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直髮器市場規模、佔有率、趨勢及預測（按板材類型、配銷通路、最終用戶和地區），2025 年至 2033 年

Hair Straightener Market Size, Share, Trends and Forecast by Plate Type, Distribution Channel, End User, and Region, 2025-2033
出版日期: | 出版商: IMARC | 英文 146 Pages | 商品交期: 2-3個工作天內

價格

2024年，全球直髮器市場規模達6.333億美元。展望未來， IMARC Group預測，到2033年，市場規模將達到8.542億美元，2025-2033年期間的複合年成長率為3.21%。歐洲目前在2024年佔據市場主導地位，市佔率將超過29.2%。直髮器市場佔有率的成長受到以下因素的推動：不斷變化的美容標準、生產流程的重大技術進步、社交媒體平台上影響力行銷的興起以及新興市場中產階級人口的不斷成長。

消費者對便利的家庭造型替代品、個人美容和美觀的需求推動著全球直髮器市場的發展。隨著可支配收入的提高，尤其是在新興國家，消費者現在可以負擔得起高階、高科技的直髮器。推動市場擴張的另一個因素是透過電子商務平台提供的護髮產品越來越多。據IMARC Group稱，電子商務行業在 2024 年達到 26.8 兆美元，預計到 2033 年將達到 214.5 兆美元，2025 年至 2033 年之間的年複合成長率(CAGR) 為 25.83%。其他提高實用性和美觀性的進展也在推動市場的發展，例如直髮設備中的溫度控制、離子技術和陶瓷塗層。

由於人們越來越注重個人修飾和外貌，美國已成為一個重要的市場顛覆者。可支配收入的增加使人們能夠購買高品質、先進的直髮器，這些直髮器可提供各種改進的功能。電子商務和直接面對消費者的銷售管道的成長增加了人們獲得不同價位的更多直髮器的機會。根據IMARC Group發布的報告，美國電子商務市場預計到 2032 年將達到 20,839.7 億美元，2024 年至 2032 年期間的複合年成長率為 6.80%。此外，美容影響者和社群媒體趨勢的影響進一步推動了對新型護髮產品的需求不斷成長。

直髮器市場趨勢：

不斷變化的美學標準和時尚潮流

美學標準和時尚潮流對直髮器市場前景有著深遠的影響。美麗的秀髮通常意味著柔順、烏黑、纖長，這是普遍流行的美學理想，並被發現具有深厚的文化和歷史影響。然而，全球60%的人擁有捲髮或波浪發，在南亞，約有85%的人擁有捲髮。社會對頭髮的認知受到審美標準的影響，捲髮被污名化為「難以打理」或「狂野」。事實上，約87%的印度受訪者更喜歡烏黑的長髮，而不是捲曲的短髮，這表明直髮器的需求量很大，因為它可以創造出優雅而現代的外觀。因此，近年來，人們對光滑直髮的需求不斷成長，因為它與優雅和現代的形象息息相關。隨著人們紛紛效仿名人和時尚偶像的風格，直髮器已成為打造這些造型的必備工具。直髮被認為用途廣泛，適合正式和休閒場合，因此成為許多人的首選。人們對美髮的追求轉向直發，帶動了對直髮器的需求持續成長，從而推動了直髮器市場佔有率的成長。隨著時尚的不斷演變，直髮器行業的製造商也在不斷適應和創新，以滿足消費者不斷變化的喜好。

頭髮拉直技術的進步

技術創新極大地推動了直髮器市場的成長。多年來，製造商推出了許多技術進步，以提高直髮工具的有效性和安全性。例如，陶瓷、電氣石和鈦合金板的組合透過提供更平滑、更均勻的熱量分佈，徹底改變了產業格局。這改善了拉直過程，並減少了對頭髮的傷害。 2024年，Beurer在柏林IFA展上推出了全新的HairCare設計系列，展示了採用陶瓷塗層板的HS 70直髮器等創新產品。陶瓷技術可確保均勻的熱量分佈，降低頭髮受損的可能性，並帶來更順滑、更亮澤的效果。離子技術、可自訂的溫度控制和先進的板塗層的融合也正在將直髮器重塑為更高效、更個性化的造型設備，從而刺激了直髮器市場的需求。此外，可自訂的溫度控制、自動關閉和藍牙連接等智慧功能的整合，可實現定製造型，增強了直髮器的用戶體驗，使其對技術導向的人群更具吸引力。

