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市場調查報告書
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1820240

2025 年至 2033 年補充及替代藥物市場規模、佔有率、趨勢及預測（按類型、疾病適應症、配銷通路及地區分類）

Complementary and Alternative Medicine Market Size, Share, Trends and Forecast by Type, Disease Indications, Distribution Channel, and Region, 2025-2033
出版日期: | 出版商: IMARC | 英文 142 Pages | 商品交期: 2-3個工作天內

價格

2024年，全球補充和替代醫學市場規模達1,704億美元。展望未來， IMARC Group預測，到2033年，該市場規模將達到7,419.1億美元，2025-2033年期間的複合年成長率為16.34%。歐洲目前佔據市場主導地位，2024年的市佔率將超過32.5%。受消費者對自然和整體健康解決方案日益成長的偏好推動，該市場正在經歷顯著成長。草藥補充劑、傳統療法和健康服務的需求不斷成長，加上對補充和替代醫學研究的大量投資以及其與主流醫療保健的融合，也正在提升該地區補充和替代醫學的市場佔有率。

有些人開始關注自身的整體健康狀況，並尋求能夠同時兼顧身心健康和精神健康的療法。人們越來越意識到生活方式的選擇可能有益於長期健康，這推動了這種轉變。因此，許多人開始嘗試瑜伽、冥想、草藥療法和針灸來治療特定疾病、保持平衡並預防疾病。例如，在美國，大約六分之一的成年人練習瑜珈。其中，80%的人練習瑜珈是為了改善健康狀況，約30%的人用瑜珈來治療和控制疼痛。全球健康運動也發揮了重要作用，更加重視自我照護和自然療法。社群媒體和健康達人推廣了這些療法，使它們更容易被特定受眾接受和接受。此外，對傳統藥物和療法副作用的不滿促使人們尋找更符合自然過程的替代療法。

美國是北美市場中重要的顛覆者，佔 80.40% 的市佔率。這一成長主要得益於糖尿病、高血壓和關節炎等需要長期管理的慢性病病例的增加。 2017 年，超過 3,800 萬美國人患有糖尿病，近 9,800 萬成年人處於糖尿病前期。治療這些疾病可能會給患者帶來巨大的身心和經濟負擔。補充和替代醫學 (CAM) 實踐提供了額外的治療方式，旨在提高患者的生活品質，同時最大限度地減少他們對藥物的依賴。針灸緩解疼痛或膳食補充劑控制發炎等技術吸引了尋求永續治療方案的個人。此外，隨著人口老化，對此類替代療法的需求預計將穩定成長。世界衛生組織 (WHO) 也認知到傳統醫學在管理慢性病的潛力，這進一步刺激了美國對補充和替代醫學的需求。

補充和替代醫學市場趨勢：

技術進步

技術進步正在透過數位平台改變補充和替代醫學 (CAM) 市場。遠距醫療諮詢使遠距訪問 CAM 從業人員成為可能，擴大了患者的覆蓋範圍並帶來了便利。健康應用程式提供個人化的健康監測、指導和提醒，促進了主動的健康管理。線上教育平台提供豐富的 CAM 療法資源，增強了患者的知識和參與。這些技術不僅提高了可近性和效率，還支援將 CAM 實踐融入主流醫療保健，滿足了日益成長的整體健康解決方案需求。例如，2024 年 3 月，印度衛生部長在全印度醫學科學院 (AIIMS) 為 AYUSH-ICMR 綜合健康研究中心揭幕，強調了衛生和家庭福利部與 AYUSH 部之間的合作。這些合作旨在透過將 AYUSH 實踐與現代醫學相結合來推進全面健康研究。它進一步強調了政府的目標，即透過採用阿育吠陀和對抗療法的最佳實踐來提供以品質為導向的醫療保健，並透過印度公共衛生標準（IPHS）提高醫療保健標準。

政府措施和支持

世界各國政府日益認知到補充和替代醫學 (CAM) 的益處，並積極支持將其納入主流醫療保健。他們正在資助大量研究，以驗證 CAM 療法的有效性和安全性，從而獲得更強力的科學基礎。政府的支持和優惠政策正在加速補充和替代醫學市場的成長及其近期機會。許多國家正在將 CAM 納入其國家醫療保健計劃，以確保患者能夠更廣泛地獲得醫療服務。各國正建立監管框架，以規範 CAM 的實踐和產品，增強消費者信心和安全感。例如，2023 年 11 月，印度政府 (GoI) 和世界衛生組織 (WHO) 簽署了一項新的五年數百萬美元協議，以推動傳統、補充和整合醫學的發展。此次合作旨在製定新的技術文件，以促進實證實踐，並將傳統醫學納入國家衛生系統。這標誌著印度在古吉拉特邦設立世衛組織全球傳統醫學中心後，致力於支持世衛組織在傳統、補充和整合醫學領域的工作。這些策略夥伴關係正在促進創新和可及性，從而創造積極的補充和替代醫學市場前景。

