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1901764

全球奢侈化妝品市場－產業規模、佔有率、趨勢、機會及預測，依產品類型、最終用戶、銷售通路、地區及競爭格局分類，2021-2031年預測

Luxury Cosmetics Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product Type, By End User, By Sales Channel, By Region & Competition, 2021-2031F
出版日期: | 出版商: TechSci Research | 英文 185 Pages | 商品交期: 2-3個工作天內

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簡介目錄

全球奢侈化妝品市場規模將從2025年的536.5億美元成長至2031年的701.1億美元，年複合成長率為4.56%。奢華化妝品是指採用優質原料、精美包裝和高價位的高階美容產品，體現了獨特的品牌聲望。全球購買力的提升以及消費者對高效、永續配方且能帶來切實健康益處的產品的需求不斷成長，是推動市場擴張的主要因素。

市場概覽
預測期 2027-2031
市場規模：2025年 536.5億美元
市場規模：2031年 701.1億美元
複合年成長率：2026-2031年 4.56%
成長最快的細分市場 保養
最大的市場 亞太地區

主要市場促進因素

數位銷售通路和電子商務平台的蓬勃發展從根本上重塑了全球奢華化妝品產業的經銷格局。高階美妝品牌正日益利用先進的線上介面和數據驅動型行銷，繞過傳統零售的限制，提供無縫銜接、個人化的購物體驗，從而引起精通科技的消費者的共鳴。

主要市場挑戰

假冒商品氾濫嚴重阻礙了全球奢侈化妝品市場的成長，從根本上損害了品牌誠信和消費者信任。奢侈品牌高度依賴其獨特性、安全性和卓越品質的聲譽來支撐其高昂的價格。

主要市場趨勢

人工智慧和擴增實境技術的融合，打造出高度個人化的美妝體驗，正從根本上重塑奢侈品產業，將價值重心從通用產品轉移到客製化的、數據驅動的診斷解決方案。高階品牌正利用專有演算法和虛擬分析工具來評估個人生物標記，從而打造高度客製化的護膚和彩妝方案，增進與消費者的親密關係。

目錄

第1章：產品概述

第2章：研究方法

第3章：執行概要

第4章：顧客之聲

第5章：全球奢華化妝品市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 依產品類型（保養品、護髮產品、彩妝、香水）
    • 按最終用戶（男性和女性）分類
    • 依銷售管道（超市/大型超市、專賣店、線上、多品牌商店、其他（專賣店、直銷等））
    • 按地區
    • 按公司（2025 年）
  • 市場地圖

第6章：北美奢華化妝品市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 北美洲：國家分析
    • 美國
    • 加拿大
    • 墨西哥

第7章：歐洲奢華化妝品市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 歐洲：國家分析
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙

第8章：亞太地區奢華化妝品市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 亞太地區：國家分析
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲

第9章：中東和非洲奢侈化妝品市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 中東和非洲：國家分析
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 南非

第10章：南美洲奢侈化妝品市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 南美洲：國家分析
    • 巴西
    • 哥倫比亞
    • 阿根廷

第11章：市場動態

  • 促進要素
  • 挑戰

第12章：市場趨勢與發展

  • 併購
  • 產品發布
  • 最新進展

第13章：全球奢華化妝品市場：SWOT分析

第14章：波特五力分析

  • 產業競爭
  • 新進入者的潛力
  • 供應商議價能力
  • 顧客的力量
  • 替代產品的威脅

第15章：競爭格局

  • Shiseido Company Limited
  • KOSE Corporation
  • Coty Inc.
  • L'Oreal SA
  • Oriflame Cosmetics AG
  • Kao Corporation
  • The Estee Lauder Companies Inc.
  • Christian Dior
  • Puig
  • Revlon, Inc.

