人工智慧體育市場規模、佔有率、趨勢分析報告：按產品、技術、運動類型、地區、細分市場預測，2025-2030 年

AI In Sports Market Size, Share & Trends Analysis Report By Offerings (Solution, Services), By Technology (Gen AI, Other AI), By Sports Type (Individual, Team Sports, Esports), By Region, And Segment Forecasts, 2025 - 2030

出版日期: 2025年05月27日 | 出版商:

Grand View Research | 英文 100 Pages | 商品交期: 2-10個工作天內

價格

簡介目錄圖表

體育領域人工智慧市場規模及趨勢：

預計 2024 年全球體育人工智慧市場價值將達到 89.177 億美元，2025 年至 2030 年的複合年成長率將達到 21.1%。

市場成長的動力來自於體育組織擴大採用主導技術來提高表現、簡化訓練並增加球迷參與度。

主要的成長要素在於人工智慧能夠處理大量數據、提供即時洞察並自動執行各種任務，從而提升決策和業務效率。人工智慧 (AI) 也在體育領域之外發揮影響力，在體育行銷、分析、報告和績效評估等領域發揮重要作用。例如，人工智慧寫作工具正在幫助教練更有效地記錄訓練課程，體育記者也在使用人工智慧撰寫比賽報道。

近期市場趨勢凸顯了人工智慧在運動員監測、表現評估、傷害預防以及透過虛擬擴增實境提升球迷體驗方面的應用日益廣泛。人工智慧體育市場的發展包括將應用擴展到球員搜尋和培養等領域，將人工智慧與穿戴式裝置結合，以及建構由人工智慧驅動的體育博彩和遊戲平台。例如，英特爾於2023年12月推出了其ai.io平台和aiScout應用程式。 ai.io平台使來自世界各地的運動員能夠展示他們的技能，並幫助俱樂部發現難以觸及的人才。它還將增強表現分析和傷害預防，徹底改變研究和球員發展。

人工智慧分析平台的日益普及也是體育產業人工智慧發展的主要驅動力。這些工具能夠提供關於球隊動態、球員表現和對手策略的寶貴洞見。人工智慧演算法擅長處理各種資料來源，包括影片影像、球員追蹤資訊以及穿戴式感測器數據。透過分析這些資料集，人工智慧可以偵測到人類觀察可能遺漏的模式和異常現象。這有助於球隊和教練做出更明智的決策，並獲得競爭優勢。

公司分類
公司市場定位
參與企業概況
財務表現
產品基準
公司熱圖分析
戰略地圖
公司簡介/上市公司
- International Business Machines Corporation（IBM）
- Microsoft
- Catapult
- SAP SE or an SAP affiliate company
- SAS Institute Inc.
- Oracle
- Sportradar AG
- Pixellot
- SwingVision Inc.
- Zone7 Technologies Inc.

簡介目錄圖表

Product Code: GVR-4-68040-588-9

AI In Sports Market Size & Trends:

The global AI in sports market size was estimated at USD 8,917.7 million in 2024 and is expected to grow at a CAGR of 21.1% from 2025 to 2030. The market growth is driven by the rising use of AI-driven technologies by sports organizations to boost performance, streamline training, and elevate fan engagement.

Major growth factors include AI's capability to process large volumes of data, deliver real-time insights, and automate various tasks, thereby enhancing decision-making and operational efficiency. Artificial intelligence (AI) is also making an impact beyond the field, playing a role in areas like sports marketing, analytics, reporting, and performance evaluation. For instance, writing tools powered by AI are helping coaches to document training sessions more effectively, while sports journalists are using AI to generate match reports.

Recent market trends highlight the growing use of AI for athlete monitoring, performance evaluation, injury prevention, and enhancing fan experiences through virtual and augmented reality. Emerging opportunities in the AI sports market include expanding its application to areas like player search and development, integrating AI with wearable devices, and creating AI-driven platforms for sports betting and gaming. For instance, in December 2023, Intel introduced the ai.io platform and aiScout app, which enables athletes globally to showcase their skills, helping clubs to discover inaccessible talent. It also enhances performance analysis and injury prevention, transforming research and player development.

The increasing use of AI-powered analytics platforms is also significantly fueling the growth of AI in sports industry. These tools provide valuable insights into team dynamics, player performance, and opponents' strategies. AI algorithms excel at processing a variety of data sources, such as video footage, player-tracking information, and data from wearable sensors. By analyzing these datasets, AI can detect patterns or irregularities that might be missed by human observation. This helps teams and coaches make more informed decisions and gain a competitive edge.

