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醫療旅遊市場－全球產業規模、佔有率、趨勢、機會、預測：按治療類型、類型、地區和競爭格局分類，2021-2031年

Medical Tourism Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Treatment Type, By Type, By Region & Competition, 2021-2031F
出版日期: | 出版商: TechSci Research | 英文 182 Pages | 商品交期: 2-3個工作天內

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簡介目錄

全球醫療旅遊市場預計將從 2025 年的 440.3 億美元成長到 2031 年的 1,264.3 億美元，複合年成長率為 19.22%。

該行業服務於跨境就醫的患者。市場擴張的主要促進因素包括：同類治療的價格差異顯著；更容易獲得本國無法提供的專業治療和技術；以及急診醫療等待時間縮短。因此，在經濟效益和對專業知識需求的驅動下，越來越多的人選擇出國就醫，從常規醫療程序到複雜治療，不一而足。

市場概覽
預測期 2027-2031
市場規模：2025年 440.3億美元
市場規模：2031年 1264.3億美元
複合年成長率：2026-2031年 19.22%
成長最快的細分市場 美容護理
最大的市場 亞太地區

根據醫療旅遊協會2024年的調查，63.3%的患者表示，醫療機構的認證會影響他們選擇醫療機構。然而，在全球不同的醫療網路中維持可靠的醫療品質並提供適當的術後追蹤仍然是市場成長的一大障礙。這種複雜性常常引發人們對潛在醫療併發症以及提起醫療事故訴訟困難的擔憂。

市場促進因素

許多已開發國家醫療保健成本的不斷上漲是全球醫療旅遊業發展的主要驅動力，促使患者尋求海外更經濟實惠的醫療服務。在美國等國家，高昂的醫療費用正促使人們尋求海外替代方案，以更低的價格獲得同等水準的醫療服務。例如，國際健康計畫聯合會（IFH）在其2024年發布的《國際醫療成本比較報告》（2026年3月發布）中指出，美國冠狀動脈繞道術的平均費用為89,094美元，而西班牙僅為10,734美元。如此巨大的價格差異使得醫療旅遊成為一種經濟上極具吸引力的選擇，尤其對於那些未投保或非強制性手術而言，這影響了出國目的地偏好，並刺激了市場擴張。

在各種公共醫療體系中，專科治療的漫長等待時間是另一個重要的成長要素。在英國和加拿大等擁有全民健保體系的居住，人們往往需要長時間等待才能接受必要的手術，這促使他們尋求更快速的海外治療方案。例如，ExpatHealth.org網站2026年3月發布的一份報告（引用了弗雷澤研究所2024年的年度調查）顯示，2024年加拿大從初級保健轉診到專科會診的平均等待時間達到了30週。由於長時間的延誤會加重病情，因此在國外醫院接受快速治療的前景極具吸引力。受這些因素的影響，全球醫療旅遊業正穩步成長。國際律師協會2024年12月發布的報告（引用了醫療旅遊協會的數據）指出，每年約有1400萬名患者出國就醫。

市場挑戰

全球醫療旅遊業面臨的一大挑戰是，如何確保不同國家醫療體系下醫療品質的一致性和術後追蹤的充分性。這項複雜挑戰源自於各國在法規、臨床標準和技術能力上的顯著差異，導致病患就醫體驗不一致。出國就醫的病人經常會遇到溝通方式、臨床指引和術後支持的不一致，這可能會嚴重影響醫療服務的連續性。

這些物流和監管方面的複雜性削弱了信任，並加劇了人們對跨境醫療風險的擔憂，阻礙了市場擴張。缺乏標準化的臨床路徑和可靠的長期監測系統會導致復健不足、出現意想不到的健康併發症，以及醫療事故的法律挑戰。事實上，根據全球醫療保健認證機構（Global Healthcare Accreditation）2026年的報告，超過80%的醫療旅遊計畫依賴分散的平台來協調患者照護，導致海外就醫體驗不一致。這種結構性脫節阻礙了那些重視從治療開始到完全康復都能獲得流暢、一致且高品質體驗的潛在醫療旅客。