老年人口不斷增加

越來越多的老年人口選擇補充和替代醫學 (CAM) 來管理慢性疾病。隨著年齡的成長，人們常常會患上多種慢性疾病，例如關節炎、心血管疾病和糖尿病。根據世界衛生組織 (WHO) 發布的報告，到 2030 年，全球六分之一的人口將年齡在 60 歲或以上。到 2050 年，全球 60 歲以上人口將加倍，達到 21 億。預計 2020 年至 2050 年間，80 歲以上人口數將增加兩倍，達 4.26 億。 CAM 療法，包括針灸、草藥補充劑、瑜伽和按摩，提供整體和非侵入性的方法來控制疼痛、改善活動能力並增強整體健康。根據補充和替代醫學市場預測，老齡人口對整體護理的日益偏好將是顯著推動其市場成長的關鍵。這些療法對於那些希望避免傳統藥物副作用並尋求更個人化護理的老年人來說極具吸引力。將輔助醫療實踐融入日常醫療保健，有助於提升老年人的生活品質。

目錄

第1章：前言

第2章：範圍與方法

  • 研究目標
  • 利害關係人
  • 資料來源
    • 主要來源
    • 二手資料
  • 市場評估
    • 自下而上的方法
    • 自上而下的方法
  • 預測方法

第3章：執行摘要

第4章：簡介

第5章：全球補充與替代醫學市場

  • 市場概況
  • 市場表現
  • COVID-19的影響
  • 市場預測

第6章：市場細分：依類型

  • 傳統替代醫學療法
  • 身體療法
  • 飲食和草藥療法
  • 能量療癒療法
  • 心靈療法
  • 其他

第7章：市場區隔：依疾病適應症

  • 關節炎
  • 癌症
  • 氣喘
  • 糖尿病
  • 心臟病學
  • 神經病學
  • 其他

第8章：市場區隔：按配銷通路

  • 特殊診所/中心
  • 遠距離通訊
  • 直銷
  • 網上銷售
  • 其他

第9章：市場細分：依地區

  • 北美洲
    • 美國
    • 加拿大
  • 亞太
    • 中國
    • 日本
    • 印度
    • 韓國
    • 澳洲
    • 印尼
    • 其他
  • 歐洲
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙
    • 俄羅斯
    • 其他
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 其他
  • 中東和非洲

第 10 章：SWOT 分析

第 11 章：價值鏈分析

第 12 章：波特五力分析

第13章：價格分析

第 14 章：競爭格局

  • 市場結構
  • 關鍵參與者
  • 關鍵參與者簡介
    • Ayush Ayurvedic Pte Ltd.
    • Columbia Nutritional LLC
    • Helio USA Inc.
    • Herb Pharm LLC
    • Herbal Hills
    • Nature's Bounty
    • Nordic Naturals
    • Pure Encapsulations LLC (Nestle SA)
    • Quantum-Touch
    • The Healing Company Ltd.
    • Unity Woods Yoga Center
Product Code: SR112025A3646

The global complementary and alternative medicine market size was valued at USD 170.40 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 741.91 Billion by 2033, exhibiting a CAGR of 16.34% during 2025-2033. Europe currently dominates the market, holding a market share of over 32.5% in 2024. The market is experiencing significant growth, driven by rising consumer preference for natural and holistic health solutions. The rising demand for herbal supplements, traditional therapies and wellness services along with significant investments in CAM research and integration into mainstream healthcare are also boosting the complementary and alternative medicine market share in the region.

There are people who become conscious of their general well-being and look for treatments that include options that work to address both the physical and emotional, along with spiritual well-being. Increasing awareness of lifestyle choices that may benefit long-term health fuels this shift. As a result, many individuals are embracing yoga, meditation, herbal remedies, and acupuncture for specific ailments and maintaining balance and preventing disease. For instance, in the United States, about one in six adults are practicing yoga. Among them, 80 percent are practicing to improve their health and about 30 percent use it to treat and manage pain. The global wellness movement has also played a big role, with more emphasis on self-care and natural remedies. Social media and wellness influencers amplify these practices, making them accessible and desirable to a more specific audience. In addition, dissatisfaction with side effects of conventional medicines and treatments encourages people to look for alternatives that feel more in line with natural processes.

