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市場調查報告書
商品編碼
1748896

女性運動服市場－全球產業規模、佔有率、趨勢、機會及預測，依產品類型（頂級、低階、其他）、按配銷通路（線下、線上）、按地區及競爭情況，2020-2030 年預測

Women Activewear Market - Global Industry Size, Share, Trends, Opportunity and Forecast, By Product Type (Top, Bottom, Others), By Distribution Channel (Offline, Online), By Region & Competition, 2020-2030F
出版日期: | 出版商: TechSci Research | 英文 181 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2024年，全球女性運動服市場規模達1,993.1億美元，預計2030年將達2,728.6億美元，預測期內複合年成長率為5.42%。受健康和健身意識增強、女性運動參與度上升以及運動休閒服日益流行的推動，該市場持續成長。消費者如今要求運動服兼具時尚感、功能性和舒適性，促使品牌在布料技術和服裝結構方面不斷創新。永續性已成為主要關注點，各大品牌紛紛採用環保材料和符合道德標準的生產方式。社群媒體、明星代言和不斷變化的時尚偏好進一步推動了市場的發展。線上零售通路拓展了消費者的管道，使運動服成為現代人衣櫃的常規單品。值得注意的是，2022年，圍繞女性運動的線上討論量成長了18.5%，這表明女性的數位互動日益活躍，並增強了市場的上升勢頭。

市場概覽
預測期 2026-2030
2024年市場規模 1993.1億美元
2030年市場規模 2728.6億美元
2025-2030 年複合年成長率 5.42%
成長最快的領域 線上
最大的市場 亞太地區

關鍵市場促進因素

提高健康和健身意識

主要市場挑戰

市場競爭激烈，品牌飽和

主要市場趨勢

越來越重視永續性和道德生產

目錄

第1章：簡介

第2章：研究方法

第3章：執行摘要

第4章：顧客之聲

第5章：全球女性運動服市場展望

  • 市場規模和預測
    • 按價值
  • 市場佔有率和預測
    • 依產品類型（頂部、底部、其他）
    • 按配銷通路（線下、線上）
    • 按地區
    • 按公司分類（2024）
  • 市場地圖

第6章：北美女性運動服市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 北美：國家分析
    • 美國
    • 加拿大
    • 墨西哥

第7章：歐洲女性運動服市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 歐洲：國家分析
    • 法國
    • 德國
    • 西班牙
    • 義大利
    • 英國

第8章：亞太女性運動服市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 亞太地區：國家分析
    • 中國
    • 日本
    • 印度
    • 韓國
    • 印尼

第9章：中東與非洲女性運動服市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • MEA：國家分析
    • 南非
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 土耳其

第10章：南美女性運動服市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 南美洲：國家分析
    • 巴西
    • 阿根廷
    • 哥倫比亞

第 11 章：市場動態

  • 驅動程式
  • 挑戰

第 12 章：市場趨勢與發展

  • 合併與收購（如有）
  • 產品發布（如有）
  • 最新動態

第13章：干擾：衝突、流行病與貿易壁壘

第 14 章：波特五力分析

  • 產業競爭
  • 新進入者的潛力
  • 供應商的力量
  • 顧客的力量
  • 替代產品的威脅

第 15 章：競爭格局

  • 公司簡介
    • Adidas AG
    • Nike, Inc.
    • PUMA SE
    • Columbia Sportswear Company
    • VF Corporation
    • PVH Corp.
    • ASICS Corporation
    • SKECHERS USA, Inc.
    • Under Armour, Inc.
    • Fila Holdings Corp.

第 16 章：策略建議

第17章調查會社について,免責事項

簡介目錄
Product Code: 29485

The Global Women Activewear Market was valued at USD 199.31 billion in 2024 and is projected to reach USD 272.86 billion by 2030, growing at a CAGR of 5.42% during the forecast period. This market is witnessing consistent growth, driven by increased awareness around health and fitness, rising female participation in sports, and the widespread appeal of athleisure wear. Consumers now demand activewear that offers a blend of style, functionality, and comfort, pushing brands to innovate in fabric technology and garment construction. Sustainability has become a major focus, with brands incorporating eco-friendly materials and ethical manufacturing practices. The market is further fueled by the influence of social media, celebrity endorsements, and shifting fashion preferences. Online retail channels have expanded access to a broader consumer base, making activewear a regular part of modern wardrobes. Notably, online conversations around women's sports grew by 18.5% in 2022, indicating growing digital engagement and reinforcing the market's upward momentum.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 199.31 Billion
Market Size 2030USD 272.86 Billion
CAGR 2025-20305.42%
Fastest Growing SegmentOnline
Largest MarketAsia Pacific

Key Market Drivers

Increasing Health and Fitness Awareness

The rise in global health consciousness is a primary factor driving growth in the women's activewear market. A growing number of women are embracing active lifestyles, incorporating exercises like yoga, running, and gym workouts into their routines. According to the World Health Organization (WHO), about 25% of adults worldwide are not sufficiently active, prompting initiatives aimed at promoting physical activity. In response, demand has increased for activewear that enhances movement, wicks moisture, and provides long-lasting comfort. This shift has led manufacturers to develop advanced fabrics and ergonomic designs tailored to the needs of active women. As fitness becomes a lifestyle choice beyond just sports performance, consumers seek versatile apparel suitable for both exercise and everyday wear. Data from the CDC indicates that the percentage of women meeting aerobic and muscle-strengthening guidelines rose from 47.5% in 2011 to 53.5% in 2020, reflecting broader engagement in health-focused activities.

Key Market Challenges

Intense Market Competition and Brand Saturation

The global women's activewear market faces significant challenges due to high levels of competition and brand saturation. A broad range of players, from major sportswear companies like Nike and Adidas to fast-fashion retailers and emerging DTC brands like Lululemon and Gymshark, compete for market share. This crowded landscape has made it increasingly difficult for brands to differentiate themselves and maintain consumer loyalty. Continuous investment in design innovation, customer experience, and marketing is necessary to stand out. Additionally, smaller brands face hurdles related to limited budgets and distribution capabilities, making it challenging to compete with larger, more established firms. Balancing product quality, price, and brand identity in a saturated market remains a persistent obstacle.

Key Market Trends

Growing Emphasis on Sustainability and Ethical Production

Sustainability is a defining trend shaping the future of the women's activewear market. Consumers, particularly from younger generations, are demanding greater transparency and environmentally responsible practices. In response, leading brands are adopting recycled materials like post-consumer polyester and natural fibers such as organic cotton and bamboo. Innovations in biodegradable and bio-based fabrics are also gaining momentum. Beyond materials, efforts are being made to reduce environmental footprints through improved water and energy efficiency and waste minimization. These sustainable practices are not only helping brands meet regulatory and ethical standards but also enhancing their value proposition to environmentally conscious consumers.

Key Market Players

  • Adidas AG
  • Nike, Inc.
  • PUMA SE
  • Columbia Sportswear Company
  • VF Corporation
  • PVH Corp.
  • ASICS Corporation
  • SKECHERS USA, Inc.
  • Under Armour, Inc.
  • Fila Holdings Corp.

Report Scope:

In this report, the Global Women Activewear Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Women Activewear Market, By Product Type:

  • Top
  • Bottom
  • Others

Women Activewear Market, By Distribution Channel:

  • Offline
  • Online

Women Activewear Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Indonesia
  • South America
    • Argentina
    • Colombia
    • Brazil
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Women Activewear Market.

Available Customizations:

Global Women Activewear Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Methodology Landscape
  • 2.2. Objective of the Study
  • 2.3. Baseline Methodology
  • 2.4. Formulation of the Scope
  • 2.5. Assumptions and Limitations
  • 2.6. Sources of Research
  • 2.7. Approach for the Market Study
  • 2.8. Methodology Followed for Calculation of Market Size & Market Shares
  • 2.9. Forecasting Methodology

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions
  • 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer

  • 4.1. Brand Awareness
  • 4.2. Factors Influence Purchase Decision

5. Global Women Activewear Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product Type (Top, Bottom, Others),
    • 5.2.2. By Distribution Channel (Offline, Online)
    • 5.2.3. By Region
    • 5.2.4. By Company (2024)
  • 5.3. Market Map

6. North America Women Activewear Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product Type
    • 6.2.2. By Distribution Channel
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Women Activewear Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Product Type
        • 6.3.1.2.2. By Distribution Channel
    • 6.3.2. Canada Women Activewear Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Product Type
        • 6.3.2.2.2. By Distribution Channel
    • 6.3.3. Mexico Women Activewear Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Product Type
        • 6.3.3.2.2. By Distribution Channel

7. Europe Women Activewear Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product Type
    • 7.2.2. By Distribution Channel
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. France Women Activewear Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Product Type
        • 7.3.1.2.2. By Distribution Channel
    • 7.3.2. Germany Women Activewear Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Product Type
        • 7.3.2.2.2. By Distribution Channel
    • 7.3.3. Spain Women Activewear Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Product Type
        • 7.3.3.2.2. By Distribution Channel
    • 7.3.4. Italy Women Activewear Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Product Type
        • 7.3.4.2.2. By Distribution Channel
    • 7.3.5. United Kingdom Women Activewear Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Product Type
        • 7.3.5.2.2. By Distribution Channel

8. Asia-Pacific Women Activewear Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product Type
    • 8.2.2. By Distribution Channel
    • 8.2.3. By Country
  • 8.3. Asia-Pacific: Country Analysis
    • 8.3.1. China Women Activewear Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Product Type
        • 8.3.1.2.2. By Distribution Channel
    • 8.3.2.Japan Women Activewear Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Product Type
        • 8.3.2.2.2. By Distribution Channel
    • 8.3.3. India Women Activewear Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Product Type
        • 8.3.3.2.2. By Distribution Channel
    • 8.3.4. South Korea Women Activewear Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Product Type
        • 8.3.4.2.2. By Distribution Channel
    • 8.3.5. Indonesia Women Activewear Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Product Type
        • 8.3.5.2.2. By Distribution Channel

9. Middle East & Africa Women Activewear Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product Type
    • 9.2.2. By Distribution Channel
    • 9.2.3. By Country
  • 9.3. MEA: Country Analysis
    • 9.3.1. South Africa Women Activewear Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Product Type
        • 9.3.1.2.2. By Distribution Channel
    • 9.3.2. Saudi Arabia Women Activewear Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Product Type
        • 9.3.2.2.2. By Distribution Channel
    • 9.3.3. UAE Women Activewear Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Product Type
        • 9.3.3.2.2. By Distribution Channel
    • 9.3.4. Turkey Women Activewear Market Outlook
      • 9.3.4.1. Market Size & Forecast
        • 9.3.4.1.1. By Value
      • 9.3.4.2. Market Share & Forecast
        • 9.3.4.2.1. By Product Type
        • 9.3.4.2.2. By Distribution Channel

10. South America Women Activewear Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product Type
    • 10.2.2. By Distribution Channel
    • 10.2.3. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Women Activewear Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Product Type
        • 10.3.1.2.2. By Distribution Channel
    • 10.3.2. Argentina Women Activewear Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Product Type
        • 10.3.2.2.2. By Distribution Channel
    • 10.3.3. Colombia Women Activewear Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Product Type
        • 10.3.3.2.2. By Distribution Channel

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Disruptions: Conflicts, Pandemics and Trade Barriers

14. Porters Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Company Profiles
    • 15.1.1. Adidas AG
      • 15.1.1.1. Business Overview
      • 15.1.1.2. Company Snapshot
      • 15.1.1.3. Products & Services
      • 15.1.1.4. Financials (As Per Availability)
      • 15.1.1.5. Key Market Focus & Geographical Presence
      • 15.1.1.6. Recent Developments
      • 15.1.1.7. Key Management Personnel
    • 15.1.2. Nike, Inc.
    • 15.1.3. PUMA SE
    • 15.1.4. Columbia Sportswear Company
    • 15.1.5. VF Corporation
    • 15.1.6. PVH Corp.
    • 15.1.7. ASICS Corporation
    • 15.1.8. SKECHERS USA, Inc.
    • 15.1.9. Under Armour, Inc.
    • 15.1.10. Fila Holdings Corp.

16. Strategic Recommendations

17. About Us & Disclaimer