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零售業電子商務

市場調查報告書

商品編碼

1699533

全球線上雜貨市場按產品類型、購買類型和地區分類

Online Grocery Market, By Product Type, By Purchase Type, By Geography

出版日期: 2025年03月24日 | 出版商:

Coherent Market Insights | 英文 167 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

預計 2025 年全球線上雜貨市場規模為 3,997.4 億美元，到 2032 年將達到 11,261 億美元，2025 年至 2032 年的年複合成長率（CAGR）為 14.2%。

報告範圍		報告詳細資訊
基準年	2024	2025年的市場規模	3997.4億美元
效能數據	2020-2024	預測期	2025-2032
預測期：2025-2032年複合年成長率	14.20%	2032年價值預測	11261億美元

數字。 2025 年各地區線上食品雜貨市場佔有率（%）

過去幾年，受電子商務平台廣泛應用、網際網路普及率不斷提高以及人們對便利購物的偏好日益成長的推動，網上雜貨市場大幅擴張。線上雜貨平台讓消費者可以舒適地在家中購買生鮮食品、包裝食品和日常必需品，無需前往實體店。市場領導者正在利用人工智慧建議、非接觸式交付解決方案和強大的供應鏈管理來改善客戶體驗。然而，物流效率低下、生鮮產品處理以及法規的地區差異等挑戰繼續影響著市場運作。

市場動態：

全球線上雜貨市場的主要驅動力是消費者購物行為的改變、智慧型手機普及率的提高以及對快速商務解決方案的需求的不斷成長。隨著消費者轉向非接觸式配送和數位付款方式，COVID-19 疫情進一步加速了網路購物的普及。然而，關鍵挑戰包括最後一哩交付的複雜性、供應鏈中斷以及不同地區消費者偏好。有關食品安全、網路交易和跨境電子商務的監管政策也在塑造市場成長方面發揮關鍵作用。儘管存在這些障礙，但人工智慧主導的個人化購物體驗、無人機送貨以及區塊鏈整合以提高供應鏈透明度方面仍然存在機會。此外，基於訂閱的雜貨模式的出現以及傳統零售商和線上平台之間的合作預計將推動市場的進一步擴張。

本研究的主要特點

本報告對全球線上雜貨市場進行了詳細分析，並以 2024 年為基準年，展示了預測期（2025-2032 年）的市場規模和複合年成長率。

它還揭示了各個領域的潛在商機，並解釋了該市場的有吸引力的投資提案矩陣。

它還提供了有關市場促進因素、限制因素、機會、新產品發布和核准、市場趨勢、區域前景和主要企業採用的競爭策略的重要見解。

根據公司亮點、產品系列、主要亮點、業績和策略等參數列出了全球線上雜貨市場的主要企業簡介。

研究涉及的主要企業包括亞馬遜公司 (Amazon.com, Inc.)、沃爾瑪公司 (Walmart Inc.)、克羅格公司 (The Kroger Co.)、艾伯森公司 (Albertsons Companies, Inc.)、樂購公司 (Tesco PLC)、伍爾沃斯Group Limited (Woolworths Group Limited)、J Sainsbury plc. Retail. Limited、Aldi、Coles Group Limited、好市多批發公司 (Costco Wholesale Corporation)、家樂福公司 (Carrefour SA) 和利德爾基金會 (Lidl Stiftung &Co.KG)。

本報告的見解可以幫助負責人和公司經營團隊就未來的產品發布、類型升級、市場擴張和行銷策略做出明智的決策。

全球線上雜貨市場報告迎合了該行業的各個相關人員，包括投資者、供應商、產品製造商、經銷商、新進入者和金融分析師。

Report Coverage	Report Details
Base Year:	2024	Market Size in 2025:	USD 399.74 Bn
Historical Data for:	2020 To 2024	Forecast Period:	2025 To 2032
Forecast Period 2025 to 2032 CAGR:	14.20%	2032 Value Projection:	USD 1,012.61 Bn

The market has witnessed significant expansion over the past few years, driven by the increasing adoption of e-commerce platforms, rising internet penetration, and the growing preference for convenience-based shopping. Online grocery platforms allow consumers to purchase fresh produce, packaged foods, and household essentials from the comfort of their homes, eliminating the need for physical store visits. Leading market players are leveraging AI-driven recommendations, contactless delivery solutions, and robust supply chain management to enhance customer experience. However, challenges such as logistics inefficiencies, perishable goods handling, and regional regulatory differences continue to impact market operations.

Market Dynamics:

The global online grocery market is primarily driven by changing consumer shopping behaviors, increasing smartphone penetration, and the rising demand for quick commerce solutions. The COVID-19 pandemic further accelerated the adoption of online grocery shopping, as consumers shifted towards contactless delivery and digital payment options. However, key challenges include last-mile delivery complexities, supply chain disruptions, and varying consumer preferences across regions. Regulatory policies concerning food safety, online transactions, and cross-border e-commerce also play a crucial role in shaping market growth. Despite these hurdles, opportunities exist in AI-driven personalized shopping experiences, drone deliveries, and the integration of Blockchain for enhanced supply chain transparency. Additionally, the emergence of subscription-based grocery models and partnerships between traditional retailers and online platforms is expected to drive further market expansion.

Key Features of the Study:

This report provides in-depth analysis of the global online grocery market, and provides market size (US$ Billion) and compound annual growth rate (CAGR%) for the forecast period (2025-2032), considering 2024 as the base year

It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market

This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players

It profiles key players in the global online grocery market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies

Key companies covered as a part of this study include Amazon.com, Inc., Walmart Inc., The Kroger Co., Albertsons Companies, Inc., Tesco PLC, Woolworths Group Limited, J Sainsbury plc., Target Corporation, Rakuten Group, Inc., Reliance Retail Limited, Aldi, Coles Group Limited, Costco Wholesale Corporation, Carrefour S.A., and Lidl Stiftung & Co. KG

Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics

The global online grocery market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts

Market Segmentation

Product Type Insights (Revenue, USD Bn, 2020 - 2032)
- Staples and Cooking Essentials
- Fresh Produce
- Dairy Products
- Snacks and Beverages
- Meat and Seafood
- Others
Purchase Type Insights (Revenue, USD Bn, 2020 - 2032)
- Subscription
- One-Time
Regional Insights (Revenue, USD Bn, 2020 - 2032)
- North America
- U.S.
- Canada
- Latin America
- Brazil
- Argentina
- Mexico
- Rest of Latin America
- Europe
- Germany
- U.K.
- Spain
- France
- Italy
- Russia
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
- ASEAN
- Rest of Asia Pacific
- Middle East
- GCC Countries
- Israel
- Rest of Middle East
- Africa
- South Africa
- North Africa
- Central Africa
Key Players Insights
- Amazon.com, Inc.
- Walmart Inc.
- The Kroger Co.
- Albertsons Companies, Inc.
- Tesco PLC
- Woolworths Group Limited
- J Sainsbury plc.
- Target Corporation
- Rakuten Group, Inc.
- Reliance Retail Limited
- Aldi
- Coles Group Limited
- Costco Wholesale Corporation
- Carrefour S.A.
- Lidl Stiftung & Co. KG

1. Research Objectives and Assumptions

Research Objectives
Assumptions
Abbreviations

2. Market Purview

Report Description
- Market Definition and Scope
Executive Summary
- Global Online Grocery Market, By Product Type
- Global Online Grocery Market, By Purchase Type
- Global Online Grocery Market, By Region

3. Market Dynamics, Regulations, and Trends Analysis

Market Dynamics
Impact Analysis
Key Highlights
Regulatory Scenario
Product Launches/Approvals
PEST Analysis
PORTER's Analysis
Market Opportunities
Regulatory Scenario
Key Developments
Industry Trends

4. Global Online Grocery Market, By Product Type, 2020-2032, (USD Bn)

Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
Staples and Cooking Essentials
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Fresh Produce
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Dairy Products
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Snacks and Beverages
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Meat and Seafood
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Others
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)

5. Global Online Grocery Market, By Purchase Type, 2020-2032, (USD Bn)

Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
Subscription
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
One-Time
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)

6. Global Online Grocery Market, By Region, 2020 - 2032, Value (USD Bn)

Introduction
- Market Share (%) Analysis, 2025, 2028 & 2032, Value (USD Bn)
- Market Y-o-Y Growth Analysis (%), 2021 - 2032, Value (USD Bn)
- Regional Trends
North America
- Introduction
- Market Size and Forecast, By Product Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Purchase Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
  - U.S.
  - Canada
Latin America
- Introduction
- Market Size and Forecast, By Product Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Purchase Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
  - Brazil
  - Argentina
  - Mexico
  - Rest of Latin America
Europe
- Introduction
- Market Size and Forecast, By Product Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Purchase Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
  - Germany
  - U.K.
  - Spain
  - France
  - Italy
  - Russia
  - Rest of Europe
Asia Pacific
- Introduction
- Market Size and Forecast, By Product Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Purchase Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
  - China
  - India
  - Japan
  - Australia
  - South Korea
  - ASEAN
  - Rest of Asia Pacific
Middle East
- Introduction
- Market Size and Forecast, By Product Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Purchase Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
  - GCC Countries
  - Israel
  - Rest of Middle East
Africa
- Introduction
- Market Size and Forecast, By Product Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Purchase Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Country/Region, 2020 - 2032, Value (USD Bn)
  - South Africa
  - North Africa
  - Central Africa

7. Competitive Landscape

Amazon.com,Inc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Walmart Inc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
The Kroger Co.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Albertsons Companies, Inc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Tesco PLC
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Woolworths Group Limited
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
J Sainsbury plc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Target Corporation
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Rakuten Group, Inc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Reliance Retail Limited
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Aldi
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Coles Group Limited
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Costco Wholesale Corporation
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Carrefour S.A.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Lidl Stiftung & Co. KG
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies