有機能量棒市場－全球產業規模、佔有率、趨勢、機會和預測（按產品類型、成分、銷售通路、地區和競爭情況，2020-2030 年）

2024 年全球有機能量棒市場價值為 3.3162 億美元，預計到 2030 年將成長到 4.7534 億美元，預測期內的複合年成長率為 6.23%。全球有機能量棒市場正在穩步成長，這得益於消費者對健康、保健和清潔標籤成分的認知不斷提高。隨著越來越多的人採取積極的生活方式並尋求方便、營養的零食，有機能量棒正成為首選。這些能量棒提供均衡的蛋白質、纖維和天然糖分，吸引了健身愛好者、純素食者和注重健康的消費者。市場也受益於向植物性飲食和永續食品選擇的轉變。口味、功能性成分和環保包裝的創新進一步支持了市場擴張，而線上管道則提高了不同消費群體的可及性和可見性。

關鍵市場促進因素

健康意識不斷提升

主要市場挑戰

產品成本高，承受能力有限

主要市場趨勢

植物性和純素能量棒日益流行

目錄

第1章：簡介

第2章：研究方法

第3章：執行摘要

第4章：顧客之聲

第5章：全球有機能量棒市場展望

• 市場規模和預測
  • 按價值
• 市場佔有率和預測
  • 依產品類型（蛋白質棒、營養棒、穀物棒、其他）
  • 依成分（堅果和種子、全穀物、植物性、其他）
  • 依銷售管道（超市/大賣場、便利商店、網路、其他）
  • 按地區
  • 按公司分類（2024 年）
• 市場地圖

第6章：北美有機能量棒市場展望

• 市場規模和預測
• 市場佔有率和預測
• 北美：國家分析
  • 美國
  • 加拿大
  • 墨西哥

第7章：歐洲有機能量棒市場展望

• 市場規模和預測
• 市場佔有率和預測
• 歐洲：國家分析
  • 法國
  • 德國
  • 西班牙
  • 義大利
  • 英國

第8章：亞太有機能量棒市場展望

• 市場規模和預測
• 市場佔有率和預測
• 亞太地區：國家分析
  • 中國
  • 日本
  • 印度
  • 韓國
  • 印尼

第9章：中東和非洲有機能量棒市場展望

• 市場規模和預測
• 市場佔有率和預測
• MEA：國家分析
  • 南非
  • 沙烏地阿拉伯
  • 阿拉伯聯合大公國
  • 土耳其

第10章：南美洲有機能量棒市場展望

• 市場規模和預測
• 市場佔有率和預測
• 南美洲：國家分析
  • 巴西
  • 阿根廷
  • 哥倫比亞

第 11 章：市場動態

• 驅動程式
• 挑戰

第 12 章：市場趨勢與發展

• 合併與收購（如有）
• 產品發布（如有）
• 最新動態

第13章：干擾：衝突、流行病與貿易壁壘

第 14 章：波特五力分析

• 產業競爭
• 新進入者的潛力
• 供應商的力量
• 顧客的力量
• 替代產品的威脅

第 15 章：競爭格局

• 公司簡介
  • Kellanova
  • Probar LLC
  • General Mills, Inc.
  • NuGo Nutrition
  • Lotus Bakeries NV
  • McKee Foods Corporation
  • Mars, Incorporated
  • Mondelez International, Inc.
  • THG plc
  • BellRing Brands, Inc.

第 16 章：策略建議

第17章調查會社について,免責事項

Global Organic Energy Bar Market was valued at USD 331.62 million in 2024 and is expected to grow to USD 475.34 million by 2030 with a CAGR of 6.23% during the forecast period. The global organic energy bar market is witnessing steady growth, driven by increasing consumer awareness about health, wellness, and clean-label ingredients. As more individuals adopt active lifestyles and seek convenient, nutritious snacks, organic energy bars are becoming a preferred choice. These bars offer a balanced mix of proteins, fibers, and natural sugars, appealing to fitness enthusiasts, vegans, and health-conscious consumers. The market is also benefiting from the shift toward plant-based diets and sustainable food options. Innovations in flavors, functional ingredients, and eco-friendly packaging further support market expansion, while online channels enhance accessibility and visibility across diverse consumer segments.

Key Market Drivers

Rising Health and Wellness Awareness

One of the primary drivers of the global organic energy bar market is the growing emphasis on health and well-being among consumers, backed by rising rates of lifestyle-related diseases. For instance, the International Diabetes Federation's 2025 Diabetes Atlas reports that approximately 589 million adults (aged 20-79) live with diabetes globally a stark reminder of the urgent need for preventive nutrition. WHO data confirms non-communicable diseases (like cardiovascular disease and diabetes) cause 36 million deaths per year, representing 68% of the top 10 global causes of death

Organic energy bars, often formulated with whole grains, seeds, nuts, dried fruits, and plant-based proteins, offer a guilt-free snacking alternative that supports a balanced diet. Free from synthetic additives, preservatives, artificial sweeteners, and GMOs, these bars align with the values of clean eating. As a result, health-conscious consumers view them as an ideal solution for maintaining energy levels between meals, pre- or post-workout nourishment, or as meal replacements during busy schedules. The clean-label appeal and growing trust in organic certifications have significantly contributed to the popularity and demand for organic energy bars globally.

