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市場調查報告書
商品編碼
1892130
Frost Radar:CPaaS(通訊平台即服務),2025 年Frost Radar: Communications Platform as a Service, 2025 |
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促進企業採取行動的標竿管理體系,創新推動新交易和成長通路的拓展
通訊平台即服務(CPaaS)是推動數位化業務發展的策略促進者,有助於各行各業實現客戶和員工互動。隨著企業轉型加速,各公司圍繞可程式設計介面重新構想通訊工作流程,這些介面整合了資料、智慧和自動化功能。 CPaaS 的功能遠不止於通訊、語音和影片,它還為更廣泛的數位化體驗層奠定了基礎,該體驗層連接了應用程式、雲端基礎設施和網路。
儘管即時通訊仍佔據主導地位,但市場價值創造正轉向人工智慧驅動的自動化、基於信任的通訊以及網路API收益化。隨著企業尋求與客戶資料平台和生成式人工智慧工作流程進行更深入的整合,通訊平台即服務(CPaaS)供應商透過整合通訊即服務(UCaaS)和客服中心即服務(CCaaS)領域的整合架構來回應這一需求。在營運商支持的平台和尋求規模化、合規性和垂直專業化的區域性新興企業的推動下,通訊業者整合加速進行。
Frost Radar™ 對 23 家全球 CPaaS 供應商進行基準測試,這些供應商可協助企業、開發人員和服務供應商將通訊功能嵌入到業務應用程式和工作流程中。 Frost & Frost & Sullivan根據其 10 項成長和創新標準,從創新速度、生態系統廣度和執行力等方面對供應商進行評估。
Frost & Sullivan公司對產業內的眾多公司進行分析。根據領導力及其他特徵篩選出的公司將接受進一步分析,並進行基準測試,揭示其在Frost Radar™上的位置。本報告呈現了Frost Radar™上的競爭概況,其中考慮了每家公司的優勢以及最能發揮這些優勢的機會。
A Benchmarking System to Spark Companies to Action - Innovation That Fuels New Deal Flow and Growth Pipelines
Communications platform as a service (CPaaS) has become a strategic enabler of digital business, driving the operationalization of customer and employee engagement across industries. As enterprise transformation accelerates, companies are rearchitecting their communications workflows around programmable interfaces that unify data, intelligence, and automation. Beyond messaging, voice, and video, CPaaS anchors the broader digital experience layer, bridging applications, cloud infrastructure, and networks.
While messaging continues to dominate usage volumes, the market's value creation is shifting toward AI-driven automation, trust-based communications, and network API monetization. As enterprises seek greater integration with customer data platforms and generative AI workflows, CPaaS providers are responding with converged architectures that extend across unified communications-as-a-service and contact center-as-a-service domains. Consolidation has accelerated, driven by telco-backed platforms and regional challengers seeking to scale, achieve compliance, and specialize in verticals.
This Frost Radar™ benchmarks 23 global CPaaS providers that enable enterprises, developers, and service providers to embed communications capabilities into business applications and workflows. Vendors are evaluated based on innovation velocity, ecosystem breadth, and execution excellence across Frost & Sullivan's 10 Growth and Innovation criteria.
Frost & Sullivan analyzes numerous companies in an industry. Those selected for further analysis based on their leadership or other distinctions are benchmarked to reveal their position on the Frost Radar™. The publication presents competitive profiles of each company on the Frost Radar™ considering their strengths and the opportunities that best fit those strengths.