Global AI In Sports Market Report Segmentation

This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the global AI in sports market report based on offering, technology, sports type, and region:

Offering Outlook (Revenue, USD Million, 2018 - 2030)
Solution
Services
Technology Outlook (Revenue, USD Million, 2018 - 2030)
Gen AI
Other AI
Sports Type Outlook (Revenue, USD Million, 2018 - 2030)
Individual
Team Sports
Esports
Regional Outlook (Revenue, USD Million, 2018 - 2030)
North America
- U.S.
- Canada
- Mexico
Europe
- UK
- Germany
- France
Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
Latin America
- Brazil
Middle East and Africa (MEA)
- KSA
- UAE
- South Africa

Chapter 1. Methodology and Scope

1.1. Market Segmentation and Scope
1.2. Research Methodology
- 1.2.1. Information Procurement
1.3. Information or Data Analysis
1.4. Methodology
1.5. Research Scope and Assumptions
1.6. Market Formulation & Validation
1.7. Country-Based Segment Share Calculation
1.8. List of Data Sources

Chapter 2. Executive Summary

2.1. Market Outlook
2.2. Segment Outlook
2.3. Competitive Insights

Chapter 3. AI in Sports Market Variables, Trends, & Scope

3.1. Market Lineage Outlook
3.2. Market Dynamics
- 3.2.1. Market Driver Analysis
- 3.2.2. Market Restraint Analysis
- 3.2.3. Industry Challenge
3.3. AI in Sports Market Analysis Tools
- 3.3.1. Industry Analysis - Porter's
  - 3.3.1.1. Bargaining power of the suppliers
  - 3.3.1.2. Bargaining power of the buyers
  - 3.3.1.3. Threats of substitution
  - 3.3.1.4. Threats from new entrants
  - 3.3.1.5. Competitive rivalry
- 3.3.2. PESTEL Analysis
  - 3.3.2.1. Political landscape
  - 3.3.2.2. Economic and Social landscape
  - 3.3.2.3. Technological landscape
3.4. Pain Point Analysis

Chapter 4. AI in Sports Market: Offering Estimates & Trend Analysis

4.1. Segment Dashboard
4.2. AI in Sports market: Offering Movement Analysis, 2022 & 2030 (USD Million)
4.3. Solution
- 4.3.1. Solution Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
4.4. Services
- 4.4.1. Services Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 5. AI in Sports Market: Technology Estimates & Trend Analysis

5.1. Segment Dashboard
5.2. AI in Sports market: Technology Movement Analysis, 2022 & 2030 (USD Million)
5.3. Gen AI
- 5.3.1. Gen AI in Sports market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
5.4. Other AI
- 5.4.1. Other AI in Sports market: Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 6. AI in Sports Market: Sports Type Estimates & Trend Analysis

6.1. Segment Dashboard
6.2. AI in Sports market: Sports Type Movement Analysis, 2022 & 2030 (USD Million)
6.3. Individual
- 6.3.1. Individual AI in Sports market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
6.4. Team Sports
- 6.4.1. Team Sports AI in Sports market: Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
6.5. Esports
- 6.5.1. Esports AI in Sports market: Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 7. AI in Sports Market: Regional Estimates & Trend Analysis

7.1. AI in Sports Market Share, By Region, 2022 & 2030 (USD Million)
7.2. North America
- 7.2.1. North America AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.2.2. U.S.
  - 7.2.2.1. U.S. AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.2.3. Canada
  - 7.2.3.1. Canada AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.2.4. Mexico
  - 7.2.4.1. Mexico AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
7.3. Europe
- 7.3.1. Europe AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.3.2. UK
  - 7.3.2.1. UKE sports AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.3.3. Germany
  - 7.3.3.1. Germany AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.3.4. France
  - 7.3.4.1. France AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
7.4. Asia Pacific
- 7.4.1. Asia Pacific AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.4.2. China
  - 7.4.2.1. China AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.4.3. Japan
  - 7.4.3.1. Japan AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.4.4. India
  - 7.4.4.1. India AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.4.5. South Korea
  - 7.4.5.1. South Korea AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.4.6. Australia
  - 7.4.6.1. Australia AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
7.5. Latin America
- 7.5.1. Latin America AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.5.2. Brazil
  - 7.5.2.1. Brazil AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
7.6. Middle East and Africa
- 7.6.1. Middle East and Africa AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.6.2. South Africa
  - 7.6.2.1. South Africa AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.6.3. UAE
  - 7.6.3.1. UAE AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.6.4. KSA
  - 7.6.4.1. KSA AI in Sports market Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 8. Competitive Landscape

