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市場調查報告書

商品編碼

1747020

日本健身應用程式市場報告，按類型（運動和減肥、飲食和營養、活動追蹤等）、平台（Android、iOS 等）、裝置（智慧型手機、平板電腦、穿戴式裝置）和地區分類，2025 年至 2033 年

Japan Fitness App Market Report by Type (Exercise and Weight Loss, Diet and Nutrition, Activity Tracking, and Others), Platform (Android, IOS, and Others), Device (Smartphones, Tablets, Wearable Devices), and Region 2025-2033

出版日期: 2025年06月02日 | 出版商:

IMARC | 英文 118 Pages | 商品交期: 5-7個工作天內

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簡介目錄

2024年，日本健身應用市場規模達1.487億美元。展望未來， IMARC Group預計到2033年，該市場規模將達到6.253億美元，2025-2033年期間的複合年成長率（CAGR）為15.7%。健身應用程式與健身追蹤器和智慧手錶等穿戴式裝置日益融合，提升了使用者體驗，是推動市場發展的主要動力。

健身應用程式是一款旨在幫助個人追蹤、管理和改善身體健康和福祉的行動應用程式。這些應用程式提供豐富的功能，涵蓋健身的各個方面，包括運動、營養、睡眠和整體健康。健身應用程式通常包含鍛鍊計畫、影片教學和進度追蹤工具等功能，可讓用戶根據自己的目標和健身程度自訂健身計畫。它們通常與健身追蹤器或智慧手錶等穿戴式裝置整合，以監測活動並收集步數、心率和卡路里消耗等資料。此外，許多健身應用程式還提供飲食計劃和卡路里追蹤功能，幫助使用者保持均衡飲食。它們還可以讓用戶加入志同道合的社群，透過社交功能和挑戰活動提供支持和激勵。總而言之，健身應用程式已成為追求更健康生活的人的寶貴工具，提供便利、易用和個人化指導，幫助使用者實現健身目標。

日本健身應用市場趨勢：

日本的健身應用市場正經歷顯著的成長，這主要得益於幾個關鍵因素。首先，智慧型手機和穿戴式裝置的廣泛普及為健身應用的蓬勃發展創造了理想的生態系統。用戶隨身攜帶這些設備，可以輕鬆存取健身應用程式、追蹤進度並獲得即時回饋。此外，人們越來越意識到健康生活方式和健身的重要性，這也導致對健身應用的需求激增。人們越來越重視身體健康，而這些應用提供了便捷的解決方案，幫助他們實現健身目標。此外，健身產業正在進行的數位轉型，使得人們可以在家中安全地進行日常鍛煉，這也為市場帶來了積極的前景。此外，目標設定、挑戰和獎勵等個人化和遊戲化功能的日益普及，顯著提升了用戶參與度，預計將在預測期內推動日本健身應用市場的發展。

日本健身應用市場區隔：

類型洞察：

運動與減肥
飲食與營養
活動追蹤
其他

平台洞察：

安卓
iOS
其他

設備洞察：

智慧型手機
平板電腦
穿戴式裝置

競爭格局：

市場研究報告也對競爭格局進行了全面的分析。報告涵蓋了市場結構、關鍵參與者定位、最佳制勝策略、競爭儀錶板和公司評估象限等競爭分析。此外，報告還提供了所有主要公司的詳細資料。

本報告回答的關鍵問題：

日本健身應用市場目前表現如何？未來幾年會如何表現？
COVID-19 對日本健身應用市場有何影響？
日本健身應用市場按類型分為哪些類型？
日本健身應用市場按平台分類的分佈如何？
日本健身應用市場根據設備如何分類？
日本健身應用市場的價值鏈分為哪些階段？
日本健身應用市場的主要促進因素和挑戰是什麼？
日本健身應用市場的結構是怎麼樣的？主要參與者是誰？
日本健身應用市場的競爭程度如何？

本報告回答的關鍵問題：

日本健身應用市場目前表現如何？未來幾年會如何表現？
COVID-19 對日本健身應用市場有何影響？
日本健身應用市場按類型分為哪些類型？
日本健身應用市場按平台分類的分佈如何？
日本健身應用市場根據設備如何分類？
日本健身應用市場的價值鏈分為哪些階段？
日本健身應用市場的主要促進因素和挑戰是什麼？
日本健身應用市場的結構是怎麼樣的？主要參與者是誰？
日本健身應用市場的競爭程度如何？

Japan fitness app market size reached USD 148.7 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 625.3 Million by 2033, exhibiting a growth rate (CAGR) of 15.7% during 2025-2033. The growing integration of fitness apps with wearable devices, such as fitness trackers and smartwatches, which has enhanced the user experience, is primarily driving the market.

A fitness app is a mobile application designed to help individuals track, manage, and improve their physical health and well-being. These apps offer a wide range of features and functionalities that cater to different aspects of fitness, including exercise, nutrition, sleep, and overall wellness. Fitness apps typically include features like workout routines, video tutorials, and progress-tracking tools, allowing users to create customized fitness plans tailored to their goals and fitness levels. They often integrate with wearable devices like fitness trackers or smartwatches to monitor activities and gather data on steps taken, heart rate, and calories burned. Moreover, many fitness apps offer meal planning and calorie tracking features to help users maintain a balanced diet. They may also provide access to a community of like-minded individuals, offering support and motivation through social features and challenges. Overall, fitness apps have become valuable tools for people seeking to lead healthier lives, offering convenience, accessibility, and personalized guidance to help users achieve their fitness objectives.