第16章：策略建議

第17章調查會社について,免責事項

簡介目錄
Product Code: 16393

The Global Luxury Cosmetics Market will grow from USD 53.65 Billion in 2025 to USD 70.11 Billion by 2031 at a 4.56% CAGR. Luxury cosmetics are defined as premium beauty products characterized by high-grade ingredients, exclusive packaging, and elevated price points that reflect distinct brand prestige. The market's expansion is fundamentally supported by increasing global purchasing power and a shifting consumer preference toward high-performance, sustainable formulations that offer tangible wellness benefits.

Market Overview
Forecast Period2027-2031
Market Size 2025USD 53.65 Billion
Market Size 2031USD 70.11 Billion
CAGR 2026-20314.56%
Fastest Growing SegmentSkincare
Largest MarketAsia Pacific

Key Market Drivers

The proliferation of digital sales channels and e-commerce platforms has fundamentally reshaped the distribution landscape of the global luxury cosmetics sector. High-end beauty brands are increasingly leveraging sophisticated online interfaces and data-driven marketing to bypass traditional retail constraints, offering seamless, personalized shopping experiences that resonate with tech-savvy consumers. This digital pivot allows heritage houses to maintain exclusivity while significantly broadening their reach beyond physical boutiques. The efficacy of this strategy is evident in the operational results of major industry leaders.

Key Market Challenges

The proliferation of counterfeit merchandise constitutes a significant barrier to the growth of the Global Luxury Cosmetics Market by fundamentally eroding brand integrity and consumer trust. Luxury brands rely heavily on their reputation for exclusivity, safety, and superior quality to justify premium price points. However, the infiltration of imitation products into the supply chain dilutes this perceived value and generates skepticism among affluent buyers. When consumers cannot guarantee the authenticity of their purchases, they become reluctant to engage with the market, leading to a deterioration of the brand loyalty that is essential for long-term sustainability. This loss of confidence damages the intangible assets of prestige labels, making it difficult to maintain the high standards required for market expansion.

Key Market Trends

The integration of AI and AR for hyper-personalized beauty experiences is fundamentally reshaping the luxury sector by shifting value from generic products to bespoke, data-driven diagnostic solutions. High-end brands are leveraging proprietary algorithms and virtual analysis tools to assess individual biological markers, enabling the creation of highly customized skincare and makeup regimens that foster deeper consumer intimacy. This technological capability not only enhances the consumer journey but also significantly optimizes research and development processes.

Key Market Players

  • Shiseido Company Limited
  • KOSE Corporation
  • Coty Inc.
  • L'Oreal SA
  • Oriflame Cosmetics AG
  • Kao Corporation
  • The Estee Lauder Companies Inc.
  • Christian Dior
  • Puig
  • Revlon, Inc.

Report Scope:

In this report, the Global Luxury Cosmetics Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Luxury Cosmetics Market, By Product Type:

  • Skincare
  • Haircare
  • Makeup
  • Fragrances

Luxury Cosmetics Market, By End User:

  • Male and Female

Luxury Cosmetics Market, By Sales Channel:

  • Supermarkets/Hypermarkets
  • Specialty Stores
  • Online
  • Multi-Branded Stores
  • Others (Exclusive Stores, Direct Sales, etc.)

Luxury Cosmetics Market, By Region:

  • North America
  • United States
  • Canada
  • Mexico
  • Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • South America
  • Brazil
  • Argentina
  • Colombia
  • Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Luxury Cosmetics Market.

Available Customizations:

Global Luxury Cosmetics Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Luxury Cosmetics Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product Type (Skincare, Haircare, Makeup, Fragrances)
    • 5.2.2. By End User (Male and Female)
    • 5.2.3. By Sales Channel (Supermarkets/Hypermarkets, Specialty Stores, Online, Multi-Branded Stores, Others (Exclusive Stores, Direct Sales, etc.))
    • 5.2.4. By Region
    • 5.2.5. By Company (2025)
  • 5.3. Market Map

6. North America Luxury Cosmetics Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product Type
    • 6.2.2. By End User
    • 6.2.3. By Sales Channel
    • 6.2.4. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Luxury Cosmetics Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Product Type
        • 6.3.1.2.2. By End User
        • 6.3.1.2.3. By Sales Channel
    • 6.3.2. Canada Luxury Cosmetics Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Product Type
        • 6.3.2.2.2. By End User
        • 6.3.2.2.3. By Sales Channel
    • 6.3.3. Mexico Luxury Cosmetics Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Product Type
        • 6.3.3.2.2. By End User
        • 6.3.3.2.3. By Sales Channel

7. Europe Luxury Cosmetics Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product Type
    • 7.2.2. By End User
    • 7.2.3. By Sales Channel
    • 7.2.4. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Luxury Cosmetics Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Product Type
        • 7.3.1.2.2. By End User
        • 7.3.1.2.3. By Sales Channel
    • 7.3.2. France Luxury Cosmetics Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Product Type
        • 7.3.2.2.2. By End User
        • 7.3.2.2.3. By Sales Channel
    • 7.3.3. United Kingdom Luxury Cosmetics Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Product Type
        • 7.3.3.2.2. By End User
        • 7.3.3.2.3. By Sales Channel
    • 7.3.4. Italy Luxury Cosmetics Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Product Type
        • 7.3.4.2.2. By End User
        • 7.3.4.2.3. By Sales Channel
    • 7.3.5. Spain Luxury Cosmetics Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Product Type
        • 7.3.5.2.2. By End User
        • 7.3.5.2.3. By Sales Channel

8. Asia Pacific Luxury Cosmetics Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product Type
    • 8.2.2. By End User
    • 8.2.3. By Sales Channel
    • 8.2.4. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China Luxury Cosmetics Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Product Type
        • 8.3.1.2.2. By End User
        • 8.3.1.2.3. By Sales Channel
    • 8.3.2. India Luxury Cosmetics Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Product Type
        • 8.3.2.2.2. By End User
        • 8.3.2.2.3. By Sales Channel
    • 8.3.3. Japan Luxury Cosmetics Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Product Type
        • 8.3.3.2.2. By End User
        • 8.3.3.2.3. By Sales Channel
    • 8.3.4. South Korea Luxury Cosmetics Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Product Type
        • 8.3.4.2.2. By End User
        • 8.3.4.2.3. By Sales Channel
    • 8.3.5. Australia Luxury Cosmetics Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Product Type
        • 8.3.5.2.2. By End User
        • 8.3.5.2.3. By Sales Channel

9. Middle East & Africa Luxury Cosmetics Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product Type
    • 9.2.2. By End User
    • 9.2.3. By Sales Channel
    • 9.2.4. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia Luxury Cosmetics Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Product Type
        • 9.3.1.2.2. By End User
        • 9.3.1.2.3. By Sales Channel
    • 9.3.2. UAE Luxury Cosmetics Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Product Type
        • 9.3.2.2.2. By End User
        • 9.3.2.2.3. By Sales Channel
    • 9.3.3. South Africa Luxury Cosmetics Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Product Type
        • 9.3.3.2.2. By End User
        • 9.3.3.2.3. By Sales Channel

10. South America Luxury Cosmetics Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product Type
    • 10.2.2. By End User
    • 10.2.3. By Sales Channel
    • 10.2.4. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Luxury Cosmetics Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Product Type
        • 10.3.1.2.2. By End User
        • 10.3.1.2.3. By Sales Channel
    • 10.3.2. Colombia Luxury Cosmetics Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Product Type
        • 10.3.2.2.2. By End User
        • 10.3.2.2.3. By Sales Channel
    • 10.3.3. Argentina Luxury Cosmetics Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Product Type
        • 10.3.3.2.2. By End User
        • 10.3.3.2.3. By Sales Channel

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global Luxury Cosmetics Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Shiseido Company Limited
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. KOSE Corporation
  • 15.3. Coty Inc.
  • 15.4. L'Oreal SA
  • 15.5. Oriflame Cosmetics AG
  • 15.6. Kao Corporation
  • 15.7. The Estee Lauder Companies Inc.
  • 15.8. Christian Dior
  • 15.9. Puig
  • 15.10. Revlon, Inc.

16. Strategic Recommendations

17. About Us & Disclaimer