The United States stands out as a key market disruptor with 80.40% market share in North America. This growth is driven by the increasing cases of chronic conditions like diabetes, hypertension, and arthritis that require long-term management. In that year, more than 38 million Americans were living with diabetes, while nearly 98 million adults had prediabetes. Treatment of such conditions may be physically and financially exhausting to patients. CAM practices provide additional modalities meant to enhance the quality of life of patients while minimizing their dependency on drugs. Techniques such as acupuncture for pain relief or dietary supplements for managing inflammation appeal to individuals looking for sustainable options. Alongside this, with an aging population, the demand for such alternative methods is expected to grow steadily. The World Health Organization (WHO) has also recognized the potential of traditional medicine in managing chronic diseases, further encouraging the complementary and alternative medicine demand in the country.

Complementary and Alternative Medicine Market Trends:

Technological Advancements

Technological advancements are transforming the complementary and alternative medicine (CAM) market through the use of digital platforms. Telemedicine consultations enable remote access to CAM practitioners, broadening patient reach and convenience. Wellness apps offer personalized health monitoring, guidance, and reminders, fostering proactive health management. Online education platforms provide extensive resources on CAM therapies, enhancing patient knowledge and engagement. These technologies not only improve accessibility and efficiency but also support the integration of CAM practices into mainstream healthcare, catering to the growing demand for holistic health solutions. For instance, in March 2024, the Health Minister of India inaugurated the AYUSH-ICMR Advanced Centre for Integrated Health Research at AIIMS, emphasizing collaborative efforts between the Ministry of Health and Family Welfare and the Ministry of AYUSH. The collaborative initiatives aim to advance Integrative Health Research by combining AYUSH practices with modern medical science. It further highlighted the government's aim to provide quality-oriented healthcare by adopting best practices from both Ayurveda and Allopathy, enhancing healthcare standards with Indian Public Health Standards (IPHS).

Government Initiatives and Support

Governments worldwide are increasingly acknowledging the benefits of complementary and alternative medicine (CAM) and are actively supporting its integration into mainstream healthcare. They are funding extensive research to validate the efficacy and safety of CAM therapies, leading to more robust scientific backing. Government support and favorable policies are accelerating the complementary and alternative medicine market growth and recent opportunities. Many countries are incorporating CAM into their national healthcare programs, ensuring wider accessibility for patients. Regulatory frameworks are being established to standardize CAM practices and products, enhancing consumer confidence and safety. For instance, in November 2023, the Government of India (GoI) and World Health Organization (WHO) signed a new multi-Million five-year agreement to advance traditional, complementary, and integrative medicine. The collaboration aims to develop new technical documents promoting evidence-informed practices and integrating traditional medicine into national health systems. This marks India's commitment to supporting WHO's work in traditional, complementary, and integrative medicine, following the establishment of the WHO Global Centre for Traditional Medicine in Gujarat. These strategic partnerships are fostering innovation and accessibility, hence creating a positive complementary and alternative medicine market outlook.

Rising Geriatric Population

The aging population is increasingly turning to complementary and alternative medicine (CAM) for chronic disease management. As people age, they often experience multiple chronic conditions such as arthritis, cardiovascular diseases, and diabetes. According to the report published by World Health Organization (WHO), by 2030, one in six people in the world will be aged 60 years or over. By 2050, the global population of people aged 60 years and older will double to reach 2.1 billion. The number of individuals aged 80 years or older is anticipated to triple between the years 2020 and 2050, reaching 426 million. CAM therapies, including acupuncture, herbal supplements, yoga, and massage, offer holistic and non-invasive approaches to manage pain, improve mobility, and enhance overall well-being. According to the complementary and alternative medicine market forecast, the increasing preference for holistic care among the aging population will be pivotal in significantly boosting its market growth. These therapies are attractive to older adults seeking to avoid the side effects of conventional medications and looking for more personalized care. The integration of CAM practices into regular healthcare routines helps in promoting a better quality of life for the elderly.

