全球印刷標籤市場規模（按印刷過程、標籤格式、最終用戶產業、區域範圍和預測）

印刷標籤市場規模及預測

預計印刷標籤市場規模將在 2024 年達到 324.2 億美元，在 2031 年達到 428.1 億美元，2024 年至 2031 年的複合年成長率為 3.90%。

印刷標籤是貼在物品、包裝或容器上的黏性標籤或貼紙，用於傳達有關物品的重要訊息。這些標籤可能包括產品名稱、成分、使用說明、製造商資訊、條碼和法規遵循符號。

印刷標籤在許多企業中發揮重要作用，是品牌推廣、資訊傳播和法規遵循的工具。在消費品產業，印刷標籤是包裝的重要組成部分，提供重要的產品訊息，例如成分、使用方法、有效期限和安全警告。

科技的進步和消費者需求的變化預計將改變未來印刷標籤的使用方式，為企業和消費者帶來許多好處。其中一項顯著的進步是智慧標籤技術的引入。融合了RFID（無線射頻識別）和NFC（近場通訊）等技術的智慧標籤正變得越來越普遍。

全球印刷標籤市場動態

影響全球印刷標籤市場的關鍵市場動態是：

關鍵市場促進因素

包裝商品需求不斷成長 印刷標籤市場受到食品飲料、藥品和消費品等多個行業對包裝商品需求激增的推動。隨著消費者偏好轉向便利性和預包裝產品，企業必須更多地採用標籤來提升品牌形象、傳遞產品訊息並滿足法規要求。

印刷技術的進步：印刷技術的進步大大增強了印刷標籤市場。數位印刷、噴墨印刷和柔版印刷具有多種優勢，包括高品質的輸出、更快的生產速度以及以經濟高效的成本進行小批量生產的能力。

電子商務和零售業的成長：電子商務和零售業的爆炸性成長顯著增加了對印刷標籤的需求。標籤對於網路購物至關重要，可用於識別產品、識別品牌並提供客戶資訊。直接面對消費者 (DTC) 品牌的興起推動了對個人化標籤的需求，這些標籤可以提升開箱體驗並提升品牌形象。

主要挑戰

永續性和環境問題：永續性和環境問題是印刷標籤行業最重要的問題之一。消費者和企業越來越關注環保產品，這推動了對永續標籤材料和製造流程的需求。

技術進步與整合：科技的快速發展為印刷標籤產業帶來了機會與挑戰。雖然數位印刷等新技術提供了更大的靈活性、適應性和效率，但將其整合到現有的製造流程中可能既困難又昂貴。

法規遵循：法規遵循是印刷標籤產業的另一個關鍵關注點。標籤必須符合不同行業和地區的各種標準。例如，食品和飲料標籤必須遵守嚴格的健康和安全準則，包括準確的成分清單和營養資訊。

主要趨勢

數位印刷技術：數位印刷技術正在透過提高靈活性、速度和客製化選項來改變印刷標籤產業。與傳統印刷方式不同，數位印刷可以快速更改設計和文字，使其成為小批量和個人化標籤的理想選擇。這項技術使企業能夠製作出高品質、色彩鮮豔、功能精準且頻譜豐富的標籤。

永續性和環保材料：隨著消費者和監管機構對環保產品的需求不斷成長，永續性在印刷標籤領域變得越來越重要。再生紙、可生物分解聚合物和水性油墨等環保材料正日益受到歡迎。

智慧標籤和連接性：智慧標籤（也稱為智慧標籤）越來越受歡迎，因為它們提供的不僅僅是常規標籤。這些標籤利用RFID（無線射頻識別）、NFC（近場通訊）和QR碼等技術將產品與客戶和供應鏈連接起來。

