日本女性衛生用品市場報告（按產品類型、配銷通路和地區分類，2026-2034年）

Japan Feminine Hygiene Products Market Report by Product Type, Distribution Channel, and Region 2026-2034

出版日期: 2026年01月01日 | 出版商:

IMARC | 英文 121 Pages | 商品交期: 5-7個工作天內

價格

簡介目錄

2025年，日本女性衛生用品市場規模達8.409億美元。展望未來， IMARC Group預計到2034年，該市場規模將達到11.233億美元，2026年至2034年期間的複合年成長率（CAGR）為3.27%。推動市場成長的因素有很多，包括女性對生殖器健康的日益關注、月經意識的提高，以及線上和線下零售通路的便利性。

本報告解答的關鍵問題：

日本女性衛生用品市場目前表現如何？未來幾年又將如何發展？
新冠疫情對日本女性衛生用品市場產生了哪些影響？
日本女性衛生用品市場依產品類型分類的組成是怎樣的？
日本女性衛生用品市場依配銷通路分類的組成是怎樣的？
日本女性衛生用品市場價值鏈的各個階段有哪些？
日本女性衛生用品市場的主要促進因素和挑戰是什麼？
日本女性衛生用品市場的結構是怎麼樣的？主要參與者有哪些？
日本女性衛生用品市場的競爭程度如何？

Japan feminine hygiene products market size reached USD 840.9 Million in 2025. Looking forward, IMARC Group expects the market to reach USD 1,123.3 Million by 2034, exhibiting a growth rate (CAGR) of 3.27% during 2026-2034. The market is being propelled by several significant factors, including rising worries about genital health, heightened menstrual awareness among women, and the convenient access to products via both online and offline retail avenues.

Feminine hygiene products are indispensable personal care items used by women to manage their menstrual cycles, handle vaginal discharge, and address other bodily functions related to their genital area. This category encompasses a range of products such as wipes, tampons, pads, menstrual cups, panty liners, internal cleansers, sprays, disposable and reusable razors, as well as blades. They are crafted from materials like air-laid paper, wood pulp, tissue, polyethylene films, adhesives, release papers, and absorbent fibers derived from cotton and rayon. The primary objective of these products is to support women's reproductive health by ensuring proper intimate hygiene, thereby reducing the risk of infections and allergies. Additionally, they provide a sense of security and confidence, enabling women to engage in sports, swimming, and various activities without concerns. With a wide array of shapes and sizes available, these products cater to the diverse needs of women worldwide, promoting both internal and external well-being.

Japan Feminine Hygiene Products Market Trends:

The Japan feminine hygiene products market is a dynamic and rapidly evolving industry that plays a crucial role in women's overall health and well-being. With a strong focus on innovation and quality, this market offers a wide array of products designed to cater to the diverse needs of women, which is acting as significant growth-inducing factor. Besides this, from traditional options like pads and tampons to more recent innovations, such as menstrual cups and eco-friendly alternatives, Japanese consumers have a plethora of choices at their disposal, thereby positively influencing the regional market. Furthermore, heightened awareness about intimate hygiene and health in Japan has fueled the demand for these products, with manufacturers continually introducing new features and technologies to enhance comfort and effectiveness. Apart from this, the market's commitment to product excellence and its responsiveness to evolving consumer preferences make it a noteworthy and competitive sector in the feminine hygiene industry, which is anticipated to propel the market growth over the forecasted period.

