2026-2030年全球寵物科技及健康產品市場

全球寵物科技和健康產品市場預計將從 2025 年到 2030 年成長至 319.171 億美元，預測期內複合年成長率為 8.8%。

本報告對全球寵物技術和健康產品市場進行了全面分析，包括市場規模和預測、趨勢、成長要素、挑戰以及涵蓋約 25 家供應商的供應商分析。

本報告對當前市場狀況、最新市場趨勢和促進因素以及整體市場環境進行了最新分析。推動該市場發展的因素包括伴侶動物日益「人性化」、人工智慧和物聯網技術的快速發展，以及消費技術與動物護理的策略性融合。

本研究客觀地結合一手和二手訊息，包括主要行業相關人員的意見，進行了這項研究。報告內容包括對主要企業的分析、全面的市場規模數據、區域細分分析以及供應商格局。報告還包含了歷史數據和預測數據。

本研究指出，永續和環保寵物健康解決方案的日益普及是未來幾年全球寵物科技和健康產品市場成長的關鍵促進因素之一。此外，專業遠端醫療和獸醫遠距諮詢平台的擴展，以及個人化營養管理和品種特異性基因組健康計畫的成長，預計也將產生顯著的市場需求。

目錄

第1章：執行摘要

第2章 Technavio 分析

• 分析定價、生命週期、顧客購買籃子、採用率和購買標準。
• 輸入的重要性及差異化因素
• 混淆因素
• 促進因素和挑戰的影響

第3章 市場狀況

• 市場生態系統
• 市場特徵
• 價值鏈分析

第4章 市場規模

• 市場的定義
• 市場區隔分析
• 2025年市場規模
• 2025-2030年市場展望

第5章 市場規模與表現

• 2020-2024年全球寵物科技及健康產品市場
• 2020-2024年產品類型細分市場分析
• 2020-2024年最終用戶細分市場分析
• 2020-2024年通路細分分析
• 2020-2024年區域市場分析
• 2020-2024年各國細分市場分析

第6章 定性分析

• 人工智慧對全球寵物科技和健康產品市場的影響
• 地緣政治衝突影響全球寵物科技和健康產品市場。

第7章：五力分析

• 五力模型概述
• 買方的議價能力
• 供應商的議價能力
• 新進入者的威脅
• 替代品的威脅
• 競爭威脅
• 市場狀況

第8章 市場區隔：依產品類型

• 比較：依產品類型
• 寵物保健產品
• Pettech產品
• 市場機會：依產品類型分類

第9章 市場區隔：依最終用戶分類

• 比較：按最終用戶
• 狗
• 貓
• 其他
• 市場機會：依最終用戶分類

第10章 市場區隔：按分銷管道

• 比較：按分銷管道
• 離線
• 線上
• 市場機會：依分銷管道分類

第11章 客戶情況

第12章 區域情勢

• 區域細分
• 區域比較
• 北美洲
  • 美國
  • 加拿大
  • 墨西哥
• 歐洲
  • 英國
  • 德國
  • 法國
  • 義大利
  • 西班牙
  • 荷蘭
• 亞太地區
  • 中國
  • 日本
  • 印度
  • 韓國
  • 澳洲
  • 印尼
• 南美洲
  • 巴西
  • 阿根廷
  • 哥倫比亞
• 中東和非洲
  • 沙烏地阿拉伯
  • 南非
  • 阿拉伯聯合大公國
  • 土耳其
  • 以色列
• 市場機會：按地區分類

第13章 促進因素、挑戰與機遇

• 市場促進因素
• 市場挑戰
• 促進因素和挑戰的影響
• 市場機遇

第14章 競爭格局

• 概述
• 競爭格局
• 混亂局面
• 產業風險

第15章 競爭分析

• 公司簡介
• 公司排名指標
• 企業市場定位
• Central Garden and Pet Co.
• FitBark Inc.
• Furbo
• Garmin Ltd.
• Merck and Co. Inc.
• Nestle SA
• NOW Health Group Inc.
• Nutramax Laboratories Inc.
• Petcube Inc.
• PETKIT Ltd.
• Radio Systems Corp
• Tractive GmbH
• Virbac Group
• Whisker
• Zesty Paws

第16章附錄

The global pet tech and wellness products market is forecasted to grow by USD 31917.1 mn during 2025-2030, accelerating at a CAGR of 8.8% during the forecast period. The report on the global pet tech and wellness products market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing humanization of companion animals , rapid advancements in AI and iot capabilities, strategic integration of general consumer technology into animal care.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's global pet tech and wellness products market is segmented as below:

By Product Type

• Pet wellness products
• Pet tech products

By End-User

• Dogs
• Cats
• Others

By Distribution Channel

• Offline
• Online

Geography

• North America
  • US
  • Canada
  • Mexico
• Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
  • The Netherlands
• APAC
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
• South America
  • Brazil
  • Argentina
  • Colombia
• Middle East and Africa
  • South Africa
  • UAE
  • Turkey
• Rest of World (ROW)

This study identifies the proliferation of sustainable and eco-friendly pet wellness solutions as one of the prime reasons driving the global pet tech and wellness products market growth during the next few years. Also, expansion of specialized telehealth and remote veterinary consultation platforms and growth of personalized nutrition and breed-specific genomic wellness programs will lead to sizable demand in the market.

The report on the global pet tech and wellness products market covers the following areas:

• Global pet tech and wellness products market sizing
• Global pet tech and wellness products market forecast
• Global pet tech and wellness products market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading global pet tech and wellness products market vendors that include Central Garden and Pet Co., FitBark Inc., Furbo, Garmin Ltd., Hills Pet Nutrition Inc., Merck and Co. Inc., Nestle SA, NOW Health Group Inc., Nutramax Laboratories Inc., Petcube Inc., PetIQ LLC., PETKIT Ltd., Radio Systems Corp, Tractive GmbH, Vetster Inc., Virbac Group, Wellness Pet Co. Inc., Whisker, Zesty Paws, Zoetis Inc.. Also, the global pet tech and wellness products market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market by Geography
  • Executive Summary - Chart on Market Segmentation by Product Type
  • Executive Summary - Chart on Market Segmentation by End-user
  • Executive Summary - Chart on Market Segmentation by Distribution Channel
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

• 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• 2.2 Criticality of inputs and Factors of differentiation
• 2.3 Factors of disruption
• 2.4 Impact of drivers and challenges

3 Market Landscape

• 3.1 Market ecosystem
• 3.2 Market characteristics
• 3.3 Value chain analysis

4 Market Sizing

• 4.1 Market definition
• 4.2 Market segment analysis
  • Market segments
• 4.3 Market size 2025
• 4.4 Market outlook: Forecast for 2025-2030

5 Historic Market Size

• 5.1 Global Pet Tech And Wellness Products Market 2020 - 2024
  • Historic Market Size - Data Table on Global Pet Tech And Wellness Products Market 2020 - 2024 ($ million)
• 5.2 Product Type segment analysis 2020 - 2024
  • Historic Market Size - Product Type Segment 2020 - 2024 ($ million)
• 5.3 End-user segment analysis 2020 - 2024
  • Historic Market Size - End-user Segment 2020 - 2024 ($ million)
• 5.4 Distribution Channel segment analysis 2020 - 2024
  • Historic Market Size - Distribution Channel Segment 2020 - 2024 ($ million)
• 5.5 Geography segment analysis 2020 - 2024
  • Historic Market Size - Geography Segment 2020 - 2024 ($ million)
• 5.6 Country segment analysis 2020 - 2024
  • Historic Market Size - Country Segment 2020 - 2024 ($ million)

6 Qualitative Analysis

• 6.1 Impact of AI on the Global Pet Tech And Wellness Products Global Market
• 6.2 Impact of Geopolitical Conflicts on Global Pet Tech and Wellness Products Market

7 Five Forces Analysis

• 7.1 Five forces summary
  • Five forces analysis - Comparison between 2025 and 2030
• 7.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2025 and 2030
• 7.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2025 and 2030
• 7.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2025 and 2030
• 7.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2025 and 2030
• 7.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2025 and 2030
• 7.7 Market condition

8 Market Segmentation by Product Type

• 8.1 Market segments
• 8.2 Comparison by Product Type
• 8.3 Pet wellness products - Market size and forecast 2025-2030
• 8.4 Pet tech products - Market size and forecast 2025-2030
• 8.5 Market opportunity by Product Type
  • Market opportunity by Product Type ($ million)

9 Market Segmentation by End-user

• 9.1 Market segments
• 9.2 Comparison by End-user
• 9.3 Dogs - Market size and forecast 2025-2030
• 9.4 Cats - Market size and forecast 2025-2030
• 9.5 Others - Market size and forecast 2025-2030
• 9.6 Market opportunity by End-user
  • Market opportunity by End-user ($ million)

10 Market Segmentation by Distribution Channel

• 10.1 Market segments
• 10.2 Comparison by Distribution Channel
• 10.3 Offline - Market size and forecast 2025-2030
• 10.4 Online - Market size and forecast 2025-2030
• 10.5 Market opportunity by Distribution Channel
  • Market opportunity by Distribution Channel ($ million)

11 Customer Landscape

• 11.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

12 Geographic Landscape

• 12.1 Geographic segmentation
• 12.2 Geographic comparison
• 12.3 North America - Market size and forecast 2025-2030
  • 12.3.1 US - Market size and forecast 2025-2030
  • 12.3.2 Canada - Market size and forecast 2025-2030
  • 12.3.3 Mexico - Market size and forecast 2025-2030
• 12.4 Europe - Market size and forecast 2025-2030
  • 12.4.1 UK - Market size and forecast 2025-2030
  • 12.4.2 Germany - Market size and forecast 2025-2030
  • 12.4.3 France - Market size and forecast 2025-2030
  • 12.4.4 Italy - Market size and forecast 2025-2030
  • 12.4.5 Spain - Market size and forecast 2025-2030
  • 12.4.6 The Netherlands - Market size and forecast 2025-2030
• 12.5 APAC - Market size and forecast 2025-2030
  • 12.5.1 China - Market size and forecast 2025-2030
  • 12.5.2 Japan - Market size and forecast 2025-2030
  • 12.5.3 India - Market size and forecast 2025-2030
  • 12.5.4 South Korea - Market size and forecast 2025-2030
  • 12.5.5 Australia - Market size and forecast 2025-2030
  • 12.5.6 Indonesia - Market size and forecast 2025-2030
• 12.6 South America - Market size and forecast 2025-2030
  • 12.6.1 Brazil - Market size and forecast 2025-2030
  • 12.6.2 Argentina - Market size and forecast 2025-2030
  • 12.6.3 Colombia - Market size and forecast 2025-2030
• 12.7 Middle East and Africa - Market size and forecast 2025-2030
  • 12.7.1 Saudi Arabia - Market size and forecast 2025-2030
  • 12.7.2 South Africa - Market size and forecast 2025-2030
  • 12.7.3 UAE - Market size and forecast 2025-2030
  • 12.7.4 Turkey - Market size and forecast 2025-2030
  • 12.7.5 Israel - Market size and forecast 2025-2030
• 12.8 Market opportunity by geography
  • Market opportunity by geography ($ million)
  • Data Tables on Market opportunity by geography ($ million)

13 Drivers, Challenges, and Opportunity

• 13.1 Market drivers
  • Increasing humanization of companion animals
  • Rapid advancements in AI and IoT Capabilities
  • Strategic integration of general consumer technology into animal care
• 13.2 Market challenges
  • Prohibitive costs associated with advanced technological devices and premium solutions
  • Severe vulnerabilities in data privacy and connected cybersecurity
  • Lack of interoperability and fragmented regulatory frameworks
• 13.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2025 and 2030
• 13.4 Market opportunities
  • Proliferation of sustainable and eco-friendly pet wellness solutions
  • Expansion of specialized telehealth and remote veterinary consultation platforms
  • Growth of personalized nutrition and breed-specific genomic wellness programs