目錄

第1章 引言

• 市場定義
• 市場區隔
• 調查方法

第2章執行摘要

• 主要發現
• 市場概況
• 市場亮點

第3章 市場概況

• 市場規模和成長潛力
• 市場趨勢
• 市場促進因素
• 市場限制
• 市場機遇
• 波特五力分析

第4章印刷標籤市場（按印刷過程）

• 平張膠印
• 凹版印刷
• 柔版印刷
• 網版印刷
• 凸版印刷
• 靜電複印
• 噴墨列印

第5章 印刷標籤市場（依標籤格式）

• 濕膠標籤
• 感壓標籤
• 無底紙標籤
• 多部分追蹤標籤
• 套模標籤
• 收縮和拉伸套

第6章 印刷標籤市場（依最終用戶產業）

• 飲食
• 衛生保健
• 化妝品和個人護理
• 家居用品
• 工業的
• 後勤

第7章區域分析

• 北美洲
• 美國
• 加拿大
• 墨西哥
• 歐洲
• 英國
• 德國
• 法國
• 義大利
• 亞太地區
• 中國
• 日本
• 印度
• 澳洲
• 拉丁美洲
• 巴西
• 阿根廷
• 智利
• 中東和非洲
• 南非
• 沙烏地阿拉伯
• 阿拉伯聯合大公國

第8章市場動態

• 市場促進因素
• 市場限制
• 市場機遇
• COVID-19 市場影響

第9章 競爭態勢

• 主要企業
• 市佔率分析

第10章：公司簡介

• Avery Dennison Corporation
• CCL Industries Inc.
• Multi-Color Corporation
• Huhtamaki Oyj
• Coveris Holdings SA
• Fuji Seal International, Inc.
• Mondi Group
• RR Donnelley & Sons Company
• Sato Holdings Corporation
• 3M Company

第11章 市場展望與機遇

• 新興技術
• 未來市場趨勢
• 投資機會

第12章 附錄

• 簡稱列表
• 來源和參考文獻

Print Label Market Size and Forecast

Print Label Market size was valued at USD 32.42 Billion in 2024 and is projected to reach USD 42.81 Billion by 2031, growing at a CAGR of 3.90% from 2024 to 2031.

Print labels are adhesive tags or stickers that are affixed to items, packaging, or containers to convey important information about the object. These labels may feature the product name, ingredients, usage directions, manufacturer information, barcodes, and regulatory compliance symbols.

Print labels play an important function in a variety of businesses, serving as branding, information distribution, and regulatory compliance tools. In the consumer goods industry, print labels are indispensable for packaging offering essential information about the product such as components, usage directions, expiration dates, and safety warnings.

Advancements in technology and shifting consumer needs are expected to transform the future use of print labels providing several benefits to both businesses and customers. One notable advancement is the incorporation of smart label technology. Smart labels, which incorporate technologies like RFID (Radio Frequency Identification) and NFC (Near Field Communication), are becoming more popular..

Global Print Label Market Dynamics

The key market dynamics that are shaping the global print label market include:

Key Market Drivers:

Increasing Demand for Packaged Goods: The print label market is being driven by a surge in demand for packaged goods across multiple industries including food and beverage, medicines, and consumer goods. As consumer preferences evolve toward convenience and pre-packaged products, businesses must employ more labels for branding, product information, and regulatory compliance.

Technological Advancements in Printing: Printing technology advancements have considerably enhanced the print label market. Digital printing, inkjet printing, and flexographic printing have various benefits including high-quality output, faster production speeds, and the capacity to manufacture short runs cost-effectively.

Growth of E-commerce and Retail: The explosive growth of the e-commerce and retail industries has significantly raised the need for printed labels. Labels are vital in online shopping for identifying products, branding, and providing customer information. The rise of direct-to-consumer (DTC) brands drives demand for personalized labels that improve the unpacking experience and promote brand identity.

Key Challenges:

Sustainability and Environmental Concerns: Addressing sustainability and environmental concerns is one of the most significant challenges in the print label industry. Consumers and businesses are increasingly valuing environmentally friendly products creating a demand for sustainable label materials and manufacturing procedures.

Technological Advancements and Integration: As technology advances at a rapid pace, the print label sector faces both possibilities and challenges. While new technologies such as digital printing provide greater flexibility, adaptability, and efficiency incorporating them into current manufacturing processes can be difficult and expensive.

Regulatory Compliance: Regulatory compliance is another significant concern for the print label industry. Labels must frequently comply with a variety of standards based on their industry and geographical area. Food and beverage labels, for example, must adhere to stringent health and safety guidelines such as precise ingredient lists and nutritional information.

Key Trends:

Digital Printing Technology: Digital printing technology is altering the print label industry by increasing flexibility, speed, and customization options. Unlike traditional printing methods, digital printing enables quick changes to design and text making it perfect for short runs and personalized labels. This technology allows businesses to create high-quality, bright labels with exact features and a wide spectrum of colors.

Sustainability and Eco-Friendly Materials: As consumers and regulators demand ecologically friendly products, the print label sector is focusing more on sustainability. There is an increasing preference for environmentally friendly materials such as recycled paper, biodegradable polymers, and water-based inks.

Smart Labels and Connectivity: Smart labels also known as intelligent labels are gaining popularity because of their capacity to give functionality beyond ordinary labeling. These labels use technologies like RFID (Radio-Frequency Identification), NFC (Near Field Communication), and QR codes to connect products with customers and supply chains.

Global Print Label Market Regional Analysis

Here is a more detailed regional analysis of the global print label market:

Asia Pacific:

The Asia Pacific print label market is primarily driven by rapid industrialization, urbanization, and rising consumer demand for packaged goods. As the region's economies grow, there is an increase in industrial activity across a variety of sectors, particularly in China, India, and Southeast Asian countries. According to the Asian Development Bank, developing Asia's GDP growth rate is expected to reach 4.8% in 2024, showing ongoing industrial progress. This expansion is directly related to the rising demand for product labeling across businesses.

The food and beverage industry, in particular, makes a considerable contribution to label demand. The Food and Agriculture Organization (FAO) forecasts that the processed food market in the Asia Pacific is predicted to develop at a CAGR of 7.4% between 2021 and 2026 needing additional goods.

Furthermore, the expansion of e-commerce in the region has increased the demand for shipping labels. According to the United Nations Conference on Trade and Development (UNCTAD), e-commerce sales in Asia would increase by 16% in 2023 to $2.9 trillion driving up demand for print labels in logistics and packaging.

Another major reason boosting Asia Pacific's print label market is the growing emphasis on product safety, traceability, and anti-counterfeiting measures.

Europe:

The print label market in Europe is primarily driven by the expanding e-commerce sector, increasing demand for sustainable packaging solutions, and the growing requirement for product traceability. According to Eurostat, e-commerce sales in the EU will reach €767 billion in 2022, up 13% from the previous year. The increase in online shopping has resulted in a greater demand for shipping labels and product packaging labels. Furthermore, the European Commission's Circular Economy Action Plan seeks to make all packaging recyclable or reused by 2030, encouraging businesses to use environmentally friendly label materials.

The food and beverage industry which makes up a sizable share of label usage, is also driving market expansion. According to Euromonitor International, the European packaged food market was valued at €836 billion in 2023 with a predicted CAGR of 2.5% through 2028. Furthermore, the implementation of severe labeling laws such as the EU's Food Information to Consumers (FIC) Regulation, has heightened demand for precise and accurate food labels.

Global Print Label Market: Segmentation Analysis

The Global Print Label Market is segmented based on the Print Process, Label Format, End-User Industry, and Geography.

Print Label Market, By Print Process

Offset Lithography

Gravure Printing

Flexography

Screen Printing

Letterpress Printing

Electrophotography

Inkjet Printing

Based on the Print Process, the Global Print Label Market is bifurcated into Offset Lithography, Gravure Printing, Flexography, Screen Printing, Letterpress Printing, Electrophotography, and Inkjet Printing. Flexography is the dominant print process in the global print label market due to its versatility and efficiency. It is widely used for high-volume production of labels on various substrates including flexible packaging, paper, and films. Flexography offers fast drying times, excellent print quality, and the ability to print on a wide range of materials making it ideal for labels that require durability and vibrant colors. Its cost-effectiveness in the long run and adaptability to different inks and substrates further enhance its dominance.

Print Label Market, By Label Format

Wet-Glue Labels

Pressure-Sensitive Labels

Linerless Labels

Multi-Part Tracking Labels

In-Mold Labels

Shrink and Stretch Sleeves

Based on the Label Format, the Global Print Label Market is bifurcated into Wet-Glue Labels, Pressure-Sensitive Labels, Linerless Labels, Multi-Part Tracking Labels, In-Mold Labels, Shrink and Stretch Sleeves. Pressure-sensitive labels are the dominant format in the print label market due to their versatility, ease of application, and wide range of uses across various industries. These labels adhere to surfaces without the need for heat, moisture, or additional adhesives making them ideal for applications in packaging, product labeling, and logistics. Their ability to be customized in terms of size, shape, and material further enhances their appeal.

Print Label Market, By End-User Industry

Food and Beverage

Healthcare

Cosmetics and Personal Care

Household Products

Industrial

Logistics

Based on the End-User Industry, the Global Print Label Market is bifurcated into Food and Beverage, Healthcare, Cosmetics and Personal Care, Household Products, Industrial, and Logistics. In the print label market, the food and beverage sector is the dominant end-user industry. This dominance is primarily driven by the need for extensive labeling to comply with regulatory requirements such as ingredient lists, nutritional information, and expiration dates. Additionally, food and beverage products benefit from eye-catching labels that attract consumers and provide brand differentiation in a highly competitive market. The sector's growth is further fueled by the increasing demand for convenience foods and beverages which drives the need for versatile and durable labeling solutions.

Print Label Market, By Geography

North America

Europe

Asia Pacific

Rest of the World

Based on Geography, the Global Print Label Market is classified into North America, Europe, Asia Pacific, and the Rest of the World. Asia Pacific is the dominant region in the global print label market due to its robust manufacturing base and rapid industrial growth. The region which includes major economies like China, India, and Japan is experiencing high demand for print labels driven by expanding retail, food and beverage, and pharmaceutical sectors. The increase in consumer goods and e-commerce activities in Asia Pacific fuels the need for diverse labeling solutions.

Key Players

The "Global Print Label Market" study report will provide valuable insight with an emphasis on the global market. The major players in the market are Avery Dennison Corporation, CCL Industries, Inc., Multi-Color Corporation, Huhtamaki Oyj, Coveris Holdings S.A., Fuji Seal International, Inc., Mondi Group, RR Donnelley & Sons Company, Sato Holdings Corporation, and 3M Company.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

Global Print Label Market Key Developments

• In May 2022, CCL Industries Inc. ("the Company"), an industry pioneer in delivering specialty label, security, and packaging solutions to Fortune 500 organizations, government agencies, small and medium-sized businesses, and individual clients, hired a new horticultural market expert to lead its Avery division.
• In August 2022, FFP Packaging Solutions boosted its standing by joining the Constantia Flexibles Group. Because of their significant knowledge and credibility, they can create strong partnerships throughout the UK food business. Collaboration with the current leadership can assist in accelerating the revolution in eco-friendly, flexible packaging in the UK and abroad.

TABLE OF CONTENTS

1. Introduction

• Market Definition
• Market Segmentation
• Research Methodology

2. Executive Summary

• Key Findings
• Market Overview
• Market Highlights

3. Market Overview

• Market Size and Growth Potential
• Market Trends
• Market Drivers
• Market Restraints
• Market Opportunities
• Porter's Five Forces Analysis

4. Print Label Market, By Print Process

• Offset Lithography
• Gravure Printing
• Flexography
• Screen Printing
• Letterpress Printing
• Electrophotography
• Inkjet Printing

5. Print Label Market, By Label Format

• Wet-Glue Labels
• Pressure-Sensitive Labels
• Linerless Labels
• Multi-Part Tracking Labels
• In-Mold Labels
• Shrink and Stretch Sleeves

6. Print Label Market, By End-User Industry

• Food and Beverage
• Healthcare
• Cosmetics and Personal Care
• Household Products
• Industrial
• Logistics

7. Regional Analysis

• North America
• United States
• Canada
• Mexico
• Europe
• United Kingdom
• Germany
• France
• Italy
• Asia-Pacific
• China
• Japan
• India
• Australia
• Latin America
• Brazil
• Argentina
• Chile
• Middle East and Africa
• South Africa
• Saudi Arabia
• UAE

8. Market Dynamics

• Market Drivers
• Market Restraints
• Market Opportunities
• Impact of COVID-19 on the Market

9. Competitive Landscape

• Key Players
• Market Share Analysis

10. Company Profiles

• Avery Dennison Corporation
• CCL Industries Inc.
• Multi-Color Corporation
• Huhtamaki Oyj
• Coveris Holdings S.A.
• Fuji Seal International, Inc.
• Mondi Group
• RR Donnelley & Sons Company
• Sato Holdings Corporation
• 3M Company

11. Market Outlook and Opportunities

• Emerging Technologies
• Future Market Trends
• Investment Opportunities

12. Appendix

• List of Abbreviations
• Sources and References