新興市場的中產階級人口不斷擴大

新興市場，尤其是亞太地區，中產階級人數急劇成長。報告顯示，2020 年亞洲有 20 億人被歸類為中產階級，預計到 2030 年將增加至 34.9 億人。中產階級人數增加的同時，可支配所得也隨之增加，人們也更重視個人形象，進而推動了對直髮器的需求。更重要的是，這些地區的年齡層也成為經濟條件最優越的人群，並且很快就開始專注於個人服裝和儀容。受此影響，直髮器在這些地區的銷售量也隨之回升。因此，隨著越來越多的人尋求改變和嘗試新的外貌，中國和印度成為這個市場的全球中心。電子商務蓬勃發展，提供各種價位的商品，這正成為刺激這一成長的重要因素。製造商正針對這些新興市場，制定量身訂製的行銷策略和產品，以充分利用這些機會。

目錄

第1章：前言

第2章：範圍與方法

  • 研究目標
  • 利害關係人
  • 資料來源
    • 主要來源
    • 次要來源
  • 市場評估
    • 自下而上的方法
    • 自上而下的方法
  • 預測方法

第3章：執行摘要

第4章：簡介

  • 概述
  • 主要行業趨勢

第5章：全球直髮器市場

  • 市場概覽
  • 市場表現
  • COVID-19的影響
  • 市場預測

第6章：市場細分：依板塊類型

  • 陶瓷製品
  • 鈦
  • 電氣石
  • 其他

第7章：市場區隔：按配銷通路

  • 離線
  • 線上

第8章：市場區隔：按最終用戶

  • 家庭
  • 商業的

第9章：市場細分：依地區

  • 北美洲
    • 美國
    • 加拿大
  • 亞太
    • 中國
    • 日本
    • 印度
    • 韓國
    • 澳洲
    • 印尼
    • 其他
  • 歐洲
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙
    • 俄羅斯
    • 其他
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 其他
  • 中東和非洲
    • 市場區隔：依國家

第10章：SWOT分析

  • 概述
  • 優勢
  • 弱點
  • 機會
  • 威脅

第 11 章：價值鏈分析

第 12 章：波特五力分析

  • 概述
  • 買家的議價能力
  • 供應商的議價能力
  • 競爭程度
  • 新進入者的威脅
  • 替代品的威脅

第13章：價格分析

第 14 章：競爭格局

  • 市場結構
  • 關鍵參與者
  • 關鍵參與者簡介
    • Beurer GmbH
    • Bio Ionic Inc. (Beauty：By Imagination)
    • Cloud Nine Hair
    • Conair Corporation
    • Cortex Beauty
    • Dyson Limited
    • FHI Heat (Luxury Brands LLC)
    • Geloon Electronic Technology Limited
    • Izutech
    • John Paul Mitchell Systems
    • Koninklijke Philips NV
    • Panasonic Holdings Corporation
    • Revlon Inc.
Product Code: SR112025A5936

The global hair straightener market size was valued at USD 633.3 Million in 2024. Looking forward, IMARC Group estimates the market to reach USD 854.2 Million by 2033, exhibiting a CAGR of 3.21% during 2025-2033. Europe currently dominates the market in 2024, holding a market share of over 29.2% in 2024. The hair straightener market share is driven by the changing beauty standards, significant technological advancements in production processes, the rising influencer marketing on social media platforms, and the increasing middle-class populations in emerging markets.

The need for easy at-home styling alternatives, personal grooming, and aesthetics is driving the global market for hair straighteners from consumers. Premium, high-tech hair straighteners are now affordable for consumers thanks to rising disposable incomes, especially in emerging nations. Another factor driving market expansion is the increasing availability of hair care products through e-commerce platforms. According to the IMARC Group, the e-commerce industry reached US$ 26.8 trillion in 2024 and is expected to reach US$ 214.5 trillion by 2033, with a compound annual growth rate (CAGR) of 25.83% between 2025 and 2033. The market is being raised by other developments that improve both usefulness and aesthetic appeal, such as temperature control, ionic technology, and ceramic coatings in hair straightening equipment.

The United States has emerged as a key market disruptor, fueled by the growing focus on personal grooming and looks. The increasing disposable income enables people to purchase high-quality, advanced hair straighteners that provide various improved features. The growth of e-commerce and direct-to-consumer sales avenues has increased access to a wider selection of hair straighteners at different price levels. According to a report released by the IMARC Group, the e-commerce market in the United States is projected to attain USD 2,083.97 Billion by 2032, showcasing a CAGR of 6.80% between 2024 and 2032. Moreover, the impact of beauty influencers and social media trends further drives the increasing demand for novel hair care products.

Hair Straightener Market Trends:

Changing beauty standards and fashion trends

Beauty standards and fashion trends have a profound impact on the hair straightener market outlook. Beautiful hair usually translates to silky, long, jet-black locks, which is the prevalent beauty ideal that has been found to create deep cultural and historical impacts. However, 60% of people on earth carry curly or wavy hair, while, in South Asia, about 85% of all people have curly hair. Social perceptions of hair are influenced by beauty standards, where curly hair is stigmatized as 'unmanageable' or 'wild.' In fact, about 87% of Indians surveyed prefer long, black hair over short, curly hair, which illustrates the demand for hair straighteners to achieve this ideal. As a result, in recent years, the demand for straight, sleek hair has increased due to its association with a polished and modern appearance. As individuals seek to emulate the styles of celebrities and fashion icons, hair straighteners have become essential tools in achieving these looks. Straight hair is considered versatile and suitable for both formal and casual occasions, making it a preferred choice for many. This shift in beauty ideals toward straight hair has led to a consistent demand for hair straighteners, driving the hair straightener market share. As fashion continues to evolve, manufacturers in the hair straightener industry are adapting and innovating to meet the changing preferences of consumers.

Advancements in hair straightening technology

Technological innovations are greatly propelling the hair straightener market growth. Throughout the years, producers have unveiled numerous advancements to enhance the effectiveness and security of hair straightening tools. For example, the combination of ceramic, tourmaline, and titanium plates has transformed the industry by offering smoother and more uniform heat distribution. This improves the straightening process and also reduces harm to the hair. In 2024, Beurer launched a fresh HairCare design collection at IFA Berlin, presenting innovative products like the HS 70 Hair Straightener featuring ceramic-coated plates. Ceramic technology ensures even heat distribution, reducing the likelihood of hair damage and delivering a sleeker, shinier result. The integration of ionic technology, customizable temperature controls, and advanced plate coatings is also reshaping hair straighteners into more effective and personalized styling devices, thereby boosting the hair straightener market demand. In addition, the integration of intelligent features like customizable temperature controls, auto shut-off, and Bluetooth connectivity for tailored styling has enhanced the user experience of hair straighteners, making them more attractive to a technology-oriented demographic.

Expanding middle-class population in emerging markets

Emerging markets, especially the Asia-Pacific region, have shown a sharp growth in the number of people falling into the middle class. Reports indicate that, in 2020, 2 Billion people were classified as middle-class people in Asia and this is projected to increase to 3.49 Billion by 2030. The rise in the number of middle-class people is followed by rising disposable incomes and increasing focus on personal appearance, thereby propelling demand for hair straighteners. More so, the age group in these regions has also become the most financially equipped and is fast becoming conscious about their personal dressing and grooming. With such factors, sales of hair straighteners have consequently picked up among them. Thus, China and India emerge as the global hubs for this market as growing people seek change and experiment their look. E-commerce has burgeoned and provided a wide range of goods at different price points, which are becoming increasingly important factors in stimulating this growth. These emerging markets are being targeted using tailored marketing strategies and product offerings by the manufacturers to make the most of these opportunities.

Hair Straightener Industry Segmentation:

Analysis by Plate Type:

  • Ceramic
  • Titanium
  • Tourmaline
  • Others

Ceramic leads the market in 2024, holding a market share of 42.9%. Ceramic plates have been a staple in the hair straightener market for many years and continue to be a popular choice among consumers. These plates are known for their even heat distribution and ability to maintain a consistent temperature throughout the styling process. This feature is vital in preventing hot spots and reducing the risk of hair damage. Ceramic plates are also gentle on the hair, making them suitable for individuals with fine or fragile hair types. They emit negative ions that help to eliminate frizz and seal the hair cuticles, resulting in smoother and shinier hair. As a result, ceramic plate straighteners are favored by those seeking a sleek and polished finish without excessive heat exposure.