Japan Fitness App Market Trends:

The fitness app market in Japan is experiencing remarkable growth, driven primarily by several key factors. Firstly, the widespread adoption of smartphones and wearable devices has created an ideal ecosystem for fitness apps to thrive. With users carrying these devices everywhere, they can easily access fitness applications, track their progress, and receive real-time feedback. Furthermore, the increasing awareness of the importance of a healthy lifestyle and fitness among individuals has led to a surge in demand for fitness apps. People are increasingly prioritizing their physical well-being, and these apps offer convenient solutions to help them achieve their fitness goals. Additionally, the ongoing digital transformation of the fitness industry that offers flexibility to maintain workout routines from the safety of homes is also creating a positive outlook for the market. Moreover, the emerging popularity of personalization and gamification features like goal setting, challenges, and rewards, which have significantly enhanced user engagement, is expected to drive the fitness app market in Japan during the forecast period.

Japan Fitness App Market Segmentation:

Type Insights:

Exercise and Weight Loss
Diet and Nutrition
Activity Tracking
Others

Platform Insights:

Android
IOS
Others

Device Insights:

Smartphones
Tablets
Wearable Devices

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Key Questions Answered in This Report:

How has the Japan fitness app market performed so far and how will it perform in the coming years?
What has been the impact of COVID-19 on the Japan fitness app market?
What is the breakup of the Japan fitness app market on the basis of type?
What is the breakup of the Japan fitness app market on the basis of platform?
What is the breakup of the Japan fitness app market on the basis of device?
What are the various stages in the value chain of the Japan fitness app market?
What are the key driving factors and challenges in the Japan fitness app market?
What is the structure of the Japan fitness app market and who are the key players?
What is the degree of competition in the Japan fitness app market?

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Japan Fitness App Market - Introduction

4.1 Overview
4.2 Market Dynamics
4.3 Industry Trends
4.4 Competitive Intelligence

5 Japan Fitness App Market Landscape

5.1 Historical and Current Market Trends (2019-2024)
5.2 Market Forecast (2025-2033)

6 Japan Fitness App Market - Breakup by Type

6.1 Exercise and Weight Loss
- 6.1.1 Overview
- 6.1.2 Historical and Current Market Trends (2019-2024)
- 6.1.3 Market Forecast (2025-2033)
6.2 Diet and Nutrition
- 6.2.1 Overview
- 6.2.2 Historical and Current Market Trends (2019-2024)
- 6.2.3 Market Forecast (2025-2033)
6.3 Activity Tracking
- 6.3.1 Overview
- 6.3.2 Historical and Current Market Trends (2019-2024)
- 6.3.3 Market Forecast (2025-2033)
6.4 Others
- 6.4.1 Historical and Current Market Trends (2019-2024)
- 6.4.2 Market Forecast (2025-2033)

7 Japan Fitness App Market - Breakup by Platform

7.1 Android
- 7.1.1 Overview
- 7.1.2 Historical and Current Market Trends (2019-2024)
- 7.1.3 Market Forecast (2025-2033)
7.2 IOS
- 7.2.1 Overview
- 7.2.2 Historical and Current Market Trends (2019-2024)
- 7.2.3 Market Forecast (2025-2033)
7.3 Others
- 7.3.1 Historical and Current Market Trends (2019-2024)
- 7.3.2 Market Forecast (2025-2033)

8 Japan Fitness App Market - Breakup by Device

8.1 Smartphones
- 8.1.1 Overview
- 8.1.2 Historical and Current Market Trends (2019-2024)
- 8.1.3 Market Forecast (2025-2033)
8.2 Tablets
- 8.2.1 Overview
- 8.2.2 Historical and Current Market Trends (2019-2024)
- 8.2.3 Market Forecast (2025-2033)
8.3 Wearable Devices
- 8.3.1 Overview
- 8.3.2 Historical and Current Market Trends (2019-2024)
- 8.3.3 Market Forecast (2025-2033)

9 Japan Fitness App Market - Competitive Landscape

9.1 Overview
9.2 Market Structure
9.3 Market Player Positioning
9.4 Top Winning Strategies
9.5 Competitive Dashboard
9.6 Company Evaluation Quadrant

10 Profiles of Key Players

10.1 Company A
- 10.1.1 Business Overview
- 10.1.2 Product Portfolio
- 10.1.3 Business Strategies
- 10.1.4 SWOT Analysis
- 10.1.5 Major News and Events
10.2 Company B
- 10.2.1 Business Overview
- 10.2.2 Product Portfolio
- 10.2.3 Business Strategies
- 10.2.4 SWOT Analysis
- 10.2.5 Major News and Events
10.3 Company C
- 10.3.1 Business Overview
- 10.3.2 Product Portfolio
- 10.3.3 Business Strategies
- 10.3.4 SWOT Analysis
- 10.3.5 Major News and Events
10.4 Company D
- 10.4.1 Business Overview
- 10.4.2 Product Portfolio
- 10.4.3 Business Strategies
- 10.4.4 SWOT Analysis
- 10.4.5 Major News and Events
10.5 Company E
- 10.5.1 Business Overview
- 10.5.2 Product Portfolio
- 10.5.3 Business Strategies
- 10.5.4 SWOT Analysis
- 10.5.5 Major News and Events

11 Japan Fitness App Market - Industry Analysis

11.1 Drivers, Restraints, and Opportunities
- 11.1.1 Overview
- 11.1.2 Drivers
- 11.1.3 Restraints
- 11.1.4 Opportunities
11.2 Porters Five Forces Analysis
- 11.2.1 Overview
- 11.2.2 Bargaining Power of Buyers
- 11.2.3 Bargaining Power of Suppliers
- 11.2.4 Degree of Competition
- 11.2.5 Threat of New Entrants
- 11.2.6 Threat of Substitutes
11.3 Value Chain Analysis