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市場調查報告書
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2146109

中國乳製品及其替代品

Dairy Products and Alternatives in China

出版日期: | 出版商: Euromonitor International | 英文 154 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

預計到2026年,中國乳製品及替代乳製品零售市場將萎縮,反映出持續存在的人口結構和經濟逆風。這與該地區過去的成長動能形成鮮明對比,凸顯了人口老化、出生率下降和消費者謹慎支出帶來的挑戰。儘管面臨這些壓力,但市場環境依然充滿活力,這得益於原奶、功能性乳酪和植物來源乳製品的創新,以及消費者對更健康食品日益成長的需求。

Euromonitor International發布的「中國乳製品及替代品市場報告」提供了詳盡的中國市場洞察,並提供了獨特的本地視角和深刻見解。報告不僅包含2021年至2025年的最新零售銷售數據,還重點介紹了主要參與者、品牌和零售網點,分析了推動消費者需求和銷售成長的關鍵趨勢和人口結構變化。報告清楚闡述了健康與保健、永續性以及疫情後復甦等關鍵趨勢如何影響當前市場格局,並提供了未來五年的市場展望,說明了市場未來的發展方向。

目標產品:嬰兒食品、乳製品、植物來源乳製品。

資料範圍:市場規模(歷史資料和預測資料)、企業市場占有率、品牌佔有率和分銷資料。

購買這份報告有什麼好處?

  • 詳細了解乳製品及替代品市場。
  • 辨識成長型產業,了解推動市場變化的因素。
  • 分析競爭格局、主要市場參與企業和主要品牌。
  • 根據五年預測,評估市場的未來成長潛力。

目錄

摘要整理

  • 2026 年的趨勢

關鍵數據分析

主要行業趨勢

產業表現

  • 人口結構變化和需求壓力正給中國乳製品產業帶來沉重壓力。
  • 臨床營養正在重塑生命各個階段的產品創新。
  • 「透過功能性帶來樂趣」正在推動休閒食品產業以及注重口味的領域的創新。

前景

  • 產品轉型預計將帶來截然不同的成長前景。
  • 預計本土植物來源產品將進一步擴大日常消費。
  • 謹慎支出,以提高優質化標準。

競爭格局

  • 產業領導企業正面臨來自高階導向和具成本效益型競爭對手日益成長的壓力。
  • 收購和投資組合最佳化正在重塑企業策略。

頻道

  • 超級市場重要性的下降正在改變乳製品零售業的格局。
  • 這種強調專業化和價值的形式,進一步增強了它的吸引力。
  • 線上線下(O2O)服務正在加速線上零售的成長。

產品

  • 健康、蛋白質和潔淨標示正在推動創新。
  • 新產品系列體現了精準的營養管理和積極的生活方式。
  • 競爭日益激烈,零售通路日益分散。

經濟情勢

消費者狀況

  • 關於國家報告的免責聲明

中國嬰兒食品

關鍵數據分析

  • 2026 年的趨勢
  • 嬰兒食品摘要

主要行業趨勢

產業表現

  • 生創科技的傑出創新提高了競爭標準。
  • 雖然配方奶粉的銷售成長主要來自其他嬰兒食品,但其他嬰兒食品的成長率最高。
  • 廣和興秋正在以兼具功能性和趣味性的方式重新定義零食產業的概念。

前景

  • 在人口減少的背景下,高階輔食可望推動成長。
  • 預計過敏症管理將支撐對特殊用途奶粉的需求。

競爭格局

  • 其高階定位鞏固了這個領先嬰幼兒食品品牌的地位。

頻道

  • 零售電商透過提供物美價廉和豐富的商品選擇,贏得了家長的青睞。

產品

  • 研發週期的縮短和跨學科科學正在改變產品開發的方式。
  • 近期推出的新產品以其多項專利配方和以日常使用為優先的設計為特點。
  • 科學的可靠性和整合性將重新定義競爭格局。

