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體育用品和健身健身器材

市場調查報告書

商品編碼

1820377

2025 年至 2033 年瑜珈墊市場規模、佔有率、趨勢及預測（按材料、最終用途、配銷通路和地區）

Yoga Mat Market Size, Share, Trends and Forecast by Material, End Use, Distribution Channel, and Region, 2025-2033

出版日期: 2025年09月01日 | 出版商:

IMARC | 英文 135 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄圖表

2024年，全球瑜珈墊市場規模達160億美元。展望未來， IMARC Group預測，到2033年，市場規模將達到242億美元，2025-2033年期間的複合年成長率為4.7%。目前，北美市場佔據主導地位，2024年將佔據超過41.8%的市場。各種與生活方式相關的健康狀況日益普遍，人們擴大參與運動、戶外運動和體能訓練，以及高階瑜珈墊的推出，是推動市場發展的主要因素。

隨著全球健康意識的不斷增強，瑜珈被廣泛地作為一種生活方式，帶動了瑜珈墊市場的發展。健身潮流、壓力管理實踐和正念的日益盛行，推動了對高品質瑜珈墊的需求。線上瑜珈課程和居家健身的日益普及也促進了瑜珈墊市場的擴張。天然橡膠和軟木是可生物分解的環保材料，它們的開發旨在滿足環保人士的需求。例如，Satori Concept 於2024年8月推出了全新的環保軟木瑜珈墊系列，其設計靈感來自錦鯉和鳳凰等自然元素。這些墊子採用永續來源的材料製成，具有卓越的抓地力、舒適度和抗菌性能，有助於專注的瑜伽練習，同時促進環境的永續性。

美國瑜珈墊市場的發展受到瑜珈和健身活動日益普及的推動，瑜珈和健身活動被視為促進身心健康的一種方式。人們的健康意識不斷增強，加上瑜珈課程和居家運動的參與度不斷提高，大大促進了瑜珈墊的需求。市場受益於消費者對環保和永續產品的強烈重視，消費者更青睞天然橡膠、黃麻和軟木製成的瑜珈墊。為此，Manduka 於 2024 年 11 月宣布與 SuperCircle 合作，推出首個瑜珈墊回收計劃，允許顧客回收任何瑜珈墊，並在下次購買時享受 20% 的折扣。該計劃旨在減少浪費，確保以負責任的方式回收瑜珈墊，並支持日益壯大的瑜珈群體的永續發展目標。諸如帶有對齊導軌和增強抓地力的瑜珈墊等技術進步進一步增強了消費者的吸引力。名人代言、瑜珈達人的影響力以及瑜珈融入企業健康計畫的趨勢，都促進了美國瑜珈墊市場的成長。

瑜珈墊市場趨勢

健康意識不斷提升

隨著人們越來越注重健康，並注重整體身心健康，瑜珈已成為一種廣受歡迎的綜合運動，有助於強身健體、改善心理健康和緩解壓力。根據產業報告顯示，超過80%的美國消費者如今將健康視為日常生活中重要或不可或缺的一部分。瑜珈因其增強柔韌性和減壓的功效而備受推崇，對於那些追求更平衡、更健康生活方式的人來說，瑜珈是一個極具吸引力的選擇。這種日益成長的興趣促使越來越多的人將瑜珈融入日常生活，既將其作為一種運動方式，也將其作為一種應對現代生活壓力的策略。因此，瑜珈墊的需求也日益成長，瑜珈墊是瑜珈練習的重要配件，能夠為瑜珈提供穩定舒適的支撐。隨著人們對健康的持續關注，瑜珈墊的需求可能也會隨之成長，由此可見，健康和保健意識是推動瑜珈墊市場擴張的關鍵因素。

不斷擴張的健身和瑜伽產業

近年來，健身和瑜珈經歷了重大變革，瑜珈從一種小眾運動發展成為各個年齡層和不同體能水平人士健身計劃的核心組成部分。瑜珈工作室、健身房、健康中心和線上健身平台數量顯著增加，提供種類繁多的課程和健身項目。根據《2023年IHRSA全球報告》中對IHRSA會員俱樂部的最新調查，與2021年和2022年相比，健身俱樂部和工作室經營者對2023年的發展感到樂觀。值得注意的是，約80%的參與者預計會員數量和收入將增加5%。這些場所為瑜珈練習提供了專門的環境，而瑜珈墊是這些空間的重要組成部分。此外，全球健身產業正轉向更全面的健康理念，涵蓋身體、心理和情緒健康，這加劇了對瑜珈墊的需求，因為瑜珈墊在促進這些全面益處方面發揮著至關重要的作用。健身與瑜珈的融合，以及瑜珈墊適用於各種運動的多功能性，鞏固了市場的成長，健身和瑜珈服務的不斷擴展直接促進了瑜珈墊銷售的成長。

永續性和生態意識

目前，消費者越來越意識到自身選擇對環境的影響，並尋求符合自身價值觀的產品。瑜珈墊通常由PVC（聚氯乙烯）等材料製成，因其對環境和人類健康的潛在負面影響而備受批評。這種審查促使人們對環保替代品的需求日益成長，例如由天然橡膠、軟木、TPE（熱塑性彈性體）和黃麻製成的瑜珈墊。 2024年6月21日，卡迪布和鄉村工業委員會透過印度各地的55家卡迪布機構向各政府部門出售了109,022張瑜珈墊和63,700條瑜珈服。用卡迪布製作的瑜珈服和瑜珈墊具有顯著的健康和環境優勢，因為它們不含化學物質，生產過程中所需的水量極少。這些材料被認為更具永續性，因為它們來自可再生資源，可生物分解，並且不含有害化學物質。隨著消費者環保意識的增強，瑜珈墊製造商也紛紛推出環保產品，並倡導負責任的生產實踐。永續性已成為市場的關鍵賣點，因為消費者尋求能夠體現其對更環保、更負責任的生活方式的追求。因此，永續性和環保意識是塑造瑜珈墊市場未來發展方向和格局的重要因素。

The global yoga mat market size was valued at USD 16.0 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 24.2 Billion by 2033, exhibiting a CAGR of 4.7% during 2025-2033. North America currently dominates the market, holding a significant market share of over 41.8% in 2024. The growing prevalence of various lifestyle-related health conditions the increasing participation of individuals in sports, outdoor and physical training activities, and the launch of premium yoga mats are some of the major factors propelling the market.

The yoga mat market is driven by increasing global awareness of health and wellness with yoga being widely adopted as a lifestyle practice. The rising prevalence of fitness trends, stress management practices, and mindfulness has boosted demand for high-quality yoga mats. The market expansion has also been aided by the rising popularity of online yoga sessions and at-home workouts. Natural rubber and cork are examples of biodegradable and eco-friendly materials that have been developed to satisfy people who care about the environment. For instance, in August 2024, Satori Concept launched a new eco-friendly cork yoga mat collection featuring designs inspired by nature such as Koi fish and phoenix. Made from sustainably sourced materials, these mats offer exceptional grip, comfort, and antimicrobial properties supporting a mindful yoga practice while promoting environmental sustainability.

The United States yoga mat market is driven by the growing popularity of yoga and fitness activities as a means to promote physical and mental well-being. Rising health awareness coupled with increasing participation in yoga classes and at-home workouts has significantly boosted demand. The market benefits from a robust emphasis on eco-friendly and sustainable products with consumers prefer mats made from natural rubber, jute, and cork. In line with this, in November 2024, Manduka announced its partnership with SuperCircle to launch the first yoga mat recycling program allowing customers to recycle any mat and receive a 20% discount on future purchases. The initiative aims to reduce waste ensuring mats are recycled responsibly supporting sustainability goals in the growing yoga community. Technological advancements such as mats with alignment guides and enhanced grip further enhance consumer appeal. The influence of celebrity endorsements, yoga influencers, and the integration of yoga into corporate wellness programs contribute to market growth in the U.S.

Yoga Mat Market Trends

Rising Health and Wellness Awareness

As people become increasingly health-oriented and focus on overall wellness, yoga has surfaced as a popular and comprehensive practice that supports physical fitness, mental well-being, and stress alleviation. According to industrial reports, more than 80% of US consumers now view wellness as a significant or essential aspect of their daily lives. Yoga is celebrated for its ability to enhance flexibility and reduce stress, making it an attractive option for those looking to achieve a more balanced and healthier way of living. This growing interest has resulted in more individuals integrating yoga into their daily practices, serving both as a workout and a strategy for coping with modern life's pressures. As a result, there is an increasing demand for yoga mats, which serve as a crucial accessory for yoga practice by offering a stable and comfortable foundation. With the ongoing emphasis on wellness, the need for yoga mats is likely to rise as well, establishing health and wellness awareness as a key factor driving the expansion of the yoga mat market.

Expanding Fitness and Yoga Industry

In recent times, fitness and yoga have experienced a significant transformation, with yoga evolving from a niche practice to a core component of fitness routines for individuals across all ages and fitness levels. Yoga studios, gyms, wellness centers, and online fitness platforms have significantly increased, offering a wide variety of classes and fitness programs. According to a recent survey of IHRSA member clubs featured in the 2023 IHRSA Global Report, fitness club and studio operators felt optimistic about 2023 compared to 2021 and 2022. Notably, around 80% of participants anticipated a 5% membership and revenue rise. These venues provide a dedicated environment for yoga practice, and yoga mats are vital aspects of these spaces. Additionally, the global fitness industry's shift toward a more holistic approach to health, which encompasses physical, mental, and emotional well-being, has heightened the need for yoga mats, given their crucial role in fostering these comprehensive benefits. The merging of fitness and yoga, along with the versatility of yoga mats for various types of exercise, has solidified the growth of the market, with the ongoing expansion of fitness and yoga services directly contributing to an increase in the sales of yoga mats.

Sustainability and Eco-consciousness

Currently, consumers are increasingly recognizing the environmental consequences of their choices and are looking for products that match their values. Yoga mats, often made from materials like PVC (Polyvinyl Chloride), have faced criticism due to their potential negative effects on both the environment and human health. This scrutiny has led to a growing demand for eco-friendly alternatives such as mats made from natural rubber, cork, TPE (Thermoplastic Elastomers), and jute. On June 21, 2024, the Khadi and Village Industries Commission sold 109,022 yoga mats and 63,700 yoga dresses to various government departments through 55 Khadi institutions throughout India. Yoga dresses and mats crafted from Khadi provide considerable health and environmental advantages, as they are free of chemicals and require minimal water during their production. These materials are viewed as more sustainable because they come from renewable sources, are biodegradable, and do not harmful chemicals. As consumers become more environmentally conscious, yoga mat manufacturers are responding by offering eco-friendly options and advocating for responsible production practices. Sustainability has emerged as a key selling point in the market, as consumers seek yoga mats that reflect their dedication to a greener and more responsible lifestyle. As a result, sustainability and eco-consciousness are influential factors that are shaping the future direction and landscape of the yoga mat market.

Yoga Mat Industry Segmentation:

Analysis by Material:

PVC
TPE
Rubber
Cotton and Jute
Others

PVC accounted for the largest market share of 38.7% in 2024. PVC yoga mats are popular primarily because they are reasonably priced and long-lasting. PVC is a synthetic plastic material that is relatively inexpensive to produce making it an attractive option for both manufacturers and consumers. These mats are known for their long-lasting performance capable of withstanding regular use and wear over an extended period. This durability appeals to many yoga practitioners who want a yoga mat that endures the practice of different forms of yoga positions and exercises. Additionally, it provides a high level of traction giving users the needed balance and stability during yoga even in more strenuous poses. This characteristic is especially critical in the prevention of slipping and injury making PVC mats a choice for both new and experienced yogis. The PVC yoga mat is popular for its maintenance ability. It's usually waterproof and easy to clean allowing users to just wipe away their sweat and dirt with little hassle. This low-maintenance quality further adds to the convenience and hygiene of using PVC mats thus making them an ideal choice for people with a busy lifestyle.

Analysis by End Use:

Yoga and Fitness Clubs
Household
Others

Yoga and fitness clubs segment leads the market with around 40.0% market share in 2024. Yoga and fitness clubs are the places where people go to perform various kinds of physical exercises such as yoga, Pilates, and many more. As these places have classes and group sessions, they require good-quality yoga mats so that participants have a clean and comfortable surface. Yoga mats in such centers are not just personal equipment for all the members to use but become shared resources. Yoga mats are crucial for keeping the facility hygienic, reducing the risk of slips, and cushioning joints. They help participants maintain their balance while doing exercises, thus decreasing their chances of getting injured. Well-kept, clean floor mats cause an imposing force that has a positive influence on the members, which further plays a major role in maintaining professionalism in the gym and fitness clubs.

Analysis by Distribution Channel:

Supermarket and Hypermarket
Specialty Stores
Online Stores
Others

Specialty stores leads the market with around 46.8% of market share in 2024. The specialty stores include stores that merely, sell fitness, sport, or yoga products. It supplies numerous types of yoga mats for yoga enthusiasts depending on the types of exercises they prefer. The specialization allows them to provide expert guidance and recommendations to customers in helping them choose the most suitable yoga mat based on factors such as material, thickness, texture, and eco-friendliness. This personal help is well appreciated by consumers seeking quality and individualized advice while making their decisions to purchase. Additionally, specialty stores usually carry a wide variety of premium and niche yoga mat brands and models. This diversity allows customers to try out various options depending on whether they are seeking premium, eco-friendly mats, mats with certain features like extra cushioning or non-slip surfaces, or mats that are designed for specific yoga styles. The wide variety of products in specialty stores guarantees that consumers will find the perfect yoga mat that suits their unique preferences and needs.

Regional Analysis:

North America
- United States
- Canada
Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Russia
- Others
Latin America
- Brazil
- Mexico
- Others
Middle East and Africa

In 2024, North America accounted for the largest market share of over 41.8%. North America's strong emphasis on physical well-being coupled with a growing awareness of mental health benefits has led to an ever-expanding yoga community. Consequently, this heightened interest has directly translated into an increased demand for yoga mats which are essential for yoga practice. Furthermore, the region boasts a well-developed fitness industry including yoga and fitness studios, gyms and wellness centers which have proliferated across cities and towns. These establishments often provide yoga mats for their clients contributing significantly to the overall demand for yoga mats in the region. Additionally, the North American fitness market's diversity and inclusivity have led to various yoga styles and practices each requiring specific types of mats further augmenting sales. Moreover, the region's strong retail infrastructure with numerous specialty stores, sporting goods outlets and ecommerce platforms makes yoga mats easily accessible to consumers. This ease of access is coupled with a readiness to spend money on high-quality yoga.

Key Regional Takeaways:

United States Yoga Mat Market Analysis

In 2024, the United States captured 88.00% of revenue in the North American market. The growing interest in health and wellness has led to a huge increase in the yoga mat market in the United States. As more people embrace yoga and other fitness practices the demand for quality yoga mats is rising. The increasing awareness among individuals about mental health, fitness trends and preferences for at-home workouts especially post-pandemic is propelling the market growth. According to the Health and Fitness Association, a record 23.7% of Americans were members of a fitness center in 2023. Yoga mats are becoming not only essential tools for practicing yoga but also symbols of self-care and wellness. People are increasingly seeking eco-friendly and sustainable materials for their yoga mats such as natural rubber, jute, and cork in response to growing environmental concerns. This is moving many brands toward innovation in mat creation that does not contain chemicals, is eco-friendly, and the manufacturing process does not negatively impact the Earth. Moreover, the demand is increasing for more grip, padding, and ruggedness with add-ons such as extra thickness and texture for extra comfort during exercise. Besides, the market is witnessing a shift towards digital yoga experiences with virtual classes and online tutorials contributing to the popularity of yoga mats. This is prompting companies to offer mats that are not only functional but also aesthetically appealing, available in a variety of colors, patterns, and designs. In addition, the athleisure and wellness lifestyles are promoting yoga mats as fashionable and multi-purpose accessories that complement fitness routines from Pilates to home workouts.

Asia Pacific Yoga Mat Market Analysis

The growing health and wellness consciousness among individuals is driving the market growth. PRB reports that 95% of Asians live in low- and middle-income nations, which have the greatest incidence of premature deaths from NCDs. Due to their sedentary lifestyles, people are more into fitness activities. In India, China, Japan, and Southeast Asia yoga trends have emerged both in the traditional and modern practices. This trend is further reinforced by the rise in fitness facilities, yoga studios, and online resources that provide yoga instruction, all of which are driving up demand for premium yoga mats. In terms of materials, there is a noticeable shift towards eco-friendly options. People are increasingly prioritizing sustainability prompting manufacturers to offer mats made from natural rubber TPE (thermoplastic elastomers) and cork as alternatives to PVC-based products. This trend is due to environmental concerns and the increasing awareness of eco-friendly lifestyles. Also, new design options in mats are being introduced into the market such as extra-thick mats for comfort, textured surface mats that provide better grip, and portable, foldable mats. Other factors driving growth in the market are digital fitness and online yoga courses.

Europe Yoga Mat Market Analysis

European yoga mat market is experiencing steady growth as the popularity of yoga and wellness-oriented lifestyles keeps gaining momentum. The region sees an important surge in health-conscious behavior with yoga being adopted not just as a mode of exercise but also to ease strain and to be mindful. More number of yoga mat sale can be accounted to Germany, the UK, France, and Netherlands due to greater involvement in these exercises. Increasing presence of yoga studios, fitness centres, and wellbeing retreats are encouraging yoga practices among its populace and boosting high quality yoga mats market demand. A strong influence by a rise of conscious users concerned with eco-friendly yoga mats has driven growth for European yoga mats. People are now looking for more natural material mats such as rubber, cork, and TPE (thermoplastic elastomers) rather than PVC mats which are less environmentally friendly. The overall European direction toward sustainability and green living forces manufacturers to think of innovative, biodegradable, non-toxic, and recyclable materials. Comfort and performance are the new trends. Demand is also increasing for thicker yoga mats to provide cushioning and textured surfaces for a better grip. The availability of yoga mats is now also highly prevalent through online sources thus accelerating the market. The share of e-shoppers increased from 53% in 2010 to 75% in 2023 in the EU, a rise of 22 pp, as stated by the Council of the EU and the European Council.

Latin America Yoga Mat Market Analysis

The Latin American yoga mat market is witnessing steady growth due to higher interest in fitness, wellness, and mindfulness practices. Yoga is becoming increasingly popular in countries like Brazil, Mexico, and Argentina as more people adopt it for physical and mental well-being. This trend is further supported by favorable government initiatives and rise of fitness centers, yoga studios and online platforms offering virtual classes. People are increasingly preferring online classes for yoga owing to high usage of mobile phones and easy access to internet services. A total of 210.3 Million cellular mobile connections were active in Brazil in early 2024, as reported. Sustainability is also an emerging trend. Consumers opt for eco-friendly mats made of natural rubber, TPE, and cork over conventional PVC materials. The shift reflects a growing environmental consciousness in the region.

Middle East and Africa Yoga Mat Market Analysis

The Middle East and Africa (MEA) yoga mat market is experiencing notable growth driven by a combination of increasing health awareness, the rise of fitness and wellness culture, and growing interest in yoga as a holistic practice. The United Arab Emirates, Saudi Arabia, South Africa, and Egypt are among the countries experiencing increased adoption of yoga fueled by an increase in the number of yoga studios, fitness centers, and wellness retreats mainly in cities. Saudi Arabia health and fitness club market is expected to exhibit a CAGR of 10.26% between 2024 and 2032, according to a report from the IMARC Group. In the UAE and Saudi Arabia, yoga is gaining significant popularity among both locals and expatriates. In addition, there is a rise in the focus on premium, durable, and performance-oriented yoga mats. People in the region are becoming more discerning, seeking mats that offer better grip comfort and durability for different types of yoga including hot yoga and Pilates.

Competitive Landscape:

The market for yoga mats is quite competitive, with both well-known brands and up-and-coming companies offering a variety of product lines. Key players dominate the market with premium-quality mats catering to professional yogis and environmentally conscious consumers. These companies focus on innovation offering features like superior grip, alignment guides, and ecofriendly materials to differentiate their products. Emerging players compete by targeting budget-conscious consumers and niche segments such as travel friendly mats and custom designs. The market also witnesses competition from private-label brands and online retailers leveraging affordability and convenience to gain market share. Continuous product innovation, sustainability, and targeted marketing strategies remain critical for competitive advantage. For instance, in December 2023, Manduka announced its partnership with Hotel Suppliers to offer premium yoga equipment in hotels across Europe, the Middle East and Africa. This initiative aims to enhance wellness experiences for travelers featuring high-quality, hygienic mats and accessories.

The report provides a comprehensive analysis of the competitive landscape in the yoga mat market with detailed profiles of all major companies, including:

Adidas AG
ALO LLC (Color Image Apparel Inc.)
Barefoot Yoga Co
Ecoyoga Ltd
EuProMed s.r.o.
Hugger Mugger
JadeYoga
Liforme Ltd.
Lululemon Athletica
Manduka
prAna (Columbia Sportswear)
Yaazhtex

Key Questions Answered in This Report

1.How big is the yoga mat market?
2.What is the future outlook of yoga mat market?
3.What are the key factors driving the yoga mat market?
4.Which region accounts for the largest yoga mat market share?
5.Which are the leading companies in the global yoga mat market?

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

4.1 Overview
4.2 Key Industry Trends

5 Global Yoga Mat Market

5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast

6 Market Breakup by Material

6.1 PVC
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
6.2 TPE
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
6.3 Rubber
- 6.3.1 Market Trends
- 6.3.2 Market Forecast
6.4 Cotton and Jute
- 6.4.1 Market Trends
- 6.4.2 Market Forecast
6.5 Others
- 6.5.1 Market Trends
- 6.5.2 Market Forecast

7 Market Breakup by End Use

7.1 Yoga and Fitness Clubs
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
7.2 Household
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
7.3 Others
- 7.3.1 Market Trends
- 7.3.2 Market Forecast

8 Market Breakup by Distribution Channel

8.1 Supermarket and Hypermarket
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
8.2 Specialty Stores
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
8.3 Online Stores
- 8.3.1 Market Trends
- 8.3.2 Market Forecast
8.4 Others
- 8.4.1 Market Trends
- 8.4.2 Market Forecast

9 Market Breakup by Region

9.1 North America
- 9.1.1 United States
  - 9.1.1.1 Market Trends
  - 9.1.1.2 Market Forecast
- 9.1.2 Canada
  - 9.1.2.1 Market Trends
  - 9.1.2.2 Market Forecast
9.2 Asia-Pacific
- 9.2.1 China
  - 9.2.1.1 Market Trends
  - 9.2.1.2 Market Forecast
- 9.2.2 Japan
  - 9.2.2.1 Market Trends
  - 9.2.2.2 Market Forecast
- 9.2.3 India
  - 9.2.3.1 Market Trends
  - 9.2.3.2 Market Forecast
- 9.2.4 South Korea
  - 9.2.4.1 Market Trends
  - 9.2.4.2 Market Forecast
- 9.2.5 Australia
  - 9.2.5.1 Market Trends
  - 9.2.5.2 Market Forecast
- 9.2.6 Indonesia
  - 9.2.6.1 Market Trends
  - 9.2.6.2 Market Forecast
- 9.2.7 Others
  - 9.2.7.1 Market Trends
  - 9.2.7.2 Market Forecast
9.3 Europe
- 9.3.1 Germany
  - 9.3.1.1 Market Trends
  - 9.3.1.2 Market Forecast
- 9.3.2 France
  - 9.3.2.1 Market Trends
  - 9.3.2.2 Market Forecast
- 9.3.3 United Kingdom
  - 9.3.3.1 Market Trends
  - 9.3.3.2 Market Forecast
- 9.3.4 Italy
  - 9.3.4.1 Market Trends
  - 9.3.4.2 Market Forecast
- 9.3.5 Spain
  - 9.3.5.1 Market Trends
  - 9.3.5.2 Market Forecast
- 9.3.6 Russia
  - 9.3.6.1 Market Trends
  - 9.3.6.2 Market Forecast
- 9.3.7 Others
  - 9.3.7.1 Market Trends
  - 9.3.7.2 Market Forecast
9.4 Latin America
- 9.4.1 Brazil
  - 9.4.1.1 Market Trends
  - 9.4.1.2 Market Forecast
- 9.4.2 Mexico
  - 9.4.2.1 Market Trends
  - 9.4.2.2 Market Forecast
- 9.4.3 Others
  - 9.4.3.1 Market Trends
  - 9.4.3.2 Market Forecast
9.5 Middle East and Africa
- 9.5.1 Market Trends
- 9.5.2 Market Breakup by Country
- 9.5.3 Market Forecast

10 SWOT Analysis

10.1 Overview
10.2 Strengths
10.3 Weaknesses
10.4 Opportunities
10.5 Threats

11 Value Chain Analysis

12 Porters Five Forces Analysis

12.1 Overview
12.2 Bargaining Power of Buyers
12.3 Bargaining Power of Suppliers
12.4 Degree of Competition
12.5 Threat of New Entrants
12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

14.1 Market Structure
14.2 Key Players
14.3 Profiles of Key Players
- 14.3.1 Adidas AG
  - 14.3.1.1 Company Overview
  - 14.3.1.2 Product Portfolio
  - 14.3.1.3 Financials
  - 14.3.1.4 SWOT Analysis
- 14.3.2 ALO LLC (Color Image Apparel Inc.)
  - 14.3.2.1 Company Overview
  - 14.3.2.2 Product Portfolio
- 14.3.3 Barefoot Yoga Co
  - 14.3.3.1 Company Overview
  - 14.3.3.2 Product Portfolio
- 14.3.4 Ecoyoga Ltd
  - 14.3.4.1 Company Overview
  - 14.3.4.2 Product Portfolio
- 14.3.5 EuProMed s.r.o.
  - 14.3.5.1 Company Overview
  - 14.3.5.2 Product Portfolio
- 14.3.6 Hugger Mugger
  - 14.3.6.1 Company Overview
  - 14.3.6.2 Product Portfolio
- 14.3.7 JadeYoga
  - 14.3.7.1 Company Overview
  - 14.3.7.2 Product Portfolio
- 14.3.8 Liforme Ltd.
  - 14.3.8.1 Company Overview
  - 14.3.8.2 Product Portfolio
- 14.3.9 Lululemon Athletica
  - 14.3.9.1 Company Overview
  - 14.3.9.2 Product Portfolio
  - 14.3.9.3 Financials
  - 14.3.9.4 SWOT Analysis
- 14.3.10 Manduka
  - 14.3.10.1 Company Overview
  - 14.3.10.2 Product Portfolio
- 14.3.11 prAna (Columbia Sportswear)
  - 14.3.11.1 Company Overview
  - 14.3.11.2 Product Portfolio
- 14.3.12 Yaazhtex
  - 14.3.12.1 Company Overview
  - 14.3.12.2 Product Portfolio

簡介目錄圖表

List of Figures

Figure 1: Global: Yoga Mat Market: Major Drivers and Challenges
Figure 2: Global: Yoga Mat Market: Sales Value (in Billion USD), 2019-2024
Figure 3: Global: Yoga Mat Market Forecast: Sales Value (in Billion USD), 2025-2033
Figure 4: Global: Yoga Mat Market: Breakup by Material (in %), 2024
Figure 5: Global: Yoga Mat Market: Breakup by End Use (in %), 2024
Figure 6: Global: Yoga Mat Market: Breakup by Distribution Channel (in %), 2024
Figure 7: Global: Yoga Mat Market: Breakup by Region (in %), 2024
Figure 8: Global: Yoga Mat (PVC) Market: Sales Value (in Million USD), 2019 & 2024
Figure 9: Global: Yoga Mat (PVC) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 10: Global: Yoga Mat (TPE) Market: Sales Value (in Million USD), 2019 & 2024
Figure 11: Global: Yoga Mat (TPE) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 12: Global: Yoga Mat (Rubber) Market: Sales Value (in Million USD), 2019 & 2024
Figure 13: Global: Yoga Mat (Rubber) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 14: Global: Yoga Mat (Cotton and Jute) Market: Sales Value (in Million USD), 2019 & 2024
Figure 15: Global: Yoga Mat (Cotton and Jute) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 16: Global: Yoga Mat (Other Materials) Market: Sales Value (in Million USD), 2019 & 2024
Figure 17: Global: Yoga Mat (Other Materials) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 18: Global: Yoga Mat (Yoga and Fitness Clubs) Market: Sales Value (in Million USD), 2019 & 2024
Figure 19: Global: Yoga Mat (Yoga and Fitness Clubs) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 20: Global: Yoga Mat (Household) Market: Sales Value (in Million USD), 2019 & 2024
Figure 21: Global: Yoga Mat (Household) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 22: Global: Yoga Mat (Other End Uses) Market: Sales Value (in Million USD), 2019 & 2024
Figure 23: Global: Yoga Mat (Other End Uses) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 24: Global: Yoga Mat (Supermarket and Hypermarket) Market: Sales Value (in Million USD), 2019 & 2024
Figure 25: Global: Yoga Mat (Supermarket and Hypermarket) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 26: Global: Yoga Mat (Specialty Stores) Market: Sales Value (in Million USD), 2019 & 2024
Figure 27: Global: Yoga Mat (Specialty Stores) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 28: Global: Yoga Mat (Online Stores) Market: Sales Value (in Million USD), 2019 & 2024
Figure 29: Global: Yoga Mat (Online Stores) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 30: Global: Yoga Mat (Other Distribution Channels) Market: Sales Value (in Million USD), 2019 & 2024
Figure 31: Global: Yoga Mat (Other Distribution Channels) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 32: North America: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 33: North America: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 34: United States: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 35: United States: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 36: Canada: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 37: Canada: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 38: Asia-Pacific: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 39: Asia-Pacific: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 40: China: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 41: China: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 42: Japan: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 43: Japan: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 44: India: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 45: India: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 46: South Korea: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 47: South Korea: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 48: Australia: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 49: Australia: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 50: Indonesia: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 51: Indonesia: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 52: Others: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 53: Others: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 54: Europe: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 55: Europe: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 56: Germany: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 57: Germany: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 58: France: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 59: France: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 60: United Kingdom: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 61: United Kingdom: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 62: Italy: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 63: Italy: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 64: Spain: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 65: Spain: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 66: Russia: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 67: Russia: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 68: Others: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 69: Others: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 70: Latin America: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 71: Latin America: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 72: Brazil: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 73: Brazil: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 74: Mexico: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 75: Mexico: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 76: Others: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 77: Others: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 78: Middle East and Africa: Yoga Mat Market: Sales Value (in Million USD), 2019 & 2024
Figure 79: Middle East and Africa: Yoga Mat Market: Breakup by Country (in %), 2024
Figure 80: Middle East and Africa: Yoga Mat Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 81: Global: Yoga Mat Industry: SWOT Analysis
Figure 82: Global: Yoga Mat Industry: Value Chain Analysis
Figure 83: Global: Yoga Mat Industry: Porter's Five Forces Analysis

List of Tables

Table 1: Global: Yoga Mat Market: Key Industry Highlights, 2024 and 2033
Table 2: Global: Yoga Mat Market Forecast: Breakup by Material (in Million USD), 2025-2033
Table 3: Global: Yoga Mat Market Forecast: Breakup by End Use (in Million USD), 2025-2033
Table 4: Global: Yoga Mat Market Forecast: Breakup by Distribution Channel (in Million USD), 2025-2033
Table 5: Global: Yoga Mat Market Forecast: Breakup by Region (in Million USD), 2025-2033
Table 6: Global: Yoga Mat Market: Competitive Structure
Table 7: Global: Yoga Mat Market: Key Players

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