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市場調查報告書
商品編碼
1871090
植物蛋白市場機會、成長促進因素、產業趨勢分析及預測(2025-2034年)Plant-Based Protein Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034 |
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2024 年全球植物蛋白市場價值為 187 億美元,預計到 2034 年將以 7.9% 的複合年成長率成長至 401 億美元。

過去幾年,在消費者日益關注健康、永續性和免疫力提升的推動下,植物蛋白已從利基市場發展成為全球主流市場。新冠疫情進一步加速了這項需求,消費者尋求保存期限長、營養豐富且不含肉類的蛋白質替代品。由於人們對紅肉和加工肉類對環境和健康的影響日益關注,北美和歐洲市場成長尤為強勁。彈性素食的日益普及以及消費者對永續植物性食品興趣的不斷成長,促使各大品牌拓展產品線。包括奶昔、高蛋白食品和乳製品替代品在內的無肉替代品已被廣泛接受,進一步鞏固了市場的快速擴張和長期成長勢頭。
| 市場範圍 | |
|---|---|
| 起始年份 | 2024 |
| 預測年份 | 2025-2034 |
| 起始值 | 187億美元 |
| 預測值 | 401億美元 |
| 複合年成長率 | 7.9% |
2024年,大豆蛋白市場規模達70億美元,預計2025年至2034年間將以7.2%的複合年成長率成長。大豆、豌豆和小麥蛋白因其高蛋白質含量和成熟的加工網路,仍是主要的蛋白質來源。大豆蛋白在肉類替代品和無乳製品生產中繼續佔據主導地位,而豌豆蛋白因其不含過敏原和非基因改造特性而日益受到關注。小麥蛋白因其組織化形式而備受歡迎,這些形式是烘焙產品和即食食品的必需原料。
2024年,分離蛋白市場規模達到62億美元,預計2034年將以8%的複合年成長率成長。分離蛋白具有高純度和生物利用度,在運動營養、膳食補充劑和蛋白飲料領域佔據主導地位。濃縮蛋白價格實惠且營養均衡,在主流食品中保持良好的市場地位。組織化蛋白能夠提供肉類替代品所需的咀嚼感和口感,進而推動植物肉和即食食品的創新。
2024年美國植物蛋白市場規模達45億美元,預計2025年至2034年將以7.3%的複合年成長率成長。此市場成長的主要驅動力是富含蛋白質的功能性食品、清潔標籤膳食補充劑以及植物性替代品的廣泛零售通路。成熟的供應鏈和強大的品牌影響力使得產品能夠透過超市和線上健康平台快速滲透市場。功能性食品中對豌豆蛋白、大豆蛋白和米蛋白的需求不斷成長,促使食品科技公司加大投資。符合FDA標準的包裝高蛋白食品受益於強調健康益處的行銷策略和監管框架。
植物蛋白市場的主要參與者包括羅蓋特兄弟公司 (Roquette Freres)、ADM(阿徹丹尼爾斯公司)、嘉吉公司 (Cargill)、英聯食品公司 (Ingredion Inc.) 和杜邦營養品公司 (DuPont Nutrition)。這些公司正利用創新、策略合作和全球擴張來鞏固其市場地位。研發投入的重點在於提升蛋白質的功能性、風味和營養價值,以吸引主流消費者。與食品製造商、零售連鎖店和線上平台的合作確保了更廣泛的分銷管道和更快的市場滲透。各公司強調永續性和清潔標籤認證,以符合消費者價值觀和監管要求。產品多元化,涵蓋肉類替代品、功能性飲料和乳製品替代品,有助於吸引更多消費族群。透過宣傳健康益處、不含過敏原以及環保生產方式的行銷活動,企業得以建立品牌信譽。
The Global Plant-Based Protein Market was valued at USD 18.7 Billion in 2024 and is estimated to grow at a CAGR of 7.9% to reach USD 40.1 Billion by 2034.

Over the past several years, plant-based protein has transitioned from a niche segment to a mainstream global market, driven by growing consumer focus on health, sustainability, and immune support. The COVID-19 pandemic further accelerated demand as consumers sought shelf-stable, nutritious, and meat-free protein options. North America and Europe are witnessing particularly strong growth due to rising awareness around the environmental and health impacts of red and processed meat. The increasing popularity of flexitarian diets and growing interest in sustainable, plant-based foods have encouraged brands to diversify their offerings. Meat-free alternatives, including shakes, protein-rich foods, and dairy substitutes, have become widely accepted, reinforcing the market's rapid expansion and long-term growth trajectory.
| Market Scope | |
|---|---|
| Start Year | 2024 |
| Forecast Year | 2025-2034 |
| Start Value | $18.7 Billion |
| Forecast Value | $40.1 Billion |
| CAGR | 7.9% |
The soy protein segment generated USD 7 Billion in 2024 and is expected to grow at a CAGR of 7.2% between 2025 and 2034. Soy, pea, and wheat proteins remain the dominant sources due to high protein content and established processing networks. Soy continues to lead in the production of meat alternatives and dairy-free products, while pea protein is gaining traction for being allergen-free and non-GMO. Wheat protein remains popular for its textured forms, which are essential for bakery products and ready meals.
The isolates segment reached USD 6.2 Billion in 2024 and is forecasted to grow at 8% CAGR through 2034, as isolates provide high purity and bioavailability, dominating sports nutrition, dietary supplements, and protein beverages. Concentrates remain cost-effective with balanced nutrition, sustaining their presence in mainstream food products. Textured proteins drive innovation in plant-based meats and ready-to-eat meals by delivering the chew and texture expected in meat analogues.
U.S. Plant-Based Protein Market was valued at USD 4.5 Billion in 2024 and is projected to grow at a CAGR of 7.3% from 2025 to 2034. Growth is driven by protein-enriched functional foods, clean-label supplements, and broad retail distribution of plant-based alternatives. A mature supply chain and strong branding enable rapid market penetration through supermarkets and online health platforms. Increasing demand for pea, soy, and rice proteins in functional foods has spurred significant investments by food technology companies. High-protein packaged foods with FDA-compliant label claims benefit from marketing strategies and regulatory frameworks that emphasize health benefits.
Major players operating in the Plant-Based Protein Market include Roquette Freres, ADM (Archer Daniels), Cargill, Ingredion Inc., and DuPont Nutrition. Companies in the Plant-Based Protein Market are leveraging innovation, strategic partnerships, and global expansion to strengthen their market position. Investment in research and development focuses on improving protein functionality, flavor, and nutritional profiles to appeal to mainstream consumers. Partnerships with food manufacturers, retail chains, and online platforms ensure wider distribution and faster market penetration. Companies emphasize sustainability and clean-label certifications to align with consumer values and regulatory compliance. Product diversification into meat alternatives, functional beverages, and dairy substitutes helps capture multiple consumer segments. Marketing campaigns highlighting health benefits, allergen-free attributes, and eco-friendly production practices are used to build brand credibility.