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市場調查報告書
商品編碼
1905153

日本社群媒體分析市場報告（按組件、部署模式、組織規模、應用程式、最終用戶和地區分類，2026-2034 年）

Japan Social Media Analytics Market Report by Component, Deployment Mode, Organization Size, Application, End User, and Region 2026-2034
出版日期: | 出版商: IMARC | 英文 120 Pages | 商品交期: 5-7個工作天內

價格
簡介目錄

2025年，日本社群媒體分析市場規模達9.235億美元。展望未來， IMARC Group預計到2034年，該市場規模將達到53.218億美元，2026年至2034年間的複合年成長率（CAGR）為21.48%。社群媒體平台的蓬勃發展導致資料量激增，進而催生了對分析工具的需求，以解讀這些資料，這是推動市場成長的主要因素。

本報告解答的關鍵問題：

  • 日本社群媒體分析市場目前的表現如何？未來幾年又將如何發展？
  • 新冠疫情對日本社群媒體分析市場產生了哪些影響？
  • 日本社群媒體分析市場按組成部分分類的組成是怎樣的？
  • 日本社群媒體分析市場按部署模式分類的組成是怎樣的？
  • 日本社群媒體分析市場依企業規模分類的組成是怎樣的？
  • 日本社群媒體分析市場按應用領域分類的組成是怎樣的？
  • 日本社群媒體分析市場按最終用戶分類的組成是怎樣的？
  • 日本社群媒體分析市場價值鏈的各個階段有哪些？
  • 日本社群媒體分析的關鍵促進因素和挑戰是什麼？
  • 日本社群媒體分析市場的結構是怎麼樣的？主要參與者有哪些？
  • 日本社群媒體分析市場的競爭程度如何？

目錄

第1章：序言

第2章：範圍與方法

  • 研究目標
  • 利害關係人
  • 數據來源
  • 市場估算
  • 預測方法

第3章：執行概要

第4章：日本社群媒體分析市場－簡介

  • 概述
  • 市場動態
  • 產業趨勢
  • 競爭情報

第5章：日本社群媒體分析市場概況

  • 歷史及當前市場趨勢（2020-2025）
  • 市場預測（2026-2034）

第6章：日本社群媒體分析市場－按組成部分細分

  • 解決方案
  • 服務

第7章：日本社群媒體分析市場－依部署模式分類

  • 現場
  • 基於雲端的

第8章：日本社群媒體分析市場－依組織規模分類

  • 中小企業
  • 大型企業

第9章：日本社群媒體分析市場－按應用領域分類

  • 客戶細分與目標定位
  • 競爭對手基準化分析
  • 多通路行銷活動管理
  • 客戶行為分析
  • 行銷管理

第10章：日本社群媒體分析市場－以最終用戶分類

  • 金融服務業
  • 媒體與娛樂
  • 旅遊與飯店
  • 資訊科技和電信
  • 零售
  • 衛生保健
  • 其他

第11章：日本社群媒體分析市場－按地區分類

  • 關東地區
  • 關西/近畿地區
  • 中部/中部地區
  • 九州·沖繩地區
  • 東北部地區
  • 中國地區
  • 北海道地區
  • 四國地區

第12章：日本社群媒體分析市場－競爭格局

  • 概述
  • 市場結構
  • 市場參與者定位
  • 最佳制勝策略
  • 競爭格局分析
  • 公司評估象限

第13章：關鍵參與者簡介

第14章：日本社群媒體分析市場－產業分析

  • 促進因素、限制因素和機遇
  • 波特五力分析
  • 價值鏈分析

第15章：附錄

簡介目錄
Product Code: SR112026A18529

Japan social media analytics market size reached USD 923.5 Million in 2025. Looking forward, IMARC Group expects the market to reach USD 5,321.8 Million by 2034, exhibiting a growth rate (CAGR) of 21.48% during 2026-2034. The inflating utilization of social media platforms that increase the volume of data generated, thereby creating a demand for analytics tools to make sense of this data, is primarily driving the market.

Social media analytics is the process of gathering, analyzing, and interpreting data from social media platforms to gain insights into online audience behavior, engagement, and trends. It involves tracking metrics like likes, shares, comments, and follower growth to assess the effectiveness of social media strategies. These analytics help businesses and individuals make informed decisions about content creation, audience targeting, and campaign optimization. By monitoring key performance indicators, such as reach, engagement rate, and conversion metrics, social media analytics enables users to understand what resonates with their audience and adjust their content and marketing efforts accordingly. Advanced tools and algorithms are employed to identify sentiment, demographics, and emerging topics within social conversations, facilitating competitive benchmarking and real-time responses. Ultimately, social media analytics empowers users to refine their digital presence, maximize their impact, and align their strategies with audience preferences, fostering better communication and business outcomes in the dynamic world of social media.