Complementary and Alternative Medicine Industry Segmentation:

Analysis by Type:

  • Traditional Alternative Medicine Therapy
  • Body Therapy
  • Diet and Herbs Based Therapy
  • Energy Healing Therapy
  • Mind Therapy
  • Others

Traditional alternative medicine therapy stands as the largest component in 2024, holding around 37.0% of the market. This growth is due to its the widespread use of practices such as acupuncture, Ayurveda, homeopathy, and traditional Chinese medicine. These therapies are deeply rooted in cultural traditions and have been practiced for centuries, gaining trust and acceptance globally. They offer natural and holistic approaches to health and wellness, addressing both physical and mental well-being. The increasing preference for non-invasive, side-effect-free treatments further boosts their popularity, driving the complementary and alternative medicine market growth. For instance, in July 2024, India pledged USD 85 million over ten years to the WHO Global Traditional Medicine Centre as part of a USD 250 million investment to support traditional medicine programs. The Centre will focus on research, primary health care, indigenous knowledge, digital health, and hosting the 2025 WHO Global Summit, with India partnering to strengthen traditional medicine initiatives.

Analysis by Disease Indications:

  • Arthritis
  • Cancer
  • Asthma
  • Diabetes
  • Cardiology
  • Neurology
  • Others

According to the complementary and alternative medicine market report, diabetes leads the market with around 36.5% of market share in 2024. CAM therapies for diabetes focus on managing blood sugar levels and enhancing overall health. Herbal supplements like cinnamon and fenugreek have been shown to improve insulin sensitivity and lower blood glucose. Acupuncture and yoga help in reducing stress, which can positively impact blood sugar control. Nutritional counseling and dietary changes, emphasizing low glycemic index foods, support better glucose management. Additionally, mindfulness practices contribute to improved mental health and adherence to lifestyle changes. CAM approaches in diabetes aim to complement conventional treatments and promote holistic health.

Analysis by Distribution Channel:

  • Special Clinics/Centres
  • Distance Correspondence
  • Direct Sales
  • Online Sales
  • Others

Based on the complementary and alternative medicine market trends, direct sales lead the market with around 63.8% of the share in 2024. This distribution method allows direct interaction between consumers and practitioners or sellers, fostering trust and personalized service. It facilitates the demonstration and explanation of CAM products and services, enhancing consumer understanding and confidence. The flexibility and convenience of purchasing directly from practitioners or dedicated consultants appeal to many consumers. Additionally, direct sales leverage word-of-mouth and personal networks, which are powerful in promoting health and wellness products, thus driving complementary and alternative medicine market growth.

Regional Analysis:

  • North America
    • United States
    • Canada
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa

In 2024, Europe accounted for the largest complementary and alternative medicine market share of over 32.5%. Holistic health and wellness practices are emphasized to be the cause of growth in the region. Homeopathy, acupuncture, and herbal medicinal practices have made a significant impact on CAM becoming a widely accepted mainstream option among the European nations. For instance, Germany and France have set up substantial regulatory frameworks to support general incorporation of alternative therapies. The increasing complementary and alternative medicine market growth in Europe is also attributed to the aging population in the region, with most older adults preferring non-invasive and natural remedies to chronic conditions. Natural and organic healthcare products, along with increased government initiatives in standardizing traditional practices, are likely to have further fueled this growth. Also, growing wellness tourism in countries like Switzerland and Austria that offer CAM therapies is attracting international consumers. The European Union's ongoing efforts to research and promote the safety and efficacy of CAM also reinforce public trust, ensuring the region remains a leader in this evolving industry.

Key Regional Takeaways:

North America Complementary and Alternative Medicine Market Analysis

The fastest-growing area for the CAM market is in North America. There is rising awareness among the consumer population for a holistic solution for health needs, which boosts demand. The United States and Canada lead this growth, with a substantial portion of the population turning to practices such as yoga, chiropractic care, and herbal remedies to address both chronic and acute health issues. With increasing healthcare costs and growing dissatisfaction with traditional treatments, the North American CAM market is expected to expand over the next few years. Insurance coverage for certain CAM therapies, such as acupuncture and chiropractic services, has also improved accessibility and affordability. Growing lifestyles have led to increased cases of obesity and stress-induced disorders, hence increasing demand for integrative wellness approaches. Moreover, a strong presence of key market players and advancements in digital health platforms offering virtual access to CAM services contribute to the market's steady expansion. Regulatory efforts to ensure product safety and efficacy, combined with the increasing adoption of personalized medicine, position North America as a major contributor to the global complementary and alternative medicine market growth.

United States Complementary and Alternative Medicine Market Analysis

The adoption of complementary and alternative medicine has surged in recent years, fueled by increased investments in healthcare infrastructure. For instance, U.S. healthcare companies securing venture capital deals of USD 15 million plus are driving robust investment growth, focusing on innovation in medical technology to meet rising market demands. Expanding budgets have enabled the integration of wellness-focused treatments into traditional medical practices. This growth reflects rising consumer interest in preventive care, such as acupuncture, herbal supplements, and naturopathy. Healthcare providers are increasingly accommodating these practices within clinical settings, enhancing accessibility and trust. Enhanced insurance coverage has further encouraged individuals to explore alternative therapies. Holistic treatments like chiropractic care and yoga are now more frequently utilized alongside conventional medicine. The rise of wellness-focused facilities offering a mix of therapies showcases the alignment of public demand with innovative healthcare strategies. By emphasizing non-invasive methods, these practices are also reducing the burden of chronic conditions, creating a dynamic synergy between alternative and conventional medicine for more personalized patient care.

Asia Pacific Complementary and Alternative Medicine Market Analysis

The incidence of chronic diseases has given impetus to the complementary and alternative medicine market demand in this region. The National Library of Medicine states that diabetes prevalence in India has increased from 7.1% in 2009 to 8.9% in 2019. Seeking symptom relief in a more permanent and holistic way has encouraged individuals to turn to non-invasive practices such as dietary therapy, Ayurveda, tai chi, which advocate balance and sustainable health. These practices are becoming popular because they help maintain energy levels and reduce stress and other lifestyle-related challenges. Clinics and wellness centers have thus started integrating these traditional herbal remedies, recognizing them for their efficiency toward retaining the total health. Recently, awareness campaigns have also gained momentum advocating alternative therapies as lifestyle solutions. Training for traditional healers and therapists has additionally improved their credibility and accessibility, thus making them a part of wider healthcare initiatives.

Europe Complementary and Alternative Medicine Market Analysis

An aging demographic has significantly influenced the popularity of complementary and alternative medicine, particularly as it offers gentle and supportive options for managing age-related health concerns. For instance, Europe's ageing population is on the rise, with one in five Europeans now aged 65 or older, projected to approach 30% by 2050. Therapies like acupuncture, reflexology, and aromatherapy have become preferred choices for promoting relaxation and addressing issues such as joint pain and sleep disturbances. The development of specialized wellness programs designed for older adults has expanded the reach of these treatments. Additionally, the integration of traditional healing practices into rehabilitation and palliative care facilities highlights their growing acceptance in healthcare systems. Educational workshops on holistic approaches have also encouraged elderly populations to embrace these therapies for improving their quality of life.

Latin America Complementary and Alternative Medicine Market Analysis

The availability of complementary and alternative medicine products now, through many online platforms, makes holistic health solutions more available. According to reports, there is 2.8X increase in sales value and a 3.1X rise in transactions from 2019-2023, highlighting the growing e-commerce sector in Latin America. Digital marketplaces now feature a diverse range of items, including herbal supplements, essential oils, and wellness devices. These platforms provide convenience and personalized recommendations, appealing to consumers seeking lifestyle-focused products. Virtual consultations and workshops on practices such as meditation and homeopathy have further contributed to the widespread adoption of alternative treatments. Enhanced logistics and digital payment systems ensure seamless access, catering to urban and remote areas alike.

Middle East and Africa Complementary and Alternative Medicine Market Analysis

The proliferation of modern healthcare facilities greatly promotes the complementary and alternative medicine in the Middle East and Africa. The Dubai Healthcare City Authority reports that there are currently about 4,482 private medical facilities and 55,208 licensed professionals covering an expansive area of growth in the healthcare sector within this Emirate. Dubai is also expected to maintain its momentum at 3-6% growth for facilities and 10-15% growth for professionals in the year 2023. Modern clinics are integrating holistic therapies into their mainstream care, such as acupuncture, cupping therapy, and herbal remedies. Specialized wellness centers have also focused their services on different therapies for customized treatments according to individual needs. Holistic treatments are increasingly realized by improved courses taken by practitioners and heightened availability of resources. Hospitals and clinics are further promoting such therapies through education to create more acceptance and large scale adoption.

Competitive Landscape:

As per the complementary and alternative medicine market outlook, key players in the market are actively expanding their product portfolios, forming partnerships, and leveraging technology to capture a larger market share. Companies are focusing on developing high-quality, scientifically-backed dietary supplements to meet consumer demand for natural health solutions. Firms are also embracing digital health innovations, offering virtual consultations and mobile apps for practices like meditation, yoga, and tele-acupuncture. Partnerships with wellness centers, healthcare providers, and fitness platforms have become common to integrate CAM practices into mainstream health and wellness programs. Additionally, many companies are investing in research and clinical trials to validate the efficacy of their products and treatments, helping to bridge the gap between alternative and conventional medicine. Market players are also responding to sustainability concerns by adopting green practices in sourcing and packaging. Regulatory compliance and certification initiatives ensure product safety and build consumer trust, driving the growth of this dynamic and expanding industry.