市場趨勢

全球醫療旅遊業正經歷一場重大變革，其驅動力在於「端到端數位化病患體驗」的趨勢，旨在簡化和整合整個醫療旅遊體驗。透過利用涵蓋從初步諮詢、旅行安排到後續護理監測等各個環節的數位化解決方案，這種方法顯著改善了原本聯繫薄弱的國際醫療系統之間的協調與溝通。向一體化數位化網路的轉型將解決跨境醫療領域多年來的碎片化問題，並有助於提高患者管理其複雜醫療旅程的效率和可靠性。正如醫療旅遊協會在2025年9月舉辦的網路研討會「釋放90%的潛力：重塑醫療旅遊新時代」中所強調的，過度依賴過時的商業模式和技術應用不足阻礙了90%的市場潛力得以釋放，凸顯了徹底數位轉型的緊迫性。

同樣重要的是，越來越多的綜合性整體健康養生計畫被納入標準的醫療旅遊套裝中。這項轉變正在拓展醫療產業的關注點，使其不再局限於傳統的急性手術，而是涵蓋了長壽、預防醫學、先進診斷和復健療程等項目。透過將臨床程序與營養指導、正念練習和水療等養生實踐相結合，醫療旅遊目的地可以吸引更廣泛的受眾，滿足他們對均衡健康益處和長期療程的需求。這種綜合策略有助於醫療機構脫穎而出，同時滿足消費者日益成長的以個人健康為中心的旅遊需求。 2026年3月的一篇報導引述全球健康研究所的預測，指出到2024年，健康旅遊支出將達到8,940億美元，這印證了上述觀點。

目錄

第1章概述

第2章：調查方法

第3章執行摘要

第4章：客戶心聲

第5章：全球醫療旅遊市場展望

  • 市場規模及預測
    • 按金額
  • 市佔率及預測
    • 治療類型（美容治療、牙科治療、心血管治療、整形外科治療、減肥手術、不孕症治療、眼科治療、其他）
    • 按類型（國內與國際）
    • 按地區
    • 按公司（2025 年）
  • 市場地圖

第6章：北美醫療旅遊市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 北美洲：國別分析
    • 美國
    • 加拿大
    • 墨西哥

第7章：歐洲醫療旅遊市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 歐洲：國別分析
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙

第8章：亞太地區醫療旅遊市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 亞太地區：國別分析
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲

第9章：中東和非洲醫療旅遊市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 中東與非洲：國別分析
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 南非

第10章：南美洲醫療旅遊市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 南美洲：國別分析
    • 巴西
    • 哥倫比亞
    • 阿根廷

第11章 市場動態

  • 促進因素
  • 任務

第12章 市場趨勢與發展

  • 併購
  • 產品發布
  • 近期趨勢

第13章：全球醫療旅遊市場：SWOT分析

第14章：波特五力分析

  • 產業競爭
  • 新進入者的潛力
  • 供應商的議價能力
  • 顧客權力
  • 替代品的威脅

第15章 競爭格局

  • Apollo Hospitals Enterprise Limited
  • Fortis Healthcare Limited
  • Bumrungrad International Hospital Public Company Limited
  • Bangkok Dusit Medical Services Public Company Limited
  • KPJ Healthcare Berhad
  • IHH Healthcare Berhad
  • Raffles Medical Group Ltd
  • NMC Health PLC
  • Asklepios Kliniken GmbH & Co. KGaA
  • Cleveland Clinic Foundation

第16章 策略建議

第17章：關於研究公司及免責聲明

簡介目錄
Product Code: 4825

The Global medical tourism market is anticipated to expand from USD 44.03 billion in 2025 to USD 126.43 billion by 2031, reflecting a compound annual growth rate (CAGR) of 19.22%. This industry involves patients crossing international borders to obtain healthcare services. The market's upward trajectory is primarily fueled by stark price differences for comparable treatments, easier access to specialized therapies or technologies not offered in a patient's home country, and shorter wait times for urgent medical care. Consequently, driven by financial benefits and the desire for specialized expertise, more individuals are traveling overseas for both routine and intricate medical procedures.

Market Overview
Forecast Period2027-2031
Market Size 2025USD 44.03 Billion
Market Size 2031USD 126.43 Billion
CAGR 2026-203119.22%
Fastest Growing SegmentCosmetic Treatment
Largest MarketAsia Pacific

Based on a 2024 survey by the Medical Tourism Association, 63.3% of patients indicated that facility accreditation played a role in selecting their healthcare provider. However, market growth faces a major hurdle in the form of maintaining reliable care quality and proper post-treatment follow-up across varied global healthcare networks. These complexities often raise apprehensions about possible medical complications and the difficulties associated with pursuing malpractice claims.

Market Driver

Rising medical expenses in numerous developed countries act as a major catalyst for the worldwide medical tourism industry, prompting patients to look for budget-friendly care overseas. In nations like the United States, the high cost of medical interventions drives people to seek international substitutes that provide equivalent care standards at significantly lower prices. To illustrate, the International Federation of Health Plans noted in its 2024 International Healthcare Cost Comparison Report (released in March 2026) that the median price for coronary bypass surgery in the U.S. stood at $89,094, compared to just $10,734 in Spain. Such vast differences in pricing make traveling for medical purposes a financially attractive option, particularly for procedures that are elective or not covered by insurance, thereby shaping destination preferences and fueling market expansion.

Long wait times for specialized treatments within various public healthcare frameworks serve as another crucial growth driver. Individuals residing in countries with universal healthcare models, including the United Kingdom and Canada, frequently encounter extensive delays for essential operations, pushing them to find faster solutions abroad. For instance, an ExpatHealth.org report from March 2026, referencing the Fraser Institute's 2024 annual survey, highlighted that the median waiting period in Canada from a primary care referral to seeing a specialist hit 30.0 weeks in 2024. Because prolonged delays can worsen health conditions, the prospect of receiving prompt treatment at international hospitals becomes highly appealing. As a result of these factors, the global medical tourism sector is steadily growing, drawing roughly 14 million patients across borders each year for healthcare, according to a December 2024 International Bar Association report citing the Medical Tourism Association.

Market Challenge

A major obstacle facing the worldwide medical tourism industry is the difficulty of guaranteeing uniform healthcare quality and proper post-treatment follow-up across a wide range of international health systems. This complex challenge is rooted in the distinct differences in regulatory rules, clinical standards, and technological capabilities from one nation to another, which ultimately results in a disjointed experience for the patient. As individuals travel overseas for medical procedures, they frequently face inconsistencies in communication methods, clinical guidelines, and aftercare assistance, paving the way for troubling interruptions in their continuity of care.

These logistical and regulatory complications restrict market expansion by eroding trust and heightening the perceived dangers of cross-border healthcare. The absence of unified clinical pathways and dependable systems for long-term monitoring sparks fears about inadequate recovery, unforeseen health complications, and challenges in pursuing legal action for medical negligence. In fact, a 2026 report by Global Healthcare Accreditation revealed that more than 80% of medical tourism initiatives rely on fragmented platforms for coordinating patient care, causing disconnected journeys for those receiving overseas treatments. Such structural disconnects discourage potential medical travelers who value a smooth and consistently high-quality experience from the start of their treatment to full recovery.

Market Trends

The Global medical tourism industry is being heavily reshaped by the emergence of end-to-end digital patient journey enablement, a trend designed to simplify and unify the entire healthcare travel experience. By leveraging digital solutions that cover everything from the first medical consultation and trip logistics to aftercare monitoring, this approach significantly improves coordination and dialogue between disconnected international health systems. Transitioning to unified digital networks helps resolve the historical fragmentation of cross-border healthcare, building improved efficiency and trust for patients managing intricate medical journeys. As emphasized during a September 2025 Medical Tourism Association webinar called "Unlocking the 90%: Reimagining Medical Tourism for a New Era," an overreliance on obsolete business structures and insufficient technological adoption have blocked access to 90% of the market's potential, underscoring the urgent necessity for thorough digital transformation.

An equally important trend is the growing incorporation of comprehensive holistic health and wellness initiatives into standard medical tourism packages. This shift expands the industry's focus beyond conventional acute surgeries to include longevity regimens, preventive medicine, advanced diagnostics, and dedicated recovery getaways. By merging clinical procedures with wellness practices like nutritional guidance, mindfulness exercises, and spa treatments, medical destinations can appeal to a wider audience looking for well-rounded health benefits and extended visits. This inclusive strategy helps providers stand out while leveraging the increasing consumer appetite for travel centered around personal well-being, a point reinforced by a March 2026 article citing the Global Wellness Institute's estimate that wellness tourism expenditures hit $894 billion in 2024.

Key Market Players

  • Apollo Hospitals Enterprise Limited
  • Fortis Healthcare Limited
  • Bumrungrad International Hospital Public Company Limited
  • Bangkok Dusit Medical Services Public Company Limited
  • KPJ Healthcare Berhad
  • IHH Healthcare Berhad
  • Raffles Medical Group Ltd
  • NMC Health PLC
  • Asklepios Kliniken GmbH & Co. KGaA
  • Cleveland Clinic Foundation

Report Scope

In this report, the Global Medical Tourism Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Medical Tourism Market, By Treatment Type

  • Cosmetic Treatment
  • Dental Treatment
  • Cardiovascular Treatment
  • Orthopaedic Treatment
  • Bariatric Surgery
  • Fertility Treatment
  • Ophthalmic Treatment
  • Others

Medical Tourism Market, By Type

  • Domestic
  • International

Medical Tourism Market, By Region

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Medical Tourism Market.

Available Customizations:

Global Medical Tourism Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Medical Tourism Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Treatment Type (Cosmetic Treatment, Dental Treatment, Cardiovascular Treatment, Orthopaedic Treatment, Bariatric Surgery, Fertility Treatment, Ophthalmic Treatment, Others)
    • 5.2.2. By Type (Domestic v/s International)
    • 5.2.3. By Region
    • 5.2.4. By Company (2025)
  • 5.3. Market Map

6. North America Medical Tourism Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Treatment Type
    • 6.2.2. By Type
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Medical Tourism Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Treatment Type
        • 6.3.1.2.2. By Type
    • 6.3.2. Canada Medical Tourism Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Treatment Type
        • 6.3.2.2.2. By Type
    • 6.3.3. Mexico Medical Tourism Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Treatment Type
        • 6.3.3.2.2. By Type

7. Europe Medical Tourism Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Treatment Type
    • 7.2.2. By Type
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Medical Tourism Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Treatment Type
        • 7.3.1.2.2. By Type
    • 7.3.2. France Medical Tourism Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Treatment Type
        • 7.3.2.2.2. By Type
    • 7.3.3. United Kingdom Medical Tourism Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Treatment Type
        • 7.3.3.2.2. By Type
    • 7.3.4. Italy Medical Tourism Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Treatment Type
        • 7.3.4.2.2. By Type
    • 7.3.5. Spain Medical Tourism Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Treatment Type
        • 7.3.5.2.2. By Type

8. Asia Pacific Medical Tourism Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Treatment Type
    • 8.2.2. By Type
    • 8.2.3. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China Medical Tourism Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Treatment Type
        • 8.3.1.2.2. By Type
    • 8.3.2. India Medical Tourism Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Treatment Type
        • 8.3.2.2.2. By Type
    • 8.3.3. Japan Medical Tourism Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Treatment Type
        • 8.3.3.2.2. By Type
    • 8.3.4. South Korea Medical Tourism Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Treatment Type
        • 8.3.4.2.2. By Type
    • 8.3.5. Australia Medical Tourism Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Treatment Type
        • 8.3.5.2.2. By Type

9. Middle East & Africa Medical Tourism Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Treatment Type
    • 9.2.2. By Type
    • 9.2.3. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia Medical Tourism Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Treatment Type
        • 9.3.1.2.2. By Type
    • 9.3.2. UAE Medical Tourism Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Treatment Type
        • 9.3.2.2.2. By Type
    • 9.3.3. South Africa Medical Tourism Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Treatment Type
        • 9.3.3.2.2. By Type

10. South America Medical Tourism Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Treatment Type
    • 10.2.2. By Type
    • 10.2.3. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Medical Tourism Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Treatment Type
        • 10.3.1.2.2. By Type
    • 10.3.2. Colombia Medical Tourism Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Treatment Type
        • 10.3.2.2.2. By Type
    • 10.3.3. Argentina Medical Tourism Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Treatment Type
        • 10.3.3.2.2. By Type

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global Medical Tourism Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Apollo Hospitals Enterprise Limited
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. Fortis Healthcare Limited
  • 15.3. Bumrungrad International Hospital Public Company Limited
  • 15.4. Bangkok Dusit Medical Services Public Company Limited
  • 15.5. KPJ Healthcare Berhad
  • 15.6. IHH Healthcare Berhad
  • 15.7. Raffles Medical Group Ltd
  • 15.8. NMC Health PLC
  • 15.9. Asklepios Kliniken GmbH & Co. KGaA
  • 15.10. Cleveland Clinic Foundation

16. Strategic Recommendations

17. About Us & Disclaimer