Japan Feminine Hygiene Products Market Segmentation:

Product Type Insights:

Sanitary Pads
Panty Liners
Tampons
Spray and Internal Cleaners
Others

Distribution Channel Insights:

Supermarkets and Hypermarkets
Specialty Stores
Beauty Stores and Pharmacies
Online Stores
Others

Regional Insights:

Kanto Region
Kansai/Kinki Region
Central/ Chubu Region
Kyushu-Okinawa Region
Tohoku Region
Chugoku Region
Hokkaido Region
Shikoku Region
The report has also provided a comprehensive analysis of all the major regional markets, which include Kanto Region, Kansai/Kinki Region, Central/ Chubu Region, Kyushu-Okinawa Region, Tohoku Region, Chugoku Region, Hokkaido Region, and Shikoku Region.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Key Questions Answered in This Report:

How has the Japan feminine hygiene products market performed so far and how will it perform in the coming years?
What has been the impact of COVID-19 on the Japan feminine hygiene products market?
What is the breakup of the Japan feminine hygiene products market on the basis of product type?
What is the breakup of the Japan feminine hygiene products market on the basis of distribution channel?
What are the various stages in the value chain of the Japan feminine hygiene products market?
What are the key driving factors and challenges in the Japan feminine hygiene products?
What is the structure of the Japan feminine hygiene products market and who are the key players?
What is the degree of competition in the Japan feminine hygiene products market?

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Japan Feminine Hygiene Products Market - Introduction

4.1 Overview
4.2 Market Dynamics
4.3 Industry Trends
4.4 Competitive Intelligence

5 Japan Feminine Hygiene Products Market Landscape

5.1 Historical and Current Market Trends (2020-2025)
5.2 Market Forecast (2026-2034)

6 Japan Feminine Hygiene Products Market - Breakup by Product Type

6.1 Sanitary Pads
- 6.1.1 Overview
- 6.1.2 Historical and Current Market Trends (2020-2025)
- 6.1.3 Market Forecast (2026-2034)
6.2 Panty Liners
- 6.2.1 Overview
- 6.2.2 Historical and Current Market Trends (2020-2025)
- 6.2.3 Market Forecast (2026-2034)
6.3 Tampons
- 6.3.1 Overview
- 6.3.2 Historical and Current Market Trends (2020-2025)
- 6.3.3 Market Forecast (2026-2034)
6.4 Spray and Internal Cleaners
- 6.4.1 Overview
- 6.4.2 Historical and Current Market Trends (2020-2025)
- 6.4.3 Market Forecast (2026-2034)
6.5 Others
- 6.5.1 Historical and Current Market Trends (2020-2025)
- 6.5.2 Market Forecast (2026-2034)

7 Japan Feminine Hygiene Products Market - Breakup by Distribution Channel

7.1 Supermarkets and Hypermarkets
- 7.1.1 Overview
- 7.1.2 Historical and Current Market Trends (2020-2025)
- 7.1.3 Market Forecast (2026-2034)
7.2 Specialty Stores
- 7.2.1 Overview
- 7.2.2 Historical and Current Market Trends (2020-2025)
- 7.2.3 Market Forecast (2026-2034)
7.3 Beauty Stores and Pharmacies
- 7.3.1 Overview
- 7.3.2 Historical and Current Market Trends (2020-2025)
- 7.3.3 Market Forecast (2026-2034)
7.4 Online Stores
- 7.4.1 Overview
- 7.4.2 Historical and Current Market Trends (2020-2025)
- 7.4.3 Market Forecast (2026-2034)
7.5 Others
- 7.5.1 Historical and Current Market Trends (2020-2025)
- 7.5.2 Market Forecast (2026-2034)