經濟情勢

消費者狀況

  • 關於國家報告的免責聲明

中國的奶油和塗抹醬

關鍵數據分析

  • 2026 年的趨勢
  • 奶油和塗抹醬概述

主要行業趨勢

產業表現

  • 西式烹飪和糕點製作過程促進了穩步成長。
  • 隨著消費者更加重視成本績效,國產奶油的市佔率正不斷擴大。
  • La Conviette 旨在把握優質需求。

前景

  • 西方飲食習慣預計將支撐奶油需求的持續成長。
  • 雖然優質和經濟型奶油市場呈現強勁成長勢頭,但人造奶油的市場佔有率預計將會下降。

競爭格局

  • 恆天然保持領先地位,而國內品牌和自有品牌正在擴大市場佔有率。

頻道

  • O2O配送模式正在加速電子商務的發展,而傳統零售業的發展動能卻在減弱。

產品

  • 對健康和保健的重視正在改變產品開發的方式。
  • 最近推出的產品在設計上優先考慮功能性和口味。
  • 創新能夠增強差異化優勢和品牌忠誠度。

經濟情勢

消費者狀況

  • 關於國家報告的免責聲明

中國起司

關鍵數據分析

  • 2026 年的趨勢
  • 起司概要

主要行業趨勢

產業表現

  • 由於起司產業過度依賴兒童產品,其業績依然低迷。
  • 成年人吃零食的頻率越來越高,起司的作用也隨之擴大。
  • 對功能性的關注正在推動高階起司的創新。

前景

  • 預計起司產業將把業務拓展到兒童產品以外的領域。
  • 適應當地偏好和功能創新有望推動優質化。

競爭格局

  • Milkground 將目光投向成人早餐市場,以鞏固其在業界的領先地位。

頻道

  • 抖音正在利用教育內容加速電子商務成長。

產品

  • 響應不斷變化的消費者趨勢的創新
  • 近期推出的產品突顯了包裝和配方的突破性進展。
  • 產品創新正在重塑競爭格局和成長前景。

經濟情勢

消費者狀況

  • 關於國家報告的免責聲明

中國飲用乳製品

關鍵數據分析

  • 2026 年的趨勢
  • 乳製品攝取量總結

主要行業趨勢

產業表現

  • 價值驅動的競爭正在影響乳製品飲料的表現。
  • 自有品牌的擴張加劇了成本績效的競爭。
  • 健康意識的創新和生牛奶供應量的增加正在改變需求產生的方式。

前景

  • 儘管受到人口結構限制,但價格預計將支撐價值成長。
  • 預計生牛奶和奶粉將推動需求趨勢的變化。
  • 創新、信任和效率是長期成功的關鍵。

競爭格局

  • 生牛奶正在推動公司排名的變化。
  • 自有品牌擴張和併購活動正在徹底改變競爭格局。

頻道

  • 隨著零售業趨勢的變化,小規模本地雜貨店正在超越大型超級市場。
  • O2O(線上到線下)策略的發展和物流的改進正在推動電子商務的成長。

產品

  • 推動以「價值」、「壓力」和「健康」為核心的創新。
  • 創新的產品形式和平台品牌正在推動近期產品的推出。
  • 創新會重新分配市場佔有率並重塑策略。

經濟情勢

消費者狀況

  • 關於國家報告的免責聲明

中國優格和發酵乳製品

關鍵數據分析

  • 2026 年的趨勢
  • 優格和酸乳製品概述

主要行業趨勢

產業表現

  • 在持續的經濟壓力下,銷售額下降的速度正在放緩。
  • 人們日益增強的健康意識推動了對原味優格和希臘優格的需求。
  • 地域風味和口感正在推動創新。

前景

  • 有助於提升冷藏優格品質的風味創新
  • 功能性營養有望成為一個核心創新平台。

競爭格局

  • 隨著冷藏優格市場競爭格局的重組,「君樂寶」正獲得發展動力。

頻道

  • 隨著便利商店和電子商務的發展,超級市場的市場佔有率正在下降。
  • 頻道獨家發行變得越來越重要。

產品

  • 「菌株科學」和新的消費場景正在推動創新。
  • 他們近期推出的產品展現了他們精湛的工藝和對設計的執著。
  • 創新重新定義了競爭優勢和消費者覆蓋率。

經濟情勢

消費者狀況

  • 關於國家報告的免責聲明

中國其他乳製品生產商

關鍵數據分析

  • 2026 年的趨勢
  • 其他乳製品概述

主要行業趨勢

產業表現

  • 由於消費趨勢和價格壓力,市場持續萎縮。
  • 蒙牛瞄準的是高階甜點和餐飲服務業的商機。
  • 新的乳霜標準將加快合規進程和產業重組。

前景

  • 區域創新可望推動產品進步。
  • 隨著飲食文化的發展,預計奶油的表現將高於市場平均。
  • 預計B2B通路將成為未來成長的主要驅動力。

競爭格局

  • 雀巢在高度集中的市場環境中保持領先地位。

頻道

  • 零售電子商務已經超越超級市場,成為主要的銷售管道。

產品

  • 「健康」和「奢侈」正在推動創新朝兩個方向發展。
  • 新型植物來源無糖產品體現了當前產品設計的趨勢。
  • 作為競爭的基礎,功能性和品質比價格更重要。

經濟情勢

消費者狀況

  • 關於國家報告的免責聲明

中國植物來源乳製品

關鍵數據分析

  • 2026 年的趨勢
  • 植物來源乳製品概述

主要行業趨勢

產業表現

  • 植物來源乳製品的表現呈現兩極化。
  • 地方風味催生新的消費場景
  • 功能性成分正在推動產品開發。

前景

  • 傳統食材可望推動產品差異化和優質化。
  • 支持未來成長的便利性和日常消費場景

競爭格局

  • 以健康為中心的創新正在重塑競爭格局。

頻道

  • 電子商務在植物來源乳製品的分銷中發揮越來越重要的作用。

產品

  • 混合形式和增強的功能將推動下一波創新浪潮。
  • 一款富含乳清且符合國家品質標準的混合產品將是一個轉捩點。
  • 銷售通路的拓展和消費者期望的提高正在重塑競爭優勢。

經濟情勢

消費者狀況

  • 關於國家報告的免責聲明
簡介目錄
Product Code: DACN

Dairy products and alternatives in China experiences a contraction in retail value in 2026, reflecting persistent demographic and economic headwinds. This contrasts with earlier regional momentum and highlights the challenges posed by an ageing population, declining birth rates, and cautious consumer spending. Despite these pressures, the landscape remains dynamic, supported by innovation in fresh milk, functional cheese, and plant-based dairy, alongside growing consumer demand for health, trans...

Euromonitor International's Dairy Products and Alternatives in China report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2021-2025, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Baby Food, Dairy, Plant-based Dairy.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Dairy Products and Alternatives market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

TABLE OF CONTENTS

List Of Contents And Tables

Executive Summary

  • 2026 Developments

Key Data Insights

Key Industry Trends

    • CHART 1 Key Industry Trends for Dairy Products and Alternatives

Industry Performance

  • Demographic and Demand Pressures Weigh on China's Dairy Landscape
  • Clinical Nutrition Reshapes Product Innovation across Life Stages
    • CHART 2 Clinical Nutrition for Healthy Ageing
  • Functional Indulgence Expands Snacking and Flavour-Led Innovation
    • CHART 3 Functional Indulgence in Snacking
    • CHART 4 Value Sales 2021-2031
    • CHART 5 Value Sales by Category 2026

What's Next?

  • Product Shifts Expected to Create Contrasting Growth Prospects
  • Localised Plant-Based Products Set to Broaden Everyday Consumption
  • Cautious Spending to Raise the Threshold for Premiumisation
    • CHART 6 Analyst Insight for Dairy Products and Alternatives
    • CHART 7 Forecast Value Sales 2021-2031
    • CHART 8 Forecast Value Sales by Category 2026-2031

Competitive Landscape

  • Leaders Face Growing Pressure From Premium and Value-Focused Players
  • Acquisitions and Portfolio Optimisation Reshape Corporate Strategies
    • CHART 9 Company Shares 2026
    • CHART 10 Brand Shares 2026

Channels

  • Declining Relevance of Supermarkets Reshapes Dairy Retailing
  • Specialist and Value-Led Formats Broaden Their Appeal
  • Online-To-Offline Services Accelerate Online Retail Growth
    • CHART 11 Retail Channels 2021-2026

Products

  • Wellness, Protein and Clean Labels Steer Innovation
  • Recent Launches Showcase Precision Nutrition and Active Living
  • Competition Intensifies and Retail Channels Fragment

Economic Context

    • CHART 12 Economic Context for Dairy Products and Alternatives
    • CHART 13 Real Gdp Growth 2021-2031
    • CHART 14 Inflation 2021-2031

Consumer Context

    • CHART 15 Consumer Context for Dairy Products and Alternatives
    • CHART 16 Population 2021-2031
    • CHART 17 Population by Generation 2026
    • CHART 18 Consumer Expenditure 2021-2031
  • Country Reports Disclaimer

BABY FOOD IN CHINA

Key Data Insights

  • 2026 Developments
  • Baby Food Summary

Key Industry Trends

    • CHART 19 Key Industry Trends for Baby Food

Industry Performance

  • Biostime'S Premium Innovation Raises the Competitive Benchmark
    • CHART 20 Biostime'S Pai Xing Premium Formula
  • Milk Formula Leads Sales While Other Baby Food Posts Fastest Growth
  • Guanghe Xingqiu Redefines Snacking through Functional Indulgence
    • CHART 21 Guanghe Xingqiu Promotes Functional Indulgence
    • CHART 22 Value Sales 2021-2031
    • CHART 23 Value Sales by Category 2026

What's Next?

  • Premium Complementary Foods Projected to Drive Growth Amid Demographic Decline
  • Allergy Management Expected to Support Specialised Formula Demand
    • CHART 24 Analyst Insight for Baby Food
    • CHART 25 Forecast Value Sales 2021-2031
    • CHART 26 Forecast Value Sales by Category 2026-2031

Competitive Landscape

  • Premium Positioning Strengthens Leading Baby Food Brands
    • CHART 27 Company Shares 2026
    • CHART 28 Brand Shares 2026

Channels

  • Retail E-Commerce Captures Parents by Delivering Value and Selection
    • CHART 29 Retail Channels 2021-2026

Products

  • Compressed R&D Cycles and Cross-Sector Science Reshape Product Development
  • Multi-Patent Formulations and Everyday-Use Engineering Define Recent Launches
  • Scientific Credibility and Consolidation Reshape Competitive Dynamics

Economic Context

    • CHART 30 Economic Context for Baby Food
    • CHART 31 Real Gdp Growth 2021-2031
    • CHART 32 Inflation 2021-2031

Consumer Context

    • CHART 33 Consumer Context for Baby Food
    • CHART 34 Population 2021-2031
    • CHART 35 Population by Generation 2026
    • CHART 36 Consumer Expenditure 2021-2031
  • Country Reports Disclaimer

BUTTER AND SPREADS IN CHINA

Key Data Insights

  • 2026 Developments
  • Butter and Spreads Summary

Key Industry Trends

    • CHART 37 Key Industry Trends for Butter and Spreads

Industry Performance

  • Western Cooking and Baking Habits Support Steady Growth
  • Domestic Butter Gains Ground as Consumers Prioritise Value
    • CHART 38 Value Driven Domestic Butter
  • La Conviette Taps Premium Demand
    • CHART 39 Premium Butter Remains Niche
    • CHART 40 Value Sales 2021-2031
    • CHART 41 Value Sales by Category 2026

What's Next?

  • Western Cooking Habits Expected to Support Sustained Butter Demand
  • Premium and Value Butter to Outperform While Margarine Loses Relevance
    • CHART 42 Analyst Insight for Butter and Spreads
    • CHART 43 Forecast Value Sales 2021-2031
    • CHART 44 Forecast Value Sales by Category 2026-2031

Competitive Landscape

  • Fonterra Remains the Leader as Domestic Brands and Private Label Gain Share
    • CHART 45 Company Shares 2026
    • CHART 46 Brand Shares 2026

Channels

  • O2o Delivery Accelerates E-Commerce Growth as Traditional Retail Loses Ground
    • CHART 47 Retail Channels 2021-2026

Products

  • Health and Wellness Priorities Reshape Product Development
  • Recent Launches Showcase Functional and Flavour-Led Formats
  • Innovation Strengthens Differentiation and Brand Loyalty

Economic Context

    • CHART 48 Economic Context for Butter and Spreads
    • CHART 49 Real Gdp Growth 2021-2031
    • CHART 50 Inflation 2021-2031

Consumer Context

    • CHART 51 Consumer Context for Butter and Spreads
    • CHART 52 Population 2021-2031
    • CHART 53 Population by Generation 2026
    • CHART 54 Consumer Expenditure 2021-2031
  • Country Reports Disclaimer

CHEESE IN CHINA

Key Data Insights

  • 2026 Developments
  • Cheese Summary

Key Industry Trends

    • CHART 55 Key Industry Trends for Cheese

Industry Performance

  • Cheese Performance Remains Constrained by Dependence on Children'S Products
  • Adult Snacking Occasions Broaden the Role of Cheese
    • CHART 56 Crispy Cheese Targets Adult Snacking
  • Functional Indulgence Drives Premium Cheese Innovation
    • CHART 57 Liquid Cheese Supports Functional Indulgence
    • CHART 58 Value Sales 2021-2031
    • CHART 59 Value Sales by Category 2026

What's Next?

  • Cheese Forecast to Expand beyond Children'S Products
  • Local Flavour Adaptation and Functional Innovation Set to Drive Premiumisation
    • CHART 60 Analyst Insight for Cheese
    • CHART 61 Forecast Value Sales 2021-2031
    • CHART 62 Forecast Value Sales by Category 2026-2031

Competitive Landscape

  • Milkground Targets Adult Breakfast Occasions to Reinforce Its Leadership
    • CHART 63 Company Shares 2026
    • CHART 64 Brand Shares 2026

Channels

  • Douyin Leverages Educational Content to Accelerate E-Commerce Growth
    • CHART 65 Retail Channels 2021-2026

Products

  • Innovation Responds to Shifting Consumption Occasions
  • Recent Launches Showcase Format and Formulation Breakthroughs
  • Product Innovation Reshapes Competitive Dynamics and Growth Prospects

Economic Context

    • CHART 66 Economic Context for Cheese
    • CHART 67 Real Gdp Growth 2021-2031
    • CHART 68 Inflation 2021-2031

Consumer Context

    • CHART 69 Consumer Context for Cheese
    • CHART 70 Population 2021-2031
    • CHART 71 Population by Generation 2026
    • CHART 72 Consumer Expenditure 2021-2031
  • Country Reports Disclaimer

DRINKING MILK PRODUCTS IN CHINA

Key Data Insights

  • 2026 Developments
  • Drinking Milk Products Summary

Key Industry Trends

    • CHART 73 Key Industry Trends for Drinking Milk Products

Industry Performance

  • Value-Led Competition Shapes Performance in Drinking Milk Products
    • CHART 74 Walmart Expands Private Label Milk
  • Private Label Expansion Intensifies Value-For-Money Competition
    • CHART 75 M-Plus Targets Fitness Consumers
  • Health-Driven Innovation and Fresh Milk Adoption Reshape Demand
    • CHART 76 Value Sales 2021-2031
    • CHART 77 Value Sales by Category 2026

What's Next?

  • Pricing Projected to Support Value Growth Despite Demographic Constraints
  • Fresh Milk and Powder Milk Set to Lead Changing Demand Patterns
  • Innovation, Trust and Efficiency to Become Critical for Long-Term Success
    • CHART 78 Analyst Insight for Drinking Milk Products
    • CHART 79 Forecast Value Sales 2021-2031
    • CHART 80 Forecast Value Sales by Category 2026-2031

Competitive Landscape

  • Fresh Milk Drives Shifts in Company Rankings
  • Private Label Expansion and M&A Activity Reshape Competition
    • CHART 81 Company Shares 2026
    • CHART 82 Brand Shares 2026

Channels

  • Small Local Grocers Overtake Supermarkets as Retail Dynamics Shift
  • O2o Development and Logistics Improvements Support E-Commerce Growth
    • CHART 83 Retail Channels 2021-2026

Products

  • Value Pressure and Health Focus Steer Innovation Agendas
  • Fresh Formats and Platform Brands Lead Recent Launches
  • Innovation Redistributes Share and Reshapes Strategy

Economic Context

    • CHART 84 Economic Context for Drinking Milk Products
    • CHART 85 Real Gdp Growth 2021-2031
    • CHART 86 Inflation 2021-2031

Consumer Context

    • CHART 87 Consumer Context for Drinking Milk Products
    • CHART 88 Population 2021-2031
    • CHART 89 Population by Generation 2026
    • CHART 90 Consumer Expenditure 2021-2031
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YOGHURT AND SOUR MILK PRODUCTS IN CHINA

Key Data Insights

  • 2026 Developments
  • Yoghurt and Sour Milk Products Summary

Key Industry Trends

    • CHART 91 Key Industry Trends for Yoghurt and Sour Milk Products

Industry Performance

  • Sales Decline Slows Despite Continued Economic Pressures
  • Everyday Wellness Drives Demand for Plain and Greek Yoghurt
    • CHART 92 Greek Yoghurt Supports Everyday Wellness
  • Regional Flavours and Textures Drive Innovation
    • CHART 93 Regional Flavours Drive Differentiation
    • CHART 94 Value Sales 2021-2031
    • CHART 95 Value Sales by Category 2026

What's Next?

  • Flavour Innovation to Help Support Chilled Yoghurt Performance
  • Functional Nutrition Expected to Become a Central Innovation Platform
    • CHART 96 Analyst Insight for Yoghurt and Sour Milk Products
    • CHART 97 Forecast Value Sales 2021-2031
    • CHART 98 Forecast Value Sales by Category 2026-2031

Competitive Landscape

  • Junlebao Gains Momentum as Chilled Yoghurt Reshapes Competition
    • CHART 99 Company Shares 2026
    • CHART 100 Brand Shares 2026

Channels

  • Supermarkets Lose Ground as Convenience and E-Commerce Gain Momentum
  • Channel-Exclusive Launches Gain Importance
    • CHART 101 Retail Channels 2021-2026

Products

  • Strain Science and New Consumption Occasions Drive Innovation
  • Recent Launches Show Strain Precision and Design Ambition
  • Innovation Redefines Competitive Advantage and Consumer Reach

Economic Context

    • CHART 102 Economic Context for Yoghurt and Sour Milk Products
    • CHART 103 Real Gdp Growth 2021-2031
    • CHART 104 Inflation 2021-2031

Consumer Context

    • CHART 105 Consumer Context for Yoghurt and Sour Milk Products
    • CHART 106 Population 2021-2031
    • CHART 107 Population by Generation 2026
    • CHART 108 Consumer Expenditure 2021-2031
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OTHER DAIRY IN CHINA

Key Data Insights

  • 2026 Developments
  • Other Dairy Summary

Key Industry Trends

    • CHART 109 Key Industry Trends for Other Dairy

Industry Performance

  • Consumer Shifts and Pricing Pressures Drive Continued Contraction
  • Mengniu Targets Premium Dessert and Foodservice Opportunities
    • CHART 110 Premium Dessert Innovation
  • New Cream Standards Accelerate Compliance and Industry Consolidation
    • CHART 111 New Standards Build Trust
    • CHART 112 Value Sales 2021-2031
    • CHART 113 Value Sales by Category 2026

What's Next?

  • Local Innovation Expected to Drive Product Upgrading
  • Cream Expected to Outperform as Food Culture Evolves
  • B2b Channels to Become the Key Engine of Future Growth
    • CHART 114 Analyst Insight for Other Dairy
    • CHART 115 Forecast Value Sales 2021-2031
    • CHART 116 Forecast Value Sales by Category 2026-2031

Competitive Landscape

  • Nestle Maintains Leadership in a Highly Concentrated Landscape
    • CHART 117 Company Shares 2026
    • CHART 118 Brand Shares 2026

Channels

  • Retail E-Commerce Overtakes Supermarkets as the Leading Sales Channel
    • CHART 119 Retail Channels 2021-2026

Products

  • Wellness and Indulgence Pull Innovation in Two Directions
  • Plant-Based and Sugar-Free Launches Translate Trends into Products
  • Functionality and Quality Overtake Price as the Basis for Competition

Economic Context

    • CHART 120 Economic Context for Other Dairy
    • CHART 121 Real Gdp Growth 2021-2031
    • CHART 122 Inflation 2021-2031

Consumer Context

    • CHART 123 Consumer Context for Other Dairy
    • CHART 124 Population 2021-2031
    • CHART 125 Population by Generation 2026
    • CHART 126 Consumer Expenditure 2021-2031
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PLANT-BASED DAIRY IN CHINA

Key Data Insights

  • 2026 Developments
  • Plant-Based Dairy Summary

Key Industry Trends

    • CHART 127 Key Industry Trends for Plant-Based Dairy

Industry Performance

  • Plant-Based Dairy Records a Polarised Performance
  • Local Flavours Create New Consumption Occasions
    • CHART 128 Oatly Launches Matcha-Flavored Oatmilk
  • Functional Ingredients Drive Product Development
    • CHART 129 Freenow Launches Rye Milk Product
    • CHART 130 Value Sales 2021-2031
    • CHART 131 Value Sales by Category 2026

What's Next?

  • Heritage Ingredients Set to Drive Differentiation and Premiumisation
  • Convenience and Everyday Consumption Occasions to Support Future Growth
    • CHART 132 Analyst Insight for Plant-Based Dairy
    • CHART 133 Forecast Value Sales 2021-2031
    • CHART 134 Forecast Value Sales by Category 2026-2031

Competitive Landscape

  • Health-Focused Innovation Reshapes the Competitive Landscape
    • CHART 135 Company Shares 2026
    • CHART 136 Brand Shares 2026

Channels

  • E-Commerce Strengthens Its Role in Plant-Based Dairy Distribution
    • CHART 137 Retail Channels 2021-2026

Products

  • Hybrid Formats and Functional Fortification Lead the Next Wave of Innovation
  • Whey-Enriched Blends and a National Quality Standard Mark a Turning Point
  • Channel Expansion and Rising Expectations Reshape Competitive Advantage

Economic Context

    • CHART 138 Economic Context for Plant-Based Dairy
    • CHART 139 Real Gdp Growth 2021-2031
    • CHART 140 Inflation 2021-2031

Consumer Context

    • CHART 141 Consumer Context for Plant-Based Dairy
    • CHART 142 Population 2021-2031
    • CHART 143 Population by Generation 2026
    • CHART 144 Consumer Expenditure 2021-2031
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