The report provides a comprehensive analysis of the competitive landscape in the complementary and alternative medicine market with detailed profiles of all major companies, including:

  • Ayush Ayurvedic Pte Ltd.
  • Columbia Nutritional LLC
  • Helio USA Inc.
  • Herb Pharm LLC
  • Herbal Hills
  • Nature's Bounty
  • Nordic Naturals
  • Pure Encapsulations LLC (Nestle S.A.)
  • Quantum-Touch
  • The Healing Company Ltd.
  • Unity Woods Yoga Center

Key Questions Answered in This Report

  • 1.What is complementary and alternative medicine?
  • 2.How big is the complementary and alternative medicine market?
  • 3.What is the total market value of the complementary and alternative medicine market report in 2033?
  • 4.What is the expected growth rate of the global complementary and alternative medicine market during 2025-2033?
  • 5.What are the factors driving the complementary and alternative medicine market?
  • 6.What is the leading segment of the global complementary and alternative medicine market based on type?
  • 7.What is the leading segment of the global complementary and alternative medicine market based on disease indication?
  • 8.What is the leading segment of the global complementary and alternative medicine market based on distribution channel?
  • 9.Which segment accounted for the largest complementary and alternative medicine market share?
  • 10.What are the key regions in the global complementary and alternative medicine market?
  • 11.Who are the key players/companies in the global complementary and alternative medicine market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Complementary and Alternative Medicine Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Type

  • 6.1 Traditional Alternative Medicine Therapy
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Body Therapy
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Diet and Herbs Based Therapy
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Energy Healing Therapy
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast
  • 6.5 Mind Therapy
    • 6.5.1 Market Trends
    • 6.5.2 Market Forecast
  • 6.6 Others
    • 6.6.1 Market Trends
    • 6.6.2 Market Forecast

7 Market Breakup by Disease Indications

  • 7.1 Arthritis
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Cancer
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Asthma
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast
  • 7.4 Diabetes
    • 7.4.1 Market Trends
    • 7.4.2 Market Forecast
  • 7.5 Cardiology
    • 7.5.1 Market Trends
    • 7.5.2 Market Forecast
  • 7.6 Neurology
    • 7.6.1 Market Trends
    • 7.6.2 Market Forecast
  • 7.7 Others
    • 7.7.1 Market Trends
    • 7.7.2 Market Forecast

8 Market Breakup by Distribution Channel

  • 8.1 Special Clinics/Centres
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Distance Correspondence
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 Direct Sales
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast
  • 8.4 Online Sales
    • 8.4.1 Market Trends
    • 8.4.2 Market Forecast
  • 8.5 Others
    • 8.5.1 Market Trends
    • 8.5.2 Market Forecast

9 Market Breakup by Region

  • 9.1 North America
    • 9.1.1 United States
      • 9.1.1.1 Market Trends
      • 9.1.1.2 Market Forecast
    • 9.1.2 Canada
      • 9.1.2.1 Market Trends
      • 9.1.2.2 Market Forecast
  • 9.2 Asia-Pacific
    • 9.2.1 China
      • 9.2.1.1 Market Trends
      • 9.2.1.2 Market Forecast
    • 9.2.2 Japan
      • 9.2.2.1 Market Trends
      • 9.2.2.2 Market Forecast
    • 9.2.3 India
      • 9.2.3.1 Market Trends
      • 9.2.3.2 Market Forecast
    • 9.2.4 South Korea
      • 9.2.4.1 Market Trends
      • 9.2.4.2 Market Forecast
    • 9.2.5 Australia
      • 9.2.5.1 Market Trends
      • 9.2.5.2 Market Forecast
    • 9.2.6 Indonesia
      • 9.2.6.1 Market Trends
      • 9.2.6.2 Market Forecast
    • 9.2.7 Others
      • 9.2.7.1 Market Trends
      • 9.2.7.2 Market Forecast
  • 9.3 Europe
    • 9.3.1 Germany
      • 9.3.1.1 Market Trends
      • 9.3.1.2 Market Forecast
    • 9.3.2 France
      • 9.3.2.1 Market Trends
      • 9.3.2.2 Market Forecast
    • 9.3.3 United Kingdom
      • 9.3.3.1 Market Trends
      • 9.3.3.2 Market Forecast
    • 9.3.4 Italy
      • 9.3.4.1 Market Trends
      • 9.3.4.2 Market Forecast
    • 9.3.5 Spain
      • 9.3.5.1 Market Trends
      • 9.3.5.2 Market Forecast
    • 9.3.6 Russia
      • 9.3.6.1 Market Trends
      • 9.3.6.2 Market Forecast
    • 9.3.7 Others
      • 9.3.7.1 Market Trends
      • 9.3.7.2 Market Forecast
  • 9.4 Latin America
    • 9.4.1 Brazil
      • 9.4.1.1 Market Trends
      • 9.4.1.2 Market Forecast
    • 9.4.2 Mexico
      • 9.4.2.1 Market Trends
      • 9.4.2.2 Market Forecast
    • 9.4.3 Others
      • 9.4.3.1 Market Trends
      • 9.4.3.2 Market Forecast
  • 9.5 Middle East and Africa
    • 9.5.1 Market Trends
    • 9.5.2 Market Breakup by Country
    • 9.5.3 Market Forecast