Analysis by Distribution Channel:

  • Offline
  • Online

Offline represents the largest market share with a share of 64.8% in 2024. The offline distribution channel in the hair straightener market comprises brick-and-mortar stores, salons, and other physical retail outlets. This traditional distribution channel has long been a cornerstone of the industry, offering consumers the opportunity to physically examine and purchase hair straighteners. Brick-and-mortar stores, including department stores, beauty supply shops, and appliance retailers, provide a hands-on shopping experience, allowing consumers to assess the build quality and features and even test the product before making a purchase. Salons, in particular, play a significant role in the offline distribution of hair straighteners, as they often recommend and sell professional-grade straighteners to their clients.

Analysis by End User:

  • Household
  • Commercial

Commercial accounts for the largest segment holding 55.0% of the market share in 2024. The commercial segment of the hair straightener market primarily caters to salons, professional hairstylists, and beauty establishments. Within this segment, the demand for high-quality, reliable hair straighteners is paramount, as these professionals rely on these tools to deliver consistent and flawless results to their clients. Hair straighteners used in commercial settings are often designed for heavy usage and may incorporate advanced features for precision styling. Salons and stylists invest in top-notch equipment to provide superior services, and as a result, they constitute a lucrative market for hair straightener manufacturers. Building strong relationships with salons and professional stylists, offering training and support, and providing durable, salon-grade products are key strategies employed by manufacturers to thrive in the commercial segment.

Regional Analysis:

  • North America
    • United States
    • Canada
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa

In 2024, Europe accounted for the largest region holding 29.2% of the market share. Europe has a mature and competitive hair straightener market, with consumers valuing both functionality and design. European consumers seek high-quality products that offer versatility in styling. The market is characterized by a range of options, from premium brands to more budget-friendly choices. Sustainability and eco-friendliness have gained popularity in this region, influencing product development. European consumers are also open to trying new hair care technologies, driving innovation in the industry.

Key Regional Takeaways:

United States Hair Straightener Market Analysis

In 2024, the United States accounts for over 80.00% of the hair straightener market in North America. The United States hair straightener market is growing on account of rising demand for personal grooming and wellness products. In 2023, a total of approximately 1.5 Million hair and nail salons were reported to be operating in the United States, indicating a growth rate of 4% compared with the previous year, according to reports. Besides, the data of the industry indicates that 1.3 Million hair stylists are employed by these salons, which depicts a steady growth in the industry. Moreover, rising consumer spending on beauty services, such as styling and treatments, has increased the demand for professional hair straighteners. High-end brands dominate the market. Companies such as Dyson and Conair use advanced technologies such as ceramic plates and smart heat controls to produce high-end devices. More than 60% of total sales occur online, and greater focus on green and energy-friendly devices also adds to market growth. With targeted marketing campaigns and easy access to professional-grade tools at home, demand is increasing.

Europe Hair Straightener Market Analysis

The market for hair straighteners in Europe is growing with a high premium on high-quality beauty products and eco-friendly ones. According to industrial reports, the European Union has around 400,000 hair salons. These employ more than one million professionals and annually serve about 350 Million customers. The salon industry is robust, which has fueled the demand for high-end hair straighteners. Leading brands such as GHD and Philips dominate the market through innovations such as quick heating and advanced temperature controls. The trend of using salon-quality tools at home is also rising, particularly among urban consumers. Sustainability initiatives under the European Green Deal have encouraged the development of recyclable materials and energy-efficient devices, further driving market growth. Furthermore, with beauty retailers such as Sephora and Douglas improving availability and driving innovation, Europe remains an attractive market for high-quality hair straighteners.

Asia Pacific Hair Straightener Market Analysis

The Asia Pacific hair straightener market is growing rapidly due to high urbanization levels and international influences in beauty. In this region, the salon business is booming. For example, according to an industry report, China has 116,154 hair salons, while India has over 6 million, accounting for 40% of revenue in the overall beauty and wellness segment. In Japan, beauty salon operations have been increasing, reaching around 274,070 facilities as of March 2024. Flourishing salon networks increase demand for professional-grade hair straighteners from a beauty-conscious population. Brands such as Panasonic and Havells dominate because they are market leaders offering the best prices, strong durability, and advanced technologies. Adoption among younger generations is also high due to the increasing effect of social media. The availability of online marketplaces such as Alibaba and Flipkart further help access. Titanium plates and negative ion technology also help improve the attraction of the products throughout the region.

Latin America Hair Straightener Market Analysis

The Latin America hair straightener market is growing gradually, with rising grooming awareness and demand for quality products. According to an industrial report, in Brazil, one of the leading markets in the region, 20,582 hair salons exist as of October 8, 2024, meaning the beauty service industry is strong. These salons cater to the needs of consumers; thus, there is a rising demand for more advanced straighteners. Mondial and Taiff are the top brands, as they have affordable and premium models. Growth in disposable income and the acceptance of professional-grade styling tools also continue to fuel the growth of the market. Online and social media-based campaigns increase product availability and enhance access, which is seen as a positive growth driver for countries such as Mexico and Argentina. Furthermore, multifunctional products such as straighteners with curling features make the market more attractive, which is expected to maintain the growth rate across the region.

Middle East and Africa Hair Straightener Market Analysis

In the Middle East and Africa region, the hair straightener market is boosted by increasing disposable incomes and awareness among consumers in relation to beauty consciousness. There are many hair salons in Africa, and thus, the hair care industry is one of the most promising sectors. According to an industrial report, in South Africa, as of October 2023, there are an estimated 3,000 Caucasian hair salons and 34,000 Afro salons, indicating the heterogeneity of hair care requirements within the region. This strong salon culture translates to the need for various types of hair straighteners, catering to a multitude of hair textures and types. The market is dominated by leading brands such as Babyliss and Geepas, offering innovative products with features such as temperature control and hair protection technology. The strong demand for premium beauty tools in the GCC countries, particularly Saudi Arabia and the UAE, is also driven by high beauty awareness and the influence of social media influencers and beauty vloggers.

Competitive Landscape:

Leading brands continue to invest in research and development to introduce innovative features and technologies in their hair straighteners. This includes advancements in plate materials, heat distribution, and smart features such as temperature control, ensuring their products remain competitive and meet evolving consumer demands. Additionally, numerous key players are increasingly focusing on sustainability by adopting eco-friendly materials and manufacturing processes. They are also exploring ways to reduce energy consumption and minimize environmental impact, aligning with growing consumer concerns about eco-conscious products. Other than this, brands are expanding their product portfolios to offer a wide range of hair straighteners catering to different hair types and styling preferences. This diversification ensures that they can address the varied needs of their consumer base effectively.

The report provides a comprehensive analysis of the competitive landscape in the hair straightener market with detailed profiles of all major companies, including:

  • Beurer GmbH
  • Bio Ionic Inc. (Beauty By Imagination)
  • Cloud Nine Hair
  • Conair Corporation
  • Cortex Beauty
  • Dyson Limited
  • FHI Heat (Luxury Brands LLC)
  • Geloon Electronic Technology Limited
  • Izutech
  • John Paul Mitchell Systems
  • Koninklijke Philips N.V.
  • Panasonic Holdings Corporation
  • Revlon Inc.

Key Questions Answered in This Report

  • 1.How big is the global hair straightener market?
  • 2.What is the future outlook of hair straightener market?
  • 3.What are the key factors driving the hair straightener market?
  • 4.Which region accounts for the largest hair straightener market share?
  • 5.Who are the key players/companies in the global hair straightener market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Hair Straightener Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Plate Type

  • 6.1 Ceramic
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Titanium
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Tourmaline
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Others
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast

7 Market Breakup by Distribution Channel

  • 7.1 Offline
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Online
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast

8 Market Breakup by End User

  • 8.1 Household
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Commercial
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast

9 Market Breakup by Region

  • 9.1 North America
    • 9.1.1 United States
      • 9.1.1.1 Market Trends
      • 9.1.1.2 Market Forecast
    • 9.1.2 Canada
      • 9.1.2.1 Market Trends
      • 9.1.2.2 Market Forecast
  • 9.2 Asia-Pacific
    • 9.2.1 China
      • 9.2.1.1 Market Trends
      • 9.2.1.2 Market Forecast
    • 9.2.2 Japan
      • 9.2.2.1 Market Trends
      • 9.2.2.2 Market Forecast
    • 9.2.3 India
      • 9.2.3.1 Market Trends
      • 9.2.3.2 Market Forecast
    • 9.2.4 South Korea
      • 9.2.4.1 Market Trends
      • 9.2.4.2 Market Forecast
    • 9.2.5 Australia
      • 9.2.5.1 Market Trends
      • 9.2.5.2 Market Forecast
    • 9.2.6 Indonesia
      • 9.2.6.1 Market Trends
      • 9.2.6.2 Market Forecast
    • 9.2.7 Others
      • 9.2.7.1 Market Trends
      • 9.2.7.2 Market Forecast
  • 9.3 Europe
    • 9.3.1 Germany
      • 9.3.1.1 Market Trends
      • 9.3.1.2 Market Forecast
    • 9.3.2 France
      • 9.3.2.1 Market Trends
      • 9.3.2.2 Market Forecast
    • 9.3.3 United Kingdom
      • 9.3.3.1 Market Trends
      • 9.3.3.2 Market Forecast
    • 9.3.4 Italy
      • 9.3.4.1 Market Trends
      • 9.3.4.2 Market Forecast
    • 9.3.5 Spain
      • 9.3.5.1 Market Trends
      • 9.3.5.2 Market Forecast
    • 9.3.6 Russia
      • 9.3.6.1 Market Trends
      • 9.3.6.2 Market Forecast
    • 9.3.7 Others
      • 9.3.7.1 Market Trends
      • 9.3.7.2 Market Forecast
  • 9.4 Latin America
    • 9.4.1 Brazil
      • 9.4.1.1 Market Trends
      • 9.4.1.2 Market Forecast
    • 9.4.2 Mexico
      • 9.4.2.1 Market Trends
      • 9.4.2.2 Market Forecast
    • 9.4.3 Others
      • 9.4.3.1 Market Trends
      • 9.4.3.2 Market Forecast
  • 9.5 Middle East and Africa
    • 9.5.1 Market Trends
    • 9.5.2 Market Breakup by Country
    • 9.5.3 Market Forecast

10 SWOT Analysis

  • 10.1 Overview
  • 10.2 Strengths
  • 10.3 Weaknesses
  • 10.4 Opportunities
  • 10.5 Threats

11 Value Chain Analysis

12 Porters Five Forces Analysis

  • 12.1 Overview
  • 12.2 Bargaining Power of Buyers
  • 12.3 Bargaining Power of Suppliers
  • 12.4 Degree of Competition
  • 12.5 Threat of New Entrants
  • 12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

  • 14.1 Market Structure
  • 14.2 Key Players
  • 14.3 Profiles of Key Players
    • 14.3.1 Beurer GmbH
      • 14.3.1.1 Company Overview
      • 14.3.1.2 Product Portfolio
    • 14.3.2 Bio Ionic Inc. (Beauty By Imagination)
      • 14.3.2.1 Company Overview
      • 14.3.2.2 Product Portfolio
    • 14.3.3 Cloud Nine Hair
      • 14.3.3.1 Company Overview
      • 14.3.3.2 Product Portfolio
    • 14.3.4 Conair Corporation
      • 14.3.4.1 Company Overview
      • 14.3.4.2 Product Portfolio
    • 14.3.5 Cortex Beauty
      • 14.3.5.1 Company Overview
      • 14.3.5.2 Product Portfolio
    • 14.3.6 Dyson Limited
      • 14.3.6.1 Company Overview
      • 14.3.6.2 Product Portfolio
    • 14.3.7 FHI Heat (Luxury Brands LLC)
      • 14.3.7.1 Company Overview
      • 14.3.7.2 Product Portfolio
    • 14.3.8 Geloon Electronic Technology Limited
      • 14.3.8.1 Company Overview
      • 14.3.8.2 Product Portfolio
    • 14.3.9 Izutech
      • 14.3.9.1 Company Overview
      • 14.3.9.2 Product Portfolio
    • 14.3.10 John Paul Mitchell Systems
      • 14.3.10.1 Company Overview
      • 14.3.10.2 Product Portfolio
    • 14.3.11 Koninklijke Philips N.V.
      • 14.3.11.1 Company Overview
      • 14.3.11.2 Product Portfolio
      • 14.3.11.3 Financials
      • 14.3.11.4 SWOT Analysis
    • 14.3.12 Panasonic Holdings Corporation
      • 14.3.12.1 Company Overview
      • 14.3.12.2 Product Portfolio
      • 14.3.12.3 Financials
      • 14.3.12.4 SWOT Analysis
    • 14.3.13 Revlon Inc.
      • 14.3.13.1 Company Overview
      • 14.3.13.2 Product Portfolio
      • 14.3.13.3 Financials
      • 14.3.13.4 SWOT Analysis