14 Competitive Landscape

• 14.1 Overview
• 14.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 14.3 Landscape disruption
  • Overview on factors of disruption
• 14.4 Industry risks
  • Impact of key risks on business

15 Competitive Analysis

• 15.1 Companies profiled
  • Companies covered
• 15.2 Company ranking index
  • Company ranking index
• 15.3 Market positioning of companies
  • Matrix on companies position and classification
• 15.4 Central Garden and Pet Co.
  • Central Garden and Pet Co. - Overview
  • Central Garden and Pet Co. - Business segments
  • Central Garden and Pet Co. - Key offerings
  • Central Garden and Pet Co. - Segment focus
  • SWOT
• 15.5 FitBark Inc.
  • FitBark Inc. - Overview
  • FitBark Inc. - Product / Service
  • FitBark Inc. - Key offerings
  • SWOT
• 15.6 Furbo
  • Furbo - Overview
  • Furbo - Product / Service
  • Furbo - Key offerings
  • SWOT
• 15.7 Garmin Ltd.
  • Garmin Ltd. - Overview
  • Garmin Ltd. - Business segments
  • Garmin Ltd. - Key news
  • Garmin Ltd. - Key offerings
  • Garmin Ltd. - Segment focus
  • SWOT
• 15.8 Merck and Co. Inc.
  • Merck and Co. Inc. - Overview
  • Merck and Co. Inc. - Business segments
  • Merck and Co. Inc. - Key news
  • Merck and Co. Inc. - Key offerings
  • Merck and Co. Inc. - Segment focus
  • SWOT
• 15.9 Nestle SA
  • Nestle SA - Overview
  • Nestle SA - Business segments
  • Nestle SA - Key news
  • Nestle SA - Key offerings
  • Nestle SA - Segment focus
  • SWOT
• 15.10 NOW Health Group Inc.
  • NOW Health Group Inc. - Overview
  • NOW Health Group Inc. - Product / Service
  • NOW Health Group Inc. - Key offerings
  • SWOT
• 15.11 Nutramax Laboratories Inc.
  • Nutramax Laboratories Inc. - Overview
  • Nutramax Laboratories Inc. - Product / Service
  • Nutramax Laboratories Inc. - Key offerings
  • SWOT
• 15.12 Petcube Inc.
  • Petcube Inc. - Overview
  • Petcube Inc. - Product / Service
  • Petcube Inc. - Key offerings
  • SWOT
• 15.13 PETKIT Ltd.
  • PETKIT Ltd. - Overview
  • PETKIT Ltd. - Product / Service
  • PETKIT Ltd. - Key offerings
  • SWOT
• 15.14 Radio Systems Corp
  • Radio Systems Corp - Overview
  • Radio Systems Corp - Product / Service
  • Radio Systems Corp - Key offerings
  • SWOT
• 15.15 Tractive GmbH
  • Tractive GmbH - Overview
  • Tractive GmbH - Product / Service
  • Tractive GmbH - Key offerings
  • SWOT
• 15.16 Virbac Group
  • Virbac Group - Overview
  • Virbac Group - Business segments
  • Virbac Group - Key offerings
  • Virbac Group - Segment focus
  • SWOT
• 15.17 Whisker
  • Whisker - Overview
  • Whisker - Product / Service
  • Whisker - Key offerings
  • SWOT
• 15.18 Zesty Paws
  • Zesty Paws - Overview
  • Zesty Paws - Product / Service
  • Zesty Paws - Key offerings
  • SWOT

16 Appendix

• 16.1 Scope of the report
  • Market definition
  • Objectives
  • Notes and caveats
• 16.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 16.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 16.4 Research methodology
  • Research methodology
• 16.5 Data procurement
  • Information sources
• 16.6 Data validation
  • Data validation
• 16.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 16.8 Data synthesis
  • Data synthesis
• 16.9 360 degree market analysis
  • 360 degree market analysis
• 16.10 List of abbreviations
  • List of abbreviations