10 SWOT Analysis

  • 10.1 Overview
  • 10.2 Strengths
  • 10.3 Weaknesses
  • 10.4 Opportunities
  • 10.5 Threats

11 Value Chain Analysis

12 Porters Five Forces Analysis

  • 12.1 Overview
  • 12.2 Bargaining Power of Buyers
  • 12.3 Bargaining Power of Suppliers
  • 12.4 Degree of Competition
  • 12.5 Threat of New Entrants
  • 12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

  • 14.1 Market Structure
  • 14.2 Key Players
  • 14.3 Profiles of Key Players
    • 14.3.1 Ayush Ayurvedic Pte Ltd.
      • 14.3.1.1 Company Overview
      • 14.3.1.2 Product Portfolio
    • 14.3.2 Columbia Nutritional LLC
      • 14.3.2.1 Company Overview
      • 14.3.2.2 Product Portfolio
    • 14.3.3 Helio USA Inc.
      • 14.3.3.1 Company Overview
      • 14.3.3.2 Product Portfolio
    • 14.3.4 Herb Pharm LLC
      • 14.3.4.1 Company Overview
      • 14.3.4.2 Product Portfolio
    • 14.3.5 Herbal Hills
      • 14.3.5.1 Company Overview
      • 14.3.5.2 Product Portfolio
    • 14.3.6 Nature's Bounty
      • 14.3.6.1 Company Overview
      • 14.3.6.2 Product Portfolio
    • 14.3.7 Nordic Naturals
      • 14.3.7.1 Company Overview
      • 14.3.7.2 Product Portfolio
    • 14.3.8 Pure Encapsulations LLC (Nestle S.A.)
      • 14.3.8.1 Company Overview
      • 14.3.8.2 Product Portfolio
    • 14.3.9 Quantum-Touch
      • 14.3.9.1 Company Overview
      • 14.3.9.2 Product Portfolio
    • 14.3.10 The Healing Company Ltd.
      • 14.3.10.1 Company Overview
      • 14.3.10.2 Product Portfolio
    • 14.3.11 Unity Woods Yoga Center
      • 14.3.11.1 Company Overview
      • 14.3.11.2 Product Portfolio

List of Figures

  • Figure 1: Global: Complementary and Alternative Medicine Market: Major Drivers and Challenges
  • Figure 2: Global: Complementary and Alternative Medicine Market: Sales Value (in Billion USD), 2019-2024
  • Figure 3: Global: Complementary and Alternative Medicine Market Forecast: Sales Value (in Billion USD), 2025-2033
  • Figure 4: Global: Complementary and Alternative Medicine Market: Breakup by Type (in %), 2024
  • Figure 5: Global: Complementary and Alternative Medicine Market: Breakup by Disease Indications (in %), 2024
  • Figure 6: Global: Complementary and Alternative Medicine Market: Breakup by Distribution Channel (in %), 2024
  • Figure 7: Global: Complementary and Alternative Medicine Market: Breakup by Region (in %), 2024
  • Figure 8: Global: Complementary and Alternative Medicine (Traditional Alternative Medicine Therapy) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 9: Global: Complementary and Alternative Medicine (Traditional Alternative Medicine Therapy) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 10: Global: Complementary and Alternative Medicine (Body Therapy) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 11: Global: Complementary and Alternative Medicine (Body Therapy) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 12: Global: Complementary and Alternative Medicine (Diet and Herbs Based Therapy) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 13: Global: Complementary and Alternative Medicine (Diet and Herbs Based Therapy) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 14: Global: Complementary and Alternative Medicine (Energy Healing Therapy) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 15: Global: Complementary and Alternative Medicine (Energy Healing Therapy) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 16: Global: Complementary and Alternative Medicine (Mind Therapy) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 17: Global: Complementary and Alternative Medicine (Mind Therapy) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 18: Global: Complementary and Alternative Medicine (Other Types) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 19: Global: Complementary and Alternative Medicine (Other Types) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 20: Global: Complementary and Alternative Medicine (Arthritis) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 21: Global: Complementary and Alternative Medicine (Arthritis) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 22: Global: Complementary and Alternative Medicine (Cancer) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 23: Global: Complementary and Alternative Medicine (Cancer) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 24: Global: Complementary and Alternative Medicine (Asthma) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 25: Global: Complementary and Alternative Medicine (Asthma) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 26: Global: Complementary and Alternative Medicine (Diabetes) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 27: Global: Complementary and Alternative Medicine (Diabetes) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 28: Global: Complementary and Alternative Medicine (Cardiology) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 29: Global: Complementary and Alternative Medicine (Cardiology) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 30: Global: Complementary and Alternative Medicine (Neurology) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 31: Global: Complementary and Alternative Medicine (Neurology) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 32: Global: Complementary and Alternative Medicine (Other Disease Indications) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 33: Global: Complementary and Alternative Medicine (Other Disease Indications) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 34: Global: Complementary and Alternative Medicine (Special Clinics/Centres) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 35: Global: Complementary and Alternative Medicine (Special Clinics/Centres) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 36: Global: Complementary and Alternative Medicine (Distance Correspondence) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 37: Global: Complementary and Alternative Medicine (Distance Correspondence) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 38: Global: Complementary and Alternative Medicine (Direct Sales) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 39: Global: Complementary and Alternative Medicine (Direct Sales) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 40: Global: Complementary and Alternative Medicine (Online Sales) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 41: Global: Complementary and Alternative Medicine (Online Sales) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 42: Global: Complementary and Alternative Medicine (Other Distribution Channels) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 43: Global: Complementary and Alternative Medicine (Other Distribution Channels) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 44: North America: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 45: North America: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 46: United States: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 47: United States: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 48: Canada: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 49: Canada: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 50: Asia-Pacific: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 51: Asia-Pacific: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 52: China: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 53: China: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 54: Japan: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 55: Japan: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 56: India: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 57: India: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 58: South Korea: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 59: South Korea: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 60: Australia: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 61: Australia: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 62: Indonesia: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 63: Indonesia: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 64: Others: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 65: Others: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 66: Europe: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 67: Europe: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 68: Germany: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 69: Germany: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 70: France: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 71: France: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 72: United Kingdom: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 73: United Kingdom: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 74: Italy: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 75: Italy: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 76: Spain: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 77: Spain: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 78: Russia: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 79: Russia: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 80: Others: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 81: Others: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 82: Latin America: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 83: Latin America: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 84: Brazil: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 85: Brazil: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 86: Mexico: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 87: Mexico: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 88: Others: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 89: Others: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 90: Middle East and Africa: Complementary and Alternative Medicine Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 91: Middle East and Africa: Complementary and Alternative Medicine Market: Breakup by Country (in %), 2024
  • Figure 92: Middle East and Africa: Complementary and Alternative Medicine Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 93: Global: Complementary and Alternative Medicine Industry: SWOT Analysis
  • Figure 94: Global: Complementary and Alternative Medicine Industry: Value Chain Analysis
  • Figure 95: Global: Complementary and Alternative Medicine Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Complementary and Alternative Medicine Market: Key Industry Highlights, 2024 and 2033
  • Table 2: Global: Complementary and Alternative Medicine Market Forecast: Breakup by Type (in Million USD), 2025-2033
  • Table 3: Global: Complementary and Alternative Medicine Market Forecast: Breakup by Disease Indications (in Million USD), 2025-2033
  • Table 4: Global: Complementary and Alternative Medicine Market Forecast: Breakup by Distribution Channel (in Million USD), 2025-2033
  • Table 5: Global: Complementary and Alternative Medicine Market Forecast: Breakup by Region (in Million USD), 2025-2033
  • Table 6: Global: Complementary and Alternative Medicine Market: Competitive Structure
  • Table 7: Global: Complementary and Alternative Medicine Market: Key Players