8 Japan Feminine Hygiene Products Market - Breakup by Region

8.1 Kanto Region
- 8.1.1 Overview
- 8.1.2 Historical and Current Market Trends (2020-2025)
- 8.1.3 Market Breakup by Product Type
- 8.1.4 Market Breakup by Distribution Channel
- 8.1.5 Key Players
- 8.1.6 Market Forecast (2026-2034)
8.2 Kansai/Kinki Region
- 8.2.1 Overview
- 8.2.2 Historical and Current Market Trends (2020-2025)
- 8.2.3 Market Breakup by Product Type
- 8.2.4 Market Breakup by Distribution Channel
- 8.2.5 Key Players
- 8.2.6 Market Forecast (2026-2034)
8.3 Central/ Chubu Region
- 8.3.1 Overview
- 8.3.2 Historical and Current Market Trends (2020-2025)
- 8.3.3 Market Breakup by Product Type
- 8.3.4 Market Breakup by Distribution Channel
- 8.3.5 Key Players
- 8.3.6 Market Forecast (2026-2034)
8.4 Kyushu-Okinawa Region
- 8.4.1 Overview
- 8.4.2 Historical and Current Market Trends (2020-2025)
- 8.4.3 Market Breakup by Product Type
- 8.4.4 Market Breakup by Distribution Channel
- 8.4.5 Key Players
- 8.4.6 Market Forecast (2026-2034)
8.5 Tohoku Region
- 8.5.1 Overview
- 8.5.2 Historical and Current Market Trends (2020-2025)
- 8.5.3 Market Breakup by Product Type
- 8.5.4 Market Breakup by Distribution Channel
- 8.5.5 Key Players
- 8.5.6 Market Forecast (2026-2034)
8.6 Chugoku Region
- 8.6.1 Overview
- 8.6.2 Historical and Current Market Trends (2020-2025)
- 8.6.3 Market Breakup by Product Type
- 8.6.4 Market Breakup by Distribution Channel
- 8.6.5 Key Players
- 8.6.6 Market Forecast (2026-2034)
8.7 Hokkaido Region
- 8.7.1 Overview
- 8.7.2 Historical and Current Market Trends (2020-2025)
- 8.7.3 Market Breakup by Product Type
- 8.7.4 Market Breakup by Distribution Channel
- 8.7.5 Key Players
- 8.7.6 Market Forecast (2026-2034)
8.8 Shikoku Region
- 8.8.1 Overview
- 8.8.2 Historical and Current Market Trends (2020-2025)
- 8.8.3 Market Breakup by Product Type
- 8.8.4 Market Breakup by Distribution Channel
- 8.8.5 Key Players
- 8.8.6 Market Forecast (2026-2034)

9 Japan Feminine Hygiene Products Market - Competitive Landscape

9.1 Overview
9.2 Market Structure
9.3 Market Player Positioning
9.4 Top Winning Strategies
9.5 Competitive Dashboard
9.6 Company Evaluation Quadrant

10 Profiles of Key Players

10.1 Company A
- 10.1.1 Business Overview
- 10.1.2 Product Portfolio
- 10.1.3 Business Strategies
- 10.1.4 SWOT Analysis
- 10.1.5 Major News and Events
10.2 Company B
- 10.2.1 Business Overview
- 10.2.2 Product Portfolio
- 10.2.3 Business Strategies
- 10.2.4 SWOT Analysis
- 10.2.5 Major News and Events
10.3 Company C
- 10.3.1 Business Overview
- 10.3.2 Product Portfolio
- 10.3.3 Business Strategies
- 10.3.4 SWOT Analysis
- 10.3.5 Major News and Events
10.4 Company D
- 10.4.1 Business Overview
- 10.4.2 Product Portfolio
- 10.4.3 Business Strategies
- 10.4.4 SWOT Analysis
- 10.4.5 Major News and Events
10.5 Company E
- 10.5.1 Business Overview
- 10.5.2 Product Portfolio
- 10.5.3 Business Strategies
- 10.5.4 SWOT Analysis
- 10.5.5 Major News and Events

11 Japan Feminine Hygiene Products Market - Industry Analysis

11.1 Drivers, Restraints, and Opportunities
- 11.1.1 Overview
- 11.1.2 Drivers
- 11.1.3 Restraints
- 11.1.4 Opportunities
11.2 Porters Five Forces Analysis
- 11.2.1 Overview
- 11.2.2 Bargaining Power of Buyers
- 11.2.3 Bargaining Power of Suppliers
- 11.2.4 Degree of Competition
- 11.2.5 Threat of New Entrants
- 11.2.6 Threat of Substitutes
11.3 Value Chain Analysis