筆記型電腦市場報告 (2025年)

本報告分析了企業和政府部門業務線 (LOB) 應用中堅固型翻蓋筆記型電腦的整體市場機會。分析內容包括堅固型筆記型電腦的市場規模和預測，將其細分為全堅固型和半堅固型筆記型電腦，並按地區、行業和應用環境進行了詳細分析。報告也探討了堅固性和其他功能的新興趨勢。報告最後介紹了主要供應商的概況。

本報告探討的關鍵問題：

• 企業和政府部門所使用的堅固型筆記型電腦的市場前景如何？
• 半堅固型和全堅固型市場的前景有何不同？
• 不同地區堅固型筆記型電腦的相對市場機會有哪些？
• 不同產業和應用環境的堅固型筆記型電腦的市場機會有哪些？
• 筆記型電腦設計、作業系統、連接性、裝置內建 AI 和顯示器方面出現了哪些趨勢？
• 您在耐用性、分銷和新解決方案方面看到了哪些競爭趨勢？
• 原始設備製造商 (OEM) 如何應對永續性？ EPEAT 評級如何影響買家的設備選擇？

本報告中重點介紹的組織：

Durabook Dell Getac

Mildef Miltope Panasonic

Roda Winmate

2022 年，筆記型電腦市場經歷了前所未有的成長，這得益於半堅固型產品的銷售量。隨後，由於全堅固型產品銷售量激增，2023 年市場穩定擴張，但 2024 年市場出現了暫時性萎縮。

今年開局強勁，很大程度上可能得益於上一年未售出的商品以及預期關稅的提前採購。預計到2025年，歐洲、中東和非洲地區的軍事開支將增加，這將推動市場成長。受持續的軍事開支、AIPC（人工智慧電腦）的普及以及Windows 10支援的終止等因素的推動，預計未來五年市場將繼續成長。

目錄

本報告的內容

本報告探討的主要問題

本報告的讀者對象

本報告中涉及的組織

摘要整理

• 主要調查結果

全球市場概要

• 美國
• 歐洲·中東·非洲
• 亞太地區
• 各部門比較預測
• 堅固型筆記型電腦趨勢
  • 顯示器尺寸分析
  • 2025年的關稅:價格調整和供應鏈的多樣化

業者簡介

• Dell Technologies
• Durabook
• Getac
• Havis
• Mildef
• Miltope
• Panasonic Connect
• Winmate

關於作者

VDC 關於Research

Inside this Report

This report covers the overall market opportunity for rugged clamshell notebooks supporting enterprise and government Line-of-Business (LOB) applications. The analysis includes market sizing and forecasts for rugged notebooks, broken into fully and semi-rugged segmented by region, industry, and application environment. Additional trends around ruggedness and other capabilities are examined. Vendors are profiled at the end of the report.

What Questions are Addressed?

• What is the market outlook for rugged notebooks used in enterprise and government sectors?
• How does the outlook for semi- and fully-rugged markets differ?
• What is the relative opportunity for rugged notebooks by regional markets?
• What is the relative opportunity for rugged notebooks by industry and application environment?
• What trends have emerged regarding rugged notebook design, OS, connectivity, on-device AI, and display?
• What are competitive trends regarding durability, distribution and new solutions?
• How are OEM's addressing sustainability and how do EPEAT ratings affect buyer device selection?

Who Should Read this Report?

This report targets marketing, sales, and product development decision-makers within mobile device OEMs, as well as enterprise and government mobility solution providers and IT leaders responsible for the evaluation and purchase of devices for their government or enterprise agencies.

Organizations Listed in this Report:

Executive Summary

This report includes data and forecasts for the rugged notebook market as it stands in 2025. It is inclusive of semi- rugged and fully-rugged notebooks. After unprecedented growth in 2022 due to a spike in semi-rugged sales, the global rugged notebook market continued to see strong growth in 2023 due to a spike in fully-rugged sales, followed by a market contraction in 2024.

The robust start to the year can be partially attributed to a backlog of sales made in the previous year as well as some purchases made in anticipation of tariffs. Market growth is expected to be bolstered by increased military spending in EMEA in 2025, with a continuation of growth over the next 5 years due to continued military spending, the rise of the AIPC, and Windows 10's end of life.

Key Findings:

• The global rugged notebook market saw a slight contraction in 2024. Following unprecedented growth post- pandemic, the market experienced a cyclical contraction in 2024. In 2025, the semi-rugged market is expected to increase, while the fully-rugged market will continue mild growth
• While market competition and optimization should reduce prices, OEM's are anticipated to raise prices in 2025 due to tariffs, and the average selling price (ASP) of notebooks is expected to increase slightly globally over the next 5 years. While the pandemic was a boon at first for PC sales, market saturation, component shortages and inflation left prices high the past few years. AIPC prices are expected to be high, and may also impact overall ASPs.
• The Americas are currently the largest market for semi- and fully-rugged notebooks and will maintain their position through 2029. Due to exceptional increases in military spending across Europe the EMEA region is anticipated to experience the fastest growth. APAC will experience a growth due to industrialization and infrastructural investments in China, India, and surrounding countries are offset by potential economic constraints due to US tariffs.
• 2024 revenue can be largely attributed to increased military spending and rugged notebooks will continue to be used most by the government sector. Industrial/Manufacturing is the second largest sector in terms of global revenue for rugged notebook, down in 2024. While most sectors contracted in 2024. As investment in connectivity and infrastructure continues across all regions, there is opportunity within the utilities industry, particularly field services environments. Global notebooks sales within the Utilities industry are expected to grow by 2029.
• Market shares between major players remained fairly steady from 2023 to 2024. Dell remains the global market. Panasonic remains a close second and Getac follows with a increase. Dell continues to dominate in the Americas, while Getac remains market leader in EMEA. 2025 Q1 results are strong for all market leaders, with Panasonic experiencing a YoY revenue increase, followed by Dell. While Q1 global revenues suggest a resilient market, fluctuations in quarterly sales are likely to continue.

Table of Contents

Inside this Report

What Questions are Addressed?

Who Should Read this Report?

Organizations Listed in this Report

Executive Summary

• Key Findings

Global Market Overview

• Americas Market Overview
• Emea Market Overview
• Apac Market Overview
• Comparative Forecast By Sector
• Rugged Notebook Trends
  • Display Size Analysis
  • 2025 Tariffs: Price Adjustments & Supply Chain Diversification

Vendor Profiles

• Dell Technologies
• Durabook
• Getac
• Havis
• Mildef
• Miltope
• Panasonic Connect
• Winmate

About the Authors

About VDC Research

List of Exhibits:

• Exhibit 1: Global Fully- and Semi- Rugged Notebook Revenue (Millions of Dollars)
• Exhibit 2: Global Total Rugged Notebook (Millions of Dollars)
• Exhibit 3: Global Fully- and Semi- Rugged Notebook Shipments (Units)
• Exhibit 4: Global Fully- and Semi-Rugged Notebooks Vendor Revenue (Millions of Dollars)
• Exhibit 5: Fully- and Semi Rugged Notebook Global Shipments (Units)
• Exhibit 6: Total Rugged Notebook Shipments by Region (Units)
• Exhibit 7: Fully- and Semi- Rugged Notebook Global Average Selling Price (US Dollars)
• Exhibit 8: Americas Fully- and Semi- Rugged Notebook Revenue (Millions of Dollars)
• Exhibit 9: Americas Total Rugged Notebook Revenue by Industry (Millions of Dollars)
• Exhibit 10: Americas Fully- and Semi-Rugged Notebook Shipment Volume (Units)
• Exhibit 11: Americas Vendor Notebook Shipment Volume (Units)
• Exhibit 12: Americas Fully- and Semi-Rugged Notebook Average Selling Price (US Dollars)
• Exhibit 13: EMEA Fully- and Semi-Rugged Notebook Revenue (Millions of Dollars)
• Exhibit 14: EMEA Fully- and Semi-Rugged Notebook Shipments Volume (Units)
• Exhibit 15: EMEA Fully- and Semi-Rugged Notebook Average Selling Prices (US Dollars)
• Exhibit 16: EMEA Notebook Shipments by Vendor (Units)
• Exhibit 17: APAC Fully- and Semi-Rugged Revenues (Millions of Dollars)
• Exhibit 18: APAC Fully- and Semi-Rugged Notebook Shipment Volume (Units)
• Exhibit 19: APAC Fully- and Semi-Rugged Notebook Average Selling Price (US Dollars)
• Exhibit 20: APAC Notebook Shipments by Vendor (Units)
• Exhibit 21: Global Total Rugged Notebook Revenue by Sector (Millions of Dollars)
• Exhibit 22: Global Rugged Notebook Shipments by Display Size (Units)