MOBILE GAMES MARKET SIZE, BY SHOOTER, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 39. GLOBAL MOBILE GAMES MARKET SIZE, BY SHOOTER, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 40. GLOBAL MOBILE GAMES MARKET SIZE, BY SHOOTER, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 41. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, 2018-2024 (USD MILLION)
  • TABLE 42. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, 2025-2032 (USD MILLION)
  • TABLE 43. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 44. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 45. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 46. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 47. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 48. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 49. GLOBAL MOBILE GAMES MARKET SIZE, BY ARCADE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 50. GLOBAL MOBILE GAMES MARKET SIZE, BY ARCADE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 51. GLOBAL MOBILE GAMES MARKET SIZE, BY ARCADE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 52. GLOBAL MOBILE GAMES MARKET SIZE, BY ARCADE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 53. GLOBAL MOBILE GAMES MARKET SIZE, BY ARCADE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 54. GLOBAL MOBILE GAMES MARKET SIZE, BY ARCADE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 55. GLOBAL MOBILE GAMES MARKET SIZE, BY HYPER CASUAL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 56. GLOBAL MOBILE GAMES MARKET SIZE, BY HYPER CASUAL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 57. GLOBAL MOBILE GAMES MARKET SIZE, BY HYPER CASUAL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 58. GLOBAL MOBILE GAMES MARKET SIZE, BY HYPER CASUAL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 59. GLOBAL MOBILE GAMES MARKET SIZE, BY HYPER CASUAL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 60. GLOBAL MOBILE GAMES MARKET SIZE, BY HYPER CASUAL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 61. GLOBAL MOBILE GAMES MARKET SIZE, BY PUZZLE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 62. GLOBAL MOBILE GAMES MARKET SIZE, BY PUZZLE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 63. GLOBAL MOBILE GAMES MARKET SIZE, BY PUZZLE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 64. GLOBAL MOBILE GAMES MARKET SIZE, BY PUZZLE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 65. GLOBAL MOBILE GAMES MARKET SIZE, BY PUZZLE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 66. GLOBAL MOBILE GAMES MARKET SIZE, BY PUZZLE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 67. GLOBAL MOBILE GAMES MARKET SIZE, BY RACING, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 68. GLOBAL MOBILE GAMES MARKET SIZE, BY RACING, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 69. GLOBAL MOBILE GAMES MARKET SIZE, BY RACING, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 70. GLOBAL MOBILE GAMES MARKET SIZE, BY RACING, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 71. GLOBAL MOBILE GAMES MARKET SIZE, BY RACING, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 72. GLOBAL MOBILE GAMES MARKET SIZE, BY RACING, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 73. GLOBAL MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2018-2024 (USD MILLION)
  • TABLE 74. GLOBAL MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2025-2032 (USD MILLION)
  • TABLE 75. GLOBAL MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 76. GLOBAL MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 77. GLOBAL MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 78. GLOBAL MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 79. GLOBAL MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 80. GLOBAL MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 81. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION ROLE PLAYING, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 82. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION ROLE PLAYING, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 83. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION ROLE PLAYING, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 84. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION ROLE PLAYING, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 85. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION ROLE PLAYING, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 86. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION ROLE PLAYING, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 87. GLOBAL MOBILE GAMES MARKET SIZE, BY TRADITIONAL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 88. GLOBAL MOBILE GAMES MARKET SIZE, BY TRADITIONAL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 89. GLOBAL MOBILE GAMES MARKET SIZE, BY TRADITIONAL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 90. GLOBAL MOBILE GAMES MARKET SIZE, BY TRADITIONAL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 91. GLOBAL MOBILE GAMES MARKET SIZE, BY TRADITIONAL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 92. GLOBAL MOBILE GAMES MARKET SIZE, BY TRADITIONAL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 93. GLOBAL MOBILE GAMES MARKET SIZE, BY SPORTS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 94. GLOBAL MOBILE GAMES MARKET SIZE, BY SPORTS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 95. GLOBAL MOBILE GAMES MARKET SIZE, BY SPORTS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 96. GLOBAL MOBILE GAMES MARKET SIZE, BY SPORTS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 97. GLOBAL MOBILE GAMES MARKET SIZE, BY SPORTS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 98. GLOBAL MOBILE GAMES MARKET SIZE, BY SPORTS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 99. GLOBAL MOBILE GAMES MARKET SIZE, BY STRATEGY, 2018-2024 (USD MILLION)
  • TABLE 100. GLOBAL MOBILE GAMES MARKET SIZE, BY STRATEGY, 2025-2032 (USD MILLION)
  • TABLE 101. GLOBAL MOBILE GAMES MARKET SIZE, BY STRATEGY, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 102. GLOBAL MOBILE GAMES MARKET SIZE, BY STRATEGY, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 103. GLOBAL MOBILE GAMES MARKET SIZE, BY STRATEGY, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 104. GLOBAL MOBILE GAMES MARKET SIZE, BY STRATEGY, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 105. GLOBAL MOBILE GAMES MARKET SIZE, BY STRATEGY, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 106. GLOBAL MOBILE GAMES MARKET SIZE, BY STRATEGY, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 107. GLOBAL MOBILE GAMES MARKET SIZE, BY REAL TIME, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 108. GLOBAL MOBILE GAMES MARKET SIZE, BY REAL TIME, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 109. GLOBAL MOBILE GAMES MARKET SIZE, BY REAL TIME, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 110. GLOBAL MOBILE GAMES MARKET SIZE, BY REAL TIME, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 111. GLOBAL MOBILE GAMES MARKET SIZE, BY REAL TIME, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 112. GLOBAL MOBILE GAMES MARKET SIZE, BY REAL TIME, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 113. GLOBAL MOBILE GAMES MARKET SIZE, BY TURN BASED, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 114. GLOBAL MOBILE GAMES MARKET SIZE, BY TURN BASED, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 115. GLOBAL MOBILE GAMES MARKET SIZE, BY TURN BASED, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 116. GLOBAL MOBILE GAMES MARKET SIZE, BY TURN BASED, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 117. GLOBAL MOBILE GAMES MARKET SIZE, BY TURN BASED, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 118. GLOBAL MOBILE GAMES MARKET SIZE, BY TURN BASED, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 119. GLOBAL MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 120. GLOBAL MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 121. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 122. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 123. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 124. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 125. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 126. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 127. GLOBAL MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2018-2024 (USD MILLION)
  • TABLE 128. GLOBAL MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2025-2032 (USD MILLION)
  • TABLE 129. GLOBAL MOBILE GAMES MARKET SIZE, BY FREEMIUM, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 130. GLOBAL MOBILE GAMES MARKET SIZE, BY FREEMIUM, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 131. GLOBAL MOBILE GAMES MARKET SIZE, BY FREEMIUM, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 132. GLOBAL MOBILE GAMES MARKET SIZE, BY FREEMIUM, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 133. GLOBAL MOBILE GAMES MARKET SIZE, BY FREEMIUM, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 134. GLOBAL MOBILE GAMES MARKET SIZE, BY FREEMIUM, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 135. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 136. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 137. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 138. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 139. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 140. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 141. GLOBAL MOBILE GAMES MARKET SIZE, BY IN APP PURCHASE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 142. GLOBAL MOBILE GAMES MARKET SIZE, BY IN APP PURCHASE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 143. GLOBAL MOBILE GAMES MARKET SIZE, BY IN APP PURCHASE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 144. GLOBAL MOBILE GAMES MARKET SIZE, BY IN APP PURCHASE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 145. GLOBAL MOBILE GAMES MARKET SIZE, BY IN APP PURCHASE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 146. GLOBAL MOBILE GAMES MARKET SIZE, BY IN APP PURCHASE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 147. GLOBAL MOBILE GAMES MARKET SIZE, BY PREMIUM, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 148. GLOBAL MOBILE GAMES MARKET SIZE, BY PREMIUM, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 149. GLOBAL MOBILE GAMES MARKET SIZE, BY PREMIUM, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 150. GLOBAL MOBILE GAMES MARKET SIZE, BY PREMIUM, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 151. GLOBAL MOBILE GAMES MARKET SIZE, BY PREMIUM, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 152. GLOBAL MOBILE GAMES MARKET SIZE, BY PREMIUM, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 153. GLOBAL MOBILE GAMES MARKET SIZE, BY SUBSCRIPTION, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 154. GLOBAL MOBILE GAMES MARKET SIZE, BY SUBSCRIPTION, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 155. GLOBAL MOBILE GAMES MARKET SIZE, BY SUBSCRIPTION, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 156. GLOBAL MOBILE GAMES MARKET SIZE, BY SUBSCRIPTION, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 157. GLOBAL MOBILE GAMES MARKET SIZE, BY SUBSCRIPTION, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 158. GLOBAL MOBILE GAMES MARKET SIZE, BY SUBSCRIPTION, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 159. GLOBAL MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 160. GLOBAL MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2025-2032 (USD MILLION)
  • TABLE 161. GLOBAL MOBILE GAMES MARKET SIZE, BY SMARTPHONE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 162. GLOBAL MOBILE GAMES MARKET SIZE, BY SMARTPHONE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 163. GLOBAL MOBILE GAMES MARKET SIZE, BY SMARTPHONE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 164. GLOBAL MOBILE GAMES MARKET SIZE, BY SMARTPHONE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 165. GLOBAL MOBILE GAMES MARKET SIZE, BY SMARTPHONE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 166. GLOBAL MOBILE GAMES MARKET SIZE, BY SMARTPHONE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 167. GLOBAL MOBILE GAMES MARKET SIZE, BY TABLET, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 168. GLOBAL MOBILE GAMES MARKET SIZE, BY TABLET, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 169. GLOBAL MOBILE GAMES MARKET SIZE, BY TABLET, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 170. GLOBAL MOBILE GAMES MARKET SIZE, BY TABLET, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 171. GLOBAL MOBILE GAMES MARKET SIZE, BY TABLET, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 172. GLOBAL MOBILE GAMES MARKET SIZE, BY TABLET, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 173. GLOBAL MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2018-2024 (USD MILLION)
  • TABLE 174. GLOBAL MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2025-2032 (USD MILLION)
  • TABLE 175. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 176. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 177. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 178. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 179. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 180. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 181. GLOBAL MOBILE GAMES MARKET SIZE, BY HARDCORE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 182. GLOBAL MOBILE GAMES MARKET SIZE, BY HARDCORE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 183. GLOBAL MOBILE GAMES MARKET SIZE, BY HARDCORE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 184. GLOBAL MOBILE GAMES MARKET SIZE, BY HARDCORE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 185. GLOBAL MOBILE GAMES MARKET SIZE, BY HARDCORE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 186. GLOBAL MOBILE GAMES MARKET SIZE, BY HARDCORE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 187. GLOBAL MOBILE GAMES MARKET SIZE, BY MIDCORE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 188. GLOBAL MOBILE GAMES MARKET SIZE, BY MIDCORE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 189. GLOBAL MOBILE GAMES MARKET SIZE, BY MIDCORE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 190. GLOBAL MOBILE GAMES MARKET SIZE, BY MIDCORE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 191. GLOBAL MOBILE GAMES MARKET SIZE, BY MIDCORE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 192. GLOBAL MOBILE GAMES MARKET SIZE, BY MIDCORE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 193. GLOBAL MOBILE GAMES MARKET SIZE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 194. GLOBAL MOBILE GAMES MARKET SIZE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 195. AMERICAS MOBILE GAMES MARKET SIZE, BY SUBREGION, 2018-2024 (USD MILLION)
  • TABLE 196. AMERICAS MOBILE GAMES MARKET SIZE, BY SUBREGION, 2025-2032 (USD MILLION)
  • TABLE 197. AMERICAS MOBILE GAMES MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 198. AMERICAS MOBILE GAMES MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 199. AMERICAS MOBILE GAMES MARKET SIZE, BY GENRE, 2018-2024 (USD MILLION)
  • TABLE 200. AMERICAS MOBILE GAMES MARKET SIZE, BY GENRE, 2025-2032 (USD MILLION)
  • TABLE 201. AMERICAS MOBILE GAMES MARKET SIZE, BY ACTION, 2018-2024 (USD MILLION)
  • TABLE 202. AMERICAS MOBILE GAMES MARKET SIZE, BY ACTION, 2025-2032 (USD MILLION)
  • TABLE 203. AMERICAS MOBILE GAMES MARKET SIZE, BY CASUAL, 2018-2024 (USD MILLION)
  • TABLE 204. AMERICAS MOBILE GAMES MARKET SIZE, BY CASUAL, 2025-2032 (USD MILLION)
  • TABLE 205. AMERICAS MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2018-2024 (USD MILLION)
  • TABLE 206. AMERICAS MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2025-2032 (USD MILLION)
  • TABLE 207. AMERICAS MOBILE GAMES MARKET SIZE, BY STRATEGY, 2018-2024 (USD MILLION)
  • TABLE 208. AMERICAS MOBILE GAMES MARKET SIZE, BY STRATEGY, 2025-2032 (USD MILLION)
  • TABLE 209. AMERICAS MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 210. AMERICAS MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 211. AMERICAS MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2018-2024 (USD MILLION)
  • TABLE 212. AMERICAS MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2025-2032 (USD MILLION)
  • TABLE 213. AMERICAS MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 214. AMERICAS MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2025-2032 (USD MILLION)
  • TABLE 215. AMERICAS MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2018-2024 (USD MILLION)
  • TABLE 216. AMERICAS MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2025-2032 (USD MILLION)
  • TABLE 217. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 218. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 219. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 220. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 221. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY GENRE, 2018-2024 (USD MILLION)
  • TABLE 222. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY GENRE, 2025-2032 (USD MILLION)
  • TABLE 223. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY ACTION, 2018-2024 (USD MILLION)
  • TABLE 224. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY ACTION, 2025-2032 (USD MILLION)
  • TABLE 225. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY CASUAL, 2018-2024 (USD MILLION)
  • TABLE 226. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY CASUAL, 2025-2032 (USD MILLION)
  • TABLE 227. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2018-2024 (USD MILLION)
  • TABLE 228. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2025-2032 (USD MILLION)
  • TABLE 229. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY STRATEGY, 2018-2024 (USD MILLION)
  • TABLE 230. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY STRATEGY, 2025-2032 (USD MILLION)
  • TABLE 231. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 232. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 233. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2018-2024 (USD MILLION)
  • TABLE 234. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2025-2032 (USD MILLION)
  • TABLE 235. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 236. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2025-2032 (USD MILLION)
  • TABLE 237. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2018-2024 (USD MILLION)
  • TABLE 238. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2025-2032 (USD MILLION)
  • TABLE 239. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 240. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 241. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 242. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 243. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY GENRE, 2018-2024 (USD MILLION)
  • TABLE 244. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY GENRE, 2025-2032 (USD MILLION)
  • TABLE 245. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY ACTION, 2018-2024 (USD MILLION)
  • TABLE 246. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY ACTION, 2025-2032 (USD MILLION)
  • TABLE 247. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY CASUAL, 2018-2024 (USD MILLION)
  • TABLE 248. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY CASUAL, 2025-2032 (USD MILLION)
  • TABLE 249. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2018-2024 (USD MILLION)
  • TABLE 250. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2025-2032 (USD MILLION)
  • TABLE 251. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY STRATEGY, 2018-2024 (USD MILLION)