Japan Social Media Analytics Market Trends:

The social media analytics market in Japan is thriving, owing to several key drivers that have propelled its growth. Firstly, the ubiquity of social media platforms has been instrumental in fostering the demand for analytics tools. As more individuals and businesses flock to platforms like Facebook, Twitter, and Instagram, there is an increasing need to decipher the vast troves of data generated daily. Furthermore, the rise of e-commerce and digital marketing has intensified competition, which in turn has driven businesses to seek insights into consumer behavior and preferences through social media analytics. Moreover, the ever-evolving landscape of social media necessitates constant monitoring and adaptation, leading to sustained demand for analytics solutions that can keep pace with these changes. Additionally, the emerging shift towards remote work and online engagement has accentuated the importance of understanding online sentiment and trends, contributing to the growth of the market. Lastly, the increasing focus on customer engagement and experience, which results in the widespread adoption of social media analytics tools, enabling organizations to better cater to their audience's needs and preferences, is expected to drive the social media analytics market in Japan during the forecast period.

Japan Social Media Analytics Market Segmentation:

Component Insights:

  • Solutions
  • Services

Deployment Mode Insights:

  • On-premises
  • Cloud-based

Organization Size Insights:

  • Small and Medium-sized Enterprises
  • Large Enterprises

Application Insights:

  • Customer Segmentation and Targeting
  • Competitor Benchmarking
  • Multichannel Campaign Management
  • Customer Behavioral Analysis
  • Marketing Management

End User Insights:

  • BFSI
  • Media and Entertainment
  • Travel and Hospitality
  • IT and Telecom
  • Retail
  • Healthcare
  • Others

Regional Insights:

  • Kanto Region
  • Kansai/Kinki Region
  • Central/ Chubu Region
  • Kyushu-Okinawa Region
  • Tohoku Region
  • Chugoku Region
  • Hokkaido Region
  • Shikoku Region
  • The report has also provided a comprehensive analysis of all the major regional markets, which include Kanto Region, Kansai/Kinki Region, Central/ Chubu Region, Kyushu-Okinawa Region, Tohoku Region, Chugoku Region, Hokkaido Region, and Shikoku Region.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Key Questions Answered in This Report:

  • How has the Japan social media analytics market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the Japan social media analytics market?
  • What is the breakup of the Japan social media analytics market on the basis of component?
  • What is the breakup of the Japan social media analytics market on the basis of deployment mode?
  • What is the breakup of the Japan social media analytics market on the basis of organization size?
  • What is the breakup of the Japan social media analytics market on the basis of application?
  • What is the breakup of the Japan social media analytics market on the basis of end user?
  • What are the various stages in the value chain of the Japan social media analytics market?
  • What are the key driving factors and challenges in the Japan social media analytics?
  • What is the structure of the Japan social media analytics market and who are the key players?
  • What is the degree of competition in the Japan social media analytics market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Japan Social Media Analytics Market - Introduction

  • 4.1 Overview
  • 4.2 Market Dynamics
  • 4.3 Industry Trends
  • 4.4 Competitive Intelligence

5 Japan Social Media Analytics Market Landscape

  • 5.1 Historical and Current Market Trends (2020-2025)
  • 5.2 Market Forecast (2026-2034)

6 Japan Social Media Analytics Market - Breakup by Component

  • 6.1 Solutions
    • 6.1.1 Overview
    • 6.1.2 Historical and Current Market Trends (2020-2025)
    • 6.1.3 Market Forecast (2026-2034)
  • 6.2 Services
    • 6.2.1 Overview
    • 6.2.2 Historical and Current Market Trends (2020-2025)
    • 6.2.3 Market Forecast (2026-2034)

7 Japan Social Media Analytics Market - Breakup by Deployment Mode

  • 7.1 On-premises
    • 7.1.1 Overview
    • 7.1.2 Historical and Current Market Trends (2020-2025)
    • 7.1.3 Market Forecast (2026-2034)
  • 7.2 Cloud-based
    • 7.2.1 Overview
    • 7.2.2 Historical and Current Market Trends (2020-2025)
    • 7.2.3 Market Forecast (2026-2034)