8.1. Company Categorization
8.2. Company Market Positioning
8.3. Participant's Overview
8.4. Financial Performance
8.5. Product Benchmarking
8.6. Company Heat Map Analysis
8.7. Strategy Mapping
8.8. Company Profiles/Listing
- 8.8.1. International Business Machines Corporation (IBM)
  - 8.8.1.1. Participant's Overview
  - 8.8.1.2. Financial Performance
  - 8.8.1.3. Product Benchmarking
  - 8.8.1.4. Recent Developments
- 8.8.2. Microsoft
  - 8.8.2.1. Participant's Overview
  - 8.8.2.2. Financial Performance
  - 8.8.2.3. Product Benchmarking
  - 8.8.2.4. Recent Developments
- 8.8.3. Catapult
  - 8.8.3.1. Participant's Overview
  - 8.8.3.2. Financial Performance
  - 8.8.3.3. Product Benchmarking
  - 8.8.3.4. Recent Developments
- 8.8.4. SAP SE or an SAP affiliate company
  - 8.8.4.1. Participant's Overview
  - 8.8.4.2. Financial Performance
  - 8.8.4.3. Product Benchmarking
  - 8.8.4.4. Recent Developments
- 8.8.5. SAS Institute Inc.
  - 8.8.5.1. Participant's Overview
  - 8.8.5.2. Financial Performance
  - 8.8.5.3. Product Benchmarking
  - 8.8.5.4. Recent Developments
- 8.8.6. Oracle
  - 8.8.6.1. Participant's Overview
  - 8.8.6.2. Financial Performance
  - 8.8.6.3. Product Benchmarking
  - 8.8.6.4. Recent Developments
- 8.8.7. Sportradar AG
  - 8.8.7.1. Participant's Overview
  - 8.8.7.2. Financial Performance
  - 8.8.7.3. Product Benchmarking
  - 8.8.7.4. Recent Developments
- 8.8.8. Pixellot
  - 8.8.8.1. Participant's Overview
  - 8.8.8.2. Financial Performance
  - 8.8.8.3. Product Benchmarking
  - 8.8.8.4. Recent Developments
- 8.8.9. SwingVision Inc.
  - 8.8.9.1. Participant's Overview
  - 8.8.9.2. Financial Performance
  - 8.8.9.3. Product Benchmarking
  - 8.8.9.4. Recent Developments
- 8.8.10. Zone7 Technologies Inc.
  - 8.8.10.1. Participant's Overview
  - 8.8.10.2. Financial Performance
  - 8.8.10.3. Product Benchmarking
  - 8.8.10.4. Recent Developments

簡介目錄圖表

List of Tables

Table 1 Global AI in Sports market by offering, 2018 - 2030 (USD Million)
Table 2 Global AI in Sports market by technology, 2018 - 2030 (USD Million)
Table 3 Global AI in Sports market by sports type, 2018 - 2030 (USD Million)
Table 4 Global AI in Sports market by region, 2018 - 2030 (USD Million)
Table 5 North America AI in Sports market by country, 2018 - 2030 (USD Million)
Table 6 Europe AI in Sports market by country, 2018 - 2030 (USD Million)
Table 7 Asia Pacific AI in Sports market by country, 2018 - 2030 (USD Million)
Table 8 Latin America AI in Sports market by country, 2018 - 2030 (USD Million)
Table 9 MEA AI in Sports market by country, 2018 - 2030 (USD Million)
Table 10 Key companies launching new products/services
Table 11 Key companies engaged in mergers & acquisitions
Table 12 Key companies engaged in Research & development
Table 13 Key Companies engaged in expansion

List of Figures

Fig. 1 AI in Sports market segmentation
Fig. 2 Market research process
Fig. 3 Information procurement
Fig. 4 Primary research pattern
Fig. 5 Market research approaches
Fig. 6 Market formulation & validation
Fig. 7 AI in Sports market snapshot
Fig. 8 AI in Sports market segment snapshot
Fig. 9 AI in Sports market competitive landscape snapshot
Fig. 10 Market driver impact analysis
Fig. 11 Market restraint impact analysis
Fig. 12 AI in Sports market: Offering outlook key takeaways (USD Million)
Fig. 13 AI in Sports market: Offering movement analysis 2024 & 2030 (USD Million)
Fig. 14 Solution AI in Sports market revenue estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 15 Services AI in Sports market revenue estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 16 AI in Sports market: Technology outlook key takeaways (USD Million)
Fig. 17 AI in Sports market: Technology movement analysis 2024 & 2030 (USD Million)
Fig. 18 Gen AI in Sports market revenue estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 19 Other AI in Sports market revenue estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 20 AI in Sports market: Sports Type outlook key takeaways (USD Million)
Fig. 21 AI in Sports market: Sports Type movement analysis 2024 & 2030 (USD Million)
Fig. 22 Individual AI in Sports market revenue estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 23 Team Sports AI in Sports market revenue estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 24 Esports AI in Sports market revenue estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 25 Regional marketplace: Key takeaways
Fig. 26 AI in Sports market: Regional outlook, 2024 & 2030 (USD Million)
Fig. 27 North America AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 28 U.S. AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 29 Canada AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 30 Mexico AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 31 Europe AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 32 UK AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 33 Germany AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 34 France AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 35 Asia Pacific AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 36 China AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 37 Japan AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 38 India AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 39 South Korea AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 40 Australia AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 41 Latin America AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 42 Brazil AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 43 MEA AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 44 KSA AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 45 UAE AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 46 South Africa AI in Sports market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 47 Company Categorization
Fig. 48 Company Market Positioning
Fig. 49 Strategy framework