Key Market Challenges

High Product Cost and Limited Affordability

One of the most significant challenges facing the global organic energy bar market is the high cost of production, which directly impacts pricing and affordability. Organic ingredients, such as certified organic grains, nuts, seeds, fruits, and plant-based proteins, are often more expensive than conventional alternatives due to higher farming costs, certification requirements, and smaller-scale production. Additionally, organic supply chains typically involve fewer synthetic inputs and more labor-intensive practices, further raising operational expenses.

These higher costs are passed on to consumers, making organic energy bars relatively expensive compared to standard snack bars or mass-produced alternatives. In price-sensitive markets, this becomes a major barrier to wider adoption. Although health-conscious consumers in developed regions may be willing to pay a premium, consumers in emerging markets often prioritize cost over health benefits. As a result, brands may struggle to scale their offerings across diverse geographies or attract price-conscious demographics. Achieving a balance between affordability and ingredient integrity remains a core challenge for manufacturers seeking broad market penetration.

Key Market Trends

Growing Popularity of Plant-Based and Vegan Energy Bars

A prominent trend in the organic energy bar market is the rising demand for plant-based and vegan-friendly formulations. As consumers increasingly adopt vegetarian, vegan, or flexitarian lifestyles, they are seeking products that align with their dietary preferences and ethical values. Organic energy bars made from plant-based proteins-such as pea protein, brown rice protein, chia seeds, and hemp-are becoming more popular among consumers looking to avoid animal-derived ingredients like whey or collagen. According to The Vegan Society's 2025 global veganism statistics, approximately 25.8 million people worldwide took part in Veganuary in January 2025, signaling high engagement and many maintained long-term dietary changes afterward

This trend is also driven by heightened awareness about the environmental impact of animal agriculture and the desire for sustainable eating. Consumers are looking for bars that deliver nutritional value without compromising on ethical or ecological considerations. Many brands are responding by reformulating their products to exclude dairy and eggs while incorporating nutrient-rich plant ingredients. Labels such as "100% vegan," "cruelty-free," and "plant-based protein" are now prominently featured on packaging to attract this growing consumer segment. As the global plant-based movement continues to gain momentum, demand for vegan organic energy bars is expected to rise further.

Key Market Players

• Kellanova
• Probar LLC
• General Mills, Inc.
• NuGo Nutrition
• Lotus Bakeries NV
• McKee Foods Corporation
• Mars, Incorporated
• Mondelez International, Inc.
• THG plc
• BellRing Brands, Inc.

Report Scope:

In this report, the Global Organic Energy Bar Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Organic Energy Bar Market, By Product Type:

• Protein bar
• Nutrition bar
• Cereal bar
• Others

Organic Energy Bar Market, By Ingredients:

• Nuts & Seeds
• Whole Grains
• Plant-Based
• Others

Others Organic Energy Bar Market, By Sales Channel:

• Supermarket/Hypermarket
• Convenience Stores
• Online
• Others

Organic Energy Bar Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Indonesia
• South America
  • Argentina
  • Colombia
  • Brazil
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Organic Energy Bar Market.

Available Customizations:

Global Organic Energy Bar Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

• 1.1. Product Overview
• 1.2. Key Highlights of the Report
• 1.3. Market Coverage
• 1.4. Market Segments Covered
• 1.5. Research Tenure Considered

2. Research Methodology

• 2.1. Methodology Landscape
• 2.2. Objective of the Study
• 2.3. Baseline Methodology
• 2.4. Formulation of the Scope
• 2.5. Assumptions and Limitations
• 2.6. Sources of Research
• 2.7. Approach for the Market Study
• 2.8. Methodology Followed for Calculation of Market Size & Market Shares
• 2.9. Forecasting Methodology

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions
• 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer

• 4.1. Brand Awareness
• 4.2. Factors Influence Purchase Decision

5. Global Organic Energy Bar Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Product Type (Protein bar, Nutrition bar, Cereal bar, Others)
  • 5.2.2. By Ingredients (Nuts & Seeds, Whole Grains, Plant-Based, Others)
  • 5.2.3. By Sales Channel (Supermarket/Hypermarket, Convenience Stores, Online, Others)
  • 5.2.4. By Region
  • 5.2.5. By Company (2024)
• 5.3. Market Map

6. North America Organic Energy Bar Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Product Type
  • 6.2.2. By Ingredients
  • 6.2.3. By Sales Channel
  • 6.2.4. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Organic Energy Bar Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Product Type
      • 6.3.1.2.2. By Ingredients
      • 6.3.1.2.3. By Sales Channel
  • 6.3.2. Canada Organic Energy Bar Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Product Type
      • 6.3.2.2.2. By Ingredients
      • 6.3.2.2.3. By Sales Channel
  • 6.3.3. Mexico Organic Energy Bar Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Product Type
      • 6.3.3.2.2. By Ingredients
      • 6.3.3.2.3. By Sales Channel

7. Europe Organic Energy Bar Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Product Type
  • 7.2.2. By Ingredients
  • 7.2.3. By Sales Channel
  • 7.2.4. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. France Organic Energy Bar Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Product Type
      • 7.3.1.2.2. By Ingredients
      • 7.3.1.2.3. By Sales Channel
  • 7.3.2. Germany Organic Energy Bar Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Product Type
      • 7.3.2.2.2. By Ingredients
      • 7.3.2.2.3. By Sales Channel
  • 7.3.3. Spain Organic Energy Bar Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Product Type
      • 7.3.3.2.2. By Ingredients
      • 7.3.3.2.3. By Sales Channel
  • 7.3.4. Italy Organic Energy Bar Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Product Type
      • 7.3.4.2.2. By Ingredients
      • 7.3.4.2.3. By Sales Channel
  • 7.3.5. United Kingdom Organic Energy Bar Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Product Type
      • 7.3.5.2.2. By Ingredients
      • 7.3.5.2.3. By Sales Channel

8. Asia-Pacific Organic Energy Bar Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Product Type
  • 8.2.2. By Ingredients
  • 8.2.3. By Sales Channel
  • 8.2.4. By Country
• 8.3. Asia-Pacific: Country Analysis
  • 8.3.1. China Organic Energy Bar Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Product Type
      • 8.3.1.2.2. By Ingredients
      • 8.3.1.2.3. By Sales Channel
  • 8.3.2.Japan Organic Energy Bar Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Product Type
      • 8.3.2.2.2. By Ingredients
      • 8.3.2.2.3. By Sales Channel
  • 8.3.3. India Organic Energy Bar Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Product Type
      • 8.3.3.2.2. By Ingredients
      • 8.3.3.2.3. By Sales Channel
  • 8.3.4. South Korea Organic Energy Bar Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Product Type
      • 8.3.4.2.2. By Ingredients
      • 8.3.4.2.3. By Sales Channel
  • 8.3.5. Indonesia Organic Energy Bar Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Product Type
      • 8.3.5.2.2. By Ingredients
      • 8.3.5.2.3. By Sales Channel

9. Middle East & Africa Organic Energy Bar Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Product Type
  • 9.2.2. By Ingredients
  • 9.2.3. By Sales Channel
  • 9.2.4. By Country
• 9.3. MEA: Country Analysis
  • 9.3.1. South Africa Organic Energy Bar Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Product Type
      • 9.3.1.2.2. By Ingredients
      • 9.3.1.2.3. By Sales Channel
  • 9.3.2. Saudi Arabia Organic Energy Bar Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Product Type
      • 9.3.2.2.2. By Ingredients
      • 9.3.2.2.3. By Sales Channel
  • 9.3.3. UAE Organic Energy Bar Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Product Type
      • 9.3.3.2.2. By Ingredients
      • 9.3.3.2.3. By Sales Channel
  • 9.3.4. Turkey Organic Energy Bar Market Outlook
    • 9.3.4.1. Market Size & Forecast
      • 9.3.4.1.1. By Value
    • 9.3.4.2. Market Share & Forecast
      • 9.3.4.2.1. By Product Type
      • 9.3.4.2.2. By Ingredients
      • 9.3.4.2.3. By Sales Channel

10. South America Organic Energy Bar Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Product Type
  • 10.2.2. By Ingredients
  • 10.2.3. By Sales Channel
  • 10.2.4. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Organic Energy Bar Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Product Type
      • 10.3.1.2.2. By Ingredients
      • 10.3.1.2.3. By Sales Channel
  • 10.3.2. Argentina Organic Energy Bar Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Product Type
      • 10.3.2.2.2. By Ingredients
      • 10.3.2.2.3. By Sales Channel
  • 10.3.3. Colombia Organic Energy Bar Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Product Type
      • 10.3.3.2.2. By Ingredients
      • 10.3.3.2.3. By Sales Channel

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Disruptions: Conflicts, Pandemics and Trade Barriers

14. Porters Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Products

15. Competitive Landscape

• 15.1. Company Profiles
  • 15.1.1. Kellanova
    • 15.1.1.1. Business Overview
    • 15.1.1.2. Company Snapshot
    • 15.1.1.3. Products & Services
    • 15.1.1.4. Financials (As Per Availability)
    • 15.1.1.5. Key Market Focus & Geographical Presence
    • 15.1.1.6. Recent Developments
    • 15.1.1.7. Key Management Personnel
  • 15.1.2. Probar LLC
  • 15.1.3. General Mills, Inc.
  • 15.1.4. NuGo Nutrition
  • 15.1.5. Lotus Bakeries NV
  • 15.1.6. McKee Foods Corporation
  • 15.1.7. Mars, Incorporated
  • 15.1.8. Mondelez International, Inc.
  • 15.1.9. THG plc
  • 15.1.10. BellRing Brands, Inc.

16. Strategic Recommendations

17. About Us & Disclaimer