  • TABLE 252. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY STRATEGY, 2025-2032 (USD MILLION)
  • TABLE 253. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 254. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 255. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2018-2024 (USD MILLION)
  • TABLE 256. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2025-2032 (USD MILLION)
  • TABLE 257. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 258. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2025-2032 (USD MILLION)
  • TABLE 259. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2018-2024 (USD MILLION)
  • TABLE 260. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2025-2032 (USD MILLION)
  • TABLE 261. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY SUBREGION, 2018-2024 (USD MILLION)
  • TABLE 262. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY SUBREGION, 2025-2032 (USD MILLION)
  • TABLE 263. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 264. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 265. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY GENRE, 2018-2024 (USD MILLION)
  • TABLE 266. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY GENRE, 2025-2032 (USD MILLION)
  • TABLE 267. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY ACTION, 2018-2024 (USD MILLION)
  • TABLE 268. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY ACTION, 2025-2032 (USD MILLION)
  • TABLE 269. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY CASUAL, 2018-2024 (USD MILLION)
  • TABLE 270. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY CASUAL, 2025-2032 (USD MILLION)
  • TABLE 271. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2018-2024 (USD MILLION)
  • TABLE 272. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2025-2032 (USD MILLION)
  • TABLE 273. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY STRATEGY, 2018-2024 (USD MILLION)
  • TABLE 274. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY STRATEGY, 2025-2032 (USD MILLION)
  • TABLE 275. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 276. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 277. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2018-2024 (USD MILLION)
  • TABLE 278. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2025-2032 (USD MILLION)
  • TABLE 279. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 280. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2025-2032 (USD MILLION)
  • TABLE 281. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2018-2024 (USD MILLION)
  • TABLE 282. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2025-2032 (USD MILLION)
  • TABLE 283. EUROPE MOBILE GAMES MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 284. EUROPE MOBILE GAMES MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 285. EUROPE MOBILE GAMES MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 286. EUROPE MOBILE GAMES MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 287. EUROPE MOBILE GAMES MARKET SIZE, BY GENRE, 2018-2024 (USD MILLION)
  • TABLE 288. EUROPE MOBILE GAMES MARKET SIZE, BY GENRE, 2025-2032 (USD MILLION)
  • TABLE 289. EUROPE MOBILE GAMES MARKET SIZE, BY ACTION, 2018-2024 (USD MILLION)
  • TABLE 290. EUROPE MOBILE GAMES MARKET SIZE, BY ACTION, 2025-2032 (USD MILLION)
  • TABLE 291. EUROPE MOBILE GAMES MARKET SIZE, BY CASUAL, 2018-2024 (USD MILLION)
  • TABLE 292. EUROPE MOBILE GAMES MARKET SIZE, BY CASUAL, 2025-2032 (USD MILLION)
  • TABLE 293. EUROPE MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2018-2024 (USD MILLION)
  • TABLE 294. EUROPE MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2025-2032 (USD MILLION)
  • TABLE 295. EUROPE MOBILE GAMES MARKET SIZE, BY STRATEGY, 2018-2024 (USD MILLION)
  • TABLE 296. EUROPE MOBILE GAMES MARKET SIZE, BY STRATEGY, 2025-2032 (USD MILLION)
  • TABLE 297. EUROPE MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 298. EUROPE MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 299. EUROPE MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2018-2024 (USD MILLION)
  • TABLE 300. EUROPE MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2025-2032 (USD MILLION)
  • TABLE 301. EUROPE MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 302. EUROPE MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2025-2032 (USD MILLION)
  • TABLE 303. EUROPE MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2018-2024 (USD MILLION)
  • TABLE 304. EUROPE MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2025-2032 (USD MILLION)
  • TABLE 305. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 306. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 307. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 308. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 309. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY GENRE, 2018-2024 (USD MILLION)
  • TABLE 310. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY GENRE, 2025-2032 (USD MILLION)
  • TABLE 311. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY ACTION, 2018-2024 (USD MILLION)
  • TABLE 312. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY ACTION, 2025-2032 (USD MILLION)
  • TABLE 313. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY CASUAL, 2018-2024 (USD MILLION)
  • TABLE 314. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY CASUAL, 2025-2032 (USD MILLION)
  • TABLE 315. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2018-2024 (USD MILLION)
  • TABLE 316. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2025-2032 (USD MILLION)
  • TABLE 317. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY STRATEGY, 2018-2024 (USD MILLION)
  • TABLE 318. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY STRATEGY, 2025-2032 (USD MILLION)
  • TABLE 319. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 320. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 321. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2018-2024 (USD MILLION)
  • TABLE 322. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2025-2032 (USD MILLION)
  • TABLE 323. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 324. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2025-2032 (USD MILLION)
  • TABLE 325. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2018-2024 (USD MILLION)
  • TABLE 326. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2025-2032 (USD MILLION)
  • TABLE 327. AFRICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 328. AFRICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 329. AFRICA MOBILE GAMES MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 330. AFRICA MOBILE GAMES MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 331. AFRICA MOBILE GAMES MARKET SIZE, BY GENRE, 2018-2024 (USD MILLION)
  • TABLE 332. AFRICA MOBILE GAMES MARKET SIZE, BY GENRE, 2025-2032 (USD MILLION)
  • TABLE 333. AFRICA MOBILE GAMES MARKET SIZE, BY ACTION, 2018-2024 (USD MILLION)
  • TABLE 334. AFRICA MOBILE GAMES MARKET SIZE, BY ACTION, 2025-2032 (USD MILLION)
  • TABLE 335. AFRICA MOBILE GAMES MARKET SIZE, BY CASUAL, 2018-2024 (USD MILLION)
  • TABLE 336. AFRICA MOBILE GAMES MARKET SIZE, BY CASUAL, 2025-2032 (USD MILLION)
  • TABLE 337. AFRICA MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2018-2024 (USD MILLION)
  • TABLE 338. AFRICA MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2025-2032 (USD MILLION)
  • TABLE 339. AFRICA MOBILE GAMES MARKET SIZE, BY STRATEGY, 2018-2024 (USD MILLION)
  • TABLE 340. AFRICA MOBILE GAMES MARKET SIZE, BY STRATEGY, 2025-2032 (USD MILLION)
  • TABLE 341. AFRICA MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 342. AFRICA MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 343. AFRICA MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2018-2024 (USD MILLION)
  • TABLE 344. AFRICA MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2025-2032 (USD MILLION)
  • TABLE 345. AFRICA MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 346. AFRICA MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2025-2032 (USD MILLION)
  • TABLE 347. AFRICA MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2018-2024 (USD MILLION)
  • TABLE 348. AFRICA MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2025-2032 (USD MILLION)
  • TABLE 349. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 350. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 351. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 352. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 353. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY GENRE, 2018-2024 (USD MILLION)
  • TABLE 354. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY GENRE, 2025-2032 (USD MILLION)
  • TABLE 355. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY ACTION, 2018-2024 (USD MILLION)
  • TABLE 356. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY ACTION, 2025-2032 (USD MILLION)
  • TABLE 357. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY CASUAL, 2018-2024 (USD MILLION)
  • TABLE 358. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY CASUAL, 2025-2032 (USD MILLION)
  • TABLE 359. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2018-2024 (USD MILLION)
  • TABLE 360. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2025-2032 (USD MILLION)
  • TABLE 361. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY STRATEGY, 2018-2024 (USD MILLION)
  • TABLE 362. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY STRATEGY, 2025-2032 (USD MILLION)
  • TABLE 363. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 364. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 365. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2018-2024 (USD MILLION)
  • TABLE 366. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2025-2032 (USD MILLION)
  • TABLE 367. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 368. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY