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2047043

全地形車引擎市場－全球產業規模、佔有率、趨勢、機會及預測（2021-2031）：依類型、需求類別、功率、地區及競爭格局分類

All-Terrain Vehicle Engines Market - Global Industry Size, Share, Trends Opportunity, and Forecast, Segmented By Type, By Demand Category, By Power, By Region & Competition, 2021-2031F

出版日期: 2026年05月25日 | 出版商:

TechSci Research | 英文 185 Pages | 商品交期: 2-3個工作天內

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簡介目錄

全球全地形車 (ATV) 引擎市場預計將從 2025 年的 63 億美元成長到 2031 年的 93.9 億美元，複合年成長率為 6.88%。

該行業涵蓋專為四輪越野車設計的專用電動和內燃推進系統。推動該產業發展的關鍵因素包括戶外休閒活動的持續流行，以及林業和農業作業對這類堅固耐用車輛的迫切需求。這種核心需求決定了無論技術潮流如何變遷，休閒和實用應用中對可靠動力傳動系統的根本要求。

市場概覽
預測期	2027-2031
市場規模：2025年	63億美元
市場規模：2031年	93.9億美元
複合年成長率：2026-2031年	6.88%
成長最快的細分市場	80馬力或以上
最大的市場	北美洲

然而，由於經濟波動影響了自由裁量權，市場正面臨許多挑戰。利率上升和生活成本上漲正在削弱消費者的購買力，可能導致車輛更換週期放緩。例如，根據澳洲汽車工業聯合會（FCAI）的報告，2024年澳洲非公路用車的銷量將降至14,028輛，年減3.8%。車輛銷售的下降將直接限制支撐整體市場成長所需的引擎的生產和分銷量。

市場促進因素

全球全地形車 (ATV) 引擎市場主要受益於全球日益成長的探險運動和越野休閒活動。這一趨勢持續推動高性能引擎的生產，旨在為休閒用途提供卓越的速度和扭力。儘管經濟環境的變化影響了自由裁量權資金，但由於擁有龐大的愛好者群體，休閒引擎的需求仍然強勁。例如，根據 BRP 於 2025 年 3 月發布的“2025 年第四季度及全年財務業績”，截至 2025 年 1 月 31 日的季度，包括並排式全地形車和 ATV 在內的全年產品銷售額達到 11.271 億美元，凸顯了休閒行業的韌性以及對專用動力系統的穩定需求。

此外，國防和軍事機構對戰術性機動解決方案的需求不斷成長，推動了市場發展，從而創造了對耐用型多燃料引擎的高價值需求。國防機構優先採購用於遠徵作戰的輕型戰術車輛，這就要求動力裝置能夠承受惡劣環境並滿足嚴格的可靠性標準。這種需求在大規模國際合約中得到了充分體現。例如，2025年9月，北極星公司宣布根據《北極星政府與國防獎勵NSPA框架協議》簽署了一份價值數百萬美元的契約，以北約成員國供應戰術車輛。此外，現有基礎設施也為市場的永續發展提供了支持。這些基礎設施確保了車輛使用和引擎更換所需的地形通道暢通，例如，美國林務局在其2024會計年度統計數據中列出了64,326英里的公路步道。

市場挑戰

持續的通貨膨脹和高利率導致經濟波動，為全球全地形車引擎市場帶來了巨大挑戰。這些金融壓力嚴重限制了消費者的可支配收入，迫使休閒消費者延後購車計畫。同時，林業和農業企業也面臨著不斷上漲的借貸成本，不得不延長現有車輛的使用壽命，而不是投資新的替代車輛。車輛更換率的下降直接導致電動和內燃機訂單減少，造成了製造商供應鏈瓶頸。

近期行業數據顯示，當前的經濟環境對摩托車產業造成了負面影響。根據摩托車工業協會（MIA）報告，2025年第二季度，包括全地形車（ATV）在內的L類摩托車新註冊量年減15.4%。註冊量出現兩位數下滑，顯示市場需求嚴重萎縮，迫使引擎製造商降低產量以避免庫存積壓，進而阻礙了整個產業的收入成長。

市場趨勢

隨著製造商偏好響應消費者對靜音和環保的偏好以及日益嚴格的環保標準，混合動力和電動動力傳動系統的轉型正在從根本上改變市場格局。領先企業正透過推出維護成本更低、扭力更高的純電動車型，拓展其在傳統內燃機領域的應用。這項策略轉變正促使企業推出面向日益成長的、具有環保意識的實用型和休閒用戶的實際產品。例如，BRP在2025年8月發布的2026年第二季財報中顯示，其全年產品部門營收成長了1.288億美元，這主要得益於Can-Am Outlander電動全地形車等創新車型的成功上市。

同時，在愛好者對重型拖曳能力和卓越性能的需求推動下，市場正明顯轉向更大排氣量的引擎。製造商們正逐漸將重心從入門級產品轉移到為高階實用和休閒市場開發高功率、高階引擎。在競爭激烈的市場環境中，這種對高性能、高利潤產品的專注已成為產業領導者的關鍵收入來源。Yamaha Motor Co, Ltd.株式會社於2024年11月公佈的會計年度第三季業績顯示，截至2024年12月的會計年度，公司合併銷售額達19769億日圓。這一成長趨勢主要得益於高階車型的強勁出貨量，這些車型深受追求高耐用性和強勁動力的經驗豐富的騎士青睞。

The Global All-Terrain Vehicle Engines Market is projected to expand from USD 6.30 Billion in 2025 to USD 9.39 Billion by 2031, reflecting a CAGR of 6.88%. This industry comprises specialized electric and internal combustion propulsion systems designed for four-wheeled off-highway vehicles. Key factors sustaining this sector include the enduring popularity of outdoor leisure activities and the essential need for these rugged vehicles in forestry and agricultural operations. These core demands establish a foundational need for dependable powertrains across both recreational and utility applications, independent of temporary technological trends.

Market Overview
Forecast Period	2027-2031
Market Size 2025	USD 6.30 Billion
Market Size 2031	USD 9.39 Billion
CAGR 2026-2031	6.88%
Fastest Growing Segment	Above 80HP
Largest Market	North America

Nevertheless, the market faces significant obstacles arising from economic volatility, which impacts discretionary spending. Elevated interest rates and rising living costs can suppress consumer purchasing power, resulting in slower vehicle replacement cycles. For example, the Federal Chamber of Automotive Industries reported that sales in Australia's off-highway vehicle segment fell to 14,028 units in 2024, representing a 3.8 percent decrease from the prior year. Such a reduction in vehicle sales directly restricts the engine production and distribution volumes necessary to support broader market growth.

Market Driver

The Global All-Terrain Vehicle Engines Market is fundamentally supported by increasing global engagement in adventure sports and off-road recreational activities. This trend drives the consistent manufacturing of high-performance engines designed to provide superior speed and torque for leisure use. Despite economic shifts impacting discretionary funds, the demand for recreational engines remains strong due to a dedicated enthusiast community. As an illustration, BRP Inc.'s March 2025 'Fourth Quarter and Full-Year 2025 Results' revealed that revenues from Year-Round Products, including side-by-sides and ATVs, reached $1,127.1 million for the quarter ending January 31, 2025, underscoring the leisure segment's resilience and the steady demand for specialized propulsion systems.

Furthermore, the market is bolstered by increased procurement from defense and military agencies seeking tactical mobility solutions, creating high-value demand for durable, multi-fuel engines. Defense entities prioritize light tactical vehicles for expeditionary operations, necessitating powerplants built to withstand harsh environments and meet strict reliability standards. This demand is highlighted by significant international deals; for instance, Polaris Inc. announced in September 2025 a multi-million dollar contract to supply tactical vehicles to NATO members under the 'Polaris Government and Defense Awarded NSPA Framework Contract'. Additionally, market longevity is supported by available infrastructure, as noted by the U.S. Department of Agriculture, Forest Service, which designated 64,326 miles of motorized trails in its Fiscal Year 2024 statistics, ensuring the terrain access that drives vehicle usage and engine replacements.

Market Challenge

Economic volatility, characterized by persistent inflation and high interest rates, poses a significant challenge to the Global All-Terrain Vehicle Engines Market. These financial constraints severely limit discretionary income, forcing recreational consumers to postpone vehicle purchases. Concurrently, commercial entities in forestry and agriculture contend with elevated borrowing costs, prompting them to extend the service life of existing fleets rather than investing in new replacements. This reduction in vehicle turnover directly decreases orders for electric and internal combustion engines, creating supply chain bottlenecks for manufacturers.

The negative impact of this economic environment is evident in recent industry data. The Motorcycle Industry Association reported a 15.4 percent decrease in new registrations within the L-Category sector, which includes quadricycles, during the second quarter of 2025 compared to the prior year. This double-digit decline in vehicle registrations signals a severe contraction in market demand, compelling engine manufacturers to reduce production levels to avoid excess inventory, which subsequently impedes the sector's overall revenue growth.

Market Trends

The shift toward hybrid and electric powertrains is fundamentally transforming the market as manufacturers address consumer preferences for quiet, eco-friendly operation and stricter environmental standards. Leading industry players are expanding beyond traditional internal combustion engines by introducing battery-electric models that deliver reduced maintenance costs and high torque. This strategic transition is resulting in actual product launches aimed at a growing demographic of environmentally aware utility and recreational users. For example, BRP Inc. reported in its 'Second Quarter Results for Fiscal Year 2026' in August 2025 that revenue from its Year-Round Products segment rose by $128.8 million, driven by the successful launch of innovative models like the Can-Am Outlander Electric ATV.

Concurrently, there is a clear movement toward upsizing to higher displacement engine capacities, fueled by enthusiast requests for heavy-duty towing capabilities and superior performance. Manufacturers are increasingly focusing on developing high-output, premium engines that serve the top tier of the utility and recreational markets, shifting attention away from entry-level specifications. This focus on powerful, high-margin machines has become a key revenue driver for leaders in a competitive environment. As indicated by Yamaha Motor Co., Ltd. in November 2024, the company achieved consolidated revenues of 1,976.9 billion yen in its 'Business Results for the Third Quarter of the Fiscal Year Ending December 31, 2024', a growth trend supported largely by robust shipments of premium models favored by experienced riders desiring advanced durability and power.

Key Market Players

Polaris Industries Inc
Honda Motor Company Ltd.
Yamaha Motor Company Limited
Arctic Cat
Bombardier Recreational Products
Suzuki Motor Corporation
Heavy Industries Ltd.
KTM AG
CFMOTO Powersports Inc
BMW

Report Scope

In this report, the Global All-Terrain Vehicle Engines Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

All-Terrain Vehicle Engines Market, By Type

Below 300cc
300-500cc
501-800cc
801-1000cc
Above 1000cc

All-Terrain Vehicle Engines Market, By Demand Category

OEM
Aftermarket

All-Terrain Vehicle Engines Market, By Power

Up to 80HP
Above 80HP

All-Terrain Vehicle Engines Market, By Region

North America
- United States
- Canada
- Mexico
Europe
- France
- United Kingdom
- Italy
- Germany
- Spain
Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
South America
- Brazil
- Argentina
- Colombia
Middle East & Africa
- South Africa
- Saudi Arabia
- UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global All-Terrain Vehicle Engines Market.

Available Customizations:

Global All-Terrain Vehicle Engines Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

1. Product Overview

1.1. Market Definition
1.2. Scope of the Market
- 1.2.1. Markets Covered
- 1.2.2. Years Considered for Study
- 1.2.3. Key Market Segmentations

2. Research Methodology

2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations

3. Executive Summary

3.1. Overview of the Market
3.2. Overview of Key Market Segmentations
3.3. Overview of Key Market Players
3.4. Overview of Key Regions/Countries
3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global All-Terrain Vehicle Engines Market Outlook

5.1. Market Size & Forecast
- 5.1.1. By Value
5.2. Market Share & Forecast
- 5.2.1. By Type (Below 300cc, 300-500cc, 501-800cc, 801-1000cc, Above 1000cc)
- 5.2.2. By Demand Category (OEM, Aftermarket)
- 5.2.3. By Power (Up to 80HP, Above 80HP)
- 5.2.4. By Region
- 5.2.5. By Company (2025)
5.3. Market Map

6. North America All-Terrain Vehicle Engines Market Outlook

6.1. Market Size & Forecast
- 6.1.1. By Value
6.2. Market Share & Forecast
- 6.2.1. By Type
- 6.2.2. By Demand Category
- 6.2.3. By Power
- 6.2.4. By Country
6.3. North America: Country Analysis
- 6.3.1. United States All-Terrain Vehicle Engines Market Outlook
  - 6.3.1.1. Market Size & Forecast
    - 6.3.1.1.1. By Value
  - 6.3.1.2. Market Share & Forecast
    - 6.3.1.2.1. By Type
    - 6.3.1.2.2. By Demand Category
    - 6.3.1.2.3. By Power
- 6.3.2. Canada All-Terrain Vehicle Engines Market Outlook
  - 6.3.2.1. Market Size & Forecast
    - 6.3.2.1.1. By Value
  - 6.3.2.2. Market Share & Forecast
    - 6.3.2.2.1. By Type
    - 6.3.2.2.2. By Demand Category
    - 6.3.2.2.3. By Power
- 6.3.3. Mexico All-Terrain Vehicle Engines Market Outlook
  - 6.3.3.1. Market Size & Forecast
    - 6.3.3.1.1. By Value
  - 6.3.3.2. Market Share & Forecast
    - 6.3.3.2.1. By Type
    - 6.3.3.2.2. By Demand Category
    - 6.3.3.2.3. By Power

7. Europe All-Terrain Vehicle Engines Market Outlook

7.1. Market Size & Forecast
- 7.1.1. By Value
7.2. Market Share & Forecast
- 7.2.1. By Type
- 7.2.2. By Demand Category
- 7.2.3. By Power
- 7.2.4. By Country
7.3. Europe: Country Analysis
- 7.3.1. Germany All-Terrain Vehicle Engines Market Outlook
  - 7.3.1.1. Market Size & Forecast
    - 7.3.1.1.1. By Value
  - 7.3.1.2. Market Share & Forecast
    - 7.3.1.2.1. By Type
    - 7.3.1.2.2. By Demand Category
    - 7.3.1.2.3. By Power
- 7.3.2. France All-Terrain Vehicle Engines Market Outlook
  - 7.3.2.1. Market Size & Forecast
    - 7.3.2.1.1. By Value
  - 7.3.2.2. Market Share & Forecast
    - 7.3.2.2.1. By Type
    - 7.3.2.2.2. By Demand Category
    - 7.3.2.2.3. By Power
- 7.3.3. United Kingdom All-Terrain Vehicle Engines Market Outlook
  - 7.3.3.1. Market Size & Forecast
    - 7.3.3.1.1. By Value
  - 7.3.3.2. Market Share & Forecast
    - 7.3.3.2.1. By Type
    - 7.3.3.2.2. By Demand Category
    - 7.3.3.2.3. By Power
- 7.3.4. Italy All-Terrain Vehicle Engines Market Outlook
  - 7.3.4.1. Market Size & Forecast
    - 7.3.4.1.1. By Value
  - 7.3.4.2. Market Share & Forecast
    - 7.3.4.2.1. By Type
    - 7.3.4.2.2. By Demand Category
    - 7.3.4.2.3. By Power
- 7.3.5. Spain All-Terrain Vehicle Engines Market Outlook
  - 7.3.5.1. Market Size & Forecast
    - 7.3.5.1.1. By Value
  - 7.3.5.2. Market Share & Forecast
    - 7.3.5.2.1. By Type
    - 7.3.5.2.2. By Demand Category
    - 7.3.5.2.3. By Power

8. Asia Pacific All-Terrain Vehicle Engines Market Outlook

8.1. Market Size & Forecast
- 8.1.1. By Value
8.2. Market Share & Forecast
- 8.2.1. By Type
- 8.2.2. By Demand Category
- 8.2.3. By Power
- 8.2.4. By Country
8.3. Asia Pacific: Country Analysis
- 8.3.1. China All-Terrain Vehicle Engines Market Outlook
  - 8.3.1.1. Market Size & Forecast
    - 8.3.1.1.1. By Value
  - 8.3.1.2. Market Share & Forecast
    - 8.3.1.2.1. By Type
    - 8.3.1.2.2. By Demand Category
    - 8.3.1.2.3. By Power
- 8.3.2. India All-Terrain Vehicle Engines Market Outlook
  - 8.3.2.1. Market Size & Forecast
    - 8.3.2.1.1. By Value
  - 8.3.2.2. Market Share & Forecast
    - 8.3.2.2.1. By Type
    - 8.3.2.2.2. By Demand Category
    - 8.3.2.2.3. By Power
- 8.3.3. Japan All-Terrain Vehicle Engines Market Outlook
  - 8.3.3.1. Market Size & Forecast
    - 8.3.3.1.1. By Value
  - 8.3.3.2. Market Share & Forecast
    - 8.3.3.2.1. By Type
    - 8.3.3.2.2. By Demand Category
    - 8.3.3.2.3. By Power
- 8.3.4. South Korea All-Terrain Vehicle Engines Market Outlook
  - 8.3.4.1. Market Size & Forecast
    - 8.3.4.1.1. By Value
  - 8.3.4.2. Market Share & Forecast
    - 8.3.4.2.1. By Type
    - 8.3.4.2.2. By Demand Category
    - 8.3.4.2.3. By Power
- 8.3.5. Australia All-Terrain Vehicle Engines Market Outlook
  - 8.3.5.1. Market Size & Forecast
    - 8.3.5.1.1. By Value
  - 8.3.5.2. Market Share & Forecast
    - 8.3.5.2.1. By Type
    - 8.3.5.2.2. By Demand Category
    - 8.3.5.2.3. By Power

9. Middle East & Africa All-Terrain Vehicle Engines Market Outlook

9.1. Market Size & Forecast
- 9.1.1. By Value
9.2. Market Share & Forecast
- 9.2.1. By Type
- 9.2.2. By Demand Category
- 9.2.3. By Power
- 9.2.4. By Country
9.3. Middle East & Africa: Country Analysis
- 9.3.1. Saudi Arabia All-Terrain Vehicle Engines Market Outlook
  - 9.3.1.1. Market Size & Forecast
    - 9.3.1.1.1. By Value
  - 9.3.1.2. Market Share & Forecast
    - 9.3.1.2.1. By Type
    - 9.3.1.2.2. By Demand Category
    - 9.3.1.2.3. By Power
- 9.3.2. UAE All-Terrain Vehicle Engines Market Outlook
  - 9.3.2.1. Market Size & Forecast
    - 9.3.2.1.1. By Value
  - 9.3.2.2. Market Share & Forecast
    - 9.3.2.2.1. By Type
    - 9.3.2.2.2. By Demand Category
    - 9.3.2.2.3. By Power
- 9.3.3. South Africa All-Terrain Vehicle Engines Market Outlook
  - 9.3.3.1. Market Size & Forecast
    - 9.3.3.1.1. By Value
  - 9.3.3.2. Market Share & Forecast
    - 9.3.3.2.1. By Type
    - 9.3.3.2.2. By Demand Category
    - 9.3.3.2.3. By Power

10. South America All-Terrain Vehicle Engines Market Outlook

10.1. Market Size & Forecast
- 10.1.1. By Value
10.2. Market Share & Forecast
- 10.2.1. By Type
- 10.2.2. By Demand Category
- 10.2.3. By Power
- 10.2.4. By Country
10.3. South America: Country Analysis
- 10.3.1. Brazil All-Terrain Vehicle Engines Market Outlook
  - 10.3.1.1. Market Size & Forecast
    - 10.3.1.1.1. By Value
  - 10.3.1.2. Market Share & Forecast
    - 10.3.1.2.1. By Type
    - 10.3.1.2.2. By Demand Category
    - 10.3.1.2.3. By Power
- 10.3.2. Colombia All-Terrain Vehicle Engines Market Outlook
  - 10.3.2.1. Market Size & Forecast
    - 10.3.2.1.1. By Value
  - 10.3.2.2. Market Share & Forecast
    - 10.3.2.2.1. By Type
    - 10.3.2.2.2. By Demand Category
    - 10.3.2.2.3. By Power
- 10.3.3. Argentina All-Terrain Vehicle Engines Market Outlook
  - 10.3.3.1. Market Size & Forecast
    - 10.3.3.1.1. By Value
  - 10.3.3.2. Market Share & Forecast
    - 10.3.3.2.1. By Type
    - 10.3.3.2.2. By Demand Category
    - 10.3.3.2.3. By Power

11. Market Dynamics

11.1. Drivers
11.2. Challenges

12. Market Trends & Developments

12.1. Merger & Acquisition (If Any)
12.2. Product Launches (If Any)
12.3. Recent Developments

13. Global All-Terrain Vehicle Engines Market: SWOT Analysis

14. Porter's Five Forces Analysis

14.1. Competition in the Industry
14.2. Potential of New Entrants
14.3. Power of Suppliers
14.4. Power of Customers
14.5. Threat of Substitute Products

15. Competitive Landscape

15.1. Polaris Industries Inc
- 15.1.1. Business Overview
- 15.1.2. Products & Services
- 15.1.3. Recent Developments
- 15.1.4. Key Personnel
- 15.1.5. SWOT Analysis
15.2. Honda Motor Company Ltd.
15.3. Yamaha Motor Company Limited
15.4. Arctic Cat
15.5. Bombardier Recreational Products
15.6. Suzuki Motor Corporation
15.7. Heavy Industries Ltd.
15.8. KTM AG
15.9. CFMOTO Powersports Inc
15.10. BMW