8 Japan Social Media Analytics Market - Breakup by Organization Size

  • 8.1 Small and Medium-sized Enterprises
    • 8.1.1 Overview
    • 8.1.2 Historical and Current Market Trends (2020-2025)
    • 8.1.3 Market Forecast (2026-2034)
  • 8.2 Large Enterprises
    • 8.2.1 Overview
    • 8.2.2 Historical and Current Market Trends (2020-2025)
    • 8.2.3 Market Forecast (2026-2034)

9 Japan Social Media Analytics Market - Breakup by Application

  • 9.1 Customer Segmentation and Targeting
    • 9.1.1 Overview
    • 9.1.2 Historical and Current Market Trends (2020-2025)
    • 9.1.3 Market Forecast (2026-2034)
  • 9.2 Competitor Benchmarking
    • 9.2.1 Overview
    • 9.2.2 Historical and Current Market Trends (2020-2025)
    • 9.2.3 Market Forecast (2026-2034)
  • 9.3 Multichannel Campaign Management
    • 9.3.1 Overview
    • 9.3.2 Historical and Current Market Trends (2020-2025)
    • 9.3.3 Market Forecast (2026-2034)
  • 9.4 Customer Behavioral Analysis
    • 9.4.1 Overview
    • 9.4.2 Historical and Current Market Trends (2020-2025)
    • 9.4.3 Market Forecast (2026-2034)
  • 9.5 Marketing Management
    • 9.5.1 Overview
    • 9.5.2 Historical and Current Market Trends (2020-2025)
    • 9.5.3 Market Forecast (2026-2034)

10 Japan Social Media Analytics Market - Breakup by End User

  • 10.1 BFSI
    • 10.1.1 Overview
    • 10.1.2 Historical and Current Market Trends (2020-2025)
    • 10.1.3 Market Forecast (2026-2034)
  • 10.2 Media and Entertainment
    • 10.2.1 Overview
    • 10.2.2 Historical and Current Market Trends (2020-2025)
    • 10.2.3 Market Forecast (2026-2034)
  • 10.3 Travel and Hospitality
    • 10.3.1 Overview
    • 10.3.2 Historical and Current Market Trends (2020-2025)
    • 10.3.3 Market Forecast (2026-2034)
  • 10.4 IT and Telecom
    • 10.4.1 Overview
    • 10.4.2 Historical and Current Market Trends (2020-2025)
    • 10.4.3 Market Forecast (2026-2034)
  • 10.5 Retail
    • 10.5.1 Overview
    • 10.5.2 Historical and Current Market Trends (2020-2025)
    • 10.5.3 Market Forecast (2026-2034)
  • 10.6 Healthcare
    • 10.6.1 Overview
    • 10.6.2 Historical and Current Market Trends (2020-2025)
    • 10.6.3 Market Forecast (2026-2034)
  • 10.7 Others
    • 10.7.1 Historical and Current Market Trends (2020-2025)
    • 10.7.2 Market Forecast (2026-2034)

11 Japan Social Media Analytics Market - Breakup by Region

  • 11.1 Kanto Region
    • 11.1.1 Overview
    • 11.1.2 Historical and Current Market Trends (2020-2025)
    • 11.1.3 Market Breakup by Component
    • 11.1.4 Market Breakup by Deployment Mode
    • 11.1.5 Market Breakup by Organization Size
    • 11.1.6 Market Breakup by Application
    • 11.1.7 Market Breakup by End User
    • 11.1.8 Key Players
    • 11.1.9 Market Forecast (2026-2034)
  • 11.2 Kansai/Kinki Region
    • 11.2.1 Overview
    • 11.2.2 Historical and Current Market Trends (2020-2025)
    • 11.2.3 Market Breakup by Component
    • 11.2.4 Market Breakup by Deployment Mode
    • 11.2.5 Market Breakup by Organization Size
    • 11.2.6 Market Breakup by Application
    • 11.2.7 Market Breakup by End User
    • 11.2.8 Key Players
    • 11.2.9 Market Forecast (2026-2034)
  • 11.3 Central/ Chubu Region
    • 11.3.1 Overview
    • 11.3.2 Historical and Current Market Trends (2020-2025)
    • 11.3.3 Market Breakup by Component
    • 11.3.4 Market Breakup by Deployment Mode
    • 11.3.5 Market Breakup by Organization Size
    • 11.3.6 Market Breakup by Application
    • 11.3.7 Market Breakup by End User
    • 11.3.8 Key Players
    • 11.3.9 Market Forecast (2026-2034)
  • 11.4 Kyushu-Okinawa Region
    • 11.4.1 Overview
    • 11.4.2 Historical and Current Market Trends (2020-2025)
    • 11.4.3 Market Breakup by Component
    • 11.4.4 Market Breakup by Deployment Mode
    • 11.4.5 Market Breakup by Organization Size
    • 11.4.6 Market Breakup by Application
    • 11.4.7 Market Breakup by End User
    • 11.4.8 Key Players
    • 11.4.9 Market Forecast (2026-2034)
  • 11.5 Tohoku Region
    • 11.5.1 Overview
    • 11.5.2 Historical and Current Market Trends (2020-2025)
    • 11.5.3 Market Breakup by Component
    • 11.5.4 Market Breakup by Deployment Mode
    • 11.5.5 Market Breakup by Organization Size
    • 11.5.6 Market Breakup by Application
    • 11.5.7 Market Breakup by End User
    • 11.5.8 Key Players
    • 11.5.9 Market Forecast (2026-2034)
  • 11.6 Chugoku Region
    • 11.6.1 Overview
    • 11.6.2 Historical and Current Market Trends (2020-2025)
    • 11.6.3 Market Breakup by Component
    • 11.6.4 Market Breakup by Deployment Mode
    • 11.6.5 Market Breakup by Organization Size
    • 11.6.6 Market Breakup by Application
    • 11.6.7 Market Breakup by End User
    • 11.6.8 Key Players
    • 11.6.9 Market Forecast (2026-2034)
  • 11.7 Hokkaido Region
    • 11.7.1 Overview
    • 11.7.2 Historical and Current Market Trends (2020-2025)
    • 11.7.3 Market Breakup by Component
    • 11.7.4 Market Breakup by Deployment Mode
    • 11.7.5 Market Breakup by Organization Size
    • 11.7.6 Market Breakup by Application
    • 11.7.7 Market Breakup by End User
    • 11.7.8 Key Players
    • 11.7.9 Market Forecast (2026-2034)
  • 11.8 Shikoku Region
    • 11.8.1 Overview
    • 11.8.2 Historical and Current Market Trends (2020-2025)
    • 11.8.3 Market Breakup by Component
    • 11.8.4 Market Breakup by Deployment Mode
    • 11.8.5 Market Breakup by Organization Size
    • 11.8.6 Market Breakup by Application
    • 11.8.7 Market Breakup by End User
    • 11.8.8 Key Players
    • 11.8.9 Market Forecast (2026-2034)

12 Japan Social Media Analytics Market - Competitive Landscape

  • 12.1 Overview
  • 12.2 Market Structure
  • 12.3 Market Player Positioning
  • 12.4 Top Winning Strategies
  • 12.5 Competitive Dashboard
  • 12.6 Company Evaluation Quadrant

13 Profiles of Key Players

  • 13.1 Company A
    • 13.1.1 Business Overview
    • 13.1.2 Services Offered
    • 13.1.3 Business Strategies
    • 13.1.4 SWOT Analysis
    • 13.1.5 Major News and Events
  • 13.2 Company B
    • 13.2.1 Business Overview
    • 13.2.2 Services Offered
    • 13.2.3 Business Strategies
    • 13.2.4 SWOT Analysis
    • 13.2.5 Major News and Events
  • 13.3 Company C
    • 13.3.1 Business Overview
    • 13.3.2 Services Offered
    • 13.3.3 Business Strategies
    • 13.3.4 SWOT Analysis
    • 13.3.5 Major News and Events
  • 13.4 Company D
    • 13.4.1 Business Overview
    • 13.4.2 Services Offered
    • 13.4.3 Business Strategies
    • 13.4.4 SWOT Analysis
    • 13.4.5 Major News and Events
  • 13.5 Company E
    • 13.5.1 Business Overview
    • 13.5.2 Services Offered
    • 13.5.3 Business Strategies
    • 13.5.4 SWOT Analysis
    • 13.5.5 Major News and Events

14 Japan Social Media Analytics Market - Industry Analysis

  • 14.1 Drivers, Restraints, and Opportunities
    • 14.1.1 Overview
    • 14.1.2 Drivers
    • 14.1.3 Restraints
    • 14.1.4 Opportunities
  • 14.2 Porters Five Forces Analysis
    • 14.2.1 Overview
    • 14.2.2 Bargaining Power of Buyers
    • 14.2.3 Bargaining Power of Suppliers
    • 14.2.4 Degree of Competition
    • 14.2.5 Threat of New Entrants
    • 14.2.6 Threat of Substitutes
  • 14.3 Value Chain Analysis

15 Appendix