List of Figures

  • Figure 1: Global: Hair Straightener Market: Major Drivers and Challenges
  • Figure 2: Global: Hair Straightener Market: Sales Value (in Million USD), 2019-2024
  • Figure 3: Global: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 4: Global: Hair Straightener Market: Breakup by Plate Type (in %), 2024
  • Figure 5: Global: Hair Straightener Market: Breakup by Distribution Channel (in %), 2024
  • Figure 6: Global: Hair Straightener Market: Breakup by End User (in %), 2024
  • Figure 7: Global: Hair Straightener Market: Breakup by Region (in %), 2024
  • Figure 8: Global: Hair Straightener (Ceramic) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 9: Global: Hair Straightener (Ceramic) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 10: Global: Hair Straightener (Titanium) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 11: Global: Hair Straightener (Titanium) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 12: Global: Hair Straightener (Tourmaline) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 13: Global: Hair Straightener (Tourmaline) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 14: Global: Hair Straightener (Other Plate Types) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 15: Global: Hair Straightener (Other Plate Types) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 16: Global: Hair Straightener (Offline) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 17: Global: Hair Straightener (Offline) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 18: Global: Hair Straightener (Online) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 19: Global: Hair Straightener (Online) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 20: Global: Hair Straightener (Household) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 21: Global: Hair Straightener (Household) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 22: Global: Hair Straightener (Commercial) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 23: Global: Hair Straightener (Commercial) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 24: North America: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 25: North America: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 26: United States: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 27: United States: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 28: Canada: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 29: Canada: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 30: Asia-Pacific: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 31: Asia-Pacific: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 32: China: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 33: China: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 34: Japan: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 35: Japan: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 36: India: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 37: India: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 38: South Korea: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 39: South Korea: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 40: Australia: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 41: Australia: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 42: Indonesia: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 43: Indonesia: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 44: Others: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 45: Others: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 46: Europe: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 47: Europe: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 48: Germany: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 49: Germany: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 50: France: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 51: France: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 52: United Kingdom: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 53: United Kingdom: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 54: Italy: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 55: Italy: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 56: Spain: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 57: Spain: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 58: Russia: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 59: Russia: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 60: Others: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 61: Others: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 62: Latin America: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 63: Latin America: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 64: Brazil: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 65: Brazil: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 66: Mexico: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 67: Mexico: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 68: Others: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 69: Others: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 70: Middle East and Africa: Hair Straightener Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 71: Middle East and Africa: Hair Straightener Market: Breakup by Country (in %), 2024
  • Figure 72: Middle East and Africa: Hair Straightener Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 73: Global: Hair Straightener Industry: SWOT Analysis
  • Figure 74: Global: Hair Straightener Industry: Value Chain Analysis
  • Figure 75: Global: Hair Straightener Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Hair Straightener Market: Key Industry Highlights, 2024 and 2033
  • Table 2: Global: Hair Straightener Market Forecast: Breakup by Plate Type (in Million USD), 2025-2033
  • Table 3: Global: Hair Straightener Market Forecast: Breakup by Distribution Channel (in Million USD), 2025-2033
  • Table 4: Global: Hair Straightener Market Forecast: Breakup by End User (in Million USD), 2025-2033
  • Table 5: Global: Hair Straightener Market Forecast: Breakup by Region (in Million USD), 2025-2033
  • Table 6: Global: Hair Straightener Market: Competitive Structure
  • Table 7: Global: Hair